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Business Presentation: The Ultimate Guide to Making Powerful Presentations (+ Examples)

Business Presentation Ultimate Guide plus examples

A business presentation is a purpose-led summary of key information about your company’s plans, products, or practices, designed for either internal or external audiences. Project proposals, HR policy presentations, investors briefings are among the few common types of presentations. 

Compelling business presentations are key to communicating important ideas, persuading others, and introducing new offerings to the world. Hence, why business presentation design is one of the most universal skills for any professional. 

This guide teaches you how to design and deliver excellent business presentations. Plus, breaks down some best practices from business presentation examples by popular companies like Google, Pinterest, and Amazon among others! 

3 General Types of Business Presentations

A business presentation can be given for a number of reasons. Respectively, they differ a lot in terms of content and purpose. 

But overall, all types of business presentations can be classified as:

  • Informative
  • Persuasive 
  • Supporting 

Informative Business Presentation 

As the name suggests, the purpose of an informative presentation is to discern the knowledge you have — explain what you know. It’s the most common type of business presentation out there. So you have probably prepared such at least several times. 

Examples of informative presentations:

  • Team briefings presentation 
  • Annual stakeholder report 
  • Quarterly business reviews
  • Business portfolio presentation
  • Business plan presentation
  • Project presentation

Helpful templates from SlideModel:

  • Business plan PowerPoint template
  • Business review PowerPoint template
  • Project proposal PowerPoint template
  • Corporate annual report template

Persuasive Business Presentation 

The goal of this type of presentation is to persuade your audience of your point of view — convince them of what you believe is right. Developing business presentations of this caliber requires a bit more copywriting mastery, as well as expertise in public speaking . Unlike an informative business presentation, your goal here is to sway the audience’s opinions and prompt them towards the desired action. 

Examples of persuasive presentations:

  • Pitch deck/investor presentations
  • Sales presentation  
  • Business case presentation 
  • Free business proposal presentation
  • Business proposal PowerPoint template
  • Pitch deck PowerPoint template
  • Account Plan PowerPoint template

Supporting Business Presentation 

This category of business PowerPoint presentations is meant to facilitate decision-making — explain how we can get something done. The underlying purpose here is to communicate the general “action plan”. Then break down the necessary next steps for bringing it to life. 

Examples of supporting presentations:

  • Roadmap presentation
  • Project vision presentation 
  • After Action Review presentation 
  • Standard operating procedure (SOP) PowerPoint template 
  • Strategy map PowerPoint template 
  • After action review (ARR) PowerPoint template 

What Should Be Included in a Business Presentation?

Overall, the content of your business presentation will differ depending on its purpose and type. However, at the very minimum, all business presentations should include:

  • Introductory slide 
  • Agenda/purpose slide
  • Main information or Content slides
  • Key Takeaways slides
  • Call-to-action/next steps slides

We further distill business presentation design and writing best practices in the next section (plus, provide several actionable business PowerPoint presentation examples!). 

How to Make a Business Presentation: Actionable Tips

A business presentation consists of two parts — a slide deck and a verbal speech. In this section, we provide tips and strategies for nailing your deck design. 

1. Get Your Presentation Opening Right 

The first slides of your presentation make or break your success. Why? By failing to frame the narrative and set the scene for the audience from the very beginning, you will struggle to keep their interest throughout the presentation. 

You have several ways of how to start a business presentation:

  • Use a general informative opening — a summative slide, sharing the agenda and main points of the discussion. 
  • Go for a story opening — a more creative, personal opening, aimed at pulling the audience into your story. 
  • Try a dramatic opening — a less apparent and attention-grabbing opening technique, meant to pique the audience’s interest. 

Standard Informative Opening 

Most business presentation examples you see start with a general, informative slide such as an Agenda, Problem Statement, or Company Introduction. That’s the “classic” approach. 

To manage the audience’s expectations and prepare them for what’s coming next, you can open your presentation with one or two slides stating:

  • The topic of your presentation — a one-sentence overview is enough. 
  • Persuasive hook, suggesting what’s in it for the audience and why they should pay attention. 
  • Your authority — the best technique to establish your credibility in a business presentation is to share your qualifications and experience upfront to highlight why you are worth listening to. 

Opening best suited for: Formal business presentations such as annual reports and supporting presentations to your team/business stakeholders. 

Story Opening 

Did you ever notice that most TED talks start with a quick personal story? The benefit of this presenting technique is that it enables speakers to establish quick rapport and hold the listener’s attention. 

Here’s how Nancy Duarte, author of “Slide:ology: The Art and Science of Creating Great Presentations” book and TED presenter, recommends opening a presentation: 

You know, here’s the status quo, here’s what’s going on. And then you need to compare that to what could be. You need to make that gap as big as possible, because there is this commonplace of the status quo, and you need to contrast that with the loftiness of your idea. 

Storytelling , like no other tool, helps transpose the audience into the right mindset and get concentrated on the subject you are about to discuss. A story also elicits emotions, which can be a powerful ally when giving persuasive presentations. In the article how to start a presentation , we explore this in more detail.

Opening best suited for: Personal and business pitches, sales presentations, other types of persuasive presentations. 

Dramatic Opening 

Another common technique is opening your presentation with a major statement, sometimes of controversial nature. This can be a shocking statistic, complex rhetoric question, or even a provocative, contrarian statement, challenging the audience’s beliefs. 

Using a dramatic opening helps secure the people’s attention and capture their interest. You can then use storytelling to further drill down your main ideas. 

If you are an experienced public speaker, you can also strengthen your speech with some unexpected actions. That’s what Bill Gates does when giving presentations. In a now-iconic 2009 TED talk about malaria, mid-presentation Gates suddenly reveals that he actually brought a bunch of mosquitoes with him. He cracks open a jar with non-malaria-infected critters to the audience’s surprise. His dramatic actions, paired with a passionate speech made a mighty impression. 

Opening best suited for: Marketing presentations, customer demos, training presentations, public speeches. 

Further reading: How to start a presentation: tips and examples. 

2. Get Your PowerPoint Design Right

Surely, using professional business PowerPoint templates already helps immensely with presentation deck design since you don’t need to fuss over slide layout, font selection, or iconography. 

Even so, you’ll still need to customize your template(s) to make them on brand and better suited to the presentation you’re about to deliver. Below are our best presentation design tips to give your deck an extra oomph. 

Use Images, Instead of Bullet Points 

If you have ever watched Steve Jobs’s presentations, you may have noticed that he never used bullet-point lists. Weird right? Because using bullet points is the most universal advice in presentation design. 

business writing powerpoint presentations

But there’s a valid scientific reason why Jobs favored images over bullet-point texts. Researchers found that information delivered in visuals is better retained than words alone. This is called the “ pictorial superiority effect ”. As John Medina, a molecular biologist, further explains :

“Hear a piece of information, and three days later you’ll remember 10% of it. Add a picture and you’ll remember 65%.”

So if your goal is to improve the memorability of your presentation, always replace texts with images and visualizations when it makes sense. 

Fewer Slides is Better

No matter the value, a long PowerPoint presentation becomes tiring at some point. People lose focus and stop retaining the information. Thus, always take some extra time to trim the fluff and consolidate some repetitive ideas within your presentation. 

For instance, at McKinsey new management consultants are trained to cut down the number of slides in client presentations. In fact, one senior partner insists on replacing every 20 slides with only two slides . Doing so prompts you to focus on the gist — the main business presentation ideas you need to communicate and drop filler statements. 

Here are several quick tips to shorten your slides:

  • Use a three-arc structure featuring a clear beginning (setup), main narrative (confrontation), ending (resolution). Drop the ideas that don’t fit into either of these. 
  • Write as you tweet. Create short, on-point text blurbs of under 156 symbols, similar to what you’d share on Twitter. 
  • Contextualize your numbers. Present any relevant statistics in a context, relevant to the listeners. Turn longer stats into data visualizations for easier cognition. 

Consistency is Key 

In a solid business presentation, each slide feels like part of the connecting story. To achieve such consistency apply the same visual style and retain the same underlying message throughout your entire presentation.

Use the same typography, color scheme, and visual styles across the deck. But when you need to accentuate a transition to a new topic (e.g. move from a setup to articulating the main ideas), add some new visual element to signify the slight change in the narrative. 

Further reading: 23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

3. Make Your Closure Memorable 

We best remember the information shared last. So make those business presentation takeaways stick in the audience’s memory. We have three strategies for that. 

Use the Rule of Three 

The Rule of Three is a literary concept, suggesting that we best remember and like ideas and concepts when they are presented in threes. 

Many famous authors and speakers use this technique:

  • “Duty – Honor – Country. Those three hallowed words reverently dictate what you ought to be, what you can be, and what you will be” . Gen. Douglas MacArthur.
  • “Life, Liberty, and the Pursuit of Happiness” are the unalienable rights of all humans that governments are meant to protect.” Thomas Jefferson 

The Rule of Three works because three is the maximum number of items most people can remember on their first attempt. Likewise, such pairings create a short, familiar structure that is easy to remember for our brains. 

Try the Title Close Technique

Another popular presentation closing technique is “Title Close” — going back to the beginning of your narrative and reiterating your main idea (title) in a form of a takeaway. Doing so helps the audience better retain your core message since it’s repeated at least two times. Plus, it brings a sense of closure — a feel-good state our brains love. Also, a brief one-line closure is more memorable than a lengthy summary and thus better retained. 

Ask a Question 

If you want to keep the conversation going once you are done presenting, you can conclude your presentation with a general question you’d like the audience to answer.

Alternatively, you can also encourage the members to pose questions to you. The latter is better suited for informational presentations where you’d like to further discuss some of the matters and secure immediate feedback. 

Try adding an interactive element like a QR code closing your presentation with a QR code and having a clear CTA helps you leverage the power of sharing anything you would like to share with your clients. QR codes can be customized to look alike your brand.

If you are looking for a smoother experience creating presentations on the fly, check out the AI PowerPoint maker —it offers everything you can ask forfrom presentation design in a couple of clicks.

12 Business Presentation Examples and What Makes Them Great 

Now that we equipped you with the general knowledge on how to make a presentation for business, let’s take a look at how other presenters are coping with this job and what lessons you can take away from them. 

1. N26 Digital Bank Pitch Deck 

The Future of Banking by N26. An example of a Business Presentation with a nice cover image.

This is a fine business pitch presentation example, hitting all the best practices. The deck opens with a big shocking statement that most Millennials would rather go to the dentist than step into a bank branch. 

Then it proceeds to discuss the company’s solution to the above — a fully digital bank with a paperless account opening process, done in 8 minutes. After communicating the main product features and value proposition, the deck further conceptualizes what traction the product got so far using data visualizations. The only thing it lacks is a solid call-to-action for closing slides as the current ending feels a bit abrupt. 

2. WeWork Pitch Deck

Business Presentation Example by WeWork

For a Series D round, WeWork went with a more formal business presentation. It starts with laying down the general company information and then transitions to explaining their business model, current market conditions, and the company’s position on the market.

The good thing about this deck is that they quantify their business growth prospects and value proposition. The likely gains for investors are shown in concrete numbers. However, those charts go one after another in a row, so it gets a bit challenging to retain all data points. 

The last part of their presentation is focused on a new offering, “We Live”. It explains why the team seeks funds to bring it to life. Likewise, they back their reasoning with market size statistics, sample projects, and a five-year revenue forecast. 

3. Redfin Investor Presentation 

Redfin Investor Presentation for Business. A Technology-Powered Real Estate Company.

If you are looking for a “text-light” business presentation example, Redfin’s investor deck is up to your alley. This simple deck expertly uses iconography, charts, and graphs to break down the company’s business model, value proposition, market share, and competitive advantages over similar startups. For number-oriented investors, this is a great deck design to use. 

4. Google Ready Together Presentation 

This isn’t quite the standard business presentation example per se. But rather an innovative way to create engaging, interactive presentations of customer case studies .

Interactive Online Presentation example by Google, from Customer Insights.  Google Ready Together Presentation.

The short deck features a short video clip from a Google client, 7-11, explaining how they used the company’s marketing technology to digitally transform their operations and introduce a greater degree of marketing automation . The narrated video parts are interrupted by slides featuring catchy stats, contextualizing issues other businesses are facing. Then transitions to explaining through the words of 7-11 CMO, how Google’s technology is helping them overcome the stated shortcomings.

5. Salesforce Business Presentation Example 

This is a great example of an informational presentation, made by the Salesforce team to share their research on customer experience (CX) with prospects and existing customers.

Business Presentation Example by Service Salesforce on How to Know Your Customer. A look into the Future of Customer Experience.

The slide deck errs on the lengthier side with 58 slides total. But bigger topics are broken down and reinforced through bite-sized statistics and quotes from the company leadership. They are also packaging the main tips into memorable formulas, itemized lists, and tables. Overall, this deck is a great example of how you can build a compelling narrative using different statistics. 

6. Mastercard Business Presentation

This slide deck from Mastercard instantly captures the audience’s attention with unusual background images and major data points on the growth of populations, POS systems, and payment methods used in the upcoming decade.

Business Presentation by MasterCard on Technology and Payment solutions. The Unfinished Revolution.

Perhaps to offset the complexity of the subject, Mastercard chose to sprinkle in some humor in presentation texts and used comic-style visuals to supplement that. However, all their animations are made in a similar style, creating a good sense of continuity in design. They are also using colors to signify the transition from one part of the presentation to another. 

In the second part, the slide deck focuses on distilling the core message of what businesses need to do to remain competitive in the new payments landscape. The team presents what they have been working on to expand the payment ecosystem. Then concludes with a “title close” styled call-to-action, mirroring the presentation title.

7. McKinsey Diversity & Inclusion Presentation 

This fresh business slide deck from McKinsey is a great reference point for making persuasive business presentations on complex topics such as D&I. First, it recaps the main definitions of the discussed concepts — diversity, equity, and inclusion — to ensure alignment with the audience members. 

Business Presentation Example by McKinsey Company on Diversity Wins: How inclusion matters.

Next, the business presentation deck focuses on the severity and importance of the issue for businesses, represented through a series of graphs and charts. After articulating the “why”, the narrative switches to “how” — how leaders can benefit from investment in D&I. The main points are further backed with data and illustrated via examples. 

8. Accenture Presentation for the Energy Sector

Similar to McKinsey, Accenture keeps its slide deck on a short. Yet the team packs a punch within each slide through using a mix of fonts, graphical elements, and color for highlighting the core information. The presentation copy is on a longer side, prompting the audience to dwell on reading the slides. But perhaps this was meant by design as the presentation was also distributed online — via the company blog and social media. 

Business Presentation Example by Accenture on Accelerating Innovation in Energy.

The last several slides of the presentation deck focus on articulating the value Accenture can deliver for their clients in the Energy sector. They expertly break down their main value proposition and key service lines, plus quantify the benefits. 

9. Amazon Web Services (AWS) Technical Presentation 

Giving an engaging technical presentation isn’t an easy task. You have to balance the number of details you reveal on your slides to prevent overwhelm, while also making sure that you don’t leave out any crucial deets. This technical presentation from AWS does great in both departments. 

Business Presentation created by AWS explaining how to build forecasting using ML/DL algorithms.

First, you get entertained with a quick overview of Amazon’s progress in machine learning (ML) forecasting capabilities over the last decade. Then introduced to the main tech offering. The deck further explains what you need to get started with Amazon Forecast — e.g. dataset requirements, supported forecasting scenarios, available forecasting models, etc. 

The second half of the presentation provides a quick training snippet on configuring Amazon SageMaker to start your first project. The step-by-step instructions are coherent and well-organized, making the reader excited to test-drive the product. 

10. Snapchat Company Presentation

Snapchat’s business model presentation is on a funkier, more casual side, reflective of the company’s overall brand and positioning. After briefly recapping what they do, the slide deck switches to discussing the company’s financials and revenue streams.

business writing powerpoint presentations

This business slide deck by Snap Inc. itself is rather simplistic and lacks fancy design elements. But it has a strong unified theme of showing the audience Snapchat’s position on the market and projected vector of business development. 

11. Visa Business Acquisition Presentation 

VISA Acquisition of Plaid Business presentation.

If you are working on a business plan or M&A presentation for stakeholders of your own, this example from Visa will be helpful. The presentation deck expertly breaks down the company’s rationale for purchasing Plaid and subsequent plans for integrating the startup into their business ecosystem. 

The business deck recaps why the Plaid acquisition is a solid strategic decision by highlighting the total addressable market they could dive into post-deal. Then it details Plaid’s competitive strengths. The slide deck then sums up all the monetary and indirect gains Visa could reap as an acquirer. 

12. Pinterest Earnings Report Presentation 

Pinterest Business Presentation Example with Annual Report

Annual reports and especially earnings presentations might not be the most exciting types of documents to work on, but they have immense strategic value. Hence, there’s little room for ambiguities or mistakes. 

In twelve slides, this business presentation from Pinterest clearly communicates the big picture of the company’s finance in 2021. All the key numbers are represented as featured quotes in the sidebar with diagrams further showcasing the earning and spending dynamics. Overall, the data is easy to interpret even for non-finance folks. 

To Conclude 

With these business presentation design tips, presentation templates , and examples, you can go from overwhelmed to confident about your next presentation design in a matter of hours. Focus on creating a rough draft first using a template. Then work on nailing your opening slide sequence and shortening the texts in the main part of your presentation when needed. Make sure that each slide serves a clear purpose and communicates important details. To make your business presentation deck more concise, remove anything that does not pertain to the topic. 

Finally, once you are done, share your business presentation with other team members to get their feedback and reiterate the final design.

business writing powerpoint presentations

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Why I Write in PowerPoint

  • Nancy Duarte

It makes documents easier to draft, organize, visualize, and share.

When writing business documents (aside from emails), most people turn to word-processing software. That’s not the only option. You can do everything — outlines, drafts, revisions, and even layouts, if you’d like — in PowerPoint or similar presentation programs.

business writing powerpoint presentations

  • ND Nancy Duarte is a best-selling author with thirty years of CEO-ing under her belt. She’s driven her firm, Duarte, Inc., to be the global leader behind some of the most influential messages and visuals in business and culture. Duarte, Inc., is the largest design firm in Silicon Valley, as well as one of the top woman-owned businesses in the area. Nancy has written six best-selling books, four have won awards, and her new book, DataStory: Explain Data and Inspire Action Through Story , is available now. Follow Duarte on Twitter: @nancyduarte or LinkedIn .

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Business Writing for Beginners (the Essentials), with Examples

February 2, 2022 - Sophie Thompson

Business writing is a professional piece of writing used to pass a message in a comprehensible and effective way. This could be a report, email, proposal, notice, speech, memo, PowerPoint presentation, and brochure, among others.

Business writing can be informational, instructional, transactional, or persuasive. As part of effective communication in a workplace, it must be proficient and concise. That means the grammar, sentence structure, and use of language must be on point.

The ability to convey information succinctly and accurately in a business setting is vital, especially in this era, whereby audiences are busy. Careless mistakes can make customers question the products or services on offer.

Or it can leave employees and associates wondering what else the organisation has been negligent in.

To inspire clients, invite partners, or encourage workers, there are various ways to make a message stand out in business writing.

1. Understanding the audience

The reader takes centre stage in business writing. So, when advertising a business, the focus should be on what the customer needs rather than what the seller knows.

Often, a message intended for everyone appeals to no one. That is why it is crucial to know the readers, whether young, highly educated, urban, or fashionable. That way, it is easier to address their most pressing matters.

Example : ABC company is advertising services targeted at  Gen Z (zoomers) , the hyper-connected generation. First, ABC should keep in mind that this is a tech-centred audience that is very active on social media. They jump from one thing to the next in no time or multitask. Captivating the zoomers may take twice as much effort as it would for the millennials. There’s no need for long-form advertisements as Gen Z easily loses focus. Yet, they can quickly absorb simple, captivating content on Instagram stories, TikTok, and Snapchat. If ABC wants to use video, then it should showcase the service in the first few seconds; otherwise, the brand will lose social interactions.

Another key aspect of the audience is the demographic traits. These are the common attributes of a particular audience. Men may see things differently from women, for instance.

If a business is doing a PowerPoint presentation on iron deficiency, the slides would include more data on the best sources of iron during a menstrual cycle and pregnancy. This information would not be needed if the audience were men.

Understanding the audience when writing

The age, employment status, and education level of the target audience matter a lot. A highly educated audience can grasp scholarly language, but first-year college students might need simplified terminologies.

Recognising that individuals and cultural norms are dynamic enhances intercultural communication. It is imperative to be aware of the perceptions of the target audience and to practice fairness.

This requires non-judgmental business communication that is open-minded, bearing in mind that some ideas can be strongly opposed because of differences in values and beliefs.

2. Correct format

Documents come in different formats. Some useful formatting elements include:

  • Titles and subtitles to separate categories
  • Brief paragraphs
  • Plenty of white space with bulleted and numbered lists
  • Indented text as a sub-element of the previous message

When it comes to emails and other forms of online communications, paragraphs should not exceed seven lines. Lengthy sentences  reduce readability  and most people are likely to jump an enormous block of text.

Headings and sub-headings help to scan the information more efficiently. On the other hand, indented paragraphs help to emphasize the hierarchy of information.

While dangling expressions may add an element of fun, it is best to avoid them altogether in business writing. Many times, they creep in when copy-pasting documents in bullets.

Example : Ximena took plenty of photos before flying back to Spain using her GoPro camera.

The reader might wonder how a GoPro camera can serve as a mode of transport in the example provided above.

3. Honing clarity

One mistake that communications managers make is creating bloated documents. The fewer the words, the better. Bloat happens when sloppy verbs are used. The first step to evade this blunder is cutting unnecessary words.

Focusing on action verbs is the best approach to enhancing clarity. Readers get bored when a piece of writing contains little action or unclear verbs.

A verb must play its role well without overwhelming the audience with add-ons. Similarly, good business writing doesn’t always need adverbs. It is better off to incorporate powerful verbs that do not require modifiers.

Example : Alexander passionately loves the urban lifestyle.

A more powerful form of this sentence would be: Alexander treasures the urban lifestyle.

Decades ago, business writers thought big words showcased intelligence. But the truth is short, simple words have more impact. Unless employed wisely,  ten-dollar words  may sound redundant and exaggerated. They are awkward to read and hard to understand.

Here are examples of ten-dollar words and their synonyms.

  • Magnanimous- kind
  • Predilection- fondness
  • Feckless- incompetent
  • Chimera- monster
  • Facetious- amusing
  • Incongruous- twisted
  • Indiscriminately- needlessly

Correct structure when writing

4. Structure

Business writing must achieve its original purpose. It is okay to write down thoughts as they occur, but it is more important to bring order to the succession of ideas. The concept must be clear.

“If you cannot explain it to a six-year-old, then you don’t understand it yourself.” – Albert Einstein.

A complex idea with multiple angles, requests, and questions must be outlined before composing the message. An outline or draft saves time in clarifying points later. That said, a good business writer must think from the reader’s perspective.

This helps to anticipate questions from the audience. The context should be good enough to explain what is in the text. If not, all the blanks must be filled in.

However, there’s no need to go overboard explaining concepts. The goal is to provide enough information without overwhelming readers with trivial details.

5. Confident tone

A confident tone is calm and assuring. It doesn’t use too many conjunctions, leaving the reader out of breath. On the other hand, a tone that is trying hard to impress may sound desperate and turn off the reader.

Here are two examples: a desperate tone vs. a confident tone.

Travelling with us is the best decision you can make today, and you can rest assured of safety. If you book with us, you don’t need to worry about anything, and you can continue with your day-to-day activity knowing that we are in charge of your holiday plans.

Travel with us today easily and safely. Book with us and let us do the rest for you. Relax knowing that your vacation plan is in able hands.

Many business people are tempted to write the way they talk. This could be a positive thing, as it maintains a conversational tone. However, rambling in several sentences without getting to the point can make a document sound unconvincing.

Prepositional phrases often render business correspondence unnecessarily wordy. Prepositions should be used prudently to give the writing much-needed clarity. Using active voice eliminates dispensable prepositional phrases, e.g.

“The house was built by a famous Swedish architect” could be rephrased to “A famous Swedish architect built the house.”

Another tip to avoid unnecessary prepositions is the use of adverbs, e.g.,

“The tool operates with vigour,” could be shortened to “The tool operates vigorously.”

Correct tone when writing

6. No fluff

Fluff content adds no value to a sentence. While  filler words  seem to add colour, they are the enemy of compelling emails or product descriptions. It is possible to get to the point by implementing these tips:

  • Tightening up the introduction
  • Limiting adjectives and adverbs
  • Avoiding jargon
  • Not stating the obvious
  • Staying on topic
  • Editing and proofreading

Some words and phrases are worthless in business writing: actually, absolutely, completely, kind of, sort of, really, just, and literally.

It is hard to grab the readers’ attention with jargon. The content should sound like a human. Jargon speeches are the easiest way to bore and confuse the reader. Information targeted at the average person flows naturally.

Adjectives are great, but too many of them become filler words. A lot of people tend to misuse the words ‘incredible’ and ‘amazing.’ Descriptive words can make an article exciting, but readers might question the credibility of the business. Similarly, adverbs should be used in moderation.

Lastly, business writing should not state the obvious or include clichés. For instance, a restaurant manager is drafting a grand opening press release. The document can include the exact time and date of opening, the location, web address, and the type of food to be served. But there’s no need to write a section on the topic ‘how to make burgers.’

If statements cause readers to roll their eyes, then there’s a problem in writing. Even though most prospects are seeking knowledge, they don’t need repetitive explanations. The most effective message is hyper-targeted to the topic.

Any piece of business writing must keep the reader’s interest at the forefront. Most people don’t have the time to recap lengthy messages, so a formal document must be captivating in the first few sentences. The greatest challenge is to maintain clarity.

While trying to make a statement as brief as possible, it is easier to lose the original meaning.

Ultimately, good business writing gives a company the credibility it deserves. Poor writing skills present a brand as less qualified than the competition. Very few customers will be willing to pay for services if the ads contain obvious mistakes.

In the words of Mark Twain, “To get the right word in the right place is a rare achievement,” but good writing can be achieved as long as it relays what a brand represents.

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How to Write Great Business Presentations: 6 Tips to Win New Business

Alice Musyoka

Alice Musyoka

TheAnatomyofGreatBusinessPresentations

Many people hate making presentations for a reason. You have to define your presentation style, put together captivating slides, handle unexpected questions, get your point across very clearly, and try to squeeze a laugh out of the audience.

It can be overwhelming for any person.

However, most of us have to make business presentations every now and then, especially salespeople. Whether you’re a sales rep who tops the leaderboard every month or a seasoned speaker who headlines at conferences, you can always improve your presentations and deliver your message more clearly.

There are lots of tips on business presentations out there, so we've collected the very best that will make a big difference to your presentations.

Here's how to go about creating a great business presentation.

Tip 1: Create an Outline

Tip 2: write the way you speak, tip 3: start with a compelling story and inject some humor, tip 4: use multimedia, tip 5: avoid writing errors, tip 6: less is more, start winning over customers with your business presentations.

If you want things to go according to plan, you have to create a plan in the first place. Come up with an outline that covers the main points you would like to get across. This outline will serve as your anchor and help you to build a slide deck. It will also help you to know the key arguments you need to touch on.

First, start with the bare bones. Write the introductory remarks, then the three main points you would like your audience to remember from your presentation, and then the concluding remarks. A well-delivered introduction and conclusion are crucial parts of a presentation. You shouldn't overlook them when writing your outline.

To create the body of your presentation, add sub-points to each of the three main points. These sub-points will be helpful later when you're putting together your slides. You'll be able to see how much material you have for each takeaway and split the content into the right number of slides.

When you create an outline before you start creating the slides, you have confidence from the get-go that you'll come up with material that will stick in people’s minds.

Before you start typing away, let's talk about tone. Some people think that a business presentation should look like a college essay. But if you want to win over customers, you have to write like you speak. Picture yourself having a conversation with a friend. The words would flow freely and you would use very few fancy words.

When making a presentation, your goal is not to sound smart, it is to be clear. Aim for a conversational tone that is well-thought-out. Write like you speak when you speak at your best.

The words you use in the presentation should sound like they are coming from you. If you use a lot of contractions when speaking (like can't , won't , wouldn't ), write your presentation that way. If you never use adverbs, omit them.

While we’re usually unaware of our verbal habits, the people who know us are aware of them. After creating the presentation, ask a close friend or spouse if it sounds like you.

When writing the first draft of your presentation, aim for simplicity. Don't pay attention to eloquence as it doesn't have to look great the first time. Turn off your inner editor and just write.

HowtoWriteGreatBusinessPresentations

There is one reason TED talks are so popular. Every presenter starts with a captivating story—whether it is a heartwarming story about their daughter's first day of school or a heart-rending story about a near-death experience.

A great story captures the attention of your audience and allows you to build a personal connection with them. It acts as an unforgettable cornerstone of the presentation. After sharing the story, connect it to the main point of your presentation.

You don't have to tell a story that is unique or groundbreaking. In fact, the most effective stories are those your audience can relate to. People relate to stories emotionally and remember them long after they're told.

The success of your presentation will be determined by your ability to deliver information in a way that is compelling. Stories make you, the speaker, appear more approachable and they also make facts more digestible. If you want customers to remember your business presentation, reach into your bag of stories and bring the presentation to life.

Making people laugh can also be a powerful tool for success. Research has shown that if you can make people laugh, they will lower their defences and will see you as a competent and confident leader. They will also be more likely to pay attention to the serious things you have to say. Inject humour into your presentations using personal anecdotes or analogies.

You can give the best advice in the world, but in order for people to believe it, they need to see it in practice. Multimedia can help you capture the attention of your audience and maintain it. You may not know it, but humans process images quicker than text.

If you only use words and numbers in your slides, you may cause people to squint their eyes as they try to read them. Some may try to scribble down as much information as they can before you move to the next slide. Include images and charts in your slides, not just text and tables. Make sure the attention stays on you, the expert, by adding an image or two to drive your point home.

Another multimedia format you can use is audio. Play some background music to keep your audience glued to your presentation. A simple Google search can yield free high-quality instrumental music you can use in your presentations. You can also use the music to create a welcoming atmosphere before you start your presentation and afterwards.

I'd recommend including at least one video in the presentation as videos are valuable visual content that keep audiences engaged. The demand for video content is always increasing. Most marketers use videos because they are an effective marketing tool: A video can help you explain a concept in a way that images and written words can't.

HowtoWritePowerpointPresentations

These are the four most common writing mistakes people make when creating slides:

  • Grammatical mistakes
  • Improper capitalization
  • Mixing up homophones
  • Incorrect punctuation

Seeing these errors in your presentation will lead customers to question your credibility. If you're pitching to them, they may think you are not thorough in your work and that you didn't put a lot of effort into your presentation. Or they may think you don't know how to write properly. The response you get from them may not be what you had in mind.

Writing errors dilute your message and have a negative impact on what you're trying to achieve. When creating slides for your presentation, you can use a digital writing tool like ProWritingAid to improve your grammar. It is more advanced than your average spellchecker and will tell you how readable (and therefore memorable!) your slides are.

SlideShare , a hosting service for professional content, is popular for a reason. It displays information in a clear presentation format, ensuring people don’t go elsewhere to find it.

When you're delivering a presentation, one of the reasons people come to see it is because they care about the topic. But there's also another reason. They are curious about the person giving the presentation.

When giving a business presentation to an audience in person, it's important to keep your slides simple. This ensures that people focus on you and your message and not on the slides themselves. Make sure the slides cover the topic well but are also simple enough so that people can pay attention to what you're saying. And like we said before, support your message with visuals.

One way you can keep things simple is by reducing the amount of text in the slides. If you want people to remember the information you give, add an image to every slide. When information is paired with images, people recall it better.

Many high-level executives, even Google's CEO Sundar Pichai, avoid a lot of text in their presentations. At Google I/O 2017, he said that text-heavy slides are avoided at Google for the very reasons outlined above.

A business presentation gives you an opportunity to inform, persuade, demonstrate, and sell your ideas to an audience. If the purpose of your presentation is to win new business, it should be clear and focused. Nothing feels as bad as spending a lot of time on a presentation only for it to fail. A bad presentation can damage your brand.

Make sure that you know your audience and the topic you're discussing well, and ensure that your presentation grabs attention, follows a logical order, and flows with clarity. It should identify problems, explain the solutions, and create a sense of urgency in order for people to act. Explain why "right now" is the best time for them to take the action you want them to take.

Now that you know what you need to create a great business presentation, check out our 7 mistakes to avoid next time you present!

Want to learn more more great business writing hacks? Download this free book now:

Business Writing Hacks

Business Writing Hacks for Flawless Communication

Writing is an essential element of nearly every profession today. whether you are drafting a proposal for a major prospect or collaborating by email, strong communications help colleagues and clients understand your ideas. errors and awkward writing can make you lose credibility., download this guide to learn the techniques professional writers use to write clearly and persuasively..

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Check every email, essay, or story for grammar mistakes. Fix them before you press send.

Alice Musyoka is a versatile copywriter and content strategist who helps businesses see results from content marketing. Her goal is to make people pause, smile, and read. She's a previous contributor for [Stagetecture](https://stagetecture.com/author/ndanuaj123/). When she's not working, she usually goes for long walks with her son and reconnects with nature. She also loves watching funny movies.

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How to Write a Presentation

About this module.

Being told that you’re doing a presentation, whether to 20 or 200, makes virtually everyone feel nervous. It’s perfectly natural and entirely common to feel these emotions, but there are numerous strategies to counter them, including using those nerves themselves. Read on to find out what they are. 

Of course, this assumes you’re not an egomaniac who’s simply itching to stand up and be the centre of attention. If you are, then this module is equally for you because we don’t just advise on creating a PowerPoint deck, we help you with the right mindset as well as the tools for the job. 

A presentation is a real opportunity to achieve two things. Firstly, you can advance your company’s aims/products/services to a relevant audience. You’re not trying to make your voice stand out from the chorus, yours is the only voice. Secondly, it is a way for you to learn and advance and stand out. Deliver a strong presentation and people remember the message, and they remember you as well, in a very positive light. 

On average, this module should take around one hour to read and absorb the lessons, and then one hour per assignment.

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20 Great Examples of PowerPoint Presentation Design [+ Templates]

Carly Williams

Published: January 17, 2024

When it comes to PowerPoint presentation design, there's no shortage of avenues you can take.

PowerPoint presentation examples graphic with computer monitor, person holding a megaphone, and a plant to signify growth.

While all that choice — colors, formats, visuals, fonts — can feel liberating, it‘s important that you’re careful in your selection as not all design combinations add up to success.

→ Free Download: 10 PowerPoint Presentation Templates [Access Now]

In this blog post, I’m sharing some of my favorite PowerPoint tips and templates to help you nail your next presentation.

Table of Contents

What makes a good PowerPoint presentation?

Powerpoint design ideas, best powerpoint presentation slides, good examples of powerpoint presentation design.

In my opinion, a great PowerPoint presentation gets the point across succinctly while using a design that doesn't detract from it.

Here are some of the elements I like to keep in mind when I’m building my own.

1. Minimal Animations and Transitions

Believe it or not, animations and transitions can take away from your PowerPoint presentation. Why? Well, they distract from the content you worked so hard on.

A good PowerPoint presentation keeps the focus on your argument by keeping animations and transitions to a minimum. I suggest using them tastefully and sparingly to emphasize a point or bring attention to a certain part of an image.

2. Cohesive Color Palette

I like to refresh my memory on color theory when creating a new PowerPoint presentation.

A cohesive color palette uses complementary and analogous colors to draw the audience’s attention and help emphasize certain aspects at the right time.

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It‘s impossible for me to tell you the specific design ideas you should go after in your next PowerPoint, because, well, I don’t know what the goal of your presentation is.

Luckily, new versions of PowerPoint actually suggest ideas for you based on the content you're presenting. This can help you keep up with the latest trends in presentation design .

PowerPoint is filled with interesting boilerplate designs you can start with. To find these suggestions, open PowerPoint and click the “Design” tab in your top navigation bar. Then, on the far right side, you'll see the following choices:

business writing powerpoint presentations

This simplistic presentation example employs several different colors and font weights, but instead of coming off as disconnected, the varied colors work with one another to create contrast and call out specific concepts.

What I like: The big, bold numbers help set the reader's expectations, as they clearly signify how far along the viewer is in the list of tips.

10. “Pixar's 22 Rules to Phenomenal Storytelling,” Gavin McMahon

This presentation by Gavin McMahon features color in all the right places. While each of the background images boasts a bright, spotlight-like design, all the characters are intentionally blacked out.

What I like: This helps keep the focus on the tips, while still incorporating visuals. Not to mention, it's still easy for me to identify each character without the details. (I found you on slide eight, Nemo.)

11. “Facebook Engagement and Activity Report,” We Are Social

Here's another great example of data visualization in the wild.

What I like: Rather than displaying numbers and statistics straight up, this presentation calls upon interesting, colorful graphs, and charts to present the information in a way that just makes sense.

12. “The GaryVee Content Model,” Gary Vaynerchuk

This wouldn‘t be a true Gary Vaynerchuk presentation if it wasn’t a little loud, am I right?

What I like: Aside from the fact that I love the eye-catching, bright yellow background, Vaynerchuk does a great job of incorporating screenshots on each slide to create a visual tutorial that coincides with the tips. He also does a great job including a visual table of contents that shows your progress as you go .

13. “20 Tweetable Quotes to Inspire Marketing & Design Creative Genius,” IMPACT Branding & Design

We‘ve all seen our fair share of quote-chronicling presentations but that isn’t to say they were all done well. Often the background images are poor quality, the text is too small, or there isn't enough contrast.

Well, this professional presentation from IMPACT Branding & Design suffers from none of said challenges.

What I like: The colorful filters over each background image create just enough contrast for the quotes to stand out.

14. “The Great State of Design,” Stacy Kvernmo

This presentation offers up a lot of information in a way that doesn't feel overwhelming.

What I like: The contrasting colors create visual interest and “pop,” and the comic images (slides 6 through 12) are used to make the information seem less buttoned-up and overwhelming.

15. “Clickbait: A Guide To Writing Un-Ignorable Headlines,” Ethos3

Not going to lie, it was the title that convinced me to click through to this presentation but the awesome design kept me there once I arrived.

What I like: This simple design adheres to a consistent color pattern and leverages bullet points and varied fonts to break up the text nicely.

16. “Digital Transformation in 50 Soundbites,” Julie Dodd

This design highlights a great alternative to the “text-over-image” display we've grown used to seeing.

What I like: By leveraging a split-screen approach to each presentation slide, Julie Dodd was able to serve up a clean, legible quote without sacrificing the power of a strong visual.

17. “Fix Your Really Bad PowerPoint,” Slide Comet

When you‘re creating a PowerPoint about how everyone’s PowerPoints stink, yours had better be terrific. The one above, based on the ebook by Seth Godin, keeps it simple without boring its audience.

What I like: Its clever combinations of fonts, together with consistent color across each slide, ensure you're neither overwhelmed nor unengaged.

18. “How Google Works,” Eric Schmidt

Simple, clever doodles tell the story of Google in a fun and creative way. This presentation reads almost like a storybook, making it easy to move from one slide to the next.

What I like: This uncluttered approach provides viewers with an easy-to-understand explanation of a complicated topic.

19. “What Really Differentiates the Best Content Marketers From The Rest,” Ross Simmonds

Let‘s be honest: These graphics are hard not to love. I especially appreciate the author’s cartoonified self-portrait that closes out the presentation. Well played, Ross Simmonds.

What I like: Rather than employing the same old stock photos, this unique design serves as a refreshing way to present information that's both valuable and fun.

20. “Be A Great Product Leader,” Adam Nash

This presentation by Adam Nash immediately draws attention by putting the company's logo first — a great move if your company is well known.

What I like: He uses popular images, such as ones of Megatron and Pinocchio, to drive his points home. In the same way, you can take advantage of popular images and media to keep your audience engaged.

PowerPoint Presentation Examples for the Best Slide Presentation

Mastering a PowerPoint presentation begins with the design itself.

Get inspired by my ideas above to create a presentation that engages your audience, builds upon your point, and helps you generate leads for your brand.

Editor's note: This post was originally published in March 2013 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

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10 Business Writing Skills for a PowerPoint Presentation

You’d probably think that in this fast-paced tech-savvy society, the need for teaching effective business writing skills for PowerPoint presentations is useless, but you couldn’t be more wrong. With information flowing at such tremendous rates, the need for power and value-packed writing is at an all-time high. Business and presentation writing is a very vital skill in your career .

PowerPoint Presentation thumbnail

In this article, we’re going to discuss the business writing skills for a PowerPoint presentation to help you come up with an engaging, interactive, practical, and actionable presentation.

Know Your Audience

Our writing is often poor because we present it to the wrong audience. We craft convoluted slides, format the content poorly, and overall, the material isn’t reader-friendly. Your business PowerPoint Presentation should follow a particular format. It should be under strict guidelines of courtesy, clarity, and conciseness. Always keeping in mind what your audience seeks to learn helps you maintain the course.

Your tone, vocabulary, and style should also be in line with your audience. It’s not just about being politically correct and appropriate, but it’s about flexibility, content effectiveness, and the ability to connect beyond words with your audience.

Content and Style

Create a reader-friendly presentation in the active voice. Steer away from the overuse of adjectives and be direct and understandable. Steer away from buzzwords and clichés. On detecting a cliché, replace it with a fresher metaphor that sends the message home. Breakaway from the herd but don’t work too hard to appear intelligent. Your presentation also needs to be succinct. You can achieve this by focusing on facts, sticking to the subject, using clear, short sentences, and avoiding ambiguity. To avoid ambiguity, ensure you separate your opinion from facts. This will make your copy ambiguity free.

Clear Formatting

To maximize the efficiency of your copy, you need to format it correctly. Utilize the use of bullet points, headers, numbering, different colors, and other formatting features such as bold and italics. Clear formatting makes it easy to scheme through your text. However, don’t overdo it. Too many screaming visual elements might distract your audience from the message. Be subtle and engaging with your formatting. Whenever possible, substitute the text with presentations, charts or graphics.

Attitude and Perspective

Rarely do we emphasize attitude in business writing but it’s a critical aspect. People not only read what is in your presentation, but they also scheme through what it implies by not saying it. The word choice, expressions, viewpoints, and sentence structure reveal your attitude and perspective. Consider adopting your audience’s perspective; the “you” perspective. By choosing this perspective, you are likely to attract more attention from your audience. The audience is more attentive and keen to help when it realizes that it’s the focal point. More often than not, the recipient is motivated to act towards your direction making you appear more trustworthy and promoting a feel-good atmosphere.

Make It Simple

People skim through a document for vital information before deciding to read the entire thing. To make it simple for your audience,

  • Write a clear heading
  • Add short descriptive lists in bullet form
  • Avoid using words where numbers will do, e.g., Twenty dollars instead of $20
  • Ensure the vital points are at the top

In short, write the way you speak.

Avoid the Use of Abbreviations

In a PowerPoint presentation, you are probably writing to impress clients. You, therefore, can’t use shorthand messages such as ‘&,’ ‘e.g.,’ ‘etc.’ Use the full words. This makes your presentation more professional.

Ditch the Jargon

In every field of study, there are technical terms that are very useful if everyone understands the lingo. However, if you are writing for people not in your field, you need to ditch the jargon . It will make communication difficult and only end up creating confusion.

Think like a Journalist

When intimately engrossed in a topic, it’s easy to turn a blind eye to the obvious. Do thorough research before putting anything on your slides. For instance, it’s shocking how many restaurants and hotels neglect their address on the website. To avoid this, show your document to someone outside your department to counter-check your work. To make your work easier, you can solicit professional writing services from websites such as edusson.com and edubirdie.com. You don’t need to whip out your credit card and break your bank for a presentation. They will help you where you can’t.

Active Voice

The active voice is often ignored but writing in this tone makes it easier to communicate with the audience. It’s a quick way to brighten your writing. Active sentences are shorter and solicit more trust from the readers. Everyone in the audience wants to know who is doing what.

Proofreading

Revise your work ruthlessly. Your first draft is not your final copy. Check and counter-check over and over again. This is important for you to come up with respectable work. Proofreading is the crowning work of a professional piece. It keeps the flow and readability intact saving you from embarrassing errors.

You can also run your work through an online grammar checker such as Grammarly. Beware of the commonly misspelled words so that you can avoid them.

It might appear like a lot of work, but these tips will effectively polish up all your business writing skills in PowerPoint. Your communication with your audience will be more comfortable. The points will be concise, and thus your audience can easily consider your ideas.

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How To Write A Presentation: An Ultimate Guide

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Table of Contents

Preparing a presentation can be a daunting experience. Standing in front of an audience to give a speech can be an even more overwhelming prospect. However, you are unlikely to get through university without having to create a presentation. Depending on your subject, instructors may require you to provide feedback from a group task or deliver the findings of a scientific experiment. Whatever the topic, you’ll be presenting to your tutor and fellow students. While preparing a presentation and making your case in front of them is not easy, especially if you’re not used to doing it, it is a good practice since many employers use presentations as part of the recruitment process.

How to Write a PowerPoint Presentation Successfully

Creating an excellent PowerPoint presentation is a skill that any professional must have, especially in the corporate and business world. The problem? It is very easy to get it wrong. From poor color choices to confusing slides, a bad PowerPoint slideshow can distract the audience from the awesome content. A PowerPoint presentation is like a poster presentation; only that the information is on computer slides rather than actual posters. It often accompanies and enhances oral presentations instead of serving as speaking notes. Well-designed slides used sparingly and with good timing can be brilliant. Heck, they can even make an otherwise good presentation awesome. Here are some tips to help you illustrate why your creative talents are the perfect ingredients for a killer presentation.

Use the 10-20-30 Rule

A PowerPoint slide should only have the main points. Guy Kawaski suggested the 10-20-30 rule to make presentations engaging and captivating. He says that a good presentation should not contain more than ten slides, shouldn’t last for more than 20 minutes, and the content should not be more than 30 points. But how do you make your texts lean on the slides? Draw relevant information from your narrative and feature only core ideas and points on slides. You can use the “6×6 technique” to avoid getting too wordy. This guideline suggests using no more than six bullet points or lines per slide with no more than six words per line.

Write an abstract for a Presentation

The purpose of an abstract is to highlight the most critical information in a piece of writing. However, a presentation abstract is different. Try to think of it as an invitation to a party. You want to create as much excitement and curiosity for your presentation as possible. Writing an abstract for a presentation requires the presented information to be more succinct. Unlike a typical abstract or executive summary, the presentation abstract should have less than 250 words and have a simplified and condensed breakdown. The abstract should come after your short bio.

Write A Presentation Outline

When preparing a presentation, there are various ways you can use it to share relevant ideas. One tool that helps presenters is a presentation outline – a synopsis of a talk or pitch. Presentation outlines help you organize your agenda and create a logical flow of thoughts in your script. They give you a clear path to transition your audience from your current status to where you want them to be. Follow these steps to create an outline for your presentation:

  • Consider the purpose of your presentation
  • Create a structure – introduction, main body, and conclusion
  • Use an attention grabber
  • Consider visual content
  • Include a call to action

Use a Paper Writing Service

Writing presentations can be a stressful process. Students often struggle to get it right and need a guiding hand to help them create engaging and captivating slides. Luckily, CustomWritings presentation writing services that can take care of your PowerPoint presentations. Their team of writers can break down any topic to create slides precisely according to your custom instructions. Besides, the company offers presentation examples and other academic writing services, such as research papers, term papers, assignments, admission essays, and dissertations, at affordable prices across the board for all sorts of projects. No matter your academic level. Whether a Ph.D. or Master’s, you will always get personalized, original, quality, and professional papers at accommodating rates.

Stick to One Idea Per Slide

Like keeping slides virtually uncluttered, focusing on one key idea per slide can help your audience quickly follow along. Too many ideas on one slide can detract the audience from the significance of each idea. By featuring only one point per slide, you also give the idea room for visual impact. For instance, you can experiment with fonts and image sizes to deliver the desired effect.

Include Powerful Visuals

Adding visual elements to your presentation makes your deck more engaging and dynamic. However, the caveat is that visuals used as an afterthought can counter your ideas rather than complement them. Such visuals as nostalgic photos can appeal to the audience’s emotions in a way that a generic stock picture might not. Likewise, using eye-catching charts and graphs to simplify complex information instead of writing out a slew of statistics as text can keep your audience from getting overwhelmed with data. Remember that visual aids should complement your oral presentations, not repeat them or deliver the presentation for you.

Be Savvy with Design Details

A good design can make or break a presentation. If you haven’t got a budget for a designer, presentation tools, such as Canva and Visme, can help you make great slides. Firstly, use color consistently. Bright colors can dazzle, but too many can be off-putting. Use the colors most relevant to your message. Secondly, be consistent with the font. Consistent designs make your presentation look professional. Don’t switch from caps and lower case, Cosmic Sans to Times New Roman, or 10-to-18-point text size. Keep your on-screen text uniform for a more cohesive message. Lastly, format to precision. A wonky line on a slide or a badly pixelated graphic can put some people off, as it looks like you haven’t tried very hard, or worse, you just aren’t good enough. In a snapshot;

  • Use color sparingly
  • Use font consistently
  • Format to perfection

Polish Several Times

Like your favorite shoes, a good presentation needs a few rounds of dusting before it’s all shiny and sparkly. Don’t be afraid to get messy. Arrange your ideas side-by-side and discover new connections that you didn’t see before. You should edit the slides ruthlessly. At first, you may have a considerable amount of information and struggle to get down six bullet points per slide. Edit thoroughly until you pair your message down to the bare essentials. You can also get a fresh pair of eyes to refine your presentation.

Final Thought about Presentation Writing

Written presentations are a powerful way to share ideas – if you create a deck that communicates your points clearly and effectively. Other communication dynamics, such as your oratory skills and body language, can influence your presentation’s success. Nonetheless, a well-written presentation is a resource that your audience can revisit long after you’ve shared it. By applying these PowerPoint presentation tips, you’ll be in a stronger position to inform, entertain, inspire, and activate your audience through a clear message.

Join the thousands who have sharpened their business writing skills with our award winning courses.

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Free Business Templates for PowerPoint and Google Slides

Make your business presentations stand out with these free templates. Perfect for your next pitch, data analysis and ideas.

Download them to use with PowerPoint or edit them in Google Slides and start creating!

business writing powerpoint presentations

Formal B&W free PowerPoint Template and Google Slides Theme Ever feel like you just need a clean slate to get your ideas down?  This simple black and white presentation template is perfect for those times.  With its classic look, it won’t distract from your content,  allowing you to focus on structuring your thoughts […]

Simple and Formal Black & White free presentation template.

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Looking to create a modern and engaging marketing presentation? Check out this free flat design marketing template for PowerPoint and Google Slides! This template utilizes a flat and clean aesthetic with geometric shapes and an orange and purple color scheme. It’s perfect for grabbing your audience’s attention and presenting your […]

Flat design Marketing Analysis template, free for PPT and Google Slides.

business writing powerpoint presentations

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Business Brochure / School Newsletter free template for Google Slides and PPT.

business writing powerpoint presentations

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Formal peach free ppt template and Google Slides theme.

business writing powerpoint presentations

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Beth, elegant and versatile free template.

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A free PowerPoint and Google Slides template with retro lines and a grunge background.  Rigel is a simple yet versatile PowerPoint and Google Slides template that is perfect for your next professional presentation. The template features a modern blue and green color scheme that can be easily customized to match […]

Rigel, retro lines free template.

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Simple and Professional free PowerPoint Template and Google Slides Theme This simple and professional template is the definition of minimalism. If what you are looking for is simplicity and just a touch of color, this is the perfect presentation template whether if you are a PowerPoint user or a Google […]

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My Portfolio, free Google Slides and PowerPoint template.

business writing powerpoint presentations

Free PowerPoint template and Google Slides theme. Non linear interactive business presentation theme. This template can be used for a business presentation, to prepare a lesson with different chapters or even as a weekly planner renaming each section as days of the week. To use it for a business presentation, […]

Formal presentation template with interactive menu.

business writing powerpoint presentations

Free PowerPoint template and Google Slides theme. Free colorful presentation template. Bauhaus is perfect for introducing multiple presenters right from the start. Select the pictures on the first slide and replace them for yours and your colleagues. Use a tool such as remove. bg to remove their background and then […]

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business writing powerpoint presentations

Free PowerPoint template and Google Slides theme. Free presentation theme for webinars or professional developments sessions. If you are preparing your next webinar or if you are planning an online PD session, Camille free template for Google Slides or PowerPoint is a fantastic option. Camille is simple, a bit formal, […]

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Norris Free Template for Google Slides or PowerPoint Presentations

Free Template for PowerPoint and Google Slides Presentations Norris Well, this one is no Chuck, but I bet it can cause the same impact! Perfect for presentations about technology, cybersecurity, cloud computing, servers or communications. If you need the accent color to match your brand, or if you just want to […]

Norris Free Template for Google Slides or PowerPoint Presentations

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Hobart Free Formal Template for Google Slides or PowerPoint Presentations

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Free Template for PowerPoint and Google Slides Presentations Lloyd Lloyd is inspired by editorial design and it’s perfect for a business presentation or your next conference. We chose blue because it produces a calming effect and it’s often associated with depth and stability. It symbolizes trust, loyalty, wisdom, confidence and […]

Lloyd Free Presentation template for Google Slides or PowerPoint

business writing powerpoint presentations

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How to Add Copilot to PowerPoint: A Step-by-Step Guide

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Adding Copilot to PowerPoint is a great way to leverage artificial intelligence to create engaging presentations with minimal effort. As someone who frequently uses PowerPoint for presentations, I was excited to hear about the Copilot feature and its potential to save me time and effort. In this article, I will share my personal experience with adding Copilot to PowerPoint and provide step-by-step instructions to help you do the same.

A computer screen showing a PowerPoint presentation with a cursor clicking on the "Insert" tab, then selecting "Add-Ins" and finally choosing "Get Add-Ins" to search for and add the Copilot feature

To get started, it’s important to note that Copilot is a feature available through Microsoft 365, which includes Word, Excel, Outlook, OneNote, and Teams. If you already have a Microsoft 365 subscription, you can easily add Copilot to your PowerPoint app. If not, you will need to subscribe to Microsoft 365 to access this feature. Once you have your subscription, adding Copilot to PowerPoint is a quick and easy process that can be done in just a few clicks.

In the following sections, I will provide detailed instructions on how to add Copilot to PowerPoint and how to use it to create engaging presentations. Whether you’re a seasoned PowerPoint user or just getting started, adding Copilot to your arsenal of tools can help you save time and create more effective presentations.

JUMP TO TOPIC

Optimizing Workflow with AI Assistance

Streamlining communication with microsoft teams and outlook, creating impactful slides with ai, incorporating images and design with copilot pro, improving data analysis in excel, enhancing writing in word with ai features, choosing the right subscription plan, managing account and update licenses, leveraging microsoft 365 copilot for business efficiency.

A computer screen displaying Microsoft 365 Copilot being seamlessly integrated into PowerPoint, with clear step-by-step instructions and a user-friendly interface

As a frequent PowerPoint user, I know that creating presentations can be a time-consuming process. However, with the help of Microsoft 365 Copilot, I have been able to optimize my workflow and streamline my communication with colleagues, all while increasing my productivity. In this section, I will share my personal experience with leveraging Microsoft 365 Copilot for business efficiency.

One of the most significant benefits of using Microsoft 365 Copilot is its AI assistance, which helps me create high-quality presentations faster. Copilot uses large language models to provide real-time intelligent assistance, which has helped me to enhance my creativity and productivity. Copilot is integrated with Microsoft Graph and Microsoft 365 Apps, such as Word, Excel, PowerPoint, Outlook, and Teams, making it a powerful tool for business customers.

I have found that Copilot’s AI assistance has helped me create presentations more efficiently by providing suggestions for slide layouts, images, and even text. Copilot has also helped me to quickly find and insert relevant data into my presentation, saving me valuable time.

Another way that I have leveraged Microsoft 365 Copilot for business efficiency is by streamlining my communication with colleagues. Copilot is integrated with Microsoft Teams and Outlook, which has made it easier for me to collaborate with my team.

Copilot has helped me to quickly find and insert relevant emails and calendar events into my presentation, without having to switch between applications. This has helped me to save time and streamline my workflow, allowing me to focus on creating high-quality presentations.

In conclusion, Microsoft 365 Copilot is a powerful tool that can help business customers to optimize their workflow and streamline their communication with colleagues. With its AI assistance and integration with Microsoft Graph and Microsoft 365 Apps, Copilot can help users enhance their creativity and productivity. By leveraging Copilot’s features, such as its integration with Microsoft Teams and Outlook, users can streamline their communication and collaborate more effectively with their team.

Enhancing Presentations with Copilot in PowerPoint

As a frequent user of Microsoft PowerPoint, I am always looking for ways to improve the quality of my presentations. Copilot Pro is a tool that has significantly helped me in this regard. Copilot Pro is an AI-powered feature in PowerPoint that assists in creating impactful slides and incorporating images and design. In this section, I will discuss how Copilot Pro has improved my presentations and how you can use it to enhance yours.

Copilot Pro’s AI technology has been a game-changer for me when it comes to creating impactful slides. It provides a variety of prompts that help me think creatively and outside the box. These prompts are generated based on the content of my presentation and the theme I am using. The suggestions are often more engaging and visually appealing than what I would have thought of on my own.

I particularly appreciate the feature that allows me to create a presentation from an existing file. This feature is especially useful when I have a document that I want to turn into a presentation. Copilot Pro guides me through the process, and I end up with a well-structured presentation that is easy to follow.

Another way that Copilot Pro has helped me is by assisting me in incorporating images and design into my presentations. Copilot Pro suggests images that are relevant to the content of my presentation, which saves me time searching for images on my own. The images are high-quality and add visual appeal to my slides.

Additionally, Copilot Pro suggests design elements that complement the theme of my presentation. This feature has helped me create presentations that are visually consistent and professional-looking.

Overall, Copilot Pro has been a valuable tool in enhancing my PowerPoint presentations. Its AI technology has helped me create impactful slides and incorporate images and design elements that make my presentations visually appealing. I highly recommend giving Copilot Pro a try to take your presentations to the next level.

Integrating Copilot Across Microsoft 365 Apps

As an AI-powered productivity tool, Copilot is designed to work alongside popular Microsoft 365 Apps such as Word, Excel, PowerPoint, Outlook, and Teams. By integrating Copilot across these apps, users can enhance their creativity, productivity, and data analysis capabilities.

One of the most significant benefits of Copilot is its ability to improve data analysis in Excel. Copilot uses large language models and integrates data with the Microsoft Graph to provide real-time intelligent assistance. This integration enables users to analyze data more efficiently and accurately, saving time and reducing the risk of errors.

To use Copilot in Excel, users must be licensed for Microsoft 365 Business Basic, Business Standard, or Business Premium, Microsoft 365 E3, E5, F1, F3, or Office 365 E1, E3, or E5. Once licensed, users can enable Copilot in Excel by navigating to the “Product Features” section in their Microsoft account settings.

Another significant benefit of Copilot is its AI-powered writing features, which can enhance writing in Word. Copilot uses large language models to suggest improvements to sentence structure, grammar, and spelling, making it an ideal tool for writers, editors, and content creators.

To use Copilot in Word, users must purchase a Copilot Pro subscription and be signed into their Microsoft account. Once subscribed, users can enable Copilot in Word by navigating to the “Product Features” section in their Microsoft account settings.

In conclusion, integrating Copilot across Microsoft 365 Apps can significantly improve productivity, data analysis, and writing capabilities. By enabling Copilot in Excel and Word, users can take advantage of its AI-powered features and enhance their work output.

Best Practices for Microsoft 365 Subscription Management

As someone who is familiar with Microsoft 365 subscription management, I’d like to share some best practices for managing your account and update licenses. When it comes to choosing the right subscription plan, it’s important to consider your specific needs and budget. Microsoft offers a variety of plans for individuals, businesses, and enterprises, so it’s important to choose the one that suits you best.

If you’re an individual who wants to use Copilot Pro features in Microsoft 365 web apps, you must purchase a Copilot Pro subscription and be signed into your Microsoft account. For businesses and enterprises, you must be licensed for Microsoft 365 Business Basic, Business Standard, or Business Premium, Microsoft 365 E3, E5, F1, F3, or Office 365 E1, E3, or E5, or a similar plan.

When choosing a subscription plan, you should consider the features you need, the number of users, and your budget. It’s also important to keep in mind that some plans may offer more security features than others, so if you’re dealing with sensitive data, you may want to choose a plan with more security features.

Once you’ve chosen the right subscription plan, you’ll need to manage your account and update licenses. To manage your account, you can go to the Microsoft 365 admin center and view your subscription details. From there, you can add or remove users, change your subscription plan, and manage your billing information.

To update your licenses, you can go to the “File” option from the menu bar in the app you’re using and navigate to the “Account” from the bottom left. Click the “Update License” button, and sign in to verify your subscription. This will ensure that you have access to all the latest features and updates for your subscription plan.

In conclusion, managing your Microsoft 365 subscription is an important part of using Copilot and other Microsoft 365 apps. By choosing the right subscription plan and managing your account and update licenses, you can ensure that you have access to all the features you need and keep your data secure.

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