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HOW TO WRITE A GREAT JEWELRY DESCRIPTION

Sell your jewelry by writing good jewelry descriptions for ebay.

Posted on May 18, 2017 by Richard Scott

This post contains affiliate links. If you use these links to buy something I may earn a commission. Thanks! As an Amazon Associate I also earn from qualifying purchases.

Writing a good Jewelry Description is not as easy as it sounds.

You’ll find this out when you’re trying to Sell your Jewelry on Ebay , or making fliers and ads to post it inside grocery stores.

Great Jewelry Descriptions will either make your sale, or break it!

So how do you write a Good Description of your Jewelry so you can sell it?

What’s the secret to making it sound great?

I’ll tell you: Details & Adjectives!

Lots of Great Details and wonderful image provoking Adjectives! That my friend, is the goal today!

To write a Good Description, you must first learn as much as you can about your Jewelry. Say for example, you have a Ruby Ring that you want to sell. Listing it as a “ Ruby Ring ” does no good! In fact, it won’t even get it noticed. Bland little Descriptions will not sell a thing. You might as well not even try!

Here’s what I Recommend…

Take a visit to your local Jeweler and get some feedback and info from them. Pick their brains! You’re going to need to learn all about the actual Stones and Diamonds. What sizes are they? Carat Weights? Quality? What type of Metal is it? How much would an item like this normally sell for?

Things like that will help give you the information needed to Write a Good Description . (If not, ask them if they’d be so kind as to Write out a Description for you!) You’ll need to get mm Sizes of the Stones and Mounting as well. Detailed, Accurate Information will add to the Authenticity that your Description deserves!

Do you Have an Appraisal?

If you already have a Jewelry Appraisal (Or Certificate!) with your Jewelry, Great! Use it!

Those normally contain enough information to sell your merchandise. Appraisals should give you the Quality of the Diamonds like Cut, Clarity, Color and Carat Weight. That is vital info for Diamonds!

Sometimes they’ll list it as CW, CTW, DW, DTW, TW, or TCW. (Carat Weight, Carat Total Weight, Diamond Weight, Diamond Total Weight, Total Weight, or Total Carat Weight.) Those basically are saying that the Carat Weight is either the Carat Weight of one stone, or all the stones put together as one!

Get it Cleaned and Polished!

While you’re there at the Jewelry Store, make sure you get your Jewelry Professionally Cleaned and Polished! This is a must! No one wants to buy dirty Rings! Clean them before you sell them.

Plus getting them cleaned and looking brand new again, will make them look bigger, brighter, and Better in the Photos you take of them. You’ll need a great picture to post with your description in order to sell. Dirty ones look like crap! Dirty Jewelry will not sell!

Now finally we get to the Jewelry Descriptions

I’ve gathered together 10 pieces of Jewelry to use as examples for you. By reading the Descriptions and looking at the rings and items, you’ll get a much better feel for making a Good Description. A Description is basically just describing the item from head to toe. Adding in Great Adjectives like, Beautiful, Stunning, Fabulous, Lustrous, Exquisite , Incredible and Awesome, will bring your Jewelry to life! It’ll make them sound like a million bucks!

So here we go…

Ten Pieces of Jewelry, Ten Examples and their Ten Pictures. Enjoy the Jewelry Descriptions!

Ladies Ruby and Diamond Ring

Ladies diamond wedding set.

2) Exquisite Ladies 14kt Yellow Gold Marquise Diamond Wedding Set. Containing One Marquise shaped Diamond, .73 Carats, with a Stunning Clarity of VVS! (Hard to find!) You won’t be able to stop staring at it! Simply beautiful! Breathtaking! The Color of the Diamond is very rare as well, being an E Color, which is Pure White! A must see! (A must buy!) Set into the Mounting are 16 Invisible-Set Princess Cut Diamonds Totaling 1.00 Carats Total Weight, VVS Clarity, E Color. Also contains a form-fitted Wedding Band that hugs the contours of the Ring with a Perfect Fit! Quality like this is rare. Grab it while you can! You’re going to love it! Replacement Value: $7995.00

Ladies Diamond Tennis Bracelet

3) You’re going to love this Fabulous Ladies S-Link Style Diamond Tennis Bracelet. The Solid 14kt White Gold Bracelet has interlocking Links containing 38 Full Cut Diamonds. The Brilliant Diamonds are Prong-Set, 2.00 Carats Total Weight and have a wonderful Clarity of SI2-I1. The Diamond Color is H-I Color. (Which is Near Colorless!) The Clasp is a Sliding Tab Style Clasp (So it’s easy to put on one handed!) and has a figure eight safety hook. (So you won’t lose it!) The Bracelet is durable and heavy and lays beautifully on the wrist. You’ll love how it looks and love how it feels! (Won’t snag your clothes!) Bracelet weight 7.2 Grams. Replacement Value: $1995.00

Now that you know what you have to do to get the right Jewelry Information , let’s continue…

Using information obtained from the Jeweler will help you put together a Great Jewelry Description!

Descriptions like these Examples are awesome because they give your potential buying customer the details they need to make appropriate decisions.

Great Descriptions Sell Jewelry!

There’s no doubt about that. Once you get a feel of Describing Jewelry, you’ll see that it can also be used to sell pretty much any type of merchandise on Ebay. Ebay is the number one selling hub on the web. If you’re going to sell it, chances are, you’re going to sell it there first! So let’s move on…

Ladies Sapphire and Diamond Ring

4) One Absolutely Beautiful Ladies Diamond & Sapphire Ring! This Stunning Love-Knot style Ring contains two interlocking rows of channel-set Diamonds and Gorgeous Sapphires. One elegant row contains 16 full cut Diamonds totaling .25 Carats Total Weight, VS Clarity (Top Notch!), G Color. (Fine White!) The opposite smooth channel contains 16 Round Sapphire Gemstones with MI Clarity. (Medium Included) The Sapphires have Strong Intense Shades of Bright Blue, that exhibit Great Brilliance and Wonderful Sparkle. The 14kt White Gold Mounting is Solid, Heavy and extremely Well Made. Ring weight is 5.6 Grams! Replacement Value is $795.00

Ladies Diamond Heart Pendant

5) One Ladies Dazzling Heart Shaped Diamond Pendant. Makes a great gift for any Anniversary, Birthday, Holiday, or Special Occasion! The solid Heart Shaped Mounting is 14kt Yellow Gold with a strongly defined heart shape. (Clean, distinct lines!) The Pendant contains 20 Full Cut Diamonds with I1 Clarity, H-I Color, totaling .50 Carats Total Weight. (One Half Carat!) This beautiful Heart Pendant is suspended from a sturdy, 18″, 14kt Yellow Gold link Chain with a durable 14kt Yellow Gold Lobster Claw Clasp! Pendant Weight with Chain is 2.5 Grams. Replacement Value is $995.00

Men’s Curb Link Bracelet

6) Displaying One Gents Solid 14kt Yellow Gold Bracelet. You can’t go wrong buying this as a gift. (Don’t forget Father’s Day!) This Curb-Link style Bracelet is 8 1/2 ” Long and 20mm Wide. (That’s Real Wide!) The Bracelet is Massive and Heavy with well-made individually soldered links! These links are wonderful links to wear because they won’t twist or kink like other styles of links will. This Bracelet weighs an impressive 78 Grams! (That’s Heavy!) Your Man will love it! It’s masculine and Rugged! The links are polished to perfection and will definitely last a lifetime. The Clasp is a durable flat-tab clasp with a figure eight safety hook. Replacement Value: $3995.00

Gent’s Sapphire and Diamond Ring

7) One well-made Gents Diamond and Blue Sapphire Ring. The Ring is 14kt Yellow Gold with an enclosed Solid-Back. (Most Men’s Rings are Cheap and Hollowed out underneath!) The Center stone is a Genuine Blue Sapphire, Bezel-Set, (Greatly protected!) measuring 5 x 8 mm! The Sapphire emits Strong Deep Blue Tones and Intense Color! Channel set in the Mounting are 2 V-Shaped rows of Diamonds. (One on either side of the Sapphire!) Each row contains 5 Single Cut Diamonds, totaling .25 Carats Total Weight, I1 Clarity, I Color. The Mounting is Heavy and weighs 6.5 Grams. Great Ring, Very Sharp, Very Durable! Replacement Value: $1595.00

Ladies Diamond Engagement Ring

8) One Incredible Ladies Diamond Engagement Ring. This ring is a showpiece! 14kt Yellow Gold Mounting contains One Round Brilliant Cut Diamond, G.I.A. Certified, Laser Inscribed # 11720127, Measuring 8.6mm, 2.25 Carats! G.I.A. Certificate (Best in the World!) lists the Clarity as VS2, (Impressive!) and the Color as G. (Fine White!) No Fluorescence! Strong Brilliance and Unbelievable Sparkle! The Diamond sits in a 14kt White Gold Basket Head, (Easy to Clean! Lets a lot of Light in!) and rests on a 8mm Wide Cathedral Style Mounting that tapers down to 4.5mm. Stunning Ring comes with original G.I.A. Certificate! Replacement Value is $19,400.00

These examples of Jewelry Descriptions should give you ideas on How to Write descriptive ads that Sell!

It’s all in giving the customer enough details and information so the buyer can fully understand what it is they’re looking at. Little things like that are what makes the difference between the person hitting the back button on their browser, or hitting the Bid Now Button on Ebay!

It’s make it or break it! So Let’s move on…

Ladies Cultured Pearl Strand Necklace

9) One Ladies 18″ Multi-Strand Cultured Pearl and Diamond Necklace. Necklace contains 4 Pearl Strands, double-knotted, containing 48 pearls total, 5.5-6mm each. Pearls match well and exhibit beautiful Pink Tones with magnificent luster, and only a few slight blemishes. The Clasp that alters as a Pendant, is a 14kt Yellow Gold Pearl Clasp, shaped as a Shell, containing 9 Single Cut Diamonds, totaling .20 CTW. SI1 Clarity, F Color! (Pure White!) The Diamonds are beautiful with tons of sparkle and brilliance. The clasp is smooth, stylish, and makes a great enhancement to the Pearls. You’ll fall in love with this necklace! Replacement Value is $2495.00

Ladies Blue Topaz and Diamond Ring

10) One Lovely Ladies 14kt Yellow Gold Blue Topaz and Diamond Ring. Ring contains one spectacular Emerald-Cut Genuine Blue Topaz, measuring an impressive 16 x 12mm. The Color of this Topaz is the hard to find “London Blue”! Stone is LI Clarity (Lightly Included), and set in a 14kt Yellow Gold, 4 prong, Basket Head that sets the stone low in the Mounting. On either side of the Topaz are 2 rows of channel set Diamonds, 4 in each row, totaling .10 Carats TDW. I Clarity, I Color, Ring tapers to a comfortable 3mm band. Well made, very durable. If you love Topaz, you’ll love this ring. Great Stone, goes with everything! Replacement Value is $695.00

There you go…

So you see, it’s not so hard once you get the swing of it. These examples should provide you enough information to tear apart your merchandise and write your own descriptive ads. It’s amazing how good you can make an item sound . I’m not suggesting that you build up the item better than it is, just be honest and open.

If the item is Chipped , say so.

If a Prong is Broken , tell them.

But whatever you do, don’t Dwell on the Negatives . State it, and move on. Push the great assets of your item and make sure to talk up the Beauty and Sparkle!

Descriptive Words can Sell the Sizzle!

Fun words like: Exciting, Stunning, Beautiful, Rich, Brilliant, Fabulous, Elegant, Lustrous, Magnificent and Impressive! Powerful Words provoke great visuals and tend to go hand in hand with describing Jewelry, Diamonds and Gold!

Sell Plenty!

Make lots of Money! :)

10 Comments on HOW TO WRITE A GREAT JEWELRY DESCRIPTION

whose the author?

Hi Angel. Says at the top: Me; Richard Scott

Great information. Thanks

we have hundreds of pieces of jewelry each one unique, one-of-a-kind. As I add them to the online store and give them a description i am having trouble trying to describe them uniquely the descriptions are starting to sound the same. do you have a strategy to make the descriptions as unique as the jewelry or does it not make a differences

Hi Steve. No strategy, just being creative with wording and words used. Try listing things in a different order: Diamonds, Gemstones, Gold… Gemstones, Setting, Diamond, 4C’s… Maybe that will help? -Richard

So appreciate your great comment.

Such a nice description it is, it will help me to increase my knowledge about all jewelry types. Thanks for it.

yes, jewellery description is an important one in a particular business. I has a very useful to write.

I noticed when reading these, (today as I had not been reading your columns so long ago) that in the descriptions of the rings, you never mentioned the finger sizes. On purpose? Or just not mentioned. See, most of us are likely to be just private citizens, or maybe Pawn Shop owners, but in either case, it’s likely that we don’t carry “stock” just our own items to sell. So, not mentioning sizes is likely to make it more difficult to attract buyers. For instance, most of what I wear these days is a Size 8, but most of what I would probably sell is a Size 7, since I don’t like paying so much money locally to have them sized up (at least $50 for the first size up!) Unless of course it’s something extremely special. Anyway, sizes or no? Saves potentially interested parties from sending inquiries for information that could have easily been included, and disappointing them unnecessarily I think. I hate bugging people to ask that, and then finding out it’s like a 10, or worse yet, a 5! (⚘Jeweler’sGranddaughter⚘

Hello. You are absolutely right. Especially when reselling an item for market. Ring size should always be added, because it can really make a huge impact on the buying decision. For example, some rings can’t be sized to smaller sizes, and some rings, like antiques, are too frail to size. So knowing the right ring size up front, makes all the difference in the world. Good point! Thanks for sharing. :) -Richard

Product Description Examples For Jewelry

Use these product descriptions for jewelry as inspiration for your own descriptions for your products. Feel free to steal them and rework them to your own products.

For as long as history records, women have been adorning themselves with the most beautiful materials available. While men do wear jewelry, it is safe to say that the lion’s share of the adornments belongs to women. Because it is so valued, this makes jewelry one of the best gifts a woman can receive and a great choice for men to give.

Here are some examples for product descriptions for jewelry started with the product description generator . I took examples from several different generations and wove them together to create better descriptive narratives. Each description took about 20 minutes to write.

Classic Jewelry

Diamond engagement ring.

Here is a ring that will show her you love her and will undeniably command attention. The diamond stone will look favorable and gorgeous on her finger. The silver finish adds a certain loveliness to the ring and will look pleasing with any attire. This fetching silver diamond engagement ring will give your special someone a double-take and win her heart and ensure the answer you are seeking.

Sometimes feelings can be difficult to put into words, but the right engagement ring can do the talking for you because this engagement ring will stir feelings of joy that will be unforgettable.

Pearl Earrings

Beautiful earrings and a smile will help you sparkle and shine like nothing else! These white gold pearl earrings will add a touch of sophistication to your ensemble and will definitely make your day. The pearl stones will look rousing and fabulous on your ears. Stud earrings are the jewelry trend every woman must have and are perfect for everyday wear, but they will also add flair to any outfit to make any evening unforgettable.

These white gold stud pearl earrings bring a touch of relaxed femininity to your outfit and add a pop of color to any outfit. The pearl stones will look smart and fetching on your ears for years to come.

Silver Bracelet

The right bracelet can make all the difference between a stunning appearance and a boring one. This classic silver wrap bracelet will be a great addition to your collection and will upgrade any look on any occasion. The silver finish adds a chic look. This oh-so-appealing wrap bracelet will make you feel like a Greek goddess and shows off your sense of style and personality.

In contrast, the quintessential design shows your sense of style and personality and gives you a feeling of authority, making you look and feel feminine and professional at the same time. The excellent design will take you from work to the weekend and wherever life takes you.

Rose Gold Choker Necklace

An elegant necklace will add that final touch to your outfit. The link chain will make a worthy addition to your collection of designer accessories and will leave you spellbound while pair this dazzling casual/sporty rose gold necklace with a nice pair of earrings to complete your look.

Pair this delightful casual/sporty rose gold necklace with a nice pair of earrings to complete your look. This excellent choker length makes this necklace the appropriate choice for just about everything and will complement almost any neckline.

Beaded Jewelry

Obsidian hematite beaded bracelet.

This captivating obsidian hematite beaded bracelet will definitely add a dash of color to any attire and will surely please your inner princess. The beads will add the perfect touch to a woman with an archetypal style and will go perfectly with almost any casual outfit and is certain to attract attention. This will make the perfect wrist accessory for seasonal festivals. This product is handmade with care and love. Treat yourself today!.

Beaded Earrings

The right earrings can add that finishing touch to any style or look! Drop earrings are great for accessorizing with any ensemble, no matter the season. They go well with most necklines and dress styles, and the stone beads will look and feel amazing. These earrings will add just the right sparkle to your outfit, and the multi-color beads create an interesting look. This product is handmade with care and pride. Isn’t this just something would love to have or to give to that special best friend?

Beaded Princess Length Necklace

A marvelous necklace will add that final touch to your outfit. The princess length is well suited for wear with crew collars and high necklines. The resin beads will add the finest extra effect to your necklace and add just the right hint of femininity. This product is handmade with love and attention, not mass-produced and the multi-color beads create an interesting look. Zesty colors make these necklaces fun and ultramodern. Gifts that are handmade with love are the best gifts to give. Even gifts to yourself! Indulge in something that will please you!

I hope you find these product description samples helpful for creating your online jewelry store. Please have a look at the rest of the site for more inspiration and helpful tools.

T-Shirt Sample Description

Men’s Jacket Sample Description

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Earrings speak to me of feminine energy, of grace and beauty, the kind that bring real strength to the soul.

Earrings and sweet emotions that come with treating the body well, of bringing the self to a reassuring sense of beauty, dates back eons into the dawn of our kind.

I looked at the earrings, their pressed metal form, and my heart sank. They could have been made by a trafficked child in a sweat factory before being sold through some "wholesome" arts and crafts website. I'd worn them. I'd felt good in them. I threw them out. Unless I could be sure of the origins of the jewellery it was something I would be better off without.

Earrings are about confident beauty and self-assured dignity, of a self-worth that speaks in the language of art.

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How To Write Jewelry Descriptions That Will Help Your Sales

August 2, 2022

What do jewelry descriptions have to contain to be as straightforward as possible, so the people understand what they buy?

If you own a fine jewelry business, then you know how important it is to have well-written and compelling product descriptions.

When it comes to describing jewellery, there are a few things you should keep in mind.

First and foremost, be sure to use easy-to-understand language.

You need to try and be as creative as possible; the more unique your descriptions are, the more likely people are to remember your store. After all, you want people to get excited about the pieces you’re selling!

Your jewelry descriptions and product images are what will help convince potential customers to purchase from your store.

In this blog post, we’ll give you some tips on how to write jewelry descriptions that will help boost your sales.

Even if you can get a bit technical when you write jewelry descriptions, make sure that your potential customer can understand it.

Let’s start.

Precious metals

Stamps and hallmarks.

All the fine jewellery, no matter the type, has to show the metal used to make it.

Whether it was rose, yellow or white gold, platinum or just gold-plated silver jewellery, the piece should have a stamp.

Mainly in Europe and US, jewellers use 9K, 14K, 18 K Gold, 950 Platinum and 925 Silver.

Many websites add in their description the hallmarking of their country. For example, for jewellery made in the UK, it is written that the piece of fine jewellery has been certified in accordance with the Hallmarking Act 1973.

With the rise of inflation, the prices of gold and jewellery also increased. Therefore, explaining the stamps or a hallmark inside a ring, on the clasp of a bracelet, or on the post of a pair of earrings is essential.

Most fine jewellery is stamped with a number (for example, PT950 – for platinum or 750 – for 18K gold) or a hallmark, which is a figure and a number.

While it is difficult for the customers to know what it means, if you explain it properly you will gain their trust.

If the jewellery is set with precious stones like sapphires, rubies and emeralds, a description of its quality is necessary.

First, the jewelry description should start with

the number of stones
carat weight

Sapphires, rubies and emeralds should have their colour and clarity described.

For high-end jewellery, if the gemstones’ colour or clarity improves through treatment, it is recommended to have it disclosed.

For semi-precious stones like amethyst, rose quartz, topaz, and tourmaline, adding the number of gemstones, carat weight, cut, colour and clarity will help the customer with the buying decision.

Jewelry Diamonds

With the growth in the market of lab-grown diamonds, a jewelry business should disclose if a diamond is natural or not.

Although both are made under high pressure and temperature, from the same chemical ingredient, carbon, there is a significant difference in the amount of time (natural diamonds take millions of years to form and lab-grown diamonds just a few hours) and, of course, price.

Apart from its origin, a jewelry description should include the diamond’s colour, clarity, cut and certificate. Also, the shape of the diamond set in jewellery and the number of stones.

Lastly, the retailer should disclose if the diamond was colour or clarity treated.

Measurements and sizes

The next point in the shop jewelry descriptions should be the size and measurements of an item.

Most rings sold online are between sizes 4 – 10.

You should always add a size guide for your clients to measure their circumferences .

Bracelets, necklaces and pendants should have the length and width specified.

Pendants and necklaces have the following lengths:

14″ – choker
16’’-18″- everyday pendant
20’’-24″- matinee
30″- opera
35″ – ropes

Sizes for bracelets start at 16 cm to 22 cm.

Rings

Type of settings .

Engagement rings solitaires, or with side stones, halo setting (main stone with small diamonds around), cluster setting (flower typesetting), bezel setting (metal around the gemstone), three stones ring, and five stones.

Prong settings are perhaps the most common type of setting.

Depending on the design, the gemstone can be set low, medium or high (cathedral mount).

The gemstone (diamonds or other precious stones) is held in place by 4 or 6 little metal claws called prongs.

The prongs can be all shapes: pointed, rounded, flat, or V-shaped.

The V-shaped prongs, for example, are used as fancy shapes to protect the stone.

The main benefit of this type of setting is the simplicity and the fact that it allows the stone to be seen and sparkle, especially in a 4-prong setting. In addition, it will enable the light to pass through and helps stones like diamonds, for example, to show off their fire and brilliance.

The most common and traditional prong setting is the s olitaire engagement ring . This setting is mainly focused on one stone raised low or medium. It features a plain band of pave diamonds on the shoulders of the ring.

The 6-prong setting is a design that was developed by Tiffany & Co in 1886.

The company developed a specific solitaire six-prong setting to maximize the light return on the diamond and trademarked it.

Another great design for a prong setting ring is a cathedral mount. The shoulders are tapered.

It is an elegant display that imitates the elegance and grace of a cathedral, using arches to frame the diamond or any other gemstone.

It’s a perfect setting to protect the stone, particularly if the arch extends to the stone’s table or girdle, especially is it a soft one like opal, lapis, tourmaline, or quartz.

It offers a maximum impact on a smaller budget because of the arches of the design that add height, protection and distinction.

Angles can create the illusion that the gemstone’s size is more significant than reality.

The three-stone engagement ring is a more traditional alternative to the solitaire.

The three stones set together symbolise the couple’s past, present and future.

Either choose the main stone with two smaller gemstones on both sides or three stones of the same size.

The most common cuts for this type of engagement ring are round brilliant, princess or cushion cuts.

When we talk about other gemstones, people prefer a diamond as the main stone and the other two sapphires, rubies or emeralds on the sides.

Also, it can be three diamonds or other precious or semi-precious gemstones.

Prince Harry proposed to Meghan Markle with a beautiful three-stone diamond ring.

The ring featured a 2,5-carat cushion cut diamond sourced from Botswana, and a pair of round brilliant cut diamonds on the sides, from Princess Diana’s collection.

Initially, the diamonds were set in an 18K white and yellow gold plain mount, but she changed the design to a thin diamond set mount.

The Halo engagement ring is a very delicate, elegant and feminine setting.

Halo setting adds a circle of invisible-set, channel-set or prong-set diamonds around the central gemstone.

The main stone can be any shape, round brilliant cut diamond, princess cut, radiant, oval, marquise, heart-shaped and pear-shaped.

Other step cuts, including emerald, don’t work as well because the surrounding stones are more sparkling than the centre ones, which can appear flat and dull.

This setting is one of the most popular when you want to create an illusion and give the appearance of a bigger diamond size. Choose an excellent clarity and colour stone in the centre.

The small diamonds around can be a lower quality but they will bring out the central stone.

A cluster setting engagement ring means that small stones are set together tightly to give the illusion of a larger diamond. It can either contain a larger centre stone or cluster together stones of equal size.

You can choose diamonds or other precious or semi-precious gemstones for this particular setting.

The bezel setting is the second most popular ring after the prong setting.

It protects the gem much better, has a contemporary, clean look, and gives more freedom of movement.

A metal rim surrounds the diamond or other gemstones by the girdle.

This setting can create the illusion of a larger stone- if you choose the white metal setting and a colourless diamond, or yellow gold metal and a yellow diamond.

You can select a full bezel, which encircles the whole stone or a partial bezel, which leaves the sides open.

It is ideal for ladies involved in physical activities. However, some believe this setting does not allow as much light into the diamond because of the metal surrounding it; others argue the contrary.

Also, the price of a bezel-set ring is higher due to the amount of work and metal involved.

The flush setting sets the gem into a drilled hole in the ring’s band.

The metal is hammered around the diamond to hold it in place.

This setting is not recommended for harder stones like diamonds, rubies, and sapphires because the jeweller must knock on this piece of metal to hold the stone in place.

However, this particular setting is popular among men’s wedding bands as the gemstones are fixed securely in the ring’s band.

Antique / Vintage/ Art Nouveau

There are four specific periods of jewellery fashion: Victorian, Art Nouveau, Edwardian and Art Deco. However, due to the lack of technology and the cutting tools available nowadays, many diamonds set in these rings are Old Mine and European cut.

These antique cuts are rawer. As a result, the stones have more inclusions and less sparkle and are usually yellower in colour.

For more vintage designs adapted to modern society, many designers use metal filigree (tiny metal beads cemented together), milgrains (little balls of metal decorating the sides of the band and the crown of the ring) and floral patterns.

Other popular rings are the half eternity bands (50% coverage), full eternity bands (100% coverage), and simple metal bands.

Type of designs for Earrings

The most common earrings available are studs.

It is compound by one stone for each earring.

The diamond or coloured gemstone is set in a 4, 6 or eight claw design.

Also, it might be available in a bezel setting.

That means that the diamond is surrounded by metal.

These earrings have three types of fastenings: screw, butterfly, or alpha back post.

Most high-end jewellers use the former one.

It contains a spring-loaded mechanism activated when you apply pressure with your fingers.

Picking the back in the correct place will cause the locking mechanism to retract so you can remove the post.

Other types of designs for earrings are hoops, huggees, wire hooks, dangles, teardrops and chandeliers.

Type of designs for chains:

The most popular designs for chains are the following: trace, curb, Spiga and belcher chain.

Some of the most common fastenings for bracelets, pendants and necklaces are the clasp fastenings: spring ring, open box, lobster claw, bracelet catch, S -hook, toggle, and magnetic.

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Jewellery Product Description: How to Go About Perfectly Defining Your Jewellery

July 12, 2023

Are you tired of constantly thinking about creative captions for your jewellery product description? Don’t worry, while doing digital marketing for jewellers , we have cracked the code! We will now spill the beans on how to write a perfect jewellery product description in the easiest way possible.

You don’t have to be a wordsmith to write a perfect jewellery product description. All you need is a little bit of sparkle and a whole lot of creativity! 🪄

In this blog, we will talk about how you can write attention-catching jewellery product descriptions ✍️to grab the attention of people and lure them to buy your product by understanding the psychology behind buying:

Know Your Product and Describe It Well:

To begin with, it is crucial to understand the composition of your product. Your first thought might be that it is so basic that I should know my product before writing its caption. That’s a no-brainer.

The thing is that you know your product, its material, design, color, how it looks, etc., but when it comes to writing a description for it, you might not convey it well. You should describe it precisely and in detail so that the reader should get an idea of what the product looks like in reality.

Understand Its Unique Features : You have to highlight why your product is better and different from the rest as people are always looking for something unique and new. There are many online jewellery sellers out there, you have to differentiate yourself from them.
Tailor the Description to the Target Audience: By understanding your target audience, their age, interest, and average income, you can tailor your product description accordingly. For example, if your target audience is eco-conscious consumers, emphasizing the use of sustainably sourced materials and eco-friendly production processes in the description will align with their values and increase the likelihood of a purchase.
Answer Customer Questions : Your product description should provide answers to common questions that your customers may ask. For example, if customers often ask about the sizing options for a bracelet or a ring, then including clear details about available sizes, adjustable features, or a size guide in the description can help address their concerns and reduce potential friction in the buying process.

Keep Your Product Description Easy to Read and Understand:

It is essential to keep your product description easy to read and understand for potential customers. Make it short and crisp, and ideally, it should be under 150 words. Here are some tips to help you achieve this goal:

Use Simple Language : Rather than using complex industry jargon, aim to keep your language simple and easy to understand. This also applies to the formatting of the description. You should use short paragraphs, bullet points, and subheaders to break up the text and make it easier to read.
Highlight Benefits Instead of Just Writing Features : To make your product more appealing to customers, it’s important to emphasize the benefits they will experience instead of just stating its features. For example, if you’re selling a necklace, don’t just state the materials it’s made from; explain how it will enhance the wearer’s style and make them feel beautiful.
Avoid Lengthy Descriptions : While it can be tempting to provide a detailed description of every aspect of your jewelry, you should strive to keep your product descriptions concise. Try to stick to the 150–200 word range max.
Incorporate Customer Reviews : You can also include customer reviews in your product description. This is an excellent way to increase its credibility. Positive reviews from previous customers can help to highlight the benefits of your product and make it more appealing to potential buyers.

Now, you might be wondering what to include in your short and concise product description. So, here we go!

What should be Included in a Short Product Description of Jewelry?

When it comes to writing a short product description for jewelry, it’s important to keep in mind that brevity is key. Here are some important elements that should be included in a short product description of jewelry:

Product name : Use the name of the product as the title of your description.
Materials : Mention the materials used in the jewelry, such as the type of metal, gemstones, or other decorative elements.
Style : Describe the style or design of the jewelry, whether it’s classic, modern, edgy, or bohemian.
Dimensions : Include the dimensions of the jewelry, such as its length and width, to give shoppers a sense of its size.
Unique Features : Highlight any unique features of the jewelry that set it apart from other similar pieces. For example, if it has a special clasp, unusual gemstone cuts, or an intricate design, be sure to include this information.
Occasion : Suggest occasions when the jewelry would be appropriate, such as weddings, date nights, or everyday wear.
Target Customer : Identify the target customer for the jewelry, such as young professionals, fashion-forward individuals, or moms looking for a special gift.
CTA : Finally, include a call to action at the end of the description, encouraging shoppers to purchase or browse other pieces.

Including these key elements in a short product description of jewelry will help entice potential customers and give them the information they need to make a purchasing decision.

Use Attractive Adjectives to Describe Your Jewellery:

Here comes the magic of words, it is crucial to use descriptive and engaging language that appeals to the emotions and senses of the customer. One of the key ways to do this is by using connotative and scarcity adjectives in your product description.

Connotative adjectives are those that suggest a particular quality or characteristic beyond their literal meaning. For example, instead of simply describing a necklace as “pretty”, you could use connotative adjectives like elegant, stunning, etc. These words not only describe the product but also evoke emotions and create an emotional connection with the customer. And scarcity adjectives are used to describe your products in a way to make them sound exquisite and limited. This will make people want to buy the product right away.

It is important to evoke emotions through words, especially while writing the product description because humans are emotional buyers, we just love when someone says what our heart wants.

You can also go through our previous blog where we have explained how you can use storytelling to induce the emotions of the buyers and gave amazing Instagram content ideas for jewellery businesses .

Here is a list of a few connotation adjectives with examples that you can use in your jewelry product description:

Here is a list of some scarcity adjectives with examples of how to use them to create a sense of urgency that will make your customers feel that they need to buy ASAP!!

Add Emotional Value and Balance It With Rationality:

As mentioned above, adding emotional words and emotional value to your product is crucial. But why should you do so? Because people buy jewellery for special occasions like engagements, weddings, birthdays, anniversaries, or achievements.

There are always some emotions attracted to the jewellery that people buy. To evoke those emotions you can write like:

“Introducing our Golden Elegance Bridal Necklace, a mesmerizing symbol of love and beauty . Handcrafted with 18-karat gold and adorned with dazzling diamonds, it exudes opulence and luxury. As it gracefully drapes around the bride’s neck , its intricate design and shimmering diamonds reflect the promises made and the radiant joy of the wedding day . Wearing this exquisite necklace evokes overwhelming emotions of excitement, love, and anticipation. Passed down as a cherished heirloom, it becomes a timeless reminder of the bride’s elegance and grace . Our Golden Elegance Bridal Necklace, crafted to perfection, ensures an extraordinary wedding day and a keepsake treasured for a lifetime. ”

But you also have to keep in mind that your description should also have some rational facts, and you need to balance emotions and rationality. This means the people who are buying with a more rational approach see your product as not just selling emotions but quality and facts.

So, you can write the description like “Introducing our Golden Elegance Bridal Necklace, meticulously crafted with 18-karat gold, containing 75% pure gold for exceptional quality and durability . Adorned with 50 brilliant-cut diamonds , totaling 1.5 carats , it dazzles with remarkable brilliance and elegance. The high gold content and carefully selected diamonds justify their value, ensuring a lasting investment . Embrace the enduring beauty and meticulous craftsmanship of our Golden Elegance Bridal Necklace, destined to become a cherished heirloom for generations to come.”

Add Keywords to Get Visibility on Searches:

When it comes to jewellery product descriptions, keywords play an important role. Keywords should be included to make it easier for search engines to find the product. They should accurately describe the product, and should be chosen carefully to target the right audience.

Writing product descriptions with keywords is similar to baking a cake; you need to put the right ingredients in the right amount to ensure it tastes good and attracts the right customers.

The easiest way to find keywords for your product description is to type the product name in the Google search bar, and Google will auto-suggest in a list, with those you can get an idea of what people are looking for. If you scroll down the page while searching, there you can find more keywords in “Related searches”.

For example, if you type in Google search bar “beautiful necklace”, then you scroll down the page you will find related searches like “necklace for girls”, “necklace design”, “gold necklace”, “necklace online”, etc.

You can also use free tools like Google Keyword Planner and Keyword Surfer to find more related keywords and choose the keywords with more monthly volumes.

In the screenshot below, I have used Keyword Surfer and when I type “beautiful necklace”, it gives me a list of alternate keywords on the right side of the screen.

Similarly, you can use Keyword Planner to find keywords to add to your product description. Here is another screenshot as an example using Keyword Planner:

💡Remember that those keywords should be relevant to your product and use them naturally while writing the description of the product. Also, avoid overstuffing keywords in the description.

Use Aesthetic Pictures:

Pictures speak for themselves, and descriptions compliment the pictures. High-quality images provide customers with a better understanding of what they are buying by allowing them to see the product from different angles and perspectives.

Optimize the Image For the Customer : Images can highlight the unique features and selling points of the jewellery. Whether it’s the intricate filigree work, the brilliance of diamonds, or the vibrant colours of gemstones, well-captured images can effectively showcase these details and entice customers with their beauty. It also builds trust and authenticity that reassures the customers that they are buying a quality product.
Optimize the Image For the Search Engines : The importance of writing and optimizing the images for search engines is so undervalued. Images are indeed a powerful selling tool for jewellery businesses, but search engines can’t “see” them. So you should include descriptive alt tags for your images. This will help search engines understand the content of your images, making them more likely to appear in image search results.

Leverage AI Tools:

Ahh!! So, if you are still here from the start then this is a reward for you. Let’s make writing jewellery product descriptions easier than ever before for you. If you are thinking that keeping the above points in mind will be too much, then you can leverage AI and make it work for you.

You can use free AI tools like Writecream , ChatGPT , etc for this. Let’s see how you can make AI work for you. Let’s first try with Writecream, look at the screenshot below:

Now, let’s see what ChatGPT can do:

So, using these tools you don’t have to think much, but make sure that your prompts are right, and the description contains all the points that are mentioned above. You have to tailor the prompt according to your product material, size, design, dimension, features, target audience, and CTA. Also, you can edit whenever and wherever you feel necessary.

That’s it!!

Final Thoughts:

Crafting exceptional jewelry product descriptions is a vital aspect of excelling in the competitive landscape of online shopping. Remember to continually assess and refine your descriptions based on customer feedback and industry trends to ensure they remain fresh, relevant, and captivating. Embrace the power of engaging product descriptions, and watch your online jewelry business flourish.

You should hire a marketing agency for jewellery stores to handle your online business. This way, you can focus on the main operations of your business and not worry about writing jewellery product descriptions.

We have experts in digital marketing who make customized campaigns that work well for the jewellery industry. Inklik focuses on data-driven insights to optimize targeted marketing and increase return on investment. From creating visually stunning campaigns to optimizing online presence and reaching the right audience, Inklik excels in driving brand visibility, increasing website traffic, and ultimately boosting sales. With Inklik as your digital marketing agency, you can trust that your jewellery business will flourish in the competitive digital landscape.

Elevate your jewellery business now with Inklik’s digital marketing expertise, and watch your brand shine brighter than ever before.🌟

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How to Write an Awesome Jewelry Description that Boost Sales

Running a company online requires certain tactics which will help make a product more desirable . The right product description can help provide a potential customer with the information they need in order to make a purchase.

The key to achieving this is to know how to write your product descriptions, so they are appealing to your customers. This way, you will achieve more sales easily and quickly and without having to hire any particular specialists. Here are some helpful tips in order to help you achieve just that.

Define your target audience

Knowing your target audience is important when trying to put together the descriptions of your products. Your customers are the people that will show you what they enjoy from your brand, and these are exactly what your descriptions should include.

Your target audience will depend on various factors, such as their age, gender, and geographical location. These are just some factors that will help you determine exactly what they are interested in. After taking these into consideration, you will be able to know what they would want to read when going through your products’ descriptions.

Use the right SEO tactics

A big part of creating the right product description for your products is related to using the right SEO tactics. What is most commonly used online and will be of most help for your business are keywords and phrases. These are certain words and phrases which can help your product pages rank higher on the result pages of various online search engines.

If you are new to this, keywords might seem complicated to generate. In reality, they can very easily be obtained by using the right means. Tools such as the KeywordTool and Google AdWords can help you find the right keywords for your content easily and effectively.

Describe your product with the right words

Using the right adjectives to describe your jewelry is important when trying to sell anything online. If you know your target audience well, you will find it much easier to use words which they will find appealing. Bridgette Hernandez, a marketer for GrabMyEssay , says that “No matter the age or the preferences of your customers, the right words will make a product irresistible. Use the right adjectives to describe what you put so much work into, and your audience is bound to love it”.

One of the most important things to do is use eye-catching words such as unique, vintage , or expensive-looking. All of these give your jewelry certain qualities which many customers find irresistible. This way, it will be much easier for them to decide on clicking the buy now button.

Proofread and edit your descriptions

Another very important thing you need to take into consideration is the appearance of the content of your product descriptions. Written content that is well put-together without grammar and spelling errors are the ones that always perform the best. This applies to anything and everything from term papers to jewelry product descriptions.

This is attributed to the fact that such simple mistakes can make the content of your product descriptions look unprofessional. This easily dismissible error can easily be corrected with the help of the right means. Tools such as Grammarly , TopEssayWriting , Hemmingway Editor , and Subjecto can help you polish your jewelry descriptions before posting them on your website.

Only include useful information

Last but not least, one of the most important things to keep in mind is to be honest and provide useful information. When reading the product description for your jewelry, your customers are expecting to find questions to some frequent answers they might be having. The more helpful your descriptions are, the easier it will be for them to decide on making a purchase.

The key to this is to start thinking like your customers or to even take their questions into consideration. You can easily have access to these through your customer emails or even by creating a poll on social media. Certain information such as the weight of the product, the materials it is made of, and the country it is made in are important. You can make a list of such information that you can always include in every description.

Increase your sales by using the right words

Writing the right product descriptions for your products can really help your sales by making your products more visible online. The more people that come across your product and the better you advertise it, the easier it will be for your jewelry sales to skyrocket.

While this might seem like a challenge, in the beginning, you will manage to improve your description writing by getting to know your customers better. The more effort you put into making your products sound one of a kind, the more your customers will want to own everything you create.

This guest post is provided by Nicole Garrison.

Sales Strategy

How to Write Product Descriptions for Earrings By Kevin Saw, Picup Media, via JewelryEcomm.com | October 27, 2021 ( 0 comments )

Merrick, NY--Unlike creative fiction, writing a jewelry product description demands a different set of targets, but just because you’re not aiming for literary awards doesn’t mean you don’t have to be creative. When it involves texts, it means you’re playing with the imagination of your audience. And it’s only through creative texts that you could do that. However, don’t go overboard to the point of compromising accuracy. Accuracy should not suffer in your pursuit of creativeness.

This all boils down to BALANCE. Be creative with your words but at the same time, business-focused. After all, your ultimate goal here is to SELL.

In the world of digital shopping, you learn to ditch some traditional selling techniques because you’re relying more on visual components online—your jewelry photos, videos, texts. Hence, more factors are added to the mix. You have SEO, discoverability, tag and title relevancy, and product listing quality, just to name a few. As such, your core guide here is to write a well-structured, compelling, and SEO-friendly product description for earrings to increase your chance of discoverability in search engine results and persuade potential buyers to buy.

So, how do you do that? Let’s take a look! Click here to continue reading on JewelryEcomm.com .

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How to Market Handmade Jewelry Online

How to write handmade jewelry product descriptions.

How To Write Product Descriptions To Grow Online Sales

How to write handmade jewelry product descriptions; Writing a jewelry product description correctly is very important if you sell your handmade jewelry online. It’s extremely important as on any other e-commerce website but it is also one of the most commonly overlooked. What are the most effective handmade jewelry product description writing techniques?

Online shopping is very convenient. It provides comfort while shoppers are looking for a variety of handmade jewelry available on the internet. There are so many different styles and designs you can find online. You can search for many products in styles and prices at your convenience in a shorter time. With e-commerce changing the shopping behaviors of buyers, competition rises.

How can your handmade jewelry website be found online these days? There are probably millions of online shops trying to sell their jewelry. The number of websites is increasing as more businesses try to sell online besides their retail stores. This is posing a challenge to the online jewelry business. How can you convert your website visitors into buyers by just looking at your jewelry images?

How to write handmade jewelry product descriptions; when writing handmade jewelry product descriptions, be correct in all details, exact with your words, and make your buyers fall in love with your explanation. Do not underestimate the power of words. Using the correct descriptive adjectives that will evoke emotions from potential buyers. When you post your handmade jewelry images, you should aim to write accurate titles and descriptions using words effectively, that would make buyers click the Buy Now button.

Instead of using the word beautiful, you can use adjectives such as luxurious, breathtaking, shimmering, whimsical, eye-catching, or expensive-looking. These adjectives offer vivid descriptions that not only bring about the emotions of website visitors, they also encourage them to buy. When writing a jewelry product description remember that accuracy is very important. Do not use adjectives just because they sound good, instead, use the ones that truly represent your product. Do not say you are selling vintage-style jewelry if they are not. Even if this keyword brings visitors to your handmade jewelry website, in the long run, it will get you in trouble.

Many important factors make up a website content to sell, a correct and detailed product description is to be the most important feature desired by shoppers. It is found that many shoppers have returned their online purchases because they did not match the product description. Gain customers’ trust by writing correct and attention-grabbing jewelry product titles. Writing a jewelry product description will increase your chances of getting found in searches for those keywords. Jewelry product titles hold the first step in getting found and making a possible sale. Try to use eye-catching and SEO-friendly phrases that will invite buyers to your site.

Sunflowers Bracelets Inspired by Van Gogh

How to write handmade jewelry product descriptions; always keep in mind that implementing the correct search engine optimization will do wonders. In fact, optimizing your product titles for search engines should be your ultimate goal. A well-written descriptive title helps shoppers find your jewelry in the competitive online market. If you want to be on the first page of search engines, optimize your titles and descriptions to rank higher for your keywords. Product title optimization will also improve the experience of online shoppers.

When optimizing your handmade jewelry website, use accurate and long-tail keywords to increase the relevancy of your product listing so you can attract more visitors. Use commonly searched keywords in your page titles as this is beneficial to you and also your prospect shoppers. You will be able to increase your income and also website ranking while providing your website visitors what they need with convenience. Make your website easy and joyful to use for your customers. If something is not functioning well and making it difficult to use, it frustrates your user, it hurts your sales and your website ranking. You can read more to find out How to Increase Handmade Jewelry Sales

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How to Write Your Way to A Successful Jewelry Business

Anyone who decides to sell their handmade beaded jewelry online knows that you have to have a great photos to sell your jewelry. But what about a great product description? They say a picture is worth a thousand words, but what about knowing how to communicate what your product is all about in 50 words or less?

When you’re selling jewelry online, your customers can’t pick up or touch your product, so you need to make sure that you can accurately depict and describe your finished beaded jewelry to make sure that your customers feel confident about their purchases.

Writing a great product description is important whether you sell through a platform like Etsy or you have your own dedicated website with a shopping cart.

I used to dread writing product descriptions for my online jewelry business. It started to feel like I was writing the same thing over and over, and quite honestly, it got really boring. For some of my friends who sell their jewelry online, writing product descriptions is the most difficult part of creating a listing for their online shop.

One day, when faced with a whole stack of beaded jewelry that needed to go up in my Etsy shop, I hit the proverbial wall. I decided that I couldn’t go on writing the same old boring product descriptions, so I called on my skills in creative writing to make the task more enjoyable!

If you’re someone who doesn’t enjoy writing product descriptions for your online jewelry business, here are a few tips to make the task easier and a lot more fun!

What to include in your product description:

Measurements: Make sure that you include the basics, like any dimensions or size of your finished jewelry. For beaded bracelets, customers will want to know the finished length of the piece as well as the size wrist that it will fit. Beaded earrings should have a finished length (including the ear wire or earring finding), and necklaces should have a finished length as well. You can include specific measurements for things like pendants, focal beads, and clasps, too.

Materials used: Describe all the materials you used in creating your finished beaded jewelry, right down to the last seed bead. Talk about any special characteristics of your focal beads or pendants, your jewelry findings and clasps, and any unusual beading supplies that you may have included in your final design.

If there are any special stories about the beading supplies or components you used, particularly if you use handmade cabochons, findings, or other beading supplies, tell your customers about them!

Beading or jewelry-making techniques used: Beaded jewelry made with off-loom beading techniques is particularly fascinating to many of the non-beaders that I know, because they’re always amazed at what can be done by using needle and thread and a little pile of beads.

When it comes to crafting the actual description of your piece, sometimes it’s fun to start out with a little mini-story to get the buyer’s attention. Think about some of your favorite short stories, books, or movies, and write a couple of lines that you think could tie in to your handmade beaded jewelry. It’s always important to engage your customers when you’re trying to sell your beaded jewelry online.

Keep it short and sweet. I would say no more than 200 words, at maximum. You want to be able to get your point across succinctly when writing product descriptions. When people read on the web, they want to just scan the text for important points and not have to read through a whole novel.
Do a search on Etsy or another online selling platform and read a lot of product descriptions. Take notes on what you like and what you don’t like. What descriptions make you feel confident about buying the product? What descriptions leave you feeling cold? While you shouldn’t be copying great product descriptions word-for-word, you can take the general format and apply it to your own descriptions and give it a personal touch by using your own unique voice.
Ask someone to edit you. It can’t hurt to have a second (or third) set of eyes read over your product descriptions before you hit “publish”! Stay open to suggestions on how to re-write or improve your product descriptions.

But even before you open an online store for your jewelry business, you should have already laid the groundwork for success with a marketing plan and some solid business strategies to help you achieve your goals. If you’re looking for some clear, concrete guidance on how to launch a successful jewelry business, register now for How to Launch A Successful Handmade Business through CraftU!

Do you have tips to share for writing awesome product descriptions? Leave a comment here on the Beading Daily blog and share them with us!

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The Allure of Earrings: Why We Find Them So Attractive

Earrings have been worn by both men and women for thousands of years, and they continue to be a popular fashion accessory today.

From simple studs to elaborate hoops, earrings come in a variety of styles and designs to suit every taste and occasion.

But what makes these small pieces of jewelry so attractive to us?

Is it their power to draw attention to the face, or their ability to complement an outfit? Or perhaps it is the cultural and historical significance that earrings hold.

In this article, we'll dive head-first into why earrings are so irresistible, from their aesthetic appeal to their symbolic and emotional significance.

So, sit back and get ready to discover the allure of this timeless accessory .

During this exploration, you'll uncover all the secrets behind the attraction of earrings:

Exploring the Timeless Allure of Earrings

Most get their first earrings when they’re young, can they really enhance your facial features, the evolution of earrings over the years, from identity and status to complementary fashion accessory, how women use earrings to appear more attractive to men, the science behind why we find earrings so appealing, do earrings actually make you look more attractive, why earrings make girls prettier, what earrings do guys find most attractive on girls, the significance of earrings today, how important are earrings to a woman’s style, future earring trends to watch out for.

Have you ever wondered why earrings are such a big deal?

I mean, for such a tiny accessory, they pack a massive punch! When you're wearing the right earrings, you feel like a total boss. They make you stand out, whether you're rocking a bold pair or keeping it simple with a subtle touch of sparkle.

But did you know that earrings also hold cultural and symbolic meanings? It's wild to think these small accessories have such a rich history.

Let's see what makes earrings one of the most popular accessories ever and why they've captured our hearts for centuries.

Most girls get their ears pierced and receive their first pair of earrings when they're young, typically around the age of seven. However, some parents prefer to wait until the early teens before getting a piercing for their daughter to make sure their child understands the pros and cons.

Getting ears pierced for the first time is often seen as a rite of passage for young girls, and it is a tradition that's been prevalent across different cultures for generations.

For many girls, getting their ears pierced is a special moment that they and their parents look forward to with excitement. It is also a way for them to express themselves and showcase their personal style.

While getting earrings can be daunting for some girls, the result is often a feeling of pride and confidence.

So, why exactly do most parents want their little girl to get earrings and why do most women in the world love to wear them throughout their life?

Yes, earrings can definitely enhance your face! The right pair of earrings makes your face the focal point of your outfit. Earrings not only draw attention to your facial features but also complement your outfit and personal style.

They are one of the simplest and most versatile accessories that can add an instant touch of glamor to your look.

Because earrings naturally guide attention to your face, when choosing earrings it's important to consider how different styles of earrings combine with your facial structure .

For example, if you have a round face, long and slim earrings can create the illusion of length and balance out your features. Similarly, if you have a square face, you may want to opt for rounded or curved earrings to soften the angles.

Choosing earrings that complement your skin tone, hairstyle , and eye color can brighten up your complexion and draw attention to your eyes.

Now that we know how earrings improve our face, let's quickly recap how they have evolved into the prevalent fashion accessory they are today and see if it has anything to do with how we view earrings today.

The known history of earrings is vibrant and dates back thousands of years, with evidence dating back to ancient civilizations such as the Sumerians, Egyptians, and Greeks.

While earrings lost some of their previous popularity during the Middle Ages, they resurged during the 20th century, with various styles and materials available, including hoop earrings, stud earrings, and statement earrings.

It's fascinating to see how the meaning of earrings changed throughout history, and how people learned to use them to boost their style.

For centuries, earrings were used to communicate identity and status, serving as a symbol of power and wealth for both men and women.

For example, the use of earrings in Ancient Egypt and Mesopotamia over 3,000 years ago is quite well documented. Back then, earrings were a popular accessory among the rich, mostly worn to symbolize wealth and status.

In ancient Greece and during the time of the fall of Rome, earrings began to gain traction as a symbol of beauty instead of just status and wealth. However, using earrings to display personal style and creativity came much later and was popularized during the Renaissance.

Over time, earrings have developed into a complementary fashion accessory worn by people of all ages and backgrounds to enhance their looks and style.

In many instances, earrings significantly accentuate a woman's features and draw attention to her face. Most men can agree that when a woman wears earrings that suit her well, she's instantly more attractive than before.

As history points out, women have learned to use earrings to improve their looks all the way back in ancient Greece, if not before.

Although a woman's attractiveness goes beyond just her appearance, when it comes to attracting men, earrings help highlight a woman's femininity and add a touch of sophistication to her style. They also serve as a conversation starter and a way for women to express their personality and individuality.

It's quite clear that earrings are an effective tool to boost your looks and feminine appeal, but what is the science behind their attraction?

While personal taste and style play a role in the popularity of earrings, there is also some scientific basis for why we find them so attractive.

Factors like symmetry, cultural associations, and the psychological impact of jewelry on human behavior all contribute to how we see earrings.

Let's start with something simple, something we all want to know.

Earrings have been used for hundreds of years to enhance a person's appearance, and science has shown that earrings can indeed make you look more attractive. This is because earrings draw attention to the face, highlighting its natural beauty and symmetry.

Studies have shown that earrings can create an illusion of facial balance and proportion, which is highly desirable in terms of attractiveness. Moreover, wearing earrings can convey a sense of personality, style, and confidence, all of which contribute to the overall beauty of a person.

In other words, earrings can genuinely make you look better by drawing attention to your face and making it appear more symmetrical. They also boost your self-esteem and positive self-image, making you feel more confident and attractive.

By understanding the science behind the appeal of earrings , we can use this knowledge to our advantage and enhance our personal style and attractiveness.

One more thing. Is there a reason why earrings are more commonly used by girls and only seldom by guys? Let's find out.

Whether you're a girl in your twenties or sixties, a pair of gold hoops or drops will add personality and beauty to your style.

Because earrings heighten the feminine aspects of the face, such as a graceful neck or high cheekbones, they make girls prettier and provide a natural way to express individuality.

Is this also why it's harder for men to pull off a pair of earrings? Most likely, yes.

Most men prefer to keep their looks masculine and avoid accentuating traditionally feminine features. Until the use of earrings is more widespread among men, jewelry fanatics can try to wear smaller earrings or known symbols, like studs and crosses, to walk the fine line between masculinity and femininity.

Keep in mind that current biases among earrings can change anytime. Fashion is subjective at best, and everyone should feel free to wear what makes them feel confident and beautiful, regardless of gender norms or societal expectations.

Nonetheless, most women love their earrings, and some styles carry a preference over others as viewed by the opposite sex.

Based on general observations and feedback from men, there isn't a one-size-fits-all answer to what earrings guys like the most on girls . However, styles such as simple studs, hoops, and drop earrings often receive a better response among men.

Additionally, overly large or excessively creative designs often divide opinions and are prone to receiving reactions at both extremities.

For a traditionally attractive look, here are a few beautiful studs to consider:

Round gold 5mm studs – €37.95 EUR

Gold mini baguette studs – €36.95 EUR

Gold mini flower studs – €38.95 EUR

Gold mini teardrop studs – €34.95 EUR

Some of the most loved hoop designs might also make a good impression:

Classic gold solitaire hoops – €69.95 EUR

Large thin gold hoops – €59.95 EUR

Gold 8mm huggie hoops – €55.95 EUR

Gold faceted huggie hoops – €77.95 EUR

And here are a few best-sellers from the drop earrings category:

Gold crystal eye drops – €71.95 EUR

Gold triple baguette drops – €104.95 EUR

Gold purple teardrop hoops – €59.95 EUR

Gold herringbone chain drops – €78.95 EUR

Remember that multiple aspects play into whether a guy views earrings as beautiful on you or not. Some factors influencing men's preference include the occasion, personal taste, and the wearer's face shape and outfit.

The importance of earrings is multifaceted, encompassing personal style, cultural background, and social context. They continue to be an indispensable accessory for many, and can hold deep meaning and symbolism for some.

Most importantly, earrings have the ability to enhance one's appearance and create a unique style statement unlike any other.

Earrings have also integrated deeply into our culture, particularly in some eastern societies where different styles or materials are associated with tradition or beliefs.

In addition, earrings are also used to convey a message or make a statement. Some wear them to support a cause, such as wearing earrings shaped like a breast cancer ribbon to show support for breast cancer awareness.

Because earrings are primarily used to emphasize femininity and are the only mainstream jewelry style worn above the neckline, it's easy to see why earrings are the most indispensable accessory in women's style today.

Moreover, earrings have been considered a crucial aspect of a woman's style for several decades already. Perhaps because, in time, they have become one of the easiest ways for a woman to present herself. Therefore, they aren't just a simple accessory but a form of self-expression that can enrich a woman's confidence and individuality like no other jewelry or accessory.

From complementing her facial features to expressing her personality and adding the finishing touch to an outfit, earrings hold more importance now than ever before in women's fashion.

The widespread popularity of earrings isn't going anywhere anytime soon. If anything, they are only becoming more prevalent across the world and more commonly accepted as a way for both men and women to express themselves.

As we look into the future, there are several trends and developments that are likely to impact the world of earrings:

Sustainability One trend that is likely to continue is using sustainable and ethical materials. People are increasingly concerned about the environmental and social impact of the products they buy, and this is especially true in the world of fashion. As a result, we may see more earrings made from recycled or upcycled materials, as well as those made from responsibly sourced metals and gemstones. Brands will also likely seek to become more sustainable and offset their emissions and carbon footprint so people can purchase their favorite designs in an environmentally friendly matter regardless of the materials.
Technological developments The use of technology in the design and production of earrings is quickly evolving. 3D printing, for example, is already being used by some designers. As technology makes it easier to create bespoke pieces tailored to individual customers, personalized and customizable earrings will likely become more available.
Emerging styles In terms of style, new trends and fashions are constantly evolving and emerging in the earrings world. A prime example is hoop earrings . They have been popular for many years, but they continue to evolve and change in terms of size, shape, and materials. Recently huggies , a small hoop style that hugs the earlobe, have gained popularity largely thanks to influencers and celebrities wearing them on social media. Statement earrings are also a perennial favorite in high fashion, with designers experimenting with bold colors, shapes, and textures.

These huggies have been in popular demand lately:

Chunky gold huggies – €87.95 EUR

Gold Jade huggies – €99.95 EUR

Gold pink pavé zirconia huggies – €79.95 EUR

Gold crystal star huggies – €62.95 EUR

The future of earrings looks bright and exciting. As fashion continues to mature, we can expect to see even more innovation and creativity by brands, designers, and consumers in this timeless form of jewelry.

Decoding the attraction of earrings is a complex topic, but at least now we should better understand where our endless love and desire towards those dangles on our ears come from and why we are so keen on wearing them, regardless of gender, race, and culture.

For now, thanks for reading!

Earrings & Hairstyles: Finding The Best Match

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The Paperclip Chain: What Is It And Why You Need One

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Pssst. All earrings are 3 for 2 today only!

The discount is automatically applied on checkout when you have three pairs of earrings in your cart.

The offer is valid until Sunday, May 19 .

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Writing Product Descriptions for Your Jewelry: “Authentic”

by Chelsea Clarey. (TangoPig Jewelry Creations)

I caught myself describing this necklace as an “authentic coral creation.” Later, I decided “pendant of responsibly collected Tahitian coral” was a better choice. (Necklace by Chelsea Clarey.)

In this business, most of us serve as our own advertising department. What better reason to learn to be better copywriters? For this reason, it’s wise to consider our language with care.

Therefore in this multi-part series we’ll be picking up an overused word or term with each entry and exploring how to use it better.

This time, we’re playing with the word “authentic”

The concept of authenticity is important in the social sciences, as we’ll hint at a little below. It’s also remarkably common in online marketing.

Of course, authenticity is a household word, not just a foggy technical term. A quick Etsy search tosses up thousands of handmade items tagged with it.

Online sellers of goods seem to be using the word “authentic” in the following ways:

* this really is from the place, brand or manufacturer claimed; it is not an imitation

* this really is the stone or other material I advertise; it is not an imitation

* this piece genuinely resembles the style or era referred to in its description

* this piece is made with the appropriate crafter’s mindset to be considered authentic

Those last two are a little problematic, aren’t they?

In anthropology and sociology, “authentic” is a word subject to a lot of scrutiny precisely because we think it means something and it really doesn’t.

When it does, what it ends up meaning is often not what those who use it want it to evoke. For lengthy and vitriolic proof of this, visit your nearest university with a Department of Anthropology. Seek out a Hawaiianist – or, for that matter, a Hawaiian. Now ask their opinion of “authentic hula dancing” at luau parties.

I might have called this bracelet an “authentically eco-friendly piece” with some accuracy, but it could be written more interestingly. (Bracelet by Chelsea Clarey.)

“Authentic” is a vastly overused term – and with overuse, words become meaningless

“Authentic” is well on its way to being as vague as “pretty.”

Consider how it’s used in the larger culture. You might see any of the following any day of the week:

* “Authentic Mexican food, Authentic Thai cuisine.”

Does this mean the ingredients have to come from Mexico or Thailand? Be prepared by a Mexican or Thai chef? Be made according to Mexican or Thai recipes? Do the recipes have to be old or just written in Mexico or Thailand at some point? What if my Thai friend says it’s tasty, is that enough? * “Authentic silk dress.”

What’s authentic, the dress or the silk? To be authentic, does it have to authentically come from silkworms? Do they have to be authentic pedigree silkworms or will any old silkworm do? Authentically be hand-sewn by a left-handed ninja monk who eats only whole grains? Authentically exist in essential dressness, rather than being an ephemeral creation like certain radioactive elements?

* “Authentic nineteenth-century reproduction furnishings, Authentic Impressionist style watercolors.”

Were the furnishings reproduced from nineteenth-century works or are they reproduction works from the nineteenth century? Can you even have an authentic reproduction? How about those watercolors? Is an Impressionist-style painting authentic if I paint it indoors? Does it have to be of high quality to be authentic? Is there a spring somewhere of Extra-Genuine Authentic Water for painting authentic watercolors with?

* “Authentic Russian ballet performance.”

Is imitating the steps of a dance enough to make it authentic? If I’m reinterpreting the steps, is it authentic? Do I get extra authenticity if I dance in a freezing garret? If I eschew stage makeup? If I get hurt dancing am I rewarded with Authenticity Points? How about if I print the advertisements with artistically arranged obscenities in Cyrillic letters?

* “I’m living the authentic life.”

What does that involve, exactly? Should I wake up every morning and make a pact over coffee with myself to be authentic?

“Is this authentic?” is just as slippery a question as “Is this art?” Or perhaps “Do I look good in this, honey?”

So what’s a better way to use it? With specificity.

Consider solutions like this in your jewelry descriptions:

* Instead of “authentic designer beads and silver wire,”

try “I purchase the beads used in this design from Sue Shinyjewels, an independent artist in South Carolina. I also use wire that has been drawn by professional silverworkers for maximum quality.” More meaningful!

* Instead of “authentic turquoise ring,”

try “This ring is made with real turquoise that is mined in Nevada. Except for a clear stabilizer that vastly improves the durability of this otherwise fragile stone, it is unaltered and its color is just as it was found.” More informative!

* Instead of “authentic island design,”

try “My necklaces are crafted to reflect design principles and motifs found in the traditional jewelry of the Pacific Islands.” More accurate and more evocative!

* Instead of “this jewelry is authentic,”

try “I design this jewelry personally, at my dining room table, with a process that takes about an hour per bracelet, give or take a few minutes for complexity. I always use materials that I myself love to wear, because I believe in beauty and utility. I’m inspired by the patterns in the glass beads I use, and I like to echo those in the piece’s overall shape.” Lengthy, but with more insight!

* Instead of “authentic handmade pendants,”

try “Each of these pendants is handmade with simple tools and a lot of self-critique.” Pithy, but with more personality!

See how much more information you’ve given? It’s unambiguous. It’s interesting. The eye doesn’t skate past it the way it does over “authentic,” which is too common and too vague to be widely used. And best of all, it makes your jewelry sound just as special, unique and – yes! – authentic as it truly is.

We’re going to look at the term “inspired by nature.”

This series on writing product descriptions and copy for your jewelry will continue with some terms I’ve selected from my own authentic item descriptions that I vastly overuse myself, but I’d also like to address anything you – the community here – want to see discussed.

Author Chelsea Clarey of TangoPig Jewelry Creation s is a jewelry designer who gravitates toward bead and wire jewelry because the simple techniques have infinite artistic applications. She specializes in reusing vintage components in stylish one-of-a-kind designs. When not creating, she thinks much too much about word choice in jewelry descriptions. Be sure to keep up with Chelsea on her TangoPig Jewelry Creations blog .

Writing Product Descriptions – Fantastic! by: Rena

Chelsea, thank you so much for this great info on writing product descriptions for jewelry! This is so helpful.

I loved your breakdown of the word “authentic”, showing that although we know what we want it to mean – it really doesn’t.

Also extremely helpful are your examples of “instead of this, try this” for writing much better jewelry descriptions.

I’m really looking forward to the rest of this series, Chelsea!

And for anyone who hasn’t “met” Chelsea Clarey yet: In addition to being a jewelry artist, she is also an anthropology major and an English composition tutor, so she has a uniquely ideal background for writing this series for us! :o)

You may also want to read another of her articles that’s helpful when writing up your jewelry product descriptions – What Does “Tribal Jewelry” Really Mean? – about using the words “tribal” and “ethnic” in describing your jewelry.

Lots of food for thought by: Sarah

Thank you Chelsea, you’ve given me so much to think about. I never feel completely comfortable writing my jewelry descriptions and I think it’s because I don’t want to sound silly and self satisfied or vague and meaningless. It’s hard to write about your own jewelry.

For a word you can talk about in a future installment, what about “designer?” I’ve seen “designer cabochons” and other “designer” things, but wonder what that really means, and when it should be used. After all, everything has been designed in someway. (I don’t mean “designer” as a person, I understand the meaning of “jewelry designer”)

Anyway, thank you for taking the time to share your knowledge and ideas about this. I’m glad to learn anything I can about writing better jewelry descriptions.

Thanks! by: Chelsea

Thanks, Rena and Sarah, for your compliments!

And thanks also for your suggestion, I will definitely do an installment about “designer” a little down the road! It really is hard to talk about your own work without feeling like you’re tooting your own horn to some extent. Honestly, I always pretend I’m writing for one of the catalogues that start piling up around this time of year. :p

Rarely use “authentic” by: Sharon Fullen

As a freelance writer, I have a distinct advantage when writing descriptions for my jewelry. I never feel embarrased about bragging and try to tell the personal story behind each piece.

Rarely have I ever used the word “authentic” to describe beads and components. The last exception to that was in describing some magnificent ornate Bali made fine silver beads which I have had in inventory for over 8 years. These are from a certified resellers and are actually made by Bali citizens. The workmanship is of exceptional rare quality and I wanted my customers to know that was the case and would be reflected in the pricing. With a thorough explanation, it made sense.

I think a lot of problems have risen over the past decade as imported knock-offs and mislabeled products have flooded U.S. markets. It can be difficult to actually authenticate anything as the resale channel wanders around the world.

Hope my 4-cents (for inflation) helps the conversation.

Sharon Fullen Rose of Sharon Jewelry http://www.roseofsharonjewelry.com

Very Helpful by: Anonymous

The description and title are always difficult for me. I is so nice to have some guidelines!

Thanks … by: Chelsea

… for the example, Sharon! That’s exactly the problem — as mislabeling increases and the supply channels spread around the world, we redefine authenticity downward until, even if we know what we’re talking about, our customers don’t! It sounds like you know exactly what you mean when you use the word, so kudos.

Thanks for the feedback!

Wonderful article by: Barbara

Keep ’em coming! I look forward to reading all of them. I particularly liked the description of turquoise, as I am frequently getting slammed by lookie-loos who know everything.

Suggestion for a future column: “very unique”.

Barbara www.artefaccio.deviantart.com www.barbaramacdougall.com

One-of-a-kind by: Jewels2LiveBy – Tracy Carothers

This is a terrific piece and so welcome in a world of ‘word overuse’.

My pet peeve is the term ‘one-of-a-kind’.

All handmade jewelry is by virtue one-of-a-kind. Granted some things look similar but if making something by hand – it is unique, at least to that maker.

I think the term one-of-a-kind has totally saturated the hand-crafted industry to the point where it doesn’t mean much.

Would like to hear how others feel on this term.

Great suggestions! by: Chelsea

Thank you for the comments! Would you find it useful if I were to do an entry considering “unique,” “unusual,” “one-of-a-kind” and other ways to express that idea?

OOAK by: Sharon Fullen

I do use one-of-a-kind in my descriptions to clarify that this design is not going to be repeated.

I started doing this when I opened our Etsy store to offset the people who create the same design over and over again. When people say they relisted an item – they are telling potential customers that they made more than one in the same design/style.

I agree that the handmade includes variations so everything is one of a kind; however, the Etsy sellers (especially those marketing in the under $40 range) often repeat items that sell quickly.

If there is a better way to get that across, I’d love to incorporate it. I just haven’t found the solution.

Also remember that writing for the web means that we need to include keywords for search engines. This means that some times I’m using words and/or terms that meet SEO requirements.

Loving this discussion.

Sharon Rose of Sharon Jewelry

Continuing the talk… by: Chelsea

I use OOAK that way a lot too, so if there’s a better way it’ll be a learning experience for me too! I’ll start hunting.

I’m not an SEO expert, which I mention a bit in the article upcoming, but my instinct is to continue tagging with the most common word possible to garner as many search hits as possible.

Can someone let me know — does including a word in both the description and tags improve its optimization? Authentic by: kate

I enjoyed the article and look forward to reading of them. However would you kindly explain what OOAK and SEO stand for? I know about a CEO! Thanks I find that all these abbreviations make me feel left out of the group.

Abbreviations – OOAK, SEO by: Rena

Thanks so much for asking! OOAK stands for “one of a kind”. It’s mainly used in the handmade / crafting industry, since many artists make each of their designs just once.

SEO stands for “search engine optimization”. It’s a web-geek term that means you do various things to your Internet content to make it rank better in the search engines (such as Google). You “optimize” your content for the search engines.

I hope this helps, and please let us know if any of it is still confusing.

acronyms by: Chelsea

SEO stands for search-engine optimization. OOAK stands for “one of a kind.”

Whoops … by: Chelsea

… you beat me to it, Rena! 🙂

Jinx! by: Rena

I wondered if we might be typing the same answer at the same time, Chelsea! :o) Defining OOAK by: Jehanni

The problem with One-Of-A-Kind is similar to “authentic”–it’s become so over-used as to be less meaningful. In addition, the nuances of repetition and replication are different in the modern era, when more people seem to be “assembling pre-made components” than crafting from raw materials.

However, remember that Monet painted multiples of his “Haystacks,” “Waterlilies” and “Rouen Cathedrals.” Durer made multiple impressions of his etchings. And Picasso made sculptures of “found objects” like his Head of a Bull (1942).

Repetition, even replication, is not per se “bad”–Intentionally misrepresenting the degree of uniqueness to jack up the price is.

Assemblage can be a legitimate design aesthetic as well as a follow-the-instructions mechanical task.

Inspired by Nature by: Bella

Oh am I glad I read this,before uploading my profile. I rea d thru it and yes you have guessed it, Inspired by Nature,all though this is true and I did mention I grew up in the countryside,but,I am worried it would make my profile to long to explain fully,especially as I am a bit of a Rambler,I get carried away with my passion. What would you suggest please.

Authenticated by: Patricia C Vener

This word has become another buzz word and, now, every time I see it I want to make a rude noise. In academia there is now something called “Authentic Assessment.” Are the powers that be trying to tell us that we weren’t actually assessing our students’ progress before?

So while I haven’t myself used this word, the examples of good descriptions are nonetheless very useful to me as by the time I’m writing descriptions in a listing process, I find myself bound up in tediousness.

Thank you! Naming and describing jewelry is difficult! by: Donalee

It’s the hardest part for me, I can whip a piece together with little or no hessitation or challange.. but then when I have to name it and describe it… I kind of fall apart so… thank you for these tips. Donalee – make writing easier by: Rena

Donalee, maybe for a starting place for naming and writing about your pieces, you could show your jewelry items to a friend or family member and ask for their impressions. You could ask things like,

What does this bracelet make you think of?

What’s your first thought when you see these earrings?

What are the first words that pop into your head when you look at this necklace?

If you had to describe this pendant to someone over the phone, what adjectives would you use?

If you named this ring, what name would you give it?

Of course, you would ask these questions of a friend who appreciates jewelry, not one who runs and hides every time you talk about beads. :o)

Or even better, do an informal “mastermind” group with one or more other jewelry artists. Each artist takes photos of their newest pieces, and via email / Flickr / Facebook / etc., you can look at each other’s photos and share your first impressions and naming ideas for each other’s pieces. It’s always much easier to name, describe, and analyze other artists’ work than our own!

Product descriptions by: Christa

I have read the article and all the comments which has been very helpful. I am always lost for words and don’t now what to write. I use “one-of-a-kind” and “hand-crafted” a lot. My jewelry pieces are all one-of-a-kind because I use natural stones and shells for my jewelry and each one looks different. My designs are all different from each other but they are also similar. Any suggestions?

If not OOAK, then what? by: Jehanni

@ Christa: I like words, and I like playing with words. One thing I try when I’m feeling blocked is to look up a word in the thesaurus (Merriam –Webster has an online one at www.m-w.com), and then click a synonym, and click on of its synonyms, and so on. If you do it 5-6 times, you get a pretty decent pool of words. You can use the dictionary feature to look up any you don’t know or see how the word is used in a sentence.

One-of-a-kind>unique>distinctive (also eccentric, idiosyncratic)>different>discriminable (discriminiating?)>discerning

Someone with discerning taste or a high level of discernment may be the customer you want. The discriminating customer choose your work because of the distinctive style you use. I also *like* being idiosyncratic, eccentric, and personal—those are good words to me. They might not be what you are aiming for, and that’s OK. You get to choose how you want to come across to your customers.

One of the classics in marketing, much imitated, was the product descriptions in the J. Peterman catalog. They were little mini stories: “She walks into the bar in Luxor, Egypt, swathed in this silk shirt, eyes aglow…” You may not want to go so over-the-top, but it’s an interesting exercise to try writing this way. Picture what you customer is doing, what she’s feeling, when she’s wearing your jewelry.

“Underdressed for a garden party with the queen, but perfectly at home in a Seattle coffee shop, this eccentric necklace complements lampwork blues with copper to give you a confident boost.”

You might avoid OOAK altogether! 😉

Wow … by: Chelsea

I can do no better than Jehanni’s done! That’s just how a thesaurus is meant to be used and the final example balances information with story without being cheesy. I salute you!

Thank You by: Felicia

Thank You so much for your info on this word. I am in the process of building a web page. I have never done anything like this before,so the whole jewelry world is new to me. My,I have so so much to learn. I spend so many hours on the internet trying to learn as much as I can. Besides making my jewelry and being a homemaker. Busy Busy. But what about the word UNIQUE, I see that word all the time and notice I have been using it also. Again Thank You I have learn’t so much from your site.

Regarding “unique” by: Chelsea

The most recently published entry in the series is actually all about “unique,” and there are some great discussions there, too! Best of luck to you!

Authentic – Thank you! by: Vicki – Vicki Es Designs

Felicia, I am with you. I have just started making jewelry in March and have purchased my website so I am now in the process of photographing, pricing and labeling my jewelry. BOY!! This is really tough and I feel overwhelmed so often!

This article was so very informative and loved all the comments. Thank you all so very much!

Rena – I am SO glad that I have found you! You have helped me tremendously with such wonderful thoughts, knoweldge and inspirations!

One-of-a-kind by: Christa

Thank you Jehanni for your excellent advice.

I sell my jewelry from my website and have no two pieces alike. I try to let my customers know that I have no duplicate items, e.g. I have only one of that particular item available.

AUP (authentic pedigree silkworms) by: Anonymous

“Do they have to be authentic pedigree silkworms or will any old silkworm do?” that’s what finally got me to crack up

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How to Write Product Descriptions for Earrings
Employ the right language to increase their desire. 4. When writing product descriptions for earrings, persuade using connotative language. Connotative language persuades as it carries meanings and emotional associations that could impact your audience and influence them to purchase.
Writing Product Descriptions for Your Jewelry: "Beautiful, Pretty
While you're at it,use the same process to describeyour materials: Instead of "beautiful pearls," let it be made of "flawless, unblemished pearls.". Instead of "beautiful stones," describe "handsome glossy stones with intriguing matrix.". Instead of "beautiful hand-painted silks," string it on "graceful diaphanous silks.".
How to Write a Great Jewelry Description
To write a Good Description, you must first learn as much as you can about your Jewelry. Say for example, you have a Ruby Ring that you want to sell. Listing it as a " Ruby Ring " does no good! In fact, it won't even get it noticed. Bland little Descriptions will not sell a thing. You might as well not even try!
Product Description Examples For Jewelry
The princess length is well suited for wear with crew collars and high necklines. The resin beads will add the finest extra effect to your necklace and add just the right hint of femininity. This product is handmade with love and attention, not mass-produced and the multi-color beads create an interesting look.
Earrings
earrings. - quotes and descriptions to inspire creative writing. Earrings speak to me of feminine energy, of grace and beauty, the kind that bring real strength to the soul. By Angela Abraham, @daisydescriptionari, February 1, 2021 . Earrings and sweet emotions that come with treating the body well, of bringing the self to a reassuring sense of ...
Writing Product Descriptions for Your Jewelry: "Designer"
This item's form was planned for maximum aesthetic quality. So basically, unless you're an Italian design house, you've told me that your jewelry is handmade and pretty. There are much more forceful ways to say this. "Designer" is mostly useful for describing your profession. Many of us are most comfortable with "jewelry designer ...
Writing Product Descriptions for Your Jewelry: "Elegant"
This confers the sense of history and femininity that the word "elegant" was searching for while being far more specific. Instead of "Elegant little birds," try "Sleek bird silhouettes" or even, if you use a more casual style in your descriptions, "Not too cutesy, these small birds add a touch of refined cheer.".
How To Write Jewelry Descriptions That Will Help Your Sales
You should always add a size guide for your clients to measure their circumferences. Bracelets, necklaces and pendants should have the length and width specified. Pendants and necklaces have the following lengths: 14″ - choker. 16''-18″- everyday pendant. 20''-24″- matinee. 30″- opera. 35″ - ropes.
Mastering Jewellery Product Description: 7 Tips for Perfectly Defining
Radiant: "Illuminate your look with the radiant brilliance of our diamond stud earrings, reflecting light with every move and adding a touch of celestial glow.". Opulent: "Revel in the opulent elegance of our opal and gold bangle, a statement piece that showcases your refined taste and luxurious lifestyle.". Timeless:
How to Write Product Descriptions for Earrings
How to Write Product Descriptions for Earrings October 21, 2021 (). Unlike creative fiction, writing a jewelry product description demands a different set of targets, but just because you're not aiming for literary awards doesn't mean you don't have to be creative. When it involves texts, it means you're playing with the imagination of your audience.
How to Write an Awesome Jewelry Description that Boost Sales
Use the right adjectives to describe what you put so much work into, and your audience is bound to love it". One of the most important things to do is use eye-catching words such as unique, vintage, or expensive-looking. All of these give your jewelry certain qualities which many customers find irresistible. This way, it will be much easier ...
How to Write Product Descriptions for Earrings
How to Write Product Descriptions for Earrings By Kevin Saw, Picup Media, via JewelryEcomm.com | October 27, 2021 (). Merrick, NY--Unlike creative fiction, writing a jewelry product description demands a different set of targets, but just because you're not aiming for literary awards doesn't mean you don't have to be creative. When it involves texts, it means you're playing with the ...
How to Write Handmade Jewelry Product Descriptions
When you post your handmade jewelry images, you should aim to write accurate titles and descriptions using words effectively, that would make buyers click the Buy Now button. Instead of using the word beautiful, you can use adjectives such as luxurious, breathtaking, shimmering, whimsical, eye-catching, or expensive-looking.
Writing Product Descriptions for Your Jewelry: "Inspired by Nature"
Inspired by nature" could describe the shape of this brooch, the texture of the stones, the spiral motifs or the chaotic wirework - but it's not an "inspiring" way to describe any of them! (Brooch by Chelsea Clarey.) Copywriting is something that most of us "in the trade" learn on the fly. One of the hallmarks of inexperienced ...
How to Write Your Way to A Successful Jewelry Business
A couple of last tips for writing great product descriptions for your jewelry business: Keep it short and sweet. I would say no more than 200 words, at maximum. You want to be able to get your point across succinctly when writing product descriptions. When people read on the web, they want to just scan the text for important points and not have ...
The Allure of Earrings:
For centuries, earrings were used to communicate identity and status, serving as a symbol of power and wealth for both men and women. For example, the use of earrings in Ancient Egypt and Mesopotamia over 3,000 years ago is quite well documented. Back then, earrings were a popular accessory among the rich, mostly worn to symbolize wealth and ...
Elektrostal
In 1938, it was granted town status. [citation needed]Administrative and municipal status. Within the framework of administrative divisions, it is incorporated as Elektrostal City Under Oblast Jurisdiction—an administrative unit with the status equal to that of the districts. As a municipal division, Elektrostal City Under Oblast Jurisdiction is incorporated as Elektrostal Urban Okrug.
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Writing Product Descriptions for Your Jewelry: "Unusual", "Unique
We can think of our written jewelry descriptions in the same way. While the piece itself is the main focus, a well-crafted description results in a polished, harmonious experience that reinforces the desire to buy. However, part of creating an experience is making sure every element - every word - contributes to the overall "feel" we want.
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Writing Product Descriptions for Your Jewelry: "Authentic"
Writing Product Descriptions for Your Jewelry: "Authentic". by Chelsea Clarey. I caught myself describing this necklace as an "authentic coral creation.". Later, I decided "pendant of responsibly collected Tahitian coral" was a better choice. (Necklace by Chelsea Clarey.) In this business, most of us serve as our own advertising ...
Elektrostal, Moscow Oblast, Russia
Elektrostal Geography. Geographic Information regarding City of Elektrostal. Elektrostal Geographical coordinates. Latitude: 55.8, Longitude: 38.45. 55° 48′ 0″ North, 38° 27′ 0″ East. Elektrostal Area. 4,951 hectares. 49.51 km² (19.12 sq mi) Elektrostal Altitude.