social media on youth essay

Social Media

Social media’s positive power for young people, social media has the promise of providing increased well-being..

Updated November 15, 2023 | Reviewed by Ray Parker

• While social media has been tied to negative outcomes for youth, new research highlights the positive.
• Despite the prevalence of social media, the fundamental need for connection among young people remains.
• Social media, when used to maintain offline connections, can foster well-being.

Thanks to my best friend (whom I met at age 13) and her incredible archival abilities, our teen years are expertly preserved like some '90s-era time capsule. Recently, she unearthed (and promptly shared on Instagram) one of our notes that I’d passed to her in eighth grade, complete with colored ink and silly drawings.

She saved most of these notes, individual sheets of notebook paper containing urgent social commentary on the happenings at J.T. Hutchinson Junior High School, expertly folded for efficient delivery into outstretched hands or locker vents. These notes were our daily lifelines to each other, serving as intentional points of connection and friendship .

Almost 30 years later, young people have traded paper and pens for notes shared via smartphones and text threads. Or Snapchat. Or Instagram. The number of delivery methods has grown exponentially since 1994.

Today’s mediums may be more sophisticated, but they help meet the same core need all teenagers possess: to feel connected to their community of friends and peers.

Much of what we understand today about young people and social media skews toward the negative. And this is necessary, as we must understand what may be harmful about these platforms.

Yet, discoveries of the negative tend to bear questions about the opposite—if we know what’s harmful, what’s helpful? Unsurprisingly, the answer lies in connection.

Springtide Research Institute’s most recent report, The State of Religion & Young People 2023: Exploring the Sacred, showed that while some young people didn’t believe sacred moments could happen online, others expressed that they could—and could be as meaningful as those offline. Young people’s descriptions of what made those moments sacred varied greatly, but the common thread was how digital interfaces allowed them to connect to someone or something important.

In this case, digital spaces acted as connective tissue between the physical, the emotional, and the metaphysical, serving as a container for young people to experience connection and the accompanying emotions—more often than not, those moments benefited their well-being.

So what if social media could be part of the wellness solution rather than the pathology problem? Current research is beginning to explore these more nuanced dissections, pointing to how social media interactions can promote positive outcomes.

• Researchers Soojung Jo and Mi Young Jang reviewed prior studies to understand how young people achieve emotional well-being via social media. They found that emotional well-being on social media is defined as,

Being happy and maintaining emotional health through relationships with others via internet-based communication platforms.

Well-being generally occurs when young people approach social media to connect with others, feel safe, or gain information. As a result, they gain better relationships with peers and more positive moods.

• Researchers Chia‑chen Yang, Sean Holden, and Jati Ariati created a framework to understand young people’s social media use concerning their psychological well-being. The model includes activities performed on social media, motives for social media use, and communication partners connected through social media.

Their model shows that:

• Social media use is associated with increased well-being when young people engage actively, directly interacting with followers with whom they have relationships, actively creating or sharing content, or using it to maintain or be entertained.
• Social media is associated with decreased well-being when young people use it to compensate for something lacking. Their use is more passive (i.e., browsing), and their communication partners are mainly those with whom they don’t have strong relationships.

Notice what lies at the core of what is associated with positive well-being instead of the negative. It’s the presence of connection versus a search to alleviate disconnection.

Those experiencing positive outcomes are interacting with people they’re close to and receiving social support based on their interactions with their content. Those experiencing negative outcomes search for connections and turn to social media to fill a void.

Even then, research shows that sometimes these young people still feel they’re falling short, whether they’re genuinely not connecting with others or the connections they are experiencing just aren’t satisfying their need for closeness.

For social media to be a conduit for positive outcomes, young people’s motivations for use matter. For them to be guided to social media for entertainment, there’s a good chance that their core needs for friendship and connection are being met elsewhere. For them to want to use social media to maintain relationships, it means those relationships were formed and solidified offline.

To make social media a place for positive outcomes, what matters most is what’s happening outside it. Social and digital spaces can’t be the only place where life, and the connection that comes with it, is happening. To ensure this technology serves as a conduit for well-being, one of the most impactful things we can do as adults is to ensure young people use it as one of many avenues for connection rather than seeking it out as the primary way to manufacture it.

Whether sheets of folded notebook paper or a series of direct message (DM) threads, young people will use what’s available to them to create meaningful connections. As adults, we must help set the conditions so social media remains a tool and doesn’t become a crutch.

Jo, S. & Jang, M.Y. (2023). Concept analysis of adolescent use of social media for emotional well-being. International Journal of Nursing Practice, 29 (1). https://doi-org.fgul.idm.oclc.org/10.1111/ijn.13116

Smith, D., Leonis, T & Anandavalli, S. (2021). Belonging and loneliness in cyberspace: impacts of social media on adolescents’ well-being, Australian Journal of Psychology , 73:1, 12-23. DOI: 10.1080/00049530.2021.1898914

Yang, C.; Holden, S. M; Ariati, J. (2021). Social media and psychological well-being among youth: The multidimensional model of social media use. Clinical Child and Family Psychology Review , 24 (3), 631-650. DOI:10.1007/s10567-021-00359-z

Angela Patterson, Ph.D., is a media psychologist and head writer for Springtide Research Institute, which surveys and interviews young people on topics like mental health, technology, and spirituality.

• Find a Therapist
• Find a Treatment Center
• Find a Psychiatrist
• Find a Support Group
• Find Online Therapy
• United States
• Brooklyn, NY
• Chicago, IL
• Houston, TX
• Los Angeles, CA
• New York, NY
• Portland, OR
• San Diego, CA
• San Francisco, CA
• Seattle, WA
• Washington, DC
• Asperger's
• Bipolar Disorder
• Chronic Pain
• Eating Disorders
• Passive Aggression
• Personality
• Goal Setting
• Positive Psychology
• Stopping Smoking
• Low Sexual Desire
• Relationships
• Child Development
• Self Tests NEW
• Therapy Center
• Diagnosis Dictionary
• Types of Therapy

At any moment, someone’s aggravating behavior or our own bad luck can set us off on an emotional spiral that threatens to derail our entire day. Here’s how we can face our triggers with less reactivity so that we can get on with our lives.

• Emotional Intelligence
• Gaslighting
• Affective Forecasting
• Neuroscience

Subscribe or renew today

Every print subscription comes with full digital access

Science News

Social media harms teens’ mental health, mounting evidence shows. what now.

Understanding what is going on in teens’ minds is necessary for targeted policy suggestions

Most teens use social media, often for hours on end. Some social scientists are confident that such use is harming their mental health. Now they want to pinpoint what explains the link.

Carol Yepes/Getty Images

Share this:

By Sujata Gupta

February 20, 2024 at 7:30 am

In January, Mark Zuckerberg, CEO of Facebook’s parent company Meta, appeared at a congressional hearing to answer questions about how social media potentially harms children. Zuckerberg opened by saying: “The existing body of scientific work has not shown a causal link between using social media and young people having worse mental health.”

But many social scientists would disagree with that statement. In recent years, studies have started to show a causal link between teen social media use and reduced well-being or mood disorders, chiefly depression and anxiety.

Ironically, one of the most cited studies into this link focused on Facebook.

Researchers delved into whether the platform’s introduction across college campuses in the mid 2000s increased symptoms associated with depression and anxiety. The answer was a clear yes , says MIT economist Alexey Makarin, a coauthor of the study, which appeared in the November 2022 American Economic Review . “There is still a lot to be explored,” Makarin says, but “[to say] there is no causal evidence that social media causes mental health issues, to that I definitely object.”

The concern, and the studies, come from statistics showing that social media use in teens ages 13 to 17 is now almost ubiquitous. Two-thirds of teens report using TikTok, and some 60 percent of teens report using Instagram or Snapchat, a 2022 survey found. (Only 30 percent said they used Facebook.) Another survey showed that girls, on average, allot roughly 3.4 hours per day to TikTok, Instagram and Facebook, compared with roughly 2.1 hours among boys. At the same time, more teens are showing signs of depression than ever, especially girls ( SN: 6/30/23 ).

As more studies show a strong link between these phenomena, some researchers are starting to shift their attention to possible mechanisms. Why does social media use seem to trigger mental health problems? Why are those effects unevenly distributed among different groups, such as girls or young adults? And can the positives of social media be teased out from the negatives to provide more targeted guidance to teens, their caregivers and policymakers?

“You can’t design good public policy if you don’t know why things are happening,” says Scott Cunningham, an economist at Baylor University in Waco, Texas.

Increasing rigor

Concerns over the effects of social media use in children have been circulating for years, resulting in a massive body of scientific literature. But those mostly correlational studies could not show if teen social media use was harming mental health or if teens with mental health problems were using more social media.

Moreover, the findings from such studies were often inconclusive, or the effects on mental health so small as to be inconsequential. In one study that received considerable media attention, psychologists Amy Orben and Andrew Przybylski combined data from three surveys to see if they could find a link between technology use, including social media, and reduced well-being. The duo gauged the well-being of over 355,000 teenagers by focusing on questions around depression, suicidal thinking and self-esteem.

Digital technology use was associated with a slight decrease in adolescent well-being , Orben, now of the University of Cambridge, and Przybylski, of the University of Oxford, reported in 2019 in Nature Human Behaviour . But the duo downplayed that finding, noting that researchers have observed similar drops in adolescent well-being associated with drinking milk, going to the movies or eating potatoes.

Holes have begun to appear in that narrative thanks to newer, more rigorous studies.

In one longitudinal study, researchers — including Orben and Przybylski — used survey data on social media use and well-being from over 17,400 teens and young adults to look at how individuals’ responses to a question gauging life satisfaction changed between 2011 and 2018. And they dug into how the responses varied by gender, age and time spent on social media.

Social media use was associated with a drop in well-being among teens during certain developmental periods, chiefly puberty and young adulthood, the team reported in 2022 in Nature Communications . That translated to lower well-being scores around ages 11 to 13 for girls and ages 14 to 15 for boys. Both groups also reported a drop in well-being around age 19. Moreover, among the older teens, the team found evidence for the Goldilocks Hypothesis: the idea that both too much and too little time spent on social media can harm mental health.

“There’s hardly any effect if you look over everybody. But if you look at specific age groups, at particularly what [Orben] calls ‘windows of sensitivity’ … you see these clear effects,” says L.J. Shrum, a consumer psychologist at HEC Paris who was not involved with this research. His review of studies related to teen social media use and mental health is forthcoming in the Journal of the Association for Consumer Research.

Cause and effect

That longitudinal study hints at causation, researchers say. But one of the clearest ways to pin down cause and effect is through natural or quasi-experiments. For these in-the-wild experiments, researchers must identify situations where the rollout of a societal “treatment” is staggered across space and time. They can then compare outcomes among members of the group who received the treatment to those still in the queue — the control group.

That was the approach Makarin and his team used in their study of Facebook. The researchers homed in on the staggered rollout of Facebook across 775 college campuses from 2004 to 2006. They combined that rollout data with student responses to the National College Health Assessment, a widely used survey of college students’ mental and physical health.

The team then sought to understand if those survey questions captured diagnosable mental health problems. Specifically, they had roughly 500 undergraduate students respond to questions both in the National College Health Assessment and in validated screening tools for depression and anxiety. They found that mental health scores on the assessment predicted scores on the screenings. That suggested that a drop in well-being on the college survey was a good proxy for a corresponding increase in diagnosable mental health disorders. 

Compared with campuses that had not yet gained access to Facebook, college campuses with Facebook experienced a 2 percentage point increase in the number of students who met the diagnostic criteria for anxiety or depression, the team found.

When it comes to showing a causal link between social media use in teens and worse mental health, “that study really is the crown jewel right now,” says Cunningham, who was not involved in that research.

A need for nuance

The social media landscape today is vastly different than the landscape of 20 years ago. Facebook is now optimized for maximum addiction, Shrum says, and other newer platforms, such as Snapchat, Instagram and TikTok, have since copied and built on those features. Paired with the ubiquity of social media in general, the negative effects on mental health may well be larger now.

Moreover, social media research tends to focus on young adults — an easier cohort to study than minors. That needs to change, Cunningham says. “Most of us are worried about our high school kids and younger.” 

And so, researchers must pivot accordingly. Crucially, simple comparisons of social media users and nonusers no longer make sense. As Orben and Przybylski’s 2022 work suggested, a teen not on social media might well feel worse than one who briefly logs on. 

Researchers must also dig into why, and under what circumstances, social media use can harm mental health, Cunningham says. Explanations for this link abound. For instance, social media is thought to crowd out other activities or increase people’s likelihood of comparing themselves unfavorably with others. But big data studies, with their reliance on existing surveys and statistical analyses, cannot address those deeper questions. “These kinds of papers, there’s nothing you can really ask … to find these plausible mechanisms,” Cunningham says.

One ongoing effort to understand social media use from this more nuanced vantage point is the SMART Schools project out of the University of Birmingham in England. Pedagogical expert Victoria Goodyear and her team are comparing mental and physical health outcomes among children who attend schools that have restricted cell phone use to those attending schools without such a policy. The researchers described the protocol of that study of 30 schools and over 1,000 students in the July BMJ Open.

Goodyear and colleagues are also combining that natural experiment with qualitative research. They met with 36 five-person focus groups each consisting of all students, all parents or all educators at six of those schools. The team hopes to learn how students use their phones during the day, how usage practices make students feel, and what the various parties think of restrictions on cell phone use during the school day.

Talking to teens and those in their orbit is the best way to get at the mechanisms by which social media influences well-being — for better or worse, Goodyear says. Moving beyond big data to this more personal approach, however, takes considerable time and effort. “Social media has increased in pace and momentum very, very quickly,” she says. “And research takes a long time to catch up with that process.”

Until that catch-up occurs, though, researchers cannot dole out much advice. “What guidance could we provide to young people, parents and schools to help maintain the positives of social media use?” Goodyear asks. “There’s not concrete evidence yet.”

More Stories from Science News on Science & Society

Should we use AI to resurrect digital ‘ghosts’ of the dead?

A hidden danger lurks beneath Yellowstone

Online spaces may intensify teens’ uncertainty in social interactions

Want to see butterflies in your backyard? Try doing less yardwork

Ximena Velez-Liendo is saving Andean bears with honey

‘Flavorama’ guides readers through the complex landscape of flavor

Rain Bosworth studies how deaf children experience the world

Separating science fact from fiction in Netflix’s ‘3 Body Problem’ 

Subscribers, enter your e-mail address for full access to the Science News archives and digital editions.

Not a subscriber? Become one now .

Numbers, Facts and Trends Shaping Your World

Read our research on:

Full Topic List

Regions & Countries

• Publications
• Our Methods
• Short Reads
• Tools & Resources

Read Our Research On:

Connection, Creativity and Drama: Teen Life on Social Media in 2022

Majorities of teens credit social media with strengthening their friendships and providing support while also noting the emotionally charged side of these platforms, table of contents.

• Teens reflect on parents’ concerns and assessments of teen life on social media
• Teens who have a more positive outlook about social media are more likely to say these platforms benefit them
• Online activism is not common on social media among teens; only a minority of teens are highly concerned about digital privacy
• In their own words, teens share their thoughts about social media and the challenges and benefits of using it
• Teens are far more likely to post about their accomplishments and family than their religious or political beliefs
• Some teens – especially older girls – forego posting things on social media because it could be used to embarrass them
• Most teens are not politically active on social media, but their experiences and views related to online activism vary across parties
• Teens more likely to view social media as having a negative effect on others than themselves
• Teen girls more likely than teen boys to cite certain negative experiences on social media
• Pluralities of teens say teen experiences on social media are better than parents think and believe their parents aren’t too worried about their use
• Majority of teens feel little to no control over their data being collected by social media, but just a fifth are extremely or very concerned about it
• Teens’ reactions to what they see on social media and how they feel about posting run the emotional gamut from anxiety to excitement
• Teens have appreciation for social connectivity on these platforms but also concerns about drama, unrealistic expectations and bullies
• Different social media serve different purposes for teens like general socializing, entertainment and direct personal communication
• Teens acknowledge the tensions of ‘cancel culture’ on social media
• Teens have a range of definitions for digital privacy
• Activism is a draw for some teens on social media
• Some teens say their use of social media changed during the pandemic
• Teens detail how their lives would change if social media disappeared overnight
• Acknowledgments
• Appendix A: Survey methodology
• Appendix B: Focus groups methodology
• Appendix C: Supplementary table

Pew Research Center conducted this study to better understand the experiences American teens are having with social media. For this analysis, we surveyed 1,316 U.S. teens. The survey was conducted online by Ipsos from April 14 to May 4, 2022.

This research was reviewed and approved by an external institutional review board (IRB), Advarra, which is an independent committee of experts that specializes in helping to protect the rights of research participants.

Ipsos recruited the teens via their parents who were a part of its  KnowledgePanel , a probability-based web panel recruited primarily through national, random sampling of residential addresses. The survey is weighted to be representative of U.S. teens ages 13 to 17 who live with parents by age, gender, race, ethnicity, household income and other categories.

This report also includes quotes from teen focus groups. Pew Research Center worked with PSB Insights to conduct four live, online focus groups with a total of 16 U.S. 13- to 17-year-olds. The focus groups were conducted Jan. 12-13, 2022. 

Here are the questions used for this report , along with responses. Here is the survey methodology and the focus groups methodology .

Society has long fretted about technology’s impact on youth. But unlike radio and television, the hyperconnected nature of social media has led to new anxieties , including worries that these platforms may be negatively impacting teenagers’ mental health . Just this year, the White House announced plans to combat potential harms teens may face when using social media.

Despite these concerns, teens themselves paint a more nuanced picture of adolescent life on social media. It is one in which majorities credit these platforms with deepening connections and providing a support network when they need it, while smaller – though notable – shares acknowledge the drama and pressures that can come along with using social media, according to a Pew Research Center survey of U.S. teens ages 13 to 17 conducted April 14 to May 4, 2022. 1

Eight-in-ten teens say that what they see on social media makes them feel more connected to what’s going on in their friends’ lives, while 71% say it makes them feel like they have a place where they can show their creative side. And 67% say these platforms make them feel as if they have people who can support them through tough times. A smaller share – though still a majority – say the same for feeling more accepted. These positive sentiments are expressed by teens across demographic groups.

When asked about the overall impact of social media on them personally, more teens say its effect has been mostly positive (32%) than say it has been mostly negative (9%). The largest share describes its impact in neutral terms: 59% believe social media has had neither a positive nor a negative effect on them. For teens who view social media’s effect on them as mostly positive, many describe maintaining friendships, building connections, or accessing information as main reasons they feel this way, with one teen saying:

“It connects me with the world, provides an outlet to learn things I otherwise wouldn’t have access to, and allows me to discover and explore interests.” – Teen girl

While these youth describe the benefits they get from social media, this positivity is not unanimous. Indeed, 38% of teens say they feel overwhelmed by all the drama they see on social media, while about three-in-ten say these platforms have made them feel like their friends are leaving them out of things (31%) or have felt pressure to post content that will get lots of likes or comments (29%). Another 23% say these platforms make them feel worse about their own life.

Teen girls report encountering some of these pressures at higher rates. Some 45% of girls say they feel overwhelmed because of all the drama on social media, compared with 32% of boys. Girls are also more likely than boys to say social media has made them feel like their friends are leaving them out of things (37% vs. 24%) or worse about their own lives (28% vs. 18%).

When asked how often they decide not to post on social media out of fear of it being using against them, older teen girls stand out. For example, half of 15- to 17-year-old girls say they often or sometimes decide not to post something on social media because they worry others might use it to embarrass them, compared with smaller shares of younger girls or boys.

These are some of the key findings from a Pew Research Center online survey of 1,316 U.S. teens conducted from April 14 to May 4, 2022.

Teens are more likely to view social media as having a negative effect on others than themselves

The strong presence of social media in many teenagers’ lives begs the question: What impact, if any, are these sites having on today’s youth?

Even as teens tend to view the impact of social media on their own lives in more positive than negative terms, they are more critical of its influence on their peers. While 9% of teens think social media has had a mostly negative effect on them personally, that share rises to 32% when the same question is framed about people their age .

There are also gaps when looking at the positive side of these platforms. Some 32% of teens say social media has had a positive effect on them personally, compared with a smaller share (24%) who say the same about these platforms’ impact on teens more broadly.

Still, regardless of whether teens are assessing social media’s impact on themselves or others, the most common way they describe its effect is as neither positive nor negative.

Parents are often on the front lines in navigating challenges their children may face when using social media. While previous Center surveys reflect parents’ anxieties about social media, only a minority of teens in this survey describe their parents as being highly concerned about their use of these sites.

Some 22% believe their parents are extremely or very worried about them using social media, while another 27% say their parents are somewhat worried. However, many teens – 41% – say their parents are worried only a little or not at all. And 9% say they aren’t sure about the level of concern their parents have over their social media use. These youth also weighed in on whether parents overall – not just their own – have an accurate picture of what it’s like to be a teenager on social media. Some 39% say teens’ experiences are better than parents think, while 27% say things on social media are worse for teens than parents think. Still, one-third believe parents’ assessments are about right.

Teens who see social media as having a mostly positive effect on people their age are more likely than teens who see mostly negative effects to say teens’ experiences on social media are better than parents think. They are also more likely to say they have had positive experiences while personally using these platforms.

Whether teens see social media’s effects as positive or negative relates to their perspective on whether parents’ views stack up to reality. About six-in-ten teens who say that social media has had a mostly positive effect on people their age say teens’ experiences on social media are better than parents think, while a plurality of teens who say social media has been mostly negative for people their age say teens’ experiences on social media are worse than parents think.

Teens who have a more positive view of social media’s effect on their peers report more positive personal experiences with these platforms. More than half (54%) of teens who see social media as having a mostly positive effect on people their age say that what they see on social media makes them feel a lot more connected to what’s going on in their friends’ lives. About four-in-ten say they feel a lot like they have a place where they can show their creative side. Some 35% of teens who see the effect as mostly positive say social media makes them feel a lot like they have people who can support them through tough times, and 28% say it makes them feel a lot more accepted. By comparison, much smaller shares – about or quarter or fewer – of teens who see social media as having a negative effect say what they see on social media makes them feel each of these positive experiences a lot.

While teens who have a positive outlook on the impact of social media are more likely to report personally benefiting from these sites, they tend to say they’ve experienced the more negative side in similar proportions as those who rate these sites’ effect on teens negatively. There is one exception: 12% of teens who believe social media has a mostly negative effect on teens say they feel overwhelmed by all of the drama on these platforms a lot, compared with 6% of those who see its impact as mostly positive.

Beyond broad measurement of social media, this survey also tackled two popular topics in the debates around social media: online activism and digital privacy .

Only small shares of teens are engaging in online activism on social media, but experiences and views vary by political affiliation

On topics from MAGA to Black Lives Matter , social media platforms have become an important way for people of all ages to share information, mobilize and discuss issues that are important to them.

But this survey reveals that only a minority of teens say they have been civically active on social media in the past year via one of the three means asked about at the time of the survey. One-in-ten teens say they have encouraged others to take action on political or social issues that are important to them or have posted a picture to show their support for a political or social issue in the past 12 months. Some 7% say the same about using hashtags related to a political or social cause on social media during this period. Taken together, 15% of teens have engaged in at least one of these activities on social media in the past 12 months.

While majorities of both Democrats and Republicans have not used social media in this way, there are some notable partisan differences among those who engage in activism. For example, 14% of teens who identify as Democrats or who lean toward the Democratic Party say they have used social media to encourage others to take action on political or social issues that are important to them in the past 12 months, compared with 6% of teens who are Republicans or GOP leaners. And larger shares of Democrats than Republicans say they have posted pictures or used hashtags to show support for a political or social issue in the past year. In total, Democratic teens are twice as likely as Republican teens to have engaged in any of these activities during this time (20% vs. 10%).

Not only do small shares of teens participate in these types of activities on social media, relatively few say these platforms play a critical role in how they interact with political and social issues.

About one-in-ten or fewer teens say social media is extremely or very important to them personally when it comes to exposing them to new viewpoints, getting involved with issues that are important to them, finding other people who share their views, helping them figure out their own views on an issue or giving them a venue to express their political opinions.

Just as Democratic teens are more likely than Republican teens to engage in these forms of online activism, they also see social media as a more integral tool for civic engagement. For example, 18% of Democratic teens say social media is extremely or very important to them when it comes to exposing them to new points of view, compared with 8% of Republican teens. Democrats are also more likely than Republicans to say these platforms are at least very important to them for getting involved with issues that are important to them, finding others who share their views or helping them figure out their own way of thinking.

And when asked about what people should do more broadly, Democratic teens (22%) are more likely than Republican teens (12%) to say that regardless of whether they engage in online activism themselves, it is very or extremely important for people to speak out about political or social issues on social media.

Teens feel a lack of control over their personal data but aren’t too concerned about social media companies having this information

Amid the continued privacy discussions in the media and among policymakers , teens have nuanced views on the topic. Just 14% of teens report feeling a lot of control over the personal information that social media companies collect about them. Meanwhile, 60% of teens feel like they have little to no control. A further 26% say they are not sure how much control they have over companies’ collection of this information.

Despite feeling a lack of control over their data being collected by social media companies, teens are largely unconcerned. A fifth of teens (20%) say they feel very or extremely concerned about the amount of their personal information social media companies might have. Still, a notable segment of teens – 44% – say they have little or no concern about how much these companies might know about them.

“TikTok is more of a place to watch videos … then Instagram [is] more to see what my friends are up to and then Snapchat [is] a way of more direct communication.” – Teen girl

To inform and supplement this survey, the Center conducted a series of teen focus groups to better understand how teens were using social media and thinking about topics related to it. These focus groups highlight how nuanced teens’ views on social media truly are.

Teens share how different platforms serve different purposes as they navigate online life and that using these platforms can lead to a variety of emotions and experiences, from anxiety to excitement and from improved social connections to bullying: 2

“I’ve liked, especially during the pandemic, being able to communicate with my friends more, since I couldn’t see them in person. And then also, having something to watch to entertain me, which was good, because we were just stuck at home.” – Teen girl

“Okay, for me, it is like bullies or like negative comments or stuff like that, you just see a lot of people hating under the comments, under your posts and stuff like that.” – Teen boy

“During the pandemic, I feel like less people were using social media in certain ways, because there wasn’t much to post, like going out. You’re just staying at home. But TikTok, everyone was on it, because it was their source of entertainment.” – Teen girl

As teens walk us through their perspectives, they also share how the pandemic changed (and didn’t change) their social media habits and what they think their lives would be like if social media disappeared overnight:

“I think it would be a little bit [messed up if social media disappeared]. I spend 99% of my time indoors in front of my computer, if I’m not playing games, I’m watching pirated videos. If I’m not watching videos, maybe I’m reading an article. I’m always online. And I hardly step out of my room. I have had issues with my dad. He said my room is too creepy. I should come outside and play with people but I’m not really good at making friends. So, it’s a bit hard on me.” – Teen boy

“[When] we were younger, [social media] didn’t have an effect on us and social media wasn’t as big as it is now. I feel like we were more free and more happy, and no stress or overthinking or insecure.” – Teen girl

For more quotes and themes from the focus groups, see Chapter 3 .

• A 2018 Center survey also asked U.S teens some of the same questions about experiences and views related to social media (e.g., whether social media makes them feel more connected to what’s going on in their friend’s lives). Direct comparisons cannot be made across the two surveys due to mode, sampling and recruitment differences. Please read the Methodology section to learn more about how the current survey was conducted. ↩
• Quotations in this report may have been lightly edited for grammar, spelling and clarity. ↩

Sign up for our weekly newsletter

Fresh data delivery Saturday mornings

Sign up for The Briefing

Weekly updates on the world of news & information

• Lifestyle & Relationships Online
• Social Media
• Stresses & Distraction Online
• Teens & Tech
• Teens & Youth

For Valentine’s Day, facts about marriage and dating in the U.S.

Dating at 50 and up: older americans’ experiences with online dating, about half of lesbian, gay and bisexual adults have used online dating, one-in-six americans have taken steps to see less of someone on social media due to religious content, as ai spreads, experts predict the best and worst changes in digital life by 2035, most popular, report materials.

1615 L St. NW, Suite 800 Washington, DC 20036 USA (+1) 202-419-4300 | Main (+1) 202-857-8562 | Fax (+1) 202-419-4372 |  Media Inquiries

Research Topics

• Email Newsletters

ABOUT PEW RESEARCH CENTER  Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of  The Pew Charitable Trusts .

Copyright 2024 Pew Research Center

Is social media use bad for young people’s mental health? It’s complicated.

July 17, 2023 – On May 23, U.S. Surgeon General Vivek Murthy issued an advisory warning about the potential dangers of social media for the mental health of children and teens . Laura Marciano , postdoctoral research fellow at the Lee Kum Sheung Center for Health and Happiness and in the  Department of Social and Behavioral Sciences at Harvard T.H. Chan School of Public Health, says that social media use might be detrimental for young people’s well-being but can also have positive effects.

Q: What are your thoughts on the Surgeon General’s advisory?

A: The advisory highlighted compelling evidence published during the last decade on the potential harmful impact of social media on children and adolescents. Some of what young people experience online—including cyberbullying, online harassment and abuse, predatory behaviors, and exposure to violent, sexual, and hate-based content—can undoubtedly be negative. But social media experiences are not limited to these types of content.

Much of the scientific literature on the effects of social media use has focused on negative outcomes. But the link between social media use and young people’s mental health is complicated. Literature reviews show that study results are mixed: Associations between social media use and well-being can be positive, negative, and even largely null when advanced data analyses are carried out, and the size of the effects is small. And positive and negative effects can co-exist in the same individual. We are still discovering how to compare the effect size of social media use with the effects of other behavioral habits—such as physical activity, sleep, food consumption, life events, and time spent in offline social connections—and psychological processes happening offline. We are also still studying how social media use may be linked positively with well-being.

It’s important to note that many of the existing studies relied on data from people living in so-called WEIRD countries (Western, Educated, Industrialized, Rich and Democratic), thus leaving out the majority of the worldwide population living in the Global South. In addition, we know that populations like minorities, people experiencing health disparities and chronic health conditions , and international students can find social media extremely helpful for creating and maintaining social communities to which they feel they belong.

A number of large cohort studies have measured social media use according to time spent on various platforms. But it’s important to consider not just time spent, but whether that time is displacing time for other activities promoting well-being, like physical activity and sleep. Finally, the effects of social media use are idiosyncratic, meaning that each child and adolescent might be affected differently, which makes it difficult to generalize about the effects.

Literature reviews on interventions limiting social media use present a more balanced picture. For example, one comprehensive review on the effects of digital detox—refraining from using devices such as smartphones—wasn’t able to draw any clear conclusions about whether such detox could be effective at promoting a healthy way of life in the digital era, because the findings were mixed and contradictory.

Q: What has your research found regarding the potential risks and benefits of social media use among young people?

A: In my work with Prof. Vish Viswanath , we have summarized all the papers on how social media use is related to positive well-being measures, to balance the ongoing bias of the literature on negative outcomes such as depression and anxiety. We found both positive and negative correlations between different social media activities and well-being. The most consistent results show a link between social media activities and hedonic well-being (positive emotions) and social well-being. We also found that social comparison—such as comparing how many likes you have with how many someone else has, or comparing yourself to digitally enhanced images online—drives the negative correlation with well-being.

Meanwhile, I am working on the “ HappyB ” project, a longitudinal project based in Switzerland, through which I have collected data from more than 1,500 adolescents on their smartphone and social media use and well-being. In a recent study using that cohort, we looked at how social media use affects flourishing , a construct that encompasses happiness, meaning and purpose, physical and mental health, character, close social relationships, and financial stability. We found that certain positive social media experiences are associated with flourishing. In particular, having someone to talk to online when feeling lonely was the item most related to well-being. That is not surprising, considering that happiness is related to the quality of social connections.

Our data suggest that homing in on the psychological processes triggered during social media use is key to determining links with well-being. For example, we should consider if a young person feels appreciated and part of a group in a particular online conversation. Such information can help us shed light on the dynamics that shape young people’s well-being through digital activities.

In our research, we work to account for the fact that social media time is a sedentary behavior. We need to consider that any behavior that risks diminishing the time spent on physical activity and sleep—crucial components of brain development and well-being—might be detrimental. Interestingly, some studies suggest that spending a short amount of time using social media, around 1-2 hours, is beneficial, but—as with any extreme behavior—it can cause harm if the time spent online dominates a child’s or adolescent’s day.

It’s also important to consider how long the effects of social media last. Social media use may have small ephemeral effects that can accumulate over time. A step for future research is to disentangle short- versus long-term effects and how long each last. In addition, we should better understand how digital media usage affects the adolescent brain. Colleagues and I have summarized existing neuroscientific studies on the topic, but more multidisciplinary research is needed.

Q: What are some steps you’d recommend to make social media use safer for kids?

A: I’ll use a metaphor to answer this question. Is a car safe for someone that is not able to drive? To drive safely, we need to learn how to accelerate, recognize road signs, make safe decisions according to certain rules, and wear safety belts. Similarly, to use social media safely, I think we as a society—including schools, educators, and health providers—should provide children and families with clear, science-based information on both its positive and negative potential impacts.

We can also ask social media companies to pay more attention to how some features—such as the number of “likes”—can modulate adolescent brain activity, and to think about ways to limit negative effects. We might even ask adolescents to advise designers on how to create social media platforms specifically for them. It would be extremely valuable to ask them which features would be best for them and which ones they would like to avoid. I think that co-designing apps and conducting research with the young people who use the platforms is a crucial step.

For parents, my suggestion is to communicate with your children and promote a climate of safety and empathy when it comes to social media use. Try to use these platforms along with them, for example by explaining how a platform works and commenting on the content. Also, I would encourage schools and parents to collaborate on sharing information with young people about social media and well-being.

Also, to offset children’s sedentary time spent on social media, parents could offer them alternative extracurricular activities to provide some balance. But it’s important to remember that social well-being depends on the quality of social connections, and that social media can help to promote this kind of well-being. So I’d recommend trying to keep what is good—according to my research that would include instant messaging, the chance to talk to people when someone is feeling lonely, and funny or inspirational content—and minimizing what’s negative, such as too much sedentary time or too much time spent on social comparison.

– Karen Feldscher

An official website of the United States government

The .gov means it’s official. Federal government websites often end in .gov or .mil. Before sharing sensitive information, make sure you’re on a federal government site.

The site is secure. The https:// ensures that you are connecting to the official website and that any information you provide is encrypted and transmitted securely.

• Publications
• Account settings

Preview improvements coming to the PMC website in October 2024. Learn More or Try it out now .

• Advanced Search
• Journal List
• v.15(8); 2023 Aug
• PMC10476631

The Impact of Social Media on the Mental Health of Adolescents and Young Adults: A Systematic Review

Abderrahman m khalaf.

1 Psychiatry Department, Saudi Commission for Health Specialties, Ministry of Health, Riyadh, SAU

Abdullah A Alubied

Ahmed m khalaf.

2 College of Medicine, Imam Mohammad Ibn Saud Islamic University, Riyadh, SAU

Abdallah A Rifaey

3 College of Medicine, Almaarefa University, Riyadh, SAU

Adolescents increasingly find it difficult to picture their lives without social media. Practitioners need to be able to assess risk, and social media may be a new component to consider. Although there is limited empirical evidence to support the claim, the perception of the link between social media and mental health is heavily influenced by teenage and professional perspectives. Privacy concerns, cyberbullying, and bad effects on schooling and mental health are all risks associated with this population's usage of social media. However, ethical social media use can expand opportunities for connection and conversation, as well as boost self-esteem, promote health, and gain access to critical medical information. Despite mounting evidence of social media's negative effects on adolescent mental health, there is still a scarcity of empirical research on how teens comprehend social media, particularly as a body of wisdom, or how they might employ wider modern media discourses to express themselves. Youth use cell phones and other forms of media in large numbers, resulting in chronic sleep loss, which has a negative influence on cognitive ability, school performance, and socio-emotional functioning. According to data from several cross-sectional, longitudinal, and empirical research, smartphone and social media use among teenagers relates to an increase in mental distress, self-harming behaviors, and suicidality. Clinicians can work with young people and their families to reduce the hazards of social media and smartphone usage by using open, nonjudgmental, and developmentally appropriate tactics, including education and practical problem-solving.

Introduction and background

Humans are naturally social species that depend on the companionship of others to thrive in life. Thus, while being socially linked with others helps alleviate stress, worry, and melancholy, a lack of social connection can pose major threats to one's mental health [ 1 ]. Over the past 10 years, the rapid emergence of social networking sites like Facebook, Twitter, Instagram, and others has led to some significant changes in how people connect and communicate (Table 1 ). Over one billion people are currently active users of Facebook, the largest social networking website, and it is anticipated that this number will grow significantly over time, especially in developing countries. Facebook is used for both personal and professional interaction, and its deployment has had a number of positive effects on connectivity, idea sharing, and online learning [ 2 ]. Furthermore, the number of social media users globally in 2019 was 3.484 billion, a 9% increase year on year [ 3 ].

Mental health is represented as a state of well-being in which individuals recognize their potential, successfully navigate daily challenges, perform effectively at work, and make a substantial difference in the lives of others [ 4 ]. There is currently debate over the benefits and drawbacks of social media on mental health [ 5 ]. Social networking is an important part of safeguarding our mental health. Mental health, health behavior, physical health, and mortality risk are all affected by the quantity and quality of social contacts [ 5 ].

Social media use and mental health may be related, and the displaced behavior theory could assist in clarifying why. The displaced behavior hypothesis is a psychology theory that suggests people have limited self-control and, when confronted with a challenging or stressful situation, may engage in behaviors that bring instant gratification but are not in accordance with their long-term objectives [ 6 ]. In addition, when people are unable to deal with stress in a healthy way, they may act out in ways that temporarily make them feel better but ultimately harm their long-term goals and wellness [ 7 , 8 ]. In the 1990s, social psychologist Roy Baumeister initially suggested the displaced behavior theory [ 9 ]. Baumeister suggested that self-control is a limited resource that can be drained over time and that when self-control resources are low, people are more likely to engage in impulsive or self-destructive conduct [ 9 ]. This can lead to a cycle of bad behaviors and outcomes, as individuals may engage in behaviors that bring short respite but eventually add to their stress and difficulties [ 9 ]. According to the hypothetical terms, those who participate in sedentary behaviors, including social media, engage in fewer opportunities for in-person social interaction, both of which have been demonstrated to be protective against mental illnesses [ 10 ]. Social theories, on the other hand, discovered that social media use influences mental health by affecting how people interpret, maintain, and interact with their social network [ 4 ].

Numerous studies on social media's effects have been conducted, and it has been proposed that prolonged use of social media sites like Facebook may be linked to negative manifestations and symptoms of depression, anxiety, and stress [ 11 ]. A distinct and important time in a person's life is adolescence. Additionally, risk factors such as family issues, bullying, and social isolation are readily available at this period, and it is crucial to preserve social and emotional growth. The growth of digital technology has affected numerous areas of adolescent lives. Nowadays, teenagers' use of social media is one of their most apparent characteristics. Being socially connected with other people is a typical phenomenon, whether at home, school, or a social gathering, and adolescents are constantly in touch with their classmates via social media accounts. Adolescents are drawn to social networking sites because they allow them to publish pictures, images, and videos on their platforms. It also allows teens to establish friends, discuss ideas, discover new interests, and try out new kinds of self-expression. Users of these platforms can freely like and comment on posts as well as share them without any restrictions. Teenagers now frequently post insulting remarks on social media platforms. Adolescents frequently engage in trolling for amusement without recognizing the potentially harmful consequences. Trolling on these platforms focuses on body shaming, individual abilities, language, and lifestyle, among other things. The effects that result from trolling might cause anxiety, depressive symptoms, stress, feelings of isolation, and suicidal thoughts. The authors explain the influence of social media on teenage well-being through a review of existing literature and provide intervention and preventative measures at the individual, family, and community levels [ 12 ].

Although there is a "generally correlated" link between teen social media use and depression, certain outcomes have been inconsistent (such as the association between time spent on social media and mental health issues), and the data quality is frequently poor [ 13 ]. Browsing social media could increase your risk of self-harm, loneliness, and empathy loss, according to a number of research studies. Other studies either concluded that there is no harm or that some people, such as those who are socially isolated or marginalized, may benefit from using social media [ 10 ]. Because of the rapid expansion of the technological landscape in recent years, social media has become increasingly important in the lives of young people. Social networking has created both enormous new challenges and interesting new opportunities. Research is beginning to indicate how specific social media interactions may impair young people's mental health [ 14 ]. Teenagers could communicate with one another on social media platforms, as well as produce, like, and share content. In most cases, these individuals are categorized as active users. On the other hand, teens can also use social media in a passive manner by "lurking" and focusing entirely on the content that is posted by others. The difference between active and passive social media usage is sometimes criticized as a false dichotomy because it does not necessarily reveal whether a certain activity is goal-oriented or indicative of procrastination [ 15 ]. However, the text provides no justification for why this distinction is wrong [ 16 ]. For instance, one definition of procrastination is engaging in conversation with other people to put off working on a task that is more important. The goal of seeing the information created by other people, as opposed to participating with those same individuals, may be to keep up with the lives of friends. One of the most important distinctions that can be made between the various sorts is whether the usage is social. When it comes to understanding and evaluating all these different applications of digital technology, there are a lot of obstacles to overcome. Combining all digital acts into a single predictor of pleasure would, from both a philosophical and an empirical one, invariably results in a reduction in accuracy [ 17 ].

Methodology

This systematic review was carried out and reported in accordance with the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) statement and standard practices in the field. The purpose of this study was to identify studies on the influence of technology, primarily social media, on the psychosocial functioning, health, and well-being of adolescents and young adults.

The MEDLINE bibliographical database, PubMed, Google Scholar, CINAHL (Cumulative Index to Nursing and Allied Health Literature), and Scopus were searched between 1 January 2000 and 30 May 2023. Social media AND mental health AND adolescents AND young adults were included in the search strategy (impact or relation or effect or influence).

Two researchers (AK and AR) separately conducted a literature search utilizing the search method and evaluated the inclusion eligibility of the discovered papers based on their titles and abstracts. Then, the full texts of possibly admissible publications were retrieved and evaluated for inclusion. Disagreements among the researchers were resolved by debate and consensus.

The researchers included studies that examined the impact of technology, primarily social media, on the psychosocial functioning, health, and well-being of adolescents and young adults. We only considered English publications, reviews, longitudinal surveys, and cross-sectional studies. We excluded studies that were not written in English, were not comparative, were case reports, did not report the results of interest, or did not list the authors' names. We also found additional articles by looking at the reference lists of the retrieved articles.

Using a uniform form, the two researchers (AK and AA) extracted the data individually and independently. The extracted data include the author, publication year, study design, sample size and age range, outcome measures, and the most important findings or conclusions.

A narrative synthesis of the findings was used to analyze the data, which required summarizing and presenting the results of the included research in a logical and intelligible manner. Each study's key findings or conclusions were summarized in a table.

Study Selection

A thorough search of electronic databases, including PubMed, Embase, and Cochrane Library, was done from 1 January 2000 to 20 May 2023. Initial research revealed 326 potentially relevant studies. After deleting duplicates and screening titles and abstracts, the eligibility of 34 full-text publications was evaluated. A total of 23 papers were removed for a variety of reasons, including non-comparative studies, case reports, and studies that did not report results of interest (Figure ​ (Figure1 1 ).

PRISMA: Preferred Reporting Items for Systematic Reviews and Meta-Analyses.

This systematic review identified 11 studies that examined the connection between social media use and depression symptoms in children and adolescents. The research demonstrated a modest but statistically significant association between social media use and depression symptoms. However, this relationship's causality is unclear, and additional study is required to construct explanatory models and hypotheses for inferential studies [ 18 ].

Additional research studied the effects of technology on the psychosocial functioning, health, and well-being of adolescents and young adults. Higher levels of social media usage were connected with worse mental health outcomes [ 19 ], and higher levels of social media use were associated with an increased risk of internalizing and externalizing difficulties among adolescents, especially females [ 20 ]. The use of social media was also connected with body image problems and disordered eating, especially among young women [ 21 ], and social media may be a risk factor for alcohol consumption and associated consequences among adolescents and young adults [ 22 ].

It was discovered that cyberbullying victimization is connected with poorer mental health outcomes in teenagers, including an increased risk of sadness and anxiety [ 23 ]. The use of social media was also connected with more depressive symptoms and excessive reassurance-seeking, but also with greater popularity and perceived social support [ 24 ], as well as appearance comparisons and body image worries, especially among young women [ 25 ]. Children and adolescents' bedtime media device use was substantially related to inadequate sleep quantity, poor sleep quality, and excessive daytime drowsiness [ 26 ].

Online friends can be a significant source of social support, but in-person social support appears to provide greater protection against persecution [ 27 ]. Digital and social media use offers both benefits and risks to the health of children and adolescents, and an individualized family media use plan can help strike a balance between screen time/online time and other activities, set boundaries for accessing content, promote digital literacy, and support open family communication and consistent media use rules (Tables ​ (Tables2, 2 , ​ ,3) 3 ) [ 28 ].

Does Social Media Have a Positive or Negative Impact on Adolescents and Young Adults?

Adults frequently blame the media for the problems that younger generations face, conceptually bundling different behaviors and patterns of use under a single term when it comes to using media to increase acceptance or a feeling of community [ 29 , 30 ]. The effects of social media on mental health are complex, as different goals are served by different behaviors and different outcomes are produced by distinct patterns of use [ 31 ]. The numerous ways that people use digital technology are often disregarded by policymakers and the general public, as they are seen as "generic activities" that do not have any specific impact [ 32 ]. Given this, it is crucial to acknowledge the complex nature of the effects that digital technology has on adolescents' mental health [ 19 ]. This empirical uncertainty is made worse by the fact that there are not many documented metrics of how technology is used. Self-reports are the most commonly used method for measuring technology use, but they can be prone to inaccuracy. This is because self-reports are based on people's own perceptions of their behavior, and these perceptions can be inaccurate [ 33 ]. At best, there is simply a weak correlation between self-reported smartphone usage patterns and levels that have been objectively verified [ 34 , 35 ].

When all different kinds of technological use are lumped together into a single behavioral category, not only does the measurement of that category contribute to a loss of precision, but the category also contributes to a loss of precision. To obtain precision, we need to investigate the repercussions of a wide variety of applications, ideally guided by the findings of scientific research [ 36 ]. The findings of this research have frequently been difficult to interpret, with many of them suggesting that using social media may have a somewhat negative but significantly damaging impact on one's mental health [ 36 ]. There is a growing corpus of research that is attempting to provide a more in-depth understanding of the elements that influence the development of mental health, social interaction, and emotional growth in adolescents [ 20 ].

It is challenging to provide a succinct explanation of the effects that social media has on young people because it makes use of a range of different digital approaches [ 37 , 38 ]. To utilize and respond to social media in either an adaptive or maladaptive manner, it is crucial to first have a solid understanding of personal qualities that some children may be more likely to exhibit than others [ 39 ]. In addition to this, the specific behaviors or experiences on social media that put teenagers in danger need to be recognized.

When a previous study particularly questioned teenagers in the United States, the authors found that 31% of them believe the consequences are predominantly good, 45% believe they are neither positive nor harmful, and 24% believe they are unfavorable [ 21 ]. Teens who considered social media beneficial reported that they were able to interact with friends, learn new things, and meet individuals who shared similar interests because of it. Social media is said to enhance the possibility of (i) bullying, (ii) ignoring face-to-face contact, and (iii) obtaining incorrect beliefs about the lives of other people, according to those who believe the ramifications are serious [ 21 ]. In addition, there is the possibility of avoiding depression and suicide by recognizing the warning signs and making use of the information [ 40 ]. A common topic that comes up in this area of research is the connection that should be made between traditional risks and those that can be encountered online. The concept that the digital age and its effects are too sophisticated, rapidly shifting, or nuanced for us to fully comprehend or properly shepherd young people through is being questioned, which challenges the traditional narrative that is sent to parents [ 41 ]. The last thing that needs to be looked at is potential mediators of the link between social factors and teenage depression and suicidality (for example, gender, age, and the participation of parents) [ 22 ].

The Dangers That Come With Young Adults Utilizing Social Media

The experiences that adolescents have with their peers have a substantial impact on the onset and maintenance of psychopathology in those teenagers. Peer relationships in the world of social media can be more frequent, intense, and rapid than in real life [ 42 ]. Previous research [ 22 ] has identified a few distinct types of peer interactions that can take place online as potential risk factors for mental health. Being the target of cyberbullying, also known as cyber victimization, has been shown to relate to greater rates of self-inflicted damage, suicidal ideation, and a variety of other internalizing and externalizing issues [ 43 ]. Additionally, young people may be put in danger by the peer pressure that can be found on social networking platforms [ 44 ]. This can take the form of being rejected by peers, engaging in online fights, or being involved in drama or conflict [ 45 ]. Peer influence processes may also be amplified among teenagers who spend time online, where they have access to a wider diversity of their peers as well as content that could be damaging to them [ 46 ]. If young people are exposed to information on social media that depicts risky behavior, their likelihood of engaging in such behavior themselves (such as drinking or using other drugs) may increase [ 22 ]. It may be simple to gain access to online materials that deal with self-harm and suicide, which may result in an increase in the risk of self-harm among adolescents who are already at risk [ 22 ]. A recent study found that 14.8% of young people who were admitted to mental hospitals because they posed a risk to others or themselves had viewed internet sites that encouraged suicide in the two weeks leading up to their admission [ 24 ]. The research was conducted on young people who were referred to mental hospitals because they constituted a risk to others or themselves [ 24 ]. They prefer to publish pictures of themselves on social networking sites, which results in a steady flow of messages and pictures that are often and painstakingly modified to present people in a favorable light [ 24 ]. This influences certain young individuals, leading them to begin making unfavorable comparisons between themselves and others, whether about their achievements, their abilities, or their appearance [ 47 , 48 ].

There is a correlation between higher levels of social networking in comparison and depressed symptoms in adolescents, according to studies [ 25 ]. When determining how the use of technology impacts the mental health of adolescents, it is essential to consider the issue of displacement. This refers to the question of what other important activities are being replaced by time spent on social media [ 49 ]. It is a well-established fact that the circadian rhythms of children and adolescents have a substantial bearing on both their physical and mental development.

However, past studies have shown a consistent connection between using a mobile device before bed and poorer sleep quality results [ 50 ]. These results include shorter sleep lengths, decreased sleep quality, and daytime tiredness [ 50 ]. Notably, 36% of adolescents claim they wake up at least once over the course of the night to check their electronic devices, and 40% of adolescents say they use a mobile device within five minutes of going to bed [ 25 ]. Because of this, the impact of social media on the quality of sleep continues to be a substantial risk factor for subsequent mental health disorders in young people, making it an essential topic for the continuation of research in this area [ 44 ].

Most studies that have been conducted to investigate the link between using social media and experiencing depression symptoms have concentrated on how frequently and problematically people use social media [ 4 ]. Most of the research that was taken into consideration for this study found a positive and reciprocal link between the use of social media and feelings of depression and, on occasion, suicidal ideation [ 51 , 52 ]. Additionally, it is unknown to what extent the vulnerability of teenagers and the characteristics of substance use affect this connection [ 52 ]. It is also unknown whether other aspects of the environment, such as differences in cultural norms or the advice and support provided by parents, have any bearing on this connection [ 25 ]. Even if it is probable that moderate use relates to improved self-regulation, it is not apparent whether this is the result of intermediate users having naturally greater self-regulation [ 25 ].

Gains From Social Media

Even though most of the debate on young people and new media has centered on potential issues, the unique features of the social media ecosystem have made it feasible to support adolescent mental health in more ways than ever before [ 39 ]. Among other benefits, using social media may present opportunities for humor and entertainment, identity formation, and creative expression [ 53 ]. More mobile devices than ever before are in the hands of teenagers, and they are using social media at never-before-seen levels [ 27 ]. This may not come as a surprise given how strongly young people are drawn to digital devices and the affordances they offer, as well as their heightened craving for novelty, social acceptance, and affinity [ 27 ]. Teenagers are interacting with digital technology for longer periods of time, so it is critical to comprehend the effects of this usage and use new technologies to promote teens' mental health and well-being rather than hurt it [ 53 ]. Considering the ongoing public discussion, we should instead emphasize that digital technology is neither good nor bad in and of itself [ 27 ].

One of the most well-known benefits of social media is social connection; 81% of students say it boosts their sense of connectedness to others. Connecting with friends and family is usually cited by teenagers as the main benefit of social media, and prior research typically supports the notion that doing so improves people's well-being. Social media can be used to increase acceptance or a feeling of community by providing adolescents with opportunities to connect with others who share their interests, beliefs, and experiences [ 29 ]. Digital media has the potential to improve adolescent mental health in a variety of ways, including cutting-edge applications in medical screening, treatment, and prevention [ 28 ]. In terms of screening, past research has suggested that perusing social media pages for signs of melancholy or drug abuse may be viable. More advanced machine-learning approaches have been created to identify mental disease signs on social media, such as depression, post-traumatic stress disorder, and suicidality. Self-report measures are used in most studies currently conducted on adolescent media intake. It is impossible to draw firm conclusions on whether media use precedes and predicts negative effects on mental health because research has only been conducted once. Adults frequently blame the media for the problems that younger generations face [ 30 ]. Because they are cyclical, media panics should not just be attributed to the novel and the unknown. Teenagers' time management, worldview, and social interactions have quickly and dramatically changed as a result of technology. Social media offers a previously unheard-of opportunity to spread awareness of mental health difficulties, and social media-based health promotion programs have been tested for a range of cognitive and behavioral health conditions. Thanks to social media's instant accessibility, extensive possibilities, and ability to reach remote areas, young people with mental health issues have exciting therapy options [ 54 ]. Preliminary data indicate that youth-focused mental health mobile applications are acceptable, but further research is needed to assess their usefulness and effectiveness. Youth now face new opportunities and problems as a result of the growing significance of digital media in their life. An expanding corpus of research suggests that teenagers' use of social media may have an impact on their mental health. But more research is needed [ 18 ] considering how swiftly the digital media landscape is changing.

Conclusions

In the digital era, people efficiently employ technology; it does not "happen" to them. Studies show that the average kid will not be harmed by using digital technology, but that does not mean there are no situations where it could. In this study, we discovered a connection between social media use and adolescent depression. Since cross-sectional research represents the majority, longitudinal studies are required. The social and personal life of young people is heavily influenced by social media. Based on incomplete and contradictory knowledge on young people and digital technology, professional organizations provide guidance to parents, educators, and institutions. If new technologies are necessary to promote social interaction or develop digital and relational (digitally mediated) skills for growing economies, policies restricting teen access to them may be ineffective. The research on the impact of social media on mental health is still in its early stages, and more research is needed before we can make definitive recommendations for parents, educators, or institutions. Reaching young people during times of need and when assistance is required is crucial for their health. The availability of various friendships and services may improve the well-being of teenagers.

The authors have declared that no competing interests exist.

The Influence of Social Media on Youth

Introduction, positive effects, negative outcomes, additional benefit.

These days, media channels are becoming more diverse and innovative. Information and communication technologies and their discoveries provide the media environment intensification. Digital developments are nearly correlated with global and societal changes displayed through the update of social values and interpersonal communication models. These trends are more evident among youth as this social group is the most mobile and responsive to almost all aspects of progress. The media culture of a young person remains remarkably crucial in this process.

The question of how social media impacts youth remains debatable. The book called “Youth and Media: Current Perspectives on Media Use and Effects” examines the effects of the Internet on young people’s socialization: both positive and negative (Baumgartner et al.). The young user faces a massive stream of various information on the Internet. This is partially deposited in the mind and can influence the formation of young people’s attitudes to different aspects of life, their worldview, and the ability to socialize.

First of all, social media affects the mental health of a young person positively. Social media facilitates horizontal connections between people and are used to spread information. According to Baumgartner et al. (45), the media, especially the Internet, provides social support for teenagers, decreasing loneliness and isolation, and helping build new friendships online. The Internet has connected different societies and their cultures in everyday communication and is now creating social relationships on the network (Baumgartner et al. 56). The book’s authors provide various examples of how social media allows for uniting people with similar views. For instance, Baumgartner et al. (56) claim that young people tend to join communities because of the expectation of reciprocity, respect, and a feeling of effectiveness. Users also perceive the online group of interest as a place to interact with its other members. If it is appropriately structured, a community can also be a “safe” place to express ideas (Baumgartner et al. 56). Since young people feel more comfortable and relaxed online than in real life, they can have opinions on various topics without fear of being judged and compared, which contributes to a person’s well-being and mental health.

Secondly, communication on social networks allows the youth to master and maintain relationships with friends and relatives. For example, Baumgartner et al. (87) note that sharing photos on social media enhances family relationships. Online friendship increases the social capital and circle of acquaintances (Baumgartner et al. 87). Its increase leads to an awareness of one’s own needs and significance (Baumgartner et al. 88). The positive effect of the Internet’s influence on young people’s socialization is meaningful. People have new online platforms and chances for interaction and information exchange, facilitating, and accelerating socialization.

Despite some positive sides, several adverse outcomes caused by imbalanced social media usage are presented in the book. For instance, Baumgartner et al. (130) emphasize that young people with insufficient interpersonal experience who have difficulties in live communication perceive the network as more convenient. Consequently, overuse of the Internet can be addictive, leading to depression. Baumgartner et al. (132) observed that young people’s addiction to social networking online leads to using the Internet in more intrusive ways. Therefore, the book reveals not only beneficial factors of social media usage but also states that in case teenagers have poor communication skills offline, they are likely to prioritize online conversations. It may provoke communication anxiety, while the latter stimulates obsessive network use.

Moreover, people who spend much time on social media tend to consider online communication convenient but restrained in communicative effectiveness. It appears due to the lack of various non-verbal cues available in real interaction (Baumgartner et al. 135). According to Baumgartner et al. (136), anxiety resulting from live interaction motivates an obsessive request to communicate safely online, while successful communication attempts increase the amount of time spent on the Internet.

Nevertheless, the book’s compilers suggest that social media enables online learning for those who pursue self-education. According to Baumgartner et al. (60), the possibility of acquiring knowledge and information online affects young people’s socialization, breaking down geographic barriers between people and empowering them to receive information regardless of location. Plunging into a topic of interest, teenagers try to achieve recognition for their expertise. Some researchers call this phenomenon “geek learning” (Baumgartner et al. 97). According to Baumgartner et al. (102), the active use of social networks for communication increases students’ average scores, especially in senior years. Therefore, for numerous adolescents, social networking is an essential motive for self-development.

The Internet, especially media, is integral to the daily life of all people. Society should not categorically affirm that social media causes only benefit or only adverse outcomes. The book “Youth and Media: Current Perspectives on Media Use and Effects” focuses on the fact that social networks’ influence on youth is diverse and ambiguous. The impact on a particular individual depends on their subjective qualities. For example, communication through the Internet can be harmful as it leads to social anxiety and a lack of real-life communication. Simultaneously, this can help those who intend to find new friends and express their thoughts clearly. People should stay conscious about the use of social networks to be able to get the maximum benefit and minimum negative consequences. The Internet has advantages and disadvantages concerning the human mind, largely shaping its position and worldview, and affecting people’s ability to socialize.

Baumgartner, Susanne E., et al., editors. Youth and Media: Current Perspectives on Media Use and Effects . Nomos Verlag, 2018.

Cite this paper

• Chicago (N-B)
• Chicago (A-D)

StudyCorgi. (2022, December 22). The Influence of Social Media on Youth. https://studycorgi.com/the-influence-of-social-media-on-youth/

"The Influence of Social Media on Youth." StudyCorgi , 22 Dec. 2022, studycorgi.com/the-influence-of-social-media-on-youth/.

StudyCorgi . (2022) 'The Influence of Social Media on Youth'. 22 December.

1. StudyCorgi . "The Influence of Social Media on Youth." December 22, 2022. https://studycorgi.com/the-influence-of-social-media-on-youth/.

Bibliography

StudyCorgi . "The Influence of Social Media on Youth." December 22, 2022. https://studycorgi.com/the-influence-of-social-media-on-youth/.

StudyCorgi . 2022. "The Influence of Social Media on Youth." December 22, 2022. https://studycorgi.com/the-influence-of-social-media-on-youth/.

This paper, “The Influence of Social Media on Youth”, was written and voluntary submitted to our free essay database by a straight-A student. Please ensure you properly reference the paper if you're using it to write your assignment.

Before publication, the StudyCorgi editorial team proofread and checked the paper to make sure it meets the highest standards in terms of grammar, punctuation, style, fact accuracy, copyright issues, and inclusive language. Last updated: November 11, 2023 .

If you are the author of this paper and no longer wish to have it published on StudyCorgi, request the removal . Please use the “ Donate your paper ” form to submit an essay.

Appointments at Mayo Clinic

• Tween and teen health

Teens and social media use: What's the impact?

Social media is a term for internet sites and apps that you can use to share content you've created. Social media also lets you respond to content that others post. That can include pictures, text, reactions or comments on posts by others, and links to information.

Online sharing within social media sites helps many people stay in touch with friends or connect with new ones. And that may be more important for teenagers than other age groups. Friendships help teens feel supported and play a role in forming their identities. So, it's only natural to wonder how social media use might affect teens.

Social media is a big part of daily life for lots of teenagers.

How big? A 2022 survey of 13- to 17-year-olds offers a clue. Based on about 1,300 responses, the survey found that 35% of teens use at least one of five social media platforms more than several times a day. The five social media platforms are: YouTube, TikTok, Facebook, Instagram and Snapchat.

Social media doesn't affect all teens the same way. Use of social media is linked with healthy and unhealthy effects on mental health. These effects vary from one teenager to another. Social media effects on mental health depend on things such as:

• What a teen sees and does online.
• The amount of time spent online.
• Psychological factors, such as maturity level and any preexisting mental health conditions.
• Personal life circumstances, including cultural, social and economic factors.

Here are the general pros and cons of teen social media use, along with tips for parents.

Healthy social media

Social media lets teens create online identities, chat with others and build social networks. These networks can provide teens with support from other people who have hobbies or experiences in common. This type of support especially may help teens who:

• Lack social support offline or are lonely.
• Are going through a stressful time.
• Belong to groups that often get marginalized, such as racial minorities, the LGBTQ community and those who are differently abled.
• Have long-term medical conditions.

Sometimes, social media platforms help teens:

• Express themselves.
• Connect with other teens locally and across long distances.
• Learn how other teens cope with challenging life situations and mental health conditions.
• View or take part in moderated chat forums that encourage talking openly about topics such as mental health.
• Ask for help or seek healthcare for symptoms of mental health conditions.

These healthy effects of social media can help teens in general. They also may help teens who are prone to depression stay connected to others. And social media that's humorous or distracting may help a struggling teen cope with a challenging day.

Unhealthy social media

Social media use may have negative effects on some teens. It might:

• Distract from homework, exercise and family activities.
• Disrupt sleep.
• Lead to information that is biased or not correct.
• Become a means to spread rumors or share too much personal information.
• Lead some teens to form views about other people's lives or bodies that aren't realistic.
• Expose some teens to online predators, who might try to exploit or extort them.
• Expose some teens to cyberbullying, which can raise the risk of mental health conditions such as anxiety and depression.

What's more, certain content related to risk-taking, and negative posts or interactions on social media, have been linked with self-harm and rarely, death.

The risks of social media use are linked with various factors. One may be how much time teens spend on these platforms.

In a study focusing on 12- to 15-year-olds in the United States, spending three hours a day using social media was linked to a higher risk of mental health concerns. That study was based on data collected in 2013 and 2014 from more than 6,500 participants.

Another study looked at data on more than 12,000 teens in England between the ages of 13 to 16. The researchers found that using social media more than three times a day predicted poor mental health and well-being in teens.

But not all research has found a link between time spent on social media and mental health risks in teens.

How teens use social media also might determine its impact. For instance, viewing certain types of content may raise some teens' mental health risks. This could include content that depicts:

• Illegal acts.
• Self-harm or harm to other people.
• Encouragement of habits tied to eating disorders, such as purging or restrictive eating.

These types of content may be even more risky for teens who already have a mental health condition. Being exposed to discrimination, hate or cyberbullying on social media also can raise the risk of anxiety or depression.

What teens share about themselves on social media also matters.

With the teenage brain, it's common to make a choice before thinking it through. So, teens might post something when they're angry or upset, and regret it later. That's known as stress posting.

Teens who post content also are at risk of sharing sexual photos or highly personal stories. This can lead to teens being bullied, harassed or even blackmailed.

Protecting your teen

You can take steps to help your teens use social media responsibly and limit some of the possible negative effects.

Use these tips:

Set rules and limits as needed. This helps prevent social media from getting in the way of activities, sleep, meals or homework.

For example, you could make a rule about not using social media until homework is done. Or you could set a daily time limit for social media use.

You also could choose to keep social media off-limits during certain times. These times might include during family meals and an hour before bed.

Set an example by following these rules yourself. And let your teen know what the consequences will be if your rules aren't followed.

• Manage any challenging behaviors. If your teen's social media use starts to challenge your rules or your sense of what's appropriate, talk with your teen about it. You also could connect with parents of your teen's friends or take a look at your teen's internet history.
• Turn on privacy settings. This can help keep your teen from sharing personal information or data that your teen didn't mean to share. Each of your teen's social media accounts likely has privacy setting that can be changed.

Monitor your teen's accounts. The American Psychological Association recommends you regularly review your child's social media use during the early teen years.

One way to monitor is to follow or "friend" your child's social accounts. As your teen gets older, you can choose to monitor your teen's social media less. Your teen's maturity level can help guide your decision.

Have regular talks with your teen about social media. These talks give you chances to ask how social media has been making your teen feel. Encourage your teen to let you know if something online worries or bothers your teen.

Regular talks offer you chances to give your child advice about social media too. For example, you can teach your teen to question whether content is accurate. You also can explain that social media is full of images about beauty and lifestyle that are not realistic.

• Be a role model for your teen. You might want to tell your child about your own social media habits. That can help you set a good example and keep your regular talks from being one-sided.

Explain what's not OK. Remind your teen that it's hurtful to gossip, spread rumors, bully or harm someone's reputation — online or otherwise.

Also remind your teen not to share personal information with strangers online. This includes people's addresses, telephone numbers, passwords, and bank or credit card numbers.

• Encourage face-to-face contact with friends. This is even more important for teens prone to social anxiety.

Talk to your child's healthcare professional if you think your teen has symptoms of anxiety, depression or other mental health concerns related to social media use. Also talk with your child's care professional if your teen has any of the following symptoms:

• Uses social media even when wanting to stop.
• Uses it so much that school, sleep, activities or relationships suffer.
• Often spends more time on social platforms than you intended.
• Lies in order to use social media.

Your teen might be referred to a mental healthcare professional who can help.

There is a problem with information submitted for this request. Review/update the information highlighted below and resubmit the form.

Children’s health information and parenting tips to your inbox.

Sign-up to get Mayo Clinic’s trusted health content sent to your email. Receive a bonus guide on ways to manage your child’s health just for subscribing. Click here for an email preview.

Error Email field is required

Error Include a valid email address

To provide you with the most relevant and helpful information, and understand which information is beneficial, we may combine your email and website usage information with other information we have about you. If you are a Mayo Clinic patient, this could include protected health information. If we combine this information with your protected health information, we will treat all of that information as protected health information and will only use or disclose that information as set forth in our notice of privacy practices. You may opt-out of email communications at any time by clicking on the unsubscribe link in the e-mail.

Thank you for subscribing

Our e-newsletter will keep you up-to-date on the latest health information.

Something went wrong with your subscription.

Please try again in a couple of minutes

• Hagan JF, et al., eds. Promoting the healthy and safe use of social media. In: Bright Futures: Guidelines for Health Supervision of Infants, Children, and Adolescents. 4th ed. https://publications.aap.org/pediatriccare. American Academy of Pediatrics; 2017. Accessed Oct. 3, 2023.
• Social media can help connect: Research-based tips from pediatricians for families. Center of Excellence on Social Media and Youth Mental Health. https://www.aap.org/en/patient-care/media-and-children/center-of-excellence-on-social-media-and-youth-mental-health/. Accessed Oct. 3, 2023.
• Health advisory on social media use in adolescence. American Psychological Association. https://www.apa.org/topics/social-media-internet/health-advisory-adolescent-social-media-use. Accessed Oct. 3, 2023.
• Social media and teens. American Academy of Child & Adolescent Psychiatry. https://www.aacap.org/AACAP/Families_and_Youth/Facts_for_Families/FFF-Guide/Social-Media-and-Teens-100.aspx. Accessed Oct. 3, 2023.
• Social media and youth mental health: The U.S. surgeon general's advisory. U.S. Department of Health and Human Services. https://www.hhs.gov/surgeongeneral/priorities/youth-mental-health/social-media/index.html. Accessed Oct. 3, 2023.
• Teens, social media and technology 2022. Pew Research Center. https://www.pewresearch.org/internet/2022/08/10/teens-social-media-and-technology-2022/. Accessed Oct. 3, 2023.
• Popat A, et al. Exploring adolescents' perspectives on social media and mental health and well-being — A qualitative literature review. Clinical Child Psychology and Psychiatry. 2023; doi:10.1177/13591045221092884.
• Valkenburg PM, et al. Social media use and its impact on adolescent mental health: An umbrella review of the evidence. Current Opinion in Psychology. 2022; doi:10.1016/j.copsyc.2021.08.017.
• Berger MN, et al. Social media use and health and well-being of lesbian, gay, bisexual, transgender, and queer youth: Systematic Review. Journal of Medical Internet Research. 2022; doi:10.2196/38449.
• Self-Harm. Pediatric Patient Education. https://publications.aap.org/patiented. Accessed Oct. 3, 2023.
• Liu M, et al. Time spent on social media and risk of depression in adolescents: A dose-response meta-analysis. 2022; doi:10.3390/ijerph19095164.
• Coyne SM, et al. Does time spent using social media impact mental health? An eight year longitudinal study. Computers in Human Behavior. 2020; doi:10.1016/j.chb.2019.106160.
• Viner RM, et al. Roles of cyberbullying, sleep, and physical activity in mediating the effects of social media use on mental health and wellbeing among young people in England: A secondary analysis of longitudinal data. The Lancet. Child & Adolescent Health. 2019; doi:10.1016/S2352-4642(19)30186-5.
• Riehm KE, et al. Associations between time spent using social media and internalizing and externalizing problems among US youth. JAMA Psychiatry. 2019; doi:10.1001/jamapsychiatry.2019.2325.
• Hoge E, et al. Digital media, anxiety, and depression in children. Pediatrics. 2017; doi:10.1542/peds.2016-1758G.
• How to help kids navigate friendships and peer relationships. American Psychological Association. https://www.apa.org/topics/parenting/navigating-friendships. Accessed Oct. 24, 2023.
• Hoecker JL (expert opinion). Mayo Clinic. Oct. 31, 2023.
• Distracted Driving
• Piercings: How to prevent complications
• Talking to your teen about sex
• Teen drug abuse
• Teen suicide
• Mayo Clinic Minute: Weight loss surgery for kids

Mayo Clinic does not endorse companies or products. Advertising revenue supports our not-for-profit mission.

• Opportunities

Mayo Clinic Press

Check out these best-sellers and special offers on books and newsletters from Mayo Clinic Press .

• Mayo Clinic on Incontinence - Mayo Clinic Press Mayo Clinic on Incontinence
• The Essential Diabetes Book - Mayo Clinic Press The Essential Diabetes Book
• Mayo Clinic on Hearing and Balance - Mayo Clinic Press Mayo Clinic on Hearing and Balance
• FREE Mayo Clinic Diet Assessment - Mayo Clinic Press FREE Mayo Clinic Diet Assessment
• Mayo Clinic Health Letter - FREE book - Mayo Clinic Press Mayo Clinic Health Letter - FREE book
• Healthy Lifestyle
• Teens and social media use Whats the impact

Your gift holds great power – donate today!

Make your tax-deductible gift and be a part of the cutting-edge research and care that's changing medicine.

The effect of social media influencers' on teenagers Behavior: an empirical study using cognitive map technique

• Published: 31 January 2023
• Volume 42 , pages 19364–19377, ( 2023 )

Cite this article

• Karima Lajnef   ORCID: orcid.org/0000-0003-1084-6248 1  

75k Accesses

9 Citations

Explore all metrics

The increase in the use of social media in recent years has enabled users to obtain vast amounts of information from different sources. Unprecedented technological developments are currently enabling social media influencers to build powerful interactivity with their followers. These interactions have, in one way or another, influenced young people's behaviors, attitudes, and choices. Thus, this study contributes to the psychological literature by proposing a new approach for constructing collective cognitive maps to explain the effect of social media influencers' distinctive features on teenagers' behavior. More in depth, this work is an attempt to use cognitive methods to identify adolescents' mental models in the Tunisian context. The findings reveal that the influencers' distinctive features are interconnected. As a result, the influencer's distinctive features are confirmed in one way or another, to the teenagers' behavior. These findings provide important insights and recommendations for different users, including psychologists and academics.

Similar content being viewed by others

Social media: a digital social mirror for identity development during adolescence

Imprints of Social Media Psychology: Redefining the Pursuit of the Social Change

Social Media’s Impact on Teenagers

Avoid common mistakes on your manuscript.

Introduction

The number of social media users has increased rapidly in the last few years. According to the global ‘State of Digital’ report (2021), the number of social media users reached 4.20 billion, which represents 53% of the world’s total population. This number has risen by more than 13% compared to the last year (2020). In Tunisia, until January 2021 the number of social media users has increased to 8.20 million, which represents 69 percent of the total population, while 97%, are accessed via mobile phones. According to the ALEXA report ( 2021 ), Google.com, Facebook are the most used networks by Tunisian people. Most importantly, 18, 5% of Facebook users are under 13 years old.

In fact, the emphasis on social media has created a consensus among tech companies, leading to the creation of more platforms. Today, the diversity of such platforms has created a new horizon of social media in terms of usage and ideas.

Many people whose careers’ are largely reliant on social media are known as "influencers". More than a profession, for some people, it is even considered as a way of life. Influencers use social media every day to express their opinions and critiques on many topics (like lifestyle, health, beauty) and objects (e.g. brands, services, and products). Accordingly, one of the most important marketing strategies in the market is relying on influencers, which has known as influencer marketing (Audrezet et al., 2020 ; Boerman, 2020 ; Lou & Yuan, 2019 ). In 2017, influencer marketing was considered as the most widespread and trendiest’ communication strategy used by the companies. Therefore, influencers have been considered by many marketing experts as opinion leaders because of their important role in persuading and influencing their followers (De Veirman et al., 2017 ). According to the two-step flow of communication theory, the influencer, as a representative of an organization, is inviting to filter, decode and create messages to match with his particular follower base (Lazarsfeld et al., 1944 ). An influencer is a mediator between consumers and organizations. According to Tarsakoo and Charoensukmongkol ( 2019 ), social media marketing implementation capabilities have a positive effect on customer relationship sustainability. In line with the premise of observational learning theory, influence occurs when the consumers use precedent information and observations shared with them gradually to extend their decision-making by evolving their beliefs, attitudes, and behaviors, (Bandura & Adams, 1977 ). In fact, the consumers are sizeable social networks of followers. In their turn, consumers, especially youth and adolescents, consider influencers as a source of transparency, credibility, and source of personal information from what helps the offered brands to be enlarged through the large social media network (e.g. Jin and Phua, 2014).

Social media influencers play a greater role in controlling and influencing the behavior of the consumer especially young people and teenagers (e.g. Marwick, 2015 ; Sokolova & Kefi, 2020 ). Actually, the use of Smartphone's has become an integral part of the lives of both young people and adolescents. According to Anderson ( 2018 ), 95% of teenagers aged between 13 and 17 own a Smartphone. For young people, the pre-social media era has become something of a blur. This generation has known as Generation Z where its members were born between the nineties and the 2000s. What distinguishes this generation is its extensive use of the Internet at an early age. For them, the social media presents an important part of their social life and since then many thinkers set out to explore the effects of using social media platforms at an early age on adolescents' lives. The excessive use of social media may have an effect on teens' mental health. In fact, adolescence is the interval period between childhood and adulthood. A teenager is not a child to act arbitrarily and is not an adult to make critical decisions. Therefore, young people and teenagers have considered as the most sensitive class of consumers. Teenagers' brain creates many changes that make them more sensitive to the impressions of others, especially the view of their peers (e.g. Elkind, 1967 ; Dacey & Kenny, 1994 ; Arnett, 2000 ). Adolescents' mental changes cause many psychological and cognitive problems. According to Social identity theory, teens appreciate the positive reinforcement they get by being included in a group and dislike the feeling of social rejection (Tajfel, 1972 ). To reinforce their sense of belonging, teens are following influencers on social media (e.g., Loureiro & Sarmento, 2019 ). In line with psychological theories, the attachment theory helps to clarify interpersonal relationships between humans. This theory provides the framework to explain the relationship between adolescents and influencers. Several studies have confirmed that the distinctive feature of social media influencers, including relatedness, autonomy and competence affects the behavior, the psychological situation and the emotional side of the consumers (Deci & Ryan, 2000 ). Does the distinctive feature of social media influencers affect teens' behavior? This kind of questions have become among the most controversial ones (e.g. Djafarova & Rushworth, 2017 ). This problem is still inconclusive, even not addressed in some developing countries like Tunisia. Indeed, it is clear that there are considerable gaps in terms of the academic understanding of what characteristics of social media influencers and their effect on teen behaviors. This problem still arises because the lack of empirical works is investigating in this area.

Therefore, this study contributes to the literature by different ways. First, this paper presents a review of the social media influencers' distinctive features in Tunisian context. This is important because social influencers have been considered as credible and trustworthy sources of information (e.g. Sokolova & Kefi, 2020 ). On the others hand, this study identifies the motivations that teens have for following social influencers. MICS6 Survey (2020) shows a gradual increase in suicide rates among Tunisian children (0–19 years). According to the general delegate for child protection, the phenomenon is in part linked to the intensive use of online games. Understanding the main drivers of social media influence among young Tunisians can help professionals and families guide them. Empirically, this study provides the first investigation of teens’ mental models using the cognitive approach.

The rest of this paper is organized as the following: The second part presents thetheoretical background and research hypotheses. The third part introduces the research methodology. The forth part is reserved to application and results. In the last part, both the conclusion and recommendations are highlighted.

Theoretical background and research hypotheses

Social media influencers' distinctive features.

"Informational social influence" is a concept that has been used in literature by Deutsch & Gerard, 1955 ), and defined as the change in behavior or opinions that happened when people (consumers) are conformed to other people (influencers) because they believe that they have precise and true information (e.g. Djafarova & Rushworth, 2017 , Alotaibi et al., 2019 ). According to (Chahal, 2016 ), there are two kinds of "influencers". The classic ones are the scientists, reporters, lawyers, and all others examples of people who have expert-level knowledge and the new ones are the Social media influencers. Accordingly, social media influencers have many followers that trust them especially on the topics related to their domain of knowledge (e.g. Moore et al., 2018 ). According to the Psychology of Influence perspective, people, often, do not realize that they are influenced because the effect occurs mainly in their subconscious (Pligt & Vliek, 2016 ). When influencers advocate an idea, a service, or a product, they can make a psychological conformity effect on followers through their distinctive features (Colliander, 2019 ; Jahoda, 1959 ).

Vollenbroek et al. ( 2014 ) investigated a study about social media influencers and the impact of these actors on the corporate reputation. To create their model, the authors use the Delphi method. The experts have exposed to a questionnaire that included the characteristics of influential actors, interactions, and networks. The first round of research indicates that a bulk of experts has highlighted the importance of intrinsic characteristics of influencers such as knowledge, commitment, and trust etcetera. While others believe that, the size of the network or the reach of a message determines the influence. The results of the second round indicate that the most agreed-upon distinctive characteristics to be a great influencer are being an active mind, being credible, having expertise, being authoritative, being a trendsetter, and having a substantive influence in discussions and conversations. According to previous literature, among the characteristics that distinguish the influencers is the ability to be creative, original, and unique. Recently, Casaló et al. ( 2020 ) indicated that originality and uniqueness positively influence opinion leadership on Instagram. For the rest of this section, we are going to base on the last two studies to draw on the most important distinctive features of social media influencers.

Credibility (expertise and trustworthiness)

According to Lou and Yuan ( 2019 ), one of the most distinctive characteristics that attract the audience is the influencer's credibility specifically the expertise and trustworthiness. In fact, source credibility is a good way of persuasion because it has related to many conceptualizations. Following Hovland et al. ( 1953 ), credibility has subdivided into expertise and trustworthiness. The expertise has reflected the knowledge and competence of the source (influencer) in a specific area (Ki & Kim, 2019 ; McCroskey, 1966 ). While trustworthiness is represented in influencer honesty and sincerity (Giffin, 1967 ). Such characteristics help the source (influencer) to be more convincing. According to the source credibility theory, consumers (social media audience) give more importance to the source of information to take advantage of the expertise and knowledge of influencers (e.g. Ohanian, 1990 ; Teng et al., 2014 ). Spry et al., ( 2011 ) pointed out that a trusted influencer's positive perception of a product and/or service positively affects consumers' attitudes towards recommended brandsHowever, if the product does not meet the required specifications, consumers lose trust in the product and the influencer (Cheung et al., 2009 ). Based on source credibility theory, this work tested one of the research goals: the effect of expertise and credibility on adolescent behavior.

Originality and creativity

Originality in social media represents the ability of an influencer to provide periodically new and differentiate content that attracts the attention of the audience. The content has perceived as innovative, sophisticated, and unusual. Social media influencers look for creating an authentic image in order to construct their own online identity. Marwick ( 2013 ) defined authenticity as "the way in which individuals distinguish themselves, not only from each other but from other types of media". Most of the time, an authentic and different content attracts attention, and sometimes the unusual topics make surprising (Derbaix & Vanhamme, 2003 ). According to Khamis et al. ( 2017 ), social media influencers attract the consumers' attention by posting authentic content. In fact, the audience often appreciates the originality and the creativity of the ideas (Djafarova & Rushworth, 2017 ).The originality of the content posted by an influencer has considered as a way to resonate with their public (Hashoff, 2017 ). When a company seeks to promote its products and services through social media, it is looking for an influential representative who excels at presenting original and different content. The brand needs to be presented by credible and believable influencers that create authentic content (Sireni, 2020 ). One of the aims of this work is to identify the effect of the authentic content on teen’s behaviors.

Trendsetter and uniqueness

According to Maslach et al. ( 1985 ), uniqueness is the case in which the individual feels distinguished compared to others. Tian et al. ( 2001 ) admitted that individuals attempt to be radically different from others to enhance their selves and social images. The uniqueness in content represents the ability of the influencer to provide an uncirculated content specific to him. Gentina et al. ( 2014 ) proved that male adolescents take into account the uniqueness of the content when they evaluated the influencer role particularly in evaluating the role of an opinion leader. Casaló et al. ( 2020 ) indicated that uniqueness positively influences the leadership opinion. Thus, the uniqueness of influencers’ contents may affect audiences’ attitude. Therefore, we aim to test the effect of the influencers’ contents uniqueness and trendsetter on teenagers’ behaviors.

Persuasion has a substantive influence in discussions and conversations. According to the Psychology of Persuasion, the psychological tactic that revolves around harnessing the principles of persuasion supports in one way or another the influencer’s marketing. The objective is to persuade people to make purchase decisions. Persuasion aims commonly to change others attitudes and behavior in a context of relative freedom (e.g. Perloff, 2008 ; Crano & Prislin, 2011 ; Shen & Bigsb, 2013 ). According to Scheer and Stern ( 1992 ), the dynamic effect of marketing occurs when an influencer persuades consumers to participate in a specific business. Influencers' goal is to convince the audiences of their own ideas, products, or services. There are six principles of persuasion, which are consensus, consistency, scarcity, reciprocity, authority, and liking. Thus, among the objectives of this study is to set the effect of influencers' persuasion on teens' behavior.

To sum up, our hypothesis is as the following:

H1: Social media influencers' distinctive features affect teenagers’ behavior.

Social media influencers' and teenagers’ behavior

Young people and adolescents are increasingly using social media, consequently, they receive a lot of information from different sources that may influence in one way or another their behavior and decisions. Accordingly, the Digital report (2021) (published in partnership with Hootsuite and we Are Social) indicated that connected technologies became an integral part of people's lives, and it has seen great development in the last twelve months especially with regard to social media, e-commerce, video games, and streaming content. According to the statistics raised in the global State of Digital (2021), the number of social media users has increased by 490 million users around the world compared to last year to attain 4.20 billion. In Tunisia, until January 2021 the number of social media users has increased to attain 8.20 million, which represents 69 percent of the total population while 97% accessing via mobile phone. According to the ALEXA report ( 2021 ), Google.com, Facebook and YouTube are the networks most used by Tunisian people. In addition, 18, 5% of Facebook users are under 13 years old.The use of social media by young people has recently increased, which led us to ask about the influence of such an alternative on their psychological and mental conditions, their identity formation, and their self-estimation. One of this study aims is also to answer the question: why teens follow Social media influencers?

Identity formation

Identity formation relates to the complex way in which human beings institute a continued unique view of the self (Erikson, 1950 ). Consequently, this concept has largely attached to terms like self-concept, personality development, and value. Identity, in a simplified way, is an aggregation of the “self-concept, who we are” and “self-awareness” (Aronson et al., 2005 ). In line with communication theory, Scott ( 1987 ) indicated that interpersonal connection is a key factor in identity formation. Most importantly, the individual's identity formation is the cornerstone of building a personality. A stream of research indicates that consumers accept influence from others they identify with and refuse influence when they desire to disconnect (Berger & Heath, 2007 ; White & Dahl, 2006 ).

Adolescence is a transitional stage in individuals' lives that represents the interval between childhood and adulthood (e.g. Hogan & Astone, 1986 ; Sawyer et al., 2018 ). From here begins teens' psychological conflicts that call into question-related to themselves and about their role in society (e.g. Hill et al., 2018 ). In fact, teens go through many experiences because of the physical and psychological changes during the self-establishment phase, which influences not only their identity formation but also their own personality. At this stage, radical changes occur in their lives, which may affect the course of their future life. The family (precisely parents' behaviors) represents the first influencer on their kids' view of themselves, but this is not the main side. In the era of globalization and technological development, social media has become an important role in shaping the identity of adolescents (see Gajaria et al., 2011 ). In the adolescent stage, individuals start to use the flood of information received from various sources (especially from social media) to find out a sense of self and personal identity. Davis ( 2013 ) affirmed that students who communicated online with their peers express better visibility of self-concept. In its turn, self-concept visibility has related to friendship quality. According to Arnett and Hughes ( 2014 ), identity formation is the result of "thinking about the type of person you want to be” (p. 340). Due to the intense appearance of social media in the lives of teenagers, identity formation is highly affected by social media influencers' personalities. Kunkel et al. ( 2004 ) affirmed that targeted advertisements in social media affect the identity molding of teens by encouraging them to espouse new habits of appearance and consumption. Identification is easier when there is a previous model to mimic.

This work aims to explore the effect of social media influencers' distinctive features on the healthy identity development of teens.

Mimetic bias

Investigating mimicry in the psychological literature is not a recent subject. Kendon ( 1970 ) and LaFrance ( 1982 ) were the first researchers that introduce the mimicry concept in literature. Nevertheless, exploring mimicry effect on peoples’ behavior presents a new area of research. Many researchers like Chartrand and Dalton ( 2009 ) and Stel & Vonk ( 2010 ) presented mimicry as the interaction of an individual with others through observing and mirroring their behaviors, attitudes, expressions, and postures. Chartrand and Dalton ( 2009 ) indicated that social surroundings are easily contagious and confirmed the high ability of individuals to mimic what they see in their social environment. Individuals resort to mimicry to fulfill their desire to belong to a group and be active members of society. Therefore, Lakin et al. ( 2003 ) affirmed that mimicry could be used to enhance social links with others. Such behavior aims to bring people closer to each other and create intimacy. White and Argo ( 2011 ) classified mimicry as conscious and unconscious. According to the Neuroscience literature, unconscious mimicry occurs due to the activation of individual mirror neurons that lead to mimic others (e.g. Hatfield et al., 1994 ). Thus, mimickers “automatically” imitate others in many situations like facial expressions (e.g., smiling), behavioral expressions (e.g., laughing), and postural expressions (e.g., hand positioning) (Meltzoff & Moore, 1983 ; LaFrance & Broadbent, 1976 ; Simner, 1971 ). On the other hand, a recent stream of research has advocated conscious mimicry (White & Argo, 2011 ; Ruvio et al., 2013 ). Ruvio et al. ( 2013 ) have presented the "Consumer’s Doppelganger Effect" theory. According to the authors, when consumers have the intention to look like their role models, they imitate them.

One of the paradoxical challenges in the adolescence period is the teens' simultaneous need for "mimic" and "differentiation ".Among the most common questions asked between adolescents is "Who we are?”. The identification of themselves based commonly on a comparison between them and members of the group to which they aim to belong. The feeling of being normal is an obsession that haunts the majority of teenagers. Their sense of being within the norm and not being alienated or disagreed with others prompts teenagers to do anything even if this poses a danger to them just to be accepted by others. Today, with the development of social media, family, peers and friends are no longer the only influencers that teens mimic, but this environment has expanded to include social media influencers. Teens give more attention to their online image and mimic social media influencers to achieve a sense of belonging. According to Cabourg and Manenti ( 2017 ), the content shared by adolescents with each other about their lives on their own social networks helps them understand and discover each other, and create their identity away from their parents. This phenomenon turns into a problem when adolescents mimic each other only not to be excluded or rejected, even if these actions do not represent them.

Another important aim of this study is to explore the effect of social media influencers' distinctive features on teen’s mimicry behavior.

Confirmation bias

Cabourg and Manenti ( 2017 ) pointed out that it is a necessity for a teenager to be a part of a peer group. Belonging to the group for a teenager reinforces his/her sense of existence away from family restrictions. As we have mentioned before and in line with Hernandez et al. ( 2014 ), teens need to create peer relationships, whether to contribute positively or negatively to their psychosocial side and undoubtedly play a crucial role in the development of identity. Araman and Brambilla ( 2016 ) argued that: "Teenage is an important stage in life, full of physical and psychological transformation, awakening in love and professional concerns. Identifying yourself with a group makes you feel stronger, to say that you exist, and even to distinguish yourself from society”. The development of social media platforms promotes the desire of teens to a group belonging. Social media platforms, such as tick-tock, Facebook, and Instagram, motivate their users to interact with likes and comments on others people’s posts. In fact, according to Davis ( 2012 ), casual communication between teens through social networking using text and instant messages enhances their sense of belonging. Furthermore, the author indicates that social media helps teens to compare their ideas and experiences with their peers, which support their sense of belonging. According to Zeng et al. ( 2017 ), social media interactions aim to create strong social bonds and raise emotional belonging to a community. Confirmation bias occurs when an individual cannot think and create outside the herd. Equally important, due to the confirmation bias, teens cannot identify themselves, except by flying inside the swarm. Teens may identify themselves as fans of a famous influencer just to feel the sense of belonging. This work tests the effect of social media influencers' distinctive features on teens’ sense of belonging.

Self-esteem

Psychological literature defines Self-esteem as the individual’s evaluation of himself or herself that can be positive or negative (Smith et al., 2014 ). Coopersmith ( 1965 ) affirmed that the self-esteem is the extent to which an individual views his self as competent and worthwhile. A stream of past works highlighted the effects of social media on self-esteem (Błachnio et al., 2016 ; Denti et al., 2012 ; Gonzales & Hancock, 2011 ). The majority of them found that audiences with low self-esteem use more social networks’ to reinforce their self-esteem. Due to technological developments, social media networks offer a self-comparison between users. According to Festinger ( 1954 ), social media users focus more on self-evaluations by making social comparisons with others concerning many issues like beauty, popularity, social classes or roles, wealth accumulation, etc. Social comparison is a part of building a teen's personal identity (Weinstein, 2017 ). Among adolescents, there are two types of comparisons on social media, which are upward comparison, and downward comparison (Steers et al., 2014 ). The first one has related to weakened levels of self-esteem and high depressive symptoms. The second one is characterized by expanding levels of self-esteem and low levels of anxiety (Burrow & Rainone, 2017 ). According to Wright et al. ( 2018 ), self-presentation on social media is related to the extent to which others accept and the determined level of belonging that based on the number of likes and comments.

This study aims to test the effect of social media influencers' distinctive features on teens’ self-esteem.

Digital distraction

Social media has taken over most of the spare time. It has displaced the time spent on other activities like reading, watching TV, make sports etc.… (Twenge et al., 2019 ). Consequently, the phenomenon of digital distraction has widely spread, especially with the rise of smartphones use. The results of a study established by Luna ( 2018 ) indicated that the use of smartphones during a meal leads to minimize the levels of connectedness and enjoyment and increase the levels of distraction comparing to those who set devices off. Martiz ( 2015 ) found that students with Internet addiction often feel lonely and depressed. Recently, Emerick et al. ( 2019 ) affirmed that the students themselves agree that spending a lot of time using social media leads to distraction. Many studies have proven that most teens spend a lot of time online (e.g., Anderson & Jiang, 2018 ; Twenge et al., 2018 ). Thus, they are the most vulnerable to digital distraction. We believe that whenever distinctive features of influencers are good, the most important impact they have on young people, leads to distraction.

At this level, our second hypothesis is as the following:

H2. The behavior and cognitive biases of teens are affected by social media influence.

Research methods

The cognitive maps.

The cognitive map is relatively an old technique (Huff, 1990 ). However, the use of cognitive maps in scientific research has increased in recent years. According to Axelrod ( 1976 ), a cognitive map is a mathematical model that reflects a belief system of a person. In another words, a cognitive map is a representation of causal assertion way of a person on a limited area. At the beginning of the 1970s, it was intellectually popular amongst behavioral geographers to investigate the significance of cognitive maps, and their impacts on people’s spatial behavior. A cognitive map is a type of mental representation, which serves an individual to acquire, store, recall, code, and decode information about the relative locations and attributes of phenomena in their everyday or metaphorical spatial environment. It is usually defined as the graphical representation of a person belief about a particular field. A map is not a scientific model based on objective reality, but a graphical representation of an individual's specific beliefs and ideas about complex local situations and issues. It is relatively easy for humans to look at maps (cognitive maps in our case) and understand connections, between different concepts. Cognitive maps can therefore also be thought of as graphs. Graphs can be used to represent many interesting things about our world. It can also be used to solve various problems. According to Bueno & Salmeron ( 2009 ), Cognitive Maps are a powerful technique that helps to study human cognitive phenomena and specific topics in the world. This study uses cognitive maps as a tool to investigate the mental schema of teenagers in Tunisian Scouts. In fact, cognitive mapping helps to explore the impact of social media on teenage behavior in the Tunisian context. In other words, we focus on the effect of influencers' distinctive features on teen behavior.

Data collection and sample selection

The aim of this work is to explore the effect of social media influencers' distinctive features on teenagers' behavior in Tunisian context. On the other hand, this work investigates if the psychological health of teens is affected by social media influence. To analyze mentally processing multifactor-interdependencies by the human mind or a scenario with highly complex problems, we need more complex analysis methods like the cognitive map technique.

The questionnaire is one of the appropriate methods used to construct a collective cognitive map (Özesmi & Özesmi, 2004 ). Following Eden and Ackermann ( 1998 ), this study uses face-to-face interviews because it is the most flexible method for data collection and it is the appropriate way to minimize the questionnaire mistiness. The questionnaire contains two parts: the first part is reserved to identify the interviewees. The second part provides the list of concepts for each approach via cross-matrix. The questionnaire takes the form of an adjacency matrix (see Table 1 ). The data collection technique appropriate to build a cognitive map is the adjacent matrix. The adjacency matrix of a graph is an (n × n) matrix:

The variables used in the matrix can be pre-defined (by the interviewer using the previous literature) or it can be identified in the interview by the interviewees. This paper uses the first method to restrict the large number of variables related to both influencers’ distinctive features and teenagers' behavioral biases (see Table 2 ). This work identified two types of social media influencers that are Facebook bloggers and Instagrammers for two reasons. Facebook is the most coveted social network for Tunisians. It has more than 6.9 million active users in 2020 or 75% of the population (+ 13 years) of which 44.9% were female users and 55.1% male. On the other hand, Instagram is the second popular social media platform. It has more than 1.9 million, namely 21% of the Tunisian population (+ 13 years).

In this work, we deal with (10 × 10) adjacency matrix.

Experts (psychologists, academics, etc.) often analyze the relationships between social media and young people’s behavior. The contribution of this work is that we rely on the adolescents' point of view in order to test this problem using the cognitive maps method. To our knowledge, no similar research has been done before.

This work is in parallel to the framework of the Tunisian State project "Strengthening the partnership between the university and the economic and social environment". It aims to merge the scientific track with the association work. We have organized an intellectual symposium in conjunction with the Citizen Journalism Club of youth home and the Mohamed-Jlaiel Scouts Group of Mahres entitled "Social Influencers and Their Role in Changing Youth Behaviors”.This conference took place on April 3, 2021, in the hall of the municipality, under the supervision of an inspector of youth and childhood”. In fact, Scouts is a voluntary educational movement that aims to contribute to the development of young people to reach the full benefit of their physical and social capabilities to make them responsible individuals. Scouts offer children and adolescents an educational space complementary to that of the family and the school. The association emphasizes community life, taking responsibility, and learning resourcefulness.Scouting contributes to enhancing the individual's self-confidence and sense of belonging and keeps them away from digital distraction. Therefore, our sample has based on a questionnaire answered by young people belonging to the Tunisian Scoutsaged between 14 and 17 and, who belong to the Mohamed-Jlaiel Scouts Group of Mahres. In fact, scouting strengthens the willpower of young people and allows them to expand their possibilities for self-discipline. In addition, Scout youth are integrated into the community and spend more time in physical and mental activities than their peers who spend most of their free time on social media. Unfortunately, because of the epidemiological situation that Tunisia experienced during this period due to the spread of the Coronavirus, we could not summon more than 35 people, and the first sample was limited only to 25 young people. Thus, a second study with another data collection is needed. Over two successive months (November and December 2021), we make a few small workshops (due to the pandemic situation) with scouts’ young people. The second sample contains 38 teens. Therefore, our total data hold 63young people (26 female and 37 male). It should be noted that the surveys were carried out after parental consent.

We start our interviews with presenting the pros and cons of social mediaand its effect on audiences’ behavior. After forming an idea with the topic, we asked young people to answer the questionnaire presented to them after we defined and explained all the variables. We have directly supervised the questionnaire. Teens are invited to fulfill the questionnaire (in the form of a matrix) using four possibilities:

If variable i has no influence on variable j, the index (i, j) takes a value of zero

1 if variable I has a weak influence on variable j.

2 if variable I has a strong influence on variable j.

3 if variable I has a very strong influence on variable j.

To sumup, the final data contains 63 individual matrices. The aim of the questionnaire is then to build the perception maps (Lajnef et al., 2017 ).

Collective cognitive map method

This work is of qualitative investigation. The research instrument used in this study is the cognitive approach. This work aims to create a collective cognitive map using an interviewing process. Young peopleare invited to fill the adjacencymatrices by giving their opinion about the effect of social media influencers' distinctive features on teenagers' behavior. To draw up an overall view, individual maps (creating based on adjacency matrices) aggregated to create a collective cognitive map. Since individual maps denote individual thinking, collective map is used to understand the group thinking. The aggregation map aimed to show the point of similarities and differences between individuals (Lajnef et al., 2017 ). The cognitive map has formed essentially by two elements: concepts (variables) and links (relations between variables). The importance of a concept is mainly related to its link with other variables.

This technique helps to better understand the individual and collective cognitive universe. A cognitive map became a mathematical model that reflects a belief system of individuals since the pioneering work of Tolman ( 1948 ). Axelrod ( 1976 ) investigated the political and economic field and considered "cognitive maps" as graphs, reflecting a mental model to predict, understand and improve people's decisions. Recently, Garoui & Jarboui ( 2012 ) have defined the cognitive map as a tool aimed to view certain ideas and beliefs of an individual in a complex area. This work aims to explore a collective cognitive map to set the complex relationships between teenagers and social media influencers. For this reason, we investigate the effect of social media influencers' distinctive features on teenagers' behavior using an aggregated cognitive map.

Results and discussion

In this study, we report all measures, manipulations and exclusions.

Structural analysis and collective cognitive map

This paper uses the structural analysis method to test the relationship between the concepts and to construct a collective cognitive map. According to Godet et al. ( 2008 ), the structural analysis is “A systematic, matrix form, analysis of relations between the constituent variables of the studied system and those of its explanatory environment”. The structural analysis purpose is aimed to distinguish the key factors that identify the evolution of the system based on a matrix that determines the relationships among them (Villacorta et al., 2012 ). To deal with our problem, Micmac software allows us to treat the collected information in the form of plans and graphs in order to configure the mental representation of interviewees.

The influence × dependence chart

This work uses the factor analysis of the influence-dependence chart in which factors have categorized due to their clustered position. The influence × dependence plan depends on four categories of factors, which are the determinants variables, the result variables the relay variables, and the excluded variables. The chart has formed by four zones presented as the following (Fig.  1 ):

Influence-dependence chart, according to MICMAC method

Zone 1: Influent or determinant variables

Influent variables are located in the top left of the chart. According to Arcade et al. ( 1999 ) this category of variables represents a high influence and low dependence. These kinds of variables play and affect the dynamics of the whole system, depending on how much we can control them as key factors. The obtained results identify uniqueness, trustworthiness, and Mimetic as determinant variables. The ability of influencers’ is to provide personalized and unique content that influence Tunisian teens’ behavior. This finding is in line with Casaló et al. ( 2020 ) work. On the other hand, the results indicate that teens mimic social media influencers to feel their belonging. Such an act allows them to discover each other, and create their identity away from their parents (Cabourg & Manenti, 2017 ). The most Influential variable of the system is trustworthiness.The more trustworthiness influencers via social media are, the higher their influence on young people will be. This finding is conformed to previous studies (Giffin, 1967 ; Spry et al., 2011 ).

Zone 2: Relay variables

The intermediate or relay variables are situated at the top right of the chart. These concepts have characterized by high influence and sensitivity. They are also named “stake factors” because they are unstable. Relay variables influence the system depending on the other variables. Any effect of these factors will influence themselves and other external factors to adjust the system. In this study, most of influencers' distinctive features (persuasion, originality, and expertise) play the role of relay variables. The results indicate that the influence of persuasion affects young people's convictions, depending on other variables. The results are in line with previous studies (e.g. Perloff, 2008 ; Shen et al., 2013 ). Furthermore, the findings indicate that the more expertise social media influencers' are, the higher their influence on young people will be. The study of Ki and Kim ( 2019 ) supported our findings. Additionally, the originality of the content presented on social media attracts the audience more than the standard content. The results are in line with those of Khamis et al., ( 2017 ) and Djafarova & Rushworth ( 2017 ).

Based on the results of zone 1 and zone 2, we can sum up that Social media influencers' distinctive features tested on this work affect teenagers’ behavior. Therefore, H1 is accepted.

Zone 3: Excluded or autonomous variables

The excluded variables are positioned in the bottom left of the chart. This category of variables is characterized by a low level of influence and dependence. Such variables have no impact on the overall dynamic changes of the system because their distribution is very close to the origin. This work did not obtain this class of variables.

Zone 4: Dependent variables

The dependent variables are located at the bottom right of the chart. These variables have characterized by a low degree of influence and a high degree of dependence. These variables are less influential and highly sensitive to the rest of variables (influential and relay variables). According to our results, the dependent variables are those related to teens' behavior and cognitive biases. Social media influencers affect the identity development of teens. These findings are in line with those of Kunkel et al. ( 2004 ).The results show also that young people often identify themselves as fans of a famous influencer just to feel the belonging. These results are in line with previous studies like those of Davis ( 2012 ) and Zeng et al. ( 2017 ). Furthermore, the findings indicate that young people use more social networks’ to reinforce their self-esteem.The results confirm with those of Denti et al. ( 2012 ) and Błachnio et al. ( 2016 ).Influencers via social media play a role in digital distraction. Thus, the result found by Emerick et al. ( 2019 ) supports our findings.

Based on the results of zone 3, we can sum up that the behavior and cognitive biases of teens are affected by social media influencers. Therefore, H2 is accepted.

Collective cognitive maps

During this study, we have gathered the individuals’ matrices to create a collective cognitive mind map. The direct influence graph (Figs.  2 and 3 ) present many interesting findings. First, the high experience of influencers via social media enhances the production of original content. Furthermore, the more expertise the influencers' are, the higher their degree of persuasion on young people will be. As similar to this work, Kirmani et al. ( 2004 ) found that the influencers' experience with persuasion emerges as factors that affect customers. Beside the experience, the more an influencer provides unique and uncirculated content specific to him, the higher the originality of the content will be. Previous studies hypothesized that unique ideas are the most stringent method for producing original ideas (e.g., Wallach & Kogan,  1965 ; Wallach & Wing, 1969 ).Generally; influencers that produce different contents have a great popularity because they produce new trends. Therefore, our results indicate that young people want to be one of their fans just to feel their belonging. Furthermore, our findings indicate that the originality of content can be a source of digital distraction. Teenagers spend a lot of time on social media to keep up with new trends (e.g. Chassiakos & Stager, 2020 ).

The collective cognitive maps (25% of links)

The collective cognitive map (100% of links)

The influencers' experience and their degree of trustworthiness, besides the originality of the content, enhance their abilities to persuade adolescents. During adolescence, young people look for a model to follow. According to our results, it can be a social media influencer with a great ability to persuade.

In recent years, the increasing use of social media has enabled users to obtain a large amount of information from different sources. This evolution has affected in one way or another audience's behavior, attitudes, and decisions, especially the young people. Therefore, this study contributes to the literature in many ways. On the first hand, this paper presents the most distinctive features of social media influencers' and tests their effect on teenagers' behavior using a non-clinical sample of young Tunisians. On the other hand, this paper identifies teens' motivations for following social media influencers. This study exercises a new methodology. In fact, it uses the cognitive approach based on structural analysis. According to Benjumea-Arias et al. ( 2016 ), the aim of structural analysis is to determine the key factors of a system by identifying their dependency or influence, thus playing a role in decreasing system complexity. The present study successfully provides a collective cognitive map for a sample of Tunisian young people. This map helps to understand the impact of Facebook bloggers and Instagrammers on Tunisian teen behavior.

This study presents many important findings. First, the results find that influencers' distinctive features tested on this work affect teenagers’ behavior. In fact, influencers with a high level of honesty and sincerity prove trustworthiness among teens. This result is in line with those of Giffin ( 1967 ). Furthermore, the influencer’s ability to provide original and unique content affects the behavior of teens. These findings confirm those of Casaló et al. ( 2020 ). In addition, the ability to influence is related with the ability to persuade and expertise.

The findings related to the direct influence graph reveal that the influencers' distinctive features are interconnected. The experience, the degree of trustworthiness, and the originality of the submitted content influence the ability of an influencer to persuade among adolescents. In return, the high degree of persuasion impresses the behavior, attitudes, and decisions of teens with influences in their identity formation. The high experience and uniqueness help the influencer to make content that is more original. Young people spend more time watching original content (e.g. Chassiakos & Stager, 2020 ). Thus, the originality of content can be a source of digital distraction.

The rise in psychological problems among adolescents in Tunisia carries troubling risks. According to MICS6 Survey (2020), 18.7% of children aged 15–17 years suffer from anxiety, and 5.2% are depressed. The incidence of suicide among children (0–19 years old) was 2.07 cases per 100,000 in 2016, against 1.4 per 100,000 in 2015. Most child suicides concern 15–19-year-olds. They are in part linked to intensive use of online games, according to the general delegate of child protection. However, scientific studies rarely test the link between social media use and psychological disorders for young people in the Tunisian context. In fact, our result emphasized the important role of influencers' distinctive features and their effect on teens' behavior.

Thus, it is necessary and critical to go deeper into those factors that influence the psychological health of teens. We promote researchers to explore further this topic. They can uncover ways to help teens avoid various psychological and cognitive problems, or at least realize them and know the danger they can cause to themselves and others.

These results have many implications for different actors like researchers and experts who were interested in the psychological field.

This work suffers from some methodological and contextual limitations that call recommendations for future research. Fist, the sample size used is relatively small because of the epidemiological situation that Tunisia experienced at the time of completing this work. On the other hand, this work was limited only to study the direct relationship between variables. Therefore, we suggest expanding the questionnaire circle. We can develop this research by interviewing specialists in the psychological field. From an empirical point of view, we can go deeper into this topic by testing the indirect relationship among variables.

Alexa. (2021). Amazon Alexa. Retrieved January 24, 2021 from https://www.alexa.com/topsites/countries/TN

Alotaibi, T. S., Alkhathlan, A. A., & Alzeer, S. S. (2019). Instagram shopping in Saudi Arabia: What influences consumer trust and purchase decisions. International Journal of Advanced Computer Science and Applications , 10 (11). https://thesai.org/Publications/ViewPaper?Volume=10&Issue=11&Code=IJACSA&SerialNo=81

Anderson, M. (2018, May 31). Teens, social media and technology 2018.  Pew Research Center: Internet, Science & Tech . Retrieved January 1, 2020 from https://www.pewresearch.org/internet/2018/05/31/teens-social-mediatechnology-2018/

Anderson, M., & Jiang, J. (2018). Teens, social media & technology 2018. Pew Research Center, 31 (2018), 1673–1689.

Google Scholar  

Araman T., & Brambilla, P. (2016). School in the digital age. Migros magazine - MM46 . pp. 13–19.

Arcade. J, Godet .M, Meunier. F, Roubelat. F. (1999). Structural analysis with the MICMAC method & Actor's strategy with MACTOR method. In J. Glenn (Ed.), Futures research methodology . American Council for the United Nations University, the millennium project.

Arnett, J. J. (2000). Emerging adulthood a theory of development from the late teens through the twenties. American Psychologist, 55 , 469–480.

Article   PubMed   Google Scholar  

Arnett, J. J., & Hughes, M. (2014). Adolescence and emerging adulthood (pp. 102–111). Pearson.

Book   Google Scholar  

Aronson, E., Wilson, T. D., & Akert, R. M. (2005). Social psychology (Vol. 5). Prentice Hall.

Audrezet, A., de Kerviler, G., & Moulard, J. G. (2020). Authenticity under threat: When social media influencers need to go beyond self-presentation. Journal of business research, 117 , 557–569.‏

Axelrod, R. (1976). The cognitive mapping approach to decision making. Structure of Decision, 1 (1), 221–250.

Bandura, A., & Adams, N. E. (1977). Analysis of self-efficacy theory of behavioral change. Cognitive Therapy and Research, 1 (4), 287–310.

Article   Google Scholar  

Benjumea-Arias, M., Castañeda, L., & Valencia-Arias, A. (2016). Structural analysis of strategic variables through micmac use: Case study. Mediterranean Journal of Social Sciences, 7 (4), 11.

Berger, J., & Heath, C. (2007). Where consumers diverge from others: Identity signaling and product domains. Journal of Consumer Research, 34 , 121–134.

Błachnio, A., Przepiorka, A., & Pantic, I. (2016). Association between Facebook addiction, self-esteem and life satisfaction: A cross-sectional study. Computers in Human Behavior, 55 , 701–705.

Boerman, S. C. (2020). The effects of the standardized Instagram disclosure for micro-and meso-influencers. Computers in Human Behavior, 103 , 199–207.

Bueno, S., & Salmeron, J. L. (2009). Benchmarking main activation functions in fuzzy cognitive maps. Expert Systems with Applications, 36 (3), 5221–5229.

Burrow, A. L., & Rainone, N. (2017). How many likes did I get?: Purpose moderates links between positive social media feedback and self-esteem. Journal of Experimental Social Psychology, 69 , 232–236.

Cabourg, C., & Manenti, B. (2017). Portables: La face cachée des ados . Flammarion.

Casaló, L. V., Flavián, C., & Ibáñez-Sánchez, S. (2020). Influencers on instagram: Antecedents and consequences of opinion leadership. Journal of business research, 117 , 510–519.‏‏

Chahal, M. (2016). Four trends that will shape media in 2016. Marketing Week. Available from: http://www.marketingweek.Com/2016/01/08/four-trendsthat-will-shape-media-in-2016 . Accessed 1 May 2018.

Chartrand T. L., Dalton A. N. (2009). Mimicry: Its ubiquity, importance, and functionality. In Morsella E., Bargh J. A., Gollwitzer P. M. (Eds.), Oxford handbook of human action (pp. 458–483). New York, NY: Oxford University Press.

Chassiakos, Y. R., & Stager, M. (2020). Chapter 2 - Current trends in digital media: How and why teens use technology. In M. A. Moreno & A. J. Hoopes (Eds.), Technology and adolescent health (pp. 25–56). Academic Press. https://doi.org/10.1016/B978-0-12-817319-0.00002-5

Cheung, M. Y., Luo, C., Sia, C. L., & Chen, H. (2009). Credibility of electronic word-of-mouth: Informational and normative determinants of on-line consumer recommendations. International Journal of Electronic Commerce, 13 (4), 9–38.

Colliander, J. (2019). “This is fake news”: Investigating the role of conformity to other users’ views when commenting on and spreading disinformation in social media. Computers in Human Behavior, 97 , 202–215.

Coopersmith, S. (1965). The antecedents of self-esteem . Princeton.

Crano, W. D., & Prislin, R. (2011). Attitudes and attitude change . Psychology Press.

Dacey, J. S., & ve Kenny, M. (1994). Adolescent development . Brown ve Benchmark Publishers.

Davis, K. (2012). Friendship 2.0: Adolescents’ experiences of belonging and self-disclosure online. Journal of Adolescence, 35 (6), 1527–1536.

Davis, T. (2013). Building and using a personal/professional learning network with social media. The Journal of Research in Business Education, 55 (1), 1.

De Veirman, M., Cauberghe, V., & Hudders, L. (2017). Marketing through Instagram influencers: The impact of number of followers and product divergence on brand attitude. International Journal of Advertising, 36 (5), 798–828.

Deci, E. L., & Ryan, R. M. (2000). The" what" and" why" of goal pursuits: Human needs and the self-determination of behavior. Psychological Inquiry, 11 (4), 227–268.

Denti, L., Barbopuolos, I., Nilsson, I., Holmberg, L., Thulin, M., Wendeblad, M., Andén, L., & Davidsson, E. (2012). Sweden’s largest facebook study. Gothenburg Research Institute, 2012 :3.

Derbaix, C., & Vanhamme, J. (2003). Inducing word-of-mouth by eliciting surprise–a pilot investigation. Journal of Economic Psychology, 24 (1), 99–116.

Deutsch, M., & Gerard, H. B. (1955). A study of normative and informational social influences upon individual judgment. The Journal of Abnormal and Social Psychology, 51 (3), 629.

Djafarova, E., & Rushworth, C. (2017). Exploring the credibility of online celebrities’ Instagram profiles in influencing the purchase decisions of young female users. Computers in Human Behavior, 68 , 1–7.

Eden, C., & Ackermann, F., (1998). Analyzing and comparing idiographic causal maps. In Eden, C., Spender, J.-C. (Eds.), Managerial and organizational cognition theory, methods and research . Sage, London, pp. 192–209

Elkind, D. (1967). Egocentrism in adolescence. Child Development, 38 (4), 1025–1033.

Emerick, E., Caldarella, P., & Black, S. J. (2019). Benefits and distractions of social media as tools for undergraduate student learning. College Student Journal, 53 (3), 265–276.

Erikson, E. H. (1950). Childhood and society . Norton.

Festinger, L. (1954). A theory of social comparison processes. Human Relations, 7 (2), 117–140.

Gajaria, A., Yeung, E., Goodale, T., & Charach, A. (2011). Beliefs about attention- deficit/hyperactivity disorder and response to stereotypes: Youth postings in facebook groups. Journal of Adolescent Health, 49 (1), 15–20.

Garoui, N., Jarboui, A., (2012). Cognitive approach of corporate governance: A visualization test of mental models with cognitive mapping technique.  Romanian Economic Journal, 15 (43), 61–96.

Gentina, E., Butori, R., & Heath, T. B. (2014). Unique but integrated: The role of individuation and assimilation processes in teen opinion leadership. Journal of Business Research, 67 (2), 83–91.

Giffin, K. (1967). Interpersonal trust in small-group communication. Quarterly Journal of Speech, 53 (3), 224–234.

Godet, M., Durance, P. H., & Gerber. (2008). Strategic foresight (la prospective): use and misuse of scenario building . LIPSOR Working Paper (Cahiers du LIPSOR).

Gonzales, A. L., & Hancock, J. T. (2011). Mirror, mirror on my Facebook wall: Effects of exposure to Facebook on self-esteem. Cyberpsychology, Behavior, and Social Networking, 14 (1–2), 79–83.

Hashoff. (2017) Influencer marketer . A #Hashoff state of the union report. Available at:  https://www.hashoff.com/ . Accessed October 2019.

Hatfield, E., Cacioppo, J. T., & Rapson, R. L. (1994). Emotional contagion . Cambridge University Press.

Hernandez, L., Oubrayrie-Roussel, N., & Lender, Y. (2014). Self-affirmation in the group of peers to school demobilization. In NecPlus (Ed.) Childhood (2), pp. 135–157. Recovered on https://www.cairn.info/revue-enfance2-2014-2-page-135.htm

Hill, R. M., Del Busto, C. T., Buitron, V., & Pettit, J. W. (2018). Depressive symptoms and perceived burdensomeness mediate the association between anxiety and suicidal ideation in adolescents. Archives of Suicide Research, 22 (4), 555–568.

Hogan, D., & Astone, N. (1986). The transition to adulthood. Annual Review of Sociology, 12 , 109–130.

Hovland, C. I., Janis, I. L., & Kelley, H. H. (1953). Communication and persuasion: Psychological studies of opinion change . New Haven, CT: Yale University Press.

Huff, A. S. (1990). Mapping strategic thought. In A. S. Huff (Ed.), Mapping strategic thought (pp. 11–49). Wiley.

Jahoda, G. (1959). Development of the perception of social differences in children from 6 to 10. British Journal of Psychology, 50 (2), 159–175.

Kendon, A. (1970). Movement coordination in social interaction: Some examples described. Actapsychologica, 32 , 101–125.

Khamis, S., Ang, L., & Welling, R. (2017). Self-branding, ‘micro-celebrity’and the rise of Social Media Influencers. Celebrity Studies, 8 (2), 191–208.

Ki, C. W. C., & Kim, Y. K. (2019). The mechanism by which social media influencers persuade consumers: The role of consumers’ desire to mimic. Psychology & Marketing, 36 (10), 905–922.

Kirmani, A., & Campbell, M. C. (2004). Goal seeker and persuasion sentry: How consumer targets respond to interpersonal marketing persuasion. Journal of Consumer Research, 31 (3), 573–582.

Kunkel, D., Wilcox, B. L., Cantor, J., Palmer, E., Linn, S., & Dowrick, P. (2004). Report of the APA task force on advertising and children. Washington, DC: American Psychological Association, 30 , 60.

LaFrance, M., & Broadbent, M. (1976). Group rapport: Posture sharing as a nonverbal indicator. Group & Organization Studies, 1 (3), 328–333.

LaFrance, M. (1982). Posture mirroring and rapport: Interaction rhythms. New York: Human Sciences Press, 279–298.

Lajnef, K., Ellouze, S., & Mohamed, E. B. (2017). How to explain accounting manipulations using the cognitive mapping technique? An evidence from Tunisia. American Journal of Finance and Accounting, 5 (1), 31–50.

Lakin, J. L., Jefferis, V. E., Cheng, C. M., & Chartrand, T. L. (2003). The chameleon effect as social glue: Evidence for the evolutionary significance of nonconscious mimicry. Journal of Nonverbal Behavior, 27 (3), 145–162.

Lazarsfeld, P. F., Berelson, B., & Gaudet, H. (1944). The people’s choice: How the voter makes up his mind in a presidential campaign . Duell, Sloan and Pearce.

Lou, C., & Yuan, S. (2019). Influencer marketing: How message value and credibility affect consumer trust of branded content on social media. Journal of Interactive Advertising, 19 (1), 58–73.

Loureiro, S. M. C., & Sarmento, E. M. (2019). Exploring the determinants of instagram as a social network for online consumer-brand relationship. Journal of Promotion Management, 25 (3), 354–366.

Luna, K. (2018). Dealing with digital distraction. Retrieved January 2, 2020 from https://www.apa.org/news/press/releases/2018

Martiz, G. (2015). A qualitative case study on cell phone appropriation for language learning purposes in a Dominican context . Utah State University.

Marwick, A. E. (2015). Status update: Celebrity, publicity, and branding in the social media age . Wiley.

Marwick, A. (2013). They’re really profound women, they’re entrepreneurs. Conceptions of authenticity in fashion blogging. In 7th international AIII conference on weblogs and social media (ICWSM), July (vol. 8).

Maslach, C., Stapp, J., & Santee, R. T. (1985). Individuation: Conceptual Analysis and Assessment. Journal of Personality and Social Psychology, 49 (September), 729–738.

McCroskey, J. C. (1966). Scales for the measurement of ethos. Speech Monographs, 33 (1), 65–72.

Meltzoff, A. N., & Moore, M. K. (1983). Newborn infants imitate adult facial gestures. Child Development  54 (3), 702–709.

Moore, A., Yang, K., & Kim, H. M. (2018). Influencer marketing: Influentials’ authenticity, likeability and authority in social media. In International Textile and Apparel Association Annual Conference Proceedings . Iowa State University Digital Press.

Ohanian, R. (1990). Construction and validation of a scale to measure celebrity endorsers’ perceived expertise, trustworthiness, and attractiveness. Journal of Advertising, 19 (3), 39–52.

Özesmi, U., & Özesmi, S. L. (2004). Ecological models based on people’s knowledge: A multi-step fuzzy cognitive mapping approach. Ecological Modelling, 176 (1–2), 43–64.

Perloff, R. M. (2008). Political Communication: Politics, Press, and Public in America. Boca Raton, FL: Routledge. The SAGE Handbook of Persuasion, 258–277.

Pligt, J., & Vliek, M. (2016). The Psychology of Influence: Theory, research and practice . Routledge.

Ruvio, A., Gavish, Y., & Shoham, A. (2013). Consumer’s doppelganger: A role model perspective on intentional consumer mimicry. Journal of Consumer Behaviour, 12 (1), 60–69.

Sawyer, S. M., Azzopardi, P. S., Wickremarathne, D., & Patton, G. C. (2018). The age of adolescence. The Lancet Child & Adolescent Health, 2 (3), 223–228.

Scheer, L. K., & Stern, L. W. (1992). The effect of influence type and performance outcomes on attitude toward the influencer. Journal of Marketing Research (JMR), 29 (1), 128–142.

Scott, W. R. (1987). The adolescence of institutional theory. Administrative Science Quarterly, 32 (4), 493–511.

Shen, L. J., & Bigsby, E. (2013). The effects of message features: Content, structure, and style. In J. P. Dillard & L. Shen (Eds.), The Sage handbook of persuasion: Developments in theory and practice (2nd ed., pp. 20–35). Los Angeles, CA: Sage.

Simner, M. L. (1971). Newborn’s response to the cry of another infant. Developmental Psychology, 5 (1), 136.

Sireni. (2020). The role of Instagram influencers and their impact on millennials’ consumer behaviour. Theseus. http://www.theseus.fi/handle/10024/347659

Smith, E. R., Mackie, D. M., & Claypool, H. M. (2014). Social psychology. https://doi.org/10.4324/9780203833698 .

Sokolova, K., & Kefi, H. (2020). Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions. Journal of Retailing and Consumer Services, 53 , 1–9. https://doi.org/10.1016/j.jretconser.2019.01.011

Spry, A., Pappu, R., & Bettina Cornwell, T. (2011). Celebrity endorsement, brand credibility and brand equity. European Journal of Marketing, 45 (6), 882–909.

Steers, M. L. N., Wickham, R. E., & Acitelli, L. K. (2014). Seeing everyone else’s highlight reels: How Facebook usage is linked to depressive symptoms. Journal of Social and ClinicalPsychology, 33 (8), 701–731.

Stel, M., & Vonk, R. (2010). Mimicry in social interaction: Benefits for mimickers, mimickees, and their interaction. British Journal of Psychology, 101 (2), 311–323.

Tajfel, H. (1972). La catégorisation sociale. In S. Moscovici (Ed.), Introduction à la psychologie sociale (pp. 272–302). Larousse.

Tarsakoo, P., & Charoensukmongkol, P. (2019). Dimensions of social media marketing capabilities and their contribution to business performance of firms in Thailand. Journal of Asia Business Studies, 14 (4), 441–461. https://doi.org/10.1108/jabs-07-2018-0204

Teng, S., Khong, K. W., Goh, W. W., & Chong, A. Y. L. (2014). Examining the antecedents of persuasive eWOM messages in social media. Online Information Review, 38 (6), 746–768.

Tian, K. T., Bearden, W. O., & Hunter, G. L. (2001). Consumers’ need for uniqueness: Scale development and validation. Journal of Consumer Research, 28 (1), 50–66.

Tolman, E. C. (1948). Cognitive maps in rats and men. Psychological Review, 55 (4), 189.

Twenge, J. M., Joiner, T. E., Rogers, M. L., & Martin, G. N. (2018). Increases in depressive symptoms, suicide-related outcomes, and suicide rates among US adolescents after 2010 and links to increased new media screen time. Clinical Psychological Science, 6 (1), 3–17.

Twenge, J. M., Martin, G. N., & Spitzberg, B. H. (2019). Trends in US Adolescents’ media use, 1976–2016: The rise of digital media, the decline of TV, and the (near) demise of print. Psychology of Popular Media Culture, 8 (4), 329.

Villacorta, P. J., Masegosa, A. D., Castellanos, D., & Lamata, M. T. (2012). A linguistic approach to structural analysis in prospective studies. In International Conference on Information Processing and Management of Uncertainty in Knowledge-Based Systems (pp. 150–159). Springer.

Vollenbroek, W., De Vries, S., Constantinides, E., & Kommers, P. (2014). Identification of influence in social media communities. International Journal of Web Based Communities, 10 (3), 280–297.

Wallach, M. A., & Kogan, N. (1965). Modes of thinking in young children . New York, NY: Holt, Rinehart, & Winston.

Wallach, M. A., & Wing, C. W. (1969). The talented student: A validation of the creativity- intelligence distinction. New York, NY: Holt, Rinehart & Winston

Weinstein, E. (2017). Adolescents' differential responses to social media browsing: Exploring causes and consequences for intervention. Computers in Human Behavior, 76 , 396–405.‏‏

White, K., & Argo, J. J. (2011). When imitation doesn’t flatter: The role of consumer distinctiveness in responses to mimicry. Journal of Consumer Research, 38 (4), 667–680.

White, K., & Dahl, D. W. (2006). To be or not be? The influence of dissociative reference groups on consumer preferences. Journal of Consumer Psychology, 16 (4), 404–414.

Wright, E. J., White, K. M., & Obst, P. L. (2018). Facebook false self-presentation behaviors and negative mental health. Cyberpsychology, Behavior, and Social Networking, 21 (1), 40–49.

Zeng, F., Tao, R., Yang, Y., & Xie, T. (2017). How social communications influence advertising perception and response in online communities? Frontiers in Psychology, 8 , 1349.

Article   PubMed   PubMed Central   Google Scholar  

Download references

Author information

Authors and affiliations.

Faculty of Economics and Management at Sfax Tunisia, University of Sfax, FSEG, 3018, Sfax, Tunisia

Karima Lajnef

You can also search for this author in PubMed   Google Scholar

Corresponding author

Correspondence to Karima Lajnef .

Additional information

Publisher's note.

Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.

Rights and permissions

Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law.

Reprints and permissions

About this article

Lajnef, K. The effect of social media influencers' on teenagers Behavior: an empirical study using cognitive map technique. Curr Psychol 42 , 19364–19377 (2023). https://doi.org/10.1007/s12144-023-04273-1

Download citation

Accepted : 12 January 2023

Published : 31 January 2023

Issue Date : August 2023

DOI : https://doi.org/10.1007/s12144-023-04273-1

Share this article

Anyone you share the following link with will be able to read this content:

Sorry, a shareable link is not currently available for this article.

Provided by the Springer Nature SharedIt content-sharing initiative

• Social media influencers
• Teenagers' behavior
• Cognitive approach
• Find a journal
• Publish with us
• Track your research

The Effect of Social Media on Today’s Youth Quantitative Research

Introduction, literature review, research methodology, addiction and the desire to unplug.

Social media has become a part of the daily patterns of most individuals, forming a link between their online and offline experiences. This has made it the most common tool for communication and interaction among both individuals and businesses. Social media has been used in various ways in the Arab region. For instance, social media has also been used to elicit change in Yemen, Jordan and Morocco.

The protestors in these countries have made note of the significance of social media in addressing their issues that concern corruption and other disparities that oppress most of the population. Besides rallying people around social causes and political campaigns, social media in the Arab region has also been used to enhance citizen journalism and civic participation (Turkle, 2011).

This paper looks at the role of social media in the UAE, and its impact on the youth. In order to achieve this, this paper looks at various social media that are used by the youth in the UAE, what he youth see as the main benefits of social media, level of trust in social media, and the limitations that they face with regard to social media.

Social networking has become the easiest way for individuals to communicate, whether they live in the same country, or across the world from each other.

Social networking refers to the “network of social interactions and personal relationships” that consists of devoted websites or applications, which permit users to communicate with each other through posting messages, pictures, and sharing comments, among others (Oxford Dictionaries, 2010).

The drastic impact that various social networking websites such as Facebook and MySpace have on people’s lives, and the way they communicate with one another, has made this topic relatively crucial.

People who are often addicted to such networks get fairly attached to it, causing them to communicate less with their families and replace the need for face-to-face interaction with their friends. This paper examines the effect of social media on the youth of the United Arab Emirates.

Studies show that the media is used for three primary reasons. First, it is used to bring meaning of the social world. Second, it informs people on how to act within a society. And third, it promotes pleasure and entertainment (Lenhardt & Madden, 2011). Based on these three elements that motivate media, it is apparent that various individuals are impacted in different ways by the media.

The audience has varied degree of reliance on the media based on their relationship with both the society, and the media. Studies show that the reliance of an audience on particular media gives that media a certain degree of authority over that audience. This theory is useful in the explanation of the impact of media during crisis, and will also be useful in the analysis of the impact of social media on the youth of the UAE (Boyd, 2007).

According to Al-Jenaibi (2011), social media has also been useful in developing forums for debate and interaction between governments and the communities, as well as, to enhance innovation and collaboration within the government. Social media has been used for various purposes including relaying information and cultural production, as well as, entertainment.

The rapid increase in the number of youth accessing various social media in the last decade has been driven by accessibility of the internet, especially through the mobile phones (Al-Jenaibi, 2011).

According to Al-Jenaibi (2011), the recent trrnsformations in both political and societal matters have been effected by the rapid adoption of social media as a driver for regional change, especially among the Arab youthm “netizens” and women. There has been increased involvement of both youth and women in political and civic actions owing to increased access to the internet.

At the same time, regional and international level policy makers have taken an active role in the regulation of access to the internet and the use of social media for political and societal activism.

The use of the Internet has grown rapidly in the Arab world due to the diversification of its uses from social neworking and entertainment, to more professional engagements between businesses, as well as, in enhancing the transparency and participatory objectives of governance models (Hinduja & Patchin, 2007).

Although some may believe that social networking has helped our youth in many ways, social networking also possesses several negative features that are not widely recognized. Since social networking involves the Internet, it is prone to several dangers that people can easily come across.

Online predators can easily gather certain information; therefore, people are more likely to get security attacks and are prone to hackers due to the personal information they reveal on these social networking communities (ProCon.org, 2012).

A popular example of this involves people who provide detailed information about themselves on MySpace, without having the option of limiting this information to only people they know/accept. In addition, cyber bullying is very common on such websites and can lead to decreased self-esteem and declining of grades (Hinduja & Patchin, 2007).

The various social media investigated in the study include blogs, micro blogs, social network service, video-sharing service, social bookmarking, and image sharing websites (Ito & Baumer, 2010). The quantitative study involved 30 surveys that were randomly distributed in a population of youth aged between 15 and 30 years from different parts in the seven regions of the United Arab Emirates.

The mean age of the sample used was 21 years, with most of the respondents pursuing tertiary education. However, all of the respondents selected had graduated from high school. Reliability of the survey questions was enhanced by rewording the questions in various ways in order to identify the stability of the responses provided.

No inconsistencies were noted in the retests; hence, all 30 surveys were used in analysis of the research question. The survey was administered online, and comprised questions that sought to measure the emotional and social well-being of the youth.

Some of the questions inquired about their state of happiness or sadness compared to other people who did not have access to social networking, whether they had many friends or were lonely at times, and more questions along those lines.

Face to face communication

The study revealed that despite the prevalence of the use of technology among the youth, most of them still preferred to communicate face to face. Text messaging came in second and the use of social network s third.

Social and digital communication

The sample was also surveyed for their use of social and digital communications. Texting was observed as a common trend among 87% of the sample, followed by social networking and emailing. These three activities were also the most prevalent on a daily basis, in the same order.

Social networking

This analysis of the use of social networking sites showed that it forms a crucial part of the youth’s lives, since more than half of the sample stated that they visit a social site on a daily basis. About 75% of the youth indicated that they were familiar with the privacy policies on social networking sites.

Social networking and social-emotional well-being

Most of the study group indicated that the use of social networking did not influence their social or emotional well being. Some indicated that social networking had a positive effect on them, like for those who were less shy due to social networking, or more outgoing, and more confident.

Social media and relationships

Many youth feel that social media has been useful in enhancing their relationships with both related and non-related people. Conversely, the sample stated that social networking impacted on the time that they spent with their friends or other people in person.

Hate Speech Online

One of the impacts of social media that has not been explored is the use of social media to spread hate speech. The study noted that about half of the sample had encountered various forms of discriminatory content in the various social media indicated earlier. About 25% of the sample also indicated that they encountered hateful content on various social networks on a regular basis.

Table 15: Frustration with Gadgets and the Desire to Unplug.

Strongly or somewhat agree that they:

• Get frustrated with friends for texting or social networking when hanging out together 45%.
• Wish they could unplug for a while sometimes 43%.
• Sometimes wish they could go back to a time when there was no Facebook 36%.
• Wish their parents spent less time with cell phones and other devices 21%.

The study revealed that a considerable proportion of the youth could not operate without a cell phone. A considerable number stated that they occasionally felt the need to do away with social networking. This was especially evident in the frustration that most youth expressed due to the distraction that is caused when they were hanging out with their friends.

During the study, it was identified that the most common types of social media were social networks like Facebook, video-sharing websites like YouTube, and micro-blogging sites like Twitter, among others. The respondents in the study showed high familiarity with a variety of social media, including the privacy policies, and the potential ethical and practical shortcomings.

Social networking was identified to have a positive impact on the youth in terms of boosting their confidence and level of interaction. Social media also served as a reliable means of conveying social issues in the UAE. Further research on the topic can be narrowed down to the impact of social media on women in the UAE.

In addition, more research can be conducted to draw a complete picture of the merits, demerits, and possibilities of social media that have made the UAE one of the regions in the world with the highest internet migration rates.

Al-Jenaibi, B. (2011). The Use of Social Media in the United Arab Emirates – An Initial Study. European Journal of Social Sciences , 23(1), 87-96.

Boyd, d. (2007). Why youth (heart) social network sites: the role of networked publics in teenage social life. Youth, Identity, and Digital Media , 119-142.

Hinduja, S., & Patchin, J. (2007). Offline consequences of online victimization: school violence and delinquency. Journal of S. Violence , 6(3), 89–112.

Ito, M., & Baumer, S. (2010). Hanging out, messing around, and geeking out: Kids living and learning with new media. Cambridge, MA: MIT Press.

Lenhardt, A., & Madden, M. (2011). Teens, kindness and cruelty on social network sites. Washington, D.C.: Pew Internet and American Life Project.

Oxford Dictionaries. (2010). Social network . Web.

ProCon.org. (2012). Social Networking . Web.

Turkle, S. (2011). Alone together: Why we expect more from technology and less from each other. New York: Basic Books.

• Cultural Awareness Among the Arab Youth
• Effect of Social Media Sites on Our Lives
• The Effect of Health and Wellbeing on Australian Youth
• Intimacy and Sexuality Behaviors in Social Media
• Social media effect on the purchase decision of the young generation in Saudi Arabia
• Social Media and Globalization: Positive and Negative Effects Essay
• Social Media Crises
• Scandal in Burson-Marstelle Firm
• Chicago (A-D)
• Chicago (N-B)

IvyPanda. (2019, May 31). The Effect of Social Media on Today’s Youth. https://ivypanda.com/essays/the-effect-of-social-media-on-todays-youth/

"The Effect of Social Media on Today’s Youth." IvyPanda , 31 May 2019, ivypanda.com/essays/the-effect-of-social-media-on-todays-youth/.

IvyPanda . (2019) 'The Effect of Social Media on Today’s Youth'. 31 May.

IvyPanda . 2019. "The Effect of Social Media on Today’s Youth." May 31, 2019. https://ivypanda.com/essays/the-effect-of-social-media-on-todays-youth/.

1. IvyPanda . "The Effect of Social Media on Today’s Youth." May 31, 2019. https://ivypanda.com/essays/the-effect-of-social-media-on-todays-youth/.

Bibliography

IvyPanda . "The Effect of Social Media on Today’s Youth." May 31, 2019. https://ivypanda.com/essays/the-effect-of-social-media-on-todays-youth/.

Essay on Impact of Social Media on Teenager

Students are often asked to write an essay on Impact of Social Media on Teenager in their schools and colleges. And if you’re also looking for the same, we have created 100-word, 250-word, and 500-word essays on the topic.

Let’s take a look…

100 Words Essay on Impact of Social Media on Teenager

Introduction.

Social media has become an integral part of our lives, especially for teenagers. It provides a platform to connect, share, and learn.

Positive Impact

Social media can be beneficial. It helps teenagers to express themselves and connect with friends. It’s also a source of information.

Negative Impact

However, excessive use can lead to issues like cyberbullying, anxiety, and depression. It can also impact their physical health and academic performance.

In conclusion, while social media has its advantages, it’s essential for teenagers to use it responsibly.

250 Words Essay on Impact of Social Media on Teenager

Social media has become an integral part of our lives, particularly for teenagers. It’s a platform that offers a myriad of opportunities for communication, entertainment, and learning. However, it also presents challenges and potential harms.

Firstly, social media offers a platform for self-expression and identity formation, critical aspects of adolescent development. Teenagers can explore various facets of their personalities, interests, and values. Moreover, it provides an avenue for social interaction and friendship formation, connecting teenagers globally.

On the flip side, the pervasive nature of social media can lead to addictive behaviors, impacting teenagers’ mental health. The constant need for validation through likes and comments can lead to anxiety and low self-esteem. Furthermore, cyberbullying is a significant concern, with its effects often devastating, leading to depression or even suicidal thoughts.

Role of Digital Literacy

To mitigate the negative impacts, it’s crucial to foster digital literacy among teenagers. They need to be educated about responsible social media use, privacy settings, and how to handle cyberbullying.

In conclusion, while social media offers significant benefits to teenagers, it also poses considerable risks. It’s a double-edged sword that can either enhance or hinder adolescent development. Therefore, it’s crucial to provide teenagers with the necessary tools and education to navigate this digital landscape safely and responsibly.

500 Words Essay on Impact of Social Media on Teenager

Social media has become an integral part of our lives, shaping our interactions, relationships, and the way we perceive the world. However, its impact on teenagers, who are at a critical stage of their development, is a topic of intense debate and concern.

The Positive Impact

On the one hand, social media can be a powerful educational tool for teenagers. It provides a platform where they can access a wealth of knowledge and information, enhancing their learning experience. It also fosters creativity and self-expression, allowing teenagers to share their thoughts, ideas, and talents with a global audience.

Moreover, social media helps teenagers build connections and socialize, especially those who may be introverted or socially anxious. It offers a space where they can engage in discussions, participate in online communities, and build friendships beyond geographical boundaries.

The Negative Impact

Conversely, the pervasive use of social media also has potential downsides. Cyberbullying is a significant issue, with teenagers being particularly vulnerable to online harassment and abuse. This can lead to serious emotional and psychological consequences, including depression, anxiety, and low self-esteem.

Additionally, the pressure to maintain an idealized online persona can be detrimental to teenagers’ mental health. The constant comparison with others’ seemingly perfect lives can lead to feelings of inadequacy and dissatisfaction.

Furthermore, excessive use of social media can negatively affect teenagers’ physical health. It can lead to sedentary behaviors, sleep disturbances, and even addictive tendencies, disrupting their overall wellbeing and development.

Given these impacts, it is crucial to promote digital literacy among teenagers. They need to be educated about the potential risks and benefits of social media, and how to use it responsibly. This includes understanding privacy settings, recognizing and reporting inappropriate content or behavior, and being mindful of the amount of time spent online.

In conclusion, while social media can be a beneficial tool for teenagers, it also presents significant challenges. It is imperative that parents, educators, and policymakers work together to ensure a safe and positive online environment for teenagers, fostering their growth and development in the digital age. The key lies in balance and mindful usage, allowing teenagers to harness the potential of social media while mitigating its risks.

That’s it! I hope the essay helped you.

If you’re looking for more, here are essays on other interesting topics:

• Essay on Impact of Social Media
• Essay on Effect of Fake News on Social Media
• Essay on Ecotourism

Apart from these, you can look at all the essays by clicking here .

Happy studying!

One Comment

This is a good essay to learn Thanks to give this essay

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

Essay on Social Media for School Students and Children

500+ words essay on social media.

Social media is a tool that is becoming quite popular these days because of its user-friendly features. Social media platforms like Facebook, Instagram, Twitter and more are giving people a chance to connect with each other across distances. In other words, the whole world is at our fingertips all thanks to social media. The youth is especially one of the most dominant users of social media. All this makes you wonder that something so powerful and with such a massive reach cannot be all good. Like how there are always two sides to a coin, the same goes for social media. Subsequently, different people have different opinions on this debatable topic. So, in this essay on Social Media, we will see the advantages and disadvantages of social media.

Advantages of Social Media

When we look at the positive aspect of social media, we find numerous advantages. The most important being a great device for education . All the information one requires is just a click away. Students can educate themselves on various topics using social media.

Moreover, live lectures are now possible because of social media. You can attend a lecture happening in America while sitting in India.

Furthermore, as more and more people are distancing themselves from newspapers, they are depending on social media for news. You are always updated on the latest happenings of the world through it. A person becomes more socially aware of the issues of the world.

In addition, it strengthens bonds with your loved ones. Distance is not a barrier anymore because of social media. For instance, you can easily communicate with your friends and relatives overseas.

Most importantly, it also provides a great platform for young budding artists to showcase their talent for free. You can get great opportunities for employment through social media too.

Another advantage definitely benefits companies who wish to promote their brands. Social media has become a hub for advertising and offers you great opportunities for connecting with the customer.

Get the huge list of more than 500 Essay Topics and Ideas

Disadvantages of Social Media

Despite having such unique advantages, social media is considered to be one of the most harmful elements of society. If the use of social media is not monitored, it can lead to grave consequences.

Thus, the sharing on social media especially by children must be monitored at all times. Next up is the addition of social media which is quite common amongst the youth.

This addiction hampers with the academic performance of a student as they waste their time on social media instead of studying. Social media also creates communal rifts. Fake news is spread with the use of it, which poisons the mind of peace-loving citizens.

In short, surely social media has both advantages and disadvantages. But, it all depends on the user at the end. The youth must particularly create a balance between their academic performances, physical activities, and social media. Excess use of anything is harmful and the same thing applies to social media. Therefore, we must strive to live a satisfying life with the right balance.

FAQs on Social Media

Q.1 Is social media beneficial? If yes, then how?

A.1 Social media is quite beneficial. Social Media offers information, news, educational material, a platform for talented youth and brands.

Q.2 What is a disadvantage of Social Media?

A.2 Social media invades your privacy. It makes you addicted and causes health problems. It also results in cyberbullying and scams as well as communal hatred.

Customize your course in 30 seconds

Which class are you in.

• Travelling Essay
• Picnic Essay
• Our Country Essay
• My Parents Essay
• Essay on Favourite Personality
• Essay on Memorable Day of My Life
• Essay on Knowledge is Power
• Essay on Gurpurab
• Essay on My Favourite Season
• Essay on Types of Sports

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Download the App

Social media’s role in the rise of youth violence

Stephanie Sy Stephanie Sy

Madison Staten Madison Staten

Leave your feedback

• Copy URL https://www.pbs.org/newshour/show/social-medias-role-in-the-rise-of-youth-violence

Violent crime has been on a downward trend across the country since the pandemic-era spike. But today, several cities are reporting a new rise in violent crimes involving youth. In many of these cases, police say social media played a central role. Stephanie Sy reports on the challenges of addressing teen violence.

Read the Full Transcript

Notice: Transcripts are machine and human generated and lightly edited for accuracy. They may contain errors.

Geoff Bennett:

Violent crime is on a downward trend across the country since a pandemic era spike.

But, today, a number of cities are reporting a new rise in violent crime among youth. In many cases, law enforcement says social media played a central role.

Stephanie Sy reports from Maricopa County, Arizona, about the challenges of addressing teen violence.

Stephanie Sy:

A little over a year ago, Connor Jarnagan's typical suburban teen life took a dark turn.

Connor Jarnagan, Teenager:

Until that moment, I did not think people had such an evil in their heart to do something like that to somebody.

While waiting in the parking lot of an In-N-Out, Connor said he was confronted by about a dozen teen boys. The leader demanded $20 and Connor resisted.

Connor Jarnagan:

I worked for this money. You are not going to just take it from me. So, I said no until he punched me with brass knuckles.

The whole time, there was blood just gushing down my head. I was shaking and crying, because I did not know what was going to happen to me. I did not know if I was going to live. It was really scary for me.

The suburb where it happened, outside Phoenix, is what his mom, Stephanie, described as a bubble, billing itself in recent years as one of the safest cities in America.

Stephanie Jarnagan, Mother or Connor Jarnagan: We live in Gilbert, Arizona. It is a bedroom community. I never thought that that would happen to my son. Letting him go have a burger with friends at dinnertime, like, I did not think that that would be unsafe.

It turns out the teen who assaulted Connor was part of a group who called itself The Gilbert Goons.

There's videos of him fighting people all over the Internet.

The group members were known for posting videos of each other flashing guns, ganging up on teens, and street racing.

Examples of teen violence span social media and the country, from Missouri where a 15-year-old girl attacked another teen, landing her in the ICU, to Stockton, California, where a group of teens filmed the beating and robbing of an 8-year-old.

The violence by The Gilbert Goons, which, although recorded, went unchecked by law enforcement for the better part of a year, culminated in the death of 16-year-old Preston Lord last October. While a group of attackers pummeled him, some teens called 911, while others stood by, recording on their phones.

Chuck Bongiovanni, Gilbert, Arizona, Councilman:

Why do you have 40 kids with a camera recording violence? I saw a five-second video of Preston before they did CPR. And I don't ever want to see a video like that again in Gilbert.

As community grief turned to outrage over the death of Lord, Gilbert town Councilmember Chuck Bongiovanni helped set up a subcommittee to address teen violence. At a recent meeting, half the attendants were area high school students.

Christine Njuguna, Gilbert Mayor’s Youth Advisory Committee:

Just one thing I would say would be a big deal while going to these schools is just also teaching children accountability. You will be accountable, not only with police and everything, but just like general morals.

While moral accountability is called for by some, many others are calling for stronger law enforcement and curfews.

Chuck Bongiovanni:

Now, with social media, it is creating personas these kids usually really wouldn't be if they did not have social media.

A 30-minute drive from Gilbert, Commander Gabe Lopez says the number of teens murdered in his city last year rose significantly from the year before, as did the number of teens charged with homicides.

Lopez is head of the Phoenix Police Department's Violent Crimes Bureau. He points out the scene of a shooting late last year during a particularly violent stretch.

Cmdr. Gabe Lopez, Phoenix Police Department:

I think a total of nine victims are what these two individuals were charged with. So, of the four people in the car, two were charged with the homicide.

And they were juveniles?

Cmdr. Gabe Lopez:

They were juveniles. And, again, the victim was 15, the suspects were 17, and then you had a 10-year-old shot.

Federal statistics show, in 2020, homicides committed by juveniles were the highest they'd been in two decades.

The fear that I have, and I think it's shared by others in law enforcement, is people are doing or committing crimes so that they can capture it, so they can post it on their social media feed, so they can get street cred, or so that they can get likes.

James Garbarino, Psychologist:

Youth culture has moved in the direction of celebrity is the number one value.

Psychologist James Garbarino has spent decades researching adolescent violent behavior.

James Garbarino:

The cultural immersion in violent imagery is so powerful in the United States and, of course, social media, the rise of social media as a context in which those expressions can be offered, it's certainly it's not just limited to 2020 and onward, but it has escalated as well.

Commander Lopez says social media has also changed the landscape of gang violence.

Traditionally, it had always been really focused on the neighborhood that you were from, a group of friends that you typically grew up with. Nowadays, they meet online, they communicate via social media. It's a hybrid mix of different races, different areas of the city. It's complicated as far as trying to police that.

Before Olga Lopez moved to the Phoenix suburbs from California two years ago, she made sure it was a safe town where her son Jeremiah could play on a competitive high school football team.

But, last may, Jeremiah was shot and killed at a fellow student's home in Mesa. He was 18, weeks away from graduating high school.

Olga Lopez, Mother of Shooting Victim: The teammate who lives in the house along with the young man that lives across the street, were pointing guns at Jeremiah multiple times and recording it and posting it to Snapchat.

In the video described to her, Lopez says the laser from the guns pointed at Jeremiah shone red dots on his face.

Olga Lopez:

One time, Jeremiah says: "Hey, chill." Another time, Jeremiah is trying to make light of the situation. A little under 30 minutes later, my son is fatally shot in the back of the head.

I vowed that I would show up with the same grit and determination that he did.

Olga got the devastating news on May 7.

It isn't something that you get over. It definitely isn't something that time heals. And every day is like the first week.

She pours herself into running a nonprofit foundation she set up with her oldest son in Jeremiah's name.

While social media may have played a role in both Jeremiah's death and the attack on Connor Jarnagan in Gilbert, it was also what helped pin down the suspects in their cases. Jarnagan helped lead police to his attacker.

They got into his phone, and they looked at his chats and there it was: "I hit this guy and he gave me $20."

Connor says a lot of teens have been afraid to report on their peers, for fear of retaliation.

Teens need to come forward and stop being in the shadows, stop recording these fights. Instead, do something about it and make our communities a safer place.

He's doing his part by calling for Arizona state lawmakers to ban brass knuckles for minors. That action is tabled for now.

I'm hoping both sides of the aisle, Republicans and Democrats alike, can come together on this issue.

Connor continues to heal. And part of that, he says, has meant forgiving the teen who attacked him.

For the "PBS NewsHour," I'm Stephanie Sy in Maricopa County, Arizona.

Listen to this Segment

Watch the Full Episode

Stephanie Sy is a PBS NewsHour correspondent and serves as anchor of PBS NewsHour West. Throughout her career, she served in anchor and correspondent capacities for ABC News, Al Jazeera America, CBSN, CNN International, and PBS NewsHour Weekend. Prior to joining NewsHour, she was with Yahoo News where she anchored coverage of the 2018 Midterm Elections and reported from Donald Trump’s victory party on Election Day 2016.

Support Provided By: Learn more

More Ways to Watch

• PBS iPhone App
• PBS iPad App

Educate your inbox

Subscribe to Here’s the Deal, our politics newsletter for analysis you won’t find anywhere else.

Thank you. Please check your inbox to confirm.