cover letter for internal promotion example

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How To Write A Cover Letter For An Internal Position Or Promotion (with Examples)

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When you find a position you’re interested in, you’ll likely still need to apply just like everyone else, which means you shouldn’t neglect your cover letter. This is why knowing how to write a cover letter for an internal position is important.

Whether you’re going for an internal position or a promotion, we’ve got you covered. In this article, we’ll go over how to write a cover letter for an internal position or promotion, provide a sample cover letter, and give you some tips to keep in mind when writing yours.

Key Takeaways

When writing a cover letter for promotion, you should put just as much effort into it as you would when applying to an external position — don’t assume you’ll automatically get any favor just because you already work at the company.

Be specific about why you’re the right candidate for this role and how you’d help the company by working in that new capacity.

Your cover letter for internal promotion should only be one page long, so include only the necessary details.

How to write a cover letter for an internal position or promotion

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In order to craft a stand-out cover letter that will stand out among the pile of other applications, it will be crucial to understand the specific elements that should be included. Those include (in order of appearance):

Date and contact formation. This should include your contact information and the date of submission.

Be sure to also include the employer, hiring manager , or recruiter’s name (whoever will be reading the cover letter) and professional information.

Opening paragraph. Explain how your current role prepared you for the new position. Include information regarding the specific role and department that you’re applying for.

Body paragraph. This should be a detailed (but brief) explanation of your current role, previous experience, and notable achievements at your employer’s company. Be sure to highlight both “hard skills” (technical skills) as well as “soft skills” (interpersonal communication skills).

Closing paragraph. This paragraph should show your expression of gratitude to your employer for your previous experience with the company up to this point, and for the opportunity to be considered for the role you’re now applying for.

You can also include information regarding how the recipient – i.e., the hiring manager or your employer – can get in touch with a trusted referral (be sure to confirm with that referral beforehand that he or she is willing to have their information included in your cover letter).

Closing and sign off. End with an appropriate closing and your signature if you’ll be handing in a physical copy of the cover letter.

Keeping in mind all of the themes that we’ve already outlined above, here’s a cover letter sample for an internal position or promotion:

August 10, 2023 Marissa Swarts Human Resources Manager Swarts & Sons Enterprises [email protected] Dear Mrs. Swarts, I’m excited to submit my candidacy for the role of Content Strategist in the company’s Marketing department. I began my employment with Swarts amp; Sons in August 2018 as an Assistant Copywriter. I have spent the last two years honing and broadening my abilities and learning a great deal from my managers within the department. I believe that the job requirements of the Content Strategist role that you’ve outlined on the company website match the skill set I have developed during my tenure with the company. I’ve contributed to a wide range of valuable projects for the company. Beginning in February of 2019, I spearheaded the new blog strategy which has become the primary format for blog post drafting and publishing across the entire Marketing department. Additionally, I helped launch a department-wide training program on basic SEO practices in May 2019. This program has boosted our company’s website traffic by as much as 25%. If you’re interested in learning more about my experience and accomplishments within the company, I encourage you to reach out to my supervisor , Edwin James ([email protected]). I have worked closely with Mr. James over the course of the last two years, and he would be glad to answer any questions that you might have about my suitability for the Content Strategist role. Thank you very much for your time and for the opportunity to be considered for this position. It’s been a great privilege working with Swarts amp; Sons, and I look forward to continuing to grow within the company. Sincerely, Andy Axelrod

Here is a template to help you get started on your cover letter. Be sure you tailor it to your specific needs before sending it to your hiring manager or recuiter.

August 10, 2023 Dear, Mr. Smith, I am writing to express my strong interest in the [position name] within [department name], as advertised on the company’s internal job posting. Having been part of the [current department name] team for [years on the team], I am excited to have the opportunity to contribute my skills to a new role that aligns closely with my career aspirations and the goals of the company. Throughout my time with [company name], I have consistently demonstrated a deep commitment to the company’s success, such as [mention specific achievements, projects, or initiatives you’ve been involved with]. In my current position as [current position title], I have developed a foundation in [mention specific skills, responsibilities, or accomplishments], which I believe puts me in a position for success in [position you’re applying for]. I am particularly excited about [mention specific aspects that intrigue you]. This opportunity aligns perfectly with my long-term career goals, and I am eager to contribute to [department name]’s success. Thank you for your consideration. I welcome the chance to discuss how my experience and enthusiasm align with [position name] in more detail at [your contact information]. Please find my resume attached for your review. Sincerely, [your name]

You should never assume that you will get the position just because you have experience within the company. You should also stick to a professional format when writing your letter. Here are some more tips to keep in mind when writing your cover letter for a promotion or an internal position:

Don’t assume. Don’t expect that you’ll be chosen solely on the basis of the fact that you have experience within the company you’re applying to. If you’re keenly interested in a job opening, there’s a very good chance that a large number of other internal (as well as external) applicants are too. Make the effort to put your best foot forward with a polished application and cover letter.

Be truthfully self-promoting. By drafting and submitting a high-quality cover letter, you have a golden opportunity to communicate the specific reasons why you’re the ideal candidate for the role in a way that doesn’t sound braggy. Talk about your skills and accomplishments without stretching the truth but also without being self-deprecatingly modest.

Don’t take your cover letter lightly. In many cases, it (along with resumes ) will be a key factor in a hiring manager’s decision regarding which applicants are qualified to advance to the interview stage .

Stick to a classic, professional format. Adhering closely to a tried-and-true cover letter template (like the one we’ve outlined above) will help you to create a cover letter that will grab the eye of any hiring manager without making them work too hard to figure out how your letter is laid out.

Remember brevity is important. Hiring managers and HR employees tend to be very busy people, and it’s one of their job requirements to review dozens (and sometimes hundreds) of job requirements.

Don’t lie. You should never lie on your cover letter or resume, but this is especially important for a cover letter for an internal position or promotion.

Now, it’s important to understand from the outset that the process of drafting a cover letter for an internal position or promotion will differ in some important respects from that of a cover letter that’s submitted by an external applicant.

Cover letter for internal position. In the case of a cover letter for an internal position or promotion, the hiring manager will very likely already be (at least somewhat) familiar with the applicant’s background and experience, which makes it very important for the applicant to record details as truthfully as possible.

Standard cover letter. In the latter case, an employer will be largely unfamiliar with the applicant’s professional profile, so there’s always the chance that the applicant might risk exaggerating (or fabricating) some of the information that’s included. This leads to an understandable wariness in the minds of many hiring managers when they’re reviewing the qualifications of an external candidate.

It’s also important to bear in mind that internal applicants have some significant advantages over external applicants in the review and hiring process. As an internal applicant, you’ll be able to:

Draw on specific contributions that you’ve already made to the company

Include references who are (ideally) trusted acquaintances of the hiring manager

Understand what the company values and use that to your advantage

These factors make it much more likely that your application will be favored – and ultimately selected – during the hiring process.

Do you write a cover letter for an internal position?

Yes, you should write a cover letter when applying for an internal position. Writing a well-crafted cover letter helps distinguish you as a strong candidate for promotion among your competition and allows you to formally apply for the position.

How do I write a cover letter for a promotion?

When writing a cover letter for a promotion, be sure to explain your interest in the job and what your qualifications are for the position. Although your hiring manager may already know your accomplishments and experience, it’s a good idea to reiterate them all in one document to demonstrate your readiness for a new position.

Additionally, you should include your knowledge of the company’s mission, needs, and the growth you have experienced in your current position thus far.

Including these things reminds your employer that you have a history with the company, that you have directly contributed to its success, and that you are invested in its mission and goals.

Craft your cover letter for promotion exactly as you would a regular cover letter, but be sure to add the prior mentioned specifics to demonstrate the value of promoting an internal employee versus hiring an outside candidate.

The first paragraph should begin with a statement of interest regarding the position. Here you can summarize your career goals and any stand-out qualifications or accomplishments.

Your second paragraph should discuss your qualifications and experience in more detail by including figures and data when possible.

Your third paragraph should expand on your improvements in your current job since joining the company. Be sure to tie these to the open position at hand.

Your final paragraph should remind the hiring manager of your interest and include the next step in the hiring process. Don’t forget to express your gratitude before signing off with a formal closing.

How do you start a promotion cover letter?

Start your promotion cover letter by saying, “I would like to formally apply for the [job title] position in the [department].

When you send a cover letter internally, it’s assumed you have discussed the position at hand with your current or new hiring manager.

They may anticipate you applying, so it’s a great idea to articulate that this is simply your formal application when crafting your cover letter.

How long should your cover letter be for an internal position?

Your cover letter should only be one page for an internal position. You should only include the necessary details that pertain to the position that you are applying to. Your cover letter should be one page single-spaced.

Is a cover letter for a promotion necessary?

Yes, a cover letter for a promotion is necessary if the job requires one. You should never assume that you are going to get a promotion just because you work for the company. You should write your cover letter the same way you would if you were applying as an outside candidate. Make sure you are professional in your letter. Just because you work with the hiring manager doesn’t mean you can slack off.

Harvard University – Resumes and Cover Letters

Broad Institute – Cover Letter for a Job

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Kate is a graduate of Brigham Young University, where she completed a degree in Comparative Literature with a minor in Mathematics. She lives in the Pacific Northwest and enjoys hiking and reading.

Matt Warzel a President of a resume writing firm (MJW Careers, LLC) with 15+ years of recruitment, outplacement, career coaching and resume writing experience. Matt is also a Certified Professional Resume Writer (CPRW) and Certified Internet Recruiter (CIR) with a Bachelor of Science in Business Administration (Marketing Focus) from John Carroll University.

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