how to create best ppt presentation

That said, you can still use fun and eccentric fonts — in moderation. Offsetting a fun font or large letters with something more professional can create an engaging presentation.

Above all, be sure you're consistent so your presentation looks the same throughout each slide. That way, your audience doesn't become distracted by too many disparate fonts. Check out this example from HubSpot’s company profile templates:

Interested in this presentation template? Download it for free here.

5. Make sure all of your objects are properly aligned.

Having properly aligned objects on your slide is the key to making it look polished and professional. You can manually try to line up your images ... but we all know how that typically works out. You're trying to make sure all of your objects hang out in the middle of your slide, but when you drag them there, it still doesn't look quite right. Get rid of your guessing game and let PowerPoint work its magic with this trick.

Here’s how to align multiple objects:

• Select all objects by holding down Shift and clicking on all of them.
• Select Arrange in the top options bar, then choose Align or Distribute .
• Choose the type of alignment you'd like.

Here’s how to align objects to the slide:

• Select Align to Slide .
• Select Arrange in the top options bar again, then choose Align or Distribute .

6. Use "Format Object" to better control your objects' designs.

Format menus allow you to do fine adjustments that otherwise seem impossible. To do this, right-click on an object and select the Format Object option. Here, you can fine-tune shadows, adjust shape measurements, create reflections, and much more. The menu that will pop up looks like this:

Although the main options can be found on PowerPoint’s format toolbars, look for complete control in the format window menu. Other examples of options available include:

• Adjusting text inside a shape.
• Creating a natural perspective shadow behind an object.
• Recoloring photos manually and with automatic options.

7. Take advantage of PowerPoint's shapes.

Many users don’t realize how flexible PowerPoint’s shape tools have become. In combination with the expanded format options released by Microsoft, the potential for good design with shapes is readily available. PowerPoint provides the user with a bunch of great shape options beyond the traditional rectangle, oval, and rounded rectangle patterns.

Today’s shapes include a highly functional Smart Shapes function, which enables you to create diagrams and flow charts in no time. These tools are especially valuable when you consider that PowerPoint is a visual medium. Paragraphing and bullet lists are boring — you can use shapes to help express your message more clearly.

8. Create custom shapes.

When you create a shape, right click and press Edit Points . By editing points, you can create custom shapes that fit your specific need. For instance, you can reshape arrows to fit the dimensions you like.

Another option is to combine two shapes together. To do so, select the two shapes you’d like to work with, then click Shape Format in the top ribbon. Tap Merge Shapes .

You’ll see a variety of options.

• Combine creates a custom shape that has overlapping portions of the two previous shapes cut out.
• Union makes one completely merged shape.
• Intersect builds a shape of only the overlapping sections of the two previous shapes.
• Subtract cuts out the overlapping portion of one shape from the other.
• Fragment will split your shape into different parts depending on where they overlap.

By using these tools rather than trying to edit points precisely, you can create accurately measured custom shapes.

9. Crop images into custom shapes.

Besides creating custom shapes in your presentation, you can also use PowerPoint to crop existing images into new shapes. Here's how you do that:

• Click on the image and select Picture Format in the options bar.
• Choose Crop , then Crop to Shape , and then choose your desired shape. Ta-da! Custom-shaped photos.

10. Present websites within PowerPoint.

Tradition says that if you want to show a website in a PowerPoint, you should just create a link to the page and prompt a browser to open. For PC users, there’s a better option.

Third party software that integrates fully into PowerPoint’s developer tab can be used to embed a website directly into your PowerPoint using a normal HTML iframe. One of the best tools is LiveWeb , a third-party software that you can install on your PowerPoint program.

By using LiveWeb, you don’t have to interrupt your PowerPoint, and your presentation will remain fluid and natural. Whether you embed a whole webpage or just a YouTube video, this can be a high-quality third party improvement. To install the add-on, simple head to the LiveWeb website and follow the instructions.

Unfortunately, Mac users don’t have a similar option. A good second choice is to take screenshots of the website, link in through a browser, or embed media (such as a YouTube video) by downloading it directly to your computer.

11. Try Using GIFs.

GIFs are looped animated images used to communicate a mood, idea, information, and much more. Users add GIFs to PowerPoints to be funny or quickly demo a process. It's easy to add GIFs to your slides. To do so, simply follow these steps:

• Download and save the GIF you want.
• Go to the slide you want the GIF on.
• Go to the Home tab, and click either Insert or Picture .
• From the Picture drop-down menu, choose Picture from File .
• Navigate to where you saved your GIF and select it. Then, choose Insert .
• It will play automatically the moment you insert it.

PowerPoint Process

12. keep it simple..

PowerPoint is an excellent tool to support your presentation with visual information, graphics, and supplemental points. This means that your PowerPoint should not be your entire presentation. Your slides — no matter how creative and beautiful — shouldn't be the star of the show. Keep your text and images clear and concise, using them only to supplement your message and authority.

If your slides have dense and cluttered information, it will both distract your audience and make it much more likely that you will lose their attention. Nothing in your slides should be superfluous! Keep your presentation persuasive by keeping it clean. There are a few ways to do this:

• Limit bullet points and text.
• Avoid paragraphs and long quotes.
• Maintain "white space" or "negative space".
• Keep percentages, graphs, and data super basic.

13. Embed your font files.

One constant problem presenters have with PowerPoint is that fonts seem to change when presenters move from one computer to another. In reality, the fonts are not changing — the presentation computer just doesn’t have the same font files installed . If you’re using a PC and presenting on a PC, then there is a smooth workaround for this issue.

Here’s the trick: When you save your PowerPoint file (only on a PC), you should click File , then Options, then open up the Save tab. Then, select the Embed fonts in the file check box under Preserve fidelity when sharing this presentation . Now, your presentation will keep the font file and your fonts will not change when you move computers.

The macOS PowerPoint version has a similar function. To embed your fonts on a Mac, do the following:

• Open up your presentation.
• On the top bar, click PowerPoint , then click Preferences .
• Under Output and Sharing , click Save .
• Under Font Embedding , click Embed fonts in the file.

14. Save your slides as a PDF file for backup purposes.

If you’re still scared of your presentation showing up differently when it’s time to present, you should create a PDF version just in case. This is a good option if you’ll be presenting on a different computer. If you also run into an issue where the presenting computer doesn’t have PowerPoint installed, you can also use the system viewer to open up the PDF. No laptop will ever give you trouble with this file type.

The only caveat is that your GIFs, animations, and transitions won’t transfer over. But since the PDF will only work as a backup, not as your primary copy, this should be okay.

To save your presentation as a PDF file, take the following steps:

• Go to File , then click Save as …
• In the pop-up window, click File Format.
• A drop-down menu will appear. Select PDF .
• Click Export .

You can also go to File , then Export , then select PDF from the file format menu.

15. Embed multimedia.

PowerPoint allows you to either link to video/audio files externally or to embed the media directly in your presentation. You should embed these files if you can, but if you use a Mac, you cannot actually embed the video (see note below). For PCs, two great reasons for embedding are:

• Embedding allows you to play media directly in your presentation. It will look much more professional than switching between windows.
• Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

Note: macOS users of PowerPoint should be extra careful about using multimedia files.

If you use PowerPoint for Mac, then you will always need to bring the video and/or audio file with you in the same folder as the PowerPoint presentation. It’s best to only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder. Also, if the presentation will be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format. This tip gets a bit complicated, so if you want to use PowerPoint effectively, consider using the same operating system for designing and presenting, no matter what.

16. Bring your own hardware.

Between operating systems, PowerPoint is still a bit jumpy. Even between differing PPT versions, things can change. One way to fix these problems is to make sure that you have the right hardware — so just bring along your own laptop when you're presenting.

If you’re super concerned about the different systems you might have to use, then upload your PowerPoint presentation into Google Slides as a backup option. Google Slides is a cloud-based presentation software that will show up the same way on all operating systems. The only thing you need is an internet connection and a browser.

To import your PowerPoint presentation into Google Slides, take the following steps:

• Navigate to slides.google.com . Make sure you’re signed in to a Google account, preferably your own.
• Under Start a new presentation , click the empty box with a plus sign. This will open up a blank presentation.
• Go to File , then Import slides .
• A dialog box will come up. Tap Upload , then click Select a file from your device .
• Select your presentation and click Open .
• Select the slides you’d like to import. If you want to import all of them, click All in the upper right-hand corner of the dialog box.
• Click Import slides.

When I tested this out, Google Slides imported everything perfectly, including a shape whose points I had manipulated. This is a good backup option to have if you’ll be presenting across different operating systems.

17. Use Presenter View.

In most presentation situations, there will be both a presenter’s screen and the main projected display for your presentation. PowerPoint has a great tool called Presenter View, which can be found in the Slide Show tab of PowerPoint. Included in the Presenter View is an area for notes, a timer/clock, and a presentation display.

For many presenters, this tool can help unify their spoken presentation and their visual aid. You never want to make the PowerPoint seem like a stack of notes that you’re reading off of. Use the Presenter View option to help create a more natural presentation.

Pro Tip: At the start of the presentation, you should also hit CTRL + H to make the cursor disappear. Hitting the "A" key will bring it back if you need it!

Your Next Great PowerPoint Presentation Starts Here

With style, design, and presentation processes under your belt, you can do a lot more with PowerPoint than just presentations for your clients. PowerPoint and similar slide applications are flexible tools that should not be forgotten. With a great template, you can be on your way to creating presentations that wow your audience.

Editor's note: This post was originally published in September 2013 and has been updated for comprehensiveness.

Don't forget to share this post!

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Blog > Tips for good PowerPoint Presentations

Tips for good PowerPoint Presentations

08.14.21   •  #powerpoint #tips.

If you know how to do it, it's actually not that difficult to create and give a good presentation.

That's why we have some examples of good PowerPoint presentations for you and tips that are going to make your next presentation a complete success.

1. Speak freely

One of the most important points in good presentations is to speak freely. Prepare your presentation so well that you can speak freely and rarely, if ever, need to look at your notes. The goal is to connect with your audience and get them excited about your topic. If you speak freely, this is much easier than if you just read your text out. You want your audience to feel engaged in your talk. Involve them and tell your text in a vivid way.

2. Familiarize yourself with the technology

In order to be able to speak freely, it is important to prepare the text well and to engage with the topic in detail.

However, it is at least as important to familiarize yourself with the location’s technology before your presentation and to start your PowerPoint there as well. It is annoying if technical problems suddenly occur during your presentation, as this interrupts your flow of speech and distracts the audience from the topic. Avoid this by checking everything before you start your talk and eliminate any technical problems so that you can give your presentation undisturbed.

• Don't forget the charging cable for your laptop
• Find out beforehand how you can connect your laptop to the beamer. Find out which connection the beamer has and which connection your laptop has. To be on the safe side, take an adapter with you.
• Always have backups of your presentation. Save them on a USB stick and preferably also online in a cloud.
• Take a second laptop and maybe even your own small projector for emergencies. Even if it's not the latest model and the quality is not that good: better bad quality than no presentation at all.

3. Get the attention of your audience

Especially in long presentations it is often difficult to keep the attention of your audience. It is important to make your presentation interesting and to actively involve the audience. Try to make your topic as exciting as possible and captivate your audience.

Our tip: Include interactive polls or quizzes in your presentation to involve your audience and increase their attention. With the help of SlideLizard, you can ask questions in PowerPoint and your audience can easily vote on their own smartphone. Plus, you can even get anonymous feedback at the end, so you know right away what you can improve next time.

Here we have also summarized further tips for you on how to increase audience engagement.

4. Hold eye contact

You want your audience to feel engaged in your presentation, so it is very important to hold eye contact. Avoid staring only at a part of the wall or at your paper. Speak to your audience, involve them in your presentation and make it more exciting.

But also make sure you don't always look at the same two or three people, but address everyone. If the audience is large, it is often difficult to include everyone, but still try to let your eyes wander a little between your listeners and look into every corner of the room.

5. Speaking coherently

In a good presentation it is important to avoid jumping from one topic to the next and back again shortly afterwards. Otherwise your audience will not be able to follow you after a while and their thoughts will wander. To prevent this, it is important that your presentation has a good structure and that you work through one topic after the other.

Nervousness can cause even the best to mumble or talk too fast in order to get the presentation over with as quickly as possible. Try to avoid this by taking short pauses to collect yourself, to breathe and to remind yourself to speak slowly.

6. Matching colors

An attractive design of your PowerPoint is also an important point for giving good presentations. Make sure that your slides are not too colorful. A PowerPoint in which all kinds of colors are combined with each other does not look professional, but rather suitable for a children's birthday party.

Think about a rough color palette in advance, which you can then use in your presentation. Colors such as orange or neon green do not look so good in your PowerPoint. Use colors specifically to emphasize important information.

To create good PowerPoint slides it is also essential to choose colors that help the text to read well. You should have as much contrast as possible between the font and the background. Black writing on a white background is always easy to read, while yellow writing on a white background is probably hard to read.

7. Slide design should not be too minimalistic

Even though it is often said that "less is more", you should not be too minimalistic in the design of your presentation. A presentation where your slides are blank and only black text on a white background is likely to go down just as badly as if you use too many colors.

Empty presentations are boring and don't really help to capture the attention of your audience. It also looks like you are too lazy to care about the design of your presentation and that you have not put any effort into the preparation. Your PowerPoint doesn't have to be overflowing with colors, animations and images to make it look interesting. Make it simple, but also professional.

8. Write only key points on the slides

If you want to create a good presentation, it is important to remember that your slides should never be overcrowded. Write only the most important key points on your slides and never entire sentences. Your audience should not be able to read the exact text you are speaking in your PowerPoint. This is rather annoying and leads to being bored quickly. Summarize the most important things that your audience should remember and write them down in short bullet points on your presentation. Then go into the key points in more detail in your speech and explain more about them.

9. Do not overdo it with animations

Do never use too many animations. It looks messy, confusing and definitely not professional if every text and image is displayed with a different animation. Just leave out animations at all or if you really want to use them then use them only very rarely when you want to draw attention to something specific. Make sure that if you use animations, they are consistent. If you use transitions between the individual slides, these should also always be kept consistent and simple.

10. Use images

Pictures and graphics in presentations are always a good idea to illustrate something and to add some variety. They help keep your audience's attention and make it easier to remember important information. But don't overdo it with them. Too many pictures can distract from your presentation and look messy. Make sure the graphics also fit the content and, if you have used several images on one slide, ask yourself if you really need all of them.

11. Choose a suitable font

Never combine too many fonts so that your presentation does not look messy. Use at most two: one for headings and one for text. When choosing fonts, you should also make sure that they are still legible at long distances. Script, italic and decorative fonts are very slow to read, which is why they should be avoided in presentations.

It is not so easy to choose the right font. Therefore, we have summarized for you how to find the best font for your PowerPoint presentation.

12. Do not use images as background

In a good presentation it is important to be able to read the text on the slides easily and quickly. Therefore, do not use images as slide backgrounds if there is also text on them. The picture only distracts from the text and it is difficult to read it because there is not much contrast with the background. It is also harder to see the image because the text in the foreground is distracting. The whole thing looks messy and distracting rather than informative and clear.

13. Never read out the text from your slides

Never just read the exact text from your slides. Your audience can read for themselves, so they will only get bored and in the worst case it will lead to "Death by PowerPoint". You may also give them the feeling that you think they are not able to read for themselves. In addition, you should avoid whole sentences on your slides anyway. List key points that your audience can read along. Then go into more detail and explain more about them.

14. Don't turn your back

Never turn around during your presentation to look at your projected PowerPoint. Not to read from your slides, but also not to make sure the next slide is already displayed. It looks unprofessional and only distracts your audience.

In PowerPoint's Speaker View, you can always see which slide is currently being displayed and which one is coming next. Use this to make sure the order fits. You can even take notes in PowerPoint, which are then displayed during your presentation. You can read all about notes in PowerPoint here.

15. Do not forget about the time

In a good presentation, it is important to always be aware of the given time and to stick to it. It is annoying when your presentation takes much longer than actually planned and your audience is just waiting for you to stop talking or you are not able to finish your presentation at all. It is just as awkward if your presentation is too short. You have already told everything about your topic, but you should actually talk for at least another ten minutes.

Practice your presentation often enough at home. Talk through your text and time yourself as you go. Then adjust the length so that you can keep to the time given on the day of your presentation.

16. Avoid a complicated structure

The structure of a good presentation should not be complicated. Your audience should be able to follow you easily and remember the essential information by the end. When you have finished a part, briefly summarize and repeat the main points before moving on to the next topic. Mention important information more than once to make sure it really gets across to your audience.

However, if the whole thing gets too complicated, it can be easy for your audience to disengage after a while and not take away much new information from your presentation.

17. Choose appropriate clothes

On the day of your presentation, be sure to choose appropriate clothing. Your appearance should be formal, so avoid casual clothes and stick to professional dress codes. When choosing your clothes, also make sure that they are rather unobtrusive. Your audience should focus on your presentation, not on your appearance.

18. Adapt your presentation to your audience

Think about who your audience is and adapt your presentation to them. Find out how much they already know about the topic, what they want to learn about it and why they are here in the first place. If you only talk about things your audience already knows, they will get bored pretty soon, but if you throw around a lot of technical terms when your audience has hardly dealt with the topic at all, they will also have a hard time following you. So to give a successful and good presentation, it is important to adapt it to your audience.

You can also ask a few questions at the beginning of your presentation to learn more about your audience and then adapt your presentation. With SlideLizard , you can integrate polls directly into your PowerPoint and participants can then easily answer anonymously from their smartphone.

19. Mention only the most important information

Keep it short and limit yourself to the essentials. The more facts and information you present to your audience, the less they will remember.

Also be sure to leave out information that does not fit the topic or is not relevant. You will only distract from the actual topic and lose the attention of your audience. The time your audience can concentrate and listen with attention is rather short anyway, so don't waste it by telling unimportant information.

20. Talk about your topic in an exciting way

Tell compelling and exciting stories to make your presentation really good. If you speak in a monotone voice all the time, you are likely to lose the attention of your audience. Make your narration lively and exciting. Also, be careful not to speak too quietly, but not too loudly either. People should be able to understand you well throughout the whole room. Even if it is not easy for many people, try to deliver your speech with confidence. If you are enthusiastic about the topic yourself, it is much easier to get your audience excited about it.

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About the author.

Helena Reitinger

Helena supports the SlideLizard team in marketing and design. She loves to express her creativity in texts and graphics.

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How to make the best Powerpoint presentation + real examples!

July 1, 2023

Ever sat through a PowerPoint presentation and thought, "Wow, that was mind-blowing"? Yeah, us either. But, let's face it, we've all been there—either on the giving or receiving end of a less-than-stellar presentation. It's high time we changed that narrative. Creating your best PowerPoint presentation isn't just about throwing together a bunch of slides – it's an art. It’s about telling a story that captivates, informs, and even entertains your audience. 

A new age is upon us, and it’s time to explore the ins and outs of what makes a PowerPoint presentation not just good, but great. From nailing your content and story flow to the nuances of design and delivery, we've got you covered. So, whether you're gearing up for that crucial sales pitch or prepping for an all-important investor meeting, buckle up! Your presentation skills are about to go from mundane to magnificent.

Your Presentation Should Tell a Story

When it comes to creating a killer PowerPoint presentation, it all starts with the story. You heard that right! Not the fancy animations or the snazzy graphics (though they do have their place), but the story. It’s the backbone, the foundation, the heartbeat of your presentation.

Think about how you feel when you watch your favorite TV show or read a book you can’t put down. Good storytelling takes us to another place, where the rest of the world slips away and the story steps into the forefront. Great presentations can do the same thing if the presenter can harness the power of storytelling. 

There are also plenty of science-backed reasons to prioritize good storytelling. One article by Lani Peterson for Harvard Business Corporate Learning says, “Scientists are discovering that chemicals like cortisol and dopamine are released in the brain when we’re told a story. Why does that matter? If we are trying to make a point stick, cortisol assists with our formulating memories. Dopamine, which helps regulate our emotional responses, keeps us engaged.“ More engagement; more impactful presentations.

So, how do you nail down a storytelling strategy that sticks? Let’s break it down.

Craft Your Narrative

First, identify your core message. What’s the one thing you want your audience to remember when they walk out of the room? This is your North Star, guiding every aspect of your presentation. If you’re having trouble with this step, ask yourself, “Why am I giving this presentation?”

Understand Your Audience

Who is your audience? Tailor your story to resonate with them. Are they tech-savvy millennials or industry veterans? Your story should speak their language. Presentations that skip this step will miss out on a crucial opportunity to connect with the audience. And if you can’t connect with them, then what’s the point? One solution is to focus on understanding the needs, challenges, and aspirations of your audience. That way, you’ll be able to address their specific pain points and interests.

Create a Structured Flow

Like any good story, your presentation needs a beginning, middle, and end. Start with an introduction that hooks, follow with content that informs and engages, and conclude with a memorable takeaway. If you need ideas on how to start your presentation, see this guide with 12 ideas for hooking your audience from the very start .

Find Inspiration

Look to the pros! Ever read an article by Andy Raskin or April Dunford ? These folks know their stuff when it comes to strategic narratives. Dive into their work for some inspiration on how to weave a compelling story in your presentation. Just like we’ve all been through our fair share of boring presentations, most likely you’ve experienced a presentation that left an impression. Ask yourself why it was so impactful–you might be able to draw from their expertise!

Change the Narrative

Say you’re working on a sales deck. Instead of going with the typical problem-solution story structure, Andy Raskin has a different take on it:

Start with a big, relevant shift in the world. “We are living in a new era” type of statement. This will grab the attention, but also create some urgency for the prospect.

Then you move on to show that there will be winners and losers in this new era. The ones who act on this shift will have more probability of winning. In other words, “what I am about to offer you is crucial for winning in this new era.”

Now that you have set the stage, you can “tease the promise land” as Andy calls it. This is not where you show your product features. This is simply a teaser about this new future state and what to expect if you react to this shift in the market.

Then, you highlight the “Old world vs New world” to show the contrast, and how old methods do not work in this new era.

And finally, you provide real-life stories to support your claims. These could client case studies, article snippets, industry updates - anything that adds credibility to everything you just said.

Voilà, you’ve got yourself a story arc! This is a simple and straightforward way to craft a story that connects.

Nail Your Story First

Remember, at the end of the day, your presentation is more than just a collection of slides, but rather a vessel for storytelling. It’s not just about what you say, but how you say it. A well-crafted story can transform your presentation from a mere transfer of information to an impactful, memorable experience. So, take the time to nail your story, and you’re already halfway to creating your best PowerPoint presentation. Your audience will thank you!

Embracing Professional Design for Impactful Presentations

When you've nailed your narrative, the next crucial step in crafting your best PowerPoint presentation is design. This stage is where your story gets visually translated, elevating it from a mere script to an engaging, compelling experience.

The Role of a Presentation Agency

Not everyone possesses an innate talent for design, and that's perfectly fine. This is where a presentation design agency can become an invaluable asset. These presentation experts act as the alchemists of your PowerPoint, transforming basic slides into visually stunning and strategically aligned pieces of art. However, be selective when you choose who to work with. There is a big difference between a "meh" designer vs a “wow” designer when it comes to preparing well-crafted presentations.

Simplifying Complexity

One of the critical talents of a presentation design agency is their ability to distill complex concepts into simple, digestible visuals. An overcrowded slide can quickly lose your audience's attention, but a well-designed one can convey your message succinctly and effectively. Not only that, presentation experts can remove the complexity of creating great slides by designing the best presentation templates for your needs, making the process easier for you in the end.

"We have been using SLIDES™ services for our corporate PowerPoint template, and the PPT template is so well done and easy to use that we all feel like we now have PowerPoint superpowers creating new presentations in no time with stunning look!"

Jérôme neuvéglise, product owner qoqa, creating visual harmony.

Consistency in your presentation’s visual elements - such as color schemes, typography, and imagery - is essential. A presentation design agency ensures that these elements work in harmony, creating a unified and professional look that enhances your overall narrative. The best presentation layouts are those created by experts who know how to make your brand stand out.

Visualizing Ideas Effectively

Presentation agencies excel in translating your ideas into impactful visuals. They ensure that your graphics, charts, and images aren't just visually appealing but also contribute significantly to the telling of your story. After all, why spend so much time honing your story if your visuals fall flat?

When to Opt for Professional Presentation Design

We know that deciding to outsource is a tough call, and you want to make sure your resources are well spent. Here are a few things to consider before seeking out help from a presentation agency:

High-Stakes Presentations

For presentations that can have a significant impact on your business - such as those in sales, partnerships, or investment pitches - professional design isn't just a luxury, but a necessity. These are the scenarios where the expertise of a presentation design agency can make a substantial difference. 

Stripe’s CEO Patrick Collison said in a recent podcast:

 “My intuition is that more of Stripe's success than one would think is down to the fact that people like beautiful things and for rational reasons. Because, what does a beautiful thing tell you? It tells you the person who made it really cared, and you can observe some superficial details, but probably they didn’t only care about those and did everything else in a slapdash way. So, if you care about the infrastructure being holistically good, indexing on the superficial characteristics is not an irrational thing to do.“

Oftentimes in presentations, we ignore how we are making people feel with our slides. Think about this quote next time you’re preparing your slides.

Overcoming Skill and Time Constraints

If you're not well-versed in design or if time constraints are tight, opting for professional help is a wise decision. This not only ensures quality but also frees you up to concentrate on refining and rehearsing your presentation. This guide shows 18 of the most common presentation mistakes people make, and gives tips on how to avoid them.

In essence, professional design is about giving your presentation the visual edge it needs to not just capture but also maintain your audience's attention. By considering the services of a presentation design agency, you're ensuring that your presentation is not just seen, but also remembered and appreciated.

Mastering the Art of Delivery

Alright, you’ve got a gripping story and a set of stunning slides. But wait! There’s still a crucial piece of the puzzle left – your delivery. This is where the rubber meets the road. Remember, no matter how dazzling your slides are, they can’t rescue a lackluster delivery. 

More Than Just Slides

First things first, let’s get one thing straight: people aren’t just buying into your PowerPoint. They’re buying into you – your ideas, your enthusiasm, your conviction. Your slides are merely a tool to complement your narrative, not the other way around. Your slides are never the star of the show. It's you. It sure is harder to improve your delivery compared to your slides. But it will be the best investment of your life.

The Human Connection

At its core, a great presentation is about making a connection with your audience. It’s about storytelling, not just through words on a slide, but through the way you present them. Your tone, your body language, your ability to engage – all these elements combine to create a compelling delivery.

Know Your Story Inside Out

Your first step should be to know your story like the back of your hand. This doesn’t mean memorizing your script word for word but being familiar enough with your content to speak confidently and fluidly about it.

Rehearse, Then Rehearse Some More

Practice might not always make perfect, but it sure does make confidence. Rehearse your presentation multiple times. This will help you iron out any kinks in your delivery and help you manage those pesky nerves.

When our founder Damon gave his first keynote presentation, he experienced some technical issues that would throw off any professional speaker. But since he had rehearsed his speech so well, he knew it inside out. And he could handle the mishap with calm, make some jokes about it, and then get back to his talk when the tech decided to work again.

Engage With Your Audience

Remember, a presentation is a two-way street. Engage with your audience, ask questions, and encourage participation. This interaction makes your presentation more memorable and impactful. The former product manager at Netflix , Gibson Biddle, shared this great example:

“In a virtual setting you need to double-down on engagement tactics. Today, I use Google Slides plus Slido to do real-time polling, word clouds and to answer questions. It makes the experience incredibly interactive to the extent that I now have an equal NPS for virtual and in-person presentations.”

Body Language Matters

Your body language speaks volumes. Maintain eye contact, use gestures to emphasize points, and move around if possible. This non-verbal communication can significantly enhance the impact of your delivery.

In today’s increasingly digital world, we also have to think about virtual presentations and how to put our best foot forward through a screen. An awkward camera angle or a weird background can be a distraction to your audience, so shift your focus to a flattering camera angle, solid camera quality, and a neutral background. 

Authenticity is Key

Be yourself. Your audience can tell when you’re putting on a façade. Authenticity breeds trust and connection, which in turn makes your message more persuasive.

Investing in Yourself

Finally, investing in your delivery skills is investing in yourself. Whether it’s through public speaking courses, professional coaching, or simply seeking feedback from peers, improving your delivery skills is invaluable. Remember, a great delivery can elevate a good presentation to a great one. So, give your delivery the attention it deserves, and watch as you transform from a presenter to a storyteller, captivating your audience one slide at a time.

Final Thoughts

So, there you have it – the roadmap to creating a PowerPoint presentation that’s not just good, but outstanding. It all starts with crafting a compelling story, enhanced by visually striking and well-thought-out design, and brought to life through engaging and authentic delivery. Remember, your best PowerPoint presentation will feel like more than just a collection of slides to your audience. This is a powerful storytelling tool, and you are the storyteller.

The key takeaway? Invest time and effort into each aspect of your presentation. Understand your narrative, collaborate with design professionals if needed, and hone your delivery skills. It’s this combination of content, design, and delivery that transforms a standard presentation into an unforgettable experience.

In the end, what sets a great PowerPoint presentation apart is the ability to not just share information but to tell a story that resonates, inspires, and persuades. Whether you’re pitching to potential clients, investors, or sharing insights with your team, remember that the most impactful presentations are those that connect with the audience on a deeper level. So go ahead, create, deliver, and captivate.

Your audience is waiting.

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