10 Killer Marketing Presentation Examples (Template-Ready)
Learn from the best marketing presentation examples how to engage your audience, persuade & reach marketing strategy goals for your business or product.
13 minute read
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Short answer
What does a marketing presentation include.
The key elements that every marketing presentation should include are:
- Introduction
- Market overview
- Product/service overview
- Marketing strategy
- Competitor analysis
- Performance metrics
- Action plan
- Projections
- Conclusion and next steps
Transform your presentation from snoozefest to showstopper.
In the high-stakes business arena, a poorly executed marketing presentation can be a fast track to losing your audience's attention.
But you lose more than just attention - you lose potential customers, sales, growth opportunities, and ultimately revenue.
The uncomfortable truth is that your chances of standing out in a sea of noise are slim to none. But don't despair!
With a strategic approach to your marketing presentation your brand will never be overlooked.
If this sounds like a complicated thing to achieve, that’s because it is.
But this post will teach you the ins and outs of what makes an effective marketing presentation. We’ll do better - we’ll show you how it’s done with captivating marketing presentation examples .
Let’s dive in!
What’s considered an effective marketing presentation
At Storydoc, we’ve analyzed more than 100,000 presentation sessions to get to the bottom of what makes the most effective decks so successful.
Let's dive into some intriguing presentation statistics that shed light on the components of a successful marketing presentation .
The first 3 slides determine whether people will bounce or read on - make them count:
- Think deeply about your hook
- Use the person's name and company logo in the title
- Prioritize the information that matters most to your audience
- Be very short and to the point
32% of people bounce from your deck in the first 15 seconds. But more importantly 80% of readers who cross the 3rd slide threshold will read the deck in full.
Imagine you were giving a speech and after 3 minutes a 3rd of the audience just stood up and left the hall. That would feel horrible, wouldn’t it? So why do this to your decks?
What you can do is write a relevant, personalized, and intriguing hook, and place it on slides 1-3 of your deck. Make the audience understand that you’re writing FOR THEM, about THEIR NEEDS, but also that you have something amazing up your sleeve.
And tell them how long reading your deck will take. Time is their currency, you wouldn’t ask a client for “money” without stating how much, would you?
You should also have a strong visual hook. Use a video, animated, or interactive cover slide. Make it so they can’t look away.
Here's an example of a great hook:
2. Personalization
Personalization is the key predictor of success:
- Get to know your audience, their needs, and the words they use (Voice of Customer)
- Use dynamic fields to inject personal details of your recipient (when prospecting at scale)
- Offer tailored solutions that address the specific needs of your audience
- Leverage automation tools to pull personalized data directly from your CRM into your presentations
Adding a personal touch to your presentations can work wonders. Our data shows that decks with personalized notes are 68% more likely to be read in full compared to general presentations.
More impressively, personalized content led to a 41% increase in average reading time , and decks customized for a specific prospect were shared internally 2.3x more often. So, sprinkle in that personal touch, and watch engagement skyrocket!
But, effectively personalizing presentations at scale is incredibly time-consuming, right?
Well, not necessarily, in Storydoc you can add dynamic variables that let you inject personal info into any number of presentations. Storydoc can even pull this info automatically from your CRM .
Now each presentation you send will feel tailor-made for the recipient while only taking a few clicks to create.
Here's a great example of a personalized presentation:
3. Interactive design
Including interactive elements in your presentation increases engagement:
- Integrate interactive features like videos, tabs, live graphs and charts , calculators, or sliders
- Use video and animations to illustrate complex ideas
- Avoid text-heavy slides
- Test user interactivity to ensure all the features work
Using interactive elements in your presentation can boost engagement significantly.
Decks with tabs to click through, live data calculators, sliders with case studies, or customer testimonials were scrolled to the bottom 41% more often, leading to a 21% longer average reading time.
If your average reading time is 5 minutes, that’s one whole minute extra to get your message across. Do you think you could use that extra minute?
The simple fact is that if you make your deck a dynamic, interactive experience, your audience will be much more likely to stick around and listen.
Static slides often fail to get and hold attention. This leads to missed opportunities.
Interactive slides will engage your audience and motivate them to explore your content in-depth.
Which one would engage you more?
Benefits of including interactive elements in your marketing presentation
More decks read in full
Longer average reading time
4. Great mobile experience
1 in 3 people read decks on mobile - make sure yours looks flawless on any device:
- Design for mobile first
- Use responsive design
- Simplify your content
- Test on multiple devices
32% of all decks are opened on mobile devices. What do you think this means for you if your presentation isn't optimized for mobile? How many opportunities are you losing?
It’s worth noting that the average reading time on mobile is 3:41 minutes, slightly less than the 4:24 minutes on desktop, but more than enough time to create a memorable impact.
Is giving a third of your a great mobile content experience on their preferred device just 'nice-to-have'? You decide.
Creating a mobile-friendly presentation sounds like a lot of work but it isn’t. You can find fully tested mobile-optimized presentation templates in our marketing presentation template gallery .
Here's a great example of a mobile-friendly deck:
5. A clear next step
Making the next step clear and easy boosts conversion:
- Include a clear call-to-action (CTA)
- Limit your CTAs to avoid choice overload
- Make multiple instances of the same CTA look the same (design and text) to avoid confusion.
- Make the CTA stand out
- Deliver value first before asking readers to take the next step
- Make your next step a small concession rather than a big commitment
A well-crafted marketing presentation isn't just about informing—it's about converting.
Decks that contained a singular, clear next step (e.g., book a demo, sign up, leave your email) saw a 27% boost in conversion rate compared to those ending with a generic "thank you."
Bottom line - make your call to action crystal clear, easy to do, and with immediate reward.
Vague or generic calls to action result in missed conversion opportunities.
The solution is smart and easy to act on CTAs, such as embedding your calendar in the presentation . You can’t do this with PowerPoint, but you can with Storydoc.
Here's what a deck with an embedded calendar looks like:
Types of marketing presentations
PRODUCT MARKETING
MARKETING STRATEGY
MARKETING PLAN
MARKET ANALYSIS
MARKETING CAMPAIGN
Product marketing presentation
This is your stage to spotlight your product or service. Dive into unique features, benefits, and the problem it solves for your customers. Remember, it's not just about what your product is, but why it matters.
Marketing strategy presentation
The beating heart of your brand's direction, this presentation outlines your game plan to reach your audience. It covers your unique selling proposition, target market, distribution channels, and more. Think of it as your strategic compass guiding you to your business goals.
Marketing plan presentation
Detailing your tactical roadmap, this presentation is where strategy meets execution. It includes your specific marketing activities, timeline, budget, and key performance indicators. Your plan is your strategy's vehicle - fasten your seatbelts and let it drive you to success!
Market analysis presentation
In this presentation, you dissect your market to unearth valuable insights. Understand your customer demographics, identify trends, and evaluate market size. It's your secret weapon to stay one step ahead of the competition.
Marketing campaign presentation
This presentation highlights your creative initiatives aimed at promoting your product or service. It showcases your campaign theme, messaging, promotional channels, and projected outcomes. It's your marketing storybook – captivate your audience with every page.
Best marketing presentation examples to inspire you
Let’s help you elevate your marketing presentations from 'good' to 'jaw-dropping'. Explore the best performing marketing presentation examples based on our data.
Each example is designed with best practices in mind and optimized to hook your audience from start to finish.
Jump ahead to each example
Company presentation
What makes this deck great:
- Incorporating information on the average reading time reduces your bounce rate by nearly 25% !
- Using tiered slides allows you to segment the various aspects of your offering. By providing clickable tabs for your audience to navigate, you can ensure that 41% more people will read your entire marketing presentation .
- The inclusion of image and video placeholders is ideal for demonstrating your product or service in action, enhancing user engagement.
Marketing proposal
- Incorporating a video into the cover slide elevates engagement by as much as 32% ! As a result, anyone who opens your marketing presentation will spend more time reading it and become more inclined to take the desired action at the end.
- The running numbers slide enables you to present crucial metrics, marketing budget, or expenditures in a visually captivating manner.
- Animated lists , as well as icon and text arrays, prove highly beneficial in guiding your audience through your marketing strategy.
Marketing one-pager
- An entirely interactive design boosts user engagement and guarantees a flawless appearance across all devices, no matter where your presentation is viewed.
- The inclusion of a smart CTA allows you to present your offering succinctly and direct your target audience to a more comprehensive deck for further information, or let them book a meeting straight from the deck.
- The user-friendly editor is intuitive and operates seamlessly. Any element you add will automatically adapt to the overall deck design, so you never have to worry about messing up the layout.
Marketing case study
- A “read more” tab allows you to include more information in your marketing case study without making it too text-heavy.
- The running numbers slide makes it easy for your target audience to instantly realize the value of your offering.
- Clickable tabs can be used to walk readers through the customer journey or segment the information for different audiences.
Product pitch deck
- The running numbers slide set against a vibrant backdrop provides an eye-catching platform to present your unique value proposition.
- Easily customizable logo placeholders serve as an ideal tool for highlighting the key integrations of your solution.
- The option to embed case studies allows you to legitimize your solution and establish trust with your audience.
Physical product one-pager
- Interactive clickable tabs provide an ideal platform to showcase the key products in your company's portfolio, complete with short descriptions and accompanying images or videos.
- Easily customizable fields allow you to create a polished marketing presentation within minutes.
- Incorporating a smart call-to-action (CTA) makes it more likely for your audience to take the desired action at the end.
Social media proposal deck
- The narrator slide serves as the perfect tool to lead your audience through the project details.
- Including a timeline slide enables you to format your marketing presentation within a captivating narrative that engages your audience.
- An array of data visualization slides is perfect for presenting key metrics or project budgets in a way that is comprehensible and easy to follow.
General business one-pager
- The ability to add dynamic variables to personalize your marketing presentation at scale.
- Versatile slides that can easily be adapted to various industries and use cases.
- AI assistant that can create relevant visuals for your marketing presentation, tweak the copy, or create it from scratch.
Agency pitch deck
- Using tiered slides and a timeline comes in handy when presenting the diverse range of services provided by your agency.
- Incorporating interactive slides enhances engagement and improves the user-friendliness of the deck, increasing the likelihood of more prospects reaching the end.
- The pricing slide can be used to provide your audience with a concise overview of the main services you offer.
Creative pitch deck
- The timeline slide is a creative solution for presenting the main problem of your industry without overloading your audience with too much text.
- A completely interactive layout designed to enhance engagement and prolong the average reading time.
The inclusion of various data visualization elements enables you to position your company in relation to key competitors and compare important metrics.
How to create an effective marketing presentation
Each presentation has its unique recipe for success. Whether it's a Strategy & plan, a Branding & product talk, or a Performance analysis, they all have little details to look out for.
Let's get cooking!
STRATEGY & PLAN
BRANDING & PRODUCT
PERFORMANCE ANALYSIS
Strategy & plan
To breathe life into your strategy and plan presentation, paint a vision of the future.
Start with a robust situational analysis, highlighting key findings about your market, competition, and audience.
Define SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) marketing objectives that directly link to your strategies.
Present clear and concise strategies, directly aligned with the objectives.
Wrap up with detailed tactics and action plans, using compelling visuals to engage your audience and simplify complex information.
Branding & product
When presenting on branding and product, you're essentially telling a story.
Showcase the personality, values, and unique selling proposition (USP) of your brand.
Introduce your product or service, making it tangible and valuable to your audience.
Utilize customer testimonials, case studies, or live demos to demonstrate the benefits and solve problems.
Make your audience fall in love with your brand and product to create strong brand ambassadors.
Performance analysis
Performance analysis presentations are all about the numbers — but don't let that intimidate you.
Begin with an overview of campaign objectives and strategies used.
Dive into the data, highlighting key metrics and KPIs to analyze performance.
Use clean and clear charts and graphs to visually present the story of the campaign.
Showcase wins and successes, but also discuss areas for improvement as valuable learning opportunities.
Conclude with key takeaways and next steps, demonstrating transparency and setting the stage for ongoing success.
Marketing presentation best practices
A winning marketing presentation can make all the difference between a yawn and a standing ovation. But, how do you actually do it?
Craft that perfect blend of content, storytelling, brand message, personalization, and relevancy.. Let’s break it down.
When it comes to content, less is more. Each slide should communicate one key idea, supported by a powerful headline and easy-to-digest visuals.
Avoid jargon and long sentences — simplicity and clarity are your allies. Remember, your slides should support your speech, not overshadow it.
You don’t want your marketing presentation to end up looking like this:
2. Storytelling
Unleash the power of storytelling. Every great marketing presentation is a story with a beginning, middle, and end.
Hook your audience with a compelling introduction, then build intrigue as you progress, and finish with a memorable conclusion. Ensure your story has a human element — this emotional connection can turn listeners into advocates.
Here’s our recommended storyline structure:
3. Brand messaging
Consistency is key in brand messaging. Your presentation should reflect your brand's voice, values, and visual identity at every turn.
This not only enhances recognition but also builds trust. Remember, a strong brand doesn't just sell a product or service, it sells an experience.
You can do this by pulling your brand colors from the brandbook:
4. Personalization
Make your audience feel special with personalization. Address them by name, incorporate their company logo, or include a heartfelt personal message. Tailor your call-to-action to resonate with them on a personal level.
5. Relevancy
Address your target audience's pain points in your value proposition and content. Show them you understand their challenges and you have the solution they've been looking for.
When your audience sees themselves in your presentation, they're more likely to see the value in what you're offering.
Marketing presentation design tips
Imagine your marketing presentation as a canvas, and your design elements as the palette. Let's discover how to blend layout, visual aids, animation, and infographics to create a masterpiece that dazzles your audience.
The layout should guide your audience's eyes effortlessly from one point to the next. Keep it clean and uncluttered.
Balance text with empty space to avoid overwhelming your audience. Remember, the Rule of Thirds isn't just for photography — it's a great guide for slide layout too!
2. Visual aids and graphics
Visual aids and graphics are your allies in storytelling. Use relevant, high-quality images, vector icons , or diagrams to support your points.
They can simplify complex information, evoke emotions, and make your presentation more memorable. But, be mindful not to overdo it — each visual should serve a purpose.
3. Animation
Animation can add a dash of dynamism to your presentation — if used wisely. Use it to guide attention, illustrate a process, or reveal information progressively.
But beware, too much animation can distract and annoy. Like a well-chosen spice, a little can go a long way.
If you want to learn more, check out our article on how to use video animations to create engaging content .
4. Infographics
Infographics are the secret weapon for presenting data in an engaging way. They can transform boring stats into compelling visuals.
Whether it's a bar chart, a pie chart , or a flowchart, pick the format that best tells your data's story. Just remember, simplicity and clarity should always guide your design choices.
Good presentation example
Use templates to make your best marketing presentation to date
Crafting a top-notch marketing presentation can feel like trying to scale Everest. It requires a blend of strategic thinking, compelling storytelling, and striking visuals.
But what if there was a Sherpa to guide you on this steep ascent? Enter the world of interactive templates.
Think of these as your base camps on the way to the summit. With a gallery of interactive marketing presentation templates at your disposal, you've got the tools to simplify your climb!
Grab a template:
Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.
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How to Create an Effective Marketing Presentation (+5 Expert Tips)
June 13, 2019
by Tim Ferguson
Traditional marketing professionals were expected to be a natural at creating and delivering great marketing presentations.
With the advent of digital marketing, however, the importance of old-school presentation skills are often overlooked or given little significance in a marketer’s skill set.
Modern marketers aren’t required to go door-to-door handing out pamphlets and flyers. The level of face-to-face interaction in marketing has been reduced to occasional networking events or marketing conferences.
However, the ability to create an effective marketing presentation is still a prized skill in modern digital marketing. There are several use cases where this prowess will come in handy, such as:
- When proposing a new marketing campaign or initiative, you may need to pitch your ideas to your superiors or clients by giving a presentation at a meeting.
- When conducting a teleseminar or webinar for training purposes, addressing user needs, or launching a new product.
- When creating marketing content for platforms such as SlideShare as a part of your overall content marketing strategy .
- When you finally decide to take up the challenge of becoming a speaker at one of the networking events or marketing conferences.
Create an effective marketing presentation: the tips and tricks
Apart from being comfortable speaking in front of a group and using slideshow presentation software such as PowerPoint, Keynote, Google Slides, or Prezi, there are some general guidelines which can be applied to any marketing presentation ideas that will ensure efficacy in terms of engaging your audience, creating sales interest, and ultimately driving the message home.
The following five guidelines will help you create a marketing presentation that is both effective and engaging.
5 tips on how to create an effective marketing presentation
- Seize your audience’s attention
- Promise something and deliver it
- Tell an engaging story backed by data
- Have less slide content rather than more
- Use humor wisely
1. Seize your audience’s attention
Start your social media and marketing presentation with a bang by asking a dramatic question tailored to your audience’s most pressing pain points.
For example, if your topic is something on the lines of how to improve your content marketing ROI, you can start with a provoking remark such as “B2B organizations waste almost $1 billion annually in incompetent and ineffective content marketing, are you contributing to that?” or maybe something like “60-70% of B2B content created is never used because the topic is irrelevant to the buyer audience. So, is your content actually useful or junk?”
Igniting your audience’s emotions and painting a vivid picture of their problems will force them to pay attention to your presentation. Oli Gardner , who is well-known for his inspiring presentations on conversion rate optimization, has a striking approach to his presentations. He starts off by presenting a few gloomy, despairing slides, and once the audience is amply dejected, he swoops in with good news.
The purpose of all this is to get them hooked right off the bat, to seize their attention and get them focused on what you have to say.
2. Promise something and deliver it
Once you’ve got them interested in what you have to present, it is time to make some legit promises, just as you do in your everyday digital marketing activities. For instance, while creating a pay-per-click ad, you write a persuasive copy that promises to solve the reader’s problems, getting them to click through to your landing page. Similarly, if you are writing a blog post, you use the power of storytelling to convince them to take some action such as click a call to action (CTA).
Have you ever seen a tutorial on YouTube? The next time you do, note how all the finest quality videos are the ones in which the presenter makes it crystal clear what you’ll achieve within the first 30 seconds if you watch the entire video. They show you the end-result as proof that they know what they’re doing, and you’ll get what you came for.
So, in the case of the aforementioned remarks on content marketing ROI, you can promise your audience that you’ll show them the exact strategies you used to achieve your goals (rankings, traffic, conversions, etc.).
The point is, the start of your presentation should be all about answering the famous copywriting question: “What’s in it for me?” Make it apparent within the first five minutes that your presentation is going to solve their problems and will provide them with actionable takeaways.
Of course, making these explicit promises means you also have to fulfill them. In fact, go above and beyond in delivering what you promised by following the wise adage “underpromise and overdeliver.”
3. Tell an engaging story backed by data
The one thing common among all effective presentations is how they leverage storytelling and real-life examples to drive the point home.
There are some truly amazing marketing quotes , but the best, most succinct one is: “At its very core, marketing is storytelling.” by Melinda Partin. The same applies to your presentations. Essentially, your audience is more likely to engage with your content if they find it highly relatable and personal. A story offers that sense of connection by introducing a character (fictional or otherwise) who has a problem you can solve. It creates a scenario that cannot be ignored by the audience.
So, as you go through your slides, use practical, real-life examples to bind the presentation together cogently. It's as simple as telling how you or someone else implemented what you are trying to convey.
That said, ensure all your examples and illustrations are backed by data-driven marketing from reliable sources. Your slides should clearly specify the information source. The last thing you want to hear is “get your facts straight” while giving a presentation.
4. Have less slide content rather than more
How many times have you sat through a presentation where the slides are so brimming with text that it makes the whole presentation ineffective?
Don’t do that. As you may have heard, the average human’s attention span today is pitifully low. And when it comes to paying attention to elaborate presentations in conference settings, or remote presentations using a screen sharing tool , it could be even worse. Your audience likely has far better and more urgent things to do than listen to you and your wordy slides.
So, what do you do? Work to simplify your slides and include only the key points as written text instead of cramming them with the text you’re supposed to speak (and explain). Use slides to support speech, not replace it. And just like with stories and examples, include as many visuals (images, GIFs, videos) as possible to aid understanding.
Besides, the more slides, the better. Instead of speaking to one slide for several minutes, spread your content around multiple slides. Use numerous images to illustrate your point, and keep the slides moving. This will help tackle the issue of dwindling attention spans.
Furthermore, make sure you use high-quality images. They may look fine on your computer, but images often become blurry after projection on a bigger screen. So be sure to check that. There are plenty of great websites that offer first-rate stock photos and illustrations for free, such as Unsplash, Pixabay, and unDraw.
Also, if you don’t have a graphic designer and there’s a dire need to whip up some good-looking graphics or remove/edit the background of some image you wish to include in your slides, consider using intuitive online tools such as Canva and AutoClipping , respectively.
5. Use humor wisely
Just because you are presenting in a serious context, doesn’t mean your presentation has to be boring or bland. Including some jokes here and there will increase audience engagement and retention of your content.
So, give your slides a facelift by enriching them with relevant humor. This can take the form of witty wordplay, GIFs, and even memes. However, make sure the humor is, in fact, relevant to the content you’re presenting and not a distraction. Don’t make it seem forced but natural.
Most memes available on the internet are of low-quality and resolution, you’ll have to take some time to create your own original memes. Don’t worry, though. Creating memes is a fun little activity and doesn’t take a lot of time. Use online tools like Imgflip or Meme Creator which allow you to upload your own image and overlay meme-style text with ease. As for GIFs, you can use GIPHY has a huge library of GIFs and refined search functionality, so you’ll be able to find all the GIFs you need there.
Don’t leave your audience hanging at the end of your presentation. Tell them exactly what to do next: is this the part where they can ask questions and clarify their doubts? How should they use the information you’ve just presented to solve their problems?
Reiterate all of the most important points explained in the presentation and make sure the value you promised at the start of the presentation is actually delivered. If your presentation lacked two-way communication and audience participation, now is the time to have a proper exchange of ideas and casual debates. Lastly, as it was a marketing presentation, it makes sense to end it with a definite CTA that conveys the exact action you want your audience to take.
Want to read more related content? Check out our guide on the 4 main types of marketing segmentation !
Tim Ferguson is a writer and editor of Right Mix Marketing blog. He enjoys writing about SEO, content marketing, online reputation management, social media, AI and Big Data. When he is not writing and editing for Right Mix Marketing, he spends time on learning more about content marketing and getting better at it. You can follow him on Twitter at @RightMixMktg
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Marketing Presentation Guide – Tips to Nail It in 2024
Lakshmi Puthanveedu • 07 Apr 2024 • 9 min read
So how to present a marketing strategy? You’re creating a presentation to promote a new product? Looking for ways to create a kickass marketing presentation ? Whether you’re a curious cat who wants to learn how to make a marketing presentation, or you’re new to marketing and have been asked to deliver a marketing strategy presentation, you’ve come to the right place.
Creating a marketing presentation does not have to be stressful. If you have the right strategies in place and know what content gives both visual appeal and valuable information, you can get stuck in this type of presentation .
In this guide, we will discuss what to include in a marketing presentation and tips on developing an effective marketing presentation.
Table of Contents
What is a marketing presentation, what to include in your marketing presentation, creating an effective marketing presentation, key takeaways, frequently asked questions, tips from ahaslides.
- Technology Topics For Presentation
- Product Presentation
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According to UppercutSEO , No matter what you are selling, you need to have a solid plan on how you are going to do it. A marketing presentation, simply put, takes you through a detailed illustration of how you are going to sell your product or service to your desired target audience.
While it seems simple enough, a marketing presentation must include details of the product, how it is different from your competitors, what channels you are planning to use to promote them etc. Let’s take a look at the 7 components of a marketing presentation.
Firstly, you should have marketing presentations ideas! Marketing presentations are product/service specific. What you include in it depends on what you are selling to your target audience and how you plan to do it. Nevertheless, every marketing presentation must cover these 7 points. Let’s take a look at them.
#1 – Marketing Objectives
“Identify the gap”
You might have heard a lot of people say this, but do you know what it means? With every product or service you sell, you are solving some kind of problem faced by your target audience. The empty space between their problem and the solution – that’s the gap.
When making a marketing presentation, the first thing you need to do is identify the gap, and define it. There are many ways to do it, but one of the most common techniques used by experienced marketers is to ask your customers directly what they are missing in the current market – customer surveys.
You can also find the gap by researching and constantly watching industry trends etc. To cover this gap is your marketing objective.
#2 – Market Segmentation
Let’s take an example. You cannot sell your product in the US and in the Middle East in the same way. Both markets are different, culturally and otherwise. In the same way, every market is different, and you need to drill down the characteristics of each market and the submarkets you are planning to cater to.
What are the cultural similarities and differences, the sensitivities, and how do you plan to deliver localised promotional content, the demographic you are catering to, and their purchasing behaviour – all these should be included in your marketing presentation.
#3 – Value Proposition
Big word right? Don’t worry, it’s pretty simple to understand.
Value proposition simply means how you are going to make your product or service attractive to the customers. What is the cost/price, the quality, how your product is different from your competitors, your USP (unique selling point) etc? This is how you let your target market know why they should buy your product instead of your competitors.
#4 – Brand Positioning
In your marketing presentation, you should clearly define your brand positioning.
Brand positioning is all about how you want your target audience to perceive you and your products. This forms one of the most important factors that decide everything else from here on – including the budget you should allocate, the marketing channels, etc. What is the first thing that someone should associate your brand with? Say for example, when someone says Versace, we think of luxury and class. That’s how they have positioned their brand.
#5 – Purchase Path/Customer Journey
Online purchasing habits are becoming mainstream lately and even in that, there may be various ways in which your customer might reach you or know about your product, leading to a purchase.
Say, for example, they might have seen a social media ad, clicked on it and decided to purchase it because it suits their current needs. That’s the purchase path for that customer.
How do the majority of your customers shop? Is it through mobile phones or do they see ads on the television before shopping in a physical store?. Defining the purchase path gives you more clarity on how to guide them on to the purchase in a more efficient and effective way. This should be included in your marketing presentation.
#6 – Marketing Mix
A marketing mix is a set of strategies or ways in which a brand promotes its product or service. This is based on 4 factors – the 4 Ps of marketing.
- Product: What is it that you are selling
- Price: This is the total value of your product/service. It is calculated based on the cost of production, the target niche, whether it’s a mass-produced consumer product or a luxury item, the supply and dema
- Place: Where is the point of sale happening? Do you have a retail outlet? Is it online sales? What is your distribution strategy?
- Promotion: This is every activity that you do to create awareness of your product, to reach it your target market – advertisements, word of mouth, press releases, social media, marketing campaign presentation example, everything comes under promotion.
When you merge the 4 Ps with each marketing funnel stage, you have your marketing mix. These should be included in your marketing presentation.
#7 – Analysis and Measurement
This is probably the most challenging part of a marketing presentation- how do you plan to measure your marketing efforts?
When it comes to digital marketing, it’s relatively easy to track the efforts with the help of SEO, social media metrics, and other such tools. But when your total revenue comes from different areas including physical sales and cross-device sales, how do you prepare a complete analysis and measurement strategy?
This should be included in the marketing presentation, based on all the other factors.
As you’ve got down all the necessary components to create a marketing plan, let’s dive deeper into how to make your marketing presentation one worth remembering.
#1 – Get your audience’s attention with an ice breaker
We understand. Starting a marketing presentation is always tricky. You are nervous, the audience might be restless or engaged in some other stuff – like surfing on their phone, or talking amongst themselves, and you have a lot at stake.
The best way to deal with this is to start your presentation with a hook -an icebreaker activity.
Ask questions. It could be related to the product or service you are about to launch, or something funny or casual. The idea is to get your audience interested in what is yet to come.
Do you know about the famous Oli Gardner pessimistic hook technique? He’s a famous and exceptional public speaker who usually starts his talk or presentation by painting a doomsday picture – something that makes the audience depressed before presenting them with a solution. This could take them on an emotional rollercoaster ride and get them hooked on what you have to say.
#2 – Make the presentation all about the audience
Yes! When you have an intense topic such as a marketing plan to present, it’s difficult to make it interesting for the audience. But it’s not impossible.
The first step is to understand your audience. What’s their level of knowledge about the topic? Are they entry-level employees, experienced marketers or C-suite executives? This will help you identify how to add value to your audience and how to cater to them.
Don’t just go on and on about what you want to say. Create empathy with your audience. Tell an engaging story or ask them if they have any interesting marketing stories or situations to share.
This will help you to set a natural tone for the presentation.
#3 – Have more slides with short content
Most often, corporate people, especially high-level managers or C-suite executives might go through countless presentations a day. Getting their attention for a long time is a really difficult task.
In a hurry to finish off the presentation sooner, one of the biggest mistakes that most people make is to cram so much content into one slide. The slide will be displayed on the screen and they’ll keep talking for minutes thinking the fewer the slides, the better.
But this is something that you must avoid at all costs in a marketing presentation. Even if you have 180 slides with little content on them, it’s still better than having 50 slides with information jammed into them.
Always try to have multiple slides with short content, images, gifs, and other interactive activities.
Interactive presentation platforms such as AhaSlides can help you in creating engaging presentations with interactive quizzes , polls , spinner wheel , live word clouds and other activities.
#4 – Share real-life examples and data
This is one of the most important parts of a marketing presentation. You could have all the information clearly laid out for your audience, but nothing beats having relevant data and insights to support your content.
More than wanting to see some random numbers or data on the slides, your audience might want to know what you concluded from it and how you came to that conclusion. You should also have clear information on how you are planning to use this data to your advantage.
#5 – Have shareable moments
We are moving to an era where everyone wants to be loud – tell their circle what they’ve been up to or the new things they’ve learned. People like it when they are given a “natural” opportunity to share information or moments from a marketing presentation or a conference.
But you cannot force this. One of the best ways to do this is to have quotable catch-phrases or moments in your marketing presentation that the audience can mostly share verbatim or as a picture or video.
These could be new industry trends, any specific features of your product or service that can be shared before the launch, or any interesting data that others could use.
On such slides, have your social media hashtag or company’s handle mentioned so that your audience can tag you as well.
#6 – Have a uniformity in your presentation
Most often we tend to focus more on the content when creating a marketing presentation and often forget about how important the visual appeal is. Try to have a solid theme throughout your presentation.
You could use your brand colours, designs or font in your presentation. This will make your audience get more familiar with your brand.
#7 – Take feedback from the audience
Everyone will be protective of their “baby” and no one wants to hear anything negative right? Feedback need not necessarily be negative, especially when you are delivering a marketing presentation.
Feedback from your audience will definitely help you in making necessary improvements to your marketing plan. You could have an organised Q&A session at the end of the presentation.
Check out: Best Q&A Apps to Engage With Your Audience | 5+ Platforms For Free in 2024
Regardless of exactly why you are here, making a marketing presentation doesn’t have to be a daunting task. Whether you are in charge of launching a new product or service, or you simply want to be an ace in making marketing presentations, you can use this guide to your advantage.
Keep these in mind when creating your marketing presentation.
What to include in a presentation?
Marketing presentations are product/service specific. What you include in it depends on what you are selling to your target audience and how you plan to do it, including the below 7 points: Marketing Objectives, Market Segmentation, Value Proposition, Brand Positioning, Purchase Path/Customer Journey, Marketing Mix and Analysis and Measurement.
What are business strategy presentation key example s?
A business strategy is to outline how a firm plans to achieve its goals. There are many different business strategies, for example, cost leadership, differentiation, and focus.
What is digital marketing presentatio n?
A digital marketing presentation should include Executive Summary, Digital Marketing Landscape, Business Goals, Target Audience, Key Channels, Marketing Messages, Marketing Plan…
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How to Make a “Good” Presentation “Great”
- Guy Kawasaki
Remember: Less is more.
A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.
- Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
- Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
- Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
- Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.
As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.
- Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.
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The Ultimate Guide to Marketing Presentation (Tips, How To & Template)
Discover how to impress clients used to PowerPoint presentations by the end of this post.
Long gone are the days of reading slides word for word and boring your target audience to tears. Today, it’s all about transforming your data into visual stories that stick.
This guide shares five effective marketing presentation tips to keep your target customer glued to the screen, and how you can create one within minutes today using our free presentation template.
- What is a Marketing Presentation?
5 Tips to Nail Your Marketing Presentation
- How to Create a Powerful Marketing Presentation with DashThis
Design a Great Marketing Presentation with DashThis Today
What is a marketing presentation .
A marketing presentation is a visual slide deck introducing a new product's marketing plan.
It’s often created from presentation software (e.g., Google Slides, Canva, PPT) or automated marketing reporting tools like DashThis . Occasionally, marketers share it on SlideShare for wider impact.
Here’s a Google Analytics marketing performance report generated on DashThis . Note how it conveys the results in a digestible way.
Grab this Google Analytics marketing presentation template with your own data !
As you scroll down the marketing presentation, you’ll see how it visualizes the impact of traffic on conversions and revenue.
DashThis gathers your data across multiple channels into one beautiful business marketing report. Grab your free 15-day trial today.
What should you present?
Every marketing campaign is a revenue driver.
Yes, it’s vital to capture the audience’s attention and educate them about the product’s benefits. Bonus if the campaign goes viral.
But millions of views mean nothing if it doesn’t translate into sales.
That’s why you need to highlight the following information in your marketing presentation—to show you understand the client’s industry and how you plan to sell to their customers:
- Target demographic
- Buyer persona
- Strategy to market product
- Marketing tactics
- Criteria for success (i.e., metrics and KPIs)
Pro tip : Review the client’s website (e.g., press releases, product updates, annual report) if you don’t know their goals and objectives.
Your prospective clients might review the strategy after you finish presenting. Use a tool like DashThis to reinforce your insights or provide additional information within the presentation.
Hover to a widget you desire and click Add Note .
Include your insights and click Save .
This saves prospective clients the hassle of switching multiple tabs, creating a smooth-sailing browsing experience.
Who should you present to?
Often, business presentations are presented to C-suite marketing executives (e.g., VP of marketing, head of content).
However, it’s not unheard of for marketers to present to the founder or CEO in smaller companies.
Whoever you’re presenting to, get to know them before creating the slides—like the metrics they care about and their level of expertise.
For example, if you’re a fully done-for-you SEO agency pitching to a CEO, you probably don't need to explain the internal links and schema markups in every blog post.
Instead, focus on metrics in the bottom of the funnel, like the number of new leads and trial-to-paid conversions.
How often should you present?
That depends on the campaign and the client’s communication needs. It could be weekly, monthly, or quarterly.
Pro tip : Share your presentations automatically. Unlike the traditional pitch deck created from PowerPoint templates, DashThis lets you share your reports via an URL link or email through a predetermined schedule.
This gives clients real-time access to their dashboards and saves you the tedious job of sending results manually every time a campaign ends.
On DashThis , click Sharing Options > Share by Email > Frequency to decide how often you want to send the presentation.
Input the client’s email address and additional information and click Send .
Clients qualify agencies based on past results, budget, and presentation skills.
Here at DashThis, we have no control over the first two criteria, but we certainly can help you with the third one.
Below are five marketing presentation ideas that turn your report from “meh” to “wow.”
Have a strong introduction
Set the stage with an introduction that no one forgets.
If you're presenting to prospective clients unfamiliar with your track record, you can't go wrong with the results you delivered for previous clients.
Say your content strategy scaled a software company’s number of demos and trials, add a hockey stick chart to illustrate it, and show it on the big screen at the start of the presentation.
You might even add several quotes from the case studies for a human touch.
Use visual props
Add visuals to maintain your audience’s attention.
Here's what we mean.
Include infographics to convey complex information. Use graphs to explain trends for historical data. Or add headers and increase font size to separate data from different marketing channels.
Pick a presentation software that offers customizable and free templates .
For example, here’s an email presentation template you might customize to convey the engagement rate for your 4,000+ subscribers.
Don't be afraid to include GIFs within your slideshow. These bite-sized video clips do a wonderful job at injecting humor and showing a product in action.
Tell an engaging story backed by data
A great presentation design bridges the gap between data and storytelling.
Distill the sea of information with charts and graphs and fonts, and headers .
For example, if you want to highlight the backlinks generated from high-authority sites, place the domain authority score, referring sites, and number of backlinks within the same section.
This creates a cohesive look, enabling you to illustrate the impact effectively.
End with action points
Your last marketing slide should include the specific action you want clients to take. Consider reinforcing the key takeaways in bullet points or providing your agency’s contact information.
Leave time for questions and conversations
Engaging presentations are two-way conversations. Spread your Q&As throughout the whole presentation (not the end) to fuel a lively conversation.
How to Create a Powerful Marketing Presentation with DashThis?
Automated reporting tools eliminate repetitive tasks, freeing up more time for value-added activities, like brainstorming for the next quarter’s marketing campaign.
DashThis is one such automated tool.
Here’s how it works:
- Connect your marketing channels with DashThis
- Select a free marketing presentation example
- Choose your metrics under Preset Widgets
DashThis will proceed to grab the data from the selected marketing channels and transform them into an eye-catching slide deck automatically.
Drag and drop the widgets as you desire.
DashThis currently offers over 40 free templates. Below are two popular presentation examples for digital marketing and advertising.
Digital marketing report template
Digital marketing is a wide umbrella term for online marketing tactics, including SEO , email marketing, and social media marketing .
Here’s an auto-generated digital marketing strategy report from Google Analytics and Google Ads. Note how it gives you a big picture view of the website’s overall content marketing efforts.
Grab this digital marketing strategy presentation with your own data!
With this presentation, you can visually explain to clients how their top pages stack up against each other and how they improve from the previous period without overwhelming them.
Advertising campaign report template
Ads grab the attention of a highly engaged audience at best possible time.
The advertising campaign dashboard below shows a business’s Google Ads and Facebook Ads performance. You can deduce the better performing channel with just one look.
Grab this marketing plan presentation template with your own data!
The display ad preview and the conversions, conversion rate, and click-through rate, helps you spot which images and messages struck a chord in your target market.
So you can repeat more of what works and deliver for your client.
Epic presentations transform strategies into stories that stick. These visual dashboards keep prospective clients glued to the screen and convince them to seal the deal.
Start free on DashThis today to automate your marketing presentation and gain back hours of your time to strategize.
Grab your free 15-day trial today.
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30 Free Marketing Presentation Templates with Modern Design
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By Al Boicheva
in Freebies
3 years ago
Viewed 70,014 times
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Updated: July 14, 2022
Today, we decided to take a deep dive and handpick presentation resources for your marketing projects . If you are a marketer or you need to design and prepare a presentation for your marketing team, look no further. Below we’ve listed 30 free marketing presentation template resources so you won’t need to start from scratch. Some are multipurpose business templates with designated marketing sections, while others are directly designed for marketing plans. There’s something for every marketer.
In the meanwhile, you can take a look at our collection of inspiring marketing web designs that can help you find ideas for your new website.
1. Free Social Media Marketing PowerPoint Template
The template offers slides for presenting social media data. It includes slides for buyer persona, a timeline to explain the evolution of your company, and graphs and tables to analyze your competitors and growth.
- 100% editable and easy to modify
- 38 different slides to impress your audience
- Contains easy-to-edit graphics such as graphs, maps, tables, timelines, and mockups
- Compatible with PowerPoint and Google Slides
2. Free Drinks Campaign Presentation Template
A beer day campaign free template that allows you to grab a beer and start preparing a great marketing presentation that will appeal to everyone. Cheers!
- 32 different slides
- Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
- Includes 500+ icons and Flaticon’s extension for customizing your slides
- Designed to be used in Google Slides and Microsoft PowerPoint
3. Free Virtual Campaign Presentation Template
Designed to look kawaii and colorful, this marketing presentation template has sections about your company, content plan, market analysis, budget, or KPI overview.
- A creative design that looks like browser windows
- 30 different slides to impress your audience
- Available in five colors: pink, orange, blue, purple, and green
- Contains easy-to-edit graphics, maps and mockups
4. Free Cyber Monday Presentation Template
The theme of this marketing template revolves around Cyber Monday. Plus, the contrast between the black backgrounds and the light blue and pink tones is pure eye candy.
- 33 different slides to impress your audience
- Available in five colors: blue, green, yellow, pink, and orange
- Contains easy-to-edit graphics and maps
5. Free Ethical Marketing Presentation Template
If the topic of ethics is what you want to discuss with your company’s managers, this template is ideal for the purpose.
- 35 different slides to impress your audience
6. Free Spark Business PowerPoint Template
This free template includes 20 semi-transparent illustrations of different concepts: security, social networks, bitcoin, and more.
- Fully editable. Add your own content, change colors and pictures
- 25 slides with tips for better presentations
- Design with a dark background and transparent illustrations
- With lots of free resources included: graphs, maps, tables, and diagrams
7. Free Stylish Pitch Deck Presentation Template
Emilia is a multi-purpose business and marketing template with a clean and formal design, with several variations for each slide layout.
- Fully editable. Easy to change colors, text, and photos
- 25 different slides with tips to improve your presentation
- Professional design in yellow and navy blue
- Feature-rich theme with examples of styles for graphs, charts, and tables
8. Free AI Tech Agency Presentation Template
This presentation design focuses on technology with its high-tech abstract backgrounds. The template gives a futuristic vibe and plays around with neural networks and the depth of field. To present your services, the evolution of your digital marketing agency, and your clients, there are many different layouts just for you to choose from.
- A futuristic template with abstract backgrounds
- 23 different slides to impress your audience
9. Healthy Fruits Marketing PowerPoint Template
This free marketing template for your next health foods campaign has a fresh style with a fruity design.
- 25 different slides to impress your audience
- Available in five colors: Orange, purple, blue, pink, and green
10. Food Campaign Presentation Template
Food is the main element of the design, with watercolor drawings of fruit and vegetables.
- A marketing campaign presentation with watercolor illustrations of food
- 27 different slides to impress your audience
- Available in five colors
11. Free Summer Campaign Presentation Template
A summer vibes template for creating presentations about your marketing plan.
- 24 different slides
- Contains editable graphics and maps
- Includes 1000+ icons divided into 11 different themes for customizing your slides
- Designed to be used in Google Slides and PowerPoint
12. Aqua Marketing Plan Presentation Template
The free Aqua watercolor marketing plan template is a good choice if your message has to do with water or the environment.
13. Lettering for Marketing Presentation Template
Nothing like catching your audience’s attention with designer lettering that makes them associate it with your brand.
14. Free Online Marketing Plan PowerPoint Template
This is an editable online marketing plan template, with Free PDF & PPT download , that addresses these questions:
- Who is your target?
- How do you plan to reach them?
- How will you retain them after?
- Who are your competitors?
- How can you make your business stand out?
15. Free Colorful Statistics Presentation Template
This free template is specifically designed for presenting data results or statistics.
- 25 different slides
16. Free Food Marketing Campaign Presentation
A modern marketing template for presentations of companies in the food industry.
17. Connections – PowerPoint Presentation Template
The theme of this template fits social media, science, or connection topics.
- Professional and corporate design with a connected dots background
18. Free Multi-Purpose Presentation Template
A free multi-purpose Powerpoint template, designed in a modern minimalist style. Perfect for presenting your brand, company, or startup with this fresh-looking template.
19. Free Business Planning PPT Presentation Template
Business presentation template with SWOT analysis, social media analysys, grant charts and other marketing slides.
- Compatible with PowerPoint
20. Company Profile Presentation Template
Company Profile is a free multi-purpose PowerPoint template and is free for personal and commercial use it is a great option to present your marketing agency to your potential clients.
- Compatible with PowerPoint and Keynote
21. Dark Multipurpose Presentation Template
Another rich multi-purpose template with marketing slides. The free sample version offers 10 slides.
22. Free Multipurpose Presentation Marketing Template
A very rich multi-purpose template with marketing and social media analysis slides. The free sample consists of 10 slides.
23. Free Blue Marketing Presentation
Marketing presentation with isometric illustrations on business, marketing, and technology topics. Offers 25 fully-editable slides.
- Fully editable
- Clean design with isometric illustrations
24. Free SEO Strategy PPT Template
This neon purple gradient presentation has slides to explain your SEO strategy thanks to graphs, diagrams, diagrams, maps, and lists.
- 35 different slides
- Includes 500+ icons and Flaticon’s extension
25. Free Corporate Presentation Template
A free Corporate Powerpoint template with 6 premade slides. This corporate presentation theme is perfect for any business presentation. This PPT template is designed in a modern style, with fresh color combinations, giving the feeling of a more professional presentation.
26. Free Official Protocol Campaign Presentation Template
A corporate template with geometric shapes, dark backgrounds, and subtle gradients. It features layouts for explaining things such as budget, promotion, or distribution, as well as images that will reinforce your points.
27. Free Wedding Planner PPT Template
This is a free presentational template to adapt to wedding marketing plans if you’re in an event planning services field. It has an effective classy design and a beautiful choice of unconventional fonts and pastel colors.
- 27 different slides
28. Free Real Estate Marketing Presentation
The template is pretty useful for real estate agents. Its design is neat, clear and offers great-looking flat illustrations of houses to boost your sales and make your presentation attractive and appealing.
- 23 different slides
29. Free Business PowerPoint Template
A free multi-purpose Powerpoint template with 6 business slides. Perfect for reports, business plans, analysis, or product introduction. This PPT template is designed in a modern style, giving the feeling of a more professional presentation.
30. Free Hand-Drawn Presentation
An attractive free multi-purpose Powerpoint template for presenting your agency and brand in a memorable way. The design shows off with hand-drawn illustrations, giving the feeling of a more personalized custom-made presentation.
Final Words
We hope you enjoyed these 30 free marketing presentation templates and got inspired to create an amazing presentation of your own that will make your audience remember it for a long time.
In search of more PowerPoint resources? Why not check out the best free PowerPoint templates for 2022 ? Or you can narrow your search down to some of our previous articles on the topic here:
- Digital Marketing Trends 2022
- Infographics for Marketing: How to Grab and Hold the Attention
- Instagram Marketing: Tips & Tricks to Boost Your Visual Content
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Al Boicheva
Al is an illustrator at GraphicMama with out-of-the-box thinking and a passion for anything creative. In her free time, you will see her drooling over tattoo art, Manga, and horror movies.
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How To Make a Good Presentation [A Complete Guide]
By Krystle Wong , Jul 20, 2023
A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .
Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.
In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!
These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters.
No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.
Click to jump ahead:
What are the 10 qualities of a good presentation?
Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.
When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:
1. Clear structure
No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.
Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion:
2. Engaging opening
Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!
The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.
3. Relevant content
Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.
4. Effective visual aids
Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.
With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.
5. Clear and concise communication
Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message.
6. Engaging delivery
Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!
7. Interaction and audience engagement
Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.
Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.
8. Effective storytelling
Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.
A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.
9. Well-timed pacing
Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.
10. Strong conclusion
Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.
In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations .
Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software .
Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.
1. Understand the audience and their needs
Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!
2. Conduct thorough research on the topic
Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.
3. Organize the content with a clear structure
No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.
Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.
Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong.
4. Develop visually appealing and supportive visual aids
Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.
Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.
5. Practice, practice and practice
Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.
6. Seek feedback and make necessary adjustments
Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.
With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.
7. Prepare for potential technical or logistical issues
Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.
8. Fine-tune and polish your presentation
As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!
In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively .
Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!
From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.
1. Confidence and positive body language
Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence.
2. Eye contact with the audience
Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.
3. Effective use of hand gestures and movement
A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!
4. Utilize storytelling techniques
Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.
5. Incorporate multimedia elements
Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload.
Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.
6. Utilize humor strategically
Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.
7. Practice active listening and respond to feedback
Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.
8. Apply the 10-20-30 rule
Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!
9. Implement the 5-5-5 rule
Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.
Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.
1. How to start a presentation?
To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.
2. How to end a presentation?
For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.
3. How to make a presentation interactive?
To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.
In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started.
Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs.
Here’s how to make a presentation in just 5 simple steps with the help of Venngage:
Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account.
Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).
Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.
Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations.
Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!
By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!
8+ Presentation Skills Every Marketer Needs
Published: August 29, 2023
Marketers play a crucial role in attracting customers and driving success for their brands. And today, presentation skills are a key tool in your marketing toolbox.
Strong presentations help you better communicate and make an impression on your audience.
Whether you‘re a seasoned professional or a budding marketer eager to make a lasting impact, there’s always room to improve.
We’ll explore eight essential presentation skills that allow you to stand out, tips for leveling up, and examples of some of our favorite presentations. Let’s dive in.
What are presentation skills?
8 effective presentation skills, how to improve your presentation skills, top-notch presentation examples.
Presentation skills enable marketers to effectively convey information, ideas, and messages to their audience. That may be a group of potential clients, colleagues, stakeholders, or the public.
These skills encompass techniques that help marketers engage, inspire, and influence their listeners, leaving a lasting impact.
A well-developed set of presentation skills empowers you to communicate your thoughts with clarity and conviction. It goes beyond just conveying data or facts.
Presentation skills involve artfully crafting a narrative and using various tools to captivate the audience. This keeps listeners engaged and persuades them to take the desired action.
Keep reading to see some of the most effective presentation skills you can develop.
You may not know Elizabeth Gilbert by name, but you’ve likely heard of her book Eat, Pray, Love . In this presentation, Gilbert discusses how anyone can be a genius. All you have to do is get out of your way and unlock your own creativity.
What we like: Gilbert weaves humor, lightness, and focus throughout her presentation. Viewers will enjoy her take on creativity, be able to follow her pace, and have actionable takeaways. At the end, listeners leave inspired.
2. Manoush Zomorodi: How Boredom Can Lead to Your Most Brilliant Ideas
As the host of “Ted Radio Hour,” Manoush Zomorodi is a professional presenter. During this presentation, she discusses how boredom can help you discover creativity.
Only during moments of stillness do we become restless and unlock brilliance.
What we like: The hook of the topic brings us in — everyone wants to understand how to make great ideas. However, the presenter and her dynamic energy keep us engaged. Zomorodi uses audio clips to break up the monotony.
She knows where to pause and brings in appropriate visual aids.
3. James Cameron: Before Avatar ... A Curious Boy
James Cameron, the esteemed director, knows a thing or two about storytelling. But before he created Avatar and directed Titanic , he was just a kid like everyone else.
During this presentation, Cameron discusses how his curiosity at a young age has propelled him forward.
What we like: This talk is personal, personable, and targeted for his audience to walk away with actionable steps and inspiration. Cameron also has a grasp of his body language. He moves fluidly on stage, even without visual aids.
4. Luvvie Ajayi Jones: Get Comfortable With Being Uncomfortable
Unsure of whether you should speak your mind? In this presentation, activist Luvvie Ajayi Jones shares three questions to ask yourself if you’re considering making waves.
She encourages us to get used to discomfort in order to move the needle and make a change.
What we like: The hook “I’m a Professional Troublemaker” brings us right into the action. The audience is left with questions and an interest in what she’s going to say next.
This talk is memorable, inspirational, and funny at times, striking the important balance we discussed earlier in this article. Audiences will hold onto “In a world that wants us to whisper, I choose to yell” for years to come.
Practice Makes Perfect
Mastering presentation skills is an essential asset for professionals in every field. Effective delivery and engagement are key factors that determine if your words make an impact.
By utilizing techniques such as clear messaging, compelling visuals, and dynamic delivery, you can captivate your audience and leave a lasting impression.
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Marketing Strategy Presentation Ideas – The Right Approach
Chetan saiya.
From our relationships with sales and marketing teams, we get requests to assist with marketing presentations that can be leveraged by marketing teams. The CustomShow presentation software we utilize in-house is great for this and ultimately helps teams create better looking presentations.
That said, there is still a need to create ideas and strategies that are effective in our engaging presentations . Whether we’re working as part of a global marketing strategy , there should be no compromises made on quality.
The content is critical- not just the look and feel of it. As marketers, we must not only revert back to our marketing training but also create fresh content that is inspired by our general marketing and best practices. What does all this mean? Whether you are creating a presentation that you truly want to leverage to market your brand or if you are making general marketing recommendations to people, here are some core areas of a marketing presentation strategy tip to accomplish this.
This post is not particularly about sales. If you are on the sales side, we addressed this in our prior post about how to be more effective in the creation of sales presentations .
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Marketing & corporate objectives.
What are the objectives of the brand? What problem or problems are you solving? You need to truly figure out what the problem is in the market. If you cannot figure this out, creating a marketing strategy becomes much more difficult. This presentation strategy lays the groundwork for the creation of the presentation.
Discuss The Market & Drill Down To Market Segments
Understanding the market is critical when creating a marketing presentation. Many times, we think we have only one segment to satisfy. But by drilling down to the submarkets, we are able to create better marketing communication strategies that are best suited for each submarket, not simply the entire market.
A True Value Proposition
What are your sources of competitive advantage? Is it cost/price, quality, or are there perceived differences in the brand. Based on the answer to that question, these are core areas that should be discussed in any presentation. Most marketing managers try to take this approach and identify the target segment. You should identify the reason for customers to buy from us versus the competition using feedback from your customers as a starting point. A great value proposition framework is as follows:
“For (target segment x), the (product/service name) is a (product/service category) that unlike (primary competitors), (statement of how the product is different from the major competitors).”
This further grounds the team in the brand’s makeup and highlights the right ideas to include in the marketing presentation.
Branding & Positioning
After you’ve identified the value proposition, you have to put it to work and determine the proper communication strategy. You want to be sure to articulate the value proposition to your target market. People refer to this as positioning. It is how your customers perceive your product relative to the competition. Maybe you are comparing your brand to the competition. Maybe you are leveraging the subtle differences that are not related to price and quality. It is those things that make up the positioning and communication strategy for the brand .
Path To Purchase
Understanding the typical path to purchase of your shopper is a critical area to discuss in a marketing presentation. Do they start shopping via their mobile device? Maybe they perform searches on their computer. Maybe the shopper watches a lot of television. Audi is a great example of a brand that understands its customer’s path to purchase . They leverage all their customer channels to ensure they create a great user experience that ushers them down the path to purchase. By thinking through this process, you create a great strategy that you can communicate in your presentation.
Competition & Other Forces
It will always remain key to understand who the competition is. Without that core insight, you won’t know how you compare. Sometimes you may think your competition is in one sector but neglect other sectors that can be other competitive forces. When crafting your marketing presentation, consider this key insight: what are the multitude of alternatives a customer can choose to satisfy their problem or their need?
Marketing Mix
The 4 Ps of Marketing include Product, Place, Price, and Promotion. What marketing mix should we convey? Business Case Studies do a great job with this discussion. What marketing channels should you leverage to market the brand and usher them down the marketing funnel? There are many forms of marketing channels including display adverting, print, digital, social media, search, direct mail , radio, TV, billboard, etc… Some are more expensive than others and some are less appropriate than others for specific purposes. You must discern which channels have the potential to work well together, perform some research on what your competitors are leveraging, analyze how they are and are not effective, and present the strategy that has the highest potential of working best for the brand.
Analysis & Measurement
Finally and probably the most challenging is how do we measure our efforts in marketing? In the realm of digital marketing ( Search Engine Optimization , Social Media Marketing , Display Advertising, Paid Search), all of these areas can track sales, phone calls, and specific leads reverting back to the company. But in the realm of cross-device sales and brand impact studies, it’s important we understand which investments in certain channels are producing the right ROI for the company. Having a discussion around this and presenting this in your marketing presentation is an effective approach worth taking.
Creating a marketing strategy presentation or plan can be difficult. If our goal is to discuss and win business for a sales presentation, the marketing team can transfer these ideas to showcase the brand’s best-suited ideas .
Every good presentation is a good presentation builder that fit the intricacies and identity of your organization. At CustomShow, we believe our presentation software can do just that.
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Memphis Marketing Plan
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Aqua Marketing Plan
For those times when a marketing plan needs to cause an impact, trust this template. You'll see instantly how appealing the watercolor details are when contemplating these slides. This design can be the perfect choice if your message has to do with water or the environment!
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11 Creative Presentation Design Ideas with Examples
- Written by: Rishabh Pugalia
- Updated: July 18, 2023
Did I miss any points? Let’s connect on LinkedIn .
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Presentation Design is vital for effective communication. It involves creating visually appealing content that improves your marketing strategy keeping in line with your branding guidelines , graphic design principles, and business goals.
- How does presentation design engage prospects effectively?
- How does strategic presentation design influence decision-making?
- What impact does effective presentation design have on brand perception
In this blog, we’ll explore presentation design examples and discover creative ways to enhance your marketing efforts with the best presentation ideas.
What is a Presentation Design?
Presentation design is the process of visually presenting information in an interesting and easily digestible way to your prospects.
It involves graphic design and using images to make the information more interesting and easy to understand. The goal is to make the presentation look nice and help people understand the message better.
So, what are some presentation design ideas that can be used? Here’s why you should consider using them:
- They showcase your brand: Visual presentation ideas like infographics or videos can strengthen your brand recognition.
- They facilitate easy understanding: Ideas for presenting complex information in digestible formats are valuable. These could be creative ways to present a presentation or neat design ideas on PowerPoint.
- They keep your audiences interested: Fun presentation ideas can grab your audience’s attention.
When designed effectively, presentations can be a effective tool for marketers. It’s all about conveying your message in an impactful way to engage, inform, and persuade your audience.
FURTHER READING
- 50 Banner Ad Design Ideas for B2B Marketers
- 18 Inspiring Brochure Design Ideas to Elevate Your Marketing
11 Examples of Creative Presentation Design Ideas
Knowing when and where to use presentations is crucial for their impact. For important meetings, using marketing presentation ideas can make a lasting impression. For creative brainstorming sessions, a cool presentation design can be more fitting.
Here are a few creative ways to present a presentation to help you stand out from the competition:
Examples of Employee Testimonial Videos
1. double up: slide deck and infographic.
Leverage the layout and content of your presentation design ideas to create a complementary infographic, doubling your content output from one concept. Reuse your presentation’s layout and style to convert it into an infographic, offering two content types from one idea.
2. Minimalist Presentations: Less is More
Use a simple, minimalist presentation design idea to keep your audience focused on the content like this presentation design example from QuickBooks. Few colors and uncomplicated graphics ensure legibility and aesthetic appeal.
3. Be Unique: Break Presentation Stereotypes
Consider a unique and out-of-the-box presentation design idea like a comic book, as Semrush did. Bold, creative choices can make your presentation stand out.
Click here to learn more.
4. Bold or Thin: Mix Font Weights for Impact
Just like this presentation design example from HubSpot, use multiple font weights in your presentation to emphasize key points. Bold fonts on cover slides can highlight the central topic right from the start.
5. Make it Personal: Humanize Presentations
Make your presentation design ideas more engaging and relatable by utilizing images of people, even team members. This adds a human touch and keeps your audience engaged.
6. Structuring Presentations: Stick to Threes
To maintain clarity and focus, use the rule of thirds in your creative group presentation ideas. This could mean three columns, three key ideas, or three icons. Check out slides 2, 7, 8, and 9 in this Uber sales presentation.
7. Color Coding: A Powerful Guide in Presentations
Design ideas on PowerPoint and guide your audience through the presentation using color coding. By allocating a unique color to each point or section, you create a visual cue for topic changes.
8. Design Motif: A Reflection of Your Content
If your topic is interesting, use it as a theme for your design ideas on PowerPoint. A custom design motif in line with your topic can help your audience connect with the material.
9. Repurposing Content: Dual-wield Presentations
Turn an existing ebook or, white paper into an attractive presentation design idea, presenting key ideas in a refreshing, digestible format.
10. Anchor Icons: Draw attention to Text
Prevent your text from floating in the presentation’s white space by anchoring it with relevant icons, like in slides 3 and 4 of this presentation design example. This improves the presentation design’s visual balance and directs the audience’s attention.
11. Creative Risk-Taking: Presentation Layouts
Experiment with unconventional layouts, like Weekdone’s 8-Bit video game presentation design idea. Creative risk-taking can lead to memorable, impactful, and fun presentation ideas.
Presentation Design Best Practices
Here are some best practices for creating effective presentation designs and creative ways to present a presentation:
1. Start with a Plan
Before you dive into designing, outline your content. Understand your audience, define your message, and set your objectives.
2. Keep It Simple
Avoid clutter. A clean, minimalist design often makes the strongest impact. Keep your text concise and let visuals carry the narrative.
3. Consistency Is Key
Maintain a consistent look and feel throughout your presentation. Consistent fonts, colors, and design elements contribute to a professional look.
4. Make It Interactive
Use interactive elements like quizzes, polls, or live Q&A sessions. This keeps your audience engaged and makes your presentation more memorable.
5. Use High-Quality Visuals
Images, infographics, charts, and videos can show complex information easily. Ensure they are high-quality and relevant to your content.
6. Leverage Storytelling
A convincing narrative can make your presentation more attractive. Connect your points in a story-like fashion for a more profound impact.
7. Highlight Key Points
Make important points or statistics stand out using larger fonts, different colors, or animation.
8. Balance Text and Visuals
Too much text can be overwhelming. Balance it with visuals to ensure your message is easily digestible.
9. Use Professional Templates
A well-designed template can provide a strong foundation for your presentation. Sites like SlideModel offer professional PowerPoint templates.
10. Stay On-Brand
Your presentation should reflect your brand’s identity. Use your brand colors, fonts, and include your logo subtly.
11. Consider Accessibility
Design your presentation keeping accessibility in mind. Use high-contrast colors and avoid overly complex graphics.
12. Practice Visual Hierarchy
Arrange elements in a way that guides your audience’s eyes in order of importance. This can be achieved by playing with the size, color, and position of elements.
13. Incorporate Data Visualization
Make use of charts, graphs, and infographics to present data. This helps make complex information more understandable.
14. End with a Clear Call to Action (CTA)
Ensure your audience knows what to do next. Whether it’s visiting your website or scheduling a meeting, make your CTA clear and compelling.
15. Proofread and Test
Always proofread your presentation to avoid typos or mistakes. Also, test your presentation on different devices to ensure it looks good on all platforms.
Get Your Audience Hooked With Killer Presentation Designs
Content Beta ’s experience in creating exciting designs can give you a strong understanding of what works and what doesn’t in presentations.
We’ll pair you up with the best creatives to craft presentations, video ads, product demos, and more, that achieve your business goals and guarantee success. Click here to learn more about our presentation design services.
Great presentation design ideas can be your most effective marketing tool. From interesting slide design to unique visual storytelling techniques, it’s time to redefine your marketing presentations.
Remember, it’s not just about looks; it’s about impact. Make every slide count and turn ideas into compelling visual stories.
Presentation design is the process of planning, implementing, and coordinating every aspect of a presentation. It’s about conveying your message in an impactful, interesting way to your audience.
Presentation design is crucial in B2B marketing because it helps break through the noise, grab attention, and deliver information in a digestible format. A well-designed presentation can reduce the sales cycle, enhance your brand image, and ultimately decrease the customer acquisition cost (CAC).
Fun presentation ideas could include interactive quizzes, storytelling with visuals, using humor appropriately, and incorporating creative group presentation ideas that engage the audience.
PowerPoint slide design ideas can enhance your presentation by making it visually appealing and easy to follow. Effective use of color, fonts, graphics, and layout can make your presentation stand out and better engage your audience.
Creative ways to present a presentation could include the use of memes, infographics, interactive elements like quizzes or polls, or leveraging storytelling techniques.
Visual presentation ideas help your audience understand and remember your message more effectively. They aid in making complex information more digestible and can evoke emotions, leading to a more impactful presentation.
The best presentation ideas often involve clear messaging, engaging visuals, interactive elements, and a strong call to action. They should align with your brand and resonate with your audience.
Design ideas on PowerPoint could include using consistent color schemes and fonts, incorporating images or infographics, using varied slide layouts, and leveraging animations and transitions.
Decoration presentation ideas could involve the creative use of colors, patterns, and textures, using themed templates, or incorporating visually engaging elements like icons, shapes, and diagrams.
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Step 3: Be novel. Make sure you either select a new topic or bring an entirely new and unique perspective to an already covered issue. For instance, don't make a presentation on the "best lead generation strategies.". Your audience has probably heard those dozens of times already. Corny.
Be very short and to the point. 32% of people bounce from your deck in the first 15 seconds. But more importantly 80% of readers who cross the 3rd slide threshold will read the deck in full. Imagine you were giving a speech and after 3 minutes a 3rd of the audience just stood up and left the hall.
A marketing presentation, fundamentally, is a dynamic communication tool utilized by businesses to present their marketing ideas, strategies, goals and achievements to a specific target audience. Typically, this involves presenting a marketing plan, showcasing marketing campaign initiatives, or highlighting the success of a marketing strategy ...
Presenting a webinar for existing or potential customers. Creating/repurposing content for platforms like SlideShare. Whatever the use case, there are four underlying strategies that are central to effective and clear marketing presentations. Customize this infographic template and make it your own! Edit and Download.
Learn how to engage your audience, deliver your promises, tell a story, and use slides effectively in your marketing presentations. This article provides practical guidelines and examples for different use cases of marketing presentations.
Debates: Make your presentation even more interactive by involving the audience in debates.Plus, debates and discussions are always helpful in establishing a better understanding of a topic. SWOT Analysis: You can never go wrong with a proper analysis of business strategies, marketing plans, and more.So consider making an analysis presentation to identify the strengths, weaknesses ...
The swapping of orientations will show people that the presentation is progressing nicely. It can help you make a strong, almost physical, distinction between ideas, sections or topics. 10. Make your audience laugh, or at least chuckle. Source. Sometimes you need to not take your business presentations too seriously.
21 Get crafty (ripped paper details) Sometimes to tell a story, visual details can really help get a mood across. Ripped paper shapes and edges can give a presentation a special feel, almost as if it was done by hand. This visual technique works for any type of presentation except maybe in a corporate setting.
A marketing mix is a set of strategies or ways in which a brand promotes its product or service. This is based on 4 factors - the 4 Ps of marketing. Product: What is it that you are selling. Price: This is the total value of your product/service. It is calculated based on the cost of production, the target niche, whether it's a mass ...
Whatever brand presentation template you choose, here are six tips to help you create a strategic marketing presentation that converts. 1. Create an Audience-Centric Presentation. Keeping your audience engaged, no matter how interesting your marketing presentation is, remains a challenge for all of us.
Marketing Presentation Tips and Best Practices. How to present your marketing ideas is dependent on your industry and audience, but these 6 tips are beneficial across the board.. 1. Build a strong structure. This ties into the storytelling strategy to a degree, but the focus here is less on making it exciting and more on giving your content the appropriate hierarchy.
Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear ...
Select a free marketing presentation example. Choose your metrics under Preset Widgets. DashThis will proceed to grab the data from the selected marketing channels and transform them into an eye-catching slide deck automatically. Drag and drop the widgets as you desire. DashThis currently offers over 40 free templates.
Go To Download. 3. Free Virtual Campaign Presentation Template. Designed to look kawaii and colorful, this marketing presentation template has sections about your company, content plan, market analysis, budget, or KPI overview. A creative design that looks like browser windows. 100% editable and easy to modify.
Skip to start of list. 4,290 templates. Create a blank Marketing Presentation. Purple & white business profile presentation. Presentation by ARP Creation. Blue Modern Company Profile Presentation. Presentation by esensifiksi. Orange and white modern creative marketing plan Presentation. Presentation by Olmos Carlos.
Apply the 10-20-30 rule. Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it! 9. Implement the 5-5-5 rule. Simplicity is key.
8 Effective Presentation Skills. 1. Clarity. Say what you mean and mean what you say. When presenting, you don't have to leave anything up to interpretation. Pick action words and be clear with what you're saying. 2. Conciseness. Being able to cut down on your presentation is a skill within itself.
Creating a marketing strategy presentation or plan can be difficult. If our goal is to discuss and win business for a sales presentation, the marketing team can transfer these ideas to showcase the brand's best-suited ideas. Every good presentation is a good presentation builder that fit the intricacies and identity of your organization.
So, for those of you who are still struggling to craft a halfway decent marketing slide deck, here's my go-to, 13-step formula for a rocking marketing presentation: #1. Take Your Audience on an Emotional Rollercoaster. The vast majority of business-related presentations are mind-numbingly boring. Make it your mission to stand out from the ...
Use clear and legible fonts, and maintain a consistent design throughout the presentation. 2. Visual appeal: Incorporate visually appealing elements such as relevant images, charts, graphs, or diagrams. Use high-quality visuals that enhance understanding and make the content more engaging.
Download the "Marketing Theme with Cycle Diagrams" presentation for PowerPoint or Google Slides and take your marketing projects to the next level. This template is the perfect ally for your advertising strategies, launch campaigns or report presentations. Customize your content with ease, highlight your ideas and captivate your audience with...
1. Double Up: Slide Deck and Infographic. Leverage the layout and content of your presentation design ideas to create a complementary infographic, doubling your content output from one concept. Reuse your presentation's layout and style to convert it into an infographic, offering two content types from one idea. 2.