what is a proposal in research example

How to Write a Research Proposal

Once you’re in college and really getting into  academic writing , you may not recognize all the kinds of assignments you’re asked to complete. You know what an essay is, and you know how to respond to readings—but when you hear your professor mention a research proposal or a literature review, your mind might do a double take. 

Don’t worry; we’ve got you. Boiled down to its core, a research proposal is simply a short piece of  writing that details exactly what you’ll be covering in a larger research project. You’ll likely be required to write one for your  thesis , and if you choose to continue in academia after earning your bachelor’s degree, you’ll be writing research proposals for your master’s thesis, your dissertation , and all other research you conduct. By then, you’ll be a research proposal pro. But for now, we’ll answer all your questions and help you confidently write your first one. 

Here’s a tip: Want to make sure your writing shines? Grammarly can check your spelling and save you from grammar and punctuation mistakes. It even proofreads your text, so your work is extra polished wherever you write.

Your writing, at its best Grammarly helps you communicate confidently Write with Grammarly

What is the goal of a research proposal?

In a research proposal, the goal is to present the author’s plan for the research they intend to conduct. In some cases, part of this goal is to secure funding for said research. In others, it’s to have the research approved by the author’s supervisor or department so they can move forward with it. In some cases, a research proposal is a required part of a graduate school application. In every one of these circumstances, research proposals follow the same structure.

In a research proposal, the author demonstrates how and why their research is relevant to their field. They demonstrate that the work is necessary to the following:

• Filling a gap in the existing body of research on their subject
• Underscoring existing research on their subject, and/or
• Adding new, original knowledge to the academic community’s existing understanding of their subject

A research proposal also demonstrates that the author is capable of conducting this research and contributing to the current state of their field in a meaningful way. To do this, your research proposal needs to discuss your academic background and credentials as well as demonstrate that your proposed ideas have academic merit. 

But demonstrating your research’s validity and your personal capability to carry it out isn’t enough to get your research proposal approved. Your research proposal also has to cover these things:

• The research methodology you plan to use
• The tools and procedures you will use to collect, analyze, and interpret the data you collect
• An explanation of how your research fits the budget and other constraints that come with conducting it through your institution, department, or academic program

If you’ve already read our post on literature reviews , you may be thinking that a research proposal sounds pretty similar. They’re more than just similar, though—a literature review is part of a research proposal. It’s the section that covers which sources you’re using, how you’re using them, and why they’re relevant. Think of a literature review as a mini-research proposal that fits into your larger, main proposal. 

How long should a research proposal be?

Generally, research proposals for bachelor’s and master’s theses are a few pages long. Research proposals for meatier projects, like Ph.D. dissertations and funding requests, are often longer and far more detailed. A research proposal’s goal is to clearly outline exactly what your research will entail and accomplish, so including the proposal’s word count or page count isn’t nearly as important as it is to ensure that all the necessary elements and content are present. 

Research proposal structure

A research proposal follows a fairly straightforward structure. In order to achieve the goals described in the previous section, nearly all research proposals include the following sections:

Introduction

Your introduction achieves a few goals:

• Introduces your topic
• States your problem statement and the questions your research aims to answer
• Provides context for your research

In a research proposal, an introduction can be a few paragraphs long. It should be concise, but don’t feel like you need to cram all of your information into one paragraph. 

In some cases, you need to include an abstract and/or a table of contents in your research proposal. These are included just before the introduction. 

Background significance

This is where you explain why your research is necessary and how it relates to established research in your field. Your work might complement existing research, strengthen it, or even challenge it—no matter how your work will “play with” other researchers’ work, you need to express it in detail in your research proposal.  

This is also the section where you clearly define the existing problems your research will address. By doing this, you’re explaining why your work is necessary—in other words, this is where you answer the reader’s “so what?” 

In your background significance section, you’ll also outline how you’ll conduct your research. If necessary, note which related questions and issues you won’t be covering in your research. 

Literature review

In your  literature review , you introduce all the sources you plan to use in your research. This includes landmark studies and their data, books, and scholarly articles. A literature review isn’t merely a list of sources (that’s what your bibliography is for); a literature review delves into the collection of sources you chose and explains how you’re using them in your research. 

Research design, methods, and schedule

Following your research review, you’ll discuss your research plans. In this section, make sure you cover these aspects:

• The type of research you will do. Are you conducting qualitative or quantitative research? Are you collecting original data or working with data collected by other researchers?
• Whether you’re doing experimental, correlational, or descriptive research
• The data you’re working with. For example, if you’re conducting research in the social sciences, you’ll need to describe the population you’re studying. You’ll also need to cover how you’ll select your subjects and how you’ll collect data from them. 
• The tools you’ll use to collect data. Will you be running experiments? Conducting surveys? Observing phenomena? Note all data collection methods here along with why they’re effective methods for your specific research.

Beyond a comprehensive look at your research itself, you’ll also need to include:

• Your research timeline
• Your research budget
• Any potential obstacles you foresee and your plan for handling them

Suppositions and implications

Although you can’t know your research’s results until you’ve actually done the work, you should be going into the project with a clear idea of how your work will contribute to your field. This section is perhaps the most critical to your research proposal’s argument because it expresses exactly why your research is necessary. 

In this section, make sure you cover the following:

• Any ways your work can challenge existing theories and assumptions in your field
• How your work will create the foundation for future research
• The practical value your findings will provide to practitioners, educators, and other academics in your field
• The problems your work can potentially help to fix
• Policies that could be impacted by your findings
• How your findings can be implemented in academia or other settings and how this will improve or otherwise transform these settings

In other words, this section isn’t about stating the specific results you expect. Rather, it’s where you state how your findings will be valuable. 

This is where you wrap it all up. Your conclusion section, just like your conclusion paragraph for an essay , briefly summarizes your research proposal and reinforces your research’s stated purpose. 

Bibliography

Yes, you need to write a bibliography in addition to your literature review. Unlike your literature review, where you explained the relevance of the sources you chose and in some cases, challenged them, your bibliography simply lists your sources and their authors.

The way you write a citation depends on the style guide you’re using. The three most common style guides for academics are MLA , APA , and Chicago , and each has its own particular rules and requirements. Keep in mind that each formatting style has specific guidelines for citing just about any kind of source, including photos , websites , speeches , and YouTube videos .

Sometimes, a full bibliography is not needed. When this is the case, you can include a references list, which is simply a scaled-down list of all the sources you cited in your work. If you’re not sure which to write, ask your supervisor. 

Here’s a tip: Grammarly’s  Citation Generator  ensures your essays have flawless citations and no plagiarism. Try it for citing journal articles in MLA , APA , and Chicago  styles.

How to write a research proposal

Research proposals, like all other kinds of academic writing, are written in a formal, objective tone. Keep in mind that being concise is a key component of academic writing; formal does not mean flowery. 

Adhere to the structure outlined above. Your reader knows how a research proposal is supposed to read and expects it to fit this template. It’s crucial that you present your research proposal in a clear, logical way. Every question the reader has while reading your proposal should be answered by the final section. 

Editing and proofreading a research proposal

When you’re writing a research proposal, follow the same six-step writing process you follow with every other kind of writing you do. 

After you’ve got a first draft written, take some time to let it “cool off” before you start proofreading . By doing this, you’re making it easier for yourself to catch mistakes and gaps in your writing. 

Common mistakes to avoid when writing a research proposal

When you’re writing a research proposal, avoid these common pitfalls: 

Being too wordy

As we said earlier, formal does not mean flowery. In fact, you should aim to keep your writing as brief and to-the-point as possible. The more economically you can express your purpose and goal, the better.   

Failing to cite relevant sources

When you’re conducting research, you’re adding to the existing body of knowledge on the subject you’re covering. Your research proposal should reference one or more of the landmark research pieces in your field and connect your work to these works in some way. This doesn’t just communicate your work’s relevance—it also demonstrates your familiarity with the field. 

Focusing too much on minor issues

There are probably a lot of great reasons why your research is necessary. These reasons don’t all need to be in your research proposal. In fact, including too many questions and issues in your research proposal can detract from your central purpose, weakening the proposal. Save the minor issues for your research paper itself and cover only the major, key issues you aim to tackle in your proposal. 

Failing to make a strong argument for your research

This is perhaps the easiest way to undermine your proposal because it’s far more subjective than the others. A research proposal is, in essence, a piece of persuasive writing . That means that although you’re presenting your proposal in an objective, academic way, the goal is to get the reader to say “yes” to your work. 

This is true in every case, whether your reader is your supervisor, your department head, a graduate school admissions board, a private or government-backed funding provider, or the editor at a journal in which you’d like to publish your work. 

Polish your writing into a stellar proposal

When you’re asking for approval to conduct research—especially when there’s funding involved—you need to be nothing less than 100 percent confident in your proposal. If your research proposal has spelling or grammatical mistakes, an inconsistent or inappropriate tone, or even just awkward phrasing, those will undermine your credibility. 

Make sure your research proposal shines by using Grammarly to catch all of those issues. Even if you think you caught all of them while you were editing, it’s critical to double-check your work. Your research deserves the best proposal possible, and Grammarly can help you make that happen. 

17 Research Proposal Examples

A research proposal systematically and transparently outlines a proposed research project.

The purpose of a research proposal is to demonstrate a project’s viability and the researcher’s preparedness to conduct an academic study. It serves as a roadmap for the researcher.

The process holds value both externally (for accountability purposes and often as a requirement for a grant application) and intrinsic value (for helping the researcher to clarify the mechanics, purpose, and potential signficance of the study).

Key sections of a research proposal include: the title, abstract, introduction, literature review, research design and methods, timeline, budget, outcomes and implications, references, and appendix. Each is briefly explained below.

Watch my Guide: How to Write a Research Proposal

Get your Template for Writing your Research Proposal Here (With AI Prompts!)

Research Proposal Sample Structure

Title: The title should present a concise and descriptive statement that clearly conveys the core idea of the research projects. Make it as specific as possible. The reader should immediately be able to grasp the core idea of the intended research project. Often, the title is left too vague and does not help give an understanding of what exactly the study looks at.

Abstract: Abstracts are usually around 250-300 words and provide an overview of what is to follow – including the research problem , objectives, methods, expected outcomes, and significance of the study. Use it as a roadmap and ensure that, if the abstract is the only thing someone reads, they’ll get a good fly-by of what will be discussed in the peice.

Introduction: Introductions are all about contextualization. They often set the background information with a statement of the problem. At the end of the introduction, the reader should understand what the rationale for the study truly is. I like to see the research questions or hypotheses included in the introduction and I like to get a good understanding of what the significance of the research will be. It’s often easiest to write the introduction last

Literature Review: The literature review dives deep into the existing literature on the topic, demosntrating your thorough understanding of the existing literature including themes, strengths, weaknesses, and gaps in the literature. It serves both to demonstrate your knowledge of the field and, to demonstrate how the proposed study will fit alongside the literature on the topic. A good literature review concludes by clearly demonstrating how your research will contribute something new and innovative to the conversation in the literature.

Research Design and Methods: This section needs to clearly demonstrate how the data will be gathered and analyzed in a systematic and academically sound manner. Here, you need to demonstrate that the conclusions of your research will be both valid and reliable. Common points discussed in the research design and methods section include highlighting the research paradigm, methodologies, intended population or sample to be studied, data collection techniques, and data analysis procedures . Toward the end of this section, you are encouraged to also address ethical considerations and limitations of the research process , but also to explain why you chose your research design and how you are mitigating the identified risks and limitations.

Timeline: Provide an outline of the anticipated timeline for the study. Break it down into its various stages (including data collection, data analysis, and report writing). The goal of this section is firstly to establish a reasonable breakdown of steps for you to follow and secondly to demonstrate to the assessors that your project is practicable and feasible.

Budget: Estimate the costs associated with the research project and include evidence for your estimations. Typical costs include staffing costs, equipment, travel, and data collection tools. When applying for a scholarship, the budget should demonstrate that you are being responsible with your expensive and that your funding application is reasonable.

Expected Outcomes and Implications: A discussion of the anticipated findings or results of the research, as well as the potential contributions to the existing knowledge, theory, or practice in the field. This section should also address the potential impact of the research on relevant stakeholders and any broader implications for policy or practice.

References: A complete list of all the sources cited in the research proposal, formatted according to the required citation style. This demonstrates the researcher’s familiarity with the relevant literature and ensures proper attribution of ideas and information.

Appendices (if applicable): Any additional materials, such as questionnaires, interview guides, or consent forms, that provide further information or support for the research proposal. These materials should be included as appendices at the end of the document.

Research Proposal Examples

Research proposals often extend anywhere between 2,000 and 15,000 words in length. The following snippets are samples designed to briefly demonstrate what might be discussed in each section.

1. Education Studies Research Proposals

See some real sample pieces:

• Assessment of the perceptions of teachers towards a new grading system
• Does ICT use in secondary classrooms help or hinder student learning?
• Digital technologies in focus project
• Urban Middle School Teachers’ Experiences of the Implementation of
• Restorative Justice Practices
• Experiences of students of color in service learning

Consider this hypothetical education research proposal:

The Impact of Game-Based Learning on Student Engagement and Academic Performance in Middle School Mathematics

Abstract: The proposed study will explore multiplayer game-based learning techniques in middle school mathematics curricula and their effects on student engagement. The study aims to contribute to the current literature on game-based learning by examining the effects of multiplayer gaming in learning.

Introduction: Digital game-based learning has long been shunned within mathematics education for fears that it may distract students or lower the academic integrity of the classrooms. However, there is emerging evidence that digital games in math have emerging benefits not only for engagement but also academic skill development. Contributing to this discourse, this study seeks to explore the potential benefits of multiplayer digital game-based learning by examining its impact on middle school students’ engagement and academic performance in a mathematics class.

Literature Review: The literature review has identified gaps in the current knowledge, namely, while game-based learning has been extensively explored, the role of multiplayer games in supporting learning has not been studied.

Research Design and Methods: This study will employ a mixed-methods research design based upon action research in the classroom. A quasi-experimental pre-test/post-test control group design will first be used to compare the academic performance and engagement of middle school students exposed to game-based learning techniques with those in a control group receiving instruction without the aid of technology. Students will also be observed and interviewed in regard to the effect of communication and collaboration during gameplay on their learning.

Timeline: The study will take place across the second term of the school year with a pre-test taking place on the first day of the term and the post-test taking place on Wednesday in Week 10.

Budget: The key budgetary requirements will be the technologies required, including the subscription cost for the identified games and computers.

Expected Outcomes and Implications: It is expected that the findings will contribute to the current literature on game-based learning and inform educational practices, providing educators and policymakers with insights into how to better support student achievement in mathematics.

2. Psychology Research Proposals

See some real examples:

• A situational analysis of shared leadership in a self-managing team
• The effect of musical preference on running performance
• Relationship between self-esteem and disordered eating amongst adolescent females

Consider this hypothetical psychology research proposal:

The Effects of Mindfulness-Based Interventions on Stress Reduction in College Students

Abstract: This research proposal examines the impact of mindfulness-based interventions on stress reduction among college students, using a pre-test/post-test experimental design with both quantitative and qualitative data collection methods .

Introduction: College students face heightened stress levels during exam weeks. This can affect both mental health and test performance. This study explores the potential benefits of mindfulness-based interventions such as meditation as a way to mediate stress levels in the weeks leading up to exam time.

Literature Review: Existing research on mindfulness-based meditation has shown the ability for mindfulness to increase metacognition, decrease anxiety levels, and decrease stress. Existing literature has looked at workplace, high school and general college-level applications. This study will contribute to the corpus of literature by exploring the effects of mindfulness directly in the context of exam weeks.

Research Design and Methods: Participants ( n= 234 ) will be randomly assigned to either an experimental group, receiving 5 days per week of 10-minute mindfulness-based interventions, or a control group, receiving no intervention. Data will be collected through self-report questionnaires, measuring stress levels, semi-structured interviews exploring participants’ experiences, and students’ test scores.

Timeline: The study will begin three weeks before the students’ exam week and conclude after each student’s final exam. Data collection will occur at the beginning (pre-test of self-reported stress levels) and end (post-test) of the three weeks.

Expected Outcomes and Implications: The study aims to provide evidence supporting the effectiveness of mindfulness-based interventions in reducing stress among college students in the lead up to exams, with potential implications for mental health support and stress management programs on college campuses.

3. Sociology Research Proposals

• Understanding emerging social movements: A case study of ‘Jersey in Transition’
• The interaction of health, education and employment in Western China
• Can we preserve lower-income affordable neighbourhoods in the face of rising costs?

Consider this hypothetical sociology research proposal:

The Impact of Social Media Usage on Interpersonal Relationships among Young Adults

Abstract: This research proposal investigates the effects of social media usage on interpersonal relationships among young adults, using a longitudinal mixed-methods approach with ongoing semi-structured interviews to collect qualitative data.

Introduction: Social media platforms have become a key medium for the development of interpersonal relationships, particularly for young adults. This study examines the potential positive and negative effects of social media usage on young adults’ relationships and development over time.

Literature Review: A preliminary review of relevant literature has demonstrated that social media usage is central to development of a personal identity and relationships with others with similar subcultural interests. However, it has also been accompanied by data on mental health deline and deteriorating off-screen relationships. The literature is to-date lacking important longitudinal data on these topics.

Research Design and Methods: Participants ( n = 454 ) will be young adults aged 18-24. Ongoing self-report surveys will assess participants’ social media usage, relationship satisfaction, and communication patterns. A subset of participants will be selected for longitudinal in-depth interviews starting at age 18 and continuing for 5 years.

Timeline: The study will be conducted over a period of five years, including recruitment, data collection, analysis, and report writing.

Expected Outcomes and Implications: This study aims to provide insights into the complex relationship between social media usage and interpersonal relationships among young adults, potentially informing social policies and mental health support related to social media use.

4. Nursing Research Proposals

• Does Orthopaedic Pre-assessment clinic prepare the patient for admission to hospital?
• Nurses’ perceptions and experiences of providing psychological care to burns patients
• Registered psychiatric nurse’s practice with mentally ill parents and their children

Consider this hypothetical nursing research proposal:

The Influence of Nurse-Patient Communication on Patient Satisfaction and Health Outcomes following Emergency Cesarians

Abstract: This research will examines the impact of effective nurse-patient communication on patient satisfaction and health outcomes for women following c-sections, utilizing a mixed-methods approach with patient surveys and semi-structured interviews.

Introduction: It has long been known that effective communication between nurses and patients is crucial for quality care. However, additional complications arise following emergency c-sections due to the interaction between new mother’s changing roles and recovery from surgery.

Literature Review: A review of the literature demonstrates the importance of nurse-patient communication, its impact on patient satisfaction, and potential links to health outcomes. However, communication between nurses and new mothers is less examined, and the specific experiences of those who have given birth via emergency c-section are to date unexamined.

Research Design and Methods: Participants will be patients in a hospital setting who have recently had an emergency c-section. A self-report survey will assess their satisfaction with nurse-patient communication and perceived health outcomes. A subset of participants will be selected for in-depth interviews to explore their experiences and perceptions of the communication with their nurses.

Timeline: The study will be conducted over a period of six months, including rolling recruitment, data collection, analysis, and report writing within the hospital.

Expected Outcomes and Implications: This study aims to provide evidence for the significance of nurse-patient communication in supporting new mothers who have had an emergency c-section. Recommendations will be presented for supporting nurses and midwives in improving outcomes for new mothers who had complications during birth.

5. Social Work Research Proposals

• Experiences of negotiating employment and caring responsibilities of fathers post-divorce
• Exploring kinship care in the north region of British Columbia

Consider this hypothetical social work research proposal:

The Role of a Family-Centered Intervention in Preventing Homelessness Among At-Risk Youthin a working-class town in Northern England

Abstract: This research proposal investigates the effectiveness of a family-centered intervention provided by a local council area in preventing homelessness among at-risk youth. This case study will use a mixed-methods approach with program evaluation data and semi-structured interviews to collect quantitative and qualitative data .

Introduction: Homelessness among youth remains a significant social issue. This study aims to assess the effectiveness of family-centered interventions in addressing this problem and identify factors that contribute to successful prevention strategies.

Literature Review: A review of the literature has demonstrated several key factors contributing to youth homelessness including lack of parental support, lack of social support, and low levels of family involvement. It also demonstrates the important role of family-centered interventions in addressing this issue. Drawing on current evidence, this study explores the effectiveness of one such intervention in preventing homelessness among at-risk youth in a working-class town in Northern England.

Research Design and Methods: The study will evaluate a new family-centered intervention program targeting at-risk youth and their families. Quantitative data on program outcomes, including housing stability and family functioning, will be collected through program records and evaluation reports. Semi-structured interviews with program staff, participants, and relevant stakeholders will provide qualitative insights into the factors contributing to program success or failure.

Timeline: The study will be conducted over a period of six months, including recruitment, data collection, analysis, and report writing.

Budget: Expenses include access to program evaluation data, interview materials, data analysis software, and any related travel costs for in-person interviews.

Expected Outcomes and Implications: This study aims to provide evidence for the effectiveness of family-centered interventions in preventing youth homelessness, potentially informing the expansion of or necessary changes to social work practices in Northern England.

Research Proposal Template

Get your Detailed Template for Writing your Research Proposal Here (With AI Prompts!)

This is a template for a 2500-word research proposal. You may find it difficult to squeeze everything into this wordcount, but it’s a common wordcount for Honors and MA-level dissertations.

Your research proposal is where you really get going with your study. I’d strongly recommend working closely with your teacher in developing a research proposal that’s consistent with the requirements and culture of your institution, as in my experience it varies considerably. The above template is from my own courses that walk students through research proposals in a British School of Education.

Chris Drew (PhD)

Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 5 Top Tips for Succeeding at University
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 50 Durable Goods Examples
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 100 Consumer Goods Examples
• Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd/ 30 Globalization Pros and Cons

8 thoughts on “17 Research Proposal Examples”

Very excellent research proposals

very helpful

Very helpful

Dear Sir, I need some help to write an educational research proposal. Thank you.

Hi Levi, use the site search bar to ask a question and I’ll likely have a guide already written for your specific question. Thanks for reading!

very good research proposal

Thank you so much sir! ❤️

Very helpful 👌

Leave a Comment Cancel Reply

Your email address will not be published. Required fields are marked *

• Research Process

Writing a Scientific Research Project Proposal

• 5 minute read
• 97.5K views

Table of Contents

The importance of a well-written research proposal cannot be underestimated. Your research really is only as good as your proposal. A poorly written, or poorly conceived research proposal will doom even an otherwise worthy project. On the other hand, a well-written, high-quality proposal will increase your chances for success.

In this article, we’ll outline the basics of writing an effective scientific research proposal, including the differences between research proposals, grants and cover letters. We’ll also touch on common mistakes made when submitting research proposals, as well as a simple example or template that you can follow.

What is a scientific research proposal?

The main purpose of a scientific research proposal is to convince your audience that your project is worthwhile, and that you have the expertise and wherewithal to complete it. The elements of an effective research proposal mirror those of the research process itself, which we’ll outline below. Essentially, the research proposal should include enough information for the reader to determine if your proposed study is worth pursuing.

It is not an uncommon misunderstanding to think that a research proposal and a cover letter are the same things. However, they are different. The main difference between a research proposal vs cover letter content is distinct. Whereas the research proposal summarizes the proposal for future research, the cover letter connects you to the research, and how you are the right person to complete the proposed research.

There is also sometimes confusion around a research proposal vs grant application. Whereas a research proposal is a statement of intent, related to answering a research question, a grant application is a specific request for funding to complete the research proposed. Of course, there are elements of overlap between the two documents; it’s the purpose of the document that defines one or the other.

Scientific Research Proposal Format

Although there is no one way to write a scientific research proposal, there are specific guidelines. A lot depends on which journal you’re submitting your research proposal to, so you may need to follow their scientific research proposal template.

In general, however, there are fairly universal sections to every scientific research proposal. These include:

• Title: Make sure the title of your proposal is descriptive and concise. Make it catch and informative at the same time, avoiding dry phrases like, “An investigation…” Your title should pique the interest of the reader.
• Abstract: This is a brief (300-500 words) summary that includes the research question, your rationale for the study, and any applicable hypothesis. You should also include a brief description of your methodology, including procedures, samples, instruments, etc.
• Introduction: The opening paragraph of your research proposal is, perhaps, the most important. Here you want to introduce the research problem in a creative way, and demonstrate your understanding of the need for the research. You want the reader to think that your proposed research is current, important and relevant.
• Background: Include a brief history of the topic and link it to a contemporary context to show its relevance for today. Identify key researchers and institutions also looking at the problem
• Literature Review: This is the section that may take the longest amount of time to assemble. Here you want to synthesize prior research, and place your proposed research into the larger picture of what’s been studied in the past. You want to show your reader that your work is original, and adds to the current knowledge.
• Research Design and Methodology: This section should be very clearly and logically written and organized. You are letting your reader know that you know what you are going to do, and how. The reader should feel confident that you have the skills and knowledge needed to get the project done.
• Preliminary Implications: Here you’ll be outlining how you anticipate your research will extend current knowledge in your field. You might also want to discuss how your findings will impact future research needs.
• Conclusion: This section reinforces the significance and importance of your proposed research, and summarizes the entire proposal.
• References/Citations: Of course, you need to include a full and accurate list of any and all sources you used to write your research proposal.

Common Mistakes in Writing a Scientific Research Project Proposal

Remember, the best research proposal can be rejected if it’s not well written or is ill-conceived. The most common mistakes made include:

• Not providing the proper context for your research question or the problem
• Failing to reference landmark/key studies
• Losing focus of the research question or problem
• Not accurately presenting contributions by other researchers and institutions
• Incompletely developing a persuasive argument for the research that is being proposed
• Misplaced attention on minor points and/or not enough detail on major issues
• Sloppy, low-quality writing without effective logic and flow
• Incorrect or lapses in references and citations, and/or references not in proper format
• The proposal is too long – or too short

Scientific Research Proposal Example

There are countless examples that you can find for successful research proposals. In addition, you can also find examples of unsuccessful research proposals. Search for successful research proposals in your field, and even for your target journal, to get a good idea on what specifically your audience may be looking for.

While there’s no one example that will show you everything you need to know, looking at a few will give you a good idea of what you need to include in your own research proposal. Talk, also, to colleagues in your field, especially if you are a student or a new researcher. We can often learn from the mistakes of others. The more prepared and knowledgeable you are prior to writing your research proposal, the more likely you are to succeed.

Language Editing Services

One of the top reasons scientific research proposals are rejected is due to poor logic and flow. Check out our Language Editing Services to ensure a great proposal , that’s clear and concise, and properly referenced. Check our video for more information, and get started today.

• Manuscript Review

Research Fraud: Falsification and Fabrication in Research Data

Research Team Structure

You may also like.

Descriptive Research Design and Its Myriad Uses

Five Common Mistakes to Avoid When Writing a Biomedical Research Paper

Making Technical Writing in Environmental Engineering Accessible

To Err is Not Human: The Dangers of AI-assisted Academic Writing

When Data Speak, Listen: Importance of Data Collection and Analysis Methods

Choosing the Right Research Methodology: A Guide for Researchers

Why is data validation important in research?

Writing a good review article

Input your search keywords and press Enter.

Have a language expert improve your writing

Run a free plagiarism check in 10 minutes, automatically generate references for free.

• Knowledge Base
• Research process
• How to Write a Research Proposal | Examples & Templates

How to Write a Research Proposal | Examples & Templates

Published on 30 October 2022 by Shona McCombes and Tegan George. Revised on 13 June 2023.

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

• Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organised and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, frequently asked questions.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

Prevent plagiarism, run a free check.

Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

• Example research proposal #1: ‘A Conceptual Framework for Scheduling Constraint Management’
• Example research proposal #2: ‘ Medical Students as Mediators of Change in Tobacco Use’

Like your dissertation or thesis, the proposal will usually have a title page that includes:

• The proposed title of your project
• Your supervisor’s name
• Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

• Introduce your topic
• Give necessary background and context
• Outline your  problem statement  and research questions

To guide your introduction , include information about:

• Who could have an interest in the topic (e.g., scientists, policymakers)
• How much is already known about the topic
• What is missing from this current knowledge
• What new insights your research will contribute
• Why you believe this research is worth doing

As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

• Comparing and contrasting the main theories, methods, and debates
• Examining the strengths and weaknesses of different approaches
• Explaining how will you build on, challenge, or synthesise prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasise again what you aim to contribute and why it matters.

For example, your results might have implications for:

• Improving best practices
• Informing policymaking decisions
• Strengthening a theory or model
• Challenging popular or scientific beliefs
• Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

• Cost : exactly how much money do you need?
• Justification : why is this cost necessary to complete the research?
• Source : how did you calculate the amount?

To determine your budget, think about:

• Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
• Materials : do you need access to any tools or technologies?
• Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement.

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

Cite this Scribbr article

If you want to cite this source, you can copy and paste the citation or click the ‘Cite this Scribbr article’ button to automatically add the citation to our free Reference Generator.

McCombes, S. & George, T. (2023, June 13). How to Write a Research Proposal | Examples & Templates. Scribbr. Retrieved 15 April 2024, from https://www.scribbr.co.uk/the-research-process/research-proposal-explained/

Is this article helpful?

Shona McCombes

Other students also liked, what is a research methodology | steps & tips, what is a literature review | guide, template, & examples, how to write a results section | tips & examples.

An official website of the United States government

The .gov means it’s official. Federal government websites often end in .gov or .mil. Before sharing sensitive information, make sure you’re on a federal government site.

The site is secure. The https:// ensures that you are connecting to the official website and that any information you provide is encrypted and transmitted securely.

• Publications
• Account settings

Preview improvements coming to the PMC website in October 2024. Learn More or Try it out now .

• Advanced Search
• Journal List
• Indian J Anaesth
• v.60(9); 2016 Sep

How to write a research proposal?

Department of Anaesthesiology, Bangalore Medical College and Research Institute, Bengaluru, Karnataka, India

Devika Rani Duggappa

Writing the proposal of a research work in the present era is a challenging task due to the constantly evolving trends in the qualitative research design and the need to incorporate medical advances into the methodology. The proposal is a detailed plan or ‘blueprint’ for the intended study, and once it is completed, the research project should flow smoothly. Even today, many of the proposals at post-graduate evaluation committees and application proposals for funding are substandard. A search was conducted with keywords such as research proposal, writing proposal and qualitative using search engines, namely, PubMed and Google Scholar, and an attempt has been made to provide broad guidelines for writing a scientifically appropriate research proposal.

INTRODUCTION

A clean, well-thought-out proposal forms the backbone for the research itself and hence becomes the most important step in the process of conduct of research.[ 1 ] The objective of preparing a research proposal would be to obtain approvals from various committees including ethics committee [details under ‘Research methodology II’ section [ Table 1 ] in this issue of IJA) and to request for grants. However, there are very few universally accepted guidelines for preparation of a good quality research proposal. A search was performed with keywords such as research proposal, funding, qualitative and writing proposals using search engines, namely, PubMed, Google Scholar and Scopus.

Five ‘C’s while writing a literature review

BASIC REQUIREMENTS OF A RESEARCH PROPOSAL

A proposal needs to show how your work fits into what is already known about the topic and what new paradigm will it add to the literature, while specifying the question that the research will answer, establishing its significance, and the implications of the answer.[ 2 ] The proposal must be capable of convincing the evaluation committee about the credibility, achievability, practicality and reproducibility (repeatability) of the research design.[ 3 ] Four categories of audience with different expectations may be present in the evaluation committees, namely academic colleagues, policy-makers, practitioners and lay audiences who evaluate the research proposal. Tips for preparation of a good research proposal include; ‘be practical, be persuasive, make broader links, aim for crystal clarity and plan before you write’. A researcher must be balanced, with a realistic understanding of what can be achieved. Being persuasive implies that researcher must be able to convince other researchers, research funding agencies, educational institutions and supervisors that the research is worth getting approval. The aim of the researcher should be clearly stated in simple language that describes the research in a way that non-specialists can comprehend, without use of jargons. The proposal must not only demonstrate that it is based on an intelligent understanding of the existing literature but also show that the writer has thought about the time needed to conduct each stage of the research.[ 4 , 5 ]

CONTENTS OF A RESEARCH PROPOSAL

The contents or formats of a research proposal vary depending on the requirements of evaluation committee and are generally provided by the evaluation committee or the institution.

In general, a cover page should contain the (i) title of the proposal, (ii) name and affiliation of the researcher (principal investigator) and co-investigators, (iii) institutional affiliation (degree of the investigator and the name of institution where the study will be performed), details of contact such as phone numbers, E-mail id's and lines for signatures of investigators.

The main contents of the proposal may be presented under the following headings: (i) introduction, (ii) review of literature, (iii) aims and objectives, (iv) research design and methods, (v) ethical considerations, (vi) budget, (vii) appendices and (viii) citations.[ 4 ]

Introduction

It is also sometimes termed as ‘need for study’ or ‘abstract’. Introduction is an initial pitch of an idea; it sets the scene and puts the research in context.[ 6 ] The introduction should be designed to create interest in the reader about the topic and proposal. It should convey to the reader, what you want to do, what necessitates the study and your passion for the topic.[ 7 ] Some questions that can be used to assess the significance of the study are: (i) Who has an interest in the domain of inquiry? (ii) What do we already know about the topic? (iii) What has not been answered adequately in previous research and practice? (iv) How will this research add to knowledge, practice and policy in this area? Some of the evaluation committees, expect the last two questions, elaborated under a separate heading of ‘background and significance’.[ 8 ] Introduction should also contain the hypothesis behind the research design. If hypothesis cannot be constructed, the line of inquiry to be used in the research must be indicated.

Review of literature

It refers to all sources of scientific evidence pertaining to the topic in interest. In the present era of digitalisation and easy accessibility, there is an enormous amount of relevant data available, making it a challenge for the researcher to include all of it in his/her review.[ 9 ] It is crucial to structure this section intelligently so that the reader can grasp the argument related to your study in relation to that of other researchers, while still demonstrating to your readers that your work is original and innovative. It is preferable to summarise each article in a paragraph, highlighting the details pertinent to the topic of interest. The progression of review can move from the more general to the more focused studies, or a historical progression can be used to develop the story, without making it exhaustive.[ 1 ] Literature should include supporting data, disagreements and controversies. Five ‘C's may be kept in mind while writing a literature review[ 10 ] [ Table 1 ].

Aims and objectives

The research purpose (or goal or aim) gives a broad indication of what the researcher wishes to achieve in the research. The hypothesis to be tested can be the aim of the study. The objectives related to parameters or tools used to achieve the aim are generally categorised as primary and secondary objectives.

Research design and method

The objective here is to convince the reader that the overall research design and methods of analysis will correctly address the research problem and to impress upon the reader that the methodology/sources chosen are appropriate for the specific topic. It should be unmistakably tied to the specific aims of your study.

In this section, the methods and sources used to conduct the research must be discussed, including specific references to sites, databases, key texts or authors that will be indispensable to the project. There should be specific mention about the methodological approaches to be undertaken to gather information, about the techniques to be used to analyse it and about the tests of external validity to which researcher is committed.[ 10 , 11 ]

The components of this section include the following:[ 4 ]

Population and sample

Population refers to all the elements (individuals, objects or substances) that meet certain criteria for inclusion in a given universe,[ 12 ] and sample refers to subset of population which meets the inclusion criteria for enrolment into the study. The inclusion and exclusion criteria should be clearly defined. The details pertaining to sample size are discussed in the article “Sample size calculation: Basic priniciples” published in this issue of IJA.

Data collection

The researcher is expected to give a detailed account of the methodology adopted for collection of data, which include the time frame required for the research. The methodology should be tested for its validity and ensure that, in pursuit of achieving the results, the participant's life is not jeopardised. The author should anticipate and acknowledge any potential barrier and pitfall in carrying out the research design and explain plans to address them, thereby avoiding lacunae due to incomplete data collection. If the researcher is planning to acquire data through interviews or questionnaires, copy of the questions used for the same should be attached as an annexure with the proposal.

Rigor (soundness of the research)

This addresses the strength of the research with respect to its neutrality, consistency and applicability. Rigor must be reflected throughout the proposal.

It refers to the robustness of a research method against bias. The author should convey the measures taken to avoid bias, viz. blinding and randomisation, in an elaborate way, thus ensuring that the result obtained from the adopted method is purely as chance and not influenced by other confounding variables.

Consistency

Consistency considers whether the findings will be consistent if the inquiry was replicated with the same participants and in a similar context. This can be achieved by adopting standard and universally accepted methods and scales.

Applicability

Applicability refers to the degree to which the findings can be applied to different contexts and groups.[ 13 ]

Data analysis

This section deals with the reduction and reconstruction of data and its analysis including sample size calculation. The researcher is expected to explain the steps adopted for coding and sorting the data obtained. Various tests to be used to analyse the data for its robustness, significance should be clearly stated. Author should also mention the names of statistician and suitable software which will be used in due course of data analysis and their contribution to data analysis and sample calculation.[ 9 ]

Ethical considerations

Medical research introduces special moral and ethical problems that are not usually encountered by other researchers during data collection, and hence, the researcher should take special care in ensuring that ethical standards are met. Ethical considerations refer to the protection of the participants' rights (right to self-determination, right to privacy, right to autonomy and confidentiality, right to fair treatment and right to protection from discomfort and harm), obtaining informed consent and the institutional review process (ethical approval). The researcher needs to provide adequate information on each of these aspects.

Informed consent needs to be obtained from the participants (details discussed in further chapters), as well as the research site and the relevant authorities.

When the researcher prepares a research budget, he/she should predict and cost all aspects of the research and then add an additional allowance for unpredictable disasters, delays and rising costs. All items in the budget should be justified.

Appendices are documents that support the proposal and application. The appendices will be specific for each proposal but documents that are usually required include informed consent form, supporting documents, questionnaires, measurement tools and patient information of the study in layman's language.

As with any scholarly research paper, you must cite the sources you used in composing your proposal. Although the words ‘references and bibliography’ are different, they are used interchangeably. It refers to all references cited in the research proposal.

Successful, qualitative research proposals should communicate the researcher's knowledge of the field and method and convey the emergent nature of the qualitative design. The proposal should follow a discernible logic from the introduction to presentation of the appendices.

Financial support and sponsorship

Conflicts of interest.

There are no conflicts of interest.

How to write a Research Proposal: Home

• Components of a research proposal
• Useful videos
• Common mistakes to avoid
• Sage Research Methods LibGuide This link opens in a new window
• Managing sources
• Request a literature search
• Research proposal - examples
• Creating a Gantt chart
• Free Apps for Research
• Academic writing

What is a research proposal

What is a research proposal?

A research proposal is a document that outlines the approach a researcher will take in order to find a solution to a specific problem .  In other words, a research proposal is a summary of what you want to research, why you want to research the problem, as well as how you think the problem will be solved. The research proposal usually justifies the need for the study while presenting already existing literature and information on your topic.  Students and researchers need the research proposal to apply for either sponsorship or approval to embark on the proposed study. 

Useful information

If you wish to contact the Library or have a question, visit our  Ask a Librarian  page.

Postgraduate services

Requesting and downloading library material

Guidelines for submission of electronic versions of theses and dissertations  

Useful links

• Find e-resources
• Find e-journals and e-books
• Search Summon
• Unisa Institutional Repository
• Library Catalogue

The function of a research proposal

The main function of a proposal is to convice the reader that your proposed study is essential and relevant to your field of study.  It is meant to show the focus of your research as well as the methods to be used to achieve the study's objectives .It is important, therefore, that you read widely on your topic to get familiar with the previous research that has been done to be able to refine your project and indicate its relevance and value to existing research.

• Next: Components of a research proposal >>
• Last Updated: Dec 19, 2023 12:35 PM
• URL: https://libguides.unisa.ac.za/research_proposal

• Postgraduate

Research degrees

• Examples of Research proposals
• Apply for 2024
• Find a course
• Accessibility

Examples of research proposals

How to write your research proposal, with examples of good proposals.

Research proposals

Your research proposal is a key part of your application. It tells us about the question you want to answer through your research. It is a chance for you to show your knowledge of the subject area and tell us about the methods you want to use.

We use your research proposal to match you with a supervisor or team of supervisors.

In your proposal, please tell us if you have an interest in the work of a specific academic at York St John. You can get in touch with this academic to discuss your proposal. You can also speak to one of our Research Leads. There is a list of our Research Leads on the Apply page.

When you write your proposal you need to:

• Highlight how it is original or significant
• Explain how it will develop or challenge current knowledge of your subject
• Identify the importance of your research
• Show why you are the right person to do this research
• Research Proposal Example 1 (DOC, 49kB)
• Research Proposal Example 2 (DOC, 0.9MB)
• Research Proposal Example 3 (DOC, 55.5kB)
• Research Proposal Example 4 (DOC, 49.5kB)

Subject specific guidance

• Writing a Humanities PhD Proposal (PDF, 0.1MB)
• Writing a Creative Writing PhD Proposal (PDF, 0.1MB)
• About the University
• Our culture and values
• Academic schools
• Academic dates
• Press office

Our wider work

• Business support
• Work in the community
• Donate or support

Connect with us

York St John University

Lord Mayor’s Walk

[email protected]

01904 624 624

York St John London Campus

6th Floor Export Building

1 Clove Crescent

[email protected]

01904 876 944

• Policies and documents
• Module documents
• Programme specifications
• Quality gateway
• Admissions documents
• Access and Participation Plan
• Freedom of information
• Accessibility statement
• Modern slavery and human trafficking statement

© York St John University 2024

Colour Picker

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Dui id ornare arcu odio.

Felis bibendum ut tristique et egestas quis ipsum. Et netus et malesuada fames ac turpis egestas. Faucibus pulvinar elementum integer enim neque volutpat ac. Hac habitasse platea dictumst vestibulum rhoncus.

Nec ullamcorper sit amet risus nullam eget felis eget. Eget felis eget nunc lobortis mattis aliquam faucibus purus.

How to write your research proposal

A key part of your application is your research proposal. Whether you are applying for a self-funded or studentship you should follow the guidance below.

If you are looking specifically for advice on writing your PhD by published work research proposal, read our guide .

You are encouraged to contact us to discuss the availability of supervision in your area of research before you make a formal application, by  visiting our areas of research .

What is your research proposal used for and why is it important?

• It is used to establish whether there is expertise to support your proposed area of research
• It forms part of the assessment of your application
• The research proposal you submit as part of your application is just the starting point, as your ideas evolve your proposed research is likely to change

How long should my research proposal be?

It should be 2,000–3,500 words (4-7 pages) long.

What should be included in my research proposal?

Your proposal should include the following:

• your title should give a clear indication of your proposed research approach or key question

2. BACKGROUND AND RATIONALE

You should include:

• the background and issues of your proposed research
• identify your discipline
• a short literature review
• a summary of key debates and developments in the field

3. RESEARCH QUESTION(S)

You should formulate these clearly, giving an explanation as to what problems and issues are to be explored and why they are worth exploring

4. RESEARCH METHODOLOGY

You should provide an outline of:

• the theoretical resources to be drawn on
• the research approach (theoretical framework)
• the research methods appropriate for the proposed research
• a discussion of advantages as well as limits of particular approaches and methods

5. PLAN OF WORK & TIME SCHEDULE

You should include an outline of the various stages and corresponding time lines for developing and implementing the research, including writing up your thesis.

For  full-time study  your research should be completed within three years, with writing up completed in the fourth year of registration.

For  part-time study  your research should be completed within six years, with writing up completed by the eighth year.

6. BIBLIOGRAPHY

• a list of references to key articles and texts discussed within your research proposal
• a selection of sources appropriate to the proposed research

Related pages

Fees and funding.

How much will it cost to study a research degree?

Research degrees

Find out if you can apply for a Research Degree at the University of Westminster.

Research degree by distance learning

Find out about Research Degree distance learning options at the University of Westminster.

We use cookies to ensure the best experience on our website.

By accepting you agree to cookies being stored on your device.

Some of these cookies are essential to the running of the site, while others help us to improve your experience.

Functional cookies enable core functionality such as security, network management, and accessibility.

Analytics cookies help us improve our website based on user needs by collecting information, which does not directly identify anyone.

Marketing cookies send information on your visit to third parties so that they can make their advertising more relevant to you when you visit other websites.

• Privacy Policy

Buy Me a Coffee

Home » Proposal – Types, Examples, and Writing Guide

Proposal – Types, Examples, and Writing Guide

Table of Contents

Definition:

Proposal is a formal document or presentation that outlines a plan, idea, or project and seeks to persuade others to support or adopt it. Proposals are commonly used in business, academia, and various other fields to propose new initiatives, solutions to problems, research studies, or business ventures.

Proposal Layout

While the specific layout of a proposal may vary depending on the requirements or guidelines provided by the recipient, there are some common sections that are typically included in a standard proposal. Here’s a typical layout for a proposal:

• The title of the proposal.
• Your name or the name of your organization.
• Date of submission.
• A list of sections or headings with corresponding page numbers for easy navigation.
• An overview of the proposal, highlighting its key points and benefits.
• Summarize the problem or opportunity.
• Outline the proposed solution or project.
• Mention the expected outcomes or deliverables.
• Keep it concise and compelling.
• Provide background information about the issue or context.
• Explain the purpose and objectives of the proposal.
• Clarify the problem statement or opportunity that the proposal aims to address.
• Describe in detail the methodology , approach , or plan to achieve the objectives.
• Outline the steps or tasks involved in implementing the proposal.
• Explain how the proposed solution or project will be executed.
• Include a timeline or schedule to demonstrate the project’s timeline.
• Define the specific activities, tasks, or services to be provided.
• Clarify the deliverables and expected outcomes.
• Mention any limitations or exclusions, if applicable.
• Provide a detailed breakdown of the costs associated with the proposal.
• Include itemized expenses such as personnel, materials, equipment, and any other relevant costs.
• If applicable, include a justification for each cost.
• Introduce the individuals or team members involved in the proposal.
• Highlight their qualifications, expertise, and experience relevant to the project.
• Include their roles and responsibilities.
• Specify how the success of the proposal will be measured.
• Define evaluation criteria and metrics to assess the outcomes.
• Explain how progress will be tracked and reported.
• Recap the main points of the proposal.
• Reiterate the benefits and advantages of the proposed solution.
• Emphasize the value and importance of supporting or adopting the proposal.
• Include any additional documents, references, charts, graphs, or data that support your proposal.
• These can include resumes, letters of support, financial projections, or relevant research materials.

Types of Types of Proposals

When it comes to proposals, there are various types depending on the context and purpose. Here are some common types of proposals:

Business Proposal

This type of proposal is used in the business world to present a plan, idea, or project to potential clients, investors, or partners. It typically includes an executive summary, problem statement, proposed solution, timeline, budget, and anticipated outcomes.

Project Proposal

A project proposal is a detailed document that outlines the objectives, scope, methodology, deliverables, and budget of a specific project. It is used to seek approval and funding from stakeholders or clients.

Research Proposal

Research proposals are commonly used in academic or scientific settings. They outline the research objectives, methodology, timeline, expected outcomes, and potential significance of a research study. These proposals are submitted to funding agencies, universities, or research institutions.

Grant Proposal

Non-profit organizations, researchers, or individuals seeking funding for a project or program often write grant proposals. These proposals provide a detailed plan of the project, including goals, methods, budget, and expected outcomes, to convince grant-making bodies to provide financial support.

Sales Proposal

Sales proposals are used by businesses to pitch their products or services to potential customers. They typically include information about the product/service, pricing, features, benefits, and a persuasive argument to encourage the recipient to make a purchase.

Sponsorship Proposal

When seeking sponsorship for an event, sports team, or individual, a sponsorship proposal is created. It outlines the benefits for the sponsor, the exposure they will receive, and the financial or in-kind support required.

Marketing Proposal

A marketing proposal is developed by marketing agencies or professionals to present their strategies and tactics to potential clients. It includes an analysis of the target market, proposed marketing activities, budget, and expected results.

Policy Proposal

In the realm of government or public policy, individuals or organizations may create policy proposals to suggest new laws, regulations, or changes to existing policies. These proposals typically provide an overview of the issue, the proposed solution, supporting evidence, and potential impacts.

Training Proposal

Organizations often create training proposals to propose a training program for their employees. These proposals outline the training objectives, topics to be covered, training methods, resources required, and anticipated outcomes.

Partnership Proposal

When two or more organizations or individuals wish to collaborate or form a partnership, a partnership proposal is used to present the benefits, shared goals, responsibilities, and terms of the proposed partnership.

Event Proposal

Event planners or individuals organizing an event, such as a conference, concert, or wedding, may create an event proposal. It includes details about the event concept, venue, logistics, budget, marketing plan, and anticipated attendee experience.

Technology Proposal

Technology proposals are used to present new technological solutions, system upgrades, or IT projects to stakeholders or decision-makers. These proposals outline the technology requirements, implementation plan, costs, and anticipated benefits.

Construction Proposal

Contractors or construction companies create construction proposals to bid on construction projects. These proposals include project specifications, cost estimates, timelines, materials, and construction methodologies.

Book Proposal

Authors or aspiring authors create book proposals to pitch their book ideas to literary agents or publishers. These proposals include a synopsis of the book, target audience, marketing plan, author’s credentials, and sample chapters.

Social Media Proposal

Social media professionals or agencies create social media proposals to present their strategies for managing social media accounts, creating content, and growing online presence. These proposals include an analysis of the current social media presence, proposed tactics, metrics for success, and pricing.

Training and Development Proposal

Similar to training proposals, these proposals focus on the overall development and growth of employees within an organization. They may include plans for leadership development, skill enhancement, or professional certification programs.

Consulting Proposal

Consultants create consulting proposals to present their services and expertise to potential clients. These proposals outline the problem statement, proposed approach, scope of work, timeline, deliverables, and fees.

Policy Advocacy Proposal

Organizations or individuals seeking to influence public policy or advocate for a particular cause create policy advocacy proposals. These proposals present research, evidence, and arguments to support a specific policy change or reform.

Website Design Proposal

Web designers or agencies create website design proposals to pitch their services to clients. These proposals outline the project scope, design concepts, development process, timeline, and pricing.

Environmental Proposal

Environmental proposals are created to address environmental issues or propose conservation initiatives. These proposals may include strategies for renewable energy, waste management, biodiversity preservation, or sustainable practices.

Health and Wellness Proposal

Proposals related to health and wellness can cover a range of topics, such as wellness programs, community health initiatives, healthcare system improvements, or health education campaigns.

Human Resources (HR) Proposal

HR professionals may create HR proposals to introduce new policies, employee benefits programs, performance evaluation systems, or employee training initiatives within an organization.

Nonprofit Program Proposal

Nonprofit organizations seeking funding or support for a specific program or project create nonprofit program proposals. These proposals outline the program’s objectives, activities, target beneficiaries, budget, and expected outcomes.

Government Contract Proposal

When bidding for government contracts, businesses or contractors create government contract proposals. These proposals include details about the project, compliance with regulations, cost estimates, and qualifications.

Product Development Proposal

Businesses or individuals seeking to develop and launch a new product present product development proposals. These proposals outline the product concept, market analysis, development process, production costs, and marketing strategies.

Feasibility Study Proposal

Feasibility study proposals are used to assess the viability and potential success of a project or business idea. These proposals include market research, financial analysis, risk assessment, and recommendations for implementation.

Educational Program Proposal

Educational institutions or organizations create educational program proposals to introduce new courses, curricula, or educational initiatives. These proposals outline the program objectives, learning outcomes, curriculum design, and resource requirements.

Social Service Proposal

Organizations involved in social services, such as healthcare, community development, or social welfare, create social service proposals to seek funding, support, or partnerships. These proposals outline the social issue, proposed interventions, anticipated impacts, and sustainability plans.

Proposal Writing Guide

Here’s a step-by-step guide to help you with proposal writing:

• Understand the Requirements: Before you begin writing your proposal, carefully review any guidelines, instructions, or requirements provided by the recipient or organization. This will ensure that you meet their expectations and include all necessary information.
• Research and Gather Information: Conduct thorough research on the topic or project you are proposing. Collect relevant data, statistics, case studies, and any supporting evidence that strengthens your proposal. This will demonstrate your knowledge and credibility.
• Define the Problem or Opportunity: Clearly identify and articulate the problem or opportunity that your proposal aims to address. Provide a concise and compelling explanation of why it is important and relevant.
• State Your Objectives: Outline the specific objectives or goals of your proposal. What do you hope to achieve? Make sure your objectives are clear, measurable, and aligned with the needs of the recipient.
• Present Your Solution: Propose your solution or approach to the problem. Describe how your solution is unique, innovative, and effective. Provide a step-by-step plan or methodology, highlighting key activities, deliverables, and timelines.
• Demonstrate Benefits and Impact: Clearly outline the benefits and impact of your proposal. Explain how it will add value, solve the problem, or create positive change. Use evidence and examples to support your claims.
• Develop a Budget: If applicable, include a detailed budget that outlines the costs associated with implementing your proposal. Be transparent and realistic about expenses, and clearly explain how the funding will be allocated.
• Address Potential Risks and Mitigation Strategies: Identify any potential risks, challenges, or obstacles that may arise during the implementation of your proposal. Offer strategies or contingency plans to mitigate these risks and ensure the success of your project.
• Provide Supporting Documentation: Include any supporting documents that add credibility to your proposal. This may include resumes or bios of key team members, letters of support or partnership, relevant certifications, or past success stories.
• Write Clearly and Concisely: Use clear and concise language to communicate your ideas effectively. Avoid jargon or technical terms that may confuse or alienate the reader. Structure your proposal with headings, subheadings, and bullet points to enhance readability.
• Proofread and Edit: Carefully review your proposal for grammar, spelling, and formatting errors. Ensure that it is well-organized, coherent, and flows logically. Consider asking someone else to review it for feedback and suggestions.
• Include a Professional Cover Letter: If appropriate, attach a cover letter introducing your proposal. This letter should summarize the key points, express your enthusiasm, and provide contact information for further discussion.
• Follow Submission Instructions: Follow the specific instructions for submitting your proposal. This may include submitting it electronically, mailing it, or delivering it in person. Pay attention to submission deadlines and any additional requirements.
• Follow Up: After submitting your proposal, consider following up with the recipient to ensure they received it and address any questions or concerns they may have. This shows your commitment and professionalism.

Purpose of Proposal

The purpose of a proposal is to present a plan, idea, project, or solution to a specific audience in a persuasive and compelling manner. Proposals are typically written documents that aim to:

• Convince and Persuade: The primary purpose of a proposal is to convince the recipient or decision-makers to accept and support the proposed plan or idea. It is important to present a strong case, providing evidence, logical reasoning, and clear benefits to demonstrate why the proposal should be approved.
• Seek Approval or Funding: Proposals often seek approval or funding for a project, program, research study, business venture, or initiative. The purpose is to secure the necessary resources, whether financial, human, or technical, to implement the proposed endeavor.
• Solve Problems or Address Opportunities: Proposals are often developed in response to a problem, challenge, or opportunity. The purpose is to provide a well-thought-out solution or approach that effectively addresses the issue or leverages the opportunity for positive outcomes.
• Present a Comprehensive Plan : Proposals outline a comprehensive plan, including objectives, strategies, methodologies, timelines, budgets, and anticipated outcomes. The purpose is to demonstrate the feasibility, practicality, and potential success of the proposed plan.
• Inform and Educate: Proposals provide detailed information and analysis to educate the audience about the subject matter. They offer a thorough understanding of the problem or opportunity, the proposed solution, and the potential impact.
• Establish Credibility: Proposals aim to establish the credibility and expertise of the individual or organization presenting the proposal. They demonstrate the knowledge, experience, qualifications, and track record that make the proposer capable of successfully executing the proposed plan.
• I nitiate Collaboration or Partnerships: Proposals may serve as a means to initiate collaboration, partnerships, or contractual agreements. They present an opportunity for individuals, organizations, or entities to work together towards a common goal or project.
• Provide a Basis for Decision-Making: Proposals offer the information and analysis necessary for decision-makers to evaluate the merits and feasibility of the proposed plan. They provide a framework for informed decision-making, allowing stakeholders to assess the risks, benefits, and potential outcomes.

When to write a Proposal

Proposals are typically written in various situations when you need to present a plan, idea, or project to a specific audience. Here are some common scenarios when you may need to write a proposal:

• Business Opportunities: When you identify a business opportunity, such as a potential client or partnership, you may write a proposal to pitch your products, services, or collaboration ideas.
• Funding or Grants: If you require financial support for a project, research study, non-profit program, or any initiative, you may need to write a proposal to seek funding from government agencies, foundations, or philanthropic organizations.
• Project Planning: When you plan to undertake a project, whether it’s a construction project, software development, event organization, or any other endeavor, writing a project proposal helps outline the objectives, deliverables, timelines, and resource requirements.
• Research Studies: In academic or scientific settings, researchers write research proposals to present their study objectives, research questions, methodology, anticipated outcomes, and potential significance to funding bodies, universities, or research institutions.
• Business Development: If you’re expanding your business, launching a new product or service, or entering a new market, writing a business proposal helps outline your plans, strategies, market analysis, and financial projections to potential investors or partners.
• Partnerships and Collaborations: When seeking partnerships, collaborations, or joint ventures with other organizations or individuals, writing a partnership proposal helps communicate the benefits, shared goals, responsibilities, and terms of the proposed partnership.
• Policy or Advocacy Initiatives: When advocating for a particular cause, addressing public policy issues, or proposing policy changes, writing a policy proposal helps outline the problem, proposed solutions, supporting evidence, and potential impacts.
• Contract Bidding: If you’re bidding for contracts, whether in government or private sectors, writing a proposal is necessary to present your capabilities, expertise, resources, and pricing to potential clients or procurement departments.
• Consulting or Service Contracts: If you offer consulting services, professional expertise, or specialized services, writing a proposal helps outline your approach, deliverables, fees, and timeline to potential clients.

Importance of Proposal

Proposals play a significant role in numerous areas and have several important benefits. Here are some key reasons why proposals are important:

• Communication and Clarity: Proposals serve as a formal means of communication, allowing you to clearly articulate your plan, idea, or project to others. By presenting your proposal in a structured format, you ensure that your message is conveyed effectively, minimizing misunderstandings and confusion.
• Decision-Making Tool: Proposals provide decision-makers with the necessary information and analysis to make informed choices. They offer a comprehensive overview of the proposal, including objectives, strategies, timelines, budgets, and anticipated outcomes. This enables stakeholders to evaluate the proposal’s feasibility, alignment with goals, and potential return on investment.
• Accountability and Documentation: Proposals serve as a written record of commitments, responsibilities, and expectations. Once a proposal is approved, it becomes a reference point for all parties involved, ensuring that everyone is on the same page and accountable for their roles and obligations.
• Planning and Organization: Writing a proposal requires thorough planning and organization. It compels you to define objectives, outline strategies, consider potential risks, and create a timeline. This process helps you think critically about the proposal, identifying strengths, weaknesses, and areas that require further refinement.
• Persuasion and Influence: Proposals are persuasive documents that aim to convince others to support or approve your plan. By presenting a well-constructed proposal, supported by evidence, logical reasoning, and benefits, you enhance your ability to influence decision-makers and stakeholders.
• Resource Allocation and Funding: Many proposals are written to secure resources, whether financial, human, or technical. A compelling proposal can increase the likelihood of obtaining funding, grants, or other resources needed to execute a project or initiative successfully.
• Partnership and Collaboration Opportunities: Proposals enable you to seek partnerships, collaborations, or joint ventures with other organizations or individuals. By presenting a clear proposal that outlines the benefits, shared goals, responsibilities, and terms, you increase the likelihood of forming mutually beneficial relationships.
• Professionalism and Credibility: A well-written proposal demonstrates professionalism, expertise, and credibility. It showcases your ability to analyze complex issues, develop effective strategies, and present ideas in a concise and persuasive manner. This can enhance your reputation and increase trust among stakeholders.
• Continual Improvement: The process of writing proposals encourages you to refine your ideas, explore alternatives, and seek feedback. It provides an opportunity for reflection and refinement, ultimately leading to continuous improvement in your plans and approaches.

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

You may also like

How To Write A Proposal – Step By Step Guide...

Grant Proposal – Example, Template and Guide

How To Write A Business Proposal – Step-by-Step...

Business Proposal – Templates, Examples and Guide

How To Write A Research Proposal – Step-by-Step...

How To Write A Grant Proposal – Step-by-Step...

Have a language expert improve your writing

Run a free plagiarism check in 10 minutes, generate accurate citations for free.

• Knowledge Base
• Starting the research process
• 10 Research Question Examples to Guide Your Research Project

10 Research Question Examples to Guide your Research Project

Published on October 30, 2022 by Shona McCombes . Revised on October 19, 2023.

The research question is one of the most important parts of your research paper , thesis or dissertation . It’s important to spend some time assessing and refining your question before you get started.

The exact form of your question will depend on a few things, such as the length of your project, the type of research you’re conducting, the topic , and the research problem . However, all research questions should be focused, specific, and relevant to a timely social or scholarly issue.

Once you’ve read our guide on how to write a research question , you can use these examples to craft your own.

Note that the design of your research question can depend on what method you are pursuing. Here are a few options for qualitative, quantitative, and statistical research questions.

Other interesting articles

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

• Sampling methods
• Simple random sampling
• Stratified sampling
• Cluster sampling
• Likert scales
• Reproducibility

 Statistics

• Null hypothesis
• Statistical power
• Probability distribution
• Effect size
• Poisson distribution

Research bias

• Optimism bias
• Cognitive bias
• Implicit bias
• Hawthorne effect
• Anchoring bias
• Explicit bias

Cite this Scribbr article

If you want to cite this source, you can copy and paste the citation or click the “Cite this Scribbr article” button to automatically add the citation to our free Citation Generator.

McCombes, S. (2023, October 19). 10 Research Question Examples to Guide your Research Project. Scribbr. Retrieved April 15, 2024, from https://www.scribbr.com/research-process/research-question-examples/

Is this article helpful?

Shona McCombes

Other students also liked, writing strong research questions | criteria & examples, how to choose a dissertation topic | 8 steps to follow, evaluating sources | methods & examples, unlimited academic ai-proofreading.

✔ Document error-free in 5minutes ✔ Unlimited document corrections ✔ Specialized in correcting academic texts

Research Aims, Objectives & Questions

The “Golden Thread” Explained Simply (+ Examples)

By: David Phair (PhD) and Alexandra Shaeffer (PhD) | June 2022

The research aims , objectives and research questions (collectively called the “golden thread”) are arguably the most important thing you need to get right when you’re crafting a research proposal , dissertation or thesis . We receive questions almost every day about this “holy trinity” of research and there’s certainly a lot of confusion out there, so we’ve crafted this post to help you navigate your way through the fog.

Overview: The Golden Thread

• What is the golden thread
• What are research aims ( examples )
• What are research objectives ( examples )
• What are research questions ( examples )
• The importance of alignment in the golden thread

What is the “golden thread”?  

The golden thread simply refers to the collective research aims , research objectives , and research questions for any given project (i.e., a dissertation, thesis, or research paper ). These three elements are bundled together because it’s extremely important that they align with each other, and that the entire research project aligns with them.

Importantly, the golden thread needs to weave its way through the entirety of any research project , from start to end. In other words, it needs to be very clearly defined right at the beginning of the project (the topic ideation and proposal stage) and it needs to inform almost every decision throughout the rest of the project. For example, your research design and methodology will be heavily influenced by the golden thread (we’ll explain this in more detail later), as well as your literature review.

The research aims, objectives and research questions (the golden thread) define the focus and scope ( the delimitations ) of your research project. In other words, they help ringfence your dissertation or thesis to a relatively narrow domain, so that you can “go deep” and really dig into a specific problem or opportunity. They also help keep you on track , as they act as a litmus test for relevance. In other words, if you’re ever unsure whether to include something in your document, simply ask yourself the question, “does this contribute toward my research aims, objectives or questions?”. If it doesn’t, chances are you can drop it.

Alright, enough of the fluffy, conceptual stuff. Let’s get down to business and look at what exactly the research aims, objectives and questions are and outline a few examples to bring these concepts to life.

Research Aims: What are they?

Simply put, the research aim(s) is a statement that reflects the broad overarching goal (s) of the research project. Research aims are fairly high-level (low resolution) as they outline the general direction of the research and what it’s trying to achieve .

Research Aims: Examples  

True to the name, research aims usually start with the wording “this research aims to…”, “this research seeks to…”, and so on. For example:

“This research aims to explore employee experiences of digital transformation in retail HR.”   “This study sets out to assess the interaction between student support and self-care on well-being in engineering graduate students”  

As you can see, these research aims provide a high-level description of what the study is about and what it seeks to achieve. They’re not hyper-specific or action-oriented, but they’re clear about what the study’s focus is and what is being investigated.

Need a helping hand?

Research Objectives: What are they?

The research objectives take the research aims and make them more practical and actionable . In other words, the research objectives showcase the steps that the researcher will take to achieve the research aims.

The research objectives need to be far more specific (higher resolution) and actionable than the research aims. In fact, it’s always a good idea to craft your research objectives using the “SMART” criteria. In other words, they should be specific, measurable, achievable, relevant and time-bound”.

Research Objectives: Examples  

Let’s look at two examples of research objectives. We’ll stick with the topic and research aims we mentioned previously.  

For the digital transformation topic:

To observe the retail HR employees throughout the digital transformation. To assess employee perceptions of digital transformation in retail HR. To identify the barriers and facilitators of digital transformation in retail HR.

And for the student wellness topic:

To determine whether student self-care predicts the well-being score of engineering graduate students. To determine whether student support predicts the well-being score of engineering students. To assess the interaction between student self-care and student support when predicting well-being in engineering graduate students.

  As you can see, these research objectives clearly align with the previously mentioned research aims and effectively translate the low-resolution aims into (comparatively) higher-resolution objectives and action points . They give the research project a clear focus and present something that resembles a research-based “to-do” list.

Research Questions: What are they?

Finally, we arrive at the all-important research questions. The research questions are, as the name suggests, the key questions that your study will seek to answer . Simply put, they are the core purpose of your dissertation, thesis, or research project. You’ll present them at the beginning of your document (either in the introduction chapter or literature review chapter) and you’ll answer them at the end of your document (typically in the discussion and conclusion chapters).  

The research questions will be the driving force throughout the research process. For example, in the literature review chapter, you’ll assess the relevance of any given resource based on whether it helps you move towards answering your research questions. Similarly, your methodology and research design will be heavily influenced by the nature of your research questions. For instance, research questions that are exploratory in nature will usually make use of a qualitative approach, whereas questions that relate to measurement or relationship testing will make use of a quantitative approach.  

Let’s look at some examples of research questions to make this more tangible.

Research Questions: Examples  

Again, we’ll stick with the research aims and research objectives we mentioned previously.  

For the digital transformation topic (which would be qualitative in nature):

How do employees perceive digital transformation in retail HR? What are the barriers and facilitators of digital transformation in retail HR?  

And for the student wellness topic (which would be quantitative in nature):

Does student self-care predict the well-being scores of engineering graduate students? Does student support predict the well-being scores of engineering students? Do student self-care and student support interact when predicting well-being in engineering graduate students?  

You’ll probably notice that there’s quite a formulaic approach to this. In other words, the research questions are basically the research objectives “converted” into question format. While that is true most of the time, it’s not always the case. For example, the first research objective for the digital transformation topic was more or less a step on the path toward the other objectives, and as such, it didn’t warrant its own research question.  

So, don’t rush your research questions and sloppily reword your objectives as questions. Carefully think about what exactly you’re trying to achieve (i.e. your research aim) and the objectives you’ve set out, then craft a set of well-aligned research questions . Also, keep in mind that this can be a somewhat iterative process , where you go back and tweak research objectives and aims to ensure tight alignment throughout the golden thread.

The importance of strong alignment 

Alignment is the keyword here and we have to stress its importance . Simply put, you need to make sure that there is a very tight alignment between all three pieces of the golden thread. If your research aims and research questions don’t align, for example, your project will be pulling in different directions and will lack focus . This is a common problem students face and can cause many headaches (and tears), so be warned.

Take the time to carefully craft your research aims, objectives and research questions before you run off down the research path. Ideally, get your research supervisor/advisor to review and comment on your golden thread before you invest significant time into your project, and certainly before you start collecting data .  

Recap: The golden thread

In this post, we unpacked the golden thread of research, consisting of the research aims , research objectives and research questions . You can jump back to any section using the links below.

As always, feel free to leave a comment below – we always love to hear from you. Also, if you’re interested in 1-on-1 support, take a look at our private coaching service here.

Psst… there’s more (for free)

This post is part of our dissertation mini-course, which covers everything you need to get started with your dissertation, thesis or research project. 

You Might Also Like:

38 Comments

Thank you very much for your great effort put. As an Undergraduate taking Demographic Research & Methodology, I’ve been trying so hard to understand clearly what is a Research Question, Research Aim and the Objectives in a research and the relationship between them etc. But as for now I’m thankful that you’ve solved my problem.

Well appreciated. This has helped me greatly in doing my dissertation.

An so delighted with this wonderful information thank you a lot.

so impressive i have benefited a lot looking forward to learn more on research.

I am very happy to have carefully gone through this well researched article.

Infact,I used to be phobia about anything research, because of my poor understanding of the concepts.

Now,I get to know that my research question is the same as my research objective(s) rephrased in question format.

I please I would need a follow up on the subject,as I intends to join the team of researchers. Thanks once again.

Thanks so much. This was really helpful.

I know you pepole have tried to break things into more understandable and easy format. And God bless you. Keep it up

i found this document so useful towards my study in research methods. thanks so much.

This is my 2nd read topic in your course and I should commend the simplified explanations of each part. I’m beginning to understand and absorb the use of each part of a dissertation/thesis. I’ll keep on reading your free course and might be able to avail the training course! Kudos!

Thank you! Better put that my lecture and helped to easily understand the basics which I feel often get brushed over when beginning dissertation work.

This is quite helpful. I like how the Golden thread has been explained and the needed alignment.

This is quite helpful. I really appreciate!

The article made it simple for researcher students to differentiate between three concepts.

Very innovative and educational in approach to conducting research.

I am very impressed with all these terminology, as I am a fresh student for post graduate, I am highly guided and I promised to continue making consultation when the need arise. Thanks a lot.

A very helpful piece. thanks, I really appreciate it .

Very well explained, and it might be helpful to many people like me.

Wish i had found this (and other) resource(s) at the beginning of my PhD journey… not in my writing up year… 😩 Anyways… just a quick question as i’m having some issues ordering my “golden thread”…. does it matter in what order you mention them? i.e., is it always first aims, then objectives, and finally the questions? or can you first mention the research questions and then the aims and objectives?

Thank you for a very simple explanation that builds upon the concepts in a very logical manner. Just prior to this, I read the research hypothesis article, which was equally very good. This met my primary objective.

My secondary objective was to understand the difference between research questions and research hypothesis, and in which context to use which one. However, I am still not clear on this. Can you kindly please guide?

In research, a research question is a clear and specific inquiry that the researcher wants to answer, while a research hypothesis is a tentative statement or prediction about the relationship between variables or the expected outcome of the study. Research questions are broader and guide the overall study, while hypotheses are specific and testable statements used in quantitative research. Research questions identify the problem, while hypotheses provide a focus for testing in the study.

Exactly what I need in this research journey, I look forward to more of your coaching videos.

This helped a lot. Thanks so much for the effort put into explaining it.

What data source in writing dissertation/Thesis requires?

What is data source covers when writing dessertation/thesis

This is quite useful thanks

I’m excited and thankful. I got so much value which will help me progress in my thesis.

where are the locations of the reserch statement, research objective and research question in a reserach paper? Can you write an ouline that defines their places in the researh paper?

Very helpful and important tips on Aims, Objectives and Questions.

Thank you so much for making research aim, research objectives and research question so clear. This will be helpful to me as i continue with my thesis.

Thanks much for this content. I learned a lot. And I am inspired to learn more. I am still struggling with my preparation for dissertation outline/proposal. But I consistently follow contents and tutorials and the new FB of GRAD Coach. Hope to really become confident in writing my dissertation and successfully defend it.

As a researcher and lecturer, I find splitting research goals into research aims, objectives, and questions is unnecessarily bureaucratic and confusing for students. For most biomedical research projects, including ‘real research’, 1-3 research questions will suffice (numbers may differ by discipline).

Awesome! Very important resources and presented in an informative way to easily understand the golden thread. Indeed, thank you so much.

Well explained

The blog article on research aims, objectives, and questions by Grad Coach is a clear and insightful guide that aligns with my experiences in academic research. The article effectively breaks down the often complex concepts of research aims and objectives, providing a straightforward and accessible explanation. Drawing from my own research endeavors, I appreciate the practical tips offered, such as the need for specificity and clarity when formulating research questions. The article serves as a valuable resource for students and researchers, offering a concise roadmap for crafting well-defined research goals and objectives. Whether you’re a novice or an experienced researcher, this article provides practical insights that contribute to the foundational aspects of a successful research endeavor.

A great thanks for you. it is really amazing explanation. I grasp a lot and one step up to research knowledge.

I really found these tips helpful. Thank you very much Grad Coach.

I found this article helpful. Thanks for sharing this.

Submit a Comment Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

• Print Friendly

90 years of expert advice and inspiration, for every couple.

• Engagement Rings
• Wedding Bands
• Celebrity Weddings & News
• Wedding Planning
• Destination Wedding
• Invitations & Stationery
• Wedding Décor
• Flowers & Bouquets
• Food & Drink
• Wedding Cakes
• Photography
• Wedding Dresses
• Bridesmaid Dresses
• Makeup & Hair
• Accessories
• Groom Style
• Wedding Party Attire
• Wedding Guest Attire
• Bridal Fashion Week
• Skincare & Wellness
• Engagement Party
• Bridal Shower
• Bachelorette Party
• Rehearsal Dinner
• Registry Tips
• Anniversary Gifts
• Wedding Favors
• Friends & Family
• Marriage Proposal Ideas
• Married Life
• Love & Dating
• The Brides Team
• Editorial Guidelines
• Editorial Policy
• Terms of Use and Policies
• Privacy Policy
• Overview Cover Story Aimee Song Is Doing Relationship Milestones Differently
• A Groom-to-Be's Style Guide for the Proposal and Beyond
• How to Plan Cohesive Ensembles for Every Engagement Party Type
• The 4Cs of Diamonds: Everything You Need to Know
• The Best Engagement Ring Style for Your Partner's Personality
• How to Know If Your Partner Is “the One”
• The Era of the Secret Proposal Is Over
• Every Proposal Style, Explained
• Make Your Proposal Go Viral With These Tips
• Relationships

Every Proposal Style—From Intimate and At-Home to Public in a Restaurant—Explained

Plus, tips for making whichever style you choose absolutely perfect.

In This Article

Picture this: You've reached that heart-pounding, knee-buckling moment and you're ready to pop the big question —but you’re still uncertain if your partner will enjoy the proposal you so thoughtfully curated. If that sounds like a nightmare to you, the art of proposing successfully lies in knowing your partner's preferences, personality type, and expectations, and then perfecting the moment with careful planning. 

Meet the Expert

• Riley Canty is the owner and CEO of The Yes Girls , a custom marriage proposal planning company.
• Neha Gupta helms the proposal planning company Party of Two Group .  
• Michele Velazquez is the co-owner of The Heart Bandits , a marriage proposal and romance concierge. 
• Elizabeth Overstreet is a relationship expert and love strategist.

Trying to decide how to pop the question? To avoid any pre-proposal jitters, we tapped the experts and rounded up the top proposal types, from the cozy and intimate to the grand and public—because let's face it, when it comes to asking the biggest question of your life, there's no one-size-fits-all approach. 

Private Proposals

If your partner is on the shy side or would prefer to experience this moment with just you, plan a private proposal. While this proposal type is intimate and oftentimes low-key by default, that doesn't mean it can't feel monumental. Pop the question on the trip you've been planning together for a year, so you can bask in the joy alone (you can share the news when you're back!) or in your kitchen while you and your foodie fiancé-to-be prepared a comforting meal. Another option is to set up a memory-focused vignette, complete with pictures and souvenirs taken and collected all throughout your relationship, in your living room—or any other (private) spot where the world goes quiet.

During a Quiet Moment on Vacation

This type of proposal is perfect for your introverted partner, since a vacation provides some distance from everything happening back home. You'll be able to celebrate through the entire trip, and save the big reveal—including the Instagram post, the many FaceTimes, and the engagement party—for when you return.

How to plan it : Hotels and destinations around the world are making it easier that ever to get engaged on vacation by crafting exclusive proposal experiences , and setting guests up for a truly brag-worthy engagement backdrop. For example, couples staying at HOSHINOYA Kyoto in Japan can set up a private engagement on a glass boat while gliding along a nearby river, sipping on matcha green tea, and tasting Japanese sweet treats. Sonesta Resorts St. Maarten in the Caribbean has a “ Pop the Question ” package including a dinner, a “Marry Me” LED sign, and a one-hour photography session. Mazzarò Sea Palace , a luxury hotel in Sicily, offers the option to book a traditional Sicilian serenade while you propose. In upstate New York, Scribner’s Catskill Lodge has a dreamy garden (talk about privacy!) as an ideal backdrop that can be followed by a cozy mountainside weekend getaway.

As for where to propose if you want to do so during a trip? Choose a location to serve as the backdrop of your engagement, like the City of Love. “We rented out a private loft with views of the Eiffel Tower,” says Michele Velazquez, the co-owner of The Heart Bandits, recalling a destination proposal her team set up. “As they walked down a monogram aisle made of rose petals, a harpist played romantic music.  He proposed and then they celebrated with a famous private chef serving them dinner.”

Photo by Getty Images

At Home in Your Kitchen

If your partner is a homebody and a foodie and prefers the simple things in life, consider popping the question in the heart of your home—the kitchen. This proposal type can be warm and meaningful, especially if you add personal touches like cooking together, setting up a romantic movie night in, or involving your pet.

How to plan it : The benefit of planning an at-home proposal is there’s no pressure or time constraint. You’ll be in your own space and on your own schedule. Since it’s a simpler approach, consider choosing a special room and adding some surprise with rose petals or framed pictures. You can really up the ante by covering your kitchen in candles, according to Riley Canty, the owner and CEO of The Yes Girls. “Candles add so much romance to a setup, and when you have an abundance of them, it just feels like an absolute dream,” she says. If you take this approach, think ahead and plan a special dinner with family and friends to celebrate in the days following the proposal.

Photo by Julia Lukash / Sylvie Rosokoff

A Memory-Focused Setup in a Private Spot

Take your partner for a private walk down memory lane by setting up this nostalgic proposal in a spot that feels right—maybe it's on the couch in your living room or perhaps it's on the secluded shores of a lake you love during the off-season. Drawing inspiration from shared memories allows you to create a proposal that reflects your unique journey as a couple, highlighting the milestones, inside jokes, and sentimental moments that have defined your relationship. Ultimately, this ultra-sentimental proposal type is for everyone, but it might be particularly right for a hopeless romantic. “My top favorite proposal type would be a fully custom design that includes memories and photos of the couple,” says Canty. “I love memory-inspired proposal setups. I think they are so thoughtful and so heartwarming to see a whole love story on display in that way!”

How to plan it: Whether you’re doing a walk down memory lane with a presentation of your best couple moments, projecting your favorite concert against your living room wall, or revisiting old photos of you as a couple, planning a memory-inspired proposal first involves reflection. What are those standout moments that you want to highlight? After you decide, you’ll need to gather the personal elements that make this proposal type great; collect the love letters you’ve written over the years, print and frame an image from every phase of your partnership, or pull together all the souvenirs you’ve gathered along your shared travels. Presenting them thoughtfully while you get down one knee is key, so your future fiancé knows how much you’ve treasured each and every experience: “Your partner wants to feel like you think your relationship is unique and special and the proposal should reflect that,” says Velazquez.

Semi-Private Proposals

If your partner is an introverted extrovert (and needs some time to recharge after socializing), a hybrid space that offers some privacy, but is still technically public, might be your best bet for a proposal: think a private room at a restaurant or even a hotel rooftop, suggests Neha Gupta, the owner of proposal planning company Party of Two Group. The built-in privacy allows for an undisturbed and deeply personal moment—and without the distractions of an entirely public setting, you can fully focus on each other. This is a good option for someone who likes the intimacy that comes with getting engaged at home, but still wants to experience that thrill of anticipation (when you just know something is coming) and feel that element of surprise. This proposal type also allows a duo to get engaged solo, but then walk straight into a celebration with family and friends.

Photo by Hollow + Grace / Getty Images

On the Beach During Sunset

Beach proposals will always be romantic and lovely, says Gupta—and they're the perfect example of a semi-private proposal (you can carve out your own space, but there will still be a few passersby or hidden family members around). “The beach itself allows our clients to be surrounded by peace and serenity and enjoy this special moment with their loved ones,” she says. A beach proposal during sunset captures bliss in its purest form—so it’s perfect for a more romantic and laid-back partner.

How to plan it : Start by choosing the perfect beach location known for its visible sunsets and secluded atmosphere, providing an intimate setting for your special moment. And remember that when it comes to the beach, timing is key. Aim to arrive at least 30 minutes before sunset to enjoy the changing colors of the sky and set the mood. Consider incorporating personal touches such as a handwritten love note in a bottle buried in the sand or arranging for a photographer to discreetly capture every second.

Here’s an insider beach proposal tip from Velazquez: Check the beach’s rules and regulations before you show up for that knee-drop, especially if you’re planning a more elaborate engagement that involves setting up props. “For a beach proposal setup, you need to make sure to research if you need a permit,” she says. “A lot of people think you can just set up arches on the beach and it's not always true.”

Photo by Party of Two Group

On a Rooftop With a View

A rooftop proposal provides a beautiful, scenic backdrop—and becomes a fun venue for friends and family to join in and celebrate afterward (so it's perfect for your favorite introverted extrovert). “Proposals that have epic views will always have my heart,“ says Gupta. “Nothing makes you feel like you’re on top of the world than literally being 20-plus stories high looking at your favorite city.”

The ambience of rooftops allows for many design options, themes, and epic moments. Rooftops also make it easier to trick your significant other into a beautiful date night out and give them a reason to get ready without a hint of suspicion.

How to plan it : Begin by selecting a rooftop venue with a great city skyline or scenic landscapes. Timing is crucial, so choose a time of day when the lighting is perfect, such as during sunset or under a starry sky, to enhance the ambience. Coordinate with the venue staff to arrange a private space or a secluded corner where you can have an intimate moment together. Then, consider adding personal touches such as candles, flowers, or a live musician to elevate the moment. Be sure to have the ring ready and capture the moment with a photographer or videographer. After your partner says yes, celebrate with a champagne toast or a romantic dinner overlooking the city lights. “For the rooftop proposal, always have a rain plan. To that note, have a snow, heavy rain, and extreme heat plan,” Velazquez advises.

During a Bucket-List Experience

If your partner craves adventure, then incorporating major excitement or a once-in-a-lifetime experience into the proposal is a good idea. This type of proposal allows you to create a memorable story that you'll both cherish for years to come, adding an extra layer of fun and spontaneity to your relationship—not to mention that it will definitely get your favorite risk taker’s blood plumping. While this proposal type can skew private—perhaps you take a challenging hike, just the two of you—plenty of adventurous options lend themselves to a quasi-public approach. You're bound to be near a few people if you're going up in a hot air balloon or getting ready to tear through the rainforest on a zip-line, for example.

How to plan it: First, consider planning a new adventure that neither of you has tried before. Whether it's skydiving, hot air ballooning, or hiking to the top of a famous mountain, the adrenaline rush of these experiences can heighten the emotional intensity of the proposal. Prove that you can embrace and conquer new challenges together, and propose immediately following your activity when that post-adventure rush is at a high. Don’t forget to hire a photographer or have a friend on standby to film—whether you’re up in the air or have reach the mountain’s peak, this will surely be an Instagram-worthy experience.

Public Proposals

If you know your partner thrives in front of a crowd and appreciates a grand gesture, you'll want to prepare a public proposal to check all of their boxes. Whether you get down one knee during springtime in a bustling park or know you want to carry out a classic restaurant proposal (pull out that ring box just before dessert!), we'll teach you how to make the most of this "the more, the merrier" method.

Photo by The Yes Girls

A Surprise in the Park With Family

If your partner wants to be surprised, planning a proposal in a park setting provides a beautiful backdrop to what they may think is an ordinary day—but turns out to be a core memory. Whether it's a garden, a lakeside spot, or a gazebo, a park offers endless options. Bonus points if you rally the entire family to add an extra element of shock after the proposal takes place. 

How to plan it: This requires careful planning and coordination to ensure everyone involved (including your families) is on the same page. The first step is selecting a park with ample space for your loved ones to gather without drawing suspicion. Coordinate with family members in advance to ensure their availability and participation in the surprise. Next, choose a time when your partner least expects it—perhaps while walking the dog or during a picnic—to maintain the element of surprise. As you propose, you’ll want your family and friends to watch from afar, until it’s time to call them over and fully celebrate. And most importantly, “plan for weather and have a good ‘excuse’ to get your significant other out of the house on time,” says Velazquez. 

Mid-Dinner Service at a Restaurant

For a truly public proposal, consider popping the question in the middle of dinner at a restaurant—which is probably when your partner least expects it. The ambience of a cozy restaurant exudes romance, and setting the scene is half the battle. Plus, you have a built-in celebration waiting for you: What better way to mark the moment than by sharing a delicious meal (or dessert and Champagne)? 

How to plan it: Opt for a restaurant that has sentimental value; perhaps it was your first date spot or where you first said “I love you.” Once you make the reservation, remember to call the restaurant ahead of time to let them know of your plan—especially if you’re pulling off a mid-dinner service surprise and need a staff member to assist. A professional photographer may not be the best option in this case, as you don’t want to disturb other diners, but you can ask a waiter beforehand to capture the moment (or prepare for a post-proposal photoshoot the next day).

Photo by Oliver Fly

How to Make Sure the Proposal Type You Choose Is Right for Your Partner

Clearly, you have a myriad of options when it comes to selecting a proposal type—so how do you know which one is perfect for your future fiancé? Start by lining up the above suggestions with their personality type—and then heed the following tips to select the best possible option.

Know the Expectations 

To ensure the perfect proposal, take the time to understand your partner's expectations. “A proposal is an intimate, one-time experience,” says Elizabeth Overstreet, a relationship expert and love strategist. “It's important to understand who they are and their expectations and visualization of what the proposal would ideally look like for them. This would entail leaning into curiosity to get to know what sparks, excites, or moves them emotionally,” she says, noting that it’s really important to get this moment right. “A proposal is a deeply emotional action demonstrating to someone your level of love and connection to them.”

Discuss Your Partner's Vision

You can be direct: Simply ask them what they’d want when you’re both ready to take the next step. “Are they a fan of a small and intimate or grand gesture?” says Overstreet, who explains that an open line of communication on this subject is fair game. “After all, you will be marrying this person. If you can be transparent and open about this moment, it is setting you up to have more open communicative moments as you move forward together.”

Overstreet suggests being vocal about your own desires, too. “You can do so lightheartedly,” she says. “You can make it an open discussion going back and forth on proposals you have seen that you like or that wouldn't be your jam. The key is honesty and transparency.”

Ask Your Partner’s Loved Ones

If you want to keep the proposal a surprise , but need more insight into what your partner has always envisioned, consider asking their friends and family first. “If communicating this with your partner feels uncomfortable, you can speak with a family member or a friend who can offer you some insights as well to keep you on track,” says Overstreet.

Related Stories

How to Make Your Proposal Go Viral

How to Plan the Perfect Restaurant Proposal

The Era of the Surprise Proposal Is Over. Here's Why Engagements Are Becoming More Collaborative

After a Private Proposal in Palm Springs, This Wedding Planner and His Fiancé Celebrated With a Brunch Engagement Party

From Simple to Extravagant: 42 Proposal Ideas for Every Style of Engagement

10 Engagement Ring Etiquette Questions, Answered

How to Propose Without an Engagement Ring

17 Outdoor Proposal Ideas for Adventurous Couples

13 Things to Do for the Perfect Marriage Proposal

How to Plan the Perfect Beach Proposal

How to Pull Off a Surprise Proposal

30 Creative Bridesmaid Proposal Ideas

All of the Celebrity Engagements of 2023

How to Ask Your Partner's Father for Permission to Propose

How to Plan a Perfectly Magical Disney Proposal

30 Unique Engagement Party Ideas to Kick Off Your Wedding Journey