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How to Write a Cover Letter: A Comprehensive Guide with Examples (2024)

Crafting a compelling cover letter is the first step towards landing an interview. It’s usually the first impression an employer gets before even seeing your resume, and it will help to set the tone and establish your personality before getting into your qualifications and suitability for the position.

Whether you're applying for a job, internship, or generally submitting your resume for consideration, understanding how to write a cover letter can significantly enhance your chances of success.

What is a Cover Letter?

A cover letter is a formal document accompanying your resume that introduces yourself to potential employers, highlighting your qualifications, experiences, and interest in a specific job or internship. It offers you the opportunity to showcase your personality and passion for the role in a more personalized manner than a resume alone.

Cover Letter Format

The format of a cover letter typically follows a standard business letter structure. It includes your contact information, the date, the recipient's contact details, a salutation, body paragraphs, and a closing. Ensure that your cover letter is concise, well-organized, and visually appealing, using a professional font and maintaining consistent formatting throughout.

As your cover letter will often be sent as an email, check this guide on how to write an email for some general tips on subject lines, email greetings, structuring the main content, and signing off.

Cover Letter for a Job

When applying for a job, a cover letter for your resume is often expected, and it serves as your initial introduction to potential employers. It should be customized for each position, showcasing how your skills and experiences fit the job requirements. A well-crafted cover letter can distinguish you from other applicants and increase your chances of securing an interview, especially if you can show that you’re genuinely aligned with the company’s goals.

Cover Letter for an Internship

For internship applications, a cover letter is equally essential. It allows you to convey your enthusiasm for the opportunity, relevant skills, and willingness to learn. Even if you have limited professional experience, your cover letter can highlight academic achievements, extracurricular activities, and relevant coursework that demonstrate your potential value to the organization.

Writing a Cover Letter

Let’s get into how to write a cover letter, step by step:

Step 1: How to Address a Cover Letter

When addressing your cover letter, it's essential to find out the name and title of the hiring manager or recruiter whenever possible. Addressing the letter to a specific individual adds a personal touch and demonstrates your initiative. A quick note on how to address a cover letter without a name. If you're unable to identify the recipient, you can use a general greeting such as "Dear Hiring Manager" or "Dear [Company Name] Recruiting Team."

Step 2: What to Include in a Cover Letter

Writing a compelling cover letter requires careful attention to detail and a strategic approach. Begin by thoroughly researching the company and the position to tailor your letter accordingly. Highlight your most relevant experiences and accomplishments, using specific examples to demonstrate your qualifications. Keep your language professional, yet engaging, and avoid using generic templates or clichés. Instead, strive to make a memorable impression that sets you apart from other candidates by showing you understand what the company is about.

Structure-wise, a well-written cover letter should include the following elements:

Introduction : Start by stating the position you're applying for and how you learned about it. Express your enthusiasm for the opportunity and briefly introduce yourself.

Body Paragraphs : Use one or two paragraphs to highlight your relevant experiences, skills, and achievements. Provide specific examples that demonstrate your qualifications and fit for the role. Tailor your content to align with the job description and company's needs.

Closing Paragraph : Summarize your interest in the position and reiterate your enthusiasm for the opportunity. Thank the employer for considering your application and express your willingness to discuss further in an interview.

Closing : End your cover letter with a professional closing, such as "Sincerely" or "Best regards," followed by your name and contact information.

By using this kind of cover letter template, you can keep a clear and structured approach whilst also easily adjusting your content each time to customize it for each specific contact.

Before you send

Remember maintain professionalism throughout and always proofread your cover letter before you send it off. Check this quick list of cover letter dos and don’ts so you can ensure you’ve done everything you can and haven’t made any glaring errors along the way.

Note for students: While it may be reasonable to apply for internships with your university email, it probably won’t come across as particularly professional for proper job applications. Contacting an employer from a free email account with a funny name you made when you were an adolescent also won’t be particularly impressive. You may want to use a service like Inbox.com and create a business email account that shows you’re a serious professional.

Cover letter examples

Here are some short cover letter samples that you can use as templates for your own letter. Note that although the content should be adapted both to you and to the company you’re applying to, a similar structure applies in all cases.

1. Marketing Manager Cover Letter:

Dear [Hiring Manager's Name],

I am writing to express my interest in the Marketing Manager position at [Company Name], as advertised on [where you found the job posting]. With over five years of experience in marketing strategy development, campaign management, and brand positioning, I am excited about the opportunity to contribute to your team and drive results for [Company Name].

In my previous role at [Previous Company], I led cross-functional teams to develop and execute innovative marketing campaigns that resulted in a 30% increase in brand awareness and a 25% boost in lead generation. My ability to analyze market trends, identify customer insights, and leverage data-driven strategies has consistently delivered impactful results and exceeded organizational objectives.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to bring my expertise in digital marketing, social media management, and content development to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its continued success. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

Sincerely, [Your Name]

2. Software Engineer Cover Letter:

I am writing to apply for the Software Engineer position at [Company Name], as advertised on [where you found the job posting]. With a Bachelor's degree in Computer Science and three years of hands-on experience in software development and coding, I am excited about the opportunity to contribute to your team and develop innovative solutions for [Company Name].

In my previous role at [Previous Company], I played a key role in designing and implementing scalable software solutions that optimized workflow efficiency and enhanced user experience. My proficiency in programming languages such as Java, Python, and JavaScript, coupled with my strong problem-solving skills, has enabled me to deliver high-quality software solutions that meet and exceed client expectations.

I am impressed by [specific aspect of the company or job description], and I am eager to leverage my technical skills and passion for innovation to support [Company Name]'s goals of [mention company goals or objectives].

Thank you for considering my application. I am eager to further discuss how my background and expertise align with the needs of [Company Name] and am available for an interview at your earliest convenience. Please feel free to contact me at [Your Phone Number] or [Your Email Address] to schedule a discussion.

3. Graphic Designer Cover Letter:

I am thrilled to apply for the Graphic Designer position at [Company Name], as advertised on [where you found the job posting]. With a strong background in visual communication, brand identity development, and multimedia design, I am excited about the opportunity to bring my creativity and expertise to your team and contribute to [Company Name]'s success.

In my previous role at [Previous Company], I collaborated with cross-functional teams to create visually compelling designs that effectively communicated brand messages and engaged target audiences. My proficiency in Adobe Creative Suite, coupled with my attention to detail and passion for design, has allowed me to deliver innovative solutions that align with client objectives and exceed expectations.

I am particularly drawn to [specific aspect of the company or job description], and I am eager to leverage my design skills and artistic vision to support [Company Name]'s mission of [mention company mission or values].

Thank you for considering my application. I am enthusiastic about the possibility of joining [Company Name] and contributing to its creative endeavors. I am available for an interview at your earliest convenience and can be reached at [Your Phone Number] or [Your Email Address].

What is a cover letter for a job?

A cover letter for a job is a formal document submitted alongside a resume during the application process. It introduces the applicant to the potential employer and highlights their qualifications, experiences, and interest in the specific job position.

What is a cover letter for a resume?

A cover letter for a resume is a document that accompanies a resume when applying for a job. While the resume provides a summary of the applicant's skills and experiences, the cover letter offers additional context and insight into their suitability for the position.

What is the purpose of a cover letter?

The purpose of a cover letter is to introduce the applicant to the potential employer, showcase their qualifications and experiences, and express their interest in the job position. It allows applicants to personalize their application and demonstrate their enthusiasm and suitability for the role.

What does a cover letter look like?

A cover letter typically follows a formal business letter format, including the sender's and recipient's contact information, a salutation, body paragraphs, and a closing. It should be well-organized, concise, and visually appealing, with a professional tone and consistent formatting.

How long should a cover letter be?

A cover letter should be concise and to the point, typically no longer than one page. It should provide enough information to highlight the applicant's qualifications and interest in the position without overwhelming the reader with unnecessary details.

What should be in a cover letter?

A cover letter should include the sender's and recipient's contact information, a formal salutation, an introduction stating the position being applied for and how the applicant learned about it, body paragraphs highlighting relevant qualifications and experiences, and a closing expressing gratitude and interest in further discussion.

How to Start a Cover Letter

To start your cover letter effectively, consider using a strong opening sentence or attention-grabbing statement that immediately captures the reader's interest. You can mention a mutual connection, reference a recent company accomplishment, or highlight a specific aspect of the job that excites you.

How to End a Cover Letter

Ending your cover letter on a high note is crucial to leave a lasting impression. In the closing paragraph, reiterate your interest in the position and express your gratitude for the opportunity to apply. Convey confidence in your ability to contribute to the company's success. Finally, use a professional closing, such as "Sincerely" or "Best regards," followed by your name.

Updated: April 10, 2024 at 4:33 PM

Published: April 10, 2024 at 4:33 PM

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ResumeCoach

The Ultimate Cover Letter Writing Guide

The complete guide to writing an effective cover letter.

Greg Faherty

Certified Professional Resume Writer

CV template Classic

Any of these sound familiar? The simple answer is yes, having an effective cover letter is completely necessary and highly recommended and we’ll tell you  why you need a cover letter as well as a resume!

When you’re applying for a job, whether it be for an  entry-level  position after graduating or for a high-level executive vacancy with a  professional resume , a  cover letter is essential to make your application stand out .

Without this extra introductory letter, a resume alone could easily be discarded by a hiring manager. CareerBuilder  estimates you’re  10% more likely to miss out on an opening  if you don’t include a cover letter.

Writing a good cover letter  it’s not a skill many many people master, but that doesn’t mean it’s an impossible feat!

With our complete  cover letter guide , you’ll learn  how to write a cover letter  that will attract the hiring manager and convince them to read your winning resume.

What is a cover letter?

A cover letter is an extension to your job application.  It is not obligatory but including a well-written cover letter is  strongly advised by all human resource experts . By definition, a cover letter is an accompanying, explanatory letter.

All  jobseekers need a sales pitch  of sorts, they need to hook the reader and demonstrate to the hiring manager why they are the right person for the vacancy on offer. This style of  self-marketing for a job application  must come in the form of a  winning resume and cover letter combination  that complement one another.

A simple cover letter is an introduction to the candidate  behind the qualifications and experience. The aim is to show a prospective employer how you can take on the role and  what you can offer the company  in question.

Cover letters generally  follow a basic structure  and can be in either hard or digital format, that is to say, either printed and sent via regular mail or as a document scanned and attached to send digitally, or written directly in an  email cover letter .

Why include a cover letter on a job application?

If you want to stand any chance at all of  catching the eye of a potential employer , it is  imperative to include a cover letter  with your job application.

Simple – even if you  create an effective, outstanding resume , using all the right keywords and qualifications etc. it’s possible there are candidates more qualified than you or with more experience so it’s necessary to  add a cover letter to back up your resume  and allow the hiring manager to see more of your personal side that is relevant to the vacancy.

  • The cover letter demonstrates your communication skills.
  • The cover letter serves as an introduction to the resume.
  • The cover letter can be used to emphasize certain skills, or mention skills that you couldn’t fit on the resume (it serves as an addendum).
  • The cover letter is what you customize for each position, to show why you are the right person for “That” role, as opposed to the resume which stays pretty much the same for all applications.

A cover letter is the added value  that you need in a job application to ensure the call-back you’ve been waiting for.

To  create a unique, tailor-made job application , each candidate should use a cover letter to highlight their strengths and  elaborate on relevant achievements  that demonstrate their ability to take on the new responsibilities.

Is it practically always sensible and  appropriate to write a cover letter to accompany a resume for a job application  that should be customized for the role you’re applying to including any explanations of information that might be missing from the resume, such as employment gaps, traveling, periods of study etc.

The only time it is acceptable to not include a cover letter in your job application is if the job listing specifically requests that you do not.

Advantages of Writing a Cover Letter

A cover letter directly adds to the likelihood that you are called in for an interview and  gives you a better chance of being hired .

If you’re successful in  writing an effective cover letter , it will offer you the following advantages:

  • Hiring managers will see your added effort
  • Demonstrates you put in the time to learn about the company
  • It will add a personal touch to your application
  • It shows your enthusiasm for the opening
  • Hiring managers will become acquainted with your best qualities

Knowing exactly what is in a cover letter will ensure that it gives you a  major advantage  over the other applicants.

What are the 3 Types of Cover Letters?

Adding a cover letter is almost always essential, but  choosing the appropriate letter  will also be key. Depending on the job post you are applying for, you will need to select the best type of letter to send along with your resume.

There are  3 types of cover letters  that you can send to a hiring manager. The 3 types are:

  • Application cover letters
  • Letters of Interest
  • Email Cover letters

The letter you write is influenced by  whether you are going to apply for a job directly , citing a referral, or asking about vacancies that are not advertised.

Whatever the case may be, ensure that the cover letter is  specific to the job vacancy . It’s always important to avoid making a generic cover letter for every single job you apply for.

So, what are the 3 types of cover letters you should consider sending to a job recruiter?

Application Cover Letter

This is your  classic cover letter  that you send to a hiring manager when you spot a company advertising a job opening. When you want to directly apply for a position, it is mandatory to send this, unless you are specifically asked not to.

Using this letter, you can mention why you want to work for a specific company and why you are the perfect candidate for the position.

Letter of Interest

Say you notice a company that you would really like to work for. It fits your sector, and you know it offers great benefits and good pay. However, you  can’t find any openings  that match your skill set.

If that’s the case, you don’t need to sit around and wait for the company to have a job vacancy. You can take action with a letter of interest. This type of cover letter  states your interest in being employed  by a company that isn’t currently advertising any vacancies.

This type of letter goes by a couple of other names, such as:

  • Letter of intent
  • Statement of interest

Of course, since there is no vacancy there is no role you can specifically mention, which is the major difference between a letter of intent and a traditional cover letter. Your objective will be to  advertise yourself well enough  that an employer will just have to interview you.

Email Cover Letters

Over the years, the job application process has shifted to a nearly  100% online hiring process . Due to this, it may be necessary to send your cover letter  in an email  as part of your job application.

While applying, there may not be an option to upload your cover letter. Or maybe you would just like to send it in the  body of your email along with your resume . You can send it in one of two ways, in the body of your email or as an attachment (in PDF).

How to write a cover letter

A cover letter, although  short in length  generally, can take time to elaborate as it is important to get it right. Sometimes, due to the scarce space for writing, candidates find it difficult to know  what to include in a cover letter  and  what to leave out .

However, knowing  how to do a cover letter  can make all the difference to your job application and be the just the thing to capture the attention of a hiring manager.

A  professional cover letter  should be well-formatted, following a structure with a header, an opening paragraph, a second main paragraph, a final closing paragraph and a closing with signature/electronic signature.

To  begin writing a cover letter for a job application , candidates should analyze their skills, qualifications, accomplishments and experience to  decide which are the most fundamental aspects to include  in their personalized cover letter.

Next, each jobseeker will have to  select the most job-relevant  of these elements to include by  comparing them with the required or desired qualifications and experience  in the job description.

Finally, the applicant should choose some  memorable examples which demonstrate evidence  of each element included in their cover letter, aiming to  tell a story  which shows their aptitude concerning each skill or qualification.

Jobseekers should also ensure to explore  how to make a cover letter  for their specific role or industry because, similarly to resumes, each cover letter should be  tailored for the vacancy  and company to which it will be sent.

It is vital for candidates to  consider several factors when it comes to writing their professional cover letter . A jobseeker must review their  resume work history section  as well as any skills and honors included to find the  most pertinent experiences  that can be explored further. Detailing examples of when a candidate demonstrated certain abilities or expertise is how a candidate can convince a hiring.

One way to create a winning cover letter is to use an  online cover letter creator  or take advantage of cover letter templates as a stepping stone as well as checking out cover letter examples that can serve as a great source of inspiration for you to make your own  unique cover letter .

Our  cover letter builder  forms part of our resume builder and allows jobseekers to create a more complete job application. Users can write their cover letter with pro tips and design help thanks to our pre-designed templates. Read our  cover letter writing guide  to get to grips with  cover letter writing techniques  and tips before using our online cover letter builder!

How to Structure a Cover Letter

The  structure and layout of a cover letter  is essential to make sure the letter displays each point that you wish to get across  clearly and concisely . This means it’s necessary, in general, to follow a commonly-accepted format for an effective cover letter.

Similarly to a  resume format , designing and  writing a cover letter has certain rules  which should be adhered to in order to convey the necessary information in a brief and to the point introductory letter.

Check out some of the  cover letter best practices  as advised by human resources experts below:

  • It’s imperative to  begin a cover letter with a header , including the candidate’s name and contact information as well as the date. This  primary cover letter section  can also include the job title, website and other relevant personal information.

Following this, the  letter should include the details of the company  and person to whom you are writing, with the full name, job title or team, company name and address.

  • The main body of a cover letter should be divided into  three sections : an introduction, a bullet list of accomplishments followed by a paragraph highlighting skills, and a closing paragraph inviting the hiring manager to contact you. By using bullet points when detailing your achievements and capabilities, you can make sure that recruiters will be able to quickly pick out key information. This is especially important as studies have found that recruiters spend very little time reading each individual application.
  • Finally, the letter should be electronically or physically signed with your full name in a formal manner.

The universally-accepted  cover letter length  is no longer than one letter page, which in total has about  250-300 words  for the main body of text.

Don’t  repeat information  or be too detailed because hiring managers simply do not have the time to read it all and will simply skip to the next one.  Resumes that run over 600 words  get rejected 43% faster and cover letters can easily fall into this trap too.

Keep your cover letter short and sweet and to the point!

Get more  cover letter formatting advice  in our guide on  how to format a cover letter  with tips and information about all aspects of a good cover letter structure.

Cover letter advice

The  importance of including a cover letter  with your job application is often overlooked by jobseekers of all categories, however this can seriously reduce your possibilities of getting an interview with a prospective employer.

Therefore you need not ask yourself  when to write a cover letter  because the answer is just that simple – it is  always appropriate to include a cover letter in your job application , unless the listing explicitly requests that you do not.

Check out the following  expert cover letter tips  to create a winning cover letter that will convince the hiring manager to give you a call:

  • We may be quite repetitive with this one but the sheer quantity of resumes and cover letters that are disregarded simply for forgetting this  vital and basic rule  is incredible:  USE A PROFESSIONAL EMAIL ADDRESS  for your contact details and that does not include your current work email but a personal, suitable email address.
  • It is essential to remember to  maintain your focus on the needs of the company  you’re applying to and the requirements and desired abilities of the ideal candidate for the role.  Do not focus on how you can benefit  by becoming a member of their team, but on how the team can make the most of your experience and knowledge.
  • Remember to  highlight your transferable skills , especially in cases where you may not meet all the required qualities in the job description such as in student resumes and cover letters.
  • Each  cover letter for a job application, cover letters for internships , for further study or even volunteer experience should be  tailored to their specific organization  and position with the pertinent keywords.
  • Use specific examples to demonstrate the candidate’s individual capacity to take on the role and  tell a story with your cover letter  to convey more of your personality and passion towards the sector or profession.
  • Towards the  end of a cover letter , each candidate should write a convincing finish to entice the hiring manager and in sales terminology “ seal the deal ”.
  • Finally when you have completed your polished cover letter, potentially  one of the most important steps  in the process is to  PROOFREAD . Candidates should request that a friend, mentor, teacher or peer takes a look at their cover letter for not only  grammatical and spelling errors  but also any  unwanted repetition or unrelated information .

Some jobseekers doubt  whether a cover letter is necessary or not , but as most human resource professionals agree without a well-written cover letter, candidates lose the  possibility to demonstrate different aspects of their profile  from those included in their resumes which could easily be the deciding factor in your application!

An easy and fast way to write an effective cover letter for a job application is to employ an  online cover letter creator  that will offer advice on  how to complete a cover letter with examples  and HR-approved templates.

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  • Resume and Cover Letter
  • Resume vs Cover Letter: How...

Resume vs Cover Letter: How They're Different

8 min read · Updated on January 25, 2024

Ronda Suder

Knowing how a resume and cover letter work together can increase your chances of standing out

A resume and cover letter are essential job marketing tools that allow you to grab the attention of prospective employers and make a solid first impression. Where a resume provides an objective and concise overview of your work history, knowledge, skills, and overall qualifications, a cover letter formally introduces you to the employer and summarizes your work experiences related to your resume. It also discusses why you're interested in the position and why you're a suitable candidate. 

These two complementary documents are similar in a few ways and very different in others. In this post, we'll cover the following to provide clarity around cover letters vs resumes:

Cover letter vs resume: what are the similarities?

Cover letter vs resume: what are the differences?

What can a cover letter convey that a resume can't?

What's the difference between a cover letter, a resume, and an application letter? 

Cover letter vs resume: what are the similarities? 

As noted, a cover letter and resume are both career marketing tools, provided to prospective employers, that give the opportunity to make a strong first impression. Here are a few additional similarities between the two:

Both are meant to sell your skills and experience to entice employers to bring you in for an interview

The heading and contact information provided in a cover letter should match what's provided in a resume

When both a cover letter and resume are submitted as part of a job application, they're submitted together

Each document should use a similar style in terms of colors, font type , and font size to provide a cohesive package

Both documents should be tailored to each job you apply to

Both your cover letter and resume should include keywords from the job description.

These few points are where the similarities between a cover letter and a resume end. 

When considering a cover letter vs resume, there are five significant differences between them. They are

Layout and structure

Tonality , tense and orientation.

A resume is a requirement and necessity for virtually all job applications. A cover letter, on the other hand, is highly recommended but isn't necessarily required unless the job application specifically requests the inclusion of a cover letter. It's also possible to come across some job postings that specifically ask you not to include a cover letter. If you come across such an instance, even if you're tempted, don't include it unless you want to risk immediately going into the “no” pile. 

Unless specifically asked not to, in most instances it's in your best interest to include a cover letter with your resume. It shows you care about the position and can help to make your application stand out from the competition. 

The purpose of a resume is to provide the employer with a concise overview of your relevant work history, skills, and other qualifications. It focuses on your past and how it applies to your potential to succeed in a new job. 

Your cover letter should focus only on the job you're applying to - it serves as an introduction to you and your resume. With your cover letter, you have the opportunity to showcase a bit of your personality, further summarize your resume, and emphasize why you're interested in, and the right fit for, the job. 

In a nutshell, a resume shows the employer how your experience fits the role and a cover letter tells them why it does. 

Another main difference between a cover letter vs resume is the layout and structure of each. A resume typically uses bullet points without paragraphs or large chunks of text. There are also standard resume formats to choose from. A cover letter is written in paragraph form, with a layout similar to any professional business letter you might write.

Resume layout and structure

A resume uses one of three resume formats - reverse chronological, functional, or hybrid - with specific sections that are required within each format. The most commonly used is the chronological format, which includes the following sections:

Contact Information

Resume Headline

Resume Summary

Core Competencies

Work Experience 

Additional optional sections sometimes included on a resume are IT Skills, Volunteer Experience, Special Projects, Certifications, Training, Awards, Publications, and Hobbies & Interests. 

For more tips on how to write an effective resume with several resume examples to review, refer to “ How to Make a Resume: Beginner's Writing Guide with Examples .”

Cover letter layout and structure

A cover letter ranges from 300 to 500 words and should be written using the same format as any professional business letter. The key sections of a cover letter include:

The header with the date, the employer's address, and your contact information

A salutation directed to a specific individual when possible

An introduction paragraph where you introduce yourself, share why you're interested, and emphasize why you're an ideal candidate

The body paragraphs - the most crucial section of your cover letter - where you summarize your qualifications and how they make you an ideal candidate to meet the job requirements and demands, in one to two paragraphs

A conclusion paragraph , where you'll conclude with appreciation and a call to action

The closing , with a professional closing salutation and your name

For more detailed information on how to write a cover letter with a cover letter example, refer to “ How to Write a Cover Letter (With Example) .” 

Your cover letter, unlike your resume, addresses the employer directly and with a tone that's more personable than a resume. The exact tone you go with for your cover letter should reflect the industry and organization to which you're applying, though it's still good to showcase some personality. When doing so, ensure you still keep it professional and don't be too personal to the point that it distracts from the letter's overall goal and ability to leave a positive impression. 

The tone of a resume is straightforward and objective. It offers the reader specific details about your past work history, key qualifications, and skills. 

A resume is mostly past-oriented, meaning that it focuses largely on your past work history and experiences. Much of a resume is written in the past tense, as well. 

A cover letter is written primarily in the present tense. The focus of a cover letter is more on the present and future, including mentioning current and future objectives. 

What can a cover letter explain that a resume cannot?

As noted, where a resume shows how you're a good fit for the job, a cover letter can discuss why you're a good fit. Also, a cover letter can explain details about your resume that you might not have had space for on the resume. For example, if you listed a work experience bullet point with a great accomplishment, yet you weren't able to highlight the challenges you overcame for that significant achievement, that might be something to include in the cover letter if it adds value and is relevant. 

Cover letter vs resume vs application letter

In addition to a cover letter and resume being part of your arsenal of career marketing tools, you might also be wondering where an application letter fits in - especially since some confuse an application letter with a cover letter. 

What is the difference between a resume and an application letter?

As mentioned, a resume is a document required for job applications and provides a succinct overview of your work history and credentials. An application letter provides a detailed overview of your work history and credentials in a letter format and is typically not used in conjunction with a resume.

What is the difference between a cover letter and an application letter?

Though a cover letter and application letter share similar features, they're different in content and purpose. A cover letter complements a resume and provides an introduction to yourself and an overview as to why your qualifications make you a good fit for the job. It's sent with the resume as part of the application process. 

An application letter is more detailed and dives deeper into an applicant's work history and qualifications. It's common to send an application letter to an employer of interest, even if they don't have any job openings at the time. In other words, it's sent outside of the application process and often expresses interest in working for the organization. 

The structure is similar to a cover letter, because they're both professional business letters. However, since the intent of a cover letter and application letter differs, the content focus is different between the two. 

Cover letter vs resume: yes, you need both (with rare exceptions)

Now you know the similarities and differences between a cover letter vs resume and the purpose of each. You also know that, in most instances, it's best to submit a cover letter with your resume when applying for jobs. Including both helps you to set yourself apart from others in a tough job market and make a positive first impression on hiring teams! 

Wondering if your resume and cover letter complement each other the way they should? Our team of TopResume experts can help you to ensure that both showcase the correct elements to help you land the interviews you desire. You can even submit your resume for a free review   to get started!

Recommended reading: 

How to List Certifications on a Resume (with Examples)

How to Start a Cover Letter that Grabs Attention

How to Include Relevant Coursework on a Resume (with Examples)

Related Articles:

Do Hiring Managers Actually Read Cover Letters?

How to Create a Resume With No Education

Why You Lose When You Lie on Your Resume: Learning From Mina Chang

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How and Why to Write a Great Cover Letter

Student working in career planning guide

A cover letter is a one-page business letter that you submit when applying to a job, along with your resume. As a piece of persuasive writing, your cover letter will aim to convey to the employer why you’re a great candidate for the role.

What is the purpose of a cover letter?

Your cover letter complements your resume by making it easy for the employer to see how your experience and interest connect to the position. Your goal is to convince the employer to interview you.

With your cover letter, you’ll aim to:

  • Highlight your qualifications:  You’ll show how your skills and experience relate to the employer’s needs for a specific position.
  • Showcase your motivation: You’ll demonstrate your enthusiasm for the specific position and the organization.
  • Reflect your voice and written communication skills: You’ll give the employer a sense of your personality and writing style.

When should I write a cover letter?

Not all jobs require cover letters. So, how do you decide whether to submit one?

Submit a Cover Letter when…

  • The posting explicitly requests that you do so
  • You’re applying to an opportunity at a mission-driven organization
  • You think that doing so could provide important information to the employer that they wouldn’t get from your resume

Consider Submitting a Cover Letter when…

  • It’s marked “optional” in an application, and you have the bandwidth to do so
  • You have content that you can easily recycle or repurpose into a tailored cover letter

No Need to Submit a Cover Letter when…

  • A posting specifically tells you not to submit one
  • There’s no way to submit one in an application portal, and doing so would require a serious workaround

If you’re applying to several similar opportunities, creating a draft cover letter in advance, geared toward that type of opportunity, can be a helpful way to save time in your actual application process.

How do I write a cover letter?

Your cover letter should articulate your qualifications and motivation for the position. Read the job description closely and research the organization. As you craft your cover letter, use examples that demonstrate your relevant skills, knowledge, and interests. The cover letter should be concise, clear, and well-organized.

Before Writing

Research the employer.

Learn enough about the organization to articulate why you are a strong fit for that firm. 

  • Review the firm’s website and LinkedIn page.
  • Speak with current or previous employees.
  • Read articles and social media for current news.

Analyze the job description

Look for skills, duties, and qualifications of the job so you can design your letter to match these as much as possible.

Reflect on your experience and motivation

Identify skills and personal qualities you have developed which will be useful in this role. Ask yourself:

  • What attracts you about this role/company/industry?
  • What have you have done in your work experiences, classes, internships, activities, projects, volunteer work, travel, etc., that is similar to the duties required of the job? 

Cover Letter Structure

As a business letter, the cover letter should include:

  • Heading: Include your name and contact information in the same format as your resume
  • Salutation: Address your letter to the specific individual who can hire you, if this is known. If the name is not included in the job description, address the letter to the Hiring Manager or title mentioned in the job description.
  • Body Paragraphs:  Discuss your experiences, interests, and skills to show the employer how you can add value to their team. See the section below for more guidance.
  • Signature Line: Include a closing and your name.

The cover letter should be one page, about three or four paragraphs, and single spaced. Use 10-12 point font and one inch margins. 

When applying online, upload your cover letter as a PDF file, unless another format is specified. When sending your resume and cover letter by email, you may write a short note or paste your cover letter in the body of your email (without the address header) and also attach the PDF file.

Cover Letter Content

Your cover letter should answer who, what, when, where and why you are applying for the opportunity. 

Introduction

State the position for which you are applying. If you have a referral or spoke with someone from the company, you can mention it in the introduction. Provide some basic information about yourself; this can include your class year and what you’re studying at Columbia. Briefly outline why you’re interested in the organization and what you bring in terms of relevant experience and skills. 

Body Paragraphs

These paragraphs will highlight your qualifications and strengths that are most relevant to the organization and position. Use the job posting and your research as clues to determine what the employer is seeking in a candidate. Have your resume beside you and reflect on what you want the employer to know about you. Are there experiences you want to expand upon that demonstrate your understanding of the role and ability to do the job requirements?

Structure the paragraphs based on relevance, not chronology. Lead with your most relevant skill or strongest experience.

Start each body paragraph with a clear topic sentence.  This can highlight a key skill set, a transferable experience, or a core area of knowledge you’ve built through your studies. Walk the reader through a project or experience, integrating the relevant skills you used and qualities you demonstrated. Provide details about your accomplishments and impact. Connect how these experiences have prepared you for this role and why you are motivated to do this job. There is no need to apologize if you feel you lack experience; focus on the accomplishments that you have.

Recap what you would bring to the organization and your interest in the position. Thank the employer for their consideration. Keep your tone positive and enthusiastic. 

Check out our example of how to structure your cover letter content . 

Editing Tips

Use our  Cover Letter Checklist to make sure your format and content is in line with best practices. 

  • Ensure that the content reflects the requirements in the job description
  • Keep the cover letter concise, at one page or less
  • Correct any errors in grammar, sentence structure, and spelling
  • Use the active voice
  • Avoid beginning too many sentences with “I”

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What’s in a Cover Letter?

When applying for a new job, it is important to include a well-written and memorable cover letter with your resume. You might have written an excellent and effective resume to apply for your dream job, however, a resume is not the only document you will need.  This article explains what to include in your cover letter and also provides a template and example to help when crafting your own.

What is a cover letter?

A cover letter is a short document that you send with your resume when applying for a job. As a hiring manager will read this letter first, and possibly even decide whether to go over your resume or not based on what they think of the letter, it is important to take care when drafting this document. Many hiring managers have to work their way through hundreds or even thousands of applications, so you want to ensure that your cover letter is error-free, memorable and stands out from the rest.

Tips for writing a cover letter

Take care not to simply repeat your resume in your cover letter. Whereas a resume provides all the necessary information, such as your education, skills and work experience, a cover letter should provide some detail about your specific career story to demonstrate your unique personality and work style. A cover letter also gives you the opportunity to provide an employer with information that you could not add in your resume, such as gaps in your job history.

How to write a cover letter

Here are a few guidelines you can follow when writing a cover letter:

1. First, start with a proper salutation

Ensure that you direct the letter to the appropriate person by stating their name instead of using a generic salutation, such as ‘To whom it may concern.’ By doing so, you demonstrate that you are interested in the specific job and have put extra effort into sending your letter to the relevant person.

2. Second, use a memorable introduction

In the introduction of your letter, you want to mention the job you are applying for and express your interest and enthusiasm. If possible, add a  quick anecdote or a personalized sentiment in your introduction. Remember, the hiring manager has to read through multiple cover letters, so you want your letter to draw their attention.

3. Third, mention your skills and experience that match the job description

In the body of the letter, you want to make it clear why you are an excellent candidate for the position. You should mention your top accolades and achievements in this section, and match the skills and work experience you mention to those outlined in the job posting. For instance, if the job posting lists marketing experience and lead generation, you could highlight your previous role as a marketing manager where you implemented an innovative ad campaign that drove extensive lead generation for your client.

4. Fourth, include a specific example or tangible evidence of your skills

If possible, add specific statistics, as this provides tangible evidence of your skills and achievements. Instead of saying that you are a problem solver, mention a specific example in your past when your problem-solving skills yielded positive results. Take care, however, to only include information in this section that is relevant to the job you are applying for. 

5. Lastly, close your letter with a thank you and a call to action

In your conclusion, you should thank the person for considering you for the position. Also, add a call to action. For instance, instead of stating that you will contact them to follow up on your letter, rather state that you are available to provide more information at any time and will be very happy to meet with them for an interview. You could also add, if relevant, that you are happy to relocate for the position or any other pertinent information.

Cover letter template

Here is a template of a cover letter that you can follow:

[Your name] [Address] [Phone number] [Email address]

[Name of hiring manager] [Job title] [Name of company] [Address]

Dear [Name of hiring manager],

[Introduction: State the position you are applying for. Include a sentence that draws attention.]

[Body of the letter: Mention your top accolades and match your skill set and experience to the requirements or essential points from the job posting.]

[Conclusion: Conclude the letter with a call to action and thank the person for considering you for the job.]

Yours sincerely, [Your name]

Cover letter example

Here is an example of a cover letter:

Sasha Parker 9056 Edgemont Ave. Jacksonville, FL 32218  (555) 555-5555  [email protected]

January 10, 2020

Ronald Stevens Owner The Health Bar 4321 West Lane West Palm Beach, FL 33415

Dear Mr. Stevens,

I have always wondered why some restaurants make it, while others don’t. In my 20-plus years in the hospitality industry, of which 12 have been spent working as a restaurant manager, I have reached the conclusion that it boils down to effective and innovative management. I have read your job posting for a restaurant manager with interest and think that I am the woman for the job.

In my current position as the restaurant manager at Francesco’s Pizza Parlor, I have managed to turn a failing business into a profitable and successful venture. In the last two years I have delivered:

  • A 25% revenue growth by bringing in a new head chef, overhauling the menu and starting a catering side business for the company
  • A 10% margin increase by reducing food wastage, improving stock control and negotiating better prices with suppliers
  • Have increased our social media following by 40% through innovative marketing campaigns

I am proud to announce that in November last year, Francesco’s received its first accolade when Jacksonville Magazine announced that we had been chosen as the Best Pizza Restaurant in Jacksonville for 2019. I would be very honored to bring my skill and expertise to your venture, and am specifically excited about your focus on sustainability and organic, locally-produced ingredients.

Thank you for taking the time to read my letter. I am available at any time if you require more information from me. I am willing to travel to West Palm Beach at your earliest convenience so we can meet in person.

Yours sincerely, Sasha Parker

60+ Cover Letter Examples in 2024 [For All Professions]

Background Image

No matter where you are in your career, or what job you’re applying for, submitting a cover letter with your resume is a must . 

Done right, a cover letter will effectively complement your resume and explain to the hiring manager in more detail why you’re the right person for the job.

Writing a cover letter, however, is easier said than done. 

You have to effectively demonstrate that you’ll be able to perform the responsibilities listed in the job description and that you’d be a better fit for the company compared to other candidates. 

And unless you’re a professional writer, this can be a very hard task.

Fortunately, we created these cover letter examples to inspire you and help you get started with your own cover letter!

Let’s dive in!

21 Cover Letter Examples 

#1. career change cover letter example .

cover letter example for career change

Here’s what this cover letter does right:

  • Has an ideal length. This cover letter includes all the relevant information for the hiring manager without getting into too much detail.
  • Relevant introduction. The candidate explains that they’re changing careers and why they want to work in this new field from the get-go.
  • Explains their related experience. The candidate explains how their previous experience in retail sales can help them succeed in PR.

Check out our guide video guide to learn how to write a Cover Letter that gets you HIRED!

#2. Recent Graduate Cover Letter Example 

cover letter example for a recent graduate

  • Personally greets the hiring manager. The candidate has taken the time to find the hiring manager’s name and address them by it, which makes the opening of the cover letter much more personal.
  • Wraps up with a call to action. The candidate wraps up the cover letter by suggesting a meeting with the hiring manager, which makes them more memorable.
  • Explains why the candidate is the right person for the internship. In this cover letter for an internship , the candidate explains how they’ve previously interned in a different firm, which gives them the experience to succeed in this role.

Have you just graduated from college? Make sure to check out our guide on writing an entry-level cover letter from start to finish! 

#3. Middle Management Cover Letter Example

Cover Letter Example for Middle Management

  • Use of bullet points. The candidate presents the information in a concise and reader-friendly way, making it easy for the hiring manager to find their key achievements. 
  • Formal closing. The candidate has used a formal and polite tone to conclude their cover letter, which combined with a call to action makes them look professional and passionate about getting the job. 
  • Explains how the company would benefit from hiring them. The candidate outlines exactly what they could do for the company, which not only highlights their skills but also shows they’ve done their research on the company’s needs. 

#4. Business Manager Cover Letter Example

cover letter example for business manager

  • Detailed header. In addition to the must-have contact details, this candidate has also included their professional Twitter and LinkedIn profiles, making it easy for the hiring manager to look more closely into their career. 
  • Concise and to the point. This candidate has used short paragraphs and bullet points to make the cover letter easy to skim through. 
  • Wraps up with a call to action. By letting the hiring manager know they’ll be contacting them soon, they’re more likely to make an impression.

Check out this article for a complete writing guide and an inspiring business manager resume sample. 

#5. Ph.D. Cover Letter Example

cover letter example for phd

Here’s what this cover letter does right: 

  • Attention-grabbing introduction. In the opening paragraph, this candidate explains why they’re passionate about pursuing a Ph.D. in great detail. 
  • Explains the candidate’s qualifications in detail. The candidate builds on their passion by explaining how they’re also qualified for the degree because of their education history and academic achievements. 

#6. Senior Executive Cover Letter Example

cover letter example for senior executive

  • Professional and minimalistic template. This senior executive has used a professional but minimalistic template that lets their work experience do the talking. 
  • Achievement-oriented opening paragraph. Right from the get-go, this candidate explains what makes them so good at their job, effectively grabbing the hiring manager’s attention.  
  • Wraps up with a call to action. By suggesting to have a meeting and discussing how they can help the company meet its goals, the candidate stands more chance to make a positive lasting impression. 

#7. Architect Cover Letter Example 

Cover Letter Example

  • Modern resume template. This architect has picked a template that perfectly matches his industry, as it is professional and modern at the same time. 
  • A personal greeting to the HR. They address the hiring manager by their first name, which helps make a better first impression. 
  • Measurable achievements. By quantifying their achievements, the candidate proves their achievements instead of just claiming them.

Struggling with your architect resume ? Check out our full guide!

#8. Business Analyst Cover Letter Example 

cover letter examples

  • Detailed contact information. The candidate has listed both their LinkedIn and Twitter profiles, providing the HR manager an opportunity to learn more about the candidate.  
  • Mentions what the candidate can do for the company. This cover letter doesn’t just explain why the job would be great for the candidate, but also how the candidate would benefit the company. Win-win, right? 
  • Error-free and reader-friendly. It’s super important for the cover letter to have no spelling or grammatical errors and be reader-friendly. This candidate made sure they did both.

Need a resume alongside your cover letter? Check out our guide on how to write a business analyst resume . 

#9. Consultant Cover Letter Example 

best cover letter example

  • Professional cover letter template. Being an experienced consultant, this candidate has picked a professional template that doesn’t steal the spotlight from their achievements. 
  • Experience and achievement-oriented. The candidate has effectively elaborated on their top achievements relevant to the job. 
  • Highlights the candidate’s passion. To show they want the job, this candidate has also explained how passionate they are about their profession.

For more advice on landing a job as a consultant, check out our guide to writing a consultant resume .

#10. Digital Marketing Cover Letter Example

Cover Letter Example for Digital Marketing

  • Creative cover letter template. This digital marketer highlights their originality by picking a creative cover letter template. 
  • Lists the candidate’s awards. The candidate has taken advantage of the cover letter to list their most noteworthy awards in the industry. 
  • Concludes with a call to action. As they used a call to action to conclude their cover letter, the HR manager will be more likely to remember them.

Want to take your digital marketing resume to the next level? Check out our guide!

#11. Graphic Designer Cover Letter Example 

Cover Letter Example for Graphic Designer

  • Detailed contact information. The candidate has included additional contact information such as their website link, as well as their LinkedIn and Twitter profiles.  
  • Ideal length. This cover letter is concise, which means that the HR manager is more likely to read it from start to finish.  
  • Draws attention to the candidate’s strong points. Although this candidate is a recent college graduate, they’ve managed to effectively show that they have enough knowledge and experience to do the job right.

Read this guide to write a graphic designer resume that’s just as good as your cover letter!

#12. Administrative Assistant Cover Letter Example

Cover Letter Example for Administrative Assistant

  • Minimalistic cover letter template. The candidate picked a well-designed but minimalistic template for their cover letter. 
  • Focused on skills and achievements. This cover letter is packed with the candidate’s skills and achievements, proving he can be an excellent employee. 
  • Formal closing. Politeness can go a long way and the candidate has used this to their advantage to make an impression. 

Our article on how to write an administrative assistant resume can help you take your job application to the next level.

#13. Front Desk Cover Letter Example

Cover Letter Example for Front Desk

  • Modern cover letter template. This template incorporates memorable colors and clear lines, which make the cover letter very visually appealing. 
  • Attention-grabbing introduction. Using an attention-grabbing intro, the candidate is more likely to make an impression. 
  • Calls the HR to action. By including a call to action, the candidate is reminding the HR of their immediate availability. 

#14. Human Resources Cover Letter Example

Cover Letter Example for Human Resources

  • It is concise and to the point. The candidate doesn’t dwell on unimportant details the HR won’t be interested in. 
  • Uses a traditional cover letter template. The cover letter design is more on the conventional side, which fits the industry better. 
  • Highlights the candidate’s strong points. The candidate has rich work experience and they use the cover letter to elaborate on it. 

This HR resume guide can help you get your resume just right.

#15. Sales Agent Cover Letter Example 

Cover Letter Example  for Sales Agent

  • Attention-grabbing cover letter template. As a salesperson, this candidate knows how important first impressions are, so they’ve picked a catchy cover letter template. 
  • Has an ideal length. At the same time, they’ve also made sure to keep their cover letter at just the right length. 
  • Lists the candidate’s career highlights. The candidate has made perfect use of the space by mentioning their most impressive professional achievements. 

Check out this sales agent resume guide to create an attention-grabbing sales resume .

#16. Receptionist Cover Letter Example

Cover Letter Example for Receptionist

  • Modern but minimalistic cover letter template. The template’s design hints the candidate is creative but professional at the same time. 
  • Uses a catchy introduction. The candidate has used an attention-grabbing opening paragraph to catch HR’s attention. 
  • Concludes the cover letter formally. The candidate proves that they’re polite and well-spoken, a quality very much important for the role they’re applying for. 

Take your receptionist resume to the next level with this receptionist resume guide .

#17. Information Technology Cover Letter Example

Cover Letter Example for Information Technology

  • Mentions measurable achievements. Numbers make an impact, which is why this candidate has included measurable achievements. 
  • Lists both soft and hard skills. The candidate has mentioned a great mix of soft and hard skills, showing how well-rounded they are. 
  • Contains relevant contact information. The candidate’s GitHub, website name, LinkedIn, and Twitter profiles are all great additions to the resume. 

Looking for tips to help you write a great IT resume ? Check out our guide!

#18. Real Estate Cover Letter Example

Cover Letter Example for Real Estate Agent

  • Ideal length. Short and to the point, this cover letter is bound to get noticed by the HR manager. 
  • Wraps up with a call to action. This candidate reinforces the HR to call them back through a final call to action. 
  • Mentions the right skills. On top of their sales accomplishments, the candidate touch upon important soft skills such as customer service and communication . 

This real estate resume guide will help you take your resume from good to great.

#19. Teacher Cover Letter Example

Cover Letter Example for Teacher

  • Mentions relevant contact information details. This candidate has included optional (but relevant) contact information details, such as their LinkedIn, Quora, and Medium profiles. 
  • Achievement-oriented. The candidate has elaborated on their achievements in more detail throughout their cover letter. 
  • Highlights the candidate’s passion. For some jobs, being passionate is much more important than for others. Teaching is one of these jobs, which is why this candidate explains their passion for the job. 

Our guide on how to write a teacher resume has all the tips you need to land the job.

#20. Project Manager Cover Letter Example

Cover Letter Example for Project Manager

  • Leverages a catchy introduction. Through a catchy introductory paragraph, this candidate is sure to grab the HR’s attention and get them to read the rest of their cover letter.
  • Lists measurable accomplishments. This candidate explains exactly what they’ve achieved using numbers and hard data. 
  • Personally greets the HR. A personal greeting sounds much better than “Dear Sir/Madam,” and the candidate knows this. 

This guide on how to write a project manager resume can help you perfect your appication.

#21. Paralegal Cover Letter Example

Cover Letter Example for Paralegal

  • Minimalistic cover letter template. This cover letter design looks good but doesn’t steal the show from the candidate’s abilities.
  • Mentions the candidate’s academic achievements and extracurricular activities. Although the candidate is a recent graduate, they’ve used the cover letter to explain they have enough skills and achievements to do the job.
  • Lists measurable achievements. The candidate proves they did well in their internship by mentioning quantifiable achievements.

Check out this paralegal resume guide to perfect yours.

40+ More Cover Letter Examples and Guides 

Couldn’t find a cover letter example for your field? Do not worry.

Below you can find a number of other cover letter examples for different fields and industries:

  • Acting Cover Letter Examples
  • Accounting Cover Letter Examples
  • Administrative Assistant Cover Letter Examples
  • Architecture Cover Letter Examples
  • Attorney Cover Letter Examples
  • Barista Cover Letter Examples
  • Bartender Cover Letter Examples
  • Business Cover Letter Examples
  • Business Analyst Cover Letter Examples
  • College Student Cover Letter Examples
  • Computer Science Cover Letter Examples
  • Construction Cover Letter Examples
  • Consultant Cover Letter Examples
  • Customer Service Cover Letter Examples
  • Data Analyst Cover Letter Examples
  • Data Entry Cover Letter Examples
  • Dental Assistant Cover Letter Examples
  • Digital Marketing Cover Letter Examples
  • Elementary Teacher Cover Letter Examples
  • Engineering Cover Letter Examples
  • Executive Assistant Cover Letter Examples
  • Finance Cover Letter Examples
  • Graphic Design Cover Letter Examples
  • Healthcare Cover Letter Examples
  • Human Resources Cover Letter Examples
  • IT Cover Letter Examples
  • Law Cover Letter Examples
  • Management Cover Letter Examples
  • Marketing Cover Letter Examples
  • Mechanical Engineering Cover Letter Examples
  • Medical Assistant Cover Letter Examples
  • Nurse Practitioner Cover Letter Examples
  • Physician Cover Letter Examples
  • Project Manager Cover Letter Examples
  • Receptionist Cover Letter Examples
  • Retail Cover Letter Examples
  • Sales Cover Letter Examples
  • Social Work Cover Letter Examples
  • Software Engineer Cover Letter Examples
  • Substitute Teacher Cover Letter Examples
  • Teacher Assistant Cover Letter Examples
  • Team Leader Cover Letter Example

What is a Cover Letter? 

A cover letter is a one-page document that you submit as part of your job application, alongside your resume . 

Its purpose is to introduce you and briefly summarize your professional background. On average, your cover letter should be from 250 to 400 words long .

A good cover letter can give the hiring manager more insight into what makes you a good candidate and help them make up their mind about whether they should invite you for an interview. A bad cover letter, though, will get ignored (at best) and lose you the job (at worst).

So, to make sure this doesn’t happen, it’s essential to know how to write a convincing cover letter.

The first thing to remember is that a cover letter is a supplement to your resume, not a replacement. Meaning, you shouldn’t just repeat whatever is mentioned in your resume and call it a day. 

Optimally, you should use your cover letter to shed more light on your skills and qualifications, as well as explain anything you didn’t have space for in your resume (e.g. a career gap or why you’re changing careers).

If you’re writing a cover letter for the first time, though, putting all this together might seem pretty tough. 

Fortunately, you can follow our tried-and-tested format to make the experience much easier:

  • Header - Input your contact information.
  • Greeting the hiring manager - Open the cover letter with a “Dear Sir or Madam,” or use the hiring manager’s name if you know what that is.
  • Opening paragraph - Grab the hiring manager’s attention by getting straight to the point. Mention what your professional experiences are, and what role you’re applying for.
  • The second paragraph - Explain why you’re the perfect candidate for the job. Mention your top 2-3 achievements, your top skills, why you want to work in that specific industry, and whatever else is relevant.
  • The third paragraph - End your cover letter with a call to action. E.g. “I would love to meet personally and discuss how I can help Company X.”
  • Formal closing - Something like this: “Thank you for your consideration. Best, John Doe.”

Here’s what this looks like in practice:

cover letter structure

9 Tips to Write a Cover Letter (the Right Way)

Now that we've covered the basics, let's talk about cover letter tips . Below, we'll give you all the knowledge you need to take your cover letter from "OK" to "great."

#1. Pick the right template

A good cover letter is all about leaving the right first impression.

And what’s a better way to leave a good impression than through a professional, well-formatted, and visual template?

You can simply pick one of our tried-and-tested cover letter templates and you’ll be all set!

cover letter examples templates

#2. Add your contact details on the header

The best way to start your cover letter is through a header. 

Here’s what you want to include there:

  • Phone Number
  • Name of the hiring manager / their professional title
  • Name of the company you’re applying to

Optionally, you can also include the following:

  • Social Media Profiles - Any type of profile that’s relevant to your field. Social Profiles on websites like LinkedIn, GitHub (for developers), Medium (for writers), etc.
  • Personal Website - If you have a personal website that somehow adds value to your application, you can mention it. Let’s say you’re a professional writer. In that case, you’d want to link to your content portfolio site or blog.

#3. Greet the hiring manager the right way

Once you’ve listed all your relevant contact information, it’s time to address the hiring manager reading your cover letter. 

A good practice here is to find the hiring manager’s name and address them directly instead of using the traditional “dear sir or madam.” This shows that you’re really invested in the company and that you took your time to do some research about the job.

So, how can you find out the hiring manager’s name?

One way to do this is by looking up the head of the company’s relevant department on LinkedIn. Let’s say you’re applying for the position of Communication Specialist at Novoresume. The hiring manager is probably the Head of Communications or the Chief Communications Office.

Or let’s say you’re applying for the position of server at a restaurant. In that case, you’d be looking to find out who the restaurant manager is.

If this doesn’t work, you can also check out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

If you still can’t find out the hiring manager’s name, here are several other greetings you can use:

  • Dear [Department] Hiring Manager
  • Dear Hiring Manager
  • To whom it may concern
  • Dear [Department] Team

#4. Create an attention-grabbing introduction

Recruiters get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The problem with most cover letter opening paragraphs, though, is that they’re usually extremely generic, often looking something like this: 

Hey, my name is Jonathan and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a sales manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

As you can probably tell, this opening paragraph doesn’t tell the hiring manager anything other than that you’ve worked the job before - and that’s not really helpful in setting you apart from other candidates. 

What you want to do, instead, is start off with 2-3 of your top achievements to really grab the reader’s attention. Preferably, the achievements should be as relevant as possible to the position. 

For example:

My name’s Michael and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked with Company X, a fin-tech company, for 3+ years. As a Sales Representative, I generated an average of $30,000+ in sales per month (beating the KPIs by around 40%). I believe that my previous industry experience, as well as my excellence in sales, makes me the right candidate for the role of X at Company Y.

The second example shows how the candidate is a top performer. The first just shows that they’ve worked a sales job before.

Which one are YOU more likely to invite for an interview?

#5. Show you’re the perfect person for the job

One great thing about cover letters is that they allow you to expand more on the top achievements from your resume and really show the hiring manager that you’re the right person for the job. 

A good way to do that is to first read the job ad and really understand what skills/experiences are required, and then to ensure that your cover letter touches upon the said skills or experiences.

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $20,000+. As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. This means I created the ad copy and images, as well as picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

  • Google Search

#6. Explain why you’re a great company fit

The HR manager doesn’t only look at whether you’ll be good at the job or not. They’re looking for someone that’s also a good fit for the company culture.

After all, employees that don’t fit in are bound to quit, sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary . 

To convince the hiring manager that you’re a great company fit, do some research on the company and find out what it is you like about them, or about working there. You want to know things like:

  • What’s the company’s business model?
  • What’s the company's product or service? Have you used it?
  • What’s the culture like? Will someone micro-manage your work, or will you have autonomy on how you get things done?

Then, turn your top reasons for liking to work there into text and add them to your cover letter! 

#7. Wrap up with a call to action

To make the end of your cover letter as memorable as possible, you want to:

  • Wrap up any points you couldn't in the previous paragraphs. Mention anything you’ve left out that you think could help the hiring manager make up your mind.
  • Thank the hiring manager for their time. After all, it never hurts to be polite. 
  • Finish the cover letter with a call to action. A call to action is a great way to make your cover letter ending as memorable as possible. 

#8. Write a formal closing

Once you’re done with the final paragraph, all you have to do is write down a formal “goodbye” and you’re good to go.

Feel free to use one of the most popular conclusions in a cover letter:

  • Best Regards,
  • Kind Regards,

#9. Proofread your cover letter

Last but not least, make sure to always proofread each and every document that you’ll be including in your job application - cover letter included. 

The last thing you want is to be claiming you’re a great candidate for the job with a cover letter full of typos! 

For an even more comprehensive guide on how to write an impactful cover letter , check out our article ! 

Cover Letter Writing Checklist 

Cover Letter Writing Checklist

Frequently Asked Questions

Do you still have some questions about cover letters? Check out the answers below:

1. How do I write a simple cover letter? 

To write a cover letter that’s simple but also professional, make sure to include a header with your personal information, a formal greeting to the hiring manager, an attention-grabbing opening paragraph, a second paragraph explaining why you’re a good candidate for the job, and a formal closing (preferably with a call to action). 

2. What are the 3 parts of a cover letter? 

The three parts of a cover letter are: 

  • The introduction , namely the header, the greeting to the hiring manager, and the opening paragraph. 
  • The sales pitch is usually the body of the cover letter. 
  • The conclusion involves a formal closing and a signature line.

3. What makes a great cover letter?

A great cover letter should be personalized for each job you’re applying for, instead of being overly generic. It’s also preferable to address the hiring manager by their name and not use the overly-used “Dear Sir/Madam.”

To make a great first impression, you should mention 1-2 of your top achievements in your opening paragraph - the more job-specific they are, the better. Also, don’t stop at showing the hiring manager why you’re a great candidate for the job. Make sure to also talk about how you’re a good culture fit for the company.

Last but not least, wrap up your closing paragraph with a call to action to give the hiring manager a little extra something to remember you by. 

4. When is a cover letter necessary?

Unless the job ad specifically states otherwise, you should always include a cover letter with your job application .

Even if the hiring manager doesn’t read it, you will look more professional simply by including one.

And that’s a wrap! We hope our cover letter examples and writing tips will inspire you to write a cover letter that will land you your next job.

If you’re looking for more invaluable career advice and articles, make sure to check out our career blog , or any of these related articles: 

  • How to Write a Resume
  • Cover Letter Mistakes to Avoid at All Costs
  • Cover Letter Format (w/ Examples & Free Templates)

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How to Write a Cover Letter That Will Get You a Job

I ’ve read thousands, maybe tens of thousands, of cover letters in my career. If you’re thinking that sounds like really boring reading, you’re right. What I can tell you from enduring that experience is that most cover letters are terrible — and not only that, but squandered opportunities. When a cover letter is done well, it can significantly increase your chances of getting an interview, but the vast majority fail that test.

So let’s talk about how to do cover letters right.

First, understand the point of a cover letter.

The whole idea of a cover letter is that it can help the employer see you as more than just your résumé. Managers generally aren’t hiring based solely on your work history; your experience is crucial, yes, but they’re also looking for someone who will be easy to work with, shows good judgment, communicates well, possesses strong critical thinking skills and a drive to get things done, complements their current team, and all the other things you yourself probably want from your co-workers. It’s tough to learn much about those things from job history alone, and that’s where your cover letter comes in.

Because of that …

Whatever you do, don’t just summarize your résumé.

The No. 1 mistake people make with cover letters is that they simply use them to summarize their résumé. This makes no sense — hiring managers don’t need a summary of your résumé! It’s on the very next page! They’re about to see it as soon as they scroll down. And if you think about it, your entire application is only a few pages (in most cases, a one- or two-page résumé and a one-page cover letter) — why would you squander one of those pages by repeating the content of the others? And yet, probably 95 percent of the cover letters I see don’t add anything new beyond the résumé itself (and that’s a conservative estimate).

Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you’re applying for an assistant job that requires being highly organized and you neurotically track your household finances in a detailed, color-coded spreadsheet, most hiring managers would love to know that because it says something about the kind of attention to detail you’d bring to the job. That’s not something you could put on your résumé, but it can go in your cover letter.

Or maybe your last boss told you that you were the most accurate data processor she’d ever seen, or came to rely on you as her go-to person whenever a lightning-fast rewrite was needed. Maybe your co-workers called you “the client whisperer” because of your skill in calming upset clients. Maybe you’re regularly sought out by more senior staff to help problem-solve, or you find immense satisfaction in bringing order to chaos. Those sorts of details illustrate what you bring to the job in a different way than your résumé does, and they belong in your cover letter.

If you’re still stumped, pretend you’re writing an email to a friend about why you’d be great at the job. You probably wouldn’t do that by stiffly reciting your work history, right? You’d talk about what you’re good at and how you’d approach the work. That’s what you want here.

You don’t need a creative opening line.

If you think you need to open the letter with something creative or catchy, I am here to tell you that you don’t. Just be simple and straightforward:

• “I’m writing to apply for your X position.”

• “I’d love to be considered for your X position.”

• “I’m interested in your X position because …”

• “I’m excited to apply for your X position.”

That’s it! Straightforward is fine — better, even, if the alternative is sounding like an aggressive salesperson.

Show, don’t tell.

A lot of cover letters assert that the person who wrote it would excel at the job or announce that the applicant is a skillful engineer or a great communicator or all sorts of other subjective superlatives. That’s wasted space — the hiring manager has no reason to believe it, and so many candidates claim those things about themselves that most managers ignore that sort of self-assessment entirely. So instead of simply declaring that you’re great at X (whatever X is), your letter should demonstrate that. And the way you do that is by describing accomplishments and experiences that illustrate it.

Here’s a concrete example taken from one extraordinarily effective cover-letter makeover that I saw. The candidate had originally written, “I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.” That’s pretty boring and not especially convincing, right? (This is also exactly how most people’s cover letters read.)

In her revised version, she wrote this instead:

“In addition to being flexible and responsive, I’m also a fanatic for details — particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure that every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.”

That second version is so much more compelling and interesting — and makes me believe that she really is great with details.

If there’s anything unusual or confusing about your candidacy, address it in the letter.

Your cover letter is your chance to provide context for things that otherwise might seem confusing or less than ideal to a hiring manager. For example, if you’re overqualified for the position but are excited about it anyway, or if you’re a bit underqualified but have reason to think you could excel at the job, address that up front. Or if your background is in a different field but you’re actively working to move into this one, say so, talk about why, and explain how your experience will translate. Or if you’re applying for a job across the country from where you live because you’re hoping to relocate to be closer to your family, let them know that.

If you don’t provide that kind of context, it’s too easy for a hiring manager to decide you’re the wrong fit or applying to everything you see or don’t understand the job description and put you in the “no” pile. A cover letter gives you a chance to say, “No, wait — here’s why this could be a good match.”

Keep the tone warm and conversational.

While there are some industries that prize formal-sounding cover letters — like law — in most fields, yours will stand out if it’s warm and conversational. Aim for the tone you’d use if you were writing to a co-worker whom you liked a lot but didn’t know especially well. It’s okay to show some personality or even use humor; as long as you don’t go overboard, your letter will be stronger for it.

Don’t use a form letter.

You don’t need to write every cover letter completely from scratch, but if you’re not customizing it to each job, you’re doing it wrong. Form letters tend to read like form letters, and they waste the chance to speak to the specifics of what this employer is looking for and what it will take to thrive in this particular job.

If you’re applying for a lot of similar jobs, of course you’ll end up reusing language from one letter to the next. But you shouldn’t have a single cover letter that you wrote once and then use every time you apply; whatever you send should sound like you wrote it with the nuances of this one job in mind.

A good litmus test is this: Could you imagine other applicants for this job sending in the same letter? If so, that’s a sign that you haven’t made it individualized enough to you and are probably leaning too heavily on reciting your work history.

No, you don’t need to hunt down the hiring manager’s name.

If you read much job-search advice, at some point you’ll come across the idea that you need to do Woodward and Bernstein–level research to hunt down the hiring manager’s name in order to open your letter with “Dear Matilda Jones.” You don’t need to do this; no reasonable hiring manager will care. If the name is easily available, by all means, feel free to use it, but otherwise “Dear Hiring Manager” is absolutely fine. Take the hour you just freed up and do something more enjoyable with it.

Keep it under one page.

If your cover letters are longer than a page, you’re writing too much, and you risk annoying hiring managers who are likely sifting through hundreds of applications and don’t have time to read lengthy tomes. On the other hand, if you only write one paragraph, it’s unlikely that you’re making a compelling case for yourself as a candidate — not impossible, but unlikely. For most people, something close to a page is about right.

Don’t agonize over the small details.

What matters most about your cover letter is its content. You should of course ensure that it’s well-written and thoroughly proofread, but many job seekers agonize over elements of the letter that really don’t matter. I get tons of  questions from job seekers  about whether they should attach their cover letter or put it in the body of the email (answer: No one cares, but attaching it makes it easier to share and will preserve your formatting), or what to name the file (again, no one really cares as long as it’s reasonably professional, but when people are dealing with hundreds of files named “resume,” it’s courteous to name it with your full name).

Approaching your cover letter like this can make a huge difference in your job search. It can be the thing that moves your application from the “maybe” pile (or even the “no” pile) to the “yes” pile. Of course, writing cover letters like this will take more time than sending out the same templated letter summarizing your résumé — but 10 personalized, compelling cover letters are likely to get you more  interview invitations  than 50 generic ones will.

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6 Things You Should Never Put in Your Cover Letter

Table of contents.

When submitting a job application, your resume can only go so far. Resumes tell prospective employers about your experience and education, but they’re essentially fact sheets. A cover letter gives applicants the opportunity to share more detailed information on why they’d be a good fit for a particular role at a specific company.

We’ll outline some common cover letter mistakes to avoid and share tips and best practices for cover letters that show you in the best possible light. 

Cover letter mistakes to avoid

A cover letter can show a hiring manager why you’re the best fit for a position, so getting it right is worth your time and effort. However, crafting an effective cover letter can be challenging. You must showcase your skills without appearing self-important or succumbing to cliches.

Here are six cover letter mistakes to avoid at all costs. 

1. Highlighting where you lack specific skills

It’s easy to feel vulnerable when applying for a job, especially if you have limited work experience or few required skills. However, starting a cover letter by underselling yourself or drawing attention to the skills or knowledge you lack is never advisable.

Author and career development professional Lavie Margolin says cover letters aren’t the place to list your weaknesses. “I have seen one too many cover letters with the following phrase: ‘Although I do not yet have,'” Margolin noted. “If you do not have something, why are you emphasizing it?”

Instead, Margolin says job seekers should focus on existing in-demand career skills , experiences and talents that will interest the potential employer.

“If you are looking for a job, then you are in the sales business. What you write in your cover letter should most effectively sell the skills, experience and abilities that you do have, as opposed to emphasizing those things that are lacking,” Margolin advised. “Emphasizing a weakness on your cover letter may be costing you the job.”

2. Not proofreading for typos and cliches

Sometimes, job seekers get so caught up in finding the best way to express their ideas that they forget to pay close attention to their cover letter’s details. Typos, using the wrong company information and cliches are common mistakes to look for in your proofreading efforts. 

  • Look for cover letter typos. According to Joe Weinlick, COO of Catalyst Experiential, cover letter typos are an egregious yet common mistake. Rigorously proofreading your cover letter will allow your content to shine. “Spell-check is your friend. Use it, but don’t rely on it,” Weinlick advised. “Print out your cover letter, read it from start to finish and make sure there aren’t any typos before sending it out. Your cover letter is the first impression you make on a hiring manager – make sure it’s a good one.”
  • Ensure you use the correct company information. You may be tempted to reuse parts of your cover letter when applying for similar positions with different companies. However, failing to update the company information for each letter is an unforgivable offense. Double-check that you have the correct details for the company, including the specific position for which you are applying and the name of the hiring manager, if possible.
  • Watch for cliches and buzzwords. When proofreading your cover letter, look for and eliminate cliches and overused buzzwords . Instead of using vague words to describe your work ethic or experience (“I’m a motivated self-starter”), provide specific examples that demonstrate the qualities you’d like to highlight. “Don’t use buzzwords,” warned Bob Kovalsky, vice president of Volt Workforce Solutions. “Including descriptors such as ‘detail-oriented,’ ‘hardworking,’ ‘team player’ and ‘proactive’ doesn’t tell HR managers anything about your experience.”

Watch for cliches and worthless words in your LinkedIn profile . Overused buzzwords won’t convey your unique qualifications and personality.

3. Remaining stuck in the past

Maybe you were let go from your last job, or maybe you’re looking for new opportunities. Regardless of the reason for your job search , don’t spend your cover letter’s limited space focusing on your past.

“The worst thing a potential employee can do [in a cover letter] is to explain why they left their current or former position,” shared Kim Kaupe, co-founder of Bright Ideas Only. “It’s like starting out a first date by talking about your ex! I don’t want to hear about your past; I want to hear about your now and future and how you are going to become an asset to my company.”

Steering clear of the past is especially important if you had a contentious relationship with an employer. “Saying that you’re looking for a new opportunity because your previous employer was unfair or you had an incompetent boss will only make you look bad,” warned Tracy Russell, a talent acquisition coordinator at Intuit. “Oftentimes, if this type of negative information is in the cover letter, recruiters won’t even look at the resume.”

4. Talking about money too soon

There’s a time and place to discuss salary during the hiring process , but your cover letter isn’t it. Lisa Benson, president and CEO of Mary Kraft HR, advises against providing any unsolicited salary information in the cover letter “unless [you] are specifically asked to do so, particularly if there is a disparity between what is advertised or indicated in the ad [you] are responding to. No prospective employer wants to hire someone who is only about the money.”

5. Making it all about you

Another common mistake applicants make is using their cover letter to boast about their talents without acknowledging how they will use them to benefit a prospective employer.

“The worst thing a candidate can do in their cover letter is make it all about themselves and what they’re looking for,” said Ian Yates, senior director of corporate accounts at Thermo Fisher Scientific. “The best thing to do is focus on why they’ll be a great fit, how they’ll make a contribution, and what they’ve done, or will do, to support [the organization].”

“It is a fine line between confident and arrogant,” added Sue Hardek, managing director at ZRG Partners. Hardek noted that candidates should avoid overselling themselves and being boastful about accomplishments and strengths. 

Job candidates should also steer clear of oversharing personal history or exaggerating or lying on their resume or cover letter.

6. Letting AI do the heavy lifting

Many generative AI companies boast that their AI tools can save time by drafting perfect cover letters. While AI is transforming business , including the job search process, you must be especially careful when using it for your cover letter. 

Opinions about using AI in the workplace are mixed. You don’t want to risk coming across a hiring manager who suspects an AI-generated cover letter and immediately tosses your application. Worse, AI might utilize copied text or provide other job seekers with the same phrasing, leading hiring managers to suspect you of plagiarism. 

AI can be a good place to start, but you should never rely on it for a final product. AI can help you generate ideas, synthesize your experience with the history and needs of the company, or assist with general editing. But when it comes to the final product, you want your voice to shine through, so ensure the writing is your own – even if you’ve had some help. 

What is a cover letter?

A cover letter is a company’s first introduction to who you are as a person. Your resume will explain your previous work experience and skills, but your cover letter is an opportunity to show recruiters your personal side. It’s also a chance to demonstrate why you stand out from the crowd. Employers get many applications, many of which display similar backgrounds and experience. A cover letter helps narrow down their talent pool.

Cover letters are typically written in a three-paragraph format and should be no more than 300 words.

The benefits of a cover letter

Some job listings require the candidate to submit a cover letter, while others make it optional. However, applicants should always take the time to write a cover letter to express their interest in the company and flesh out their professional experience. 

A cover letter brings the following advantages: 

1. Cover letters personalize your application.

Even great resumes don’t allow applicants to show off their writing skills. A cover letter can help candidates sell themselves by letting their personalities shine. Recruiters get a sense of who the candidate is beyond their work experience and education. Cover letters also allow candidates to discuss parts of their background that may not be explicitly stated on a resume but are relevant to the job they’re applying for.

2. Cover letters showcase your interest in the position and company.

Many candidates blindly shoot off job applications, believing in quantity over quality. To be as efficient as possible, they’ll either send a generic cover letter or fail to send one. However, this is a missed opportunity. 

A cover letter with specific details about why you’d be a great fit for the company shows you’ve done your research and are interested in working for that organization. Employers will notice candidates who researched the business and its company culture . These candidates show they want to be there specifically – they don’t just want a job.  

3. Cover letters demonstrate your hard work.

Taking the time to draft a well-researched cover letter shows employers you’re self-motivated and passionate about the position. The skills of researching, writing and submitting clean copy before the deadline demonstrate your ability to work and follow directions.

In addition to crafting an excellent cover letter, job candidates should prepare for the interview process and send a thank-you letter to follow up.

How to write a good cover letter

Hiring managers may receive hundreds of cover letters and resumes for a single job post. Potential employees have only a few seconds to make a good first impression, and a boring cover letter could land them straight in the “no” pile.

Follow these eight tips from hiring experts to write a cover letter that will land you an interview:

1. Be yourself in your cover letter.

You don’t want to sound like everyone else. Give hiring managers a sense of your personality traits and how you might fit into the company.

“One key thing we look for is whether they’ve incorporated aspects of their personality into examples of how they would succeed in this position,” shared Margaret Freel, digital marketing specialist at No Dirty Earth and a former corporate recruiter.

Mentioning experiences that qualify you for a particular position is one way to personalize your letter. “Candidates should be concise and self-aware enough to know how their track record of results makes them unique and [be] able to relate that back to the position,” Freel advised.

2. Do your research and customize your cover letter.

Like your resume, your cover letter should be tailored to each position and company. Instead of a template-style cover letter, use industry-specific language referencing points from the job description and company website.

In your research, determine the hiring manager’s name, if possible. Addressing the hiring manager sets you apart. If you’re unsure who the hiring manager is, use a generic salutation – but only as a last resort.

“Address the cover letter to a specific person within the company, not the general – and much-hated – ‘dear sir or madam,'” advised Alina Cincan, managing director and co-founder of Inbox Translation. “This shows the candidate has done some research and is truly interested in working with that company, not just any company.”

Christa Shapiro, a director at the staffing firm Yoh, said one thing that always draws attention to a cover letter is mentioning why you want to be a part of a particular organization. Show a passion for the organization and industry. Employers don’t want to hire someone who won’t care about their work.

Getting a feel for the company will also prepare you for the types of interview questions the hiring manager will likely ask.

3. Be creative in your cover letter.

Hiring managers won’t finish reading your cover letter if they’re bored after the first line. A strong intro should find a unique way to highlight experiences or something specific from the job posting.

Grabbing their attention is key; hiring managers review tons of cover letters for each position. Find a creative way to stand out so the hiring manager notices you and moves on to your resume. 

A creative cover letter moves beyond stiff cover letter templates and stock phrases. A great way to make your cover letter pop is to include a brief story that connects you to the company through its mission or product. “This exercise will undoubtedly separate you from the majority of other candidates,” advised Kenneth Johnson, founder and president of East Coast Executives.

4. Mention referrals in your cover letter.

If you were introduced or connected to a hiring manager via an employee referral or mutual industry contact, include that person’s name in your cover letter (with their permission).

“Candidates can include referrals in a cover letter to make them stand out,” said Bill Peppler, COO of staffing firm Kavaliro. “They should always gain permission for this before they name-drop, but the cover letter gives a great opportunity to include the name of someone that can vouch for your skills.”

5. Address potential resume concerns in your cover letter.

A well-crafted cover letter does more than explain why you’re the right person for the job. It also gives you a chance to explain items on your resume that might otherwise be considered red flags.

“Address any issues that may give a hiring manager pause, such as gaps in employment,” advised Diane Domeyer Kock, senior vice president and managing director at Robert Half.

Unfortunately, studies have shown that an unemployment bias exists, as some companies are reluctant to hire out-of-work people. However, the cover letter allows you to reclaim the narrative and demonstrate that you are an ideal candidate despite your employment history.

6. Don’t just repeat your resume in your cover letter.

While your cover letter should reference material from your resume, it shouldn’t simply be a word-for-word repeat. According to Jane Trnka, a career coach with Rady School of Management at UC San Diego, job candidates can use their cover letter to expand where necessary and discuss their listed experiences from a different angle.

“Craft the letter to acknowledge the requirements of the role and culture of the organization while highlighting the skills and experiences that align with the job description,” Trnka advised.

A cover letter is a great place to discuss any volunteer work or side projects that may not be on your resume but are relevant to the job you’re applying for.

7. Proofread and fact-check your resume.

As mentioned earlier, it’s imperative to check and double-check your cover letter for any grammatical or factual errors. Even the smallest mistake can make a bad impression on the person reading your letter.

“If there are errors of any kind, it’s a huge red flag,” warned Guryan Tighe, leadership coach and founder of Fourage. “This is your one opportunity to impress [the hiring manager] and show who you are. If there are typos, misspellings or formatting issues, it’s generally an automatic out.”

8. Keep your cover letter brief.

Hiring managers are busy and usually have many applications to review. Keeping your cover letter concise and to the point will improve the chances of it being read. It also makes the hiring manager’s job easier – which is always a good thing.

“The best cover letters can [be] concise, friendly and transparent,” explained Chris Wood, managing partner of Paige Technologies. “The best cover letters get right to the heart of why we are a great fit for them and why they are the best fit for us.”

Get your foot in the door

Perfecting your cover letter is an essential step in the job search process. You must spend time researching the company and crafting a creative, personalized letter that shows hiring managers you’ll be a valuable addition. Your cover letter should be unique to you and unique to each company you apply for. 

But a great cover letter only gets your foot in the door. If you want to secure the job, you must carefully prepare for each part of the job search process. Whether it’s the cover letter or the interview, each step is a chance to show why you and the company you want to work for are a perfect fit. 

Tom Anziano and Sean Peek contributed to this article. Source interviews were conducted for a previous version of this article.

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How To Follow Up On Your Resume

Happy woman laptop follows up on her resume during her job search

You sent out the resume. You think you're a perfect fit. And yet no one calls. Sound familiar?

In fact, the majority of candidates today do not receive a response on a submitted resume. So, the big question is, “When is it appropriate to follow up with an employer on my submission and how do I do it?"

There is no answer that will fit every scenario, but there are some good rules you should follow when following up on your resume submission.

1. Use The 1-2 Week Rule

Hiring managers and recruiters are busy and they can't acknowledge every resume and cover letter , even if they wanted to, because there's just so much that they need to process.

It's best to follow up one to two weeks after you have submitted your resume. That is generally the amount of time most employers take to review all applicants and contact candidates of interest for an interview.

2. Follow Up In The Morning

This may not always be universal, but in many cases, if you make contact during the early morning you'll have a better chance of reaching someone before they are bogged down with other tasks to do for the day.

Also, never follow up on a Monday. It's common for people to have a case of the " Monday Blues ," which could make them more likely to ignore your email or say "no" to an interview more quickly.

So, you should absolutely follow up on your resume in the morning—just not on a Monday morning.

3. Be Proactive And Polite 

Whether you're reaching out to the hiring manager by email or LinkedIn connection , it's important to be professional and not overzealous. Keep the message simple:

"Hi, XYZ. W e haven't met, but I applied for the XYZ position and I just wanted to be proactive and see if there's anything that I could do to further my candidacy or check on the status of my application. Thank you for your time."

This simple note at least gets you on the hiring manager's radar.

It could be that they've been meaning to get back to you and this note will get them to respond. It's also possible that they looked past your application and your note got them to take a second look. Either way, it's worthwhile to always follow up.

Follow these tips the next time you want to follow up on a resume submission. Following up the right way can get you the interview you deserve.

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Spring Cleaning: 4 Ways To Fix Your Job Search

Is your job search turning into a grind with no end in sight? It may be time to take a step back and reevaluate your entire approach.

In cold weather climates, the beginning of spring is a time to clean the house and get organized—a practice known as spring cleaning. Through the years, spring cleaning has taken on a larger meaning with people using the time to organize and declutter things in their lives.

For professionals on the job hunt, a little spring cleaning (metaphorically speaking) could be a great way to reinvigorate your job search. Here are a few strategies your job search spring cleaning should include.

Reevaluate Your Job Search Approach

Make a list of the last handful of jobs you applied for and see if you can identify any positive or negative trends. Consider things like:

  • How did I learn about this job?
  • How did I apply for the job?
  • Did I earn an interview?
  • What was the ultimate result?

A lot can be learned about your job search approach just by answering these questions and identifying patterns. For example:

Negative Trends

You discovered five jobs through job boards, applied to all of them via the job boards, and never heard back from any of them.

The common pattern here is applying through job boards. This isn't to say that job boards don't serve a purpose in the job search process, but they have their limitations , and you can't run your job search entirely off of them. When you apply through a job board, there's a good chance that your materials will never get past the applicant tracking system (ATS) and never be seen by an actual person.

One simple fix is to research who the hiring manager or recruiter is that posted the position and email your materials to them directly.

The more efficient fix would be to take a proactive approach by putting together a bucket list of companies that you want to work for and start making connections on LinkedIn with people who work at those companies. You may already know some people who work there or have connections that can refer you to some individuals.

This is a great way to network your way onto a company's radar.

Positive Trends

You applied to three jobs via referral, were invited to two job interviews, and made it through multiple rounds of interviews for one of the jobs before being passed over for someone with a little more experience.

The pattern here is that getting referred to a job by a professional acquaintance is a great way to land a job interview . This indicates that you're leveraging your network well and you should continue to focus on your networking efforts.

The next step is to review the interview process and determine what went well and what needs to be improved. Sometimes the interviewer will provide feedback , and that feedback can be valuable. However, not everyone is comfortable with giving feedback.

Chances are you probably have a good idea about areas of improvement and the skills you need to gain. Put together a plan for addressing those shortfalls.

The good news in making it deep into any interview process is that it indicates that the company likes you as a potential employee (even if the timing just wasn't right) and the experience could be a roadmap to a job with that company at a later date, or another similar opportunity elsewhere.

Give Your Resume & Cover Letter Some Much-Needed Attention

Are you continuously sending similar resumes and cover letters to each job opening with only minor adjustments? If so, your strategy needs some serious spring cleaning.

Let's start with resumes!

Every resume should be tailored to the position in order for it to stand out to recruiters and hiring managers . It may seem like a lot of work, but it's actually less work than submitting the same resume over and over again and never hearing back.

The reason why it's so important to tailor your resume is that throughout your career, you acquire numerous skills, but the job you're applying for may only be focusing on 6-8 of those skills. In that case, those skills must rise to the top of the resume with quantifiable examples of how you successfully used those skills at previous jobs.

Remember, recruiters go through hundreds of resumes. They need to be able to tell from a quick glance whether or not you're a potential candidate for the position.

While updating your resume, you could also spruce up your LinkedIn profile by highlighting the skill sets that you want to be noticed for by recruiters.

As for writing a good cover letter , the key to success is writing a disruptive cover letter . When you write a disruptive cover letter , you're basically telling a story. The story should focus on how you connect with the particular company and job position. The story could also focus on your personal journey, and how you got to where you currently are in your career.

If your resumes and cover letters aren't unique, now is the time to clean things up and get on track.

Build Your Personal Brand

Just because you're looking for work doesn't mean that you don't have anything to offer. Use previous career experiences and passions to build your personal brand .

Ask yourself, "How do I want other professionals to view me?"

Pick an area of expertise and start sharing your knowledge and experience with your professional network by pushing out content on your LinkedIn and social media accounts. Good content can include blogs, social media posts, and videos.

By sharing content about your experiences and passions, you slowly build your personal brand, and others will start to notice. The content could lead to good discussions with others in your network. It could also lead to reconnecting with connections that you haven't spoken to in years, or making new connections.

You never know when one of these connections could turn into a job lead or referral. The trick is to get on people's radars. So, when you're cleaning up your job search, be sure to build a plan for personal branding.

Maintain Healthy Habits During Your Job Search

Your job search is important, but it's even more important to know when to pull back and focus on personal health and spending time with family and friends.

There are actually things that you can do for your own enjoyment that could help your job search in the long run, such as:

  • Grab coffee with a friend - It's good to engage in light conversation with friends during challenging times. And if your job search does come up, remember that most people have been through it themselves and you never know when a friend may provide you with a good idea or lead on a job.
  • Volunteer - Volunteering is a great way to get involved in the community and help others. In addition, if you develop a little bit of a career gap while looking for a job, you can always talk about how you filled that time volunteering, if you're asked about it during a job interview.
  • Continue to focus on other passions - Are you a fitness nut? Blogger? Crafter? Continue to do the things that bring you happiness. And if you're in a position to profit from your passion through a freelance job or side hustle , even better!

Spring is the perfect time to clean up and improve your job search so you can land the job you want. If you're struggling to find a job, follow the tips above to reinvigorate your job search—and watch your career blossom!

Need more help with your job search?

This article was originally published at an earlier date.

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COMMENTS

  1. What Is a Cover Letter? (And What To Include in One)

    A cover letter is a short introduction to you that concisely communicates your interest in a job opportunity along with your top skills and relevant experience. It's important to customize your cover letter for each role to demonstrate that you've researched the organization's mission and values.—. Genevieve Northup, MBA, SHRM-CP, HCI-SPTD.

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    Respectfully, Kind regards, Best regards, Yours truly, Then, make two spaces below the salutation, and type your full name. For some professional (but optional) flair, sign your cover letter either with a scan of your signature or by using software like DocuSign. 8. Check your cover letter's content and formatting.

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    The cover letter is a tool to help introduce yourself in a memorable, personal way during a job application. A well-crafted cover letter goes over information on your resume and expands this information for the reader, taking them on a guided journey of some of your greatest career and life achievements.. Its purpose is to elaborate on the information contained in your resume while infusing ...

  4. What is a Cover Letter? Definition & Examples

    A cover letter is a one-page document included in your job application (along with your resume ). When written well, your cover letter provides employers with important context that isn't covered in your resume. March 4, 2024. Build My Cover Letter Now. As featured in *.

  5. How to Write a Cover Letter in 2024 + Examples

    A cover letter is a 250 - 400 word document that convinces the hiring manager of your competence; A cover letter goes in your job application alongside your resume; Your introduction to the cover letter should grab the hiring manager's attention and keep it all the way until the conclusion

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    Place your name, city, state, ZIP code, phone number and email address in your cover letter heading. Your email address should be professional like "[email protected]," and not personal like "[email protected]." Include links to your LinkedIn profile or professional online portfolio if you have one.

  7. How to Write a Cover Letter: A Comprehensive Guide with Examples (2024)

    A cover letter for a resume is a document that accompanies a resume when applying for a job. While the resume provides a summary of the applicant's skills and experiences, the cover letter offers additional context and insight into their suitability for the position.

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    Step 2: Add your contact info. At the top of your cover letter, you should list out your basic info. You can even copy the same heading from your resume if you'd like. Some contact info you might include (and the order you might include it in) is: Your name. Your pronouns (optional)

  9. What Is a Cover Letter & How to Make It Stand Out [10+ Tips]

    A cover letter is a type of letter you include in your job application. Its main role is to let the reader know what motivated you to apply, and what you can offer. A cover letter is not synonymous with a resume or CV. Typically, a cover letter's main body consists of three paragraphs, each for a different purpose.

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    There are 3 types of cover letters that you can send to a hiring manager. The 3 types are: Application cover letters. Letters of Interest. Email Cover letters. The letter you write is influenced by whether you are going to apply for a job directly, citing a referral, or asking about vacancies that are not advertised.

  11. How to Write a Cover Letter: Guide + Examples

    A cover letter is a one-page document sent alongside a resume or CV that summarizes your professional experience and explains why you're an excellent fit for the job.. It consists of contact details, a greeting, three to four paragraphs and a formal signature.

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    A resume is mostly past-oriented, meaning that it focuses largely on your past work history and experiences. Much of a resume is written in the past tense, as well. A cover letter is written primarily in the present tense. The focus of a cover letter is more on the present and future, including mentioning current and future objectives.

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    Here are four tweaks that'll get you on the right track. 1. Connect the Dots. While you should definitely tailor your resume, it doesn't necessarily involve spelling out how your experience relates to the position. Tailoring a cover letter does. That's the main difference for these two documents that both, essentially, describe your ...

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    The difference between a cover letter and a resume. There are four key differences between a cover letter and a resume: 1. Importance. Resumes are a requirement when you apply for work. On the other hand, cover letters are often necessary, but optional when a company specifically says to not include one.

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    How to write a cover letter. Here are a few guidelines you can follow when writing a cover letter: 1. First, start with a proper salutation. Ensure that you direct the letter to the appropriate person by stating their name instead of using a generic salutation, such as 'To whom it may concern.'. By doing so, you demonstrate that you are ...

  17. What Is a Cover Letter for a Job? Purpose & Example

    See that? This resume cover letter presents the candidate in a memorable way telling stories that show his skills and experience match what the employer seeks. It's also well-organized and long enough. The difference between a resume and a cover letter is clear: a resume is a list of specs and a cover letter is a full-blown marketing campaign ...

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    Consultant Cover Letter Example #10. Digital Marketing Cover Letter Example #11. Graphic Designer Cover Letter Example #12. Administrative Assistant Cover Letter Example #13. Front Desk Cover Letter Example #14. Human Resources Cover Letter Example #15. Sales Agent Cover Letter Example #16.

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    Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you're applying for an assistant job that ...

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    Including A Career Change Statement On Your Resume/CV. While your cover letter is the ideal place to elaborate on your career change, your resume/CV should also reflect this transition. A brief ...

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    3. Remaining stuck in the past. Maybe you were let go from your last job, or maybe you're looking for new opportunities. Regardless of the reason for your job search, don't spend your cover ...

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    Employer name. Company Name. Street address. City, State. Salutation. Dear [Hiring Manager's Name], Opening Paragraph (Introduction) Your cover letter opening should contain a self-introduction. Write about who you are, where your expertise lies, where you found the job posting, and why you want to apply for the job.

  23. How To Follow Up On Your Resume Submission

    While updating your resume, you could also spruce up your LinkedIn profile by highlighting the skill sets that you want to be noticed for by recruiters. As for writing a good cover letter, the key to success is writing a disruptive cover letter. When you write a disruptive cover letter, you're basically telling a story. The story should focus ...

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