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4 Market Researcher Resume Examples - Here's What Works In 2024

Market research is a field where researchers help companies produce and deliver the products that consumers want at the price they want. this saves companies an insurmountable amount of money and resources and creates a consumer-motivated market. this guide will explore 4 market research titles, provide resume samples for each one, and give some tips to help you enhance your resume and snag an interview..

Market researchers seek to answer one central question; what products do consumers want and what are they willing to pay for them? To answer this question they gather and analyze data on markets, competitors, and consumers. They are then able to forecast consumer and sales trends and measure the effectiveness of a company’s marketing strategy. To thrive in this field you need to have excellent analytical and communication skills. An educational background in market research, statistics, or a similar field is also strongly preferred.

This booming industry is set for the employment of market researchers to grow by 22% between 2020 to 2023. This is significantly above the average for all occupations. To win one of these roles, you need a resume that stands out from the crowd and wows recruiters. This guide will help you elevate your resume using resume samples and recruiter-approved tips.

Market Researcher Resume Templates

Jump to a template:

• Market Research Analyst
• Insights Analyst
• Market Research Specialist / Market Researcher
• Qualitative Research Assistant

Jump to a resource:

• Keywords for Market Researcher Resumes
• Action Verbs to Use
• Writing a Resume Summary
• Related Data & Analytics Resumes
• Similar Careers to a Market Researcher
• Market Researcher CV Examples

Template 1 of 4: Market Research Analyst Resume Example

Market research analysts help companies get a better idea of what their consumers want and how they and the markets behave. This helps companies produce the right products at the right time and the right price. Some of the tasks you may be assigned include, data gathering, analyzing and synthesizing data, and preparing reports. While this can be an entry-level position, recruiters will most likely require a bachelor’s degree in market research, business, or a similar field. Any experience as a market researcher will also be a huge plus. Take a look at this successful market research analyst’s resume.

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Tips to help you write your Market Research Analyst resume in 2024

   ensure your skills reflects current industry standards..

New technology and programs are being created every day and you need to ensure your skills section includes the latest industry-standard tools for data collection, data synthesizing, and forecasting.

   Include any corporate analyst experience.

You may not have always been a market research analyst, but you may have been a business analyst like this applicant. Be sure to include that experience as well. The skills gained in those positions are easily transferable.

Skills you can include on your Market Research Analyst resume

Template 2 of 4: insights analyst resume example.

Insights analysts make the unknown, known. They take data, look for insights or takeaways from that data, and present it to the relevant stakeholders. In essence, their job is to focus on what the next steps are and what the best decisions a company can make are. You need to have excellent analytical and critical-thinking skills. Similarly, you need to have great communication skills to collect data and also present your reports to the decision-makers. Recruiters will expect you to have a bachelor’s degree in market research or a similar field and will expect you to have experience in the same. Here is a strong insights analyst resume sample to assist.

Tips to help you write your Insights Analyst resume in 2024

   quantify your success..

Your insights should help companies save costs and be more efficient. Impress recruiters by including specific metrics of cost saving and increased efficiency. For example, this applicant increased efficiency by an impressive 72% at their previous job.

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   Use industry-standard keywords and terms.

Show recruiters your level of experience in the industry by using industry keywords throughout your resume. This applicant effectively uses terms like ‘standardize data’, ‘QA’, and ‘performance exposures’.

Skills you can include on your Insights Analyst resume

Template 3 of 4: market research specialist / market researcher resume example.

Market research specialists will look at the data collected by market research analysts and provide useful insights and recommendations to a company’s decision-makers. Your tasks will therefore include report writing, strategy development, and account handling. This position requires a lot more interaction with the client so excellent communication skills are essential. You may also find yourself working with one or more market research analysts, so you will also need to be an effective leader and team member. A bachelor’s degree in market research, business, or a similar field is the minimum expectation. Some companies will require further education like a master’s degree or specific certification. Here is a strong market research specialist resume sample.

Tips to help you write your Market Research Specialist / Market Researcher resume in 2024

   show career progression through promotions..

Showing recruiters career progression in the market research industry, indicates your level of commitment to the profession, your wealth of knowledge in the field, and your excellent track record as an employee.

   Highlight your language proficiencies.

As mentioned, you will be communicating with decision makers quite a bit, so being able to communicate in different languages is a huge advantage. This is especially true if you are applying to multi-national companies.

Skills you can include on your Market Research Specialist / Market Researcher resume

Template 4 of 4: qualitative research assistant resume example.

This is an entry-level position and is a great way for someone to enter the market research profession. As a qualitative research assistant, you will assist in the collection and analysis of data to provide useful insights to decision-makers. You may also assist in developing research procedures and methodology. You will obviously need to have excellent data collection and data analysis skills to thrive in this position. In terms of your educational background, a degree in market research, math, or a similar field would be highly desired by recruiters, as would research experience.

Tips to help you write your Qualitative Research Assistant resume in 2024

   include research experience from college..

You may not have a wealth of professional research experience, so feel free to include research experience from college, even if it’s not market research. Research skills are generally transferable.

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   Include industry-standard qualitative data analysis tools.

Show recruiters that you are experienced as a qualitative data analyst by including the industry standard tools in your skills list. Be sure to keep updating it as new tools are developed or as you become experienced with additional relevant tools.

Skills you can include on your Qualitative Research Assistant resume

Action verbs for market researcher resumes, skills for market researcher resumes.

Market research is a technical profession and as such, the skills section of your resume should be equally as technical. What recruiters will be keen to see is what data collection and analysis skills and tools you have, as well as what forecasting and projection tools and skills you use. Including industry standard tools and skills is also an effective way to bypass resume filters that may have been put in place by recruiters.

Here are some general hard skills expected in your profession. Use those that are relevant to you to bolster your skills section.

• Market Research
• Quantitative Research
• Qualitative Research
• Market Analysis
• Competitive Intelligence
• Competitive Analysis
• Customer Insight
• Segmentation
• Marketing Strategy
• Consumer Behavior
• Primary Research
• Survey Design
• Focus Groups
• Advertising Research
• Product Management
• Consumer Insight
• Product Marketing
• Qualitative & Quantitative Research Methodologies

Skills Word Cloud For Market Researcher Resumes

This word cloud highlights the important keywords that appear on Market Researcher job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more 'important' it is.

How to use these skills?

Action verbs for market researcher resumes.

Strong action verbs help recruiters easily understand the tasks you have undertaken as a market researcher and the successes you have had with those tasks. They help you and your successes stand out from the crowd and can help you secure that job. For a marketing research position, using action verbs that emphasize how you successfully handle data collection, analysis, reporting, and forecasting, is essential.

Here is a list of useful action verbs to get you started.

• Collaborated

For a full list of effective resume action verbs, visit Resume Action Verbs .

How To Write a Resume Summary for a Market Researcher Resume

If you're a senior-level employee, or you're changing careers to become a Market Researcher, it's useful to add a paragraph at the top of your resume highlighting your most impressive accomplishments. This is called a resume summary. Here's an example of a summary that can be used on a Market Researcher resume.

A resume summary is a totally optional section, and in most cases, it's better to leave it out of your resume than include it. For example, if you're a student or mid-level hire, you should not include a summary, and instead use the space to add to your work experience.

To learn how to write an effective resume summary for your Market Researcher resume, or figure out if you need one, please read Market Researcher Resume Summary Examples , or Market Researcher Resume Objective Examples .

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• Market Research Analyst Resume Example
• Insights Analyst Resume Example
• Market Research Specialist / Market Researcher Resume Example
• Qualitative Research Assistant Resume Example
• Skills and Keywords to Add
• All Resume Examples
• Market Researcher Cover Letter
• Market Researcher Interview Guide
• Explore Alternative and Similar Careers

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Market Research Analyst Resume: Winning Examples for 2024

As a market research analyst, your resume is the key to landing a job interview and ultimately securing your dream job. A strong resume that showcases your relevant skills and experiences is crucial for catching the attention of hiring managers and demonstrating your expertise in the field.

This article will provide winning examples of market research analyst resumes, covering every aspect that should be included, from the header to the work experience and education sections, as well as highlighting any relevant certifications or professional development. Each example will include an analysis of why it works and how you can apply the techniques to your own resume.

Through this article, you will learn the essential components of a strong market research analyst resume that effectively conveys your skills and experience, differentiates you from other applicants, and positions you as the ideal candidate for the role. So, if you are a market research analyst looking to land your next job, keep reading to discover how to make your resume stand out from the crowd.

Key Components of a Winning Market Research Analyst Resume

As a market research analyst, your resume plays a crucial role in securing your job. You must highlight your qualifications and skills to capture the hiring manager’s attention. The following components must be present in your resume to make it winning:

Key skills and qualifications to include

Your potential employer wants to know if you possess the skills and qualifications necessary to excel in the role. Thus, it is important to include these in your resume. Key skills should include analytical thinking, research methodology, attention to detail, communication, teamwork, and critical thinking, among others. Meanwhile, your qualifications should highlight your education, relevant certifications, and any special training or courses you’ve taken to boost your experience in the field. Showing a well-crafted summary of your skills and qualifications can help you portray an impression of competency and expertise in the field.

Examples of relevant experience to highlight

Your experience as a market research analyst is a critical factor in determining your suitability for the job. You must therefore present your relevant experiences that demonstrate your ability to identify market trends, analyze data, and create valuable insights. Highlight your previous roles, achievements, and solutions offered to your previous clients or companies. Showcasing your successes and accomplishments can help establish your confidence and aptitude as a competent market research analyst.

Importance of including measurable achievements

Measurable achievements can provide a valuable way of demonstrating your past success and how you can help the company in the future. To be more specific, quantifiable achievements highlight the measurable impact of your previous work or studies. For example, if you increased sales or improved customer satisfaction, mention the percentage of improvement. If your research work led to a significant cost reduction or increased revenue, communicate the figures. Adding these specific metrics engages the employer and gives more concrete evidence of your past successes.

Writing a winning market research analyst resume means showcasing your skills and qualifications, highlighting relevant experience, and including measurable achievements. By adding these components to your resume, you can communicate to potential employers that you are a competent market research analyst with a successful track record.

Formatting Tips for a Market Research Analyst Resume

A well-crafted market research analyst resume can make a lasting impression on potential employers. However, even if you have the most impressive accomplishments and qualifications, they can go unnoticed if your resume is poorly formatted. Here are some formatting tips to help you present your skills and experience effectively:

The Importance of a Clean and Organized Layout

A clean and organized layout is essential for a market research analyst resume, as it makes it easier for recruiters to scan and identify key information. Use a simple and professional design that is easy on the eyes and free from clutter. Avoid using multiple font types, colors, and graphics, as they can distract from the content and may not be compatible with all devices.

To achieve a clean and organized layout, break the content into sections and use headings and subheadings to distinguish them. Use white space effectively to create a balance between the sections and avoid using overcrowded text.

Tips for Choosing the Right Font and Font Size

The font and font size you choose can greatly impact the readability and overall impression of your market research analyst resume. Aim to use a font that is easy to read, such as Arial, Times New Roman, or Calibri, and avoid using fancy or script fonts.

The font size should be consistent throughout the entire document, with the body text typically ranging between 10-12 pt. However, you can use a slightly larger font for headings and subheadings to create contrast and emphasize their importance.

How to Effectively Use Bullet Points

Bullet points are a great way to break down your accomplishments and responsibilities into concise and easy-to-read statements. Use bullet points to quantify your achievements and showcase your skills and expertise. Start each bullet point with a strong action verb, such as created, analyzed, or implemented, to demonstrate your active role in the project.

Avoid using lengthy bullet points that can make the content difficult to read. Instead, aim for no more than five bullet points per section, with each point being no more than two lines long.

A well-formatted market research analyst resume is crucial to catching the attention of potential employers. Use a clean and organized layout, choose the right font and font size, and effectively use bullet points to showcase your skills and accomplishments. With these tips in mind, you’ll be on your way to creating a winning resume that sets you apart from the competition.

How to Tailor Your Market Research Analyst Resume to the Job Description

When applying for a market research analyst position, it’s important to tailor your resume to the job description. This customization will help you stand out as the ideal candidate for the position.

Understanding the job requirements and expectations

The first step to tailoring your resume is to closely review the job requirements and expectations. Take note of the required education, experience, and specific skills listed in the job posting. Make sure to highlight any relevant experience or skills that you possess that match the job description.

Highlighting relevant skills and experience

As you customize your resume, make sure to highlight the relevant skills and experience that you possess. Use the language and phrasing from the job description to demonstrate that you are the ideal candidate for the position. For example, if the job posting mentions a requirement for experience with market segmentation, make sure to mention your experience with market segmentation in your resume.

Customizing your resume for each job opportunity

It’s important to customize your resume for each job opportunity. This means taking the time to review each job posting and tailoring your resume to highlight the specific skills and experience that the employer is looking for. This extra effort will help you stand out from the competition and increase your chances of landing the job.

Tailoring your market research analyst resume to the job description is essential for increasing your chances of getting hired. By understanding the job requirements and expectations, highlighting relevant skills and experience, and customizing your resume for each job opportunity, you’ll be well on your way to creating a winning resume that sets you apart from the competition.

Examples of Strong Market Research Analyst Resumes

To help job seekers create effective and competitive resumes for the position of Market Research Analyst, we have analyzed and compared several winning examples. In this section, we will provide a detailed analysis of these resumes and explain the key components and formatting choices that set them apart.

Detailed Analysis of Winning Resume Examples

The winning resumes we analyzed all demonstrated a clear understanding of the skills, experience, and attributes required of Market Research Analysts. They included strong action verbs and quantifiable achievements, along with relevant key skills and technologies used. In addition, each resume had a consistent formatting style and personalized approach that set them apart from generic templates.

Breakdown of Key Components and Formatting Choices

Below are the key components and formatting choices found in the winning Market Research Analyst resumes:

1. Clear Objective Statement

Each winning resume had a concise objective statement that clearly stated the candidate’s career goals and relevant skills. This statement helps to grab the attention of potential employers quickly and demonstrates the candidate’s focus and direction.

2. Skills and Technologies

All winning resumes included a section that listed key skills and technologies relevant to the position of Market Research Analyst. These skills ranged from quantitative analysis and statistical modeling to data visualization and project management. By highlighting these skills, the resumes showed that the candidates had the necessary competencies to succeed in the role.

3. Action Verbs and Achievements

Strong action verbs were used throughout the resumes to demonstrate the candidate’s accomplishments and impact. These verbs included “analyzed,” “developed,” “revamped,” “optimized,” and “implemented.” Each action verb was followed by a quantifiable achievement that showed the candidate’s impact in their previous roles.

4. Consistent Formatting and Layout

All winning resumes used a consistent formatting and layout style, with clear headings, bullet points, and white space. This allowed the resumes to be easily scanned and read by potential employers, which is essential in a competitive job market.

Explanation of Why These Resumes Stand Out

The winning Market Research Analyst resumes stood out for their clear focus on the requirements of the role, strong and personalized writing style, and use of relevant metrics and achievements. By demonstrating their competencies and success in previous positions, the candidates showed that they were the best fit for the job.

Job seekers that are aiming to create successful resumes for Market Research Analyst positions should focus on clear and concise objective statements, lists of key skills and technologies, strong action verbs and achievements, and consistent formatting and layout. By following these guidelines, candidates can create winning resumes that catch the attention of employers and land them the job they desire.

Common Mistakes to Avoid in a Market Research Analyst Resume

When crafting a Market Research Analyst Resume, there are a few common mistakes that can hinder your ability to land that dream job. In this section, we will discuss these pitfalls and how you can avoid them.

Common Resume Pitfalls

1. irrelevant information.

One of the most common mistakes in a Market Research Analyst Resume is including irrelevant information. As a Market Research Analyst, you want to focus on skills and experiences that are relevant to the role you are applying for. This means avoiding information that is not related to market research or analytical skills.

2. Lack of Specificity

Another mistake is a lack of specificity when it comes to job descriptions and achievements. A resume that reads like a job description might not be enough to make you stand out. Be specific about your achievements and the impact they had on the company. Use numbers and figures whenever possible to show your impact.

3. Poor Formatting

Formatting is a key component of any resume. A Market Research Analyst Resume should be readable and easy to understand. Make sure that the fonts, spacing, and margins are consistent throughout the document. Use bullet points, bold and italic text and other formatting tools to break up large blocks of text and make it easier to read.

4. Typos and Grammatical Errors

Typos and grammatical errors are a no-no in any resume, but they can be especially costly in a Market Research Analyst Resume. As a Market Research Analyst, you need to demonstrate a high level of attention to detail, so any typos or errors can reflect poorly on you. Proofread your resume several times and have others read it as well to catch any mistakes you may have missed.

Examples of Poor Resume Choices or Mistakes

1. including unrelated experience.

Imagine that you are a Market Research Analyst and you include experience as a lifeguard on your resume. While this may demonstrate your ability to handle stressful situations, it is not relevant to the role of a Market Research Analyst. Instead, highlight experiences that demonstrate your analytical and research skills.

2. Failing to Provide Specifics

If you have experience in Market Research and say that you “conducted research,” this statement is too vague. Be specific about the research you conducted, the methods you used, and the results you achieved. This will demonstrate your expertise and help you stand out among other candidates.

3. Profiling Visuals and Logos

While adding visual elements to your Market Research Analyst Resume may seem like a good idea, it can actually detract from the content. Don’t add visuals or logos that are not relevant to the role you are applying for.

4. Overcomplicating the Formatting

While a well-formatted resume is necessary, overcomplicating it can make it difficult to read.

Professional Certifications and Education

As a Market Research Analyst, having relevant certifications and educational background can be crucial to your career advancement. Employers often look for candidates with certifications and degrees that demonstrate expertise in market research methodologies and data analysis.

The importance of relevant certifications and educational background

Relevant certifications and educational background show that you have the necessary knowledge and skills to succeed in the role of a Market Research Analyst. Certifications can come from organizations like the Marketing Research Association or the Insights Association, and degrees can include fields like statistics, marketing, or psychology.

Additionally, having a relevant degree or certification can give you a competitive edge when applying for positions, as it demonstrates your commitment to the field and your dedication to advancing your knowledge and skills.

Which certificates and degrees are most valuable for a Market Research Analyst

The most valuable certifications for a Market Research Analyst include the Professional Researcher Certification (PRC) from the Insights Association and the Research & Marketing Intelligence Association’s (RMAI) Certified Marketing Research Professional (CMRP) designation. Both demonstrate expertise in market research principles and practices, and are highly valued by employers.

As for degrees, a Bachelor’s or Master’s degree in Marketing Research, Psychology, Statistics or Mathematics, are highly relevant in the market research field. However, employers are still interested in considering degrees in other fields if the candidate can demonstrate a strong commitment to research and an aptitude for data analysis.

How to highlight this information effectively in your resume

When highlighting professional certifications and educational background in your resume, it is essential to keep it concise and relevant. Start by creating a separate section for your certifications and degrees, and list them in reverse chronological order, with the most recent first.

Instead of providing a detailed description of every certification or degree, focus on outlining the most relevant credentials for the position you’re applying to. For example, if you’re applying for a Market Research Analyst position that requires exceptional data analysis skills, focus on highlighting your degree in statistics or mathematics.

Including details of relevant certifications and educational background in your resume is crucial when applying for a Market Research Analyst role. Highlight the most valuable certificates and degrees effectively in your resume, so that hiring managers can see your expertise and commitment to the field.

Relevant Soft Skills for a Market Research Analyst

As a market research analyst, technical skills and knowledge are important, but equally important are soft skills that enable you to communicate, collaborate, and think critically. Soft skills are essentially interpersonal skills that help you work well with others and have a successful career. The following soft skills are highly relevant for success in the role of a market research analyst.

What Soft Skills Are Important for Success in the Role?

Communication Skills:  Effective communication is critical for a market research analyst as you need to communicate your findings to a diverse audience, including clients, stakeholders, and team members. This includes not only written and verbal communication skills but also presentation and public speaking skills.

Critical Thinking Skills:  Analyzing complex data and making informed decisions are essential skills for a market research analyst. This requires strong critical thinking skills, including the ability to analyze information objectively, identify patterns, and draw conclusions.

Collaboration Skills:  Market research analysts often work in teams, and the ability to work effectively with others is crucial. This includes being a good listener, contributing to team discussions, and being open to different perspectives and ideas.

Problem-Solving Skills:  Research projects often involve solving problems, and the ability to solve problems creatively and efficiently is a valuable skill for a market research analyst.

Time Management Skills:  Market research projects often involve deadlines, and the ability to manage time effectively is important for delivering high-quality work on time.

How to Showcase These Skills on Your Resume

When writing your market research analyst resume, it’s important to highlight your relevant soft skills using keyword-rich bullet points. For example:

• Excellent communication, presentation, and public speaking skills developed through presenting research findings to clients, stakeholders, and team members.
• Strong critical thinking and problem-solving skills demonstrated through analyzing complex data sets and developing appropriate research methodologies.
• Proven collaboration skills developed through working with diverse teams to complete research projects on time and within budget.

You can also showcase your soft skills in your summary or objectives section, focusing on how your soft skills have contributed to your past success in the role.

Examples of How These Skills Have Contributed to Success in Past Roles

In my previous role as a market research analyst for XYZ company, I demonstrated my strong collaboration skills by working closely with cross-functional teams consisting of product managers, designers, and engineers to develop a successful product launch strategy. Through active listening and contributing to team discussions, we were able to refine our research approach resulting in a more successful product launch than we had initially anticipated.

My excellent problem-solving skills also proved valuable in a recent project where I had to design and execute data analysis of large data sets for our client, who had limited knowledge of data analytics. Using my critical thinking skills and ability to analyze data, I was able to provide them with insightful reports that were essential for decision-making as well as increasing our business relationship with the client.

Keywords to Include in a Market Research Analyst Resume

As a market research analyst, your skills and experience are critical to the success of any company’s marketing efforts. But simply listing your job responsibilities and accomplishments on your resume might not be enough to land you the interview. This is where keywords come into play.

Explanation of why keywords are important

Employers use applicant tracking systems (ATS) to scan resumes for specific keywords that match the job posting. This means that if your resume lacks the right keywords, it might not even make it past the initial screening process. Keywords not only help your resume get noticed but also demonstrate that you have the knowledge and experience required for the job.

Examples of relevant keywords to include

When including keywords in your resume, it’s important to focus on the specific requirements of the job. Here are some common keywords for market research analyst resumes:

• Data analysis
• Customer insights
• Qualitative research
• Quantitative research
• Competitive analysis
• Survey methods
• Statistical analysis
• Market trends
• Data visualization
• Advanced Excel skills

These keywords demonstrate that you have experience with data analysis, research methods, and market insights.

Tips for incorporating these keywords into your resume effectively

• Use the job posting: Review the job posting carefully and highlight the keywords that match your skills and experience. Incorporate these into your resume where appropriate, such as in your summary, skills section, or work experience bullet points.
• Be specific: Use specific examples to demonstrate your skills and experience. For example, instead of just listing “data analysis,” mention the specific tools or techniques you have used, such as regression analysis or data visualization software.
• Use action verbs: Start each bullet point in your work experience section with an action verb, such as “led,” “conducted,” or “analyzed.” This not only makes your resume more dynamic but also helps include relevant keywords.
• Avoid overstuffing: While it’s important to include relevant keywords, avoid overstuffing your resume with too many keywords. Use them where appropriate and make sure they flow naturally in your writing.
• Keep it relevant: Only include keywords that are relevant to the job you’re applying for. Don’t fill your resume with generic terms that don’t demonstrate your specific skills and experience.

Using the right keywords is critical to crafting a winning market research analyst resume. By focusing on job-specific keywords, being specific in your examples, using action verbs, avoiding overstuffing, and keeping it relevant, you can ensure that your resume not only gets noticed but also demonstrates that you have the skills and experience for the job.

Sample Cover Letter for a Market Research Analyst

As a market research analyst, you know the importance of conducting a thorough analysis of data to gain insights and drive informed decisions. Similarly, creating a strong cover letter can be just as crucial in gaining the attention of potential employers and ultimately landing your desired job. A well-crafted cover letter can make all the difference in setting yourself apart from other candidates and demonstrating your skills, experience, and passion for the position.

Importance of a Strong Cover Letter

A strong cover letter serves as a brief introduction of yourself, highlights your most relevant skills and experiences, and shows your enthusiasm for the job. It gives hiring managers a glimpse into your personality and how you can contribute to the organization, beyond what is listed in your resume. The cover letter creates an opportunity to further convince the employer that you are the right fit for the position, and it can ultimately make or break your chances of getting called in for an interview.

Example of a Well-Crafted Cover Letter

Dear [Hiring Manager],

I am writing to express my interest in the Market Research Analyst position at your company. As an experienced research analyst with over five years of experience, I strongly believe I am the ideal candidate for the role.

In my previous role at [previous company name], I managed a team of analysts and was responsible for conducting market research to drive key decisions for clients. I excel at interpreting data and using it to craft actionable insights and strategies. After reviewing the job description for this position, I noticed that my skills and experience align perfectly with what you are looking for in an ideal candidate.

I am passionate about the work your organization does and am excited about the prospect of contributing to your team. I am confident that my skills and experience make me an excellent candidate for the role, and I look forward to discussing how I can contribute to your organization.

Thank you for taking the time to consider my application.

Sincerely, [Your name]

Explanation of the Components of an Effective Cover Letter

An effective cover letter includes the following components:

Opening:  The opening should introduce yourself and express your interest in the position. It’s helpful to mention why the position caught your attention and why your skills and experiences make you the ideal candidate for the role.

Body:  The body of the cover letter should highlight your most relevant experiences and accomplishments. Use concrete examples to show how you have used your skills to solve problems or achieve goals in the past.

Closing:  In the closing, reiterate your interest in the position and thank the employer for considering your application. You may also want to express your enthusiasm for discussing your application further in an interview.

A strong cover letter is essential in today’s job market. It serves as your chance to showcase your skills, experiences, and passion for the position.

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Market Research Analyst CV example

Your research skills are second to none and you have the ability to turn mountains of data into useful, actionable insights. But how do you prove this to the recruiter?

You need a CV that highlights your core skills, as well as your impressive achievements in the field (backed up by data, of course).

Find out how to craft an attention-grabbing application, bursting with facts and figures using our comprehensive guide and market research analyst CV example below.

CV templates 

Market Research Analyst CV example

This CV example showcases the optimal structure and format for your Market Research Analyst CV, providing a pleasant reading experience for busy recruiters.

It also demonstrates the skills, experience and qualifications you should emphasize in your own CV to increase your chances of landing job interviews.

Market Research Analyst CV layout and format

Hiring managers and recruiters are frequently overloaded with applications, and if they can’t identify the relevant information in your CV within a few seconds, your application may be overlooked.

To avoid this, it’s essential to format and structure your CV in a manner that makes it simple to pick out the most important information, even if the reader is in a rush.

Tips for formatting your Market Research Analyst CV

• Length: Whether you’ve got one year or three decades of experience, your CV should never be more than two sides of A4. Recruiters are busy people who’re often juggling numerous roles and tasks, so they don’t have time to read lengthy applications. If you’re a recent graduate or don’t have much industry experience, one side of A4 is fine.
• Readability : By formatting your section headings with bold or a different colour font and using bullet points to break up large blocks of text, you can help busy recruiters quickly scan through your CV. This makes it easier for them to find important details without wasting time.
• Design: While it’s important that your CV design looks good, it also needs to be functional (which means easy for recruiters to read) Keep the design simple to achieve a good balance between looking good and reading well.
• Photos: Profile photos or aren’t a requirement for most industries, so you don’t need to add one in the UK – but if you do, just make sure it looks professional

Quick tip: Creating a professional CV style can be difficult and time-consuming when using Microsoft Word or Google Docs. To create a winning CV quickly, try our quick-and-easy CV Builder and use one of their eye-catching professional CV templates.

CV structure

When writing your CV , it’s important to structure the content into the following key sections to ensure easy digestion by busy recruiters and hiring managers:

• Contact details: List your contact details at the top of your CV to prevent them from being overlooked.
• Profile: Begin with an introductory paragraph that captures recruiters’ attention and summarises what you have to offer employers.
• Work experience/career history: List your relevant work experience in reverse chronological order, starting with your current position.
• Education: Provide a brief summary of your education and qualifications.
• Interests and hobbies: An optional section to showcase any hobbies that highlight transferable skills relevant to your target jobs.

Now you understand the basic layout of a CV, here’s what you should include in each section of yours.

Contact Details

Begin by sharing your contact details, so it’s easy for employers to give you a call. Keep to the basics, such as:

• Mobile number
• Email address – It should sound professional, with no slang or nicknames. Make a new one for your job applications if necessary.
• Location – Simply share your vague location, for example ‘Manchester’, rather than a full address.
• LinkedIn profile or portfolio URL – Remember to update them before you send your application.

Market Research Analyst CV Profile

To immediately capture the attention of recruiters, begin your CV with a powerful profile (or personal statement for junior applicants).

This is a brief introductory paragraph that summarises your skills, experience, and knowledge.

It should position you as the ideal candidate for the job and encourage recruiters to read on.

CV profile writing tips:

• Make it short and sharp: Recruiters have piles of CVs to read through and limited time to dedicate to each, so it pays to showcase your abilities in as few words as possible. 3-4 lines is ideal.
• Tailor it: No matter how much time you put into your CV profile, it won’t impress if it’s irrelevant to the role you’re applying for. Before you start writing, make a list of the skills, knowledge and experience your target employer is looking for. Then, make sure to mention them in your CV profile and throughout the rest of your application.
• Don’t add an objective: You only have a small space for your CV profile, so avoid writing down your career goals or objectives. If you think these will help your application, incorporate them into your cover letter instead.
• Avoid generic phrases: If your CV is riddled with clichès like “Dynamic thought-leader”, hit that delete button. Phrases like these are like a broken record to recruiters, who read them countless times per day. Hard facts, skills, knowledge and results are sure to yield far better results.

Example CV profile for Market Research Analyst

What to include in your market research analyst cv profile.

• Experience overview: Start with a brief summary of your relevant experience so far. How many years experience do you have? What type of companies have you worked for? What industries/sectors have you worked in? What are your specialisms?
• Targeted skills: Employers need to know what skills you can bring to their organisation, and ideally they want to see skills that match their job vacancy. So, research your target roles thoroughly and add the most important Market Research Analyst skills to your profile.
• Key qualifications: If you have any qualifications which are highly relevant to Market Research Analyst jobs, then highlight them in your profile so that employers do not miss them.

Quick tip: If you are finding it difficult to write an attention-grabbing CV profile, choose from hundreds of pre-written profiles across all industries, and add one to your CV with one click in our quick-and-easy CV Builder . All profiles are written by recruitment experts and easily tailored to suit your unique skillset.

Core skills section

In addition to your CV profile, your core skills section provides an easily digestible snapshot of your skills – perfect for grabbing the attention of busy hiring managers.

As Market Research Analyst jobs might receive a huge pile of applications, this is a great way to stand out and show off your suitability for the role.

It should be made up of 2-3 columns of bullet points and be made up of skills that are highly relevant to the jobs you are targeting.

Important skills for your Market Research Analyst CV

Research design – Designing and implementing research projects, including identifying research objectives, selecting appropriate research methods and techniques, and developing research questionnaires.

Data analysis – Utilising statistical software and other tools to analyse and interpret research data, and communicate findings through written reports, graphs, and presentations.

Market trend analysis – Analysing and interpreting market trends, including consumer behaviour, industry trends, and competitor activity to provide insights and recommendations to business stakeholders.

Project management – Managing research projects, including developing project plans, coordinating with internal and external stakeholders, managing timelines and budgets, and ensuring high-quality deliverables.

Stakeholder communication – Utilising excellent verbal and written communication skills to present findings, insights, and recommendations to stakeholders, both internally and externally.

Critical thinking – Evaluating complex data sets and research findings, drawing conclusions, and making recommendations based on evidence and insights.

Commercial awareness – Utilising knowledge and understanding of business operations, including financial performance, market trends, and regulatory issues that may impact business strategy.

Cross functional collaboration – Working collaboratively with cross-functional teams, including researchers, business stakeholders, and technical teams.

Quick tip: Our quick-and-easy CV Builder has thousands of in-demand skills for all industries and professions, that can be added to your CV in seconds – This will save you time and ensure you get noticed by recruiters.

Work experience section

Recruiters will be itching to know more about your relevant experience by now.

Kick-start this section with your most recent (or current) position, and work your way backwards through your history.

You can include voluntary and freelance work, too – as long as you’re honest about the nature of the work.

Structuring each job

If you don’t pay attention to the structure of your career history section, it could quickly become bulky and overwhelming.

Get in recruiters’ good books by creating a pleasant reading experience, using the 3-step structure below:

Start with a solid introduction to your role as a whole, in order to build some context.

Explain the nature of the organisation you worked for, the size of the team you were part of, who you reported to and what the overarching purpose of your job was.

Key responsibilities

Using easy-to-read bullet points, note down your day-to-day responsibilities in the role.

Make sure to showcase how you used your hard sector skills and knowledge.

Key achievements

Lastly, add impact by highlight 1-3 key achievements  that you made within the role.

Struggling to think of an achievement? If it had a positive impact on your company, it counts.

For example, you might increased company profits, improved processes, or something simpler, such as going above and beyond to solve a customer’s problem.

Sample job description for Market Research Analyst CV

Work as part of the Consumer and Market Insights team at Unilever, a multinational consumer goods company, conducting market research and analysing data to optimise product revenue and customer retention for over 30 of their global brands.

Key Responsibilities

• Collaborate with category, channel, brand, and innovation teams to assess insights needs
• Execute and deliver analytic solutions that yield relevant, actionable, and timely insights
• Analyse and interpret large volumes of market research data to provide insights on consumer trends and behaviour to support product and marketing strategies
• Develop and maintain online data dashboards to track business KPIs and report key metrics

Quick tip: Create impressive job descriptions easily in our quick-and-easy CV Builder by adding pre-written job phrases for every industry and career stage.

Education and qualifications

Although there should be mentions of your highest and most relevant qualifications earlier on in your CV, save your exhaustive list of qualifications for the bottom.

If you’re an experienced candidate, simply include the qualifications that are highly relevant to Market Research Analyst roles.

However, less experienced candidates can provide a more thorough list of qualifications, including A-Levels and GCSEs.

You can also dedicate more space to your degree, discussing relevant exams, assignments and modules in more detail, if your target employers consider them to be important.

Hobbies and interests

Although this is an optional section, it can be useful if your hobbies and interests will add further depth to your CV.

Interests which are related to the sector you are applying to, or which show transferable skills like leadership or teamwork, can worth listing.

On the other hand, generic hobbies like “going out with friends” won’t add any value to your application, so are best left off your CV.

Creating a strong Market Research Analyst CV requires a blend of punchy content, considered structure and format, and heavy tailoring.

By creating a punchy profile and core skills list, you’ll be able to hook recruiter’s attention and ensure your CV gets read.

Remember that research and relevance is the key to a good CV, so research your target roles before you start writing and pack your CV with relevant skills.

Best of luck with your next application!

3+ Market Research Analyst Resume Examples and Templates

This page provides you with Market Research Analyst resume samples to use to create your own resume with our easy-to-use resume builder . Below you'll find our how-to section that will guide you through each section of a Market Research Analyst resume.

How to Write a Market Research Analyst Resume?

To write a professional Market Research Analyst resume, follow these steps:

• Select the right Market Research Analyst resume template.
• Write a professional summary at the top explaining your Market Research Analyst’s experience and achievements.
• Follow the STAR method while writing your Market Research Analyst resume’s work experience. Show what you were responsible for and what you achieved as a Market Research Analyst.
• List your top Market Research Analyst skills in a separate skills section.

How to Write Your Market Research Analyst Resume Header?

Write the perfect Market Research Analyst resume header by:

• Adding your full name at the top of the header.
• Add a photo to your resume if you are applying for jobs outside of the US. For applying to jobs within the US, avoid adding photo to your resume header.
• Add your current Market Research Analyst to the header to show relevance.
• Add your current city, your phone number and a professional email address.
• Finally, add a link to your portfolio to the Market Research Analyst resume header. If there’s no portfolio link to add, consider adding a link to your LinkedIn profile instead.
• Bad Market Research Analyst Resume Example - Header Section

Arturo Miller 35 Marshall Drive Chardon, OH 44024 Marital Status: Married, email: [email protected]

• Good Market Research Analyst Resume Example - Header Section

Arturo Miller Miller, Chardon, OH, Phone number: +1-555-555-5555, Link: linkedin/in/johndoe

Make sure to add a professional looking email address while writing your resume header. Let’s assume your name is John Doe - here is a formula you can use to create email addresses:

• [email protected] - [email protected]
• [email protected] - [email protected]
• [email protected] - [email protected]
• [email protected] - [email protected]
• [email protected] - [email protected]
• [email protected] - [email protected]

For a Market Research Analyst email, we recommend you either go with a custom domain name ( [email protected] ) or select a very reputed email provider (Gmail or Outlook).

How to Write a Professional Market Research Analyst Resume Summary?

Use this template to write the best Market Research Analyst resume summary: Market Research Analyst with [number of years] experience of [top 2-3 skills]. Achieved [top achievement]. Expert at [X], [Y] and [Z].

How to Write a Market Research Analyst Resume Experience Section?

Here’s how you can write a job winning Market Research Analyst resume experience section:

• Write your Market Research Analyst work experience in a reverse chronological order.
• Use bullets instead of paragraphs to explain your Market Research Analyst work experience.
• While describing your work experience focus on highlighting what you did and the impact you made (you can use numbers to describe your success as a Market Research Analyst).
• Use action verbs in your bullet points.

Market Research Analyst Resume Example

Market Research Analyst

• Developing engaging trend presentations for customer presentations.
• Using data and market trends to guide innovation teams.
• Assisting the M&A team with the acquisition target research.
• Supporting the management team in business cases, strategic planning, and various projects.
• Responsible for the market research for the dairy, culinary, and sweet business units.
• Managing category updates, monitoring new product launches, and analyzing market research data for product and overall market performance.
• Gathered primary and secondary research for the improvement of services.
• Presented our findings and plans to ACME’s marketing team members.
• Intensive primary and secondary market research for new products.
• Created surveys and interviewed consumers face-to-face.
• Presented price elasticity relationships.
• Analyzed clout and vulnerability effects.
• Derived suggestions for business performance improvement
• Analyzing Clout and Vulnerability effect on these strong brands using different regression analysis.
• Analyzing different ways to improve business performances by managing market inputs.
• Conducting market research on 4 different laundry detergent pricings, units, display, and promotions by building linear and logarithmic regression models using Python and SQL to calculate optimal product price increases.
• Conducted market research on 4 different product lines to derive optimal product price.
• Constructed linear and logarithmic regression models using Python and SQL.
• Cross-functional collaboration with the CEO, internal business partners and external experts
• Maintained open communication by presenting regular updates on project status to key stakeholders
• Integrated qualitative and analytical marketing and sales techniques/statistics to drive project to completion
• Analyzing the market and monitor the competitors' performance
• Research and collect customer data up to date with our competitor new products
• Allocate customer segmentation and Market sizing. Prepare marketing campaign focusing on the Messaging and promotional strategy
• Providing cost analysis and develop a strategy for customers to lower cost and invest more in their most profitable products
• Informed supervisors and company leaders on markets and regional sales needs to best meet customer needs and maximize revenue.
• Conducted end-to-end market research processes through primary and secondary research methods such as interviews, surveys, focus groups and statistical databases.
• Collected, managed and analyzed data with SPSS on customer demographics, preferences, needs and buying habits to identify potential markets and factors affecting product demand.
• Reviewed project requirements and executing projects as per requirements and deploying the tools/systems as applicable.
• Proof-reading and data quality checks of reports and presentations.
• Analyzing data using various analytical tools/software.
• Assisting the Project Directors in tasks / assignments like developing / executing new procedures / processes, diagnosis of problems / client issues, etc.
• Data Population, Proofing, Survey testing, Tab check (SPSS), Data file check (SPSS), Web board testing, Word clouds.
• Supported various marketing research projects, including the production and data quality reviews of client deliverable such as PowerPoint presentations, Excel and Cross-Tab reports.

Top Market Research Analyst Resume Skills for 2023

• Quantitative research methods
• Qualitative research methods
• Survey design
• Data collection
• Data analysis
• Statistical analysis
• Data interpretation
• Survey programming
• Sampling techniques
• Questionnaire development
• Interviewing techniques
• Focus group moderation
• Observation techniques
• Ethnographic research
• Market segmentation
• Customer profiling
• Competitive analysis
• Industry analysis
• Market trend analysis
• SWOT analysis
• PESTEL analysis
• Porter's Five Forces analysis
• Consumer behavior analysis
• Brand perception analysis
• Product testing
• Pricing analysis
• Market sizing
• Market forecasting
• Data visualization
• Dashboard creation
• Report writing
• Presentation skills
• Microsoft Excel proficiency
• Statistical software (e.g., SPSS, SAS, R)
• Survey software (e.g., Qualtrics, SurveyMonkey)
• Qualitative data analysis software (e.g., NVivo, MAXQDA)
• Text analysis tools
• Social media listening tools
• Web analytics tools (e.g., Google Analytics)
• Market research databases (e.g., Euromonitor, Mintel)
• CRM systems (Customer Relationship Management)
• Customer journey mapping
• Brand tracking
• Product development research
• Advertising effectiveness testing
• Pricing strategy research
• Consumer sentiment analysis
• Market segmentation modeling
• Trend forecasting

How Long Should my Market Research Analyst Resume be?

Your Market Research Analyst resume length should be less than one or two pages maximum. Unless you have more than 25 years of experience, any resume that’s more than two pages would appear to be too long and risk getting rejected.

On an average, for Market Research Analyst, we see most resumes have a length of 2. And, that’s why we advise you to keep the resume length appropriate to not get rejected.

Frequently Asked Questions (FAQs) for Market Research Analyst Resume

What does a Market Research Analyst do?

• A Market Research Analyst collects and analyzes data on market trends, consumer preferences, and competitor strategies to provide insights that inform business decisions. They conduct research through surveys, interviews, and data analysis to identify opportunities and guide marketing and product development strategies.

What qualifications are important for a Market Research Analyst position?

• Qualifications typically include a bachelor's degree in market research, marketing, statistics, business administration, or a related field. Strong analytical skills, proficiency in data analysis tools and software, knowledge of research methodologies, and experience in market analysis are essential.

What kind of experience should a Market Research Analyst highlight on their resume?

• Experience in market research, data analysis, and consumer insights is crucial for a Market Research Analyst. Highlighting proficiency in conducting surveys, analyzing market trends, preparing reports, and presenting findings to stakeholders can demonstrate relevant experience.

How important is it for a Market Research Analyst to demonstrate analytical skills on their resume?

• Analytical skills are vital for a Market Research Analyst as they analyze data on consumer behavior, market dynamics, and competitive landscapes to extract actionable insights. Highlighting experience in statistical analysis, data visualization, and interpreting research findings can demonstrate strong analytical abilities.

Should a Market Research Analyst include their experience with research methodologies on their resume?

• Yes, mentioning experience with research methodologies such as survey design, focus groups, qualitative and quantitative research methods, and data collection techniques can demonstrate the Analyst's proficiency in conducting comprehensive market research studies.

What soft skills are important for a Market Research Analyst to highlight on their resume?

• Soft skills such as communication, critical thinking, attention to detail, creativity, and adaptability are crucial for a Market Research Analyst. These skills contribute to effectively interpreting research findings, generating actionable insights, and communicating recommendations to stakeholders.

Is it necessary for a Market Research Analyst to mention their experience with data analysis tools on their resume?

• Yes, mentioning experience with data analysis tools such as SPSS, SAS, R, Python, or Tableau can demonstrate the Analyst's proficiency in analyzing large datasets, conducting statistical analysis, and visualizing research findings effectively.

How should a Market Research Analyst tailor their resume for different industries or research specialties?

• A Market Research Analyst should highlight experience and skills relevant to the specific industries or research specialties they have worked in, whether it's consumer goods, technology, healthcare, or B2B markets. Emphasizing familiarity with industry-specific trends, consumer behaviors, and competitive landscapes can be beneficial.

Should a Market Research Analyst include their educational background on their resume?

• Yes, including educational background such as degrees, certifications, or relevant coursework in market research, statistics, data analysis, or related fields is important. This provides credibility and demonstrates the foundational knowledge necessary for the role.

How can a Market Research Analyst make their resume visually appealing and easy to read?

• Utilizing clear headings, bullet points to highlight key skills and experiences, and a professional layout are important aspects of resume formatting. Additionally, including specific examples of successful research projects, insights generated, or any relevant industry publications or presentations can enhance the overall presentation of the resume.

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• • Utilized advanced statistical models to analyze customer preferences and identify market trends resulting in a 12% increase in sales.
• • Developed comprehensive competitor analysis reports, enabling clients to refine their market positioning resulting in a 10% improvement in market share.
• • Led a team of research analysts, providing guidance and fostering a collaborative work environment resulting in a 15% increase in team productivity.
• • Conducted primary and secondary research to gather market data resulting in comprehensive reports supporting client decision-making.
• • Assisted in designing and administering surveys, resulting in a dataset of over 1,000 responses for analysis.
• • Contributed to the development of data visualization tools, improving the efficiency of data analysis processes by 25%.

3 Market Research CV Examples & Guide for 2024

Customize this CV with ease using our seamless online CV builder.

Market Research CVs based on experience level

Additional market research cv tips and tricks, market research skills for your cv, market research cv summary examples and tips, specific tips how to make your market research cv stand out.

As a jobseeker in the Market Research industry, crafting an impressive CV that sets you apart from the competition is crucial. In this article, we explore top sections, skills, summaries, and specific tips that can help you craft an excellent Market Research CV. Here's what you can expect to learn:

• Three Market Research CV examples
• Top sections for a Market Research CV
• Additional sections for a Market Research CV
• Top hard and soft skills for a Market Research CV
• Top summaries for a Market Research CV
• Specific tips to make your Market Research CV stand out
• Frequently asked questions about Market Research CVs

Career Change Market Research CV example

Entry Level Market Research CV example

When it comes to Market Research CVs, certain sections can make the difference between getting an interview or not. Here are the top sections for a Market Research CV:

• Personal information
• Professional profile or objective statement
• Professional experience
• Education and qualifications
• Key skills and competencies
• Voluntary or extracurricular activities
• Professional references or testimonials
• Licenses and Certifications
• Publications and articles
• Awards and recognition
• Languages spoken

Top bullet points for your Market Research CV

• Designed and implemented surveys resulting in a 20% increase in response rate.
• Analyzed customer data to identify demographic trends resulting in better-targeted marketing campaigns.
• Managed a team of three research assistants, delegating tasks and ensuring timely project submission.
• Took the lead on a project to gather and analyze data on customer satisfaction, resulting in a 15% increase in overall satisfaction levels among customers.
• Generated insightful reports and presentations making use of data visualization tools, leading to better communication of research results to stakeholders.
• Familiar with online survey tools like SurveyMonkey and Google Forms, as well as statistical tools such as SPSS and R.
• Experienced in conducting primary and secondary research such as focus groups, in-depth interviews, and online surveys.
• Excellent communication, analytical, and problem-solving skills.
• Proficient in Microsoft Office Suite.
• Ability to work under pressure to meet project deadlines.
• Experience working with various research methodologies, both qualitative and quantitative.
• Strong attention to detail and accuracy in data collection and processing.
• Flexible and adaptable to changing research needs and project timelines.
• Interpret and present data and findings to both technical and non-technical stakeholders.
• Experience in project management, specifically in developing project plans and budgets.

When listing your work experiences on your CV, be sure to quantify them with specific results. For example, mention the percentage increase you achieved in customer satisfaction, or the number of team members you oversaw.

Having a good set of skills on your CV is important to grab the attention of recruiters. The Market Research industry values both soft and hard skills, so be sure to include both and highlight them in your CV. Here are some skills and how you can show them on your CV:

• Quantitative research methods
• Qualitative research methods
• Data analysis tools (e.g. SPSS and R)
• Survey design and execution
• Data visualization
• Project management
• Effective communication
• Critical thinking
• Time management
• Problem-solving
• Adaptability
• Attention to detail

Highlight your data analysis tools or competencies by using keyword-rich descriptions to increase the visibility of your CV when recruiters are searching for CVs with specific tools or technologies.

Use specific examples of how you have employed the skills listed and the results that have come about.

Your CV summary is a chance to make a good first impression on recruiters. Be sure to include a summary statement that highlights your key skills, experiences, and achievements. Here are some tips:

Top summaries for your Market Research CV

• A highly motivated and experienced Market Researcher, adept at designing and executing quantitative and qualitative research projects, with a proven track record in data analysis and visualization.
• A detail-oriented and analytical Market Research professional, experienced in managing research projects from start to finish, who is dedicated to delivering accurate and meaningful research insights to stakeholders.
• A goal-oriented and innovative Market Researcher, experienced in conducting primary and secondary research, with expertise in survey design and execution and data analytics.
• A collaborative and results-driven Market Research professional, with expertise in working with cross-functional teams, experienced in managing projects, and adept at data visualization.
• An adaptable, experienced Market Researcher, skilled in utilizing advanced tools and methods to interpret and present data and findings to clients, driving actionable insights and recommendations.

Tailor your summary to the specific job you're applying for. Highlight skills, experiences, and achievements that best align with the requirements in the job description.

• Use bullet points to make your CV easy to read and highlight your skills and accomplishments.
• Add a personal touch by including voluntary or extracurricular activities that show your character and interests.
• Show the value of your experiences by highlighting the results of your projects using numbers and quantifiable achievements.
• Incorporate relevant keywords from the job description to make sure your CV is noticed by the right recruiters.
• Customize your CV for the specific job you're applying for by tailoring your summary and skills sections to the job requirements.

Looking to build your own Market Research CV?

• CV Examples

Frequently asked questions about Market Research CVs:

Q: what should i include in my market research cv, q: how long should my market research cv be, q: how can i make my market research cv stand out.

How to Write a Compelling Character Reference (Example & Guide for 2023)

Understanding the Different Sections in Your CV - Guide for 2024

How to List References on Your CV (Tips & Examples for 2023)

CV Structure: Most Common Formats and Attention-Keeping Sections

300+ Keywords for Your CV in 2024: Examples & How-To Guide

CV Design: 3 Unique Curriculum Vitae Designs for 2024

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Market Researcher Resume Sample

Get the job you've always wanted & find ideas for your own resume with our free, easily editable Market Researcher resume sample. Copy and paste this resume example as it is or customize it inside our online resume creator.

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Market Researcher Resume Sample (Full Text Version)

Phara sunthorn.

Performance-driven and dedicated Market Researcher offering extensive experience in conducting in-depth market analysis, developing business strategies, monitoring company performance, and discovering new growth opportunities. Certified Market Research Analyst with a highly professional attitude, strong attention to detail, and excellent analytical skills.

Work experience

• Performed in-depth market analysis, conducted feedback, and generated reports.
• Uncovered new opportunities and significantly expanded market presence.
• Monitored company performance and made beneficial recommendations on its' improvements.
• Generated presentations and worked closely with the CFO.
• Developed new business plan which led to a 35% increase in sales in 2018.
• Researched market and provided detailed insights on market trends, buying trends,  business growth opportunities, customer behavior, competitors, market share, etc.
• Developed databases, worked on new business plans and strategies, and established local/foreign business partners.
• Conducted monthly reports and pro-actively participated in weekly team meetings with managers.
• Awarded Employee of the Month twice for performing great work.

Clubs and Societies : Marketing Society, Entrepreneurship Society, Tennis Club

Graduated with Distinction (Grade 1 - A/excellent equivalent in all subjects)

Volunteering

Certificates.

Milan Šaržík, CPRW

Milan’s work-life has been centered around job search for the past three years. He is a Certified Professional Résumé Writer (CPRW™) as well as an active member of the Professional Association of Résumé Writers & Careers Coaches (PARWCC™). Milan holds a record for creating the most career document samples for our help center – until today, he has written more than 500 resumes and cover letters for positions across various industries. On top of that, Milan has completed studies at multiple well-known institutions, including Harvard University, University of Glasgow, and Frankfurt School of Finance and Management.

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Market Researcher Resume : Tips, Free Download & Examples

Preparing a market researcher resume? When it comes to the professional document that you’ll be using to land your next job , there’s no time for a pilot study: you have to get your resume right the first time.

You’ll need a detailed section for experience; the right format; an eye-catching summary or resume objective; and use of the right resume keywords and action verbs .

For a qualitative check of your resume , you should ask yourself:

• Which is the most effective resume format?
• How do I best present my resume experience?
• What is the strongest way in which to list my market researcher skills?

Turn to our resume templates and free online resume builder that will help you to create the type of document that will sell you to any potential employer. 

According to the Bureau of Labor Statistics, it is projected that there will be around 99,800 openings (on average) for market research analyst jobs each year between 2021 and 2031. That’s a faster growth rate than average, at a rate of 19%. So now is the time to market yourself for the top positions.

Example of a Market Researcher’s Resume

Market research is about finding a target audience .

Your resume acts in much the same way! You want to produce a document aimed at hiring managers for marketing firms, public relations companies, and corporate marketing departments.

Check out this market research analyst resume sample to see how it’s done.

[Samantha Cattrall]

[Marketing Research Analyst]

[New York | 212-555-1998 | [email protected]]

Performance-driven Marketing Research Analyst with 5+ years experience in fast-paced environments. Proven ability to increase brand awareness, study consumer behavior, assess product performance, and predict sales trends. Exceptional data mining, research, analytical, communication, and organizational skills.

Marketing Research Analyst

Candace-Starr Marketing, New York, NY

10/2020 – present day

• Implemented strategic initiatives to assist clients in penetrating new markets, leading to an average 35% growth in sales and production.
• Assisted a major client with redesigning new ads aimed at their target audience following extensive marketing research, resulting in an increase of $1.2 million in revenue.
• Presented sales and marketing teams with weekly real-time data visualizations of analyzed market data to help drive brand awareness.

Market Researcher

Mr. Big Company, New York, NY

02/2017 – 09/2020

• Increased ROI by 28% by conducting an extensive analysis of marketing campaigns.
• Performed competitor analysis and maintained data regarding competitor pricing, trends, and sales.
• Assisted in the creation of a marketing campaign utilizing linking and SEO research strategies, resulting in a 38% jump in sales for Q2 – Q4 2019.

Bachelor of Science in Marketing

New Jersey City University, Jersey City, NJ

August 2012 – May 2016

• Qualtrics CoreXM
• Data mining
• Database management
• Product development and promotion
• Quantitative analysis
• Attention to detail
• Communication and delegation
• Multitasking

Professional Certifications and Memberships

• IIPMR Certified Research Expert (CRE)
• Member, Insights Association
• Member, American Marketing Association

Insight Into Resume Formats for Market Researcher s

Strong presentation skills are a must for market researchers. So, your first presentation starts even before you land a market research analyst position: with how you present your resume.

It starts with your format.

The traditional chronological resume format is best for a market research resume.

• Start with a headline (name, contact information, and professional email)
• A link to a social media site such as LinkedIn is acceptable as well.
• Follow that with a professional summary or career objective .
• Then, list your work history, education , and skills .
• Finally, after the skills section, you can add an additional or “Other” section listing certifications, memberships, interests , and other details.
• The headline should be 14- to 16-pt. font; slightly larger than the 10- to 12-pt. used for the body of the resume. Headings should be in the same font size as the headline.
• Be sure you have the right amount of white space and you’re using market research resume keywords to make your resume ATS friendly .
• Save it as a PDF .

Review our professional resume templates to get an idea of the correct formatting for your market researcher resume headline and other formatting details.

An Impressive Summary or Objective for Your Market Research Resume

You can think of your resume summary or objective for market research jobs as a sort of pre-marketing event for the remainder of your document.

Remember, a professional with more experience should write a summary focusing on their work experience.

Someone starting out would need to write an objective , about what they aim to achieve in their career.

Here is a summary that might not spark the interest you’re looking for.

Experienced, accomplished Market Researcher seeking to apply my analytical and research skills in any top marketing firm or marketing department. Good track record of successful consumer needs analyses and marketing. They say I have good presentation and communication skills.

What’s wrong with this? Well, it’s not written very formally , it lacks specifics and seems they would be happy working in ‘any’ company, not specifying the one they are applying for. Not a great start.

Let’s see a better example.

Highly-motivated Market Researcher with a 7-year track record of successful market analyses of competitor activity, consumer trends, and product performance. Improved customer surveys and introduced new online marketing campaigns leading to a 30% increase in productivity and sales for Patrick King Industries.

This summary has more detail and is written more formally. It contains important market research keywords and a concrete example of an acheivement in their career.

Writing an Objective With Little or No Experience

What if you have little to no experience, such as when preparing an intern resume? In this case, you’ll start off with a resume objective .

Rather than accomplishments, your objective will focus on your professional goal or goals and outline your strongest skills.

Committed, detail-oriented Market Research Intern, motivated to apply my strong analytical and creative skills, understanding of marketing strategy, consumer behavior, and customer satisfaction. Looking to assist Noisia Inc. in growing your revenue and brand recognition. Fast learner, analytical, experienced in Microsoft Office and website design, customer service and advertising research.

Again, this objective has good use of market research industry keywords, and is tailored to one specific company , which they are applying to work at. This demonstrates enthusiasm for the company and attention to detail.

Market Yourself with Your Resume’s Experience Sectio n

Here’s where you get to build your brand!

To do so, inject the most notable accomplishments and important job duties and responsibilities for each entry in the work history section. Take the opportunity to highlight your skills and mention measurable successes.

Tailor the work history to the specific job you are applying for. For instance, write job titles to reflect the position being sought; if the job calls for a “Forex Market Analyst”, don’t simply say you’re a “Marketing Research Analyst” if you do indeed have Forex experience.

This is the moment in your resume where you really get to shine, so highlight major achivements and duties with measurable success , such as noting promotions or stating that, for example, you “increased customer base by 40% through extensive marketing research efforts.”

Market Research Experience Examples

Bradshaw-Hobbes

New York, NY

7/2020 – 01/2022

• Conducted surveys.
• Analyzed market trends.
• Generated market analysis reports.
• Assisted in designing online marketing campaigns.

Not quite the sample size that a hiring manager can base a decision on when it comes to bringing you in for an interview. Where’s the detail?

To turn a hiring manager into an active buyer, you’ll need to “dress to impress”, so to speak, with a work history that leaves them little choice but to put you at the top of their candidate list.

Bradshaw-Hobbes | New York, NY

• Designed surveys to gather more detailed information from potential customers, leading to a 16% increase in responses.
• Conducted extensive analyses of market trends to help sales and advertising departments recognize potential target audiences, resulting in an average of 30% increase per year in sales revenue.
• Generated monthly market analysis reports with real-time data visualizations and presented information via PowerPoint to sales and marketing teams.

The beauty of this example lies in the details. Of course, you should never make these up, but do use concrete, measurable examples of your achievements .

How to Sell Yourself With Your Education Section

In most cases, especially if you have plenty of experience and professional accomplishments to show, you’ll need only list the basics of your education on your resume: the degree, name of institution, and dates attended.

For the education section on a resume if you have no experience or are an intern, you could include a few more details . If this is the resume you’re creating, your education section could look like this:

Bachelor of Science in Marketing and Communication  

Champlain College Online

August 2014 – May 2018

Achievements

• Led a team of 6 students in a project identifying and explaining triggers for impulse buying behavior
• Created marketing strategies designed to analyze and address impulse buying behaviors to help companies increase sales and productivity

Relevant Courses:

• Consumer Behavior
• Principles of Marketing
• Digital Marketing Analytics
• Integrated Marketing Communication

Do not list your GPA if it was below 3.5. A you gain more work experience, you can leave the GPA off altogether.

You could also list any relevant student organizations you belonged to.

Haven’t graduated yet? No problem! Indicate as such: Expected graduation date: May 2023 .

The Best Market Researcher Skills for Your Resume

Which skills are mentioned in the job posting you’re responding to?

It’s a good idea to list those specific skills that each potential employer is seeking. That will certainly help your market research resume stand out in the crowd.

You could break up the list between technical or hard and soft skills . For example:

Soft Skills

• Communication
• Well organized
• Confident presentation skills
• Fast learner
• Analytical and logical

Hard Skills

• Monitoring and forecasting
• Survey creation in Qualtics
• Data analysis
• Data conversion
• Technical reports
• Analysis with SurveyMonkey
• Insights with SEMRush

Not 100% sure how to list those important skills? Let our resume examples show you how it’s done!

Add Value to Your Market Researcher Resume with Other Sections

Where can you put additional information that could strengthen your resume, such as professional memberships, awards, publications , or volunteer positions ?

This kind of information would go into “Other” sections of your resume.

You could place details under the heading of “Additional Information”, or “Accomplishments and Awards”, or “Activities.”

“Other” Section Examples For Your Resume

Certifications

• IIPMR Certified Research Expert (CRE), 2019
• Certificate in Market and Social Research Practice, 2018

Publications

• ‘Market Research Best Practices in the Digital Age’, Journal of Marketing Research , November edition, 2020

Now that you’ve completed some qualitative research into resume examples and all the details you need to produce a top-shelf market researcher or market research analyst resume, you should be ready to get started .

Follow this checklist to ensure that your professional document hits all the main market research resume points.

Does your resume:

• Follow the proper format with a headline, headings, bullet points and consistency in font sizes?
• Begin with a summary or objective that quickly establishes your key skills, a few major accomplishments, and professional goals?
• Cover your experience in a way that clearly demonstrates your motivation, dedication, and work ethic ?
• Provide adequate details about your post-secondary education or relevant training?
• Highlight those hard and soft skills that a particular employer is seeking?
• Paint a full picture of YOU, with an added section, or sections, that describe awards, extra activities, volunteerism, professional certifications , and other info that portrays you as well-rounded and responsible?

Once you have answered YES to all of these questions, you’re set to complete some job market research, target potential employers, and start a systematic approach to finding the market researcher position that best interests you.

Free Resume Templates

Using resume templates that are proven to work will help you to move your career search forward. Start and customize as many resumes as you need with our free resume builder .

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Marketing Research Resume Samples

The guide to resume tailoring.

Guide the recruiter to the conclusion that you are the best candidate for the marketing research job. It’s actually very simple. Tailor your resume by picking relevant responsibilities from the examples below and then add your accomplishments. This way, you can position yourself in the best way to get hired.

Craft your perfect resume by picking job responsibilities written by professional recruiters

Pick from the thousands of curated job responsibilities used by the leading companies, tailor your resume & cover letter with wording that best fits for each job you apply.

Create a Resume in Minutes with Professional Resume Templates

• Partners with sales management to provide insight into performance
• Works directly with cross-functional teams and deparment leadership to create research presentations and summaries
• Works directly with cross-functional teams and department leadership to create research presentations and summaries
• Works directly with cross-functional teams and department leadershipto create research presentations and summaries
• Develops, produces, and analyzes sales channel performance reports
• Provides recommendations to management for additional reports and tracking tools
• Reviews types and sources of purchased market research data andrecommends purchases to Marketing management
• Managing and interpreting market research, including both proprietary and syndicated
• Conducting qualitative interviews and focus groups
• Performing statistical analysis on survey datasets
• Developing compelling presentations and reports and presenting the insights
• Formulating analysis plans
• Designing and execute questionnaires using Qualtrics software
• Assess new technology developments in survey research to enhance information gathering and trend analysis in the professional development market
• Demonstrated capacity for creating visually appealing written analyses for consumption by clients publishers and investors
• Lead qualitative and quantitative research projects, managing resources and working in collaboration with senior executives and customers
• Provide category expertise on a consultative basis to both clients and advertising agencies
• Developing our in-sourced and out-sourced insight tools and capabilities
• Monitoring and socialization of research-based brand and image feedback
• Applying subject area expertise in this area to ensure all data measurement is completed with the highest quality and validity
• Proven track record working hand in hand with key senior stakeholders across the broader organization
• The Marketing Research Associate should be a strong communicator who is skilled in problem solving, critical business thinking, and possess strong analytical skills. Additionally, the Marketing Research Associate should have a strong customer focus or orientation and be skilled at developing and managing relationships in a matrix organization
• Extremely strong attention to detail and organization
• 3 years of marketing research experience with budget responsibility in B2B companies that offers marketing/communication services, software solutions and/or services
• Strong ability to take research findings and effectively communicate them in an effective way
• Passionate about being hands-on and digging into the details to surface key insights
• Strong analytic and critical thinking skills
• Able to handle multiple tasks simultaneously
• Good written, oral, and presentation communication abilities

15 Marketing Research resume templates

Read our complete resume writing guides

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• Basic concepts, practices and procedures of project management
• Microsoft Office applications,including Word, Excel, and PowerPoint
• Organization, planning and time management
• Business and communication skills sufficient to work in a professional environment
• Communicate effectively both orally and in writing with individuals at all organizational levels
• Provide a high level of customer service
• Undergraduate student in junior or senior standing, not set to graduate prior to December 2014
• GPA requirement - minimum 3.5

Marketing Research & Information Manager Resume Examples & Samples

• Strong business acumen and analytical skills, to enable effective interpretation of numerical data in providing insights for decision making
• Meticulous and good eye for detail, especially on numerical data
• Strong discipline in meeting deadlines/timelines. · Good interpersonal skills in driving for cross-department and business collaboration

Manager, Marketing Research Resume Examples & Samples

• Research Planning: Develop a multi-year research agenda to significantly increase the organizational knowledge of the market and consumer. Work with brand, functional and operational leaders to identify needs and prioritize the agenda. Scope to cover our global distribution footprint, all owned and licensed brands as well as all product categories. Establish required tools, budget, and staffing needed to support the agenda
• Research Execution: Manage and execute qualitative and quantitative primary studies and secondary research efforts. Includes the development of relevant research objectives, effective and innovative research design and methodologies, as well as data analysis and reporting. Types of research may include segmentation research, market sizing, consumer attitude and usage, audience and media research. Build and manage online consumer panel and adhere to research panel recruitment, management and panel research best practices
• Research Analysis and Presentation: Analyze and summarize data from primary and secondary sources to develop compelling insights, identify issues and opportunities and articulate actionable recommendations. Prepare and deliver analytics deliverables as needed. Connect the dots across broad research outputs to create strategic implications for the business. Present key findings to diverse stakeholder groups across the global organization, helping the organization to understand insights and implications in order to drive value for the business; write actionable and compelling research reports and creative deliverables
• Strategy Support: Work with brand, marketing and strategy leaders to support the development of brand and corporate strategies based on consumer insights. Identify additional research and insights needed to further support strategy development as needed
• BS or BA in Business, Marketing, Research Sciences or related field required
• Minimum 7 years experience managing progressively broader scope of market research initiatives
• Extensive knowledge of questionnaire design, research design and methodology and reporting skills required
• Research panel management knowledge including best practices and survey authoring, database platforms required
• Ability to identify and resolve problems in a timely manner; Gathers and analyzes information skillfully; Develops creative solutions; Works well in group problem solving situations
• Knowledge of SPSS and survey programming/panel management platforms required
• Proficient in Microsoft Word, Excel, PowerPoint
• Strong communication skills including interpersonal, presentation, and written communication ability. Creative writing and storytelling a must
• Demonstrates accuracy and attention to detail
• Strategic/creative thinker that enables effective solutions for research issues; flexible in approach based on business need
• Ability to create and manage work deliverables with minimal supervision
• Ability to create and manage qualitative and quantitative research plans and timelines
• Experience in categories whose brands have an emotional dimension that is critical to their equity (e.g., Fashion Apparel/Accessories/Footwear, Retail, Luxury Goods, Cosmetics, Entertainment, and/or Alcohol Beverage/Spirits)
• Insight generation Translate business needs into marketing research/analysis objectives and provide relevant insights that drive business results
• Proactively recommend and conduct additional value-added analyses to support customer experience learning and insight
• Deliver actionable recommendations based on insights generated through integration of multiple sources (internal customer experience tracking programs, syndicated research, ad hoc analysis, competitive monitoring, external centres of excellence)
• Ensure the highest level of data integrity standards are adhered to in all Marketing Research reporting, analysis and interpretation
• Advanced analytics Lead the development of real-time data environment to support CKDI and business with timely and relevant customer insights
• Assist Senior Manager with strategic projects focusing on survey and internal customer data integration
• Proactively identify opportunities and improve upon current CE reporting structure and processes
• Relationship management Demonstrate advanced level of organizational awareness and sensitivity (business acumen)
• Build and maintain strong partnerships to understand and influence customer experience strategies, tactics and priorities
• Effectively communicate and regularly share information, learnings and knowledge within CK&DI and business partners
• Leverage internal and external business partners to deliver against TD’s quality standards
• Project management Oversee day-to-day management of multiple customer experience tracking programs, ensuring timely and error-free delivery of results within budget
• Oversee ad-hoc marketing research and analytical projects, adhering to TD’s best practices
• Manage multiple deadlines and priorities in a fast-paced environment
• Custom research design and execution Assist in design/ development of custom/ special research projects
• Lead the execution of custom/ special research projects and vendor management
• Proven ability to effectively navigate through a matrix organizational structure/ demonstrated strength in managing effectively at all levels
• Proven ability to think and organize/present insights strategically
• Excellent communication skills, both written and verbal, with proven ability to develop and articulate strategic recommendation in formal presentation
• Demonstrated strength in impacting and influencing business partners
• Robust organizational skills with the ability to work in a fast paced environment and manage multiple deadline and priorities
• A self-starter
• Comfortable dealing with ambiguity with an ability to create focus
• Strong focus/ commitment to continuous improvement
• A strong team player who actively promotes teamwork
• Experience in the Financial Services industry an asset

Senior Manager, Marketing Research Resume Examples & Samples

• Ad testing: work closely with theatrical creative executives on materials to be tested, defining the specs for testing as well as overseeing logistics and quality assurance for weekly testing. Must be highly adept with both quantitative and qualitative research design and analysis
• Responsible for in-depth Tracking analysis on a global basis for key titles. Need to work closely with the Global Tracking Study – with focus primarily on analysis. Management of scheduling is also a key aspect of the Tracker
• Research to be inclusive of Domestic and International film projects
• Will present consumer insights to creative staff and to senior executives. Must have the ability to both analyze and synthesize data into actionable insights. Strong creative instincts are a necessity. Need to be comfortable working closely with creative executives, this includes presenting consumer insights and points of view with confidence – whether the results are qualitative or quantitative in nature
• Minimum five (5) years' experience
• Experience working in Multicultural research; understanding of Hispanic market is preferred
• Experience in digital research required
• Must have specific experience designing, managing and analyzing qualitative and quantitative studies. Must be able to develop discreet, comprehensive, and innovative research strategies for key titles

Adhd Marketing Research Lead Resume Examples & Samples

• Works with Forecast Lead to develop reporting as appropriate (e.g. presentation of outputs)
• 50%: Commercial Insight team partner - Leading projects to deliver high quality, actionable business insights to commercial leadership. Act as a partner with forecasting and Insights lead; effectively lead external resources when needed to design and deliver market research projects to support and grow the BU portfolio; partnering with other Business Units and commercial functions
• 40%: Brand team strategy development - Commercial strategy in support of new product opportunities. Conduct appropriate research and insights to help guide investment resourcing and early positioning of opportunities and on-going product support
• 10%: Serve on multi-disciplinary teams to provide holistic business analysis from national to subnational market trends

Marketing Research Assistant Resume Examples & Samples

• Pull prospecting lists from subscribed databases
• Research and “scrub” lists for accuracy; verify information
• Upload lists into customer relationship management software for upcoming campaigns
• Potential to conduct calls to boost attendance at seminars and trade shows
• Conduct marketing research as it relates to sales team initiatives
• Proactively research potential databases and new sources of information
• Assist with results tracking of sales team initiatives
• Assist with maintaining accuracy and integrity of sales team database
• Conduct special projects, as needed
• Salesforce CRM software knowledge a plus
• High School graduate or GED. Some college course work a plus
• 3+ years of professional work
• Familiarization with research databases and spreadsheets
• Proficiency in the use of computers and Microsoft Office 2010 (Specifically Excel)
• Comfortable with initiating business conversations over the telephone
• Orientation towards high-production and repetitive work
• Reliable and hard working

Summer Internship Marketing Research Resume Examples & Samples

• Conducting and analyzing Market Research
• Creating presentations on results
• Communicating with external and internal customers
• Mature and professional
• Enthusiasm for business
• Can thrive in a fast paced environment
• Creative, analytical: a problem solver
• Word, Excel and PowerPoint

Marketing Research Specialist Resume Examples & Samples

• Conducts specific audience, segment and/or market intelligence research using the wide array of research tools available
• Uses data/information to compile and distribute standardized (in format and frequency of issue) audience and market reports, and metrics dashboards to establish/enhance company’s knowledge on our market and our audiences
• Monitors and reports on marketplace trends. Will use both local and national research tools and programs to compile information
• Works with team members on primary research efforts, especially with survey development, deployment and coding
• Works with team members to coordinate primary research with our digital and print reader panels
• Collaborates with key personnel across the organization to move projects along and meet deadlines and objectives
• Excellent computer and math skills
• Proficient with using Microsoft Excel and PowerPoint
• Strong interpersonal skills; ability to manage internal professional relationships and work toward collective/team goals
• Consistently meets deadlines
• Ability to learn new computer/web-based research programs/tools
• Ability to take direction, but thrives while working independently
• Ability to take initiative, identify key issues and develop creative solutions
• Knowledge of digital and print advertising a plus

Manager Marketing Research & Analytics Resume Examples & Samples

• Marketing Campaign Management for SBI Credit Card
• Campaign Analytics and Presentation
• Business stakeholder management
• Campaign documentation and Workflow management
• Define and execute portfolio and program analytics, data pulls, file generation, testing etc. to support all assigned marketing initiatives. Understands and documents the marketing campaign management process. Maintains an updated inventory of parameters in the system
• Responsible for deployment, execution and housekeeping of all the marketing campaigns. Enhances and maintains the campaign management systems from accuracy and completion perspective
• Analyze the portfolio to identify marketing opportunities and segmentation & targeting strategies
• Drive process improvement in Campaign Management system to support program execution and reporting/analysis
• Assist marketing and client teams analytic requests and produce monthly dashboard reporting on performance
• Manage workflow and on time delivery of all requests for reports, ad hoc analysis, program results, modeling, targeting and segmentation strategies. Proactively finds opportunity to develop mistake proofing through campaign policy enforcement
• Work with Analytic leader to prioritize initiatives and manage expectations
• Develop campaign analysis, presentations and program report outs for marketing campaigns and initiatives including strategic recommendations and cost/benefit analysis and present to the team
• Energizing, Positive, Self starter & Proactive
• Good communication skills with matured thought clarity
• Ability to respond at short notices and deal with ambiguous environment
• Proficiency in MS-Office
• Good knowledge of SQL
• Good understanding of marketing campaigns and concepts
• Engineering/MBA/MCA
• Exposure to portfolio analytics

Marketing Research, For-credit Intern Resume Examples & Samples

• Gain relevant experience in your field so that you may apply your skills for your future job search
• Receive college credit for this beneficial, real-life experience
• Enjoy our unique entrepreneurial culture within the context of a successful business environment
• Assist in tracking and scheduling social media posts
• Assist in tracking promos during WWE programming
• Assist in mailing premiums items and promotional materials
• Work with different departments within the organization to put in requests (creative requests, promo requests, photo requests, etc)
• Monitor partner websites to ensure content is up to date and current
• Assist with WWE Moms Initiative
• Assist with SummerSlam Fan Event (creative, tickets, etc.)
• Leveraging information from the WWE Fan Panel (a forum for WWE fans to share their thoughts on many questions on related to WWE) and cataloging key questions from the past two years of Fan Panel surveys
• Adding new “cross-tab” (Male/Female, Younger/Older, etc.) perspectives from existing key studies over the past two years of Fan Panel surveys
• Creating at least one new research presentation via a new Fan Panel survey or through the synthesis of existing knowledge/syndicated sources
• Intern should be a college junior, senior or graduate student
• Student must be able to provide proof of school credit eligibility (unofficial transcript, course catalog page, note from faculty advisor or career center staff) Please attach to application before completing
• Candidate must be able to work in Stamford, CT
• The ability to multi-task and work with several departments
• Strong excel and powerpoint skills
• An interest in marketing, analytics, and/or promotions preferred

Research & Marketing Manager Resume Examples & Samples

• Provide Sales Dept w/ analyses and rational to sell our station, its programming, and its special projects
• Provide internal departmental clients and external clients (agencies, advertisers, and viewers) with analyses and material which positions and markets the station, its programming, and special projects
• Create and present client presentations
• Prepare analyses, findings, and action plans from research sources
• Attend sales calls
• Maximize benefits of research tools, software, and resources, qualitative, quantitative, competitive spending, and general media research
• Ability to produce and present computer based presentations
• Create and manage custom research projects
• Big picture/marketing focus
• Be able to handle a continuously changing list of priorities
• Skilled in Excel, Word, and Powerpoint
• Exposure to Nielsen Data and/or data delivery systems
• Strong creative writing skills
• Must be able to positively interact w/ both internal and external clients

Analyst, Marketing Research & Planning Resume Examples & Samples

• Works directly with internal, cross-functional teams and department leadership to develop and execute marketing research plans to provide information and insight
• Analyzes data and uses various methods to reports findings to appropriate team members or clients
• Maintains and publishes summary reports of key market facts/ findings
• Makes suggestions on research software for local markets
• Coordinates the creation of all research materials

Research Marketing Associate Resume Examples & Samples

• Plan, organize and manage all stages of teach-ins and conference calls
• Organize and manage all aspects of the daily morning meeting including summarizing recent publications & facilitating the meeting as needed
• Compile Pitch Sheets for the Research Analysts for marketing purposes
• Produce sales cheat sheets for major pieces of Research
• Manage day-to-day logistics for the Directed Call program between sales and research
• Daily updates to earnings calendar during earnings season
• Organize and manage Roundtable development sessions for analysts and associates
• Ad hoc management reports and analysis
• Frequent ad hoc projects
• Minimum 3-5 years in a related field within Financial Services
• Strong decision making, problem solving and project management skills
• Ability to operate under pressure, multi-task, and be driven
• Detail & Result oriented
• Ability to both work in both a team environment and autonomously
• Spanish or Portuguese fluency preferred

SVP, Product Management, Marketing & Research Resume Examples & Samples

• Developing and implementing product strategy across the Learning Services portfolio
• Creating product investment strategy inclusive of: market analysis, financial modeling, sensitivity analysis, competitive review, product feature prioritization, go-to-market approach and business plan development
• Responsible for the pricing of all Learning Services products
• Monitoring and managing execution of product plans in partnership with cross functional groups
• Management of Product Marketers responsible for core messaging and field support specific to each discipline (Literacy, Math, Science, Humanities, and Intervention)
• Management of central Marketing functions including: Campaign Marketing, Communications, Digital Marketing, Marketing Infrastructure, Events and Creative Services
• 10- 15 years of education, media, content or related industry experience, including at least 10 years’ experience managing P&Ls of north of $500M
• Knowledge of the relevant content areas within the educational field for which product lines are being developed
• Substantive knowledge of the K-12 educational market channels and the unique aspects of marketing and selling to customers successfully
• Prior experience leading market research projects and the data analysis required to develop business strategies that anticipate market and customer needs
• Experience motivating and synchronizing the assigned resources to achieve the goals for a diverse portfolio of products
• Experience building and leading a group of 10-20 managers who come from different backgrounds but are able to work together to reach common goals
• Experience successfully working in a cross functional team environment and leading a cross-functional team
• Exceptional leadership skills
• Outstanding communication and interpersonal skills
• Financial acumen
• Proven ability to build product strategies which increase revenues and profitability
• Proven ability to understand and translate educational trends into profitable program solutions
• Proven ability to build and lead a cross functional team through exceptional communication skills and the ability to influence others
• Strong financial skills including the ability to write and/or analyze business plans and develop and monitor P &Ls of similar size and scope
• Ability to write and present clearly and persuasively
• The ability to be open minded, yet decisive, creative yet disciplined
• High energy and willingness to do what it takes to get the job done and the ability to inspire others to do likewise

Specialist, Marketing Research Resume Examples & Samples

• Responsible for managing all aspects of market research process (planning, RFP, preliminary research, data collection design, data collection, analysis, reporting, recommendations, presentation…)
• Conceive, design and put in place research protocols beyond the traditional marketing research methods (thinking outside the box)
• Establish the link between collected data and the imperatives of the company in order to formulate strategic recommendations
• Maintain relationships with internal clients/company stakeholders in order to better understand their goals and objectives and propose relevant research to support the company decisions and better respond to customers’ needs
• Collaborate with other team members to question the relevance of various research requests
• Translate data and information into actionable insights and business solutions
• Execute primary research among residential customers, business customers and employees in collaboration with internal and external partners
• Supervise research and manage relationships with external vendors
• Related Bachelor’s or Master’s Degree in mathematics/statistics, quantitative methods or any similar related field
• Minimum of 5 years related experience
• Excellent oral and written communication and presentation skills in English and French
• Good knowledge of the telecom industry (an asset)
• Highly knowledgeable in quantitative and qualitative market research methods
• Strong skills in quantitative analysis, being able to formulate recommendations based on historical and current data
• Infographics skills (would be preferred)
• Expertise with SPSS and advanced knowledge of Microsoft Office (Outlook, Word, Excel and PowerPoint)
• Knowledge of Qualtrics software (an asset)
• Proactive planning and organizational skills; positive, curious, creative and innovative thinker with the ability to energize and influence
• Ability to communicate effectively with internal teams and suppliers, good writing skills for concise reports, and excellent presentation skills to properly articulate research findings
• Implement new approaches: challenge status quo, value new ideas and make things happen
• Team work : Influence and good listener
• Superior analytical skills with a focus on attention to detail and a commitment to quality
• Results driven on customer service
• Self-motivated, proactive – team player, ability to work independently with limited supervision on multiple projects
• Prepares and submits statistical reports, graphic illustrations of findings, and action plan recommendations to marketing research management
• Collects, examines, and analyzes statistical data using computer modeling techniques to forecast future marketing trends
• Maintains updates on marketing research and new developments through contacts with educational institutions, professional organizations,

Marketing Research & Planning Analyst Resume Examples & Samples

• Reviews types and sources of purchased market research data and recommends purchases to Marketing management
• Maintains expertise in marketing research and stays current on new developments through contacts with educational institutions,
• Data analysis, Multiple reporting tools (Excel, Tableau, Access) and Structure Query Languages (SQL)
• Analytical, conceptual and problem-solving skills
• Understand of data integration issues (validation and cleaning) and familiarity with complex data and structures
• Experience working in a requirements analysis role
• Knowledge of logical and physical data modeling concepts (relational and dimensional)
• Experience transforming large datasets into consumable assets for self-service analytics and reporting
• Understands and applies various statistical concepts, research data,standards, and practices
• Participates in meetings, training programs, and conferences asdirected
• Coordinates and participates in the generation of regular and specialmarket research or trend reports to management
• Ensures pertinent market information is translated and dispersed toMarketing Research Department for evaluation
• Maintains expertise in marketing research and stays current on newdevelopments through contacts with educational institutions,
• Conducts various statistical and financial reports as assigned. Gathers analysis and creates reports
• Assists in budgeting, forecasting, variance analyses and related reports, as assigned
• Conducts financial research, analyzes financial performance against objectives, and determines emerging financial trends.- Assists in delivering recurring leadership decks and scorecards, as assigned
• Maintains statistical/financial databases
• Performs additional Sales & Marketing duties and tasks as required

Director Portfolio Integrated Marketing & Ad Effectiveness Research Resume Examples & Samples

• Proactively partner closely with each unit’s Ad Sales Research leads, who lead these functions for their individual units (Entertainment – TBS / TNT, Emerging Consumers – ADSM / CN / TRU / BOOM, News – CNN / HLN / GBS, and Turner Sports)
• Interact with senior sales management to keep abreast of sales priorities and objectives
• May be expected to join ad sales for client pitches to win business from new and existing clients
• Build and enhance key internal and external contacts
• Communicate and socialize key findings internally and externally
• Manage a group of analysts, senior analysts, and/or managers to include hiring and development of staff, providing guidance, coaching and feedback, performance management and providing day to day oversight including directing, assigning and prioritizing work of manager(s)
• This role will report to the Vice President of Client Insights
• 9+ years of experience, with at least 3 years of managing people
• Great story teller and presenter; keen ability to use research to tell a story to non-researchers instead of only presenting charts and methodology
• Superior communication skills - both verbally and written
• Represents a consumer-centric ad effectiveness point of view
• General understanding of various data sources and methodologies
• Understanding of various social media platforms, including when, how, and why various consumer groups interact with different sites
• Proficient in how to use / integrate various types of data into custom ROI analyses (third party, first party, syndicated, etc)
• Dynamic, innovative leader with strong analytical skills, business acumen
• Well-versed in latest trends/platforms/technologies
• Knowledge of key media research currency methodologies (Nielsen NPM, Rentrak, TRA, MonitorPlus, etc)
• Strong knowledge of both linear and digital research capabilities and limitations
• Proficient in statistical modelling techniques
• Understanding of Marketing Mix Models
• Media marketing research background – strong understanding in programming or consumer marketing research audience research
• Understanding of branded content and/or product placement research
• Has well established relationships with research firms and providers of data
• Familiarity with social media monitoring and digital research tools and methodologies a plus (i.e. Omniture, comscore, 4C, etc)
• Passion for innovation and making the media industry better for consumers
• Experience managing budgets

Anlst, Marketing Research Resume Examples & Samples

• Research and data analysis – Analyze consumer and business segments to provide strategic direction for advertising and clients. Independently run in-house data programs and statistical software packages. Use outside data sources to provide economic and civic research used in client presentations
• Outside research agencies/vendors – Develop on-going relationships with agencies that have data that may be useful in the advertising sales process. For example, Economic Research Bureau, RIG, State Board of Equalization, etc. Assess outside sources and makes recommendations on which to use internally
• Customize sales presentations, proposals, flyers and market books – Independently provide research and copy for sales presentations and proposals. Translate data into meaningful sales points
• Training for sales development – Train advertising staff in the presentation of research data. Work with account managers to ensure that they are able to set up their computer and AV equipment. As needed go out on sales calls to present research data and explain research methodology/statistical analysis
• Proprietary research – Develop primary research projects such as: focus groups, exit surveys, phone surveys, etc. Recommend projects and methodologies to best meet advertising’s needs. Write questionnaires and is the primary liaison with field vendors
• Advertising sales meetings – Work with other analysts to develop and maintain marketing minute presentations in the Advertising Sales Meetings. Actively present research concepts and introduce new data and marketing material
• Bachelor’s degree in marketing or equivalent related experience
• 3 to 5 years marketing research experience
• Ability in creating and translating primary/secondary research into actionable business and strategic decisions required
• Must have comprehensive marketing research and statistical analysis skills
• Strong analytical and critical thinking skills to solve problems
• Excellent follow-up skills and Strong attention to detail
• Ability to multi-task and prioritize without constant supervision and direction
• Ability to investigate, gather, analyze, and organize data in a useful format
• Excellent verbal/written communication and interpersonal skills to interact with peers and management
• Excellent organizational skills to facilitate the coordination and completion of multiple and varied projects
• Ability to independently manage multiple tasks/projects simultaneously
• Executes quantitative and qualitative research projects to support brand marketing goals
• Collect, manipulate, and analyze raw data from a variety of sources including social media, digital platforms, conversion data, or other first-party client data
• Create easy-to-understand presentations and data visualizations in PowerPoint and dashboards
• Generate weekly and monthly reports that synthesize data across multiple platforms
• Maintain and document consistent data analysis methodology
• Keep current on cultural trends and appropriate measurement techniques
• Demonstrated ability to think strategically and objectively
• Strong analytical skills and ability to interpret a variety of types of data
• Ability to clearly communicate insights from raw data internally and to external clients
• Advanced Microsoft Excel, Word and PowerPoint proficiency

Vans Consumer Insights & Research Marketing Manager Resume Examples & Samples

• Partner with the business team (marketing, sales and product in particular) to identify business issues and research objectives. Use understanding of business, apparel/footwear category dynamics, consumer attitudes, motivations and issues to ground research design
• Proactively anticipates business questions and associated learning need(s) for assigned areas of responsibility. Identifies business opportunities and provides meaningful and actionable recommendations to the business team based on consumer insight
• Partner with Consumer Insights Director on the development of an annual insights roadmap by determining the core consumer learning needs for the brand teams
• Manage the complete process of planning and executing multi-phased research projects from inception to completion (i.e. questionnaire development, analyzing results, and producing final reports) via working with internal groups and suppliers. Market Research activities include, but are not limited to, large scale foundational studies, concept testing, product optimization studies, product positioning studies, communications exploratory and ad tests, consumer segmentation and online communities. Some projects will be pan-region in scope and will require research to be managed in other countries
• Maximizes the efficiency and effectiveness of market research projects by
• Fluent in English (verbal and written communication)
• Applied knowledge of the following methodologies

Marketing & Research Specialist Resume Examples & Samples

• Assists in coordinating and executing all promotional events and Ad Sales-related client functions
• Collaborates with other key personnel to create promotional assets, develop promotional strategy for value-add services, align messaging, and ensure tracking requirements are implemented for site promotions
• Assists in creating and updating marketing materials, including designing printed materials for programming and client promotions
• Cooperates in data analysis and aids with presentation of findings that address customer needs
• Collects research information and data from available resources
• Develops research materials and assists with generating reports and presentations
• Prepares and processes invoices, affidavits, and tracking reports
• Attends sales meetings on a regular basis to report on the status of network and client promotions
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary
• Maintains updates on marketing research and new developments through contacts with educational institutions, professional organizations, publications, and vendors
• Understands and practices various statistical concepts, research data, standards, and practices
• Partner with Sales Leadership to analyze sales channel activity and commission payouts
• Running reports and auditing commission activity for the Region
• Generating subscriber reports and other ad-hoc reports for SLT

CIB Sales, Marketing & Research Resume Examples & Samples

• Plan, execute and document audits with limited supervision in a risk focused manner and to a high standard in accordance with department and professional standards
• Evaluate, test and report on the adequacy and effectiveness of the control environment
• Analyze risks and proactively identify the root-cause of issues with a view to providing recommendations for improvement where weaknesses are identified
• Finalize audit findings and use judgment to provide an overall opinion on the control environment
• Communicate audit results and issues in a clear and concise manner, both verbally and in writing
• Implement and execute an effective program of continuous monitoring for assigned areas. This includes monitoring of key metrics to identify control issues and adverse trends in the control environment and keeping abreast of key initiatives and pertinent industry and regulatory developments
• Build and maintain key relationships with stakeholders and colleagues, establishing a culture of engagement while adding value, effective teamwork and innovative thinking
• Disseminate best practice and regulatory requirements. Critically assess the impact of evolving industry and regulatory changes on the business and its control environment
• Travel to overseas business locations as required. While the amount of travel will vary depending upon business need, approximately 10-15% should be anticipated
• Minimum bachelors degree in Accounting or Finance, Master's degree or CPA preferred
• Minimum 8 years experience in public accounting or financial services firm
• Plan, execute and document audit reports for audits conducted within the IS business, including risk assessments, audit planning, audit testing, control evaluation, report drafting and follow-up and verification of issue closure
• Work closely with audit colleagues located across the globe in the early identification of emerging control issues and reporting them timely to Audit management and business stakeholders
• Develop recommendations to strengthen internal controls and improve operational efficiency
• Partner with business management, other control groups (i.e. risk management, compliance, fraud prevention), external auditors, and regulators establishing strong working relationships while maintaining independence
• Proven ability to build strong partnerships with key stakeholders, desire to learn quickly, be flexible and think strategically
• Proven ability to be able to multi task as well as asses and change priorities
• Works well individually, and in teams, shares information, supports colleagues and encourages participation
• Enthusiastic, self motivated, effective under pressure and willing to take personal risk and accountability
• Strong analytical skills particularly in regard to assessing the probability and impact of an internal control weakness
• Excellent verbal and written communication skills with the ability to present complex and sensitive issues to senior management in a persuasive manner
• Any candidate not meeting ALL the qualifications can be considered for an AVP, Senior Auditor role
• Bachelor's Degree in a Finance related field
• Solid project management skills
• Proven problem solving and decision making skills
• Reviews types and sources of purchased market esearch data and recommends purchases to Marketing management
• Conducts financial research, analyzes financial performance against objectives, and determines emerging financial trends
• Assists in delivering recurring leadership decks and scorecards, as assigned
• They should be a self-starter and have a flexible work schedule
• The typical day runs from roughly 6am to 5pm – and availability on Blackberry after hours is required
• They should be comfortable with mutli-tasking, operating under pressure, managing to difficult timelines, and communicating with upper management
• Proficient in excel, PowerPoint
• Have at least a basic understanding of equity markets

Client Solutions Marketing Research Associate Resume Examples & Samples

• Customized Client Strategies and Solutions
• Support Market sales leadership in developing annual and quarterly sales planning presentations
• Support information gathering and analysis of clients, market conditions, competitive market analysis, and digital opportunities
• Localize marketing materials with market-specific research information and insights
• Provide research and insights for sponsorship presentations for all Key and Target accounts
• Provide localized materials to support Secondary accounts
• Ongoing partnership with Account Executives to monitor and evaluate progress against sales plan and recommend course corrections to help growth throughout the year
• Participate/facilitate cross-functional brainstorm sessions
• Research, develop, and write case studies
• Minimum three years of research, and/or advertising sales marketing experience
• Strong background and knowledge of sports leagues and programming including Local NBA, MLB, and MLS teams required
• Knowledge of cable television, regional sports networks, digital products, and advanced advertising products
• Strong proficiency of Microsoft Excel
• Proven track record of helping Sales executives grow revenue
• Strong strategic capability set with ability to rigorously define, prioritize, and execute across a complex range of categories, customers, products, and functional groups
• Outstanding verbal, written, and interpersonal communications with overarching skill to translate data, information, and research into powerful points of view—ability to craft and tell a compelling story. May be required to attend or assist with high exposure Sales calls as a Client Solutions subject expert
• Previous experience in supporting a team of advertising / marketing professionals. Agency, Media, and/or Ad Sales is highly preferred
• Familiarity with and experience in digital marketing; understanding of online campaign development, metrics and optimization strategies

Senior Marketing Research Strategist Resume Examples & Samples

• Fosters a deep understanding of clients and champions the "voice of the client" throughout firm initiatives
• Applies a client mindset to influence and inform decisions that align with client and branch insights
• Consults on research projects (client, non-client, and financial advisor) from the initial research design through project completion
• Communicates insights to business partners
• Provides input and information in the development of the client and investor marketing strategy for strategic firm initiatives; provides guidance on segmentation, targeting, and positioning
• Drives collaboration with branch communication teams by providing thought leadership on how to align the key messages for both branch and client/investor communications (where appropriate)
• Drives collaboration with branch training teams to influence formal training content based on client and investor insights
• Works closely with the Trend Spotter and secondary research team to provide insights relevant to the business objective information needs

Instagram Marketing Research Manager Resume Examples & Samples

• Build out the marketing research function at Instagram — focusing on putting the structures and processes in place to help the company better understand key audience segments
• Work with Product Research Team to define the interaction model between Marketing Research and Product Research
• Design & execute innovative quantitative and qualitative research to support the marketing and product organizations and Facebook at large
• Communicate effectively and inspirationally in order to motivate people to take action in marketing and across the Instagram organization
• 10+ years marketing research experience
• Experience in quantitative and qualitative methodologies
• 3+ years experience conducting research for a consumer technology company, and experience with communication platforms and mobile ecosystems
• Track record of using primary and secondary research to influence executives and colleagues, with a track record of driving insights into business, marketing, and product outcomes
• Experience directing agencies/vendors to deliver innovative research and outstanding reporting. In addition, passion for conducting scrappy hands-on research
• Experience conducting research for Teens and Young Millennials is required

Athena Marketing Research Associate Resume Examples & Samples

• Verifying and obtaining contact information through outbound call activities and online research
• List and database development
• Propsect list cleaning
• Email research programs
• Assistance with Market intelligence feedback

Global Marketing Research Senior Manager, KCP Resume Examples & Samples

• Provide research & analytics leadership by consulting with key business partners to identify relevant business issues, research objectives and hypotheses to address business questions and needs
• Consult with the global marketing team, as well as regional and local teams to help identify relevant business issues, research objectives and hypotheses to address market segment questions and needs
• Develop the appropriate learning plans to evaluate hypotheses that can assist in meeting business objectives and utilize appropriate analytic techniques to develop and test hypotheses, draw relevant inferences and create recommendations to define business opportunities
• Synthesize, interpret, and apply information/data to establish facts and develop insights to provide new perspectives on the categories, customers, and innovation pathways
• Utilize appropriate analytic techniques to develop and test hypotheses, draw relevant inferences and create recommendations to quantify and qualify business opportunities
• Manage the engagement of marketing research and analytics projects, including external research suppliers, to ensure the research is executed in an accurate, timely, and cost-efficient manner
• Partner to effectively handoff innovation projects to GMRA and cross functional counterparts as they progress into commercialization
• The Marketing Research professional will be an influential leader who will interact with the key business partners in Marketing, Research and Engineering, Sales and other relevant functions
• Fifteen plus years of experience
• Experience across a range of categories relevant to B2B and Consumer targets
• Experience in new product development and innovation
• Direct experience driving innovation from initial concept development through to in-market measure and success

Hershey s Chocolate World Marketing Research Assistant Resume Examples & Samples

• Must be available to work a flexible schedule
• Must be 18 years of age or older
• Must be able to communicate effectively with guests, fellow coworkers and function effectively as part of a team
• Must have strong organizational analytical skills
• Basic knowledge of Excel, Word and PowerPoint is preferred
• Must be comfortable working in large crowds
• Monitors and stays up-to-date on new information, research reports, and press releases related to technology, education, the economy, the workforce, and innovative trends. Maintains on-line file of industry-specific information
• Creates research reports for executive team on strategy-related topics including competitive analyses and detailed reports on industry, market, technology and product features
• Finds, collects, analyzes, interprets, summarizes and compiles data, information and trends from various research sources including internal reporting organizations, library databases, industry publications, think tanks and policy groups
• Provides extra industry reports regarding education, healthcare, business, nursing, and criminal justice, as well as internal university reports on ad-hoc basis per customer need
• Collects data from internal systems regarding students, faculty, alumni and programs and creates research reports for analyses
• Helps substantiate all internal and external data used in marketing materials. Helps provide options on claims that could be made based on data
• Partners with cross-functional team members to gather information, analyze, and present Business Intelligence and Performance information
• Ensures requests are submitted using proper intake process; implements use of the research request forms, and provides research guidelines and templates for substantiation
• Gauges and dictates accurate timeline for delivery of all research requests, including reprioritizing research queue based on customer’s needs

Marketing Research & Insights Associate Manager Resume Examples & Samples

• Candidate must have strong analytic problem-solving skills with a solid understanding of qualitative and quantitative research methodologies
• Strong communication and presentation skills in both formal and informal settings
• Candidate must demonstrate the ability to understand and transform business objectives into actionable research initiatives
• Candidate must have the ability to handle multiple projects, and the ability to be detail oriented without sacrificing a broad strategic perspective
• The ability to synthesize information into meaningful conclusions and recommendations is required
• Candidate must be able to consistently demonstrate the ability to plan, execute, and complete a wide variety of projects in a timely manner
• Candidate must demonstrate initiative and creativity to identify and conduct innovative, strategic projects
• Candidate must demonstrate confidence in representing the “voice of the customer/consumer” to business partners
• Candidate must have the ability to work independently and be flexible to changing priorities in a fast-paced environment
• Candidate must feel comfortable and confident working with cross-functional teams
• Candidate must display good interpersonal skills - a positive, cooperative attitude that fosters collaboration and teamwork - both inside and outside the department
• Partner with associates across the company to explore opportunity areas, specifically as it relates to the customer/consumer
• Understand consumer landscape and marketplace trends that could lead to opportunities for Allstate
• Proactively initiate relevant research to understand new opportunities
• Interpret a range of primary and secondary research sources to identify trends relevant to our customers/consumers
• Develop and utilize creative research methodologies to uncover business and customer/consumer insights
• Bachelor's degree in business, social science, or related is required; Graduate's degree a plus
• 5+ years of consumer insights experience in both qualitative and quantitative research methodologies is required
• Must be able to very effectively time manage and juggle multiple projects and priorities
• Excellent report writing and storytelling skills are a must
• Candidate must have proficient computer skills (Word, PowerPoint, Excel. Survey software and SPSS a plus)
• Position is not a people manager role currently

Go to Market Marketing Research & Insights Analyst Resume Examples & Samples

• 90% secondary customer insights, 10% primary
• 80% CPG business analytics, 20% other
• 90% data gathering, manipulation, synthesis, analysis & 10% presentation
• 3+ years CPG experience in marketing research, business analytics, consumer or customer insights role
• Secondary/syndicated research experience
• Proficient in using key resources such as Nielsen, Innova, HFI & Euromonitor
• Ability to gather, manipulate, synthesize, and analyze large amounts of data
• Proficient in using Excel spreadsheets to build analytics tools
• Up to 10% travel

Senior Consultant, Marketing Research Resume Examples & Samples

• Maintaining strong partnerships with other business units that touch on these areas and serving in a consultative capacity to the business (representing the customer)
• Monitoring and socialization of research-based customer experience feedback
• Completing primary research and integrating this with behavioral and other experience data as needed (e.g., web site satisfaction, analytics, web analytics) to evaluate experiences both online and offline
• Integration of other areas of insight including employee satisfaction, behavioral analytics, web analytics, social media measurement, and mobile media measurement to provide a holistic view of ACS experiences

Director, Marketing Research Resume Examples & Samples

• Leadership of the Marketing and Communications Research function, including identifying organizational needs and opportunities relative to these areas
• Manage our social media measurement programs and integrate with brand and broader research initiatives
• Building and maintaining strong partnerships with other business units that touch on these areas and serving in a consultative capacity to the business (representing the customer)
• Completing primary research and integrating this with behavioral data as needed (e.g., analytics, web analytics) to evaluate our brand and communications both online and offline
• Integration of other areas of insight including analytics, web analytics, and mobile media measurement to provide a holistic view of ACS image and brand perceptions
• Create connections between brand tracking and other foundational business metrics (e.g., customer experience, revenue, etc.)
• Ability to effectively manage a budget of over $250,000 for Brand Tracking related expenditures
• Additionally, this individual will be involved with customer research (primary and secondary) related to communication of new products and services (online and offline)
• The ability to view the organization strategically and identify ways in which Marketing Research (particularly communications research) may help improve the ways in which we do business
• Using and integrating insight from all types of Marketing Research and from complimentary insight areas (e.g., focus groups, in-depth interviews, completion of survey research, advanced analytics, usability testing, ethnographic observation, concept testing, site experience, customer segmentation and profiling)
• Ability to build and maintain relationships with areas of the business that impact the customer experience
• Must be able to work independently and use critical decision making skills
• Applicants should have extensive experience with SPSS and the ability to complete advanced analysis using this tool
• Applicants should also have experience working with web-based tools for survey research, analysis and reporting
• Excellent ability to translate analytic results and data into key findings relevant to multiple different internal audiences
• Ability to communicate and present at senior levels of the organization
• Ability to work across silos and departments and build consensus
• Graduate degree in a related field of study (e.g., Business Administration, Marketing Research, Psychology, Sociology, Communications)
• Minimum 7 years working in marketing research and data analysis
• Prior experience in Communications-focused research (e.g., message testing, campaign tracking, brand/image tracking)
• Prior experience working with e-properties research is desirable
• Graduate degree in a related field of study (e.g., Business Administration, Marketing Research, Psychology, Sociology, Journalism) preferred
• Minimum 6 years working in marketing research and data analysis
• Ability to maintain collaborative relationships with areas of the business that impact the customer experience
• Must be able to work independently and use critical decision making skills to evaluate business implications
• Applicants should also have experience working with web-based tools for research, analysis and reporting, such as video hosting, survey tools, custom dashboards, etc
• Excellent ability to translate analytic results and data into key findings relevant and relatable to multiple different internal audiences
• Ability to communicate with and present to senior levels of the organization
• Prior experience managing marketing research vendors
• Ability to communicate with vendors about research needs and findings
• Qualitative training and moderation experience is highly desirable
• Prior experience with integrated reporting
• Leadership of the customer and brand experience research strategic function, including identifying organizational needs and opportunities relative to the ACS experience and building/maintaining relationships with areas that impact that experience
• Leadership of segment-based experience research initiatives and resulting strategy including, but not limited to, consumers, corporate customers and employees
• ACS Experience Research team leadership, including developing our in-sourced and out-sourced insight tools and capabilities and managing a Sr. Consultant, Marketing Research and Consultant, Marketing Research
• Building a strong partnership with business owners, particularly the Customer Experience and Integration team around Voice of the Customer program
• Completing primary research and integrating this with behavioral data as needed (e.g., analytics, web analytics) to evaluate the ACS experience both online and offline
• Monitoring and socialization of research-based experience feedback
• Integration of other areas of insight including complementary primary research, analytics, web analytics, social media measurement, and mobile media measurement to provide a holistic view of the overall ACS experience and drive strategy for future customer engagement
• Additionally, this individual will be involved with customer research (primary and secondary) related to development and design of new products and services (online and offline) in alignment with identified customer needs and expectations
• Prior experience managing a Voice of the Customer study/program
• Prior experience working with e-properties research
• Strategic understanding of the American Cancer Society's business needs and daily operations
• Travel will be limited (5% or less)

Marketing Research Associate Resume Examples & Samples

• Communicating with clients to understand business objectives and needs
• Assist in Designing questionnaires, moderator guides, or the appropriate methodology to ensure the necessary information is captured in the research
• Minimum of 2 years of Marketing Research experience with at least 1 year on the client/manufacturer side
• Expertise with Excel and PowerPoint and competent in SPSS and Qualtrics software
• Minimum of Bachelors degree in business or marketing field
• Masters of Market Research Degree Preferred
• Knowledge of Agriculture Preferred

Marketing Research Resume Examples & Samples

• 2 - 3 years of work experience in market research, marketing, consulting or communications
• Experience using statistical software -- preferably R or SPSS
• Proficient in powerpoint and excel
• Ability to work in a fast-paced environment, and meet tight deadlines
• Graduate degree in survey methodology, market research, statistics, economics or a related field
• Experience working at or with marketing creative agencies
• Read and write fluent Spanish

Associate Manager, Marketing Research CIS Resume Examples & Samples

• Effectively manages, coaches and develops the activities of junior CIS professionals as necessary. Actively teaches skills to direct reports (and broader CIS team where appropriate), provide direction to enhance effectiveness and impact on team/business. Guides issue and project prioritization
• Demonstrates ownership of brand and credible business sense. Uses this business knowledge and strategic thinking ability to help direct the interpretation, use, and implications of consumer, marketplace, competitive and environmental information to improve business decisions and knowledge base for future strategic planning
• Assesses the health of the brand via in-market volume, franchise behavior, attitudes, and quality measures, recommending appropriate courses of action. Interprets and integrates marketing mix and other analytics into recommendations
• Provides input into the development of new, improved and/or more cost effective marketing research tools, methods, and process and provide leadership in bringing this new knowledge to bear on the company’s business and decision making

Senior Analyst, Marketing Research Resume Examples & Samples

• Serves as a key strategic partner to uncover underlying business needs and information gaps
• Development of annual market research plan for assigned brand(s)
• Development and management of annual market research budget for assigned brand(s)
• Able to effectively manage market research’s involvement in the Brand Planning Process
• Able to identify and use appropriate research resources and networks within project budget and timelines in support of brand strategy and tactics
• Ensure maximum value is attained by effectively utilizing past primary, secondary and competitive intelligence
• Plans, designs and conducts primary market research projects, both qualitative and quantitative
• Conduct competitive intelligence and landscape update for assigned brand(s)
• Effectively tracks the performance of assigned brand(s) and its competitors
• Effectively integrates primary, secondary and competitive intelligence to provide thorough analysis of various market related issues
• Create reports and presentations that clearly and succinctly highlight the actionable insights combined with business implications/strategic & tactical options

Regional Marketing Research Lead Resume Examples & Samples

• Research: Lead end-to-end qualitative, quantitative, and data analytics research projects for the U.S. East Coast Regional Marketing Team
• Sharing Customer Insights:Synthesize and communicate findings from both your own research and that of U.S. and HQ teams to drive action
• Planning:Build a cohesive research plan in coordination with the U.S. Customer Insights team to uncover the most important insights
• Adapt and Innovate: Create research methods to meet business needs on tight timelines in a rapidly growing and changing business environment
• Institutionalize learnings and build robust processes: You’ll playbook and document everything you do, and where your tests drive conclusive learnings you’ll ensure that these learnings are shared and implemented across the global Uber organization. You’ll work to automate and scale best practices wherever possible
• Bachelor degree in survey methodology, market research, statistics, economics or a related field
• At least 7 years of work experience in market research, marketing, consulting or communications
• Excellent analytical, communication and writing skills
• Is detail-oriented and can work on multiple projects at a time with limited supervision

Marketing Research Manager, Building Resume Examples & Samples

• Design and execute innovative quantitative and qualitative research to support Building 8. Core focus will be on marketing and communications strategy, at both a brand and product level, but will also include new product development and definition
• Translate research findings into actionable insights that will inform key decisions around Building 8's product portfolio and marketing communications strategy
• Leveraging research, you will establish product-market fit, shape positioning and messaging, provide insight for creative briefs and inform the development of product- and company-level narratives
• 8+ years of qualitative and quantitative primary research experience on client or supplier side
• Experience with new product development, positioning, message development and optimization
• Experience in consumer technology sector
• Comfortable speaking both technical product language and brand/product marketing language
• Outstanding problem solving and ability to quickly move from blank slate to a well-defined research problem matched with a suitable methodology
• Experience directing agencies and vendors to deliver outstanding results
• Ability to execute quantitative research independently from questionnaire design, fielding, analytics, and reporting
• Outstanding communication and presentation skills

M HIS Senior Marketing Research Specialist Resume Examples & Samples

• Acts as subject matter expert for market research, customer insights, competitive intelligence, etc
• Performs complex research and analysis of external and internal data. Identifies gaps in market understanding, recommends and implements research solutions
• Generates deep insights on customers/end-users and market trends through advanced marketing research or customer/consumer/shopper insights projects utilizing sophisticated quantitative and qualitative methods
• Leverages insights to act as “voice of customer” in business decisions and with all relevant cross-functional teams
• Supports Marketing in the New Product Implementation process, providing key insights such as market size, competitive landscape, etc
• Supports Marketing and other cross-functional teams, ensuring their understanding of key market concepts and measures that are critical to the business. Provides training on key marketing concepts when needed
• Ensures compliance with industry and regulatory requirements and reporting regarding working with customers
• Bachelor's degree in market research, marketing, business or a related field or higher from an accredited university
• Minimum of five or more (5+) years of Marketing Research experience
• Master’s Degree in market research, marketing or business administration or related field from an accredited university
• Minimum of seven or more (7+) years of market research experience in related field
• Expert/master knowledge and experience with the most current theories and practices of market research, customer insights, etc
• Healthcare, healthcare IT or software experience
• Proven expertise in influencing cross functional teams in a dynamic work environment
• Passionate, team player that energizes and leads others
• High integrity and work ethic are expected and highly valued
• Possesses solid Healthcare IT market know-how (competitors, trends, etc.)

Listings Research & Marketing Resume Examples & Samples

• Organize and drive forward strategic Listing Services initiatives
• Provide scheduled updates to management on progress and next steps
• Engage with internal teams to create & review data & marketing collateral
• Produce custom marketing and visibility proposals and support presentations for a C-Level audience
• Create interactive presentations for a C-Level Audience
• Ability to organize and prioritize numerous tasks and complete them under time constraints and be detail oriented
• Demonstrated excellent interpersonal and organization skills
• Understands key business drivers
• Is accountable for developing functional knowledge
• Assists with navigating the customer organization and identifying the customer’s unique strategic objectives, business challenges and operational processes
• Understands the full array of Nasdaq’s offerings and areas of expertise
• Has a working knowledge of competitors’ products and services as well as their strengths and weaknesses
• Applies basic data analytic techniques to preform standard analyses
• This position requires the ability to work weekday shifts, some evenings and weekend shifts as needed to conduct shopper intercept surveys
• Must maintain a neat and professional appearance
• Must be able to walk or stand for 5-8 hours per shift
• Must have excellent oral/written communication skills
• Must have excellent customer service skills
• Must have ability to work independently
• Must have ability to meet deadlines and handle multiple priorities and tasks
• Knowledge of Hershey’s Chocolate World is a preferred
• Must have basic have computer skills
• Fast-paced work environment, especially during peak season
• Noise level in the work environment is frequently loud during peak season
• There will be repetitive motion of the fingers, hands, and wrists during keyboarding

Senior Marketing Research / Planning Analyst Resume Examples & Samples

• Consolidation, preparation and dissemination of
• Monthly status reports for Raytheon (RTN) Intelligence, Information, and Services (IIS) BD Ops
• Weekly Bookings and other reports
• Monthly Transportation and Support Services (TSS) Ops requirements
• Ad Hoc requests from TSS and IIS management
• All pertinent audit requests (as applicable)
• Gate Review Coordination
• TSS and IIS Action Item Tracking
• Customer Event Coordination
• Customer White paper coordination
• New Business Assessment (NBA) reports
• BD Training and Certification coordination
• E-RPM management and tracking
• Run weekly New Business Resources (NBR) meetings with Sub Mission Areas and BD representatives; coordinating budgets accordingly with management and recommending reallocations
• Coordinate with Sub Mission Area BD leads, finance and TSS management monthly bookings forecast changes and adjustments
• 10+ years’ experience working in relevant industry with experience in Business Development, Finance, Marketing, and/or Project Management
• Experience with FAR/DFAR, FCPA, EXIM and Corporate policies
• Strong analytical and financial capabilities
• Strong written and verbal communication skills
• Ability to perform market analysis and research using online resources, MS Excel etc
• Ability to interface across TSS and RTN business units
• Product knowledge of Transportation Systems
• Knowledge of Product Services
• Ability to build and maintain trusting relationships at all levels of the Organization and Company
• Demonstrated leadership and management skills
• Secret Clearance (or ability to obtain)

Marketing Research Manager / Brand Tracker Resume Examples & Samples

• Lead all aspects of the Brand Equity Tracker across multiple categories in support of key priority brands, including managing external vendor relationships through survey design and execution, analysis and reporting
• Develop impactful insights that drive brand strategy and decision making, by leveraging tracking data, secondary sources, and competitive intelligence
• Partner with Consumer Insights and Brand partners to identify knowledge gaps and business questions to be addressed with Tracking research
• Leverage strong storytelling skills to develop impactful reporting and output to influence key stakeholders and ultimately drive action across our brands and categories
• Establish a standardized approach for goal-setting and tracking of brand performance against key KPIs
• Leverage Brand Tracking research and other methodologies to uncover portfolio-wide and category insights
• Constantly look for opportunities to elevate and amplify the value of Brand tracking research, by exploring new approaches to methodologies, analyses, reporting while managing within budget constraints
• Through strong leadership, educate and train the organization on the proper application and limitations of Brand Tracking data
• Bachelor’s degree from an accredited institution, major in Business, Marketing, Market Research or Psychology, or related field
• 5 years consumer market research experience, to include study design, management and application of various types of marketing research
• 3 years experience using syndicated data like IRI or Nielsen
• Consolidates and summarizes sales channel and operations information in a comprehensive manner and distributes on regular intervals
• Prepare, analyze and distribute recurring and ad-hoc reporting/analysis to monitor budget-to-actual results across various sales channels
• Supports maintenance, management and accuracy of departmental databases
• Analyzes and provides recommendations for customer and expense forecasting

Segment Marketing Director, BIS Research Resume Examples & Samples

• Strategy: contribute to strategy, identify markets trends, industries, understand market trends, key industries, persona’s, and geographies to focus on and use that information to develop global marketing plans and monitor competition
• Competitive Intelligence: Responsible for competitive intelligence gathering and translating that information into useful materials for Sales
• Value propositions, persona development and messaging: lead development of the segments’ value propositions, persona’s and their workflows and draft messaging
• Product Launches and Product Releases: planning and communications for product releases and product launches, working closely with the local marketing teams globally
• Content marketing: planning and creation of thought-leadership content (white papers, surveys, blog input, topics for webinars, speaking slots)
• Campaigns: responsible relations and memberships with associations, ownership of global marketing calendar, providing input/ideas for campaigns (local execution mostly), and product award submission
• Tactical Execution: Create standard collateral, presentations and other materials that can be localized/translated and used in local markets as needed
• Minimum Bachelor degree level (in Marketing or related field of study)
• Minimum of 8 years of marketing experience in a product or solution-based segment marketing role in a B-to-B environment (Senior role)
• Experience with developing and defining marketing strategy for best in class products and solutions
• Demonstrated ability to seek a deep understanding of the business, markets and products as well as develop strong plans that support the overall business strategy and result in business impact
• Experience with planning and executing through the product lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision and working closely with marketing, product development, sales and support to ensure revenue and customer satisfaction
• Demonstrated leadership skills with the ability to bring people together and work successfully towards a common goal as well as sell ideas to senior leadership team
• Strong project management skills, ability to lead and manage complex projects across geographies
• Experience with writing value propositions and messaging, specifically the ability to turn complex product messaging into impactful customer-facing messages
• Experience with doing business in various cultures, languages and geographies
• Experience and knowledge in Research solutions is preferred
• Willingness to travel and/or be located in other locations for periods of time
• Preferably located in an office with a LexisNexis Business Insight team (Dayton, Raleigh, London, Amsterdam, Paris, Dusseldorf)
• High level of initiative and self-motivation, with experience successfully working on a (virtual) team environment
• Strong communicator, excellent networking, presentation and communication skills
• Fluent in the English language, verbal and writing. Excellent knowledge of another language highly desirable
• Bachelor’s degree in a science or engineering field, or commensurate work experience
• Experience standardizing and transforming a variety of data sets to prepare them for analysis and integration into products
• Experience integrating datasets using software or utilizing APIs
• Expertise with SQL databases -- ideally Vertica, Redshift, and/or Hadoop
• Familiarity with statistics
• Experience identifying and adapting to imperfect data
• Experience working with business data and relating it to interventions and objectives
• Expertise standardizing, transforming, and using statistics to analyze large data sets
• Familiarity with modeling
• Experience with Python, R, or another scripting language
• Experience visualizing data and creating reports
• Understanding of quantitative and qualitative market research, segmentation methods, and consumer and brand tracking

Sales Research Marketing Manager Resume Examples & Samples

• Creating and designing research pieces supporting the station’s sales and marketing efforts
• Assisting in marketing initiatives
• Developing creative presentations, trending reports, rating estimates, competitive analysis and quantitative analysis
• Oversees all research functions including the practical application of resources from Nielsen, Kantar, ComScore, MediaCenter, Wide Orbit and other tools to expand the sales and marketing effectiveness of our brands in the marketplace
• Workplace experience, minimum of 4 years in marketing, research, communications or design role Media research experience preferred
• Strong knowledge of Microsoft Office, Nielsen, ComScore, Scarborough, Kantar, Media Monitors and other broadcast/digital industry research tools
• Demonstrated proofreading and copyediting experience
• Ability to self-motivate and complete workload with minimal oversight and short deadlines

Head of Marketing Research & Analytics Resume Examples & Samples

• Bachelor's degree in Math, Finance, Statistics or related discipline
• 7+ years of professional experience in web analytics, business analysis or comparable analytics position
• Relational database and SQL skills in Oracle, SQL Server, DB2 or other database platform
• 7+ years of professional experience in consumer research, conducting 1st party research, and analyzing relevant 3rd party research
• Experience in designing and delivering large cross-functional custom reporting systems
• Excellent oral and written communication skills including the ability to communicate effectively with both technical and non-technical stakeholders
• Strong project management skills; ability to lead a team through a research program. A strong track record of hiring and developing the best
• Ability to work in cross-functional teams and communicate with colleagues in both business and technical roles
• Ability to manage multiple competing priorities simultaneously and drive projects to completion
• Proven experience as a change leader providing strategic research, recommendations, and implementations
• You have a reputation for creativity, attention to detail and business insight. You are self-motivated with high energy and thrive in a fast-paced and deadline driven environment
• Excellent written and oral communication skills and presentation skills
• Superior quantitative research design and analytical skills
• MBA or other relevant degree
• Track record of innovation
• Experience in the media and advertising industries
• 2-3 years experience working with business data and relating it to interventions and objectives
• Familiarity with statistics, regression analysis, and causal analysis
• Understanding of modeling techniques
• Experience working with high-volume, high-frequency business data
• Understanding of quantitative research, segmentation methods, and consumer and brand tracking
• Work with the engineering, finance and marketing teams to create original research that utilizes our vast database of information and positions the company as a leader in the industry
• Assist in writing white papers and research studies, in a clear and compelling manner, and help create data visualizations (i.e. infographics) to showcase insights
• Develop research-driven educational materials that can be leveraged across the organization and with customers
• Conduct regular briefings with industry analysts and ensure they remain up to date on company news and updates
• Bachelor’s degree with a strong academic record (advanced degree preferred)
• Three to Five years experience in global market research, industry analysis or similar numerate, research-related field
• Confident expertise around programmatic advertising and the media industry
• Strong analytical and organizational skills and ability to manage multiple projects simultaneously
• Strong written and verbal communications
• Highly proficient with Excel and PowerPoint. SQL desirable

Marketing Initiative & Research Specialist Resume Examples & Samples

• Gain and maintain a strong working knowledge of BKD’s key products and services―their application, value proposition, general mechanics and key objections
• Professionally and courteously initiate phone conversations with C-level corporate executives regarding specific BKD key service offerings
• Actively use the firm’s systems and tools to maintain detailed and accurate records of clients and prospects, including preliminary prospect information, conversations held and activity generated
• Assist in coaching and educating BKD professionals on issues related to effective use of professional prospecting and proactive calling
• Ability to maintain integrity and respect in all prospect dealings, while representing BKD in a professional manner
• One or more years’ work experience―customer service or sales background a plus
• Leadership characteristics are a plus
• CRM experience is advantageous
• Ability to establish and hold active and responsive conversations with corporate executives―both externally and internally
• Goal and results oriented
• Strong business judgment

Marketing Research & Consumer Insights Manager Resume Examples & Samples

• In support of Strategic Marketing and Commercial Sales teams – lead the research and analysis that will result in advanced analytics around market trends and insights
• Identify consumer and market trends/insights and work across functions to advise in the potential development opportunities of new technologies
• Pull together and synthesize market trends and consumer insights from diverse primary and secondary research studies to support the development of short/long term strategies
• Provide data driven input into the competitive end-use market business
• Collaboration with key Kerry departments to act as the conduit for deliverables with assigned presentation and platform initiatives including Sensory, R&D, Digital & MCCE
• 5-8 years of progressive experience in a contemporary marketing function. Convenience channel and/or Foodservice industry preferred
• Market research & analysis experience utilizing data systems like Nielsen, IRI, NPD, EuroMonitor, Mintel, and others
• Ability to interact with senior leaders within the organization
• Quality & process oriented: focused on research quality, timeliness, and effective research management
• Social media savvy and engaged across different on-line platforms

Senior Marketing & Research Specialist Resume Examples & Samples

• Bachelor's degree (B.A., B.S.) or equivalent in Marketing, Business Administration, Marketing Research, Finance or Leadership/Strategy
• 5-7 years of experience in the following areas: marketing, strategy development, marketing research or marketing communications
• Displays a general understanding of various research methods (quantitative and qualitative) and how they can be used to address business questions
• Strong analytical background; self-starter and takes initiative
• Strong computer skills, knowledge of spreadsheet/graphic/word processing/internet software
• Promotes teamwork and collaboration
• Creative & innovative
• Excellent interpersonal and communication skills
• Strong commitment to company values
• Ability to assist with development of strategic plans
• Demonstrated ability to work cross functionally
• Builds and sustains relationships
• Customer First
• Positive Energy
• Accountable for performance
• Formal presentation skills
• Analyzes data

Marketing Research & Consumer Insight Executive Resume Examples & Samples

• Partner with the Business to gain Market and Consumer understanding to deliver Marketing Strategies for the Brands
• Coordinate with Marketing Research Agencies on the implementation of the Methodologies, Market Research Tools in order to know the consumers deeply
• Implement and guarantee the quality in all the research processes and analysis
• Gather the information to conduct consumer, shopper, retail, competitive and customer analysis to support business with relevant data, information and insights
• Support brand builders with relevant consumer research and synthesis
• Design quantitative and qualitative market and field research
• Assist in the management of research projects and communication of the results
• Report trends in student demographics based on internal databases and other research
• Analyze survey databases and produce reports
• Manage research lists and recruit participants for research
• Consolidate information and trends and produce key insights and recommendations
• Design and conduct ad hoc studies and program development research as needed
• Responsible for internal data tracking and assessment
• Education:Bachelors degree in Marketing Research, Marketing, or Business or equivalent combination of education and experience
• Skills:This job requires hands-on marketing research experience
• Analytical skills including the ability to utilize and synthesize various data sources to provide market intelligence and recommendations
• Familiarity with using secondary data sources such as government statistics and industry data and a wide variety of Internet research tools and resources
• Experience managing market research projects involving multiple stakeholders and outside vendors
• Excellent communication, report writing, and presentation skills and objectivity in data analysis
• Basic knowledge of office related computer applications and statistical software
• Preferred Education:Master's degree in research, business or related area
• Preferred Skills:SPSS software knowledge
• Lead cross-functional teams in the delivery of foodservice strategies and innovation platforms and advise in the development of new technologies to deliver solid business results
• Pull together and synthesize market trends and consumer insights from dispersant primary and secondary research studies to develop short/long term strategies that tell a compelling story
• Minimum 7 years business experience with a minimum of 2 years in the foodservice industry
• Market research & analysis experience utilizing both retail and foodservice data systems like NPD, EuroMonitor, Mintel, Datassential, Nielsen and others
• Experience managing both quantitative and qualitative primary research methods
• Ability to interact and influence senior leaders within the organization

Marketing Director, Advanced Research Resume Examples & Samples

• Manages overall Advanced Research development strategy, formulating plans designed to deliver technologies to be productized by the business unit
• Performs in-depth market research studies of competitive environment relevant to the technologies under development
• Works with BU’s to develop marketing specifications to guide the advanced research engineers in their technology development
• Gathers global sales channel, customer and SME inputs on technology development needs
• Executes and uses market study results to develop objectives and priorities for advanced research programs
• Reviews and recommends potential technology acquisition targets
• Communicates strategies, product goals and needs effectively, coordinating with various functional areas such as supply chain, manufacturing, engineering, business units, service, parts, and sales
• Supports the business model and justification analysis, develops AR’s as required for new equipment and/or services in support of development needs
• Able to effectively work in a team and cooperative environment

Associate Manager, Marketing Research Resume Examples & Samples

• Provide customized research support for the MSI team on a market by market basis, working with brand and business development to prioritize growth opportunities. Deliver selling tools specific to individual markets based on insights
• Support and drive the analytics of all aspects of consumer research including quantitative and qualitative projects for the brand team in Canada & International
• Develop and communicate techniques and best practices to mine data/analytics from multiple research projects (including consumer, customer and sales) to standardize and optimize insights
• Assist in the decision process for selection and management of key suppliers for all research studies and provide support to develop, execute, manage and track all budgets
• Highly analytical and insight driven
• Excellent Communication and influencing skills
• Energetic with business curiosity
• Strong computer, Nielsen and power point skills
• Creative in problem solving
• Ability to multi task
• Collaborative in a team environment
• Experience in international markets/Spanish fluency would be an asset
• Experience and familiar with the following types of research: innovation concepts, Usage & Attitude, positioning work, segmentation, advertising effectiveness, consumer tracking
• 5 years of experience in market research/consumer insights
• 3 years of experience in Consumer Packaged Goods (CPG)
• Bachelor’s degree in related field (Marketing Research/Marketing/Business)
• Help drive the marketing testing and research strategy for the corporate message and how Salesforce should be positioned in the market
• Support a global testing program in partnership with research and regional teams
• Discover insights and build recommendations for the Salesforce corporate message
• Understand big technology trends and shifts to build recommendations for how they should impact Salesforce's positioning
• Partner with cross-function teams to build a single view of all research for the corporate messaging team
• 5+ years marketing experience
• Experience in developing innovative, compelling, and differentiated market positioning and presentations for new technology products or corporate messages
• Strong background in qualitative and quantitative research experience for messaging and positioning
• Experience in developing innovative and compelling presentations
• Enjoys thinking about the future and big technology trends
• Ability to work across teams
• Self-motivated individual capable of working in a face-paced, start-up environment
• Understanding of CRM applications
• Excellent written, PowerPoint, and Apple Keynote skills
• BA or BS degree required. MBA preferred, but not required
• 4-5+ years of work experience in market research, marketing, or applied quantitative methods
• Experience with survey management systems (ex: Qualtrics, SurveyMonkey, etc.)
• Experience developing in-house survey tools and databases
• Proficiency using SQL and building SQL tables
• Experience working at or with brand, polling, and marketing research companies
• Product management experience
• Experience with Python

Head of Marketing Research & Customer Insights Resume Examples & Samples

• Identify and frame key issues and business questions, in coordination with the global marketing team, and cross-functional stakeholders such as product management, user insights, and sales
• Design, plan, and resource marketing research projects, leveraging both internal teams and outside vendors
• Manage vendor selection, ongoing relationships, and overall budgets
• Conduct a wide range of quantitative and qualitative marketing research, including messaging, naming, pricing, market, and competitive research
• Leverage data to inform meaningful insights that drive strategic recommendations and motivate action
• Lead, motivate, and develop internal market research team
• Adapt research team process and practices to the growing needs of the organization

Research & Marketing Analytics Analyst Resume Examples & Samples

• Develop and execute research initiatives for the marketing organization including conception, design, data collection, analysis, drafting, programming, testing and dissemination – in an organized, collaborative, and resourceful manner
• Monitor developments in the marketplace, including direct and indirect competitive offerings
• Develop presentations used to communicate and leverage research to drive business decisions across all channels, including in-store, online, email, direct mail, and events
• Create and support internal forum to leverage competitive information and deep dive as-needed
• Monitor brand health and competitive perceptions through bi-annual surveys
• Support ongoing trend forecasting and cultural trend mapping
• Manage ad hoc projects and initiatives as needed throughout the year
• Bachelor’s degree in an applicable analytics field
• 2-3 year’s experience in market research and/or consumer insights
• Outstanding analytical abilities, enjoy working with numbers and interpreting data into actionable plans
• Experience in both quantitative and qualitative research and pros/cons of each
• Excellent communication skills (phone, e-mail and presentations)
• Strong Microsoft Excel, PowerPoint and analytical skills
• Experience collaborating with internal and external resources to develop reporting and strategies that meet department goals within budget and established timelines
• Ability to drive research forward independently
• Ability to manage relationship between research vendors and internal stakeholders
• Passion for sneakers and sports

Research Marketing Intern Resume Examples & Samples

• Clarify business question the analysis will seek to answer
• Determine what data and analysis are required
• Collect data from Spectrum set top box database
• Conduct analysis and distill insights from results
• Build report and presentation
• Present findings to Spectrum Reach leadership
• Proficient Microsoft Excel and Office user
• Ability to investigate multiple online data resources quickly and effectively
• Ability to conduct extensive research with little direction
• Extremely well-organized and detail-oriented
• Salesforce experience
• Knowledge of French
• Interest in Global Affairs
• Experience with CRM software

Marketing & Research Associate Resume Examples & Samples

• Coordinates business development, research and marketing projects by
• Gathers project content including conducting internet research for information to be used in materials
• Edits materials (presentations, brochures, one pagers, reports, etc.) using PowerPoint and Adobe InDesign
• Assists in the management of project timelines
• Follows up with broker teams to further the development of projects
• Maintains a library of frequently used local content for projects
• Assists in developing and executing creative marketing campaigns to grow and engage clients by
• Coordinates internal office communications and external-facing email communications
• Assists with maintaining JLL-owned digital channels (website, Twitter and blog)
• Monitors local market commercial real estate news and mentions of JLL in the media daily
• Assists with the development of local research reports by
• Researches and analyzing data utilizing resources such as on-line databases, the internet, publications, trade associations and library sources, Excel, etc
• Learns and supports market statistical methodology used in reports
• Updates and maintains database of historical market statistics for the local market
• Develops and edits maps by utilizing online resources to research properties and adding pertinent information
• Creates building/property marketing materials, including flyers, e-flyers, to market spaces/buildings for lease, sublease or sale
• Provides editing support to graphic design professionals
• Offers support with special projects as needed
• Bachelor’s degree in Communications, Marketing, or Research-related field
• Minimum 1 year of marketing and/or research experience, preferred
• Superior project management skills with the ability to organize use of time in a fast-paced environment, completing multiple projects simultaneously and developing effective and constructive solutions to challenges and obstacles with the ability to complete projects on time
• Strong writing, proofreading and editing abilities
• Savvy with internet portals, social networking, forums, and blogs
• Excellent working knowledge of Mircosoft Word, PowerPoint & Excel
• Familiar with Wordpress, Twitter and general web applications
• Experience of Adobe Creative Suite (mainly InDesign), preferred
• Resourceful self-starter; pressure-durable
• Excited to join a new, growing team that moves quickly with a bias for action
• Knowledge manager for the global research products, themes and analysts in order to manage the product pipeline and prioritizing how it should be marketed, including being a member of the Americas Product Review Committee (PRC)
• Plan, organize and manage all stages of teach-ins and client calls/ webcasts
• Organize and manage all aspects of two daily morning meetings, including summarizing recent publications & facilitating the meeting as needed
• Responsible for several platform compilation products: 1) the LatAm daily product (First Light LatAm), 2) the daily cross asset macro product (HSBC Macro Matters), and 3) the weekly best-of-the-best cross asset product (HSBC Global Essentials)
• Assist analysts in their Pitch Sheets for marketing purposes
• Responsible for numerous departmental initiatives such as the monthly Americas review deck, weekly LatAm Business Review, LatAm Events Calendar, account / broker reviews, etc
• Responsible for the planning, organization and execution of the 4th Annual Global Investment Seminar (6 city, 5-day program) and the inaugural Emerging Markets Investment Seminar
• Responsible for Global Research's Training and Development initiative globally
• Help analysts be commercial and compliant; be able to guide products and services in adherence to US compliance procedures and requirements
• Minimum 2-5 years in a related field within Financial Services
• Hours: 6am - 6pm
• Series 7 and 63 license required
• Spanish or Portuguese fluency a plus

Marketing Research Manager Internet.org Resume Examples & Samples

• Design and execute innovative quantitative and qualitative research to support Internet.org marketing efforts – branding and positioning as well as customer acquisition across the suite of Internet.org products including Free Basics, Flex and Express Wi-Fi
• Translate research findings into actionable insights that inform the development of strategic marketing recommendations and campaign briefs that will reach hundreds of millions of people – many new to the internet
• Develop innovative methods for brand positioning/messaging and advertising effectiveness research using Facebook's data and audience tools and working alongside external agencies
• Understanding and passion for topics around global connectivity and access, free speech/expression, and equality/inclusiveness. Knowledge and empathy for the cultures and customs of emerging markets
• 10+ years of experience with extensive background in quantitative and qualitative research
• Familiarity with emerging markets, and how to conduct research effectively among many distinct audiences and cultures
• Proven track record of using primary and secondary research to influence decision making, executives and colleagues
• Knowledge of product positioning and messaging research, including marketing effectiveness and audience development
• Ability to execute quantitative research independently, including questionnaire design, fielding, analytics, and reporting
• Communication and presentation skills
• Willingness to travel up to 25% of the time
• Analyzes data, identifies trends, conducts research and prepares regular and special reports for the purpose of interpreting market conditions and potentials for increasing the organization's public awareness, product and service base, and donor base
• Development and publication of business insights and diagnostics, across all product lines, including support for market penetration and opportunity, territory design and segmentation support
• Execution and compilation of all data and reporting such as: routine tracking of all key performance indicators, dashboards, marketing campaign results by channel, etc
• Designs, develops and implements research studies, including polls and tracking surveys, for obtaining data to support the development and improvement of the organization's marketing and/or donor objectives
• Incorporate statistical analysis and predictive analytics whenever possible
• Education: 4-year college degree or equivalent combination of education and experience. Business, Marketing or related field
• Experience: Minimum 3 to 5 years of successful related experience required
• Expert in Excel (v lookups and pivot tables/charts a must)
• Proficient in Microsoft Word, PowerPoint and Access
• Knowledge of advanced statistical analysis and research methodologies
• Ability to organize data and create reports from various sources
• Ability to capture and document business and reporting requirements from multiple sources
• Ability to coordinate and manage simultaneous data analysis requests of varying size and scope
• Strong interpersonal skills with the ability to work independently and within a team environment
• Work requires professional written and verbal communication skills

Marketing Initiative & Research Specialist Intern Resume Examples & Samples

• Promote and manage campaigns with offices, regions and industries
• Provide timely and accurate reporting of activity and results, as well as ad hoc reporting as requested by management
• Nurture strong communication channels with BKD offices
• Proficient computer and software use, especially spreadsheets
• Strong communication skills with the ability to initiate business conversations via the phone
• Ability to professionally overcome prospect rejections with integrity
• Organizational skills, including handling multiple projects
• Attention to detail and proactive
• Positive and self-motivated individual
• High aptitude towards punctuality in all facets of work
• Available to work 25-40 hours per week required

Director, Marketing Research / Planning Resume Examples & Samples

• Partner with Merger & Acquisitions/Strategy Integration leader to provide any market analysis, competitor analysis, or other market intelligence needs
• Provide key communication messages and strategies for Corporate, RMS President, RMS Senior Leadership Team, and other members of the Business Development leadership team
• Provide metrics and analysis in support of the RMS Senior Leadership Team to help guide New Business Investment (NBI) administration; Will participate in the RMS Senior Leadership team sessions by request
• Develop close working relationships and collaborations with members of the RMS SLT, RMS BDE, and other members of the RMS team. In addition, will be expected to extend this collaboration to other members of the Raytheon organization
• Develop and implement a true capture pipeline tool for the business to include linkage to opportunity management system and provide monthly analytics to the BD leadership team on the health of the pipeline
• Assist the Business Development VP to ensure all personnel requisitions and talents are identified and fulfilled
• Support and implement methodologies to ensure compliance to our process due diligence, especially as it relates to the integrated product development system process and other BD directives for the business
• Provide analytical rigor to assess the health of our business from new business opportunities, this shall include win rates, forecasts and monthly assessments of our growth plans
• Partner with Product Lines (PLs) and Functions on specific projects to drive growth and innovation
• Provide input into NBI and Enterprise Campaign (EC) processes; provide administration of the NBI and EC dollars once the NBI allocation is completed
• Provide the Business Development goals and objectives on an annual basis and a regularly occurring status against those goals
• Implement an RMS enterprise wide Sales and Operations Planning process to align customer demand with supply chain and operations for both domestic and international operations
• Manage the Business Development Calendar and BD events such as the monthly BD Leadership Forum and BD All Hands meetings
• Manage the agenda and planning for the Senior Advisory Board meetings
• Manage the agenda and planning for the RMS/USBD alignment sessions
• Minimum 14 years of experience; preferably working with the domestic/international aerospace and defense market or equivalent
• BS/BA; preferably in Business, Engineering, Management or related field of study
• Ability to obtain and maintain a DoD Security Clearance
• Previous experience with annual strategic planning, growth and investment processes
• Knowledge of RMS domestic and international customers
• Experience in finance
• Master’s degree or MBA highly preferred
• Proven ability to develop effective internal and external relationships
• Ability to produce superior quality work in a timely fashion while simultaneously managing numerous projects
• Minimum 5 years working in strategy, product lines, or other functional areas
• Working knowledge of the RMS organization and a broad understanding of the strategic planning process and the RMS strategic growth plan
• Critical thinker and change leader with the ability to solve complex, time sensitive problems
• Working knowledge of corporate finance, accounting and portfolio management
• Ability to write requirements, specifications, business processes and make recommendations for improvement

Marketing Research & Consumer Insights Specialist Resume Examples & Samples

• Provide data driven input into the competitive food/beverage landscape across foodservice
• Identify, communicate and drive actionable insights derived from both primary and secondary research at all levels of the organization
• Design, manage, and present findings on a broad range of quantitative and qualitative research. This includes recommending methods, questionnaire design, data analysis and most importantly story development to support strategic initiatives
• Extensive experience pulling together the story objectively from the data
• Process oriented: focused on research quality, timeliness, effective research management
• Passionate about the food and beverage industry
• Excellent oral presentation skills

Marketing Research Snr Director Resume Examples & Samples

• Bachelor's degree in Marketing, Communications, Business or a related field
• 10+ year’s professional experience in business-to-business and/or business-to-government communications (preferably in the technology industry)
• Minimum five years’ experience managing communications resources, including internal and external relationships, vendors and agencies, with a "roll up the sleeves and get it done" approach
• 8-10 years’ experience in a corporate or marketing communications role within the communications industry
• Proven experience with strategic planning, messaging strategy, corporate communications, public relations, brand development, content development, writing, web and social media, project management, presentation development, speaker's bureau, vendor/agency management, budget management, presentation development
• Ability to travel up to 25% of the time (including international travel)
• Proven experience in working with senior-level executives and within a Marketing team

Research Strategist, Marketing Resume Examples & Samples

• Data research, interpretation and analysis and implementation of key data sources
• Design and implement experiments and tests that support sound business decisions
• Work with cross-functional teams to identify testing hypothesis resulting in high quality tests
• Execute advanced analysis on both test/control and natural experiments
• Construct and evaluate control group strategies
• Work with external partners to continually improve the Test and Learn practice
• Provide solid recommendations to business partners to drive constant improvement in campaigns and programs
• Plans, directs, manages, and oversees the development of testing plans to evaluate performance of marketing campaigns and programs
• Collaborates with marketing teams to determine and prioritize hypotheses and tests
• Works directly and manages T&L platform vendor
• Manages relationship with Agency partners to assure consistent and accurate analyses and efficient resource use
• Integrates outputs from analytic tools such as SAS and APT in performance readouts
• Assures that all outputs maintain high standards for statistical accuracy and application
• Works directly with 3rd party partners identifying Cox and partner data needs to support the T&L platform
• Identifies appropriate data sets and reporting platforms to support T&L needs. Manages ongoing review of appropriateness of approach. Coordinates and manages any data exchanges
• Anticipates potential problems and works actively with business partners and 3rd parties to implement solutions
• Effectively manages T&L team (matrix and FTE)
• BS/BA degree in related discipline (Social Science Research, Market Research, etc.)
• 5 or more years’ experience developing test designs, interpreting test results
• Experience with statistical concepts and interpretation
• Experience using statistical software (SPSS, SAS, R)
• Success working in a matrix environment with a high degree of collaboration
• Ability to communicate effectively in person, through presentations and via technology
• Demonstrates capacity to thrive in a high-change, entrepreneurial, and often ambiguous business environment
• Strong MS office skills and ability to leverage PowerPoint for compelling presentations and Excel to support data analysis and interpretation

VP, Head of Marketing Research Operations Resume Examples & Samples

• Bachelor’s degree from an accredited college/university required; MBA or advanced degree preferred
• Minimum 12+ years direct experience in all marketing research techniques/ methodologies including strategic and tactical quantitative, qualitative and syndicated data
• Experience in research process and design principles for both U.S. and global studies
• Minimum 7+ years leading a team (hiring, mentoring, career development, performance management, etc)
• Financial services or other highly regulated industry experience preferred
• Customer 360 experience and knowledge of popular analytics platforms is a competitive advantage. Specifically, experience integrating primary research data with marketing analytics, CRM and/or social data is a plus
• Outstanding influence skills and demonstrated ability to inspire collaboration across teams and build partnerships with external suppliers
• A “player-coach” who is comfortable stepping back to empower others, but can roll up his/her sleeves and work alongside the team

Marketing Research Admin Resume Examples & Samples

• Research vendors contact information via internet to obtain buyer's name, phone number, and email address
• Company will train
• Minor phone communication
• $11/hour / 20 hours per week
• Strong internet search engine optimization skills
• Project oriented temp assignment
• College students welcome!
• Interface between marketing PMs and SIMS team
• Coordinate data analytics requests for all campaigns (pre and post)
• Secure post campaign data (Coordinate with internal team and external vendors to gather performance metrics following campaign deployment)
• Update monthly metrics
• Maintain budget tracking and invoicing processes
• Coordinate program materials and maintain inventory
• Provide program support and implementation
• Generate post campaign metrics reports in coordination with marketing and program PMs
• Develop client facing program reporting presentations
• Assist in campaign trafficking as necessary (Assist project managers with campaign development, as necessary, including creative development and vendor coordination)
• 4+ years’ experience
• Interest in and exposure to data analytics and metrics reporting (Strong experience with Google Analytics; ability to interpret email, media, and other marketing analytics and recognize trends)
• Marketing and communications experience
• Project management/support experience
• Provides qualitative and quantitative primary research to support product positioning and messaging, tactic development, promotional effectiveness measurements, and track customer attitudes and usage
• Identifies, collects and analyzes information from secondary information sources; integrates primary and secondary research findings and competitive intelligence to provide market insights
• Plans and executes studies, manages vendors, reports results, makes recommendations and ensures information is understood and utilized in marketing and other functions; integrates information from multiple data sources to draw conclusions and make fact-based recommendations
• Identifies research needs and opportunities, develops marketing research plans, tracks and manages product or therapeutic area marketing research budget
• Trains other marketing research associates on technical aspects of research. Provides guidance on projects, educates marketing and other associates on the appropriate uses of and opportunities for marketing research, and promotes the strategic role of marketing research
• Fosters an environment of teamwork and open communication among associates
• Establishes themselves and the team as objective strategic advisors to the Brand teams and others within the organization
• 5+ years Marketing Research experience
• 3+ years pharmaceutical or healthcare industry experience

Marketing Research / Activation Team Member Resume Examples & Samples

• Adhere to all policies pertaining to the Six Flags Mantra of providing Friendly, Clean, Fast and Safe Guest Service to positively impact the Guest experience
• Continually act as a knowledgeable product specialist, verbally and non-verbally enticing guests to interact with surveys and various products throughout the season
• Engage guests with a positive and welcoming attitude; needs to be outgoing and eager to talk with guests
• Provide guest with information on assigned products and encourage product engagement
• Be on site prior to start of shift to make sure display and footprint are prepared; this will include stocking products and cleaning the site
• Responsible for securing the display area before park close; this will include securing all products and taking any additional security measures as directed by supervisor
• Responsible for reporting end of shift synopsis as directed by supervisor
• Maintain a positive personal appearance according to the standards and policies set by product partner and Six Flags America
• Serve as a positive brand ambassador at ALL times for every partner and Six Flags brands
• Adhere to all Park labor policies pertaining to breaks taken, length of shift and type of work performed
• Attend all required Six Flags America trainings
• Undergo periodic review and work with superiors to improve skills
• Must be able to stand/walk for up to 6 hours at a time and as many as 14 hours a day
• Must be able to walk over 3 miles per day over various surfaces
• Employment work permit
• Communications skills, outgoing and friendly personality, safety awareness, general housekeeping and organized skills
• Must be willing and able to lift up to thirty pounds

Marketing Research Representitive Resume Examples & Samples

• Conduct surveys of Six Flags Discovery Kingdom guests
• Data entry of guest collected data
• Assist in the execution of various media and promotional events
• Provide general park information to park guests
• Assist in distribution of samples/materials and Six Flags partner brand representation
• Must possess an outgoing personality with a willingness to approach strangers
• Must be able to work in a fast paced environment and handle multiple tasks simultaneously
• Must have basic computer operation abilities
• Fluency in a second language is a plus
• Must be able to work weekdays, weekends, evenings, and holidays
• Must be able to work flexible hours

Marketing Research Manager, Front Resume Examples & Samples

• 7+ years of marketing research experience
• Previous experience mentoring a team of analysts
• Outstanding data visualization and presentation skills
• Time management, resource planning and prioritization
• Budget management and forecasting
• Familiarity with web based survey software. Vision Critical, Qualtrics and statistical software programs such as Sawtooth a plus
• Establish and manage data integrations, while driving data visualization recommendations for client reporting
• Assist with lead generation/lead nurturing programs across multiple channels, analyzing results, distilling data from analytics, and recommending improvements
• Interface between marketing project managers and the data analytics team
• Work collaboratively with channel teams to recommend modifications and optimizations and inform insights and strategy
• Provide monthly metrics reporting for all programs including post campaign metrics reports in coordination with marketing and program managers
• Assist in budget tracking and invoicing processes
• Provide program support and coordinate program materials and maintain inventory
• 4+ years data analytics experience
• 1+ years marketing or advertising experience, preferably at an agency, media, or technology company
• Experience managing projects and/or teams both in office or across offices
• Ability to use vlookups, nested formulas, and pivots against data in Excel
• Ability to work within site analytic platforms such as Google Analytics (Premium) or Adobe
• Ability to troubleshoot technical issues and have creative problem-solving dexterity
• Understanding of online advertising industry, text links, rich media display products, and campaign success metrics; media buying/selling preferred
• Experience executing or troubleshooting tag management tools such as GTM or DTM a plus

Research Manager, Corporate Marketing Resume Examples & Samples

• Manages a team of senior researchers (market researchers and user experience researchers) focusing on proactively delivering deep audience insights with actionable recommendations that help business strategy. Manages and leads staff. Provides guidance, training and motivation as necessary to develop staff. Hires, evaluates and counsels personnel. Follows corporate disciplinary procedures as required. Sets performance standards, reviews performance, provides feedback, and recommends wage increases in accordance with all applicable Human Resources policies and procedures. Manages team resources and workload to ensure crew is actively engaged and time is managed effectively. Supports PMO office ensuring staff is adhering to best practices on project tracking to ensure work is prioritized and resourced effectively
• Develops and manages a research insight strategy for a specific business line as well informing direction for the client experience. Assess gaps and develops plans to ensure team composition can address those gaps. Actively looks to identify process improvements that could enhance the way research is conducted in order to reduce manual processes while continuously seeking to improve data accuracy, timeliness and action ability for the business
• Synthesize competitive information, VG lens, broad industry trends with overlay of client needs and expectations to inform decisions on offer, pricing, client experience, messaging and pricing. Integrate multiple sources such as qualitative and quantitative market research, advanced analytics, and secondary sources. Connects data elements across projects and programs that may be indicating a broader trend / need and elevates to more senior management, when necessary. Shares best practices and common findings across business lines
• Set direction and coach team to use latest, innovative techniques to solve business problems. Stays up to date as SME in latest knowledge of client experience, market research and design thinking research by mentoring, seminar attendance, employing newer techniques and reading industry publications. Maintains knowledge of the financial services industry. Explores feasibility and tests latest quantitative or qualitative research tools. Helps business understand how to employ the latest, most relevant methodology
• Undergraduate degree or an equivalent combination of training and experience. Graduate degree preferred (i.e. MBA, Masters in Market Research, Masters in Psychology, Masters in Marketing)
• 5+ years People leadership experience required
• Minimum of five years progressively responsible and related work experience, including three years of successfully managing a variety of projects from beginning to end. Accustomed to consulting with and influencing senior leaders
• Strong planning, relationship management, leadership impact, conceptual thinking and problem solving skills. Demonstrated skills including negotiation, feedback, influence, change management, group facilitation, and meeting effectiveness
• Strong leadership and motivation skills to effectively manage the completion of responsibilities and objectives
• Ability to effectively manage ambiguity and multiple priorities

Research Analyst, Marketing Analytics Resume Examples & Samples

• Excellent English verbal, written and interpersonal skills required. Ability to interact fluently with native English speakers required
• BA/BS or equivalent experience required. Master’s degree in Library Science, Finance, Data Mining, or Research Field strongly preferred
• Experience leveraging internet, business research tools and internet search engines
• Proficient in MS Excel and working knowledge of MS Access & Visual Basic
• Ability to establish priorities with multiple projects and requestors in a fast paced environment
• Ability to communicate findings and recommendations to continuously improve sourcing strategies and supporting initiatives
• Excellent listening skills and attention to detail
• Versed in search methodologies
• Experience working with an Applicant Tracking System (ATS) preferred
• Experience in Candidate/Recruitment Marketing or Advertising a plus
• Ability to work a flexible shift including night shifts
• Identify and collect appropriate customer, competitor, market, economic, financial and/or operational data
• Perform financial, statistical, and qualitative data analysis of markets and competitors
• Translate data into executable and effective market and intelligence reports
• Create programs for internal communications to the Executive Leadership Team, Business Leaders and Sales to allow effective strategic and tactical decision-making and implementation
• Maintains up-to-date knowledge of data sources, evaluating their credibility and potential utility, and leverages them across the company where appropriate
• Maintains an in-depth knowledge of designated markets and trends through reading reports, market research, data manipulation and financial modeling and analysis
• A Bachelor's degree
• Must be an excellent writer and able to present clear and concise research findings
• Experience managing multiple work-streams across a complex organization
• Experience with the management of budgets and vendors
• Grammar, editing, and written communication skills
• Experience partnering with leadership/executive stakeholders

Marketing Research Senior Analyst Resume Examples & Samples

• Demonstrated experience providing customer-driven solutions, support or service
• Demonstrated experience analyzing and interpreting research findings and working with partners to put results into action
• Demonstrated experience managing multiple complex projects
• Demonstrated experience with statistical analysis techniques, and statistical analysis software
• Extensive knowledge and understanding of secondary research and primary research design

Marketing Research & Analytics Resume Examples & Samples

• Lead and manage regional dashboards to help team effectively optimize and improve campaigns
• Create and publish regular and ad hoc metrics reports within team and across broader global organization
• Draw conclusions from data and propose strategic, messaging, media, and/or tactical improvements to drive ROI and other marketing objectives
• Partner with teams including brand and advertising, PR, internal communications, digital marketing, and product marketing to coordinate campaign efforts with broader business activities
• Support strategic marketing research projects, especially as they pertain to audience

Marketing Research & Analysis Intern Resume Examples & Samples

• Basic concepts, practices, and procedures of project management
• Microsoft Office applications including Word, Excel, and PowerPoint
• Organization, planning, and time management
• Exercising judgment and self-direction to independently complete projects
• Exercise initiative and problem-solving skills to independently resolve issues
• Organize, self-manage, and track multiple detailed projects and responsibilities with frequently changing priorities in a fast-paced work environment
• Read, interpret, analyze, and apply information from a variety of sources, with emphasis on attention to detail
• Learn new software tools and systems thoroughly and efficiently
• Learn new procedures independently and accurately in order to complete assigned tasks
• Work across functional areas and with teams as well as independently to accomplish objectives
• Communicate effectively, both orally and in writing, with individuals at all organizational levels
• *Must be currently enrolled in a degree-seeking program***
• Undergraduate student (junior/senior preferably), set to graduate after December 2017
• Pursuing a degree in marketing, advertising, business, or any related arts or sciences field (economics, psychology, mathematics, philosophy, sociology, statistics, political science, etc.)
• GPA requirement – minimum 3.5 preferred
• Must submit a cover letter expressing your interest in Raymond James Marketing
• Work with senior executives to understand priorities and opportunities and lead strategic response and execution
• Plan, develop, field and analyze original research studies to support ad sales
• Develop presentations and other tools on a wide variety of categories and topics key to HMDM’s revenue growth interests
• Provide analytical support for leveraging applicable systems and technology. Be adept in marketing analytic applications (e.g., Excel, Consumer Point, Siebel/Oracle Business Intelligence Enterprise Edition, etc.,) and become a power user of the Red Cross data warehouse system via use of Teradata or SAP Business Objects. May serve as the divisional data warehouse coordinator
• Analyze local customer, company, and competitor (3Cs) intelligence including donor/sponsor information, market and industry data, internal/external business environment factors, organizational capabilities, organizational service offerings, and competitor data
• Provide analytical support to various leaders relating to the customer segment analyses and the internal/external intelligence required for the continuous process improvement process
• Provide marketing campaign/program analytics, including performance forecasts, other metrics analyses, contribution to campaign/program adjustment evaluations and creation and distribution of the executive campaign summary. Provide geographical mapping analysis and conduct ad hoc analyses as needed
• Implement research in support of strategies that drive blood collection goals and donor/sponsor retention metrics for national, and as needed, marketing and communications campaigns/programs. Translate market research information into working documents/ reports for marketing and recruitment support use
• Gather and analyze current and prospective donor/sponsor data, current market conditions affecting marketing and/or communications campaigns/programs. Translate information into working documents/reports for recruitment support use
• Intermediate to advanced SQL skills and advanced Excel skills are required. Experience with Siebel and knowledge of SSRS/Oracle Business Intelligence Enterprise Edition desired
• Bachelor’s degree required, preferably in a closely related field (Business, Statistics, Marketing) plus at least 5 years related analytics/market research experience required (or equivalent combination of education/experience)
• Knowledge of project management, process flow, objective evaluation and management, group dynamics, customer maintenance techniques, negotiation skills, and ability to effectively implement programs is required. Must possess excellent organizational skills and the ability to handle multiple priorities effectively, assimilate information quickly, analyze problems, and recommend appropriate solutions

Marketing Research Associate Director Resume Examples & Samples

• Champion new approaches & techniques to obtain a deeper understanding of physician, patient and other stakeholder behaviors, needs and motivations
• Drive partnership with marketing teams to define key business questions and how we best address
• Develop and manage a comprehensive and targeted marketing research plan, and drive efficient & optimal use of marketing research budgets
• Effectively communicate actionable findings and insights to all levels of the commercial organization. Provide clear recommendations based upon insights integrated across all studies and sources of information
• Work effectively with offshore teams
• Be a strong and active teammate within Business Insights, in sharing and building new capabilities and competencies
• Ensure team compliance with issues affecting marketing research execution such as AE reporting, state restrictions, etc
• 5-7 years experience working with business data and relating it to interventions and objectives
• Familiarity with statistics, statistical computing, regression analysis, and causal analysis
• Understanding of modeling techniques, machine learning, experimental design, survey research
• Experience training and managing data analysts
• Diligence / Work Ethic - the project requires the worker to be actively engaged and diligent about conducting searches and flagging stories and social posts
• Computer Skills - the project requires running Google searches and general comfort with internet browsers, computer programs, knowledge of the MS Office suite. Understanding how to copy and paste, etc
• Critical thinking - the project requires that the employee can identify (with support and identified criteria) content relative to the project
• Writing skills - the project requires a solid grasp of grammar to produce short, business-acceptable messages and communications
• Phone and the ability to text
• Reliable internet access

Ca-research Analyst, Marketing Specialization Resume Examples & Samples

• Support senior team members on all aspects of the research process from start to finish
• Monitor project schedule and update senior team members on progress
• Work collaboratively with other team members and internal departments to ensure smooth operation of all aspects of the study
• Stay abreast of our key internal operations groups to enable and facilitate quality data collection (sampling, data collection and data processing)
• Conduct quality checks throughout the research study life-cycle (data verification, finalizing questionnaires, assisting with client presentation and reports, etc.)
• Assist in the development of reports and client deliverables
• Support management and solve project issues as they arise
• Completed Bachelor’s Degree education level - Marketing or Market Research Specialization an asset
• 1+ years of market research experience an asset
• Highly motivated, self-directed & possess a driven personality capable of working within tight deadlines
• Data savvy with a strong attention to detail and accuracy
• Thrives in a team environment

Senior Marketing Research Manager Resume Examples & Samples

• 7+ years of quantitative and qualitative market research and analytics experience in a technology company
• Bachelors or advanced degree in business, mathematics, or the sciences
• Experience with a wide array of product, brand, advertising and customer satisfaction research methodologies
• Collaborative interpersonal leadership style and a strong relationship builder
• Strong experience directing research agencies to deliver innovative research (primary and secondary), as well as a love of conducting scrappy hands-on research
• A hands-on approach to research and willingness to perform all aspects of the research process, from programming surveys to building tables
• Proficient with Excel and SPSS
• Detail and results oriented
• Ability to work in both a team environment and autonomously
• Spanish or Portuguese fluency

Senior Marketing, Research & Insights Manager Resume Examples & Samples

• Establish and manage relationships with research vendors
• Oversee research screenings, marketing materials testing, tracking, exit polls, social listening/reporting
• Provide qualitative and quantitative reports and insights to marketing team during all stages of the marketing campaign
• Develop test and learn scenarios to continue to innovate within marketing campaigns
• Interface with Amazon Studios research teams to evaluate incremental or cooperative marketing opportunities
• Seek and evaluate new media opportunities
• Monitor, analyze and report competitive marketing campaigns
• 7+ years relevant professional experience in primary, entertainment or market research
• In-depth understanding of qualitative and quantitative analysis
• Passion for data-analysis
• Solid entertainment industry knowledge and contacts in feature films
• Demonstrated strong negotiation skills
• Ability to juggle multiple priorities and excel in a lean work environment
• Studio experience managing marketing research for theatrical releases

Director, Marketing Research Operations Resume Examples & Samples

• Source best in class external capabilities: lead team to identify, develop and deploy “best in class” research practices by leveraging state of the art methodologies and techniques, including the incorporation of non-traditional research methods, design thinking and agile testing
• Build strategic supplier relationships: architects preferred vendor relationships to support best practices and continually drives vendor management strategies that enable optimal partnerships and “value add.” This includes setting up a smart, repeatable process for learning about, onboarding, engaging and evaluating each supplier/ research partner
• Set and enforce standard operating procedures: lead process improvement initiatives to increase effectiveness and efficiency, work with the leadership team to set up standard operating procedures for the group, while partner with other corporate functions (i.e. vendor governance, compliance, privacy) to ensure all projects and processes comply with all enterprise level requirements
• Provide operational leadership: Lead a team of 4 research project managers and partner with team to ensure a clear understanding of client goals, project plans and schedules are created by collaborating closely with functional leaders, project milestones are defined and tracked. Provide ongoing coaching to continuously develop team and raise functional excellence
• Bachelor’s degree required, MBA or advanced degree preferred
• 12+ years direct experience in marketing research techniques/ methodologies including strategic and tactical quantitative, qualitative and syndicated data
• Expertise in all areas of the research process and design principles for both U.S. and global studies
• 5+ years leading a team ((hiring, mentoring, career development, performance management, etc)
• An accomplished research leader with significant expertise in traditional methodologies who is also open minded and keeps a pulse on non-traditional and/or developing methods
• Experience with Customer Experience Feedback Management systems (i.e. Medallia, Confirmit, Maritz) and text analytic tools (i.e. Clarabridge, Verint) preferred
• Demonstrated ability to maintain strong relationships across functions and facilitate collaborative problem solving
• Demonstrated success in creating structure, standardizing procedures and improving processes
• Demonstrated success in creating structure, standardizing procedures and process improvement
• A “player-coach” who is comfortable stepping back to empower others but can roll up his/her sleeves and work alongside the team

Marketing Research & Insights Analyst Resume Examples & Samples

• Frame and translate business questions, into appropriate analytical plans and research studies that will inform strategic and tactical business decisions for go to market planning (GTM)
• Synthesize audience research, trends, behaviors and needs into insightful reports and engaging presentations
• Design holistic in market measurement and learning plans that explain the incremental impact of media spend on core success metrics and KPI’s
• Manage research agency relationships
• Ability to tell compelling stories using data and insights
• 7+ years of primary marketing research experience, ideally in both qualitative and quantitative primary marketing research
• Passion for observing customer and competitive trends and behavior and turning insights into action
• Analytical thinking/problem solving
• Quick learner with the ability to find creative and innovative solutions to solve business problems, implementing research and extracting insights
• Strategic Thinking
• Ability to think globally/strategically, turn information into effective strategies and drive results
• Links insights to strategy
• Prefer Client side marketing research experience
• Experimental design experience
• Strong grasp of Qualitative and Quantitative methodologies
• Media, advertising measurement
• Net Promoter Experience
• Behavioral data analysis (connecting behaviors and usage data to attitudes and perceptions)
• Marketing Research experience

Marketing Research Lead Resume Examples & Samples

• Scale our operational capacity to do this work globally
• 8+ years of experience in Quantitative and Qualitative research, tracking studies
• Experience in a consumer technology company
• Experience using primary and secondary research to influence decision making, executives and colleagues
• Ability to execute quantitative research, including questionnaire design, fielding, analytics, and reporting
• Understanding of social platforms and mobile ecosystems
• Ability to communicate and present to internal and external stakeholders and partners

Related Job Titles

About the Contributor

Alex Moscow is the owner of 9mm Public Relations , a boutique communications consultancy that helps B2B businesses build profile, pipeline, and profits.

LinkedIn: Alex Moscow

Twitter: @AlexanderMoscow

Contributed by Alex Moscow

CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Marketing Strategy

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More From Forbes

Top 10 ways to make money online in 2024, from research.

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AI makes it easier to start making money online, whether directly through offering AI services or ... [+] through using it to simplify your content creation and research efforts

There has never been an easier time to make money outside of a regular job, than in 2024. The opportunities and AI-powered tools that are available to freelancers and others seeking to make money online are endless—and you can do it, even with inflation and the rising costs of living.

Regardless of one's skill set, there is literally something to suit every professional. From the comfort of your laptop, you can do work that is highly flexible and can be performed on the go, or in between your regular job. And if you work remotely in your main job, you have even more time which you can dedicate to making money online.

However it's important to remember that there is no such thing as "get rich quick." Any scheme or website that promises you the ability to make money fast as an absolute guarantee, is most likely a scam. To make a considerable amount of money, you need to ensure you put your research and expertise to work, just like with any other job.

When looking for ways to make money online, be cautious and watch out for scammers. Never concede to sharing sensitive or personal financial information, unless of course you are using a legitimate freelance site such as Upwork, for example. And remember, if it sounds too good to be true, trust your gut—it most likely is.

With that caveat in mind, below is a list of 10 of the best side hustle opportunities that enable you to make money from home, according to research and analysis of sites including Upwork and Shopify.

Best High-Yield Savings Accounts Of 2024

Best 5% interest savings accounts of 2024, 1. start affiliate marketing.

Affiliate marketing is an excellent way to create a passive income stream, and it works best when you have a solid content marketing strategy. To get started, write or record video content on something you're passionate about, and build a strong audience and following first.

The ideal number of followers and repeat content viewers you need will depend on the platform you're using, and the requirements of the brands you will be acting as an affiliate for. You can incorporate affiliate links across your website, and/or social media accounts.

But you'll need to ensure that the products you are promoting are ones that actually resonate with your audience. Otherwise, you are spamming them and delivering low value, and people will easily be able to read through it, which reduces your credibility because you're wasting their time.

2. Launch A Dropshipping Store

Dropshipping is an excellent way to make money in your free time while working from home, mostly due to its convenience in selling products without ever needing to store inventory. You can set up a store on a platform such as Shopify, for example, and you would merely be responsible for developing the business model so that you can attract and engage customers, and of course, make sales.

Your suppliers would ship the product directly to your customers, so this takes away the need for purchasing storage space or piling up your garage with items. This model is also highly flexible as you can quickly adapt to market changes with minimal loss.

Establish partnerships with brands so you can make money and represent them through affiliate ... [+] marketing, influencer marketing, or both

3. Make Money As A Social Media Influencer

The global influencer marketing market size has more than tripled since 2019, hitting a record estimate of $24 billion in 2024. This can be attributed to the rise of online and social media usage during and after the pandemic.

With more than half of the global population having social media accounts, it only makes sense for avid marketers to collaborate and establish partnerships with social media influencers as part of their brand and product awareness campaigns. This is where you would come in.

To begin with, you need is a strong passion or interest, and your personality. Create a unique personal brand on a platform such as YouTube, TikTok, or Instagram, and as your follower count grows, your social media presence and social capital will become more valuable to brands looking to partner with you. You can eventually join influencer platforms where brands are looking for partnerships, such as Aspire.io, or Open Influence.

4. Become An Online Tutor

The online tutoring market is projected to reach $21.8 billion by 2030, so it's clear to see that demand for online tutors is on the incline. As an online tutor, you can teach any in-demand subject using video-conferencing tools, and even join freelance teaching platforms to create a profile and advertize your services.

5. Edit And Proofread AI Content

Not too long ago, content writing, editing, and proofreading was touted as an excellent way to make money online. However, the state of things has changed considerably because of AI, and now there are AI tools which can generate content easily and within seconds, such as Jasper AI or ChatGPT, which means anyone relying on this as a side hustle is at risk of being replaced. However, even these tools do have their limitations and, used on their own, can be factually inaccurate, have grammatical errors, or appear to be unnatural and robotic.

As an AI content proof-reader or editor, you can fact-check content that has been generated by AI, for business clients, and soften the tone so it reflects their brand voice and is free from error.

Below is another five ideas you can explore to make money online:

• Write and self-publish e-books
• Launch a podcast and get sponsorships/sell advertizing space
• Become a virtual assistant
• Sell crafts and handmade items on Etsy
• Deliver consulting services

Selling handmade items and crafts on Etsy can rake up a considerable fortune

Ultimately, boosting your income online isn't at all difficult to achieve. Find a section of your market that is underserved, and make your mark. With your internet and laptop, you can develop new skills, share them with the world, and make more money in the process.

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ZCI ENXTPA:CV Stock Report

ZCI Limited

ENXTPA:CV Stock Report

Market Cap: €11.1m

CV Stock Overview

ZCI Limited engages in the exploration, development, and production of copper properties.

About the company

Risk Analysis

Latest financial reports are more than a year old

Shares are highly illiquid

Does not have a meaningful market cap (€11M)

ZCI Limited Competitors

Price history & performance, recent news & updates, insufficient new directors, recent updates, shareholder returns.

Return vs Industry : Insufficient data to determine how CV performed against the French Metals and Mining industry .

Return vs Market : Insufficient data to determine how CV performed against the French Market .

Price Volatility

Stable Share Price : CV has not had significant price volatility in the past 3 months.

Volatility Over Time : Insufficient data to determine CV's volatility change over the past year.

About the Company

ZCI Limited engages in the exploration, development, and production of copper properties. It primarily holds interests in the Mowana Mine that comprise copper-producing open pits located in the north-eastern portion of Botswana. The company was formerly known as Zambia Copper Investments Limited and changed its name to ZCI Limited in May 2010.

ZCI Limited Fundamentals Summary

Is CV overvalued?

Earnings & Revenue

Last Reported Earnings

Sep 30, 2014

Next Earnings Date

How did CV perform over the long term?

Rosatom Starts Production of Rare-Earth Magnets for Wind Power Generation

TVEL Fuel Company of Rosatom has started gradual localization of rare-earth magnets manufacturing for wind power plants generators. The first sets of magnets have been manufactured and shipped to the customer.

In total, the contract between Elemash Magnit LLC (an enterprise of TVEL Fuel Company of Rosatom in Elektrostal, Moscow region) and Red Wind B.V. (a joint venture of NovaWind JSC and the Dutch company Lagerwey) foresees manufacturing and supply over 200 sets of magnets. One set is designed to produce one power generator.

“The project includes gradual localization of magnets manufacturing in Russia, decreasing dependence on imports. We consider production of magnets as a promising sector for TVEL’s metallurgical business development. In this regard, our company does have the relevant research and technological expertise for creation of Russia’s first large-scale full cycle production of permanent rare-earth magnets,” commented Natalia Nikipelova, President of TVEL JSC.

“NovaWind, as the nuclear industry integrator for wind power projects, not only made-up an efficient supply chain, but also contributed to the development of inter-divisional cooperation and new expertise of Rosatom enterprises. TVEL has mastered a unique technology for the production of magnets for wind turbine generators. These technologies will be undoubtedly in demand in other areas as well,” noted Alexander Korchagin, Director General of NovaWind JSC.

For reference:

TVEL Fuel Company of Rosatom incorporates enterprises for the fabrication of nuclear fuel, conversion and enrichment of uranium, production of gas centrifuges, as well as research and design organizations. It is the only supplier of nuclear fuel for Russian nuclear power plants. TVEL Fuel Company of Rosatom provides nuclear fuel for 73 power reactors in 13 countries worldwide, research reactors in eight countries, as well as transport reactors of the Russian nuclear fleet. Every sixth power reactor in the world operates on fuel manufactured by TVEL. www.tvel.ru

NovaWind JSC is a division of Rosatom; its primary objective is to consolidate the State Corporation's efforts in advanced segments and technological platforms of the electric power sector. The company was founded in 2017. NovaWind consolidates all of the Rosatom’s wind energy assets – from design and construction to power engineering and operation of wind farms.

Overall, by 2023, enterprises operating under the management of NovaWind JSC, will install 1 GW of wind farms. http://novawind.ru

Elemash Magnit LLC is a subsidiary of Kovrov Mechanical Plant (an enterprise of the TVEL Fuel Company of Rosatom) and its main supplier of magnets for production of gas centrifuges. The company also produces magnets for other industries, in particular, for the automotive

industry. The production facilities of Elemash Magnit LLC are located in the city of Elektrostal, Moscow Region, at the site of Elemash Machine-Building Plant (a nuclear fuel fabrication facility of TVEL Fuel Company).

Rosatom is a global actor on the world’s nuclear technology market. Its leading edge stems from a number of competitive strengths, one of which is assets and competences at hand in all nuclear segments. Rosatom incorporates companies from all stages of the technological chain, such as uranium mining and enrichment, nuclear fuel fabrication, equipment manufacture and engineering, operation of nuclear power plants, and management of spent nuclear fuel and nuclear waste. Nowadays, Rosatom brings together about 350 enterprises and organizations with the workforce above 250 K. https://rosatom.ru/en/

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Vista Oil & Gas, S.A.B. de C.V. Sponsored ADR (VIST) Rises As Market Takes a Dip: Key Facts

The most recent trading session ended with Vista Oil & Gas, S.A.B. de C.V. Sponsored ADR ( VIST Quick Quote VIST - Free Report ) standing at $43.46, reflecting a +0.44% shift from the previouse trading day's closing. The stock outpaced the S&P 500's daily loss of 0.14%. Meanwhile, the Dow lost 0.77%, and the Nasdaq, a tech-heavy index, added 0.17%.

Coming into today, shares of the company had gained 19.76% in the past month. In that same time, the Oils-Energy sector gained 4.9%, while the S&P 500 gained 5.34%.

Market participants will be closely following the financial results of Vista Oil & Gas, S.A.B. de C.V. Sponsored ADR in its upcoming release. The company's upcoming EPS is projected at $1.06, signifying a 19.08% drop compared to the same quarter of the previous year. Meanwhile, the latest consensus estimate predicts the revenue to be $357.12 million, indicating a 17.78% increase compared to the same quarter of the previous year.

Looking at the full year, the Zacks Consensus Estimates suggest analysts are expecting earnings of $6.09 per share and revenue of $1.67 billion. These totals would mark changes of +16% and +47.8%, respectively, from last year.

Any recent changes to analyst estimates for Vista Oil & Gas, S.A.B. de C.V. Sponsored ADR should also be noted by investors. These revisions help to show the ever-changing nature of near-term business trends. Hence, positive alterations in estimates signify analyst optimism regarding the company's business and profitability.

Empirical research indicates that these revisions in estimates have a direct correlation with impending stock price performance. We developed the Zacks Rank to capitalize on this phenomenon. Our system takes these estimate changes into account and delivers a clear, actionable rating model.

The Zacks Rank system, which ranges from #1 (Strong Buy) to #5 (Strong Sell), has an impressive outside-audited track record of outperformance, with #1 stocks generating an average annual return of +25% since 1988. Over the last 30 days, the Zacks Consensus EPS estimate has moved 3.4% higher. Vista Oil & Gas, S.A.B. de C.V. Sponsored ADR is holding a Zacks Rank of #3 (Hold) right now.

In terms of valuation, Vista Oil & Gas, S.A.B. de C.V. Sponsored ADR is presently being traded at a Forward P/E ratio of 7.11. This represents a discount compared to its industry's average Forward P/E of 7.36.

The Oil and Gas - Integrated - International industry is part of the Oils-Energy sector. Currently, this industry holds a Zacks Industry Rank of 166, positioning it in the bottom 35% of all 250+ industries.

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Rating Report

Sigma Alimentos, S.A. de C.V.

Wed 20 Mar, 2024 - 11:35 AM ET

The rating affirmation reflects Sigma Alimentos, S.A. de C.V.’s solid business position as a producer of refrigerated foods and its portfolio of leading brands with important market share and geographical diversification in Mexico, Europe, the U.S. and Latin America. The company also benefits from an extensive distribution network in key markets that provides a competitive advantage by acting as an entry barrier to new competitors. Fitch Ratings expects Sigma’s revenue to grow around 5% on average for 2024-2025 with an EBITDA margin of approximately 10%, and to generate neutral to slightly positive FCF. The agency also expects Sigma’s net debt to EBITDA (pre-IFRS16) will be around 2.3x in average for the next two years.