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10 Research Question Examples to Guide your Research Project

Published on October 30, 2022 by Shona McCombes . Revised on October 19, 2023.

The research question is one of the most important parts of your research paper , thesis or dissertation . It’s important to spend some time assessing and refining your question before you get started.

The exact form of your question will depend on a few things, such as the length of your project, the type of research you’re conducting, the topic , and the research problem . However, all research questions should be focused, specific, and relevant to a timely social or scholarly issue.

Once you’ve read our guide on how to write a research question , you can use these examples to craft your own.

Note that the design of your research question can depend on what method you are pursuing. Here are a few options for qualitative, quantitative, and statistical research questions.

Other interesting articles

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

• Sampling methods
• Simple random sampling
• Stratified sampling
• Cluster sampling
• Likert scales
• Reproducibility

 Statistics

• Null hypothesis
• Statistical power
• Probability distribution
• Effect size
• Poisson distribution

Research bias

• Optimism bias
• Cognitive bias
• Implicit bias
• Hawthorne effect
• Anchoring bias
• Explicit bias

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Research Questions – Types, Examples and Writing Guide

Table of Contents

Research Questions

Definition:

Research questions are the specific questions that guide a research study or inquiry. These questions help to define the scope of the research and provide a clear focus for the study. Research questions are usually developed at the beginning of a research project and are designed to address a particular research problem or objective.

Types of Research Questions

Types of Research Questions are as follows:

Descriptive Research Questions

These aim to describe a particular phenomenon, group, or situation. For example:

• What are the characteristics of the target population?
• What is the prevalence of a particular disease in a specific region?

Exploratory Research Questions

These aim to explore a new area of research or generate new ideas or hypotheses. For example:

• What are the potential causes of a particular phenomenon?
• What are the possible outcomes of a specific intervention?

Explanatory Research Questions

These aim to understand the relationship between two or more variables or to explain why a particular phenomenon occurs. For example:

• What is the effect of a specific drug on the symptoms of a particular disease?
• What are the factors that contribute to employee turnover in a particular industry?

Predictive Research Questions

These aim to predict a future outcome or trend based on existing data or trends. For example :

• What will be the future demand for a particular product or service?
• What will be the future prevalence of a particular disease?

Evaluative Research Questions

These aim to evaluate the effectiveness of a particular intervention or program. For example:

• What is the impact of a specific educational program on student learning outcomes?
• What is the effectiveness of a particular policy or program in achieving its intended goals?

How to Choose Research Questions

Choosing research questions is an essential part of the research process and involves careful consideration of the research problem, objectives, and design. Here are some steps to consider when choosing research questions:

• Identify the research problem: Start by identifying the problem or issue that you want to study. This could be a gap in the literature, a social or economic issue, or a practical problem that needs to be addressed.
• Conduct a literature review: Conducting a literature review can help you identify existing research in your area of interest and can help you formulate research questions that address gaps or limitations in the existing literature.
• Define the research objectives : Clearly define the objectives of your research. What do you want to achieve with your study? What specific questions do you want to answer?
• Consider the research design : Consider the research design that you plan to use. This will help you determine the appropriate types of research questions to ask. For example, if you plan to use a qualitative approach, you may want to focus on exploratory or descriptive research questions.
• Ensure that the research questions are clear and answerable: Your research questions should be clear and specific, and should be answerable with the data that you plan to collect. Avoid asking questions that are too broad or vague.
• Get feedback : Get feedback from your supervisor, colleagues, or peers to ensure that your research questions are relevant, feasible, and meaningful.

How to Write Research Questions

Guide for Writing Research Questions:

• Start with a clear statement of the research problem: Begin by stating the problem or issue that your research aims to address. This will help you to formulate focused research questions.
• Use clear language : Write your research questions in clear and concise language that is easy to understand. Avoid using jargon or technical terms that may be unfamiliar to your readers.
• Be specific: Your research questions should be specific and focused. Avoid broad questions that are difficult to answer. For example, instead of asking “What is the impact of climate change on the environment?” ask “What are the effects of rising sea levels on coastal ecosystems?”
• Use appropriate question types: Choose the appropriate question types based on the research design and objectives. For example, if you are conducting a qualitative study, you may want to use open-ended questions that allow participants to provide detailed responses.
• Consider the feasibility of your questions : Ensure that your research questions are feasible and can be answered with the resources available. Consider the data sources and methods of data collection when writing your questions.
• Seek feedback: Get feedback from your supervisor, colleagues, or peers to ensure that your research questions are relevant, appropriate, and meaningful.

Examples of Research Questions

Some Examples of Research Questions with Research Titles:

Research Title: The Impact of Social Media on Mental Health

• Research Question : What is the relationship between social media use and mental health, and how does this impact individuals’ well-being?

Research Title: Factors Influencing Academic Success in High School

• Research Question: What are the primary factors that influence academic success in high school, and how do they contribute to student achievement?

Research Title: The Effects of Exercise on Physical and Mental Health

• Research Question: What is the relationship between exercise and physical and mental health, and how can exercise be used as a tool to improve overall well-being?

Research Title: Understanding the Factors that Influence Consumer Purchasing Decisions

• Research Question : What are the key factors that influence consumer purchasing decisions, and how do these factors vary across different demographics and products?

Research Title: The Impact of Technology on Communication

• Research Question : How has technology impacted communication patterns, and what are the effects of these changes on interpersonal relationships and society as a whole?

Research Title: Investigating the Relationship between Parenting Styles and Child Development

• Research Question: What is the relationship between different parenting styles and child development outcomes, and how do these outcomes vary across different ages and developmental stages?

Research Title: The Effectiveness of Cognitive-Behavioral Therapy in Treating Anxiety Disorders

• Research Question: How effective is cognitive-behavioral therapy in treating anxiety disorders, and what factors contribute to its success or failure in different patients?

Research Title: The Impact of Climate Change on Biodiversity

• Research Question : How is climate change affecting global biodiversity, and what can be done to mitigate the negative effects on natural ecosystems?

Research Title: Exploring the Relationship between Cultural Diversity and Workplace Productivity

• Research Question : How does cultural diversity impact workplace productivity, and what strategies can be employed to maximize the benefits of a diverse workforce?

Research Title: The Role of Artificial Intelligence in Healthcare

• Research Question: How can artificial intelligence be leveraged to improve healthcare outcomes, and what are the potential risks and ethical concerns associated with its use?

Applications of Research Questions

Here are some of the key applications of research questions:

• Defining the scope of the study : Research questions help researchers to narrow down the scope of their study and identify the specific issues they want to investigate.
• Developing hypotheses: Research questions often lead to the development of hypotheses, which are testable predictions about the relationship between variables. Hypotheses provide a clear and focused direction for the study.
• Designing the study : Research questions guide the design of the study, including the selection of participants, the collection of data, and the analysis of results.
• Collecting data : Research questions inform the selection of appropriate methods for collecting data, such as surveys, interviews, or experiments.
• Analyzing data : Research questions guide the analysis of data, including the selection of appropriate statistical tests and the interpretation of results.
• Communicating results : Research questions help researchers to communicate the results of their study in a clear and concise manner. The research questions provide a framework for discussing the findings and drawing conclusions.

Characteristics of Research Questions

Characteristics of Research Questions are as follows:

• Clear and Specific : A good research question should be clear and specific. It should clearly state what the research is trying to investigate and what kind of data is required.
• Relevant : The research question should be relevant to the study and should address a current issue or problem in the field of research.
• Testable : The research question should be testable through empirical evidence. It should be possible to collect data to answer the research question.
• Concise : The research question should be concise and focused. It should not be too broad or too narrow.
• Feasible : The research question should be feasible to answer within the constraints of the research design, time frame, and available resources.
• Original : The research question should be original and should contribute to the existing knowledge in the field of research.
• Significant : The research question should have significance and importance to the field of research. It should have the potential to provide new insights and knowledge to the field.
• Ethical : The research question should be ethical and should not cause harm to any individuals or groups involved in the study.

Purpose of Research Questions

Research questions are the foundation of any research study as they guide the research process and provide a clear direction to the researcher. The purpose of research questions is to identify the scope and boundaries of the study, and to establish the goals and objectives of the research.

The main purpose of research questions is to help the researcher to focus on the specific area or problem that needs to be investigated. They enable the researcher to develop a research design, select the appropriate methods and tools for data collection and analysis, and to organize the results in a meaningful way.

Research questions also help to establish the relevance and significance of the study. They define the research problem, and determine the research methodology that will be used to address the problem. Research questions also help to determine the type of data that will be collected, and how it will be analyzed and interpreted.

Finally, research questions provide a framework for evaluating the results of the research. They help to establish the validity and reliability of the data, and provide a basis for drawing conclusions and making recommendations based on the findings of the study.

Advantages of Research Questions

There are several advantages of research questions in the research process, including:

• Focus : Research questions help to focus the research by providing a clear direction for the study. They define the specific area of investigation and provide a framework for the research design.
• Clarity : Research questions help to clarify the purpose and objectives of the study, which can make it easier for the researcher to communicate the research aims to others.
• Relevance : Research questions help to ensure that the study is relevant and meaningful. By asking relevant and important questions, the researcher can ensure that the study will contribute to the existing body of knowledge and address important issues.
• Consistency : Research questions help to ensure consistency in the research process by providing a framework for the development of the research design, data collection, and analysis.
• Measurability : Research questions help to ensure that the study is measurable by defining the specific variables and outcomes that will be measured.
• Replication : Research questions help to ensure that the study can be replicated by providing a clear and detailed description of the research aims, methods, and outcomes. This makes it easier for other researchers to replicate the study and verify the results.

Limitations of Research Questions

Limitations of Research Questions are as follows:

• Subjectivity : Research questions are often subjective and can be influenced by personal biases and perspectives of the researcher. This can lead to a limited understanding of the research problem and may affect the validity and reliability of the study.
• Inadequate scope : Research questions that are too narrow in scope may limit the breadth of the study, while questions that are too broad may make it difficult to focus on specific research objectives.
• Unanswerable questions : Some research questions may not be answerable due to the lack of available data or limitations in research methods. In such cases, the research question may need to be rephrased or modified to make it more answerable.
• Lack of clarity : Research questions that are poorly worded or ambiguous can lead to confusion and misinterpretation. This can result in incomplete or inaccurate data, which may compromise the validity of the study.
• Difficulty in measuring variables : Some research questions may involve variables that are difficult to measure or quantify, making it challenging to draw meaningful conclusions from the data.
• Lack of generalizability: Research questions that are too specific or limited in scope may not be generalizable to other contexts or populations. This can limit the applicability of the study’s findings and restrict its broader implications.

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Researcher, Academic Writer, Web developer

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How to Write a Good Research Question (w/ Examples)

What is a Research Question?

A research question is the main question that your study sought or is seeking to answer. A clear research question guides your research paper or thesis and states exactly what you want to find out, giving your work a focus and objective. Learning  how to write a hypothesis or research question is the start to composing any thesis, dissertation, or research paper. It is also one of the most important sections of a research proposal . 

A good research question not only clarifies the writing in your study; it provides your readers with a clear focus and facilitates their understanding of your research topic, as well as outlining your study’s objectives. Before drafting the paper and receiving research paper editing (and usually before performing your study), you should write a concise statement of what this study intends to accomplish or reveal.

Research Question Writing Tips

Listed below are the important characteristics of a good research question:

A good research question should:

• Be clear and provide specific information so readers can easily understand the purpose.
• Be focused in its scope and narrow enough to be addressed in the space allowed by your paper
• Be relevant and concise and express your main ideas in as few words as possible, like a hypothesis.
• Be precise and complex enough that it does not simply answer a closed “yes or no” question, but requires an analysis of arguments and literature prior to its being considered acceptable. 
• Be arguable or testable so that answers to the research question are open to scrutiny and specific questions and counterarguments.

Some of these characteristics might be difficult to understand in the form of a list. Let’s go into more detail about what a research question must do and look at some examples of research questions.

The research question should be specific and focused 

Research questions that are too broad are not suitable to be addressed in a single study. One reason for this can be if there are many factors or variables to consider. In addition, a sample data set that is too large or an experimental timeline that is too long may suggest that the research question is not focused enough.

A specific research question means that the collective data and observations come together to either confirm or deny the chosen hypothesis in a clear manner. If a research question is too vague, then the data might end up creating an alternate research problem or hypothesis that you haven’t addressed in your Introduction section .

The research question should be based on the literature 

An effective research question should be answerable and verifiable based on prior research because an effective scientific study must be placed in the context of a wider academic consensus. This means that conspiracy or fringe theories are not good research paper topics.

Instead, a good research question must extend, examine, and verify the context of your research field. It should fit naturally within the literature and be searchable by other research authors.

References to the literature can be in different citation styles and must be properly formatted according to the guidelines set forth by the publishing journal, university, or academic institution. This includes in-text citations as well as the Reference section . 

The research question should be realistic in time, scope, and budget

There are two main constraints to the research process: timeframe and budget.

A proper research question will include study or experimental procedures that can be executed within a feasible time frame, typically by a graduate doctoral or master’s student or lab technician. Research that requires future technology, expensive resources, or follow-up procedures is problematic.

A researcher’s budget is also a major constraint to performing timely research. Research at many large universities or institutions is publicly funded and is thus accountable to funding restrictions. 

The research question should be in-depth

Research papers, dissertations and theses , and academic journal articles are usually dozens if not hundreds of pages in length.

A good research question or thesis statement must be sufficiently complex to warrant such a length, as it must stand up to the scrutiny of peer review and be reproducible by other scientists and researchers.

Research Question Types

Qualitative and quantitative research are the two major types of research, and it is essential to develop research questions for each type of study. 

Quantitative Research Questions

Quantitative research questions are specific. A typical research question involves the population to be studied, dependent and independent variables, and the research design.

In addition, quantitative research questions connect the research question and the research design. In addition, it is not possible to answer these questions definitively with a “yes” or “no” response. For example, scientific fields such as biology, physics, and chemistry often deal with “states,” in which different quantities, amounts, or velocities drastically alter the relevance of the research.

As a consequence, quantitative research questions do not contain qualitative, categorical, or ordinal qualifiers such as “is,” “are,” “does,” or “does not.”

Categories of quantitative research questions

Qualitative research questions.

In quantitative research, research questions have the potential to relate to broad research areas as well as more specific areas of study. Qualitative research questions are less directional, more flexible, and adaptable compared with their quantitative counterparts. Thus, studies based on these questions tend to focus on “discovering,” “explaining,” “elucidating,” and “exploring.”

Categories of qualitative research questions

Quantitative and qualitative research question examples.

Good and Bad Research Question Examples

Below are some good (and not-so-good) examples of research questions that researchers can use to guide them in crafting their own research questions.

Research Question Example 1

The first research question is too vague in both its independent and dependent variables. There is no specific information on what “exposure” means. Does this refer to comments, likes, engagement, or just how much time is spent on the social media platform?

Second, there is no useful information on what exactly “affected” means. Does the subject’s behavior change in some measurable way? Or does this term refer to another factor such as the user’s emotions?

Research Question Example 2

In this research question, the first example is too simple and not sufficiently complex, making it difficult to assess whether the study answered the question. The author could really only answer this question with a simple “yes” or “no.” Further, the presence of data would not help answer this question more deeply, which is a sure sign of a poorly constructed research topic.

The second research question is specific, complex, and empirically verifiable. One can measure program effectiveness based on metrics such as attendance or grades. Further, “bullying” is made into an empirical, quantitative measurement in the form of recorded disciplinary actions.

Steps for Writing a Research Question

Good research questions are relevant, focused, and meaningful. It can be difficult to come up with a good research question, but there are a few steps you can follow to make it a bit easier.

1. Start with an interesting and relevant topic

Choose a research topic that is interesting but also relevant and aligned with your own country’s culture or your university’s capabilities. Popular academic topics include healthcare and medical-related research. However, if you are attending an engineering school or humanities program, you should obviously choose a research question that pertains to your specific study and major.

Below is an embedded graph of the most popular research fields of study based on publication output according to region. As you can see, healthcare and the basic sciences receive the most funding and earn the highest number of publications. 

2. Do preliminary research  

You can begin doing preliminary research once you have chosen a research topic. Two objectives should be accomplished during this first phase of research. First, you should undertake a preliminary review of related literature to discover issues that scholars and peers are currently discussing. With this method, you show that you are informed about the latest developments in the field.

Secondly, identify knowledge gaps or limitations in your topic by conducting a preliminary literature review . It is possible to later use these gaps to focus your research question after a certain amount of fine-tuning.

3. Narrow your research to determine specific research questions

You can focus on a more specific area of study once you have a good handle on the topic you want to explore. Focusing on recent literature or knowledge gaps is one good option. 

By identifying study limitations in the literature and overlooked areas of study, an author can carve out a good research question. The same is true for choosing research questions that extend or complement existing literature.

4. Evaluate your research question

Make sure you evaluate the research question by asking the following questions:

Is my research question clear?

The resulting data and observations that your study produces should be clear. For quantitative studies, data must be empirical and measurable. For qualitative, the observations should be clearly delineable across categories.

Is my research question focused and specific?

A strong research question should be specific enough that your methodology or testing procedure produces an objective result, not one left to subjective interpretation. Open-ended research questions or those relating to general topics can create ambiguous connections between the results and the aims of the study. 

Is my research question sufficiently complex?

The result of your research should be consequential and substantial (and fall sufficiently within the context of your field) to warrant an academic study. Simply reinforcing or supporting a scientific consensus is superfluous and will likely not be well received by most journal editors.  

Editing Your Research Question

Your research question should be fully formulated well before you begin drafting your research paper. However, you can receive English paper editing and proofreading services at any point in the drafting process. Language editors with expertise in your academic field can assist you with the content and language in your Introduction section or other manuscript sections. And if you need further assistance or information regarding paper compositions, in the meantime, check out our academic resources , which provide dozens of articles and videos on a variety of academic writing and publication topics.

How to Write a Research Question: Types and Examples 

The first step in any research project is framing the research question. It can be considered the core of any systematic investigation as the research outcomes are tied to asking the right questions. Thus, this primary interrogation point sets the pace for your research as it helps collect relevant and insightful information that ultimately influences your work.   

Typically, the research question guides the stages of inquiry, analysis, and reporting. Depending on the use of quantifiable or quantitative data, research questions are broadly categorized into quantitative or qualitative research questions. Both types of research questions can be used independently or together, considering the overall focus and objectives of your research.  

What is a research question?

A research question is a clear, focused, concise, and arguable question on which your research and writing are centered. 1 It states various aspects of the study, including the population and variables to be studied and the problem the study addresses. These questions also set the boundaries of the study, ensuring cohesion. 

Designing the research question is a dynamic process where the researcher can change or refine the research question as they review related literature and develop a framework for the study. Depending on the scale of your research, the study can include single or multiple research questions. 

A good research question has the following features: 

• It is relevant to the chosen field of study. 
• The question posed is arguable and open for debate, requiring synthesizing and analysis of ideas. 
• It is focused and concisely framed. 
• A feasible solution is possible within the given practical constraint and timeframe. 

A poorly formulated research question poses several risks. 1   

• Researchers can adopt an erroneous design. 
• It can create confusion and hinder the thought process, including developing a clear protocol.  
• It can jeopardize publication efforts.  
• It causes difficulty in determining the relevance of the study findings.  
• It causes difficulty in whether the study fulfils the inclusion criteria for systematic review and meta-analysis. This creates challenges in determining whether additional studies or data collection is needed to answer the question.  
• Readers may fail to understand the objective of the study. This reduces the likelihood of the study being cited by others. 

Now that you know “What is a research question?”, let’s look at the different types of research questions. 

Types of research questions

Depending on the type of research to be done, research questions can be classified broadly into quantitative, qualitative, or mixed-methods studies. Knowing the type of research helps determine the best type of research question that reflects the direction and epistemological underpinnings of your research. 

The structure and wording of quantitative 2 and qualitative research 3 questions differ significantly. The quantitative study looks at causal relationships, whereas the qualitative study aims at exploring a phenomenon. 

• Quantitative research questions:  
• Seeks to investigate social, familial, or educational experiences or processes in a particular context and/or location.  
• Answers ‘how,’ ‘what,’ or ‘why’ questions. 
• Investigates connections, relations, or comparisons between independent and dependent variables. 

Quantitative research questions can be further categorized into descriptive, comparative, and relationship, as explained in the Table below. 

• Qualitative research questions  

Qualitative research questions are adaptable, non-directional, and more flexible. It concerns broad areas of research or more specific areas of study to discover, explain, or explore a phenomenon. These are further classified as follows: 

• Mixed-methods studies  

Mixed-methods studies use both quantitative and qualitative research questions to answer your research question. Mixed methods provide a complete picture than standalone quantitative or qualitative research, as it integrates the benefits of both methods. Mixed methods research is often used in multidisciplinary settings and complex situational or societal research, especially in the behavioral, health, and social science fields. 

What makes a good research question

A good research question should be clear and focused to guide your research. It should synthesize multiple sources to present your unique argument, and should ideally be something that you are interested in. But avoid questions that can be answered in a few factual statements. The following are the main attributes of a good research question. 

• Specific: The research question should not be a fishing expedition performed in the hopes that some new information will be found that will benefit the researcher. The central research question should work with your research problem to keep your work focused. If using multiple questions, they should all tie back to the central aim. 
• Measurable: The research question must be answerable using quantitative and/or qualitative data or from scholarly sources to develop your research question. If such data is impossible to access, it is better to rethink your question. 
• Attainable: Ensure you have enough time and resources to do all research required to answer your question. If it seems you will not be able to gain access to the data you need, consider narrowing down your question to be more specific. 
• You have the expertise 
• You have the equipment and resources 
• Realistic: Developing your research question should be based on initial reading about your topic. It should focus on addressing a problem or gap in the existing knowledge in your field or discipline. 
• Based on some sort of rational physics 
• Can be done in a reasonable time frame 
• Timely: The research question should contribute to an existing and current debate in your field or in society at large. It should produce knowledge that future researchers or practitioners can later build on. 
• Novel 
• Based on current technologies. 
• Important to answer current problems or concerns. 
• Lead to new directions. 
• Important: Your question should have some aspect of originality. Incremental research is as important as exploring disruptive technologies. For example, you can focus on a specific location or explore a new angle. 
• Meaningful whether the answer is “Yes” or “No.” Closed-ended, yes/no questions are too simple to work as good research questions. Such questions do not provide enough scope for robust investigation and discussion. A good research question requires original data, synthesis of multiple sources, and original interpretation and argumentation before providing an answer. 

Steps for developing a good research question

The importance of research questions cannot be understated. When drafting a research question, use the following frameworks to guide the components of your question to ease the process. 4  

• Determine the requirements: Before constructing a good research question, set your research requirements. What is the purpose? Is it descriptive, comparative, or explorative research? Determining the research aim will help you choose the most appropriate topic and word your question appropriately. 
• Select a broad research topic: Identify a broader subject area of interest that requires investigation. Techniques such as brainstorming or concept mapping can help identify relevant connections and themes within a broad research topic. For example, how to learn and help students learn. 
• Perform preliminary investigation: Preliminary research is needed to obtain up-to-date and relevant knowledge on your topic. It also helps identify issues currently being discussed from which information gaps can be identified. 
• Narrow your focus: Narrow the scope and focus of your research to a specific niche. This involves focusing on gaps in existing knowledge or recent literature or extending or complementing the findings of existing literature. Another approach involves constructing strong research questions that challenge your views or knowledge of the area of study (Example: Is learning consistent with the existing learning theory and research). 
• Identify the research problem: Once the research question has been framed, one should evaluate it. This is to realize the importance of the research questions and if there is a need for more revising (Example: How do your beliefs on learning theory and research impact your instructional practices). 

How to write a research question

Those struggling to understand how to write a research question, these simple steps can help you simplify the process of writing a research question. 

Sample Research Questions

The following are some bad and good research question examples 

• Example 1 
• Example 2 

References:  

• Thabane, L., Thomas, T., Ye, C., & Paul, J. (2009). Posing the research question: not so simple.  Canadian Journal of Anesthesia/Journal canadien d’anesthésie ,  56 (1), 71-79. 
• Rutberg, S., & Bouikidis, C. D. (2018). Focusing on the fundamentals: A simplistic differentiation between qualitative and quantitative research.  Nephrology Nursing Journal ,  45 (2), 209-213. 
• Kyngäs, H. (2020). Qualitative research and content analysis.  The application of content analysis in nursing science research , 3-11. 
• Mattick, K., Johnston, J., & de la Croix, A. (2018). How to… write a good research question.  The clinical teacher ,  15 (2), 104-108. 
• Fandino, W. (2019). Formulating a good research question: Pearls and pitfalls.  Indian Journal of Anaesthesia ,  63 (8), 611. 
• Richardson, W. S., Wilson, M. C., Nishikawa, J., & Hayward, R. S. (1995). The well-built clinical question: a key to evidence-based decisions.  ACP journal club ,  123 (3), A12-A13 

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How To Write a Research Question

Academic writing and research require a distinct focus and direction. A well-designed research question gives purpose and clarity to your research. In addition, it helps your readers understand the issue you are trying to address and explore.

Every time you want to know more about a subject, you will pose a question. The same idea is used in research as well. You must pose a question in order to effectively address a research problem. That's why the research question is an integral part of the research process. Additionally, it offers the author writing and reading guidelines, be it qualitative research or quantitative research.

In your research paper , you must single out just one issue or problem. The specific issue or claim you wish to address should be included in your thesis statement in order to clarify your main argument.

A good research question must have the following characteristics.

• Should include only one problem in the research question
• Should be able to find the answer using primary data and secondary data sources
• Should be possible to resolve within the given time and other constraints
• Detailed and in-depth results should be achievable
• Should be relevant and realistic.
• It should relate to your chosen area of research

While a larger project, like a thesis, might have several research questions to address, each one should be directed at your main area of study. Of course, you can use different research designs and research methods (qualitative research or quantitative research) to address various research questions. However, they must all be pertinent to the study's objectives.

What is a Research Question?

A research question is an inquiry that the research attempts to answer. It is the heart of the systematic investigation. Research questions are the most important step in any research project. In essence, it initiates the research project and establishes the pace for the specific research A research question is:

• Clear : It provides enough detail that the audience understands its purpose without any additional explanation.
• Focused : It is so specific that it can be addressed within the time constraints of the writing task.
• Succinct: It is written in the shortest possible words.
• Complex : It is not possible to answer it with a "yes" or "no", but requires analysis and synthesis of ideas before somebody can create a solution.
• Argumental : Its potential answers are open for debate rather than accepted facts.

A good research question usually focuses on the research and determines the research design, methodology, and hypothesis. It guides all phases of inquiry, data collection, analysis, and reporting. You should gather valuable information by asking the right questions.

Why are Research Questions so important?

Regardless of whether it is a qualitative research or quantitative research project, research questions provide writers and their audience with a way to navigate the writing and research process. Writers can avoid "all-about" papers by asking straightforward and specific research questions that help them focus on their research and support a specific thesis.

Types of Research Questions

There are two types of research: Qualitative research and Quantitative research . There must be research questions for every type of research. Your research question will be based on the type of research you want to conduct and the type of data collection.

The first step in designing research involves identifying a gap and creating a focused research question.

Below is a list of common research questions that can be used in a dissertation. Keep in mind that these are merely illustrations of typical research questions used in dissertation projects. The real research questions themselves might be more difficult.

Example Research Questions

The following are a few examples of research questions and research problems to help you understand how research questions can be created for a particular research problem.

Steps to Write Research Questions

You can focus on the issue or research gaps you're attempting to solve by using the research questions as a direction.

If you're unsure how to go about writing a good research question, these are the steps to follow in the process:

• Select an interesting topic Always choose a topic that interests you. Because if your curiosity isn’t aroused by a subject, you’ll have a hard time conducting research around it. Alos, it’s better that you pick something that’s neither too narrow or too broad.
• Do preliminary research on the topic Search for relevant literature to gauge what problems have already been tackled by scholars. You can do that conveniently through repositories like Scispace , where you’ll find millions of papers in one place. Once you do find the papers you’re looking for, try our reading assistant, SciSpace Copilot to get simple explanations for the paper . You’ll be able to quickly understand the abstract, find the key takeaways, and the main arguments presented in the paper. This will give you a more contextual understanding of your subject and you’ll have an easier time identifying knowledge gaps in your discipline.

     Also: ChatPDF vs. SciSpace Copilot: Unveiling the best tool for your research

• Consider your audience It is essential to understand your audience to develop focused research questions for essays or dissertations. When narrowing down your topic, you can identify aspects that might interest your audience.
• Ask questions Asking questions will give you a deeper understanding of the topic. Evaluate your question through the What, Why, When, How, and other open-ended questions assessment.
• Assess your question Once you have created a research question, assess its effectiveness to determine if it is useful for the purpose. Refine and revise the dissertation research question multiple times.

Additionally, use this list of questions as a guide when formulating your research question.

Are you able to answer a specific research question? After identifying a gap in research, it would be helpful to formulate the research question. And this will allow the research to solve a part of the problem. Is your research question clear and centered on the main topic? It is important that your research question should be specific and related to your central goal. Are you tackling a difficult research question? It is not possible to answer the research question with a simple yes or no. The problem requires in-depth analysis. It is often started with "How" and "Why."

Start your research Once you have completed your dissertation research questions, it is time to review the literature on similar topics to discover different perspectives.

Strong  Research Question Samples

Uncertain: How should social networking sites work on the hatred that flows through their platform?

Certain: What should social media sites like Twitter or Facebook do to address the harm they are causing?

This unclear question does not specify the social networking sites that are being used or what harm they might be causing. In addition, this question assumes that the "harm" has been proven and/or accepted. This version is more specific and identifies the sites (Twitter, Facebook), the type and extent of harm (privacy concerns), and who might be suffering from that harm (users). Effective research questions should not be ambiguous or interpreted.

Unfocused: What are the effects of global warming on the environment?

Focused: What are the most important effects of glacial melting in Antarctica on penguins' lives?

This broad research question cannot be addressed in a book, let alone a college-level paper. Focused research targets a specific effect of global heating (glacial  melting), an area (Antarctica), or a specific animal (penguins). The writer must also decide which effect will have the greatest impact on the animals affected. If in doubt, narrow down your research question to the most specific possible.

Too Simple: What are the U.S. doctors doing to treat diabetes?

Appropriately complex: Which factors, if any, are most likely to predict a person's risk of developing diabetes?

This simple version can be found online. It is easy to answer with a few facts. The second, more complicated version of this question is divided into two parts. It is thought-provoking and requires extensive investigation as well as evaluation by the author. So, ensure that a quick Google search should not answer your research question.

How to write a strong Research Question?

The foundation of all research is the research question. You should therefore spend as much time as necessary to refine your research question based on various data.

You can conduct your research more efficiently and analyze your results better if you have great research questions for your dissertation, research paper , or essay .

The following criteria can help you evaluate the strength and importance of your research question and can be used to determine the strength of your research question:

• Researchable
• It should only cover one issue.
• A subjective judgment should not be included in the question.
• It can be answered with data analysis and research.
• Specific and Practical
• It should not contain a plan of action, policy, or solution.
• It should be clearly defined
• Within research limits
• Complex and Arguable
• It shouldn't be difficult to answer.
• To find the truth, you need in-depth knowledge
• Allows for discussion and deliberation
• Original and Relevant
• It should be in your area of study
• Its results should be measurable
• It should be original

Conclusion - How to write Research Questions?

Research questions provide a clear guideline for research. One research question may be part of a larger project, such as a dissertation. However, each question should only focus on one topic.

Research questions must be answerable, practical, specific, and applicable to your field. The research type that you use to base your research questions on will determine the research topic. You can start by selecting an interesting topic and doing preliminary research. Then, you can begin asking questions, evaluating your questions, and start your research.

Now it's easier than ever to streamline your research workflow with SciSpace ResearchGPT . Its integrated, comprehensive end-to-end platform for research allows scholars to easily discover, read, write and publish their research and fosters collaboration.

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Research Aims, Objectives & Questions

The “Golden Thread” Explained Simply (+ Examples)

By: David Phair (PhD) and Alexandra Shaeffer (PhD) | June 2022

The research aims , objectives and research questions (collectively called the “golden thread”) are arguably the most important thing you need to get right when you’re crafting a research proposal , dissertation or thesis . We receive questions almost every day about this “holy trinity” of research and there’s certainly a lot of confusion out there, so we’ve crafted this post to help you navigate your way through the fog.

Overview: The Golden Thread

• What is the golden thread
• What are research aims ( examples )
• What are research objectives ( examples )
• What are research questions ( examples )
• The importance of alignment in the golden thread

What is the “golden thread”?  

The golden thread simply refers to the collective research aims , research objectives , and research questions for any given project (i.e., a dissertation, thesis, or research paper ). These three elements are bundled together because it’s extremely important that they align with each other, and that the entire research project aligns with them.

Importantly, the golden thread needs to weave its way through the entirety of any research project , from start to end. In other words, it needs to be very clearly defined right at the beginning of the project (the topic ideation and proposal stage) and it needs to inform almost every decision throughout the rest of the project. For example, your research design and methodology will be heavily influenced by the golden thread (we’ll explain this in more detail later), as well as your literature review.

The research aims, objectives and research questions (the golden thread) define the focus and scope ( the delimitations ) of your research project. In other words, they help ringfence your dissertation or thesis to a relatively narrow domain, so that you can “go deep” and really dig into a specific problem or opportunity. They also help keep you on track , as they act as a litmus test for relevance. In other words, if you’re ever unsure whether to include something in your document, simply ask yourself the question, “does this contribute toward my research aims, objectives or questions?”. If it doesn’t, chances are you can drop it.

Alright, enough of the fluffy, conceptual stuff. Let’s get down to business and look at what exactly the research aims, objectives and questions are and outline a few examples to bring these concepts to life.

Research Aims: What are they?

Simply put, the research aim(s) is a statement that reflects the broad overarching goal (s) of the research project. Research aims are fairly high-level (low resolution) as they outline the general direction of the research and what it’s trying to achieve .

Research Aims: Examples  

True to the name, research aims usually start with the wording “this research aims to…”, “this research seeks to…”, and so on. For example:

“This research aims to explore employee experiences of digital transformation in retail HR.”   “This study sets out to assess the interaction between student support and self-care on well-being in engineering graduate students”  

As you can see, these research aims provide a high-level description of what the study is about and what it seeks to achieve. They’re not hyper-specific or action-oriented, but they’re clear about what the study’s focus is and what is being investigated.

Need a helping hand?

Research Objectives: What are they?

The research objectives take the research aims and make them more practical and actionable . In other words, the research objectives showcase the steps that the researcher will take to achieve the research aims.

The research objectives need to be far more specific (higher resolution) and actionable than the research aims. In fact, it’s always a good idea to craft your research objectives using the “SMART” criteria. In other words, they should be specific, measurable, achievable, relevant and time-bound”.

Research Objectives: Examples  

Let’s look at two examples of research objectives. We’ll stick with the topic and research aims we mentioned previously.  

For the digital transformation topic:

To observe the retail HR employees throughout the digital transformation. To assess employee perceptions of digital transformation in retail HR. To identify the barriers and facilitators of digital transformation in retail HR.

And for the student wellness topic:

To determine whether student self-care predicts the well-being score of engineering graduate students. To determine whether student support predicts the well-being score of engineering students. To assess the interaction between student self-care and student support when predicting well-being in engineering graduate students.

  As you can see, these research objectives clearly align with the previously mentioned research aims and effectively translate the low-resolution aims into (comparatively) higher-resolution objectives and action points . They give the research project a clear focus and present something that resembles a research-based “to-do” list.

Research Questions: What are they?

Finally, we arrive at the all-important research questions. The research questions are, as the name suggests, the key questions that your study will seek to answer . Simply put, they are the core purpose of your dissertation, thesis, or research project. You’ll present them at the beginning of your document (either in the introduction chapter or literature review chapter) and you’ll answer them at the end of your document (typically in the discussion and conclusion chapters).  

The research questions will be the driving force throughout the research process. For example, in the literature review chapter, you’ll assess the relevance of any given resource based on whether it helps you move towards answering your research questions. Similarly, your methodology and research design will be heavily influenced by the nature of your research questions. For instance, research questions that are exploratory in nature will usually make use of a qualitative approach, whereas questions that relate to measurement or relationship testing will make use of a quantitative approach.  

Let’s look at some examples of research questions to make this more tangible.

Research Questions: Examples  

Again, we’ll stick with the research aims and research objectives we mentioned previously.  

For the digital transformation topic (which would be qualitative in nature):

How do employees perceive digital transformation in retail HR? What are the barriers and facilitators of digital transformation in retail HR?  

And for the student wellness topic (which would be quantitative in nature):

Does student self-care predict the well-being scores of engineering graduate students? Does student support predict the well-being scores of engineering students? Do student self-care and student support interact when predicting well-being in engineering graduate students?  

You’ll probably notice that there’s quite a formulaic approach to this. In other words, the research questions are basically the research objectives “converted” into question format. While that is true most of the time, it’s not always the case. For example, the first research objective for the digital transformation topic was more or less a step on the path toward the other objectives, and as such, it didn’t warrant its own research question.  

So, don’t rush your research questions and sloppily reword your objectives as questions. Carefully think about what exactly you’re trying to achieve (i.e. your research aim) and the objectives you’ve set out, then craft a set of well-aligned research questions . Also, keep in mind that this can be a somewhat iterative process , where you go back and tweak research objectives and aims to ensure tight alignment throughout the golden thread.

The importance of strong alignment 

Alignment is the keyword here and we have to stress its importance . Simply put, you need to make sure that there is a very tight alignment between all three pieces of the golden thread. If your research aims and research questions don’t align, for example, your project will be pulling in different directions and will lack focus . This is a common problem students face and can cause many headaches (and tears), so be warned.

Take the time to carefully craft your research aims, objectives and research questions before you run off down the research path. Ideally, get your research supervisor/advisor to review and comment on your golden thread before you invest significant time into your project, and certainly before you start collecting data .  

Recap: The golden thread

In this post, we unpacked the golden thread of research, consisting of the research aims , research objectives and research questions . You can jump back to any section using the links below.

As always, feel free to leave a comment below – we always love to hear from you. Also, if you’re interested in 1-on-1 support, take a look at our private coaching service here.

Psst… there’s more (for free)

This post is part of our dissertation mini-course, which covers everything you need to get started with your dissertation, thesis or research project. 

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38 Comments

Thank you very much for your great effort put. As an Undergraduate taking Demographic Research & Methodology, I’ve been trying so hard to understand clearly what is a Research Question, Research Aim and the Objectives in a research and the relationship between them etc. But as for now I’m thankful that you’ve solved my problem.

Well appreciated. This has helped me greatly in doing my dissertation.

An so delighted with this wonderful information thank you a lot.

so impressive i have benefited a lot looking forward to learn more on research.

I am very happy to have carefully gone through this well researched article.

Infact,I used to be phobia about anything research, because of my poor understanding of the concepts.

Now,I get to know that my research question is the same as my research objective(s) rephrased in question format.

I please I would need a follow up on the subject,as I intends to join the team of researchers. Thanks once again.

Thanks so much. This was really helpful.

I know you pepole have tried to break things into more understandable and easy format. And God bless you. Keep it up

i found this document so useful towards my study in research methods. thanks so much.

This is my 2nd read topic in your course and I should commend the simplified explanations of each part. I’m beginning to understand and absorb the use of each part of a dissertation/thesis. I’ll keep on reading your free course and might be able to avail the training course! Kudos!

Thank you! Better put that my lecture and helped to easily understand the basics which I feel often get brushed over when beginning dissertation work.

This is quite helpful. I like how the Golden thread has been explained and the needed alignment.

This is quite helpful. I really appreciate!

The article made it simple for researcher students to differentiate between three concepts.

Very innovative and educational in approach to conducting research.

I am very impressed with all these terminology, as I am a fresh student for post graduate, I am highly guided and I promised to continue making consultation when the need arise. Thanks a lot.

A very helpful piece. thanks, I really appreciate it .

Very well explained, and it might be helpful to many people like me.

Wish i had found this (and other) resource(s) at the beginning of my PhD journey… not in my writing up year… 😩 Anyways… just a quick question as i’m having some issues ordering my “golden thread”…. does it matter in what order you mention them? i.e., is it always first aims, then objectives, and finally the questions? or can you first mention the research questions and then the aims and objectives?

Thank you for a very simple explanation that builds upon the concepts in a very logical manner. Just prior to this, I read the research hypothesis article, which was equally very good. This met my primary objective.

My secondary objective was to understand the difference between research questions and research hypothesis, and in which context to use which one. However, I am still not clear on this. Can you kindly please guide?

In research, a research question is a clear and specific inquiry that the researcher wants to answer, while a research hypothesis is a tentative statement or prediction about the relationship between variables or the expected outcome of the study. Research questions are broader and guide the overall study, while hypotheses are specific and testable statements used in quantitative research. Research questions identify the problem, while hypotheses provide a focus for testing in the study.

Exactly what I need in this research journey, I look forward to more of your coaching videos.

This helped a lot. Thanks so much for the effort put into explaining it.

What data source in writing dissertation/Thesis requires?

What is data source covers when writing dessertation/thesis

This is quite useful thanks

I’m excited and thankful. I got so much value which will help me progress in my thesis.

where are the locations of the reserch statement, research objective and research question in a reserach paper? Can you write an ouline that defines their places in the researh paper?

Very helpful and important tips on Aims, Objectives and Questions.

Thank you so much for making research aim, research objectives and research question so clear. This will be helpful to me as i continue with my thesis.

Thanks much for this content. I learned a lot. And I am inspired to learn more. I am still struggling with my preparation for dissertation outline/proposal. But I consistently follow contents and tutorials and the new FB of GRAD Coach. Hope to really become confident in writing my dissertation and successfully defend it.

As a researcher and lecturer, I find splitting research goals into research aims, objectives, and questions is unnecessarily bureaucratic and confusing for students. For most biomedical research projects, including ‘real research’, 1-3 research questions will suffice (numbers may differ by discipline).

Awesome! Very important resources and presented in an informative way to easily understand the golden thread. Indeed, thank you so much.

Well explained

The blog article on research aims, objectives, and questions by Grad Coach is a clear and insightful guide that aligns with my experiences in academic research. The article effectively breaks down the often complex concepts of research aims and objectives, providing a straightforward and accessible explanation. Drawing from my own research endeavors, I appreciate the practical tips offered, such as the need for specificity and clarity when formulating research questions. The article serves as a valuable resource for students and researchers, offering a concise roadmap for crafting well-defined research goals and objectives. Whether you’re a novice or an experienced researcher, this article provides practical insights that contribute to the foundational aspects of a successful research endeavor.

A great thanks for you. it is really amazing explanation. I grasp a lot and one step up to research knowledge.

I really found these tips helpful. Thank you very much Grad Coach.

I found this article helpful. Thanks for sharing this.

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How to Develop a Good Research Question? — Types & Examples

Cecilia is living through a tough situation in her research life. Figuring out where to begin, how to start her research study, and how to pose the right question for her research quest, is driving her insane. Well, questions, if not asked correctly, have a tendency to spiral us!

Image Source: https://phdcomics.com/

Questions lead everyone to answers. Research is a quest to find answers. Not the vague questions that Cecilia means to answer, but definitely more focused questions that define your research. Therefore, asking appropriate question becomes an important matter of discussion.

A well begun research process requires a strong research question. It directs the research investigation and provides a clear goal to focus on. Understanding the characteristics of comprising a good research question will generate new ideas and help you discover new methods in research.

In this article, we are aiming to help researchers understand what is a research question and how to write one with examples.

Table of Contents

What Is a Research Question?

A good research question defines your study and helps you seek an answer to your research. Moreover, a clear research question guides the research paper or thesis to define exactly what you want to find out, giving your work its objective. Learning to write a research question is the beginning to any thesis, dissertation , or research paper. Furthermore, the question addresses issues or problems which is answered through analysis and interpretation of data.

Why Is a Research Question Important?

A strong research question guides the design of a study. Moreover, it helps determine the type of research and identify specific objectives. Research questions state the specific issue you are addressing and focus on outcomes of the research for individuals to learn. Therefore, it helps break up the study into easy steps to complete the objectives and answer the initial question.

Types of Research Questions

Research questions can be categorized into different types, depending on the type of research you want to undergo. Furthermore, knowing the type of research will help a researcher determine the best type of research question to use.

1. Qualitative Research Question

Qualitative questions concern broad areas or more specific areas of research. However, unlike quantitative questions, qualitative research questions are adaptable, non-directional and more flexible. Qualitative research question focus on discovering, explaining, elucidating, and exploring.

i. Exploratory Questions

This form of question looks to understand something without influencing the results. The objective of exploratory questions is to learn more about a topic without attributing bias or preconceived notions to it.

Research Question Example: Asking how a chemical is used or perceptions around a certain topic.

ii. Predictive Questions

Predictive research questions are defined as survey questions that automatically predict the best possible response options based on text of the question. Moreover, these questions seek to understand the intent or future outcome surrounding a topic.

Research Question Example: Asking why a consumer behaves in a certain way or chooses a certain option over other.

iii. Interpretive Questions

This type of research question allows the study of people in the natural setting. The questions help understand how a group makes sense of shared experiences with regards to various phenomena. These studies gather feedback on a group’s behavior without affecting the outcome.

Research Question Example: How do you feel about AI assisting publishing process in your research?

2. Quantitative Research Question

Quantitative questions prove or disprove a researcher’s hypothesis through descriptions, comparisons, and relationships. These questions are beneficial when choosing a research topic or when posing follow-up questions that garner more information.

i. Descriptive Questions

It is the most basic type of quantitative research question and it seeks to explain when, where, why, or how something occurred. Moreover, they use data and statistics to describe an event or phenomenon.

Research Question Example: How many generations of genes influence a future generation?

ii. Comparative Questions

Sometimes it’s beneficial to compare one occurrence with another. Therefore, comparative questions are helpful when studying groups with dependent variables.

Example: Do men and women have comparable metabolisms?

iii. Relationship-Based Questions

This type of research question answers influence of one variable on another. Therefore, experimental studies use this type of research questions are majorly.

Example: How is drought condition affect a region’s probability for wildfires.  

How to Write a Good Research Question?

1. Select a Topic

The first step towards writing a good research question is to choose a broad topic of research. You could choose a research topic that interests you, because the complete research will progress further from the research question. Therefore, make sure to choose a topic that you are passionate about, to make your research study more enjoyable.

2. Conduct Preliminary Research

After finalizing the topic, read and know about what research studies are conducted in the field so far. Furthermore, this will help you find articles that talk about the topics that are yet to be explored. You could explore the topics that the earlier research has not studied.

3. Consider Your Audience

The most important aspect of writing a good research question is to find out if there is audience interested to know the answer to the question you are proposing. Moreover, determining your audience will assist you in refining your research question, and focus on aspects that relate to defined groups.

4. Generate Potential Questions

The best way to generate potential questions is to ask open ended questions. Questioning broader topics will allow you to narrow down to specific questions. Identifying the gaps in literature could also give you topics to write the research question. Moreover, you could also challenge the existing assumptions or use personal experiences to redefine issues in research.

5. Review Your Questions

Once you have listed few of your questions, evaluate them to find out if they are effective research questions. Moreover while reviewing, go through the finer details of the question and its probable outcome, and find out if the question meets the research question criteria.

6. Construct Your Research Question

There are two frameworks to construct your research question. The first one being PICOT framework , which stands for:

• Population or problem
• Intervention or indicator being studied
• Comparison group
• Outcome of interest
• Time frame of the study.

The second framework is PEO , which stands for:

• Population being studied
• Exposure to preexisting conditions
• Outcome of interest.

Research Question Examples

• How might the discovery of a genetic basis for alcoholism impact triage processes in medical facilities?
• How do ecological systems respond to chronic anthropological disturbance?
• What are demographic consequences of ecological interactions?
• What roles do fungi play in wildfire recovery?
• How do feedbacks reinforce patterns of genetic divergence on the landscape?
• What educational strategies help encourage safe driving in young adults?
• What makes a grocery store easy for shoppers to navigate?
• What genetic factors predict if someone will develop hypothyroidism?
• Does contemporary evolution along the gradients of global change alter ecosystems function?

How did you write your first research question ? What were the steps you followed to create a strong research question? Do write to us or comment below.

Frequently Asked Questions

Research questions guide the focus and direction of a research study. Here are common types of research questions: 1. Qualitative research question: Qualitative questions concern broad areas or more specific areas of research. However, unlike quantitative questions, qualitative research questions are adaptable, non-directional and more flexible. Different types of qualitative research questions are: i. Exploratory questions ii. Predictive questions iii. Interpretive questions 2. Quantitative Research Question: Quantitative questions prove or disprove a researcher’s hypothesis through descriptions, comparisons, and relationships. These questions are beneficial when choosing a research topic or when posing follow-up questions that garner more information. Different types of quantitative research questions are: i. Descriptive questions ii. Comparative questions iii. Relationship-based questions

Qualitative research questions aim to explore the richness and depth of participants' experiences and perspectives. They should guide your research and allow for in-depth exploration of the phenomenon under investigation. After identifying the research topic and the purpose of your research: • Begin with Broad Inquiry: Start with a general research question that captures the main focus of your study. This question should be open-ended and allow for exploration. • Break Down the Main Question: Identify specific aspects or dimensions related to the main research question that you want to investigate. • Formulate Sub-questions: Create sub-questions that delve deeper into each specific aspect or dimension identified in the previous step. • Ensure Open-endedness: Make sure your research questions are open-ended and allow for varied responses and perspectives. Avoid questions that can be answered with a simple "yes" or "no." Encourage participants to share their experiences, opinions, and perceptions in their own words. • Refine and Review: Review your research questions to ensure they align with your research purpose, topic, and objectives. Seek feedback from your research advisor or peers to refine and improve your research questions.

Developing research questions requires careful consideration of the research topic, objectives, and the type of study you intend to conduct. Here are the steps to help you develop effective research questions: 1. Select a Topic 2. Conduct Preliminary Research 3. Consider Your Audience 4. Generate Potential Questions 5. Review Your Questions 6. Construct Your Research Question Based on PICOT or PEO Framework

There are two frameworks to construct your research question. The first one being PICOT framework, which stands for: • Population or problem • Intervention or indicator being studied • Comparison group • Outcome of interest • Time frame of the study The second framework is PEO, which stands for: • Population being studied • Exposure to preexisting conditions • Outcome of interest

A tad helpful

Had trouble coming up with a good research question for my MSc proposal. This is very much helpful.

This is a well elaborated writing on research questions development. I found it very helpful.

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Research Questions: Types and Research Question Examples

The complete guide to research questions, including examples and sample research questions.

Research questions are critical components of any scientific investigation, guiding researchers toward focused preliminary research and assisting them in producing significant results. They provide a clear direction and purpose for the research paper and serve as the cornerstone.

In this article, we will discuss the significance of research questions and present 27 examples from diverse fields to demonstrate their variety and application.

What are the research questions?

Research questions are defined as fundamental questions that facilitate a research project, a research study, a dissertation, a thesis, or a review. It allows researchers to collect relevant information to narrow the study's purpose and solve the research problem.

Asking appropriate research questions is the most crucial step in market research projects. You can use the insights from your own research questions to determine the path of the study. These insights also play an essential role in conducting a survey, analyzing obtained data, and reporting the analyzed information.

Choosing the right research questions helps you decide whether qualitative and quantitative research methods are best. The main objective of your research and the research theme define the type of qualitative or quantitative research questions you use.

The target audience and kind of research you're conducting also play significant roles. Below are a few research question ideas and good research question examples.

27 Research questions examples

To develop research questions for your academic research or marketing study, you must understand the types of questions available. Let's look at examples of research questions and sample research questions in general. Use these existing methods or research question examples to build beautiful surveys.

01. Open-ended research question

Open-ended questions are widely used in qualitative research and are common examples of qualitative research questions. Open-ended questions capture open responses from a research audience and open the door for text-based analysis of the data you receive.

This type of question forms the foundation of online qualitative research conducted using surveys and questionnaires.

Below is an example of an open-ended research question:

02. Multiple choice research question

Researchers use multiple-choice research questions to capture single or multiple responses from your research audience. They typically use these market research questions when conducting poll-based research, where the audience needs to select multiple responses to one problem. It can also be used with single-select answers to limit the number of answers a respondent can choose.

Below is an example of a multiple-choice research question with a single-select answer option:

03. Rank order scaling research question

This is a ranking-type question that offers multiple answer options. The participant selects answers in order of preference. Researchers usually use these research questions to understand respondents' opinions on preferred brands or products.

You can use data from rank order questions to determine which product a respondent prefers, even if they enjoy multiple products. For example, someone may like chocolates, cakes, and candy, but which do they like the most?

Rank-order scaling questions are the right research questions to determine which dessert is most loved by the respondent.

Below is a typical example of rank order:

04. Rating scale research question

Rating scale research questions capture responses based on a continuous scale rather than individual points. It is often used in medical research visual analog scales or pain scales, where patients need to rate their pain level. Another example would be a typical experience-based rating scale, like the example below.

05. Net promoter score question

Brands typically use a Net Promoter Score question to evaluate customer loyalty and brand recommendations. This question type is prevalent in consumer research, where this single question can provide numeric insights into the customer experience.

The data collected from Net Promoter Score questions allows you to see how many of your brand's followers are actively promoting your brand. You also get insight into how many are actively not recommending your products. For example, respondents answer this question on a scale of 0-10:

As per their rankings, respondents are classified under either of the three groups: Detractors (0-6), Passives (7-8), and Promoters (9-10).

06. Likert scale research question

The Likert scale question presents a psychometric scale with different answer options such as agree/disagree, very frequently/not very often, important/unimportant, and other similar polarizing nature questions. Generally divided into even and odd Likert scale questions, they are highly popular with researchers due to the accuracy of their results.

07. Semantic differential scale research question

A semantic differential scale question quantifies the feelings and opinions of a respondent. This question type uses a multiple-point rating scale to understand better the respondent's feelings on a particular service, brand, organization, or product. The scale features polarized opinions on either end, with a neutral option in the middle.

08. Stapel scale research question

It is a unipolar research question with a +5 to -5 rating scale for the respondents to rate a single factor. These questions often involve offering the respondent an adjective or trait in conjunction with a brand or product. The respondent uses the scale to determine whether the attribute accurately or inaccurately describes the brand, product, or organization.

09. Constant sum research question

A numeric answer question allows a researcher to collect ratio data about the answer options' factors. Respondents can assign a particular value to an entity, and the other entities can be comparatively rated.

10. Demographic research question

Demographic questions are based on a person's age, gender, family income, race, ethnicity, education, and other defining factors. Research about whether a specific product will be effective with a particular age or gender group can be carried out using demographic research questions.

11. Matrix table research question

It is a multiple-choice, close-ended question where multiple parameters are rated using the same column answer options. Matrix questions work similarly to any other scale questions but allow for more efficient use of space. Instead of asking five questions about the quality of different customer experiences, you can use just one question to capture the data.

12. Side-by-side matrix research question

Side-by-side matrix research questions allow the respondent to rate multiple variables at once. Like a single matrix, these research questions will enable you to compact your survey. However, you mustn't overload respondents with too many matrix questions, as they require more thought to answer. It can lead to high dropout rates.

13. Static content question

This question is an option for the researchers to include descriptive research questions such as presentation text, heading, or subheading. Static content isn't technically a question, as it is used for display purposes only. Instead, your static content can provide participants with important information about a section or your survey.

14. Miscellaneous question

Miscellaneous questions allow you to ask questions that don't fit into another category. Some types of demographic or categorizing questions are best used as miscellaneous questions.

15. Visual analog scale question

A visual analog scale is used to analyze pain levels among patients and generally evaluate characteristics across a constant range of values. It gives a picture or graphic that depicts various feelings on a scale. The respondent uses the images to help determine where they fall on the scale.

16. Image chooser-type question

Images are perfect tools to enhance user experience and, in turn, increase response rates for research. Image research questions help make your survey more visually appealing while decreasing the time a respondent needs to answer a question. Using select one, select many, or image rating matrix question options prompts several respondents to reply to the research survey.

17. Data reference question

Reference data research questions are used to accumulate or approve zip code data against standardized data.

18. Upload data question

Respondents can upload images, digital signatures, or videos with their research responses. Upload data questions are the right research questions for collecting signatures or accepting submissions.

19. Choice model question

Conjoint analysis and Maximum Difference questions fall under the category of choice model research questions. Conjoint analysis is used to understand respondent preferences about two or more entities. Maximum Difference is used to rate up to 30 factors such as features, interests, the scope of improvement, or the potential positioning of an upcoming product.

20. Dichotomous research question

These question types have Yes/No/Maybe, True/False, and Agree/Disagree answer options. Using them extensively in research is not advised due to the limited insights received.

21. Leading research question

A leading question is a market research question that pushes respondents to answer a particular question in a specific manner based on how they are framed. Leading questions often already contain information that the survey creator wants to confirm rather than try to get a correct and unbiased answer to that question.

22. Text slider research question

A text slider research question is a rating scale question type that uses an interactive slider to select the most appropriate option. Rating scales are often used to measure the direction and intensity of attitudes. The scale is well-defined and increases at an equal rate.

23. Push to the social research question

Push to social research questions allows respondents to share positive reviews or feedback on social media sites like Facebook and Twitter. This question creates a positive feeling about your brand on social media. Alternatively, this can be effectively used to collect and address negative feedback before it goes out on social media.

24. Max diff research question

Max Diff is a question type where respondents are given a set of attributes and asked to indicate the best and worst. In this research question type, there is only one of each option in the final response. For example, if a bank wants to understand payment merchants' preferences, the question can be asked in the following format.

25. Van Westendorp-price sensitivity research Question

The Van Westendorp-Price Sensitivity is a technique for market researchers to gauge consumer perceptions of products or services' value. It helps in understanding the need to tweak the price and offering. For example, if a software product manufacturer wants to know how to price a product, the following question could be asked:

26. Date/time research question

The date/Time research question type allows for collecting date/time information filled in by a respondent. For example, the following question can answer questions about the date of birth.

27. CAPTCHA research question

This research question type limits the number of phony responses in a survey or data collection by automated computer programs.

Importance of using the right research questions

When a research program is initiated, it requires a channel to accurately collect data for the study. Research questions form this channel and help a researcher to kick-start the research.

As the research continues, these questions are molded according to the original insights, which shape a practical study. Your first research questions may not be the final step in the research process, but they are the first to build your research hypothesis.

The importance of research questions can be highly subjective. For some researchers, formulating research questions might be necessary because they provide insights into essential decision-making factors.

Or example, a focused research question could give you vital data about funding needs or how to find the right resources to reach business goals.

How to write a research question to capture accurate information

What are the good research questions? Specific research questions are much more useful than template questions. Follow these six steps to learn how to write questions for research:

• Select a broad research topic that interests the target audience: You must choose an intriguing topic to target respondents. Interesting research topics encourage respondents to complete the survey on time. The problem should be vague enough that you can create plenty of the right research questions. You don't want your topic to be so specific that you can't produce enough questions to gather the needed data.
• Conduct rough research on your topic: Conduct primary research to analyze what information is available and what can be explored. This way, you can decide which case is most likely to achieve the best results based on what data is not currently available.
• Keep the target audience in mind: You must keep your target audience in mind and slowly narrow your research to a topic that caters to a particular set of people. It will help gather precise research information to make products and services customer-centric and boost your business.
• Frame appropriate questions: Draft a research questionnaire with open-ended and closed-ended questions to help you get the necessary information. You can use question framing to help you get the most information out of a respondent. For example, offer an open-ended and closed-ended questions about one particular product next to one another in your survey.
• Analyze these research questions: Once the questions are framed and ready to be sent out, you must analyze the questions' effectiveness. If there is room for improvement, these questions need to be revisited and reframed.
• Brainstorm the possible outcomes: After creating appropriate questions, you can map out your questions' potential responses. What types of answers are you expecting? Will they support your current plan? If not, what changes can you make to serve customers better based on their responses? This step helps prepare everyone involved in the survey and data analysis of a potential plan of action based on the study's top possible outcomes.

Three points to remember while writing research questions: Ordering your questions is vital to give a sense of flow to the survey. Always rank your items from simple concepts to more complex ones. Here are tips on how to write a research question.

• Right research questions start with a problem that needs to be solved.
• Research questions must be engaging enough for customers or employees to invest their time. At the same time, your questions need to provide data that can actually be used to better your brand or organization.
• Your questions should be straightforward to understand. It helps keep respondents engaged while also collecting the most accurate answers. If a respondent doesn't understand a problem, they may back out of the survey or choose an answer randomly.

What are examples of good research questions?

Clear, specific, pertinent, and capable of producing new knowledge with existing knowledge or insights are all characteristics of good research questions. Here are a few examples of good research questions from many disciplines:

• Question: What specifications would you like us to launch with our next mobile phone? The reason why it is a good research question: The question asks about a specific product. It will give respondents room to explain what they expect from an upcoming product.
• Question: What steps do you suggest to tackle the current situation of world poverty? The reason why it is a good research question: This question is simply put in practical terms so that the respondents can reply honestly to this open-ended question.
• Question: Among all our products, which one do you think is the most successful? The reason why it is a good research question: By asking respondents which product they think is most successful, you gain valuable insight into the perception of your various products.
• Question: How can online users deal with trolls on social networking websites? The reason why it is a broad research question: These are focused research questions that are well-constructed and understandable.
• Question: As a customer, what qualities in an organization appeal to you, and what can be done to make you stay loyal? The reason why it is a broad research question: The reason why it is a good research question: This question is complicated yet conveys the message.

It is important to ensure that research questions are specific, relevant, and attainable. Researchers can then begin with relevant questions that have the potential to make significant improvements to their respective professions.

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• Research Questions: Definitions, Types + [Examples]

Research questions lie at the core of systematic investigation and this is because recording accurate research outcomes is tied to asking the right questions. Asking the right questions when conducting research can help you collect relevant and insightful information that ultimately influences your work, positively. 

The right research questions are typically easy to understand, straight to the point, and engaging. In this article, we will share tips on how to create the right research questions and also show you how to create and administer an online questionnaire with Formplus . 

What is a Research Question? 

A research question is a specific inquiry which the research seeks to provide a response to. It resides at the core of systematic investigation and it helps you to clearly define a path for the research process. 

A research question is usually the first step in any research project. Basically, it is the primary interrogation point of your research and it sets the pace for your work.  

Typically, a research question focuses on the research, determines the methodology and hypothesis, and guides all stages of inquiry, analysis, and reporting. With the right research questions, you will be able to gather useful information for your investigation. 

Types of Research Questions 

Research questions are broadly categorized into 2; that is, qualitative research questions and quantitative research questions. Qualitative and quantitative research questions can be used independently and co-dependently in line with the overall focus and objectives of your research. 

If your research aims at collecting quantifiable data , you will need to make use of quantitative research questions. On the other hand, qualitative questions help you to gather qualitative data bothering on the perceptions and observations of your research subjects. 

Qualitative Research Questions  

A qualitative research question is a type of systematic inquiry that aims at collecting qualitative data from research subjects. The aim of qualitative research questions is to gather non-statistical information pertaining to the experiences, observations, and perceptions of the research subjects in line with the objectives of the investigation. 

Types of Qualitative Research Questions  

• Ethnographic Research Questions

As the name clearly suggests, ethnographic research questions are inquiries presented in ethnographic research. Ethnographic research is a qualitative research approach that involves observing variables in their natural environments or habitats in order to arrive at objective research outcomes. 

These research questions help the researcher to gather insights into the habits, dispositions, perceptions, and behaviors of research subjects as they interact in specific environments. 

Ethnographic research questions can be used in education, business, medicine, and other fields of study, and they are very useful in contexts aimed at collecting in-depth and specific information that are peculiar to research variables. For instance, asking educational ethnographic research questions can help you understand how pedagogy affects classroom relations and behaviors. 

This type of research question can be administered physically through one-on-one interviews, naturalism (live and work), and participant observation methods. Alternatively, the researcher can ask ethnographic research questions via online surveys and questionnaires created with Formplus.  

Examples of Ethnographic Research Questions

• Why do you use this product?
• Have you noticed any side effects since you started using this drug?
• Does this product meet your needs?

• Case Studies

A case study is a qualitative research approach that involves carrying out a detailed investigation into a research subject(s) or variable(s). In the course of a case study, the researcher gathers a range of data from multiple sources of information via different data collection methods, and over a period of time. 

The aim of a case study is to analyze specific issues within definite contexts and arrive at detailed research subject analyses by asking the right questions. This research method can be explanatory, descriptive , or exploratory depending on the focus of your systematic investigation or research. 

An explanatory case study is one that seeks to gather information on the causes of real-life occurrences. This type of case study uses “how” and “why” questions in order to gather valid information about the causative factors of an event. 

Descriptive case studies are typically used in business researches, and they aim at analyzing the impact of changing market dynamics on businesses. On the other hand, exploratory case studies aim at providing answers to “who” and “what” questions using data collection tools like interviews and questionnaires. 

Some questions you can include in your case studies are: 

• Why did you choose our services?
• How has this policy affected your business output?
• What benefits have you recorded since you started using our product?

An interview is a qualitative research method that involves asking respondents a series of questions in order to gather information about a research subject. Interview questions can be close-ended or open-ended , and they prompt participants to provide valid information that is useful to the research. 

An interview may also be structured, semi-structured , or unstructured , and this further influences the types of questions they include. Structured interviews are made up of more close-ended questions because they aim at gathering quantitative data while unstructured interviews consist, primarily, of open-ended questions that allow the researcher to collect qualitative information from respondents. 

You can conduct interview research by scheduling a physical meeting with respondents, through a telephone conversation, and via digital media and video conferencing platforms like Skype and Zoom. Alternatively, you can use Formplus surveys and questionnaires for your interview. 

Examples of interview questions include: 

• What challenges did you face while using our product?
• What specific needs did our product meet?
• What would you like us to improve our service delivery?

Quantitative Research Questions

Quantitative research questions are questions that are used to gather quantifiable data from research subjects. These types of research questions are usually more specific and direct because they aim at collecting information that can be measured; that is, statistical information. 

Types of Quantitative Research Questions

• Descriptive Research Questions

Descriptive research questions are inquiries that researchers use to gather quantifiable data about the attributes and characteristics of research subjects. These types of questions primarily seek responses that reveal existing patterns in the nature of the research subjects. 

It is important to note that descriptive research questions are not concerned with the causative factors of the discovered attributes and characteristics. Rather, they focus on the “what”; that is, describing the subject of the research without paying attention to the reasons for its occurrence. 

Descriptive research questions are typically closed-ended because they aim at gathering definite and specific responses from research participants. Also, they can be used in customer experience surveys and market research to collect information about target markets and consumer behaviors. 

Descriptive Research Question Examples

• How often do you make use of our fitness application?
• How much would you be willing to pay for this product?

• Comparative Research Questions

A comparative research question is a type of quantitative research question that is used to gather information about the differences between two or more research subjects across different variables. These types of questions help the researcher to identify distinct features that mark one research subject from the other while highlighting existing similarities. 

Asking comparative research questions in market research surveys can provide insights on how your product or service matches its competitors. In addition, it can help you to identify the strengths and weaknesses of your product for a better competitive advantage.  

The 5 steps involved in the framing of comparative research questions are: 

• Choose your starting phrase
• Identify and name the dependent variable
• Identify the groups you are interested in
• Identify the appropriate adjoining text
• Write out the comparative research question

Comparative Research Question Samples 

• What are the differences between a landline telephone and a smartphone?
• What are the differences between work-from-home and on-site operations?

• Relationship-based Research Questions  

Just like the name suggests, a relationship-based research question is one that inquires into the nature of the association between two research subjects within the same demographic. These types of research questions help you to gather information pertaining to the nature of the association between two research variables. 

Relationship-based research questions are also known as correlational research questions because they seek to clearly identify the link between 2 variables. 

Read: Correlational Research Designs: Types, Examples & Methods

Examples of relationship-based research questions include: 

• What is the relationship between purchasing power and the business site?
• What is the relationship between the work environment and workforce turnover?

Examples of a Good Research Question

Since research questions lie at the core of any systematic investigations, it is important to know how to frame a good research question. The right research questions will help you to gather the most objective responses that are useful to your systematic investigation. 

A good research question is one that requires impartial responses and can be answered via existing sources of information. Also, a good research question seeks answers that actively contribute to a body of knowledge; hence, it is a question that is yet to be answered in your specific research context.

• Open-Ended Questions

 An open-ended question is a type of research question that does not restrict respondents to a set of premeditated answer options. In other words, it is a question that allows the respondent to freely express his or her perceptions and feelings towards the research subject. 

Examples of Open-ended Questions

• How do you deal with stress in the workplace?
• What is a typical day at work like for you?
• Close-ended Questions

A close-ended question is a type of survey question that restricts respondents to a set of predetermined answers such as multiple-choice questions . Close-ended questions typically require yes or no answers and are commonly used in quantitative research to gather numerical data from research participants. 

Examples of Close-ended Questions

• Did you enjoy this event?
• How likely are you to recommend our services?
• Very Likely
• Somewhat Likely
• Likert Scale Questions

A Likert scale question is a type of close-ended question that is structured as a 3-point, 5-point, or 7-point psychometric scale . This type of question is used to measure the survey respondent’s disposition towards multiple variables and it can be unipolar or bipolar in nature. 

Example of Likert Scale Questions

• How satisfied are you with our service delivery?
• Very dissatisfied
• Not satisfied
• Very satisfied
• Rating Scale Questions

A rating scale question is a type of close-ended question that seeks to associate a specific qualitative measure (rating) with the different variables in research. It is commonly used in customer experience surveys, market research surveys, employee reviews, and product evaluations. 

Example of Rating Questions

• How would you rate our service delivery?

  Examples of a Bad Research Question

Knowing what bad research questions are would help you avoid them in the course of your systematic investigation. These types of questions are usually unfocused and often result in research biases that can negatively impact the outcomes of your systematic investigation. 

• Loaded Questions

A loaded question is a question that subtly presupposes one or more unverified assumptions about the research subject or participant. This type of question typically boxes the respondent in a corner because it suggests implicit and explicit biases that prevent objective responses. 

Example of Loaded Questions

• Have you stopped smoking?
• Where did you hide the money?
• Negative Questions

A negative question is a type of question that is structured with an implicit or explicit negator. Negative questions can be misleading because they upturn the typical yes/no response order by requiring a negative answer for affirmation and an affirmative answer for negation. 

Examples of Negative Questions

• Would you mind dropping by my office later today?
• Didn’t you visit last week?
• Leading Questions  

A l eading question is a type of survey question that nudges the respondent towards an already-determined answer. It is highly suggestive in nature and typically consists of biases and unverified assumptions that point toward its premeditated responses. 

Examples of Leading Questions

• If you enjoyed this service, would you be willing to try out our other packages?
• Our product met your needs, didn’t it?

Read More: Leading Questions: Definition, Types, and Examples

How to Use Formplus as Online Research Questionnaire Tool  

With Formplus, you can create and administer your online research questionnaire easily. In the form builder, you can add different form fields to your questionnaire and edit these fields to reflect specific research questions for your systematic investigation. 

Here is a step-by-step guide on how to create an online research questionnaire with Formplus: 

• Sign in to your Formplus accoun t, then click on the “create new form” button in your dashboard to access the Form builder.

• In the form builder, add preferred form fields to your online research questionnaire by dragging and dropping them into the form. Add a title to your form in the title block. You can edit form fields by clicking on the “pencil” icon on the right corner of each form field.

• Save the form to access the customization section of the builder. Here, you can tweak the appearance of your online research questionnaire by adding background images, changing the form font, and adding your organization’s logo.

• Finally, copy your form link and share it with respondents. You can also use any of the multiple sharing options available.

Conclusion  

The success of your research starts with framing the right questions to help you collect the most valid and objective responses. Be sure to avoid bad research questions like loaded and negative questions that can be misleading and adversely affect your research data and outcomes. 

Your research questions should clearly reflect the aims and objectives of your systematic investigation while laying emphasis on specific contexts. To help you seamlessly gather responses for your research questions, you can create an online research questionnaire on Formplus.  

Connect to Formplus, Get Started Now - It's Free!

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Qualitative Research Questions: Gain Powerful Insights + 25 Examples

We review the basics of qualitative research questions, including their key components, how to craft them effectively, & 25 example questions.

Einstein was many things—a physicist, a philosopher, and, undoubtedly, a mastermind. He also had an incredible way with words. His quote, "Everything that can be counted does not necessarily count; everything that counts cannot necessarily be counted," is particularly poignant when it comes to research. 

Some inquiries call for a quantitative approach, for counting and measuring data in order to arrive at general conclusions. Other investigations, like qualitative research, rely on deep exploration and understanding of individual cases in order to develop a greater understanding of the whole. That’s what we’re going to focus on today.

Qualitative research questions focus on the "how" and "why" of things, rather than the "what". They ask about people's experiences and perceptions , and can be used to explore a wide range of topics.

The following article will discuss the basics of qualitative research questions, including their key components, and how to craft them effectively. You'll also find 25 examples of effective qualitative research questions you can use as inspiration for your own studies.

Let’s get started!

What are qualitative research questions, and when are they used?

When researchers set out to conduct a study on a certain topic, their research is chiefly directed by an overarching question . This question provides focus for the study and helps determine what kind of data will be collected.

By starting with a question, we gain parameters and objectives for our line of research. What are we studying? For what purpose? How will we know when we’ve achieved our goals?

Of course, some of these questions can be described as quantitative in nature. When a research question is quantitative, it usually seeks to measure or calculate something in a systematic way.

For example:

• How many people in our town use the library?
• What is the average income of families in our city?
• How much does the average person weigh?

Other research questions, however—and the ones we will be focusing on in this article—are qualitative in nature. Qualitative research questions are open-ended and seek to explore a given topic in-depth.

According to the Australian & New Zealand Journal of Psychiatry , “Qualitative research aims to address questions concerned with developing an understanding of the meaning and experience dimensions of humans’ lives and social worlds.”

This type of research can be used to gain a better understanding of people’s thoughts, feelings and experiences by “addressing questions beyond ‘what works’, towards ‘what works for whom when, how and why, and focusing on intervention improvement rather than accreditation,” states one paper in Neurological Research and Practice .

Qualitative questions often produce rich data that can help researchers develop hypotheses for further quantitative study.

• What are people’s thoughts on the new library?
• How does it feel to be a first-generation student at our school?
• How do people feel about the changes taking place in our town?

As stated by a paper in Human Reproduction , “...‘qualitative’ methods are used to answer questions about experience, meaning, and perspective, most often from the standpoint of the participant. These data are usually not amenable to counting or measuring.”

Both quantitative and qualitative questions have their uses; in fact, they often complement each other. A well-designed research study will include a mix of both types of questions in order to gain a fuller understanding of the topic at hand.

If you would like to recruit unlimited participants for qualitative research for free and only pay for the interview you conduct, try using Respondent  today. 

Crafting qualitative research questions for powerful insights

Now that we have a basic understanding of what qualitative research questions are and when they are used, let’s take a look at how you can begin crafting your own.

According to a study in the International Journal of Qualitative Studies in Education, there is a certain process researchers should follow when crafting their questions, which we’ll explore in more depth.

1. Beginning the process 

Start with a point of interest or curiosity, and pose a draft question or ‘self-question’. What do you want to know about the topic at hand? What is your specific curiosity? You may find it helpful to begin by writing several questions.

For example, if you’re interested in understanding how your customer base feels about a recent change to your product, you might ask: 

• What made you decide to try the new product?
• How do you feel about the change?
• What do you think of the new design/functionality?
• What benefits do you see in the change?

2. Create one overarching, guiding question 

At this point, narrow down the draft questions into one specific question. “Sometimes, these broader research questions are not stated as questions, but rather as goals for the study.”

As an example of this, you might narrow down these three questions: 

into the following question: 

• What are our customers’ thoughts on the recent change to our product?

3. Theoretical framing 

As you read the relevant literature and apply theory to your research, the question should be altered to achieve better outcomes. Experts agree that pursuing a qualitative line of inquiry should open up the possibility for questioning your original theories and altering the conceptual framework with which the research began.

If we continue with the current example, it’s possible you may uncover new data that informs your research and changes your question. For instance, you may discover that customers’ feelings about the change are not just a reaction to the change itself, but also to how it was implemented. In this case, your question would need to reflect this new information: 

• How did customers react to the process of the change, as well as the change itself?

4. Ethical considerations 

A study in the International Journal of Qualitative Studies in Education stresses that ethics are “a central issue when a researcher proposes to study the lives of others, especially marginalized populations.” Consider how your question or inquiry will affect the people it relates to—their lives and their safety. Shape your question to avoid physical, emotional, or mental upset for the focus group.

In analyzing your question from this perspective, if you feel that it may cause harm, you should consider changing the question or ending your research project. Perhaps you’ve discovered that your question encourages harmful or invasive questioning, in which case you should reformulate it.

5. Writing the question 

The actual process of writing the question comes only after considering the above points. The purpose of crafting your research questions is to delve into what your study is specifically about” Remember that qualitative research questions are not trying to find the cause of an effect, but rather to explore the effect itself.

Your questions should be clear, concise, and understandable to those outside of your field. In addition, they should generate rich data. The questions you choose will also depend on the type of research you are conducting: 

• If you’re doing a phenomenological study, your questions might be open-ended, in order to allow participants to share their experiences in their own words.
• If you’re doing a grounded-theory study, your questions might be focused on generating a list of categories or themes.
• If you’re doing ethnography, your questions might be about understanding the culture you’re studying.

Whenyou have well-written questions, it is much easier to develop your research design and collect data that accurately reflects your inquiry.

In writing your questions, it may help you to refer to this simple flowchart process for constructing questions:

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25 examples of expertly crafted qualitative research questions

It's easy enough to cover the theory of writing a qualitative research question, but sometimes it's best if you can see the process in practice. In this section, we'll list 25 examples of B2B and B2C-related qualitative questions.

Let's begin with five questions. We'll show you the question, explain why it's considered qualitative, and then give you an example of how it can be used in research.

1. What is the customer's perception of our company's brand?

Qualitative research questions are often open-ended and invite respondents to share their thoughts and feelings on a subject. This question is qualitative because it seeks customer feedback on the company's brand. 

This question can be used in research to understand how customers feel about the company's branding, what they like and don't like about it, and whether they would recommend it to others.

2. Why do customers buy our product?

This question is also qualitative because it seeks to understand the customer's motivations for purchasing a product. It can be used in research to identify the reasons  customers buy a certain product, what needs or desires the product fulfills for them, and how they feel about the purchase after using the product.

3. How do our customers interact with our products?

Again, this question is qualitative because it seeks to understand customer behavior. In this case, it can be used in research to see how customers use the product, how they interact with it, and what emotions or thoughts the product evokes in them.

4. What are our customers' biggest frustrations with our products?

By seeking to understand customer frustrations, this question is qualitative and can provide valuable insights. It can be used in research to help identify areas in which the company needs to make improvements with its products.

5. How do our customers feel about our customer service?

Rather than asking why customers like or dislike something, this question asks how they feel. This qualitative question can provide insights into customer satisfaction or dissatisfaction with a company. 

This type of question can be used in research to understand what customers think of the company's customer service and whether they feel it meets their needs.

20 more examples to refer to when writing your question

Now that you’re aware of what makes certain questions qualitative, let's move into 20 more examples of qualitative research questions:

• How do your customers react when updates are made to your app interface?
• How do customers feel when they complete their purchase through your ecommerce site?
• What are your customers' main frustrations with your service?
• How do people feel about the quality of your products compared to those of your competitors?
• What motivates customers to refer their friends and family members to your product or service?
• What are the main benefits your customers receive from using your product or service?
• How do people feel when they finish a purchase on your website?
• What are the main motivations behind customer loyalty to your brand?
• How does your app make people feel emotionally?
• For younger generations using your app, how does it make them feel about themselves?
• What reputation do people associate with your brand?
• How inclusive do people find your app?
• In what ways are your customers' experiences unique to them?
• What are the main areas of improvement your customers would like to see in your product or service?
• How do people feel about their interactions with your tech team?
• What are the top five reasons people use your online marketplace?
• How does using your app make people feel in terms of connectedness?
• What emotions do people experience when they're using your product or service?
• Aside from the features of your product, what else about it attracts customers?
• How does your company culture make people feel?

As you can see, these kinds of questions are completely open-ended. In a way, they allow the research and discoveries made along the way to direct the research. The questions are merely a starting point from which to explore.

This video offers tips on how to write good qualitative research questions, produced by Qualitative Research Expert, Kimberly Baker.

Wrap-up: crafting your own qualitative research questions.

Over the course of this article, we've explored what qualitative research questions are, why they matter, and how they should be written. Hopefully you now have a clear understanding of how to craft your own.

Remember, qualitative research questions should always be designed to explore a certain experience or phenomena in-depth, in order to generate powerful insights. As you write your questions, be sure to keep the following in mind:

• Are you being inclusive of all relevant perspectives?
• Are your questions specific enough to generate clear answers?
• Will your questions allow for an in-depth exploration of the topic at hand?
• Do the questions reflect your research goals and objectives?

If you can answer "yes" to all of the questions above, and you've followed the tips for writing qualitative research questions we shared in this article, then you're well on your way to crafting powerful queries that will yield valuable insights.

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Asking the right questions in the right way is the key to research success. That’s true for not just the discussion guide but for every step of a research project. Following are 100+ questions that will take you from defining your research objective through  screening and participant discussions.

Fill out the form below to access free e-book! 

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• Writing Strong Research Questions | Criteria & Examples

Writing Strong Research Questions | Criteria & Examples

Published on 30 October 2022 by Shona McCombes . Revised on 12 December 2023.

A research question pinpoints exactly what you want to find out in your work. A good research question is essential to guide your research paper , dissertation , or thesis .

All research questions should be:

• Focused on a single problem or issue
• Researchable using primary and/or secondary sources
• Feasible to answer within the timeframe and practical constraints
• Specific enough to answer thoroughly
• Complex enough to develop the answer over the space of a paper or thesis
• Relevant to your field of study and/or society more broadly

Table of contents

How to write a research question, what makes a strong research question, research questions quiz, frequently asked questions.

You can follow these steps to develop a strong research question:

• Choose your topic
• Do some preliminary reading about the current state of the field
• Narrow your focus to a specific niche
• Identify the research problem that you will address

The way you frame your question depends on what your research aims to achieve. The table below shows some examples of how you might formulate questions for different purposes.

Using your research problem to develop your research question

Note that while most research questions can be answered with various types of research , the way you frame your question should help determine your choices.

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Research questions anchor your whole project, so it’s important to spend some time refining them. The criteria below can help you evaluate the strength of your research question.

Focused and researchable

Feasible and specific, complex and arguable, relevant and original.

The way you present your research problem in your introduction varies depending on the nature of your research paper . A research paper that presents a sustained argument will usually encapsulate this argument in a thesis statement .

A research paper designed to present the results of empirical research tends to present a research question that it seeks to answer. It may also include a hypothesis – a prediction that will be confirmed or disproved by your research.

As you cannot possibly read every source related to your topic, it’s important to evaluate sources to assess their relevance. Use preliminary evaluation to determine whether a source is worth examining in more depth.

This involves:

• Reading abstracts , prefaces, introductions , and conclusions
• Looking at the table of contents to determine the scope of the work
• Consulting the index for key terms or the names of important scholars

An essay isn’t just a loose collection of facts and ideas. Instead, it should be centered on an overarching argument (summarised in your thesis statement ) that every part of the essay relates to.

The way you structure your essay is crucial to presenting your argument coherently. A well-structured essay helps your reader follow the logic of your ideas and understand your overall point.

A research hypothesis is your proposed answer to your research question. The research hypothesis usually includes an explanation (‘ x affects y because …’).

A statistical hypothesis, on the other hand, is a mathematical statement about a population parameter. Statistical hypotheses always come in pairs: the null and alternative hypotheses. In a well-designed study , the statistical hypotheses correspond logically to the research hypothesis.

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Examples of Good and Bad Research Questions

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Written by  Scribendi

So, you've got a research grant in your sights or you've been admitted to your school of choice, and you now have to write up a proposal for the work you want to perform. You know your topic, have done some reading, and you've got a nice quiet place where nobody will bother you while you try to decide where you'll go from here. The question looms:     

What Is a Research Question?

Your research question will be your focus, the sentence you refer to when you need to remember why you're researching. It will encapsulate what drives you and be something your field needs an answer for but doesn't have yet. 

Whether it seeks to describe a phenomenon, compare things, or show how one variable influences another, a research question always does the same thing: it guides research that will be judged based on how well it addresses the question.

So, what makes a research question good or bad? This article will provide examples of good and bad research questions and use them to illustrate both of their common characteristics so that you can evaluate your research question and improve it to suit your needs.

How to Choose a Research Question

At the start of your research paper, you might be wondering, "What is a good research question?"

A good research question focuses on one researchable problem relevant to your subject area.

To write a research paper , first make sure you have a strong, relevant topic. Then, conduct some preliminary research around that topic. It's important to complete these two initial steps because your research question will be formulated based on this research.

With this in mind, let's review the steps that help us write good research questions.

1. Select a Relevant Topic

When selecting a topic to form a good research question, it helps to start broad. What topics interest you most? It helps when you care about the topic you're researching!

Have you seen a movie recently that you enjoyed? How about a news story? If you can't think of anything, research different topics on Google to see which ones intrigue you the most and can apply to your assignment.

Also, before settling on a research topic, make sure it's relevant to your subject area or to society as a whole. This is an important aspect of developing your research question, because, in general, your research should add value to existing knowledge .

2. Thoroughly Research the Topic

Now that you've chosen a broad but relevant topic for your paper, research it thoroughly to see which avenues you might want to explore further.

For example, let's say you decide on the broad topic of search engines. During this research phase, try skimming through sources that are unbiased, current, and relevant, such as academic journals or sources in your university library.

Check out: 21 Legit Research Databases for Free Articles in 2022

Pay close attention to the subtopics that come up during research, such as the following: Which search engines are the most commonly used? Why do some search engines dominate specific regions? How do they really work or affect the research of scientists and scholars?

Be on the lookout for any gaps or limitations in the research. Identifying the groups or demographics that are most affected by your topic is also helpful, in case that's relevant to your work.

3. Narrow Your Topic to a Single Point

Now that you've spent some time researching your broad topic, it's time to narrow it down to one specific subject. A topic like search engines is much too broad to develop a research paper around. What specifically about search engines could you explore?

When refining your topic, be careful not to be either too narrow or too broad. You can ask yourself the following questions during this phase:

Can I cover this topic within the scope of my paper, or would it require longer, heavier research? (In this case, you'd need to be more specific.)

Conversely, is there not enough research about my topic to write a paper? (In this case, you'd need to be broader.)

Keep these things in mind as you narrow down your topic. You can always expand your topic later if you have the time and research materials.

4. Identify a Problem Related to Your Topic

When narrowing down your topic, it helps to identify a single issue or problem on which to base your research. Ask open-ended questions, such as why is this topic important to you or others? Essentially, have you identified the answer to "so what"?

For example, after asking these questions about our search engine topic, we might focus only on the issue of how search engines affect research in a specific field. Or, more specifically, how search engine algorithms manipulate search results and prevent us from finding the critical research we need.

Asking these "so what" questions will help us brainstorm examples of research questions we can ask in our field of study.

5. Turn Your Problem into a Question

Now that you have your main issue or problem, it's time to write your research question. Do this by reviewing your topic's big problem and formulating a question that your research will answer.

For example, ask, "so what?" about your search engine topic. You might realize that the bigger issue is that you, as a researcher, aren't getting the relevant information you need from search engines.

How can we use this information to develop a research question? We might phrase the research question as follows:

"What effect does the Google search engine algorithm have on online research conducted in the field of neuroscience?"

Note how specific we were with the type of search engine, the field of study, and the research method. It's also important to remember that your research question should not have an easy yes or no answer. It should be a question with a complex answer that can be discovered through research and analysis.

Perfect Your Paper

Hire an expert academic editor , or get a free sample, how to find good research topics for your research.

It can be fun to browse a myriad of research topics for your paper, but there are a few important things to keep in mind.

First, make sure you've understood your assignment. You don't want to pick a topic that's not relevant to the assignment goal. Your instructor can offer good topic suggestions as well, so if you get stuck, ask them!

Next, try to search for a broad topic that interests you. Starting broad gives you more options to work with. Some research topic examples include infectious diseases, European history, and smartphones .

Then, after some research, narrow your topic to something specific by extracting a single element from that subject. This could be a current issue on that topic, a major question circulating around that topic, or a specific region or group of people affected by that topic.

It's important that your research topic is focused. Focus lets you clearly demonstrate your understanding of the topic with enough details and examples to fit the scope of your project.

For example, if Jane Austen is your research topic, that might be too broad for a five-page paper! However, you could narrow it down to a single book by Austen or a specific perspective.

To keep your research topic focused, try creating a mind map. This is where you put your broad topic in a circle and create a few circles around it with similar ideas that you uncovered during your research. 

Mind maps can help you visualize the connections between topics and subtopics. This could help you simplify the process of eliminating broad or uninteresting topics or help you identify new relationships between topics that you didn't previously notice. 

Keeping your research topic focused will help you when it comes to writing your research question!

2. Researchable

A researchable question should have enough available sources to fill the scope of your project without being overwhelming. If you find that the research is never-ending, you're going to be very disappointed at the end of your paper—because you won't be able to fit everything in! If you are in this fix, your research question is still too broad.

Search for your research topic's keywords in trusted sources such as journals, research databases , or dissertations in your university library. Then, assess whether the research you're finding is feasible and realistic to use.

If there's too much material out there, narrow down your topic by industry, region, or demographic. Conversely, if you don't find enough research on your topic, you'll need to go broader. Try choosing two works by two different authors instead of one, or try choosing three poems by a single author instead of one.

3. Reasonable

Make sure that the topic for your research question is a reasonable one to pursue. This means it's something that can be completed within your timeframe and offers a new perspective on the research.

Research topics often end up being summaries of a topic, but that's not the goal. You're looking for a way to add something relevant and new to the topic you're exploring. To do so, here are two ways to uncover strong, reasonable research topics as you conduct your preliminary research:

Check the ends of journal articles for sections with questions for further discussion. These make great research topics because they haven't been explored!

Check the sources of articles in your research. What points are they bringing up? Is there anything new worth exploring? Sometimes, you can use sources to expand your research and more effectively narrow your topic.

4. Specific

For your research topic to stand on its own, it should be specific. This means that it shouldn't be easily mistaken for another topic that's already been written about.

If you are writing about a topic that has been written about, such as consumer trust, it should be distinct from everything that's been written about consumer trust so far.

There is already a lot of research done on consumer trust in specific products or services in the US. Your research topic could focus on consumer trust in products and services in a different region, such as a developing country.

If your research feels similar to existing articles, make sure to drive home the differences.

Whether it's developed for a thesis or another assignment, a good research topic question should be complex enough to let you expand on it within the scope of your paper.

For example, let's say you took our advice on researching a topic you were interested in, and that topic was a new Bridezilla reality show. But when you began to research it, you couldn't find enough information on it, or worse, you couldn't find anything scholarly.

In short, Bridezilla reality shows aren't complex enough to build your paper on. Instead of broadening the topic to all reality TV shows, which might be too overwhelming, you might consider choosing a topic about wedding reality TV shows specifically.

This would open you up to more research that could be complex enough to write a paper on without being too overwhelming or narrow.

6. Relevant

Because research papers aim to contribute to existing research that's already been explored, the relevance of your topic within your subject area can't be understated.

Your research topic should be relevant enough to advance understanding in a specific area of study and build on what's already been researched. It shouldn't duplicate research or try to add to it in an irrelevant way.

For example, you wouldn't choose a research topic like malaria transmission in Northern Siberia if the mosquito that transmits malaria lives in Africa. This research topic simply isn't relevant to the typical location where malaria is transmitted, and the research could be considered a waste of resources.

Do Research Questions Differ between the Humanities, Social Sciences, and Hard Sciences?

The art and science of asking questions is the source of all knowledge. 

–Thomas Berger

First, a bit of clarification: While there are constants among research questions, no matter what you're writing about, you will use different standards for the humanities and social sciences than for hard sciences, such as chemistry. The former depends on subjectivity and the perspective of the researcher, while the latter requires answers that must be empirically tested and replicable.

For instance, if you research Charles Dickens' writing influences, you will have to explain your stance and observations to the reader before supporting them with evidence. If you research improvements in superconductivity in room-temperature material, the reader will not only need to understand and believe you but also duplicate your work to confirm that you are correct.

Do Research Questions Differ between the Different Types of Research?

Research questions help you clarify the path your research will take. They are answered in your research paper and usually stated in the introduction.

There are two main types of research—qualitative and quantitative. 

If you're conducting quantitative research, it means you're collecting numerical, quantifiable data that can be measured, such as statistical information.

Qualitative research aims to understand experiences or phenomena, so you're collecting and analyzing non-numerical data, such as case studies or surveys.

The structure and content of your research question will change depending on the type of research you're doing. However, the definition and goal of a research question remains the same: a specific, relevant, and focused inquiry that your research answers.

Below, we'll explore research question examples for different types of research.

Comparative Research

Comparative research questions are designed to determine whether two or more groups differ based on a dependent variable. These questions allow researchers to uncover similarities and differences between the groups tested.

Because they compare two groups with a dependent variable, comparative research questions usually start with "What is the difference in…"

A strong comparative research question example might be the following:

"What is the difference in the daily caloric intake of American men and women?" ( Source .)

In the above example, the dependent variable is daily caloric intake and the two groups are American men and women.

A poor comparative research example might not aim to explore the differences between two groups or it could be too easily answered, as in the following example:

"Does daily caloric intake affect American men and women?"

Always ensure that your comparative research question is focused on a comparison between two groups based on a dependent variable.

Descriptive Research

Descriptive research questions help you gather data about measurable variables. Typically, researchers asking descriptive research questions aim to explain how, why, or what.

These research questions tend to start with the following:

What percentage?

How likely?

What proportion?

For example, a good descriptive research question might be as follows:

"What percentage of college students have felt depressed in the last year?" ( Source .)

A poor descriptive research question wouldn't be as precise. This might be something similar to the following:

"What percentage of teenagers felt sad in the last year?"

The above question is too vague, and the data would be overwhelming, given the number of teenagers in the world. Keep in mind that specificity is key when it comes to research questions!

Correlational Research

Correlational research measures the statistical relationship between two variables, with no influence from any other variable. The idea is to observe the way these variables interact with one another. If one changes, how is the other affected?

When it comes to writing a correlational research question, remember that it's all about relationships. Your research would encompass the relational effects of one variable on the other.

For example, having an education (variable one) might positively or negatively correlate with the rate of crime (variable two) in a specific city. An example research question for this might be written as follows:

"Is there a significant negative correlation between education level and crime rate in Los Angeles?"

A bad correlational research question might not use relationships at all. In fact, correlational research questions are often confused with causal research questions, which imply cause and effect. For example:

"How does the education level in Los Angeles influence the crime rate?"

The above question wouldn't be a good correlational research question because the relationship between Los Angeles and the crime rate is already inherent in the question—we are already assuming the education level in Los Angeles affects the crime rate in some way.

Be sure to use the right format if you're writing a correlational research question.

How to Avoid a Bad Question

Ask the right questions, and the answers will always reveal themselves. 

–Oprah Winfrey

If finding the right research question was easy, doing research would be much simpler. However, research does not provide useful information if the questions have easy answers (because the questions are too simple, narrow, or general) or answers that cannot be reached at all (because the questions have no possible answer, are too costly to answer, or are too broad in scope).

For a research question to meet scientific standards, its answer cannot consist solely of opinion (even if the opinion is popular or logically reasoned) and cannot simply be a description of known information.

However, an analysis of what currently exists can be valuable, provided that there is enough information to produce a useful analysis. If a scientific research question offers results that cannot be tested, measured, or duplicated, it is ineffective.

Bad Research Question Examples

Here are examples of bad research questions with brief explanations of what makes them ineffective for the purpose of research.

"What's red and bad for your teeth?"

This question has an easy, definitive answer (a brick), is too vague (What shade of red? How bad?), and isn't productive.

"Do violent video games cause players to act violently?"

This question also requires a definitive answer (yes or no), does not invite critical analysis, and allows opinion to influence or provide the answer.

"How many people were playing balalaikas while living in Moscow on July 8, 2019?"

This question cannot be answered without expending excessive amounts of time, money, and resources. It is also far too specific. Finally, it doesn't seek new insight or information, only a number that has no conceivable purpose.

How to Write a Research Question

The quality of a question is not judged by its complexity but by the complexity of thinking it provokes. 

–Joseph O'Connor

What makes a good research question? A good research question topic is clear and focused. If the reader has to waste time wondering what you mean, you haven't phrased it effectively.

It also needs to be interesting and relevant, encouraging the reader to come along with you as you explain how you reached an answer. 

Finally, once you explain your answer, there should be room for astute or interested readers to use your question as a basis to conduct their own research. If there is nothing for you to say in your conclusion beyond "that's the truth," then you're setting up your research to be challenged.

Good Research Question Examples

Here are some examples of good research questions. Take a look at the reasoning behind their effectiveness.

"What are the long-term effects of using activated charcoal in place of generic toothpaste for routine dental care?"

This question is specific enough to prevent digressions, invites measurable results, and concerns information that is both useful and interesting. Testing could be conducted in a reasonable time frame, without excessive cost, and would allow other researchers to follow up, regardless of the outcome.

"Why do North American parents feel that violent video game content has a negative influence on their children?"

While this does carry an assumption, backing up that assumption with observable proof will allow for analysis of the question, provide insight on a significant subject, and give readers something to build on in future research. 

It also discusses a topic that is recognizably relevant. (In 2022, at least. If you are reading this article in the future, there might already be an answer to this question that requires further analysis or testing!)

"To what extent has Alexey Arkhipovsky's 2013 album, Insomnia , influenced gender identification in Russian culture?"

While it's tightly focused, this question also presents an assumption (that the music influenced gender identification) and seeks to prove or disprove it. This allows for the possibilities that the music had no influence at all or had a demonstrable impact.

Answering the question will involve explaining the context and using many sources so that the reader can follow the logic and be convinced of the author's findings. The results (be they positive or negative) will also open the door to countless other studies.

How to Turn a Bad Research Question into a Good One

If something is wrong, fix it if you can. But train yourself not to worry. Worry never fixes anything.

–Ernest Hemingway

How do you turn something that won't help your research into something that will? Start by taking a step back and asking what you are expected to produce. While there are any number of fascinating subjects out there, a grant paying you to examine income disparity in Japan is not going to warrant an in-depth discussion of South American farming pollution. 

Use these expectations to frame your initial topic and the subject that your research should be about, and then conduct preliminary research into that subject. If you spot a knowledge gap while researching, make a note of it, and add it to your list of possible questions.

If you already have a question that is relevant to your topic but has flaws, identify the issues and see if they can be addressed. In addition, if your question is too broad, try to narrow it down enough to make your research feasible.

Especially in the sciences, if your research question will not produce results that can be replicated, determine how you can change it so a reader can look at what you've done and go about repeating your actions so they can see that you are right.

Moreover, if you would need 20 years to produce results, consider whether there is a way to tighten things up to produce more immediate results. This could justify future research that will eventually reach that lofty goal.

If all else fails, you can use the flawed question as a subtopic and try to find a better question that fits your goals and expectations.

Parting Advice

When you have your early work edited, don't be surprised if you are told that your research question requires revision. Quite often, results or the lack thereof can force a researcher to shift their focus and examine a less significant topic—or a different facet of a known issue—because testing did not produce the expected result. 

If that happens, take heart. You now have the tools to assess your question, find its flaws, and repair them so that you can complete your research with confidence and publish something you know your audience will read with fascination.

Of course, if you receive affirmation that your research question is strong or are polishing your work before submitting it to a publisher, you might just need a final proofread to ensure that your confidence is well placed. Then, you can start pursuing something new that the world does not yet know (but will know) once you have your research question down.

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415 Research Question Examples Across 15 Disciplines

A research question is a clearly formulated query that delineates the scope and direction of an investigation. It serves as the guiding light for scholars, helping them to dissect, analyze, and comprehend complex phenomena. Beyond merely seeking answers, a well-crafted research question ensures that the exploration remains focused and goal-oriented.

The significance of framing a clear, concise, and researchable question cannot be overstated. A well-defined question not only clarifies the objective of the research but also determines the methodologies and tools a researcher will employ. A concise question ensures precision, eliminating the potential for ambiguity or misinterpretation. Furthermore, the question must be researchable—posing a question that is too broad, too subjective, or unanswerable can lead to inconclusive results or an endless loop of investigation. In essence, the foundation of any meaningful academic endeavor rests on the articulation of a compelling and achievable research question.

Research questions can be categorized based on their intent and the nature of the information they seek. Recognizing the different types is essential for crafting an effective inquiry and guiding the research process. Let's delve into the various categories:

• Descriptive Research Questions: These types of questions aim to outline and characterize specific phenomena or attributes. They seek to provide a clear picture of a situation or context without necessarily diving into causal relationships. For instance, a question like "What are the main symptoms of the flu?" is descriptive as it seeks to list the symptoms.
• Explanatory (or Causal) Research Questions: Explanatory questions delve deeper, trying to uncover the reasons or causes behind certain phenomena. They are particularly common in experimental research where researchers are attempting to establish cause-and-effect relationships. An example might be, "Does smoking increase the risk of lung cancer?"
• Exploratory Research Questions: As the name suggests, these questions are used when researchers are entering uncharted territories. They are designed to gather preliminary information on topics that haven't been studied extensively. A question like "How do emerging technologies impact remote tribal communities?" can be seen as exploratory if there's limited existing research on the topic.
• Comparative Research Questions: These questions are formulated when the objective is to compare two or more groups, conditions, or variables. Comparative questions might look like "How do test scores differ between students who study regularly and those who cram?"
• Predictive Research Questions: The goal here is to forecast or predict potential outcomes based on certain variables or conditions. Predictive research might pose questions such as "Based on current climate trends, how will average global temperatures change by 2050?"

Here are examples of research questions across various disciplines, shedding light on queries that stimulate intellectual curiosity and advancement. In this post, we will delve into disciplines ranging from the Natural Sciences, such as Physics and Biology, to the Social Sciences, including Sociology and Anthropology, as well as the Humanities, like Literature and Philosophy. We'll also explore questions from fields as varied as Health Sciences, Engineering, Business, Environmental Sciences, Mathematics, Education, Law, Agriculture, Arts, Computer Science, Architecture, and Languages. This comprehensive overview aims to illustrate the breadth and depth of inquiries that shape our world of knowledge.

Agriculture and forestry examples

Architecture and planning examples, arts and design examples, business and finance examples, computer science and informatics examples, education examples, engineering and technology examples, environmental sciences examples, health sciences examples, humanities examples, languages and linguistics examples, law examples, mathematics and statistics examples, natural sciences examples, social sciences examples.

• Descriptive: What are the primary factors that influence crop yield in temperate climates?
• Explanatory: Why do certain soil types yield higher grain production than others?
• Exploratory: How might new organic farming techniques influence soil health over a decade?
• Comparative: How do the growth rates differ between genetically modified and traditional corn crops?
• Predictive: Based on current climate models, how will changing rain patterns impact wheat production in the next 20 years?

Animal science

• Descriptive: What are the common behavioral traits of domesticated cattle in grass-fed conditions?
• Explanatory: Why do certain breeds of chickens have a higher egg production rate?
• Exploratory: What potential benefits could arise from integrating tech wearables in livestock management?
• Comparative: How does the milk yield differ between Holstein and Jersey cows when given the same diet?
• Predictive: How might increasing global temperatures influence the reproductive cycles of swine?

Aquaculture

• Descriptive: What are the most commonly farmed fish species in Southeast Asia?
• Explanatory: Why do shrimp farms have a higher disease outbreak rate compared to fish farms?
• Exploratory: How might innovative recirculating aquaculture systems revolutionize the industry's environmental impact?
• Comparative: How do growth rates of salmon differ between open-net pens and land-based tanks?
• Predictive: What will be the impact of ocean acidification on mollusk farming over the next three decades?
• Descriptive: What tree species dominate the temperate rainforests of North America?
• Explanatory: Why are certain tree species more resistant to pest infestations?
• Exploratory: What are the potential benefits of integrating drone technology in forest health monitoring?
• Comparative: How do deforestation rates compare between legally protected and unprotected areas in the Amazon?
• Predictive: Given increasing global demand for timber, how might tree populations in Siberia change in the next half-century?

Horticulture

• Descriptive: What are the common characteristics of plants suitable for urban vertical farming?
• Explanatory: Why do roses require specific pH levels in the soil for optimal growth?
• Exploratory: What potential methods might promote year-round vegetable farming in colder regions?
• Comparative: How does fruit yield differ between traditionally planted orchards and high-density planting systems?
• Predictive: How might changing global temperatures affect wine grape production in traditional regions?

Soil science

• Descriptive: What are the main components of loamy soil?
• Explanatory: Why does clay-rich soil retain more water compared to sandy soil?
• Exploratory: How might biochar applications transform nutrient availability in degraded soils?
• Comparative: How do nutrient levels vary between soils managed with organic versus inorganic fertilizers?
• Predictive: Based on current farming practices, how will soil quality in the Midwest U.S. evolve over the next 30 years?

Architectural design

• Descriptive: What are the dominant architectural styles of public buildings constructed in the 21st century?
• Explanatory: Why do certain architectural elements from classical periods continue to influence modern designs?
• Exploratory: How might sustainable materials revolutionize the future of architectural design?
• Comparative: How do energy consumption levels differ between buildings with passive design elements and those without?
• Predictive: Based on urbanization trends, how will the design of residential buildings evolve in the next two decades?

Landscape architecture

• Descriptive: What are the primary components of a successful urban park design?
• Explanatory: Why do certain types of vegetation promote greater biodiversity in urban settings?
• Exploratory: What innovative techniques can be employed to restore and integrate wetlands into urban landscapes?
• Comparative: How does visitor satisfaction vary between nature-inspired landscapes and more structured, geometric designs?
• Predictive: With the effects of climate change, how might coastal landscape architecture adapt to rising sea levels over the coming century?

Urban planning

• Descriptive: What are the main components of a pedestrian-friendly city center?
• Explanatory: Why do certain urban layouts promote more efficient traffic flow than others?
• Exploratory: How might the integration of vertical farming impact urban food security and cityscape aesthetics?
• Comparative: How do the air quality levels differ between cities with green belts and those without?
• Predictive: Based on increasing telecommuting trends, how will urban planning strategies adjust to potentially reduced daily commutes in the future?

Graphic design

• Descriptive: What are the prevailing typography trends in modern branding?
• Explanatory: Why do certain color schemes evoke specific emotions or perceptions in consumers?
• Exploratory: How is augmented reality reshaping the landscape of interactive graphic design?
• Comparative: How do print and digital designs differ in terms of elements and principles when targeting a young adult audience?
• Predictive: Based on evolving digital platforms, what are potential future trends in web design aesthetics?

Industrial design

• Descriptive: What characterizes the ergonomic features of leading office chairs in the market?
• Explanatory: Why have minimalist designs become more prevalent in consumer electronics over the past decade?
• Exploratory: How might bio-inspired design influence the future of transportation vehicles?
• Comparative: How does user satisfaction differ between traditional versus modular product designs?
• Predictive: Given the push towards sustainability, how will material selection evolve in the next decade of product design?

Multimedia arts

• Descriptive: What techniques define the most popular virtual reality (VR) experiences currently available?
• Explanatory: Why do certain sound designs enhance immersion in video games more effectively than others?
• Exploratory: How might holographic technologies revolutionize stage performances or public installations in the future?
• Comparative: How do user engagement levels differ between 2D animations and 3D animations in educational platforms?
• Predictive: With the rise of augmented reality (AR) wearables, what might be the next frontier in multimedia art installations?

Performing arts

• Descriptive: What styles of dance are currently predominant in global theater productions?
• Explanatory: Why do certain rhythms or beats universally resonate with audiences across cultures?
• Exploratory: How might digital avatars or AI entities play roles in future theatrical performances?
• Comparative: How does audience reception differ between traditional plays and experimental, interactive performances?
• Predictive: Considering global digitalization, how might virtual theaters redefine the experience of live performances in the future?

Visual arts

• Descriptive: What themes are prevalent in contemporary art exhibitions worldwide?
• Explanatory: Why have mixed media installations gained prominence in the 21st-century art scene?
• Exploratory: How is the intersection of technology and art opening new mediums or platforms for artists?
• Comparative: How do traditional painting techniques, such as oil and watercolor, contrast in terms of texture and luminosity?
• Predictive: With the evolution of digital art platforms, how might the definition and appreciation of "original" artworks change in the coming years?

Entrepreneurship

• Descriptive: What are the main challenges faced by startups in the tech industry?
• Explanatory: Why do some entrepreneurial ventures succeed while others fail within their first five years?
• Exploratory: How are emerging digital platforms reshaping the entrepreneurial landscape?
• Comparative: How do funding opportunities for entrepreneurs differ between North America and Europe?
• Predictive: What sectors are predicted to see the most startup growth in the next decade?
• Descriptive: What are the primary sources of external funding for large corporations?
• Explanatory: Why did the stock market experience a significant drop in Q4 2022?
• Exploratory: How might blockchain technology revolutionize the future of banking?
• Comparative: How do the financial markets in developing countries compare to those in developed countries?
• Predictive: Based on current economic indicators, what is the forecasted health of the global economy for the next five years?

Human resources

• Descriptive: What are the most sought-after employee benefits in the tech industry?
• Explanatory: Why is there a high turnover rate in the retail sector?
• Exploratory: How might the rise of remote work affect HR practices in the next decade?
• Comparative: How do HR practices in multinational corporations differ from those in local companies?
• Predictive: What skills will be in highest demand in the workforce by 2030?
• Descriptive: What are the core responsibilities of middle management in large manufacturing firms?
• Explanatory: Why do some management strategies fail in diverse cultural environments?
• Exploratory: How are companies adapting their management structures in response to the gig economy?
• Comparative: How does management style in Eastern companies compare with Western businesses?
• Predictive: How might artificial intelligence reshape management practices in the next decade?
• Descriptive: What are the most effective digital marketing channels for e-commerce businesses?
• Explanatory: Why did a particular viral marketing campaign succeed in reaching a global audience?
• Exploratory: How might virtual reality change the landscape of product advertising?
• Comparative: How do marketing strategies differ between B2B and B2C sectors?
• Predictive: What consumer behaviors are forecasted to dominate online shopping trends in the next five years?

Operations research

• Descriptive: What are the primary optimization techniques used in supply chain management?
• Explanatory: Why do certain optimization algorithms perform better in specific industries?
• Exploratory: How can quantum computing impact the future of operations research?
• Comparative: How does operations strategy differ between service and manufacturing industries?
• Predictive: Based on current technological advancements, how might automation reshape supply chain strategies by 2035?

Artificial intelligence

• Descriptive: What are the primary algorithms used in deep learning?
• Explanatory: Why do certain neural network architectures outperform others in image recognition tasks?
• Exploratory: How might quantum computing influence the development of AI models?
• Comparative: How do reinforcement learning methods compare to supervised learning in game playing scenarios?
• Predictive: Based on current trends, how will AI impact the job market over the next decade?

Cybersecurity

• Descriptive: What are the most common types of cyberattacks reported in 2022?
• Explanatory: Why are certain industries more vulnerable to ransomware attacks?
• Exploratory: How might advances in quantum computing challenge existing encryption methods?
• Comparative: How do open-source software vulnerabilities compare to those in proprietary systems?
• Predictive: Given emerging technologies, what types of cyber threats will likely dominate in the next five years?

Data science

• Descriptive: What are the main tools used by data scientists in large-scale data analysis?
• Explanatory: Why does algorithm X yield more accurate predictions than algorithm Y for certain datasets?
• Exploratory: How can machine learning models improve real-time data processing in IoT devices?
• Comparative: How does the performance of traditional statistical models compare to machine learning models in predicting stock prices?
• Predictive: Based on current data trends, what industries will likely benefit the most from data analytics advancements in the coming decade?

Information systems

• Descriptive: What are the core components of a modern enterprise resource planning (ERP) system?
• Explanatory: Why have cloud-based information systems seen a rapid adoption rate in recent years?
• Exploratory: How might the integration of blockchain technology revolutionize supply chain information systems?
• Comparative: How do information system strategies differ between e-commerce and brick-and-mortar retailers?
• Predictive: Given the rise of remote work, how will information systems evolve to support decentralized teams in the future?

Software engineering

• Descriptive: What are the standard practices in agile software development?
• Explanatory: Why do some software projects face significant delays despite rigorous planning?
• Exploratory: How are emerging programming languages shaping the future of software development?
• Comparative: How does the software development lifecycle in startup environments compare to that in large corporations?
• Predictive: Based on current development trends, which software platforms are forecasted to dominate market share by 2030?

Adult education

• Descriptive: What are the primary motivations behind adults seeking further education later in life?
• Explanatory: Why do some adult education programs have a higher success rate compared to others?
• Exploratory: How might online learning platforms revolutionize adult education in the next decade?
• Comparative: How do adult education methodologies differ from traditional collegiate teaching techniques?
• Predictive: Given current trends, how will the demand for adult education courses change in the upcoming years?

Curriculum studies

• Descriptive: What are the core components of a modern high school curriculum in the United States?
• Explanatory: Why have certain subjects, like financial literacy, become more emphasized in recent curriculum updates?
• Exploratory: How can interdisciplinary studies be better incorporated into traditional curricula?
• Comparative: How does the math curriculum in the US compare to that in other developed countries?
• Predictive: Based on pedagogical research, what subjects are forecasted to gain prominence in curricula over the next decade?

Educational administration

• Descriptive: What are the main responsibilities of a school principal in large urban schools?
• Explanatory: Why do some schools consistently perform better in standardized testing than others, despite similar resources?
• Exploratory: How might emerging technologies shape the administrative tasks of educational institutions in the future?
• Comparative: How does school administration differ between private and public educational institutions?
• Predictive: Given the rise of online education, how will the role of educational administrators evolve in the coming years?

Educational psychology

• Descriptive: What cognitive strategies are commonly used by students to enhance memory retention during studies?
• Explanatory: Why do certain teaching methodologies resonate better with students having specific learning styles?
• Exploratory: How can insights from behavioral psychology improve student engagement in virtual classrooms?
• Comparative: How does the motivation level of students differ between self-paced versus instructor-led courses?
• Predictive: With the increasing integration of technology in education, how will student learning behaviors change in the next decade?

Special education

• Descriptive: What interventions are commonly used to support students with autism spectrum disorders in inclusive classrooms?
• Explanatory: Why do some special education programs yield better academic outcomes for students with specific learning disabilities?
• Exploratory: How can augmented reality technologies be utilized to enhance learning for students with visual impairments?
• Comparative: How does special education support differ between urban and rural school districts?
• Predictive: Based on advancements in assistive technologies, how will the landscape of special education transform in the near future?

Aerospace engineering

• Descriptive: What are the key materials and technologies utilized in modern spacecraft design?
• Explanatory: Why are certain alloys preferred in high-temperature aerospace applications?
• Exploratory: How might advances in propulsion technologies revolutionize space travel in the next decade?
• Comparative: How do commercial aircraft designs differ from military aircraft designs in terms of aerodynamics?
• Predictive: Given current research trends, how will the efficiency of jet engines change in the upcoming years?

Biomedical engineering

• Descriptive: What are the foundational principles behind the design of modern prosthetic limbs?
• Explanatory: Why have bio-compatible materials like titanium become crucial in implantable medical devices?
• Exploratory: How can nanotechnology be leveraged to improve drug delivery systems in the future?
• Comparative: How do MRI machines differ from CT scanners in terms of their underlying technology and application?
• Predictive: Based on emerging trends, how will wearable health monitors evolve in the next decade?

Chemical engineering

• Descriptive: What processes are involved in the large-scale production of ethylene?
• Explanatory: Why is distillation the most common separation method in the petroleum industry?
• Exploratory: How might green chemistry principles transform traditional chemical manufacturing processes?
• Comparative: How does the production of biofuels compare to traditional fossil fuels in terms of yield and environmental impact?
• Predictive: Given global sustainability goals, how will the chemical industry's reliance on fossil resources shift in the future?

Civil engineering

• Descriptive: What are the primary considerations in the structural design of skyscrapers in earthquake-prone regions?
• Explanatory: Why are steel-reinforced concrete beams commonly used in bridge construction?
• Exploratory: How can smart city concepts influence the infrastructure planning of urban centers in the future?
• Comparative: How do tunneling methods differ between soft soil and hard rock terrains?
• Predictive: With the increasing threat of climate change, how will coastal infrastructure design criteria change to account for rising sea levels?

Computer engineering

• Descriptive: What are the main components of a modern central processing unit (CPU) and their functions?
• Explanatory: Why is silicon predominantly used in semiconductor manufacturing?
• Exploratory: How might quantum computing redefine the landscape of traditional computing architectures?
• Comparative: How do solid-state drives (SSDs) compare to traditional hard disk drives (HDDs) in terms of performance and longevity?
• Predictive: Given advancements in chip miniaturization, how will the form factor of consumer electronics evolve in the coming years?

Electrical engineering

• Descriptive: What are the standard stages involved in the transmission and distribution of electrical power?
• Explanatory: Why are transformers essential in the power distribution network?
• Exploratory: How can emerging smart grid technologies improve the efficiency and reliability of electrical distribution systems?
• Comparative: How do AC and DC transmission methods differ in terms of efficiency and infrastructure requirements?
• Predictive: With the rise of renewable energy sources, how will power grid management complexities change in the next decade?

Mechanical engineering

• Descriptive: What are the fundamental principles behind the operation of a four-stroke internal combustion engine?
• Explanatory: Why are certain polymers used as vibration dampeners in machinery?
• Exploratory: How might advancements in materials science impact the design of future automotive systems?
• Comparative: How do hydraulic systems compare to pneumatic systems in terms of energy efficiency and application?
• Predictive: With the push towards sustainability, how will traditional manufacturing methods evolve to reduce their carbon footprint?

Climatology

• Descriptive: What are the primary factors that influence the El Niño and La Niña phenomena?
• Explanatory: Why have certain regions experienced more intense and frequent heatwaves in the past decade?
• Exploratory: How might changing atmospheric CO2 concentrations impact global wind patterns in the future?
• Comparative: How do urban areas differ from rural areas in terms of microclimate conditions?
• Predictive: Given current greenhouse gas emission trends, what will be the average global temperature increase by the end of the century?

Conservation science

• Descriptive: What are the primary threats faced by tropical rainforests around the world?
• Explanatory: Why are certain species more vulnerable to habitat fragmentation than others?
• Exploratory: How can community involvement enhance conservation efforts in protected areas?
• Comparative: How does the effectiveness of in-situ conservation compare to ex-situ conservation for endangered species?
• Predictive: If current deforestation rates continue, how many species are predicted to go extinct in the next 50 years?
• Descriptive: What are the dominant flora and fauna in a temperate deciduous forest biome?
• Explanatory: Why do certain ecosystems, like wetlands, have higher biodiversity than others?
• Exploratory: How might the spread of invasive species alter nutrient cycling in freshwater lakes?
• Comparative: How do the trophic dynamics of grassland ecosystems differ from those of desert ecosystems?
• Predictive: How will global ecosystems change if bee populations continue to decline at current rates?

Environmental health

• Descriptive: What are the major pollutants found in urban air?
• Explanatory: Why do certain pollutants cause respiratory diseases in humans?
• Exploratory: How might green building designs reduce the health risks associated with indoor air pollutants?
• Comparative: How do the health impacts of living near coal-fired power plants compare to living near nuclear power plants?
• Predictive: Given increasing urbanization trends, how will air quality in major cities change over the next two decades?

Marine biology

• Descriptive: What are the primary species that comprise a coral reef ecosystem?
• Explanatory: Why are coral reefs particularly sensitive to changes in sea temperature?
• Exploratory: How might deep-sea exploration reveal unknown marine species and their adaptations?
• Comparative: How do the feeding strategies of pelagic fish differ from benthic fish in oceanic ecosystems?
• Predictive: If ocean acidification trends continue, what will be the impact on shell-forming marine organisms in the next 30 years?
• Descriptive: What are the most common oral health issues faced by elderly individuals?
• Explanatory: Why do sugary foods lead to a higher prevalence of cavities?
• Exploratory: How might emerging technologies revolutionize dental procedures in the coming decade?
• Comparative: How do the effects of electric toothbrushes compare to manual ones in reducing plaque?
• Predictive: Given current trends, how might the prevalence of gum diseases change in populations with increased sugar consumption over the next decade?

Kinesiology

• Descriptive: What are the primary physiological changes that occur during aerobic exercise?
• Explanatory: Why do some athletes experience muscle cramps during extensive physical activity?
• Exploratory: How might different stretching routines impact athletic performance?
• Comparative: How do the biomechanics of running on a treadmill differ from running outdoors?
• Predictive: If sedentary lifestyles continue to rise, what could be the potential impact on musculoskeletal health in the next 20 years?
• Descriptive: What are the main symptoms associated with the early stages of Parkinson's disease?
• Explanatory: Why are some viruses, like the flu, more prevalent in colder months?
• Exploratory: How might genetic editing technologies, like CRISPR, be utilized to treat hereditary diseases in the future?
• Comparative: How does the efficacy of traditional chemotherapy compare to targeted therapy in treating certain cancers?
• Predictive: Given advances in telemedicine, how might patient-doctor interactions evolve over the next decade?
• Descriptive: What are the primary responsibilities of nurses in intensive care units?
• Explanatory: Why is there a higher burnout rate among nurses compared to other healthcare professionals?
• Exploratory: How can training programs be improved to better equip nurses for challenges in emergency situations?
• Comparative: How does the patient recovery rate differ when cared for by specialized nurses versus general ward nurses?
• Predictive: How will the role of nurses change with the integration of more AI-based diagnostic tools in hospitals?
• Descriptive: What are the main nutritional components of a Mediterranean diet?
• Explanatory: Why does a diet high in processed sugars lead to increased risks of type 2 diabetes?
• Exploratory: How might gut microbiota be influenced by various diets and what are the potential health implications?
• Comparative: How does the nutritional profile of plant-based proteins compare to animal-based proteins?
• Predictive: If global meat consumption trends continue, what could be the implications for population-wide nutritional health in 30 years?
• Descriptive: What are the primary active ingredients in over-the-counter pain relievers?
• Explanatory: Why do certain medications cause drowsiness as a side effect?
• Exploratory: How might nanoparticle-based drug delivery systems enhance the efficacy of certain treatments?
• Comparative: How do the effects of generic drugs compare to their brand-name counterparts?
• Predictive: Given the rise of antibiotic-resistant bacteria, how might pharmaceutical approaches to bacterial infections change in the future?

Public health

• Descriptive: What are the main factors contributing to public health disparities in urban vs rural areas?
• Explanatory: Why did certain regions have higher transmission rates during the COVID-19 pandemic?
• Exploratory: How can community engagement strategies be optimized for more effective health campaigns?
• Comparative: How do vaccination rates and outcomes differ between countries with public vs private healthcare systems?
• Predictive: Based on current trends, how will global public health challenges evolve over the next 50 years?

Art history

• Descriptive: What are the primary artistic styles observed in the Renaissance era?
• Explanatory: Why did the Baroque art movement emerge after the Renaissance?
• Exploratory: How might newly discovered ancient art pieces reshape our understanding of prehistoric artistic practices?
• Comparative: How does European Romantic art differ from Asian Romantic art of the same period?
• Predictive: Given current trends, how might digital art impact traditional art gallery setups in the next decade?
• Descriptive: What are the primary themes in Homer's "Odyssey"?
• Explanatory: Why did Greek tragedies place a strong emphasis on the concept of fate?
• Exploratory: Are there undiscovered works that might provide more insight into daily life in ancient Rome?
• Comparative: How do Roman epics compare to their Greek counterparts in terms of character development?
• Predictive: How will emerging technologies like virtual reality affect the study of ancient ruins?

Cultural studies

• Descriptive: How is the concept of family portrayed in contemporary American media?
• Explanatory: Why has the influence of Western culture grown in certain Eastern countries over the last century?
• Exploratory: What are the emerging subcultures in the digital age and how do they communicate?
• Comparative: How does the representation of masculinity vary between Eastern and Western films?
• Predictive: In what ways might globalization affect cultural identities in the next two decades?
• Descriptive: What events led to the fall of the Berlin Wall?
• Explanatory: Why did the Industrial Revolution begin in Britain?
• Exploratory: Are there undocumented civilizational interactions in ancient times that new archaeological findings might reveal?
• Comparative: How did the responses to the Black Plague differ between European and Asian nations?
• Predictive: Given historical patterns, how might major global powers react to dwindling natural resources in the future?
• Descriptive: What are the main narrative techniques used in James Joyce's "Ulysses"?
• Explanatory: Why did the Gothic novel become popular in 19th-century England?
• Exploratory: How might translations of ancient texts reveal different interpretations based on the translator's cultural background?
• Comparative: How does the portrayal of war differ between post-WWII American and French literature?
• Predictive: How might the rise of AI-authored literature change the publishing industry?
• Descriptive: What are the core principles of existentialism as described by Jean-Paul Sartre?
• Explanatory: Why did the philosophy of existentialism gain prominence post-WWII?
• Exploratory: How might ancient Eastern philosophies provide insights into modern ethical dilemmas surrounding technology?
• Comparative: How does Nietzsche's concept of the "Ubermensch" compare to Aristotle's "virtuous person"?
• Predictive: As AI becomes more prevalent, how might philosophical discussions around consciousness evolve?

Religious studies

• Descriptive: What are the Five Pillars of Islam?
• Explanatory: Why did Protestantism emerge within Christianity during the 16th century?
• Exploratory: Are there common motifs in creation myths across various religions?
• Comparative: How do concepts of the afterlife compare between Christianity, Buddhism, and Ancient Egyptian beliefs?
• Predictive: How might interfaith dialogue shape religious practices in multi-faith societies over the next decade?

Classic languages

• Descriptive: What are the primary grammatical structures in Ancient Greek?
• Explanatory: Why did Latin play a foundational role in the development of many modern European languages?
• Exploratory: Are there yet-to-be-deciphered scripts from ancient civilizations that might provide insight into lost languages?
• Comparative: How do the verb conjugation patterns in Latin compare to those in Sanskrit?
• Predictive: Given the ongoing research in classical studies, how might our understanding of certain ancient texts change in the next decade?

Comparative literature

• Descriptive: What are the main themes in Japanese Haiku and English Sonnets?
• Explanatory: Why do certain folklore tales appear with variations across different cultures?
• Exploratory: How might newly translated works from lesser-known languages reshape the world literature canon?
• Comparative: How does the role of the tragic hero in French literature differ from its portrayal in Russian literature?
• Predictive: As global communication becomes more interconnected, how might the study of world literature evolve in universities?

Modern languages

• Descriptive: What are the primary tonal patterns observed in Mandarin Chinese?
• Explanatory: Why has English become a dominant lingua franca in international business and diplomacy?
• Exploratory: Which lesser-studied languages might become more prominent due to socio-political changes in their regions?
• Comparative: How do the grammatical complexities of Russian compare to those of German?
• Predictive: Given current global trends, which languages are predicted to become more widely spoken in the next two decades?
• Descriptive: What are the primary articulatory features of plosive sounds?
• Explanatory: Why do certain accents develop specific pitch fluctuations and intonations?
• Exploratory: How do various environmental factors affect vocal cord vibrations and sound production?
• Comparative: How does the pronunciation of fricatives differ between Spanish and Portuguese speakers?
• Predictive: How might advancements in voice recognition technology influence phonetics research in the next decade?
• Descriptive: What are the primary signs and symbols used in American road signage?
• Explanatory: Why do red roses universally symbolize love or passion in many cultures?
• Exploratory: Are there emerging symbols in digital communication that could become universally recognized signs in the future?
• Comparative: How do the semiotic structures in print advertisements differ between Western and Eastern cultures?
• Predictive: As emoji usage becomes more widespread, how might they impact written language semantics in the coming years?
• Descriptive: What are the key statutes governing tenant rights in residential leases?
• Explanatory: Why do personal injury claims vary significantly in settlement amounts even under similar circumstances?
• Exploratory: How might alternative dispute resolution mechanisms evolve in civil law contexts over the next decade?
• Comparative: How do defamation laws differ between jurisdictions that adopt the British common law system versus the Napoleonic code?
• Predictive: How might the rise of online transactions affect the volume and nature of civil law cases related to contract disputes?

Constitutional law

• Descriptive: What are the main principles enshrined in the First Amendment of the U.S. Constitution?
• Explanatory: Why have some constitutional rights been subject to varying interpretations over time?
• Exploratory: Are there emerging debates around digital rights and freedoms that might reshape constitutional interpretations in the future?
• Comparative: How does the protection of freedom of speech differ between the U.S. Constitution and the German Basic Law?
• Predictive: Given global socio-political trends, how might constitutional democracies adjust their foundational texts in the next two decades?

Corporate law

• Descriptive: What are the primary duties and liabilities of a board of directors in a publicly traded company?
• Explanatory: Why do mergers and acquisitions often involve extensive due diligence processes?
• Exploratory: How might the rise of digital currencies impact the regulatory landscape for corporations in the finance sector?
• Comparative: How does the legal framework for shareholder rights in the U.S. compare to that of Japan?
• Predictive: How might changing global trade dynamics influence corporate structuring and international partnerships?

Criminal law

• Descriptive: What constitutes first-degree murder in the majority of jurisdictions?
• Explanatory: Why are certain offenses classified as misdemeanors while others are felonies?
• Exploratory: Are there emerging patterns in cybercrime that suggest new areas of legal vulnerability?
• Comparative: How does the treatment of juvenile offenders differ between Scandinavian countries and the U.S.?
• Predictive: Given advancements in technology, how might criminal law evolve to address potential misuses of artificial intelligence?

International law

• Descriptive: What are the foundational principles of the Geneva Conventions?
• Explanatory: Why have some nations refused to recognize or be bound by certain international treaties?
• Exploratory: How might global climate change reshape international agreements and treaties in the coming years?
• Comparative: How do regional trade agreements in Africa compare to those in Southeast Asia in terms of provisions and enforcement mechanisms?
• Predictive: How might geopolitical shifts influence the role and effectiveness of international courts in resolving state disputes?

Applied mathematics

• Descriptive: What are the primary mathematical models used to predict the spread of infectious diseases?
• Explanatory: Why does the Navier–Stokes equation play a pivotal role in fluid dynamics?
• Exploratory: How might new computational methods enhance the efficiency of existing algorithms in applied mathematics?
• Comparative: How do optimization techniques in operations research differ from those in machine learning applications?
• Predictive: Given the rapid growth of quantum computing, how might it reshape the landscape of applied mathematical problems in the next decade?

Applied statistics

• Descriptive: What are the standard procedures for handling missing data in a large-scale survey?
• Explanatory: Why do statisticians use bootstrapping techniques in hypothesis testing?
• Exploratory: How might emerging data sources, like wearables and IoT devices, introduce new challenges and opportunities in applied statistics?
• Comparative: How does the performance of Bayesian methods compare to frequentist methods in complex hierarchical models?
• Predictive: With the increasing availability of big data, how might the role of applied statisticians evolve in the next five years?

Pure mathematics

• Descriptive: What are the axioms underpinning Euclidean geometry?
• Explanatory: Why is Gödel's incompleteness theorem considered a foundational result in the philosophy of mathematics?
• Exploratory: Are there newly emerging areas of study within number theory due to advancements in computational mathematics?
• Comparative: How do algebraic structures differ between rings and fields?
• Predictive: Considering current research trends, what areas of pure mathematics are poised for significant breakthroughs in the next decade?

Theoretical statistics

• Descriptive: What foundational principles underlie the Central Limit Theorem?
• Explanatory: Why is the concept of sufficiency crucial in the design of statistical tests?
• Exploratory: How might advances in artificial intelligence influence theoretical developments in statistical inference?
• Comparative: How do likelihood-based inference methods compare to Bayesian methods in terms of theoretical underpinnings?
• Predictive: As data generation mechanisms evolve, how might the theoretical foundations of statistics need to adapt in the future?
• Descriptive: What are the key features and behaviors of black holes?
• Explanatory: Why does the expansion of the universe appear to be accelerating?
• Exploratory: What potential insights might the study of exoplanets provide about the conditions necessary for life?
• Comparative: How do the properties of spiral galaxies differ from those of elliptical galaxies?
• Predictive: Based on current data, what are the projected future behaviors of our sun as it ages?
• Descriptive: What are the primary functions and structures of ribosomes in a cell?
• Explanatory: Why does DNA replication occur semi-conservatively?
• Exploratory: How might emerging technologies like CRISPR redefine our understanding of genetic engineering?
• Comparative: How do the metabolic processes of prokaryotic cells differ from those of eukaryotic cells?
• Predictive: Given the current trajectory of climate change, how might the biodiversity in tropical rainforests be affected over the next century?
• Descriptive: What are the key properties and uses of the noble gases?
• Explanatory: Why do exothermic reactions release heat?
• Exploratory: How might advances in nanochemistry influence drug delivery systems?
• Comparative: How do ionic bonds differ in strength and characteristics from covalent bonds?
• Predictive: Considering the rise in antibiotic-resistant bacteria, how might the field of medicinal chemistry adapt to produce effective treatments in the future?

Earth science

• Descriptive: What are the primary layers of Earth's atmosphere and their respective characteristics?
• Explanatory: Why do certain regions experience more seismic activity than others?
• Exploratory: How might the study of ancient ice cores provide insights into past climate conditions?
• Comparative: How do the processes of weathering differ between arid and humid climates?
• Predictive: Given current data on deforestation, what could be its impact on global soil quality and erosion patterns over the next 50 years?
• Descriptive: What are the fundamental principles underlying quantum mechanics?
• Explanatory: Why does the speed of light in a vacuum remain constant regardless of the observer's frame of reference?
• Exploratory: How might studies in string theory reshape our understanding of the universe at the smallest scales?
• Comparative: How do the effects of general relativity contrast with predictions from Newtonian physics under extreme gravitational conditions?
• Predictive: With advancements in particle physics, what potential new particles or phenomena might be discovered in the next decade?

Anthropology

• Descriptive: What are the primary rituals and customs of the indigenous tribes of the Amazon?
• Explanatory: Why did the ancient Mayan civilization collapse?
• Exploratory: How might modern urbanization impact the preservation of ancient burial sites?
• Comparative: How do hunter-gatherer societies differ from agricultural societies in terms of social structures?
• Predictive: Given global trends, how might indigenous cultures evolve over the next century?

Communication

• Descriptive: What are the main modes of communication used by millennials compared to baby boomers?
• Explanatory: Why has the usage of social media platforms surged in the last two decades?
• Exploratory: How might advancements in virtual reality reshape interpersonal communication in the future?
• Comparative: How do written communication skills differ between those educated in traditional schools versus online schools?
• Predictive: How might the nature of journalism change with the rise of automated content generation?
• Descriptive: What are the primary components of a nation's gross domestic product (GDP)?
• Explanatory: Why did the economic recession of 2008 occur?
• Exploratory: How might the concept of universal basic income impact labor market dynamics?
• Comparative: How do free market economies differ from command economies in terms of resource allocation?
• Predictive: Based on current global economic trends, which industries are predicted to boom in the next decade?
• Descriptive: What are the geographical features of the Himalayan mountain range?
• Explanatory: Why do desert regions exist on the western coasts of continents, such as the Atacama in South America?
• Exploratory: How might rising sea levels reshape the world's coastlines over the next century?
• Comparative: How does urban planning in European cities differ from that in American cities?
• Predictive: Given current urbanization rates, which cities are poised to become megacities by 2050?

Political science

• Descriptive: What are the foundational principles of a parliamentary democracy?
• Explanatory: Why do certain nations adopt federal systems while others prefer unitary systems?
• Exploratory: How might the rise of populism influence global diplomatic relations in the 21st century?
• Comparative: How do the rights of citizens in liberal democracies differ from those in authoritarian regimes?
• Predictive: Based on current political trends, which nations might see significant shifts in governance models over the next two decades?
• Descriptive: What are the primary stages of cognitive development in children according to Piaget?
• Explanatory: Why do certain individuals develop phobias?
• Exploratory: How might emerging neuroscientific tools, like fMRI, alter our understanding of human emotions?
• Comparative: How do coping mechanisms differ between individuals with high resilience versus those with low resilience?
• Predictive: Given the rise in digital communication, how might human attention spans evolve in future generations?

Social work

• Descriptive: What are the core principles and practices in child protective services?
• Explanatory: Why do certain communities have higher rates of child neglect and abuse?
• Exploratory: How might the integration of artificial intelligence in social work affect decision-making in child welfare cases?
• Comparative: How do intervention strategies for substance abuse differ between urban and rural settings?
• Predictive: Based on current societal trends, what challenges might social workers face in the next decade?
• Descriptive: What are the defining characteristics of Generation Z as a social cohort?
• Explanatory: Why have nuclear families become less prevalent in Western societies?
• Exploratory: How might the widespread adoption of virtual realities impact social interactions and community structures in the future?
• Comparative: How do the roles and perceptions of elderly individuals differ between Eastern and Western societies?
• Predictive: Given the rise in remote work, how might urban and suburban living patterns change over the next three decades?

In synthesizing the vast range of research questions posed across diverse disciplines, it becomes clear that every academic field, from the humanities to the social sciences, offers unique perspectives and methodologies to uncover and understand various facets of our world. These questions, whether descriptive, explanatory, exploratory, comparative, or predictive, serve as guiding lights, driving scholarship and innovation. As academia continues to evolve and adapt, these inquiries not only define the boundaries of current knowledge but also pave the way for future discoveries and insights, emphasizing the invaluable role of continuous inquiry in the ever-evolving tapestry of human understanding.

Header image by Zetong Li .

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Formulating Strong Research Questions: Examples and Writing Tips

Abstract | Introduction | Literature Review | Research question | Materials & Methods | Results | Discussion | Conclusion

In this blog, we will see how to construct and present the research question in your research paper. We will also look at other components that make up the final paragraph of the introduction section of your paper.

1. What is a research question in a research paper?

The research questions are normally the aims and objectives of your work. The research question pinpoints exactly what it is you want to find out in your work. You can have a single research question or multiple research questions in your paper depending on the complexity of your research. Generally, it is a good idea to keep the number of research questions to less than four.

2. Research question examples

Let’s look at some examples of research questions. The research question is normally one of the major components of the final paragraph of the introduction section. We will look at the examples of the entire final paragraph of the introduction along with the research questions to put things into perspective.

2.1. Example #1 (Health sciences research paper)

Here is an example from a health sciences research paper. The passage starts with the research gap. The authors are saying that there is a need for a better understanding of the relationship between social media and mental health. Then, the authors explain the aims of their research and elaborate on what methodology they will be using to achieve their aims. The authors say that they will be using online surveys and face-to-face interviews to collect data to answer their research question. The passage flows very well and the author nicely lays out the research gap, the study aims, and the plan of action.

The effects of social media usage on mental health are poorly documented in the literature as research papers on the topic give contradictory conclusions. The present study aims to improve our understanding of the effects of social media usage on mental health. The data were collected from a variety of age-group over a period of two years in a structured manner. The methods of data collection involved online surveys and face-to-face interviews. _ Research gap  _  Research question _   _  Method summary

2.2. Example #2 (Hypothesis-driven research paper)

Here is a slightly different variant of the previous example. Here, the authors have formulated the research question in the form of a hypothesis. Same as before, the authors are establishing the research gap in the first statement. In the next couple of statements, they are defining a specific hypothesis that they will be testing in the paper. In this case, they are testing the link between social media and mental health. And in the final statement, they are explaining the research methodology they will be employing to either prove or disprove the hypothesis. This is a pretty good example to follow if your research work is hypothesis-driven.

Past research suggests that while social media use is correlated with levels of anxiety and depression, the evidence so far is limited [1-2]. Therefore, building on previous discussion, Hypothesis 1 proposes: The levels of anxiety and depression will be lower among those who use social media platforms less frequently compared to those who use social media more frequently. This hypothesis (H1) is tested in this study through surveys and face-to-face interviews. _  Research gap  _  Research question (Hypothesis)  _  Method summary

2.3. Example #3 (Computer sciences research paper)

Here is an example from a computer sciences research paper. The authors establish the research gap by saying that there aren’t many papers on the topic of stock price prediction. Then, they explain what they are proposing.  They are proposing a new method called the ‘Hybrid prediction model’. Then, they are providing a brief breakdown of their method by explaining how their method functions.  They are saying that in their approach they are combining multiple methods in a structured way to improve the overall prediction accuracy of stock prices.

Only a few papers have addressed the problem of accurately predicting stock prices. In this paper, we propose a method, called the Hybrid Prediction Method that combines a selection of existing methods in a structured way to improve on the results obtained by using any single method alone. This paper is organized as follows: In Section 2, we introduce the Hybrid Analysis. Section 3 presents a number of experiments and results, and these results are discussed in Section 6. Section 7 concludes the paper. _  Research gap  _  Research question  _  Paper outline

Finally, they finish off the section by providing the outline of the paper. Please note, providing the paper outline is optional. It depends on your personal preference and journal requirements.  This passage is a typical format you will see in engineering research papers that propose a new method to solve a particular problem.

2.4. Example #4 (Psychology research paper)

Here is an example from a psychology research paper. In the first line, the authors clearly state the research question, and the methodology they will be using to address it. The authors aim to test the impact of background music on the listener’s ability to remember words. They will be addressing this by performing a series of experiments in which observers will be shown words on the computer screen while playing different types of background music. Then, they are finishing off the section with a very brief summary of the results. This is a good idea because it will provide readers with a rough idea of what to expect from the rest of the paper.

In two experiments, we tested whether the presence of background music had an effect on memory recall. More precisely, we examined whether the type of music, either classical or pop, had an impact on the ability of people to remember a list of words. Observers viewed a list of words on a computer screen and listened to either classical or pop music in the background. The results of this study indicate significant differences between classical and pop music in terms of their effects on memory recall and cognition. _   _  Research questions  _  Methods summary  _  Results summary

3. Frequently Asked Questions

Your research question should align with your research gap and the problem statement. The research question should logically follow the problem statement and research gap you established in the previous sections of your paper. If your research objectives are misaligned with your problem statement and research gap, then reviewers will reject your paper. So make sure they are all tightly aligned with each other.

Look at the first example. We are saying that we are going to study the impact of social media on young people. The research question is too broad. As you can see there is no clear direction, and the study attempts to take on too much.

The research aims to find out the impact of social media on young people. Bad research question (Too broad)

Now, look at the second example. It is much more focused. We are very specific about our research questions.  We are saying that we are attempting to measure the average time spent by teenagers on social media. And, we are also trying to understand the exact nature of their interactions on social media. We will be using an online questionnaire to answer the questions and we will be choosing participants from England and Scotland. This is a good research question, because it clearly defines what you have set out to do and how you plan to achieve it.

The research aims to estimate the average time spent by 18-24 year-olds on social media, and investigate the nature of interactions and conversations they have on social media. We attempt to answer these questions by conducting an online questionnaire survey in England and Scotland. Good research question (Very specific and focussed)

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80 fascinating psychology research questions for your next project

Last updated

15 February 2024

Reviewed by

Brittany Ferri, PhD, OTR/L

Psychology research is essential for furthering our understanding of human behavior and improving the diagnosis and treatment of psychological conditions.

When psychologists know more about how different social and cultural factors influence how humans act, think, and feel, they can recommend improvements to practices in areas such as education, sport, healthcare, and law enforcement.

Below, you will find 80 research question examples across 16 branches of psychology. First, though, let’s look at some tips to help you select a suitable research topic.

• How to choose a good psychology research topic

Psychology has many branches that break down further into topics. Choosing a topic for your psychology research paper can be daunting because there are so many to choose from. It’s an important choice, as the topic you select will open up a range of questions to explore.

The tips below can help you find a psychology research topic that suits your skills and interests.

Tip #1: Select a topic that interests you

Passion and interest should fuel every research project. A topic that fascinates you will most likely interest others as well. Think about the questions you and others might have and decide on the issues that matter most. Draw on your own interests, but also keep your research topical and relevant to others.

Don’t limit yourself to a topic that you already know about. Instead, choose one that will make you want to know more and dig deeper. This will keep you motivated and excited about your research.

Tip #2: Choose a topic with a manageable scope

If your topic is too broad, you can get overwhelmed by the amount of information available and have trouble maintaining focus. On the other hand, you may find it difficult to find enough information if you choose a topic that is too narrow.

To determine if the topic is too broad or too narrow, start researching as early as possible. If you find there’s an overwhelming amount of research material, you’ll probably need to narrow the topic down. For example, instead of researching the general population, it might be easier to focus on a specific age group. Ask yourself what area of the general topic interests you most and focus on that.

If your scope is too narrow, try to generalize or focus on a larger related topic. Expand your search criteria or select additional databases for information. Consider if the topic is too new to have much information published on it as well.

Tip #3: Select a topic that will produce useful and relevant insights

Doing some preliminary research will reveal any existing research on the topic. If there is existing research, will you be able to produce new insights? You might need to focus on a different area or see if the existing research has limitations that you can overcome.

Bear in mind that finding new information from which to draw fresh insights may be impossible if your topic has been over-researched.

You’ll also need to consider whether your topic is relevant to current trends and needs. For example, researching psychology topics related to social media use may be highly relevant today.

• 80 psychology research topics and questions

Psychology is a broad subject with many branches and potential areas of study. Here are some of them:

Developmental

Personality

Experimental

Organizational

Educational

Neuropsychology

Controversial topics

Below we offer some suggestions on research topics and questions that can get you started. Keep in mind that these are not all-inclusive but should be personalized to fit the theme of your paper.

Social psychology research topics and questions

Social psychology has roots as far back as the 18th century. In simple terms, it’s the study of how behavior is influenced by the presence and behavior of others. It is the science of finding out who we are, who we think we are, and how our perceptions affect ourselves and others. It looks at personalities, relationships, and group behavior.

Here are some potential research questions and paper titles for this topic:

How does social media use impact perceptions of body image in male adolescents?

2. Is childhood bullying a risk factor for social anxiety in adults?

Is homophobia in individuals caused by genetic or environmental factors?

What is the most important psychological predictor of a person’s willingness to donate to charity?

Does a person’s height impact how other people perceive them? If so, how?

Cognitive psychology research questions

Cognitive psychology is the branch that focuses on the interactions of thinking, emotion, creativity, and problem-solving. It also explores the reasons humans think the way they do.

This topic involves exploring how people think by measuring intelligence, thoughts, and cognition. 

Here are some research question ideas:

6. Is there a link between chronic stress and memory function?

7. Can certain kinds of music trigger memories in people with memory loss?

8. Do remote meetings impact the efficacy of team decision-making?

9. Do word games and puzzles slow cognitive decline in adults over the age of 80?

10. Does watching television impact a child’s reading ability?

Developmental psychology research questions

Developmental psychology is the study of how humans grow and change over their lifespan. It usually focuses on the social, emotional, and physical development of babies and children, though it can apply to people of all ages. Developmental psychology is important for understanding how we learn, mature, and adapt to changes.

Here are some questions that might inspire your research:

11. Does grief accelerate the aging process?

12. How do parent–child attachment patterns influence the development of emotion regulation in teenagers?

13. Does bilingualism affect cognitive decline in adults over the age of 70?

14. How does the transition to adulthood impact decision-making abilities

15. How does early exposure to music impact mental health and well-being in school-aged children?

Personality psychology research questions

Personality psychology studies personalities, how they develop, their structures, and the processes that define them. It looks at intelligence, disposition, moral beliefs, thoughts, and reactions.

The goal of this branch of psychology is to scientifically interpret the way personality patterns manifest into an individual’s behaviors. Here are some example research questions:

16. Nature vs. nurture: Which impacts personality development the most?

17. The role of genetics on personality: Does an adopted child take on their biological parents’ personality traits?

18. How do personality traits influence leadership styles and effectiveness in organizational settings?

19. Is there a relationship between an individual’s personality and mental health?

20. Can a chronic illness affect your personality?

Abnormal psychology research questions

As the name suggests, abnormal psychology is a branch that focuses on abnormal behavior and psychopathology (the scientific study of mental illness or disorders).

Abnormal behavior can be challenging to define. Who decides what is “normal”? As such, psychologists in this area focus on the level of distress that certain behaviors may cause, although this typically involves studying mental health conditions such as depression, obsessive-compulsive disorder (OCD), and phobias.

Here are some questions to consider:

21. How does technology impact the development of social anxiety disorder?

22. What are the factors behind the rising incidence of eating disorders in adolescents?

23. Are mindfulness-based interventions effective in the treatment of PTSD?

24. Is there a connection between depression and gambling addiction?

25. Can physical trauma cause psychopathy?

Clinical psychology research questions

Clinical psychology deals with assessing and treating mental illness or abnormal or psychiatric behaviors. It differs from abnormal psychology in that it focuses more on treatments and clinical aspects, while abnormal psychology is more behavioral focused.

This is a specialty area that provides care and treatment for complex mental health conditions. This can include treatment, not only for individuals but for couples, families, and other groups. Clinical psychology also supports communities, conducts research, and offers training to promote mental health. This category is very broad, so there are lots of topics to explore.

Below are some example research questions to consider:

26. Do criminals require more specific therapies or interventions?

27. How effective are selective serotonin reuptake inhibitors in treating mental health disorders?

28. Are there any disadvantages to humanistic therapy?

29. Can group therapy be more beneficial than one-on-one therapy sessions?

30. What are the factors to consider when selecting the right treatment plan for patients with anxiety?

Experimental psychology research questions

Experimental psychology deals with studies that can prove or disprove a hypothesis. Psychologists in this field use scientific methods to collect data on basic psychological processes such as memory, cognition, and learning. They use this data to test the whys and hows of behavior and how outside factors influence its creation.

Areas of interest in this branch relate to perception, memory, emotion, and sensation. The below are example questions that could inspire your own research:

31. Do male or female parents/carers have a more calming influence on children?

32. Will your preference for a genre of music increase the more you listen to it?

33. What are the psychological effects of posting on social media vs. not posting?

34. How is productivity affected by social connection?

35. Is cheating contagious?

Organizational psychology research questions

Organizational psychology studies human behavior in the workplace. It is most frequently used to evaluate an employee, group, or a company’s organizational dynamics. Researchers aim to isolate issues and identify solutions.

This area of study can be beneficial to both employees and employers since the goal is to improve the overall work environment and experience. Researchers apply psychological principles and findings to recommend improvements in performance, communication, job satisfaction, and safety. 

Some potential research questions include the following:

36. How do different leadership styles affect employee morale?

37. Do longer lunch breaks boost employee productivity?

38. Is gender an antecedent to workplace stress?

39. What is the most effective way to promote work–life balance among employees?

40. How do different organizational structures impact the effectiveness of communication, decision-making, and productivity?

Forensic psychology research questions

Some questions to consider exploring in this branch of psychology are:

41. How does incarceration affect mental health?

42. Is childhood trauma a driver for criminal behavior during adulthood?

43. Are people with mental health conditions more likely to be victims of crimes?

44. What are the drivers of false memories, and how do they impact the justice system?

45. Is the media responsible for copycat crimes?

Educational psychology research questions

Educational psychology studies children in an educational setting. It covers topics like teaching methods, aptitude assessment, self-motivation, technology, and parental involvement.

Research in this field of psychology is vital for understanding and optimizing learning processes. It informs educators about cognitive development, learning styles, and effective teaching strategies.

Here are some example research questions:

46. Are different teaching styles more beneficial for children at different times of the day?

47. Can listening to classical music regularly increase a student’s test scores?

48. Is there a connection between sugar consumption and knowledge retention in students?

49. Does sleep duration and quality impact academic performance?

50. Does daily meditation at school influence students’ academic performance and mental health?

Sports psychology research question examples

Sport psychology aims to optimize physical performance and well-being in athletes by using cognitive and behavioral practices and interventions. Some methods include counseling, training, and clinical interventions.

Research in this area is important because it can improve team and individual performance, resilience, motivation, confidence, and overall well-being

Here are some research question ideas for you to consider:

51. How can a famous coach affect a team’s performance?

52. How can athletes control negative emotions in violent or high-contact sports?

53. How does using social media impact an athlete’s performance and well-being?

54. Can psychological interventions help with injury rehabilitation?

55. How can mindfulness practices boost sports performance?

Cultural psychology research question examples

The premise of this branch of psychology is that mind and culture are inseparable. In other words, people are shaped by their cultures, and their cultures are shaped by them. This can be a complex interaction.

Cultural psychology is vital as it explores how cultural context shapes individuals’ thoughts, behaviors, and perceptions. It provides insights into diverse perspectives, promoting cross-cultural understanding and reducing biases.

Here are some ideas that you might consider researching:

56. Are there cultural differences in how people perceive and deal with pain?

57. Are different cultures at increased risk of developing mental health conditions?

58. Are there cultural differences in coping strategies for stress?

59. Do our different cultures shape our personalities?

60. How does multi-generational culture influence family values and structure?

Health psychology research question examples

Health psychology is a crucial field of study. Understanding how psychological factors influence health behaviors, adherence to medical treatments, and overall wellness enables health experts to develop effective interventions and preventive measures, ultimately improving health outcomes.

Health psychology also aids in managing stress, promoting healthy behaviors, and optimizing mental health, fostering a holistic approach to well-being.

Here are five ideas to inspire research in this field:

61. How can health psychology interventions improve lifestyle behaviors to prevent cardiovascular diseases?

62. What role do social norms play in vaping among adolescents?

63. What role do personality traits play in the development and management of chronic pain conditions?

64. How do cultural beliefs and attitudes influence health-seeking behaviors in diverse populations?

65. What are the psychological factors influencing the adherence to preventive health behaviors, such as vaccination and regular screenings?

Neuropsychology research paper question examples

Neuropsychology research explores how a person’s cognition and behavior are related to their brain and nervous system. Researchers aim to advance the diagnosis and treatment of behavioral and cognitive effects of neurological disorders.

Researchers may work with children facing learning or developmental challenges, or with adults with declining cognitive abilities. They may also focus on injuries or illnesses of the brain, such as traumatic brain injuries, to determine the effect on cognitive and behavioral functions.

Neuropsychology informs diagnosis and treatment strategies for conditions such as dementia, traumatic brain injuries, and psychiatric disorders. Understanding the neural basis of behavior enhances our ability to optimize cognitive functioning, rehabilitate people with brain injuries, and improve patient care.

Here are some example research questions to consider:

66. How do neurotransmitter imbalances in specific brain regions contribute to mood disorders such as depression?

67. How can a traumatic brain injury affect memory?

68. What neural processes underlie attention deficits in people with ADHD?

69. Do medications affect the brain differently after a traumatic brain injury?

70. What are the behavioral effects of prolonged brain swelling?

Psychology of religion research question examples

The psychology of religion is a field that studies the interplay between belief systems, spirituality, and mental well-being. It explores the application of the psychological methods and interpretive frameworks of religious traditions and how they relate to both religious and non-religious people.

Psychology of religion research contributes to a holistic understanding of human experiences. It fosters cultural competence and guides therapeutic approaches that respect diverse spiritual beliefs.

Here are some example research questions in this field:

71. What impact does a religious upbringing have on a child’s self-esteem?

72. How do religious beliefs shape decision-making and perceptions of morality?

73. What is the impact of religious indoctrination?

74. Is there correlation between religious and mindfulness practices?

75. How does religious affiliation impact attitudes towards mental health treatment and help-seeking behaviors?

Controversial topics in psychology research question examples

Some psychology topics don’t fit into any of the subcategories above, but they may still be worthwhile topics to consider. These topics are the ones that spark interest, conversation, debate, and disagreement. They are often inspired by current issues and assess the validity of older research.

Consider some of these research question examples:

76. How does the rise in on-screen violence impact behavior in adolescents.

77. Should access to social media platforms be restricted in children under the age of 12 to improve mental health?

78. Are prescription mental health medications over-prescribed in older adults? If so, what are the effects of this?

79. Cognitive biases in AI: what are the implications for decision-making?

80. What are the psychological and ethical implications of using virtual reality in exposure therapy for treating trauma-related conditions?

• Inspiration for your next psychology research project

You can choose from a diverse range of research questions that intersect and overlap across various specialties.

From cognitive psychology to clinical studies, each inquiry contributes to a deeper understanding of the human mind and behavior. Importantly, the relevance of these questions transcends individual disciplines, as many findings offer insights applicable across multiple areas of study.

As health trends evolve and societal needs shift, new topics emerge, fueling continual exploration and discovery. Diving into this ever-changing and expanding area of study enables you to navigate the complexities of the human experience and pave the way for innovative solutions to the challenges of tomorrow.

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What is artificial general intelligence (AGI)?

You’ve read the think pieces. AI—in particular, the generative AI (gen AI) breakthroughs achieved in the past year or so—is poised to revolutionize not just the way we create content but the very makeup of our economies and societies as a whole. But although gen AI tools such as ChatGPT may seem like a great leap forward, in reality they are just a step in the direction of an even greater breakthrough: artificial general intelligence, or AGI.

Get to know and directly engage with senior McKinsey experts on AGI

Aamer Baig is a senior partner in McKinsey’s Chicago office; Federico Berruti is a partner in the Toronto office; Ben Ellencweig is a senior partner in the Stamford, Connecticut, office; Damian Lewandowski is a consultant in the Miami office; Roger Roberts is a partner in the Bay Area office, where Lareina Yee is a senior partner;  Alex Singla  is a senior partner in the Chicago office and the global leader of QuantumBlack, AI by McKinsey;  Kate Smaje  and Alex Sukharevsky  are senior partners in the London office;   Jonathan Tilley is a partner in the Southern California office; and Rodney Zemmel is a senior partner in the New York office.

AGI is AI with capabilities that rival those of a human . While purely theoretical at this stage, someday AGI may replicate human-like cognitive abilities including reasoning, problem solving, perception, learning, and language comprehension. When AI’s abilities are indistinguishable from those of a human, it will have passed what is known as the Turing test , first proposed by 20th-century computer scientist Alan Turing.

But let’s not get ahead of ourselves. AI has made significant strides in recent years, but no AI tool to date has passed the Turing test. We’re still far from reaching a point where AI tools can understand, communicate, and act with the same nuance and sensitivity of a human—and, critically, understand the meaning behind it. Most researchers and academics believe we are decades away from realizing AGI; a few even predict we won’t see AGI this century (or ever). Rodney Brooks, a roboticist at the Massachusetts Institute of Technology and cofounder of iRobot, believes AGI won’t arrive until the year 2300 .

If you’re thinking that AI already seems pretty smart, that’s understandable. We’ve seen gen AI  do remarkable things in recent years, from writing code to composing sonnets in seconds. But there’s a critical difference between AI and AGI. Although the latest gen AI technologies, including ChatGPT, DALL-E, and others, have been hogging headlines, they are essentially prediction machines—albeit very good ones. In other words, they can predict, with a high degree of accuracy, the answer to a specific prompt because they’ve been trained on huge amounts of data. This is impressive, but it’s not at a human level of performance in terms of creativity, logical reasoning, sensory perception, and other capabilities . By contrast, AGI tools could feature cognitive and emotional abilities (like empathy) indistinguishable from those of a human. Depending on your definition of AGI, they might even be capable of consciously grasping the meaning behind what they’re doing.

The timing of AGI’s emergence is uncertain. But when it does arrive—and it likely will at some point—it’s going to be a very big deal for every aspect of our lives, businesses, and societies. Executives can begin working now to better understand the path to machines achieving human-level intelligence and making the transition to a more automated world.

Learn more about QuantumBlack, AI by McKinsey .

What is needed for AI to become AGI?

Here are eight capabilities AI needs to master before achieving AGI. Click each card to learn more.

How will people access AGI tools?

Today, most people engage with AI in the same ways they’ve accessed digital power for years: via 2D screens such as laptops, smartphones, and TVs. The future will probably look a lot different. Some of the brightest minds (and biggest budgets) in tech are devoting themselves to figuring out how we’ll access AI (and possibly AGI) in the future. One example you’re likely familiar with is augmented reality and virtual reality headsets , through which users experience an immersive virtual world . Another example would be humans accessing the AI world through implanted neurons in the brain. This might sound like something out of a sci-fi novel, but it’s not. In January 2024, Neuralink implanted a chip in a human brain, with the goal of allowing the human to control a phone or computer purely by thought.

A final mode of interaction with AI seems ripped from sci-fi as well: robots. These can take the form of mechanized limbs connected to humans or machine bases or even programmed humanoid robots.

What is a robot and what types of robots are there?

The simplest definition of a robot is a machine that can perform tasks on its own or with minimal assistance from humans. The most sophisticated robots can also interact with their surroundings.

Programmable robots have been operational since the 1950s. McKinsey estimates that 3.5 million robots are currently in use, with 550,000 more deployed every year. But while programmable robots are more commonplace than ever in the workforce, they have a long way to go before they outnumber their human counterparts. The Republic of Korea, home to the world’s highest density of robots, still employs 100 times as many humans as robots.

Introducing McKinsey Explainers : Direct answers to complex questions

But as hardware and software limitations become increasingly surmountable, companies that manufacture robots are beginning to program units with new AI tools and techniques. These dramatically improve robots’ ability to perform tasks typically handled by humans, including walking, sensing, communicating, and manipulating objects. In May 2023, Sanctuary AI, for example, launched Phoenix, a bipedal humanoid robot that stands 5’ 7” tall, lifts objects weighing as much as 55 pounds, and travels three miles per hour—not to mention it also folds clothes, stocks shelves, and works a register.

As we edge closer to AGI, we can expect increasingly sophisticated AI tools and techniques to be programmed into robots of all kinds. Here are a few categories of robots that are currently operational:

• Stand-alone autonomous industrial robots : Equipped with sensors and computer systems to navigate their surroundings and interact with other machines, these robots are critical components of the modern automated manufacturing industry.
• Collaborative robots : Also known as cobots, these robots are specifically engineered to operate in collaboration with humans in a shared environment. Their primary purpose is to alleviate repetitive or hazardous tasks. These types of robots are already being used in environments such as restaurant kitchens and more.
• Mobile robots : Utilizing wheels as their primary means of movement, mobile robots are commonly used for materials handling in warehouses and factories. The military also uses these machines for various purposes, such as reconnaissance and bomb disposal.
• Human–hybrid robots : These robots have both human and robotic features. This could include a robot with an appearance, movement capabilities, or cognition that resemble those of a human, or a human with a robotic limb or even a brain implant.
• Humanoids or androids : These robots are designed to emulate the appearance, movement, communicative abilities, and emotions of humans while continuously enhancing their cognitive capabilities via deep learning models. In other words, humanoid robots will think like a human, move like a human, and look like a human.

What advances could speed up the development of AGI?

Advances in algorithms, computing, and data  have brought about the recent acceleration of AI. We can get a sense of what the future may hold by looking at these three capabilities:

Algorithmic advances and new robotics approaches . We may need entirely new approaches to algorithms and robots to achieve AGI. One way researchers are thinking about this is by exploring the concept of embodied cognition. The idea is that robots will need to learn very quickly from their environments through a multitude of senses, just like humans do when they’re very young. Similarly, to develop cognition in the same way humans do, robots will need to experience the physical world like we do (because we’ve designed our spaces based on how our bodies and minds work).

The latest AI-based robot systems are using gen AI technologies including large language models (LLMs) and large behavior models (LBMs). LLMs give robots advanced natural-language-processing capabilities like what we’ve seen with generative AI models and other LLM-enabled tools. LBMs allow robots to emulate human actions and movements. These models are created by training AI on large data sets of observed human actions and movements. Ultimately, these models could allow robots to perform a wide range of activities with limited task-specific training.

A real advance would be to develop new AI systems that start out with a certain level of built-in knowledge, just like a baby fawn knows how to stand and feed without being taught. It’s possible that the recent success of deep-learning-based AI systems may have drawn research attention away from the more fundamental cognitive work required to make progress toward AGI.

• Computing advancements. Graphics processing units (GPUs) have made the major AI advances of the past few years possible . Here’s why. For one, GPUs are designed to handle multiple tasks related to visual data simultaneously, including rendering images, videos, and graphics-related computations. Their efficiency at handling massive amounts of visual data makes them useful in training complex neural networks. They also have a high memory bandwidth, meaning faster data transfer. Before AGI can be achieved, similar significant advancements will need to be made in computing infrastructure. Quantum computing  is touted as one way of achieving this. However, today’s quantum computers, while powerful, aren’t yet ready for everyday applications. But once they are, they could play a role in the achievement of AGI.

Growth in data volume and new sources of data . Some experts believe 5G  mobile infrastructure could bring about a significant increase in data. That’s because the technology could power a surge in connected devices, or the Internet of Things . But, for a variety of reasons, we think most of the benefits of 5G have already appeared . For AGI to be achieved, there will need to be another catalyst for a huge increase in data volume.

New robotics approaches could yield new sources of training data. Placing human-like robots among us could allow companies to mine large sets of data that mimic our own senses to help the robots train themselves. Advanced self-driving cars are one example: data is being collected from cars that are already on the roads, so these vehicles are acting as a training set for future self-driving cars.

What can executives do about AGI?

AGI is still decades away, at the very least. But AI is here to stay—and it is advancing extremely quickly. Smart leaders can think about how to respond to the real progress that’s happening, as well as how to prepare for the automated future. Here are a few things to consider:

• Stay informed about developments in AI and AGI . Connect with start-ups and develop a framework for tracking progress in AGI that is relevant to your business. Also, start to think about the right governance, conditions, and boundaries for success within your business and communities.
• Invest in AI now . “The cost of doing nothing,” says McKinsey senior partner Nicolai Müller , “is just too high  because everybody has this at the top of their agenda. I think it’s the one topic that every management board  has looked into, that every CEO  has explored across all regions and industries.” The organizations that get it right now will be poised to win in the coming era.
• Continue to place humans at the center . Invest in human–machine interfaces, or “human in the loop” technologies that augment human intelligence. People at all levels of an organization need training and support to thrive in an increasingly automated world. AI is just the latest tool to help individuals and companies alike boost their efficiency.
• Consider the ethical and security implications . This should include addressing cybersecurity , data privacy, and algorithm bias.
• Build a strong foundation of data, talent, and capabilities . AI runs on data; having a strong foundation of high-quality data is critical to its success.
• Organize your workers for new economies of scale and skill . Yesterday’s rigid organizational structures and operating models aren’t suited to the reality of rapidly advancing AI. One way to address this is by instituting flow-to-the-work models, where people can move seamlessly between initiatives and groups.
• Place small bets to preserve strategic options in areas of your business that are exposed to AI developments . For example, consider investing in technology firms that are pursuing ambitious AI research and development projects in your industry. Not all these bets will necessarily pay off, but they could help hedge some of the existential risk your business may face in the future.

Learn more about QuantumBlack, AI by McKinsey . And check out AI-related job opportunities if you’re interested in working at McKinsey.

Articles referenced:

• “ Generative AI in operations: Capturing the value ,” January 3, 2024, Marie El Hoyek and  Nicolai Müller
• “ The economic potential of generative AI: The next productivity frontier ,” June 14, 2023, Michael Chui , Eric Hazan , Roger Roberts , Alex Singla , Kate Smaje , Alex Sukharevsky , Lareina Yee , and Rodney Zemmel
• “ What every CEO should know about generative AI ,” May 12, 2023, Michael Chui , Roger Roberts , Tanya Rodchenko, Alex Singla , Alex Sukharevsky , Lareina Yee , and Delphine Zurkiya
• “ An executive primer on artificial general intelligence ,” April 29, 2020, Federico Berruti , Pieter Nel, and Rob Whiteman
• “ Notes from the AI frontier: Applications and value of deep learning ,” April 17, 2018, Michael Chui , James Manyika , Mehdi Miremadi, Nicolaus Henke, Rita Chung, Pieter Nel, and Sankalp Malhotra
• “ Augmented and virtual reality: The promise and peril of immersive technologies ,” October 3, 2017, Stefan Hall and Ryo Takahashi

Want to know more about artificial general intelligence (AGI)?

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An executive primer on artificial general intelligence

What every CEO should know about generative AI

Notes from the AI frontier: Applications and value of deep learning

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Risk Ratio: Formula, Calculation, Examples & Benefits

What is risk ratio.

The risk ratio involves comparing the risk of an outcome between two groups, i.e., the exposed group and the unexposed group. It is also known as the relative risk. It is very commonly used for statistical measurement, especially for clinical research in the medical field. It informs public health policies and helps policymakers prioritize health issues, allocate resources effectively, and implement strategies to reduce the risks or promote protective factors.

Geeky Takeaways:

• The exposed group consists of individuals who have been exposed to a certain factor or risk.
• The unexposed group consists of individuals who have not been exposed to the same factor or risk.
• The risk ratio allows for a direct comparison of the risk levels by comparing the risk of the outcome.

Table of Content

How to Calculate Risk Ratio? (Formula of Risk Ratio)

Example of risk ratio, interpretation of risk ratio, benefits of risk ratio, limitation of risk ratio, risk ratio vs. odds ratio, risk ratio – faqs.

The risk ratio involves comparing the risk of an outcome between two groups: the exposed group and the unexposed group. The steps to calculate the risk ratio are as follows,

1. Calculate the Risk in the Exposed Group: The foremost step includes calculating the risk in the exposed group by counting the number of individuals in the exposed group who have experienced the outcome.

Risk in the Exposed Group = [Tex]\frac{Number~of~exposed~individuals~with~the~outcome}{Total~number~of~exposed~individuals}[/Tex]

2. Calculate the Risk in the Unexposed Group: It also comes under the first step. The researcher should calculate the risk in the unexposed group by counting the number of individuals in the unexposed group who have experienced the outcome.

Risk in the Unexposed Group = [Tex]\frac{Number~of~unexposed~individuals~with~the~outcome}{Total~number~of~unexposed~individuals}[/Tex]

3. Apply the Formula for Risk Ratio: Once the risks in both groups have been calculated, the following formula is used to calculate the risk ratio:

Formula of Risk Ratio :

Risk Ratio = [Tex]\frac{Risk~in~exposed~group}{Risk~in~unexposed~group}[/Tex]

Let us take an example of a study to investigate the risk of developing type 2 diabetes among individuals with and without obesity,

• Exposed Group (Obese Individuals): There are 500 individuals with obesity.
• Unexposed Group (Non-obese Individuals): There are 1000 individuals without obesity.

During the follow-up period:

• In the exposed group (obese individuals), 100 individuals developed type 2 diabetes.
• In the unexposed group (non-obese individuals), 50 individuals developed type 2 diabetes.

1. Risk in the Exposed Group = [Tex]\frac{Number~of~exposed~individuals~with~the~outcome}{Total~number~of~exposed~individuals}[/Tex]

[Tex]Risk~in~exposed~group=\frac{100}{500}=0.20[/Tex]

2. Risk in the Unexposed Group = [Tex]\frac{Number~of~unexposed~individuals~with~the~outcome}{Total~number~of~unexposed~individuals}[/Tex]

[Tex]Risk~in~the~unexposed~group=\frac{50}{1000}=0.05[/Tex]

3. Risk Ratio = [Tex]\frac{Risk~in~exposed~group}{Risk~in~unexposed~group}[/Tex]

[Tex]Risk~Ratio=\frac{0.20}{0.05}=4[/Tex]

Since the risk ratio is 4, it indicates that individuals with obesity are 4 times more likely to develop type 2 diabetes compared to those without obesity. In other words, there is an increased risk of developing type 2 diabetes associated with obesity.

The interpretation of the Risk Ratio(RR) following points:

• RR = 1: When the risk ratio is equal to 1, it indicates that there is no difference in risk between the exposed group and the unexposed group. Therefore, the exposure or risk factor does not impact the likelihood of the outcome occurring.
• RR > 1: If the risk ratio is greater than 1, it suggests that the risk of an event occurring is less with the exposed group than without the exposed group. This indicates a positive relation between the exposure and the outcome. It indicates the risk factor.
• RR < 1: When the risk ratio is less than 1, it suggests a negative relation to the exposure. In other words, the exposure reduces the likelihood of the outcome occurring. It indicates the protective factor.

1. Comparative Analysis: The risk ratio allows for a direct comparison of the risk levels by comparing the risk of the outcome between exposed and unexposed groups. This analysis is important for identifying potential risk factors or protective factors which can affect the outcome.

2. Simple Interpretation: The risk ratio is easy to interpret. If the risk ratio equals 1, it indicates no difference in risk between the exposed and unexposed groups, whereas values greater than 1 indicate an increased risk in the exposed group and values that are less than 1 indicate a decreased risk in the exposed group.

3. Communicates Risk Effectively: The risk ratio communicates the risk information to all the stakeholders and the general public. It helps in conveying the potential impact of exposures on health outcomes.

4. Useful in Studies: In the field of public health and its studies, the risk ratio helps people assess the effectiveness of treatments, interventions, or preventive measures. It helps the researchers to evaluate the risk.

5. Standardized Measure: It is a standardized measure that is widely used in epidemiological research to make it easier to compare various findings across studies and populations. This enhances the soundness and validity of research findings in the field of public health.

1. Sensitivity to Outcome Frequency: The risk ratio is sensitive because small changes in the number of cases can lead to large fluctuations in the risk ratio. this makes the interpretation challenging, especially in small studies.

2. Inability to Establish Causality: The risk ratio quantifies the relation between the exposure and the outcome but it does not establish the possible causalities. Therefore, the researchers need to be careful while concluding the causal relationships based solely on the risk ratio.

3. Limited General Applicability: The risk ratio obtained from a particular study may not be valid to other populations. Differences in population, exposure levels, or other factors may affect the extent and direction of the risk ratio.

4. Time-to-Event Data: Risk ratios are used to compare the incidence of outcomes between groups at a single point in time. However, they may not be suitable for analyzing time-to-event data where the outcome occurs over some time. In this case, alternative measures become more suitable.

5. Inaccuracy in Rare Outcomes: The risk ratio during certain circumstances may overestimate or underestimate the true risk difference between exposed and unexposed groups which will lead to vague estimates.

What does a risk ratio of 1 mean?

The risk ratio of 1 indicates that there is no difference in risk between the exposed and unexposed groups.

When is the risk ratio used in research?

The risk ratio is used in cohort studies and trials to assess the association between exposures and health outcomes. It is particularly useful for studying the effects of risk factors on disease occurrence.

Can the risk ratio be used to establish causality?

While the risk ratio provides evidence of an association between an exposure and an outcome, it does not establish causality on its own.

How does the risk ratio differ from the odds ratio?

The risk ratio compares risks directly, while the odds ratio compares odds. The risk ratio is used when the outcome is common, whereas the odds ratio is used when the outcome is rare.

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Fraunhofer at the hannover messe 2024, solutions for efficient and trustworthy artificial intelligence.

Research News / April 02, 2024

There is a high demand for AI solutions in industrial applications. These solutions need to be efficient, trustworthy and secure in order to be used in series production or quality control, for example. However, the new possibilities opened up by generative AI also raise questions. Can users rely on what a chatbot says? How can vulnerabilities in an AI model be detected early on during development? At the Hannover Messe 2024, the Fraunhofer Institute for Intelligent Analysis and Information Systems IAIS and the institutes of the Fraunhofer Big Data and Artificial Intelligence Alliance will be presenting two exhibits and several use cases centering on trustworthy AI solutions.

AI offers a wealth of potential for industrial manufacturing, spanning fields such as automation, quality checks, and process optimization. “We are currently receiving a lot of inquiries from companies that have developed AI prototypes and want to put them into series production. To make the scale-up a success, these AI solutions have to be tested systematically so it is also possible to identify vulnerabilities that did not become apparent in the prototype,” explains Dr. Maximilian Poretschkin, Head of AI Assurance and Certification at Fraunhofer IAIS.

Industry attendees at the Hannover Messe 2024 (April 22–26, 2024) can visit the Fraunhofer booth (Booth B24, Hall 2) and explore various exhibits and concrete use cases to learn more about applications and solutions for trustworthy AI and how to incorporate them securely and reliably into their business processes.

Exhibit 1: AI Reliability for Production: Assessment tools for systematic testing of AI models

One such application is a testing tool for AI models used in production or in mechanical and plant engineering. The tool can be used to systematically pinpoint vulnerabilities in AI systems as a way to ensure that they are reliable and robust. “Our methodology is based on specifying the AI system’s scope of application detail. Specifically, we parametrize the space of possible inputs that the AI-system processes and give it a semantic structure. The AI testing tools that we have developed in the KI.NRW flagship project "ZERTIFIZIERTE KI", among others, can then be used to detect weaknesses in AI-systems,” Poretschkin explains.

Fraunhofer and other partners involved in the research project are working to develop assessment methods concerning the quality of AI systems: The AI assessment catalog provides companies with a practically tested guide that enables them to make their AI systems efficient and trustworthy. A recent white paper also addresses the question of how AI applications developed with generative AI and foundation models can be assessed and made secure.

Exhibit 2: “Who’s deciding here?!”: What can artificial intelligence decide — and what decisions can it not yet make?

The collective exhibit titled “Who’s deciding here?!”, which the Fraunhofer BIG DATA AI Alliance will be presenting at the Hannover Messe 2024, is also all about trustworthy AI. The exhibit ties in with the topic of freedom, the theme set by the German Federal Ministry of Education and Research (BMBF) for its Science Year in 2024. How do technologies like artificial intelligence influence our freedom to make decisions? How trustworthy are the AI systems that will likely be used increasingly in applications involving sensitive data, such as credit checks?

The exhibit is designed as an interactive game inviting attendees to reflect on everyday uses of AI. Which decisions can we — and do we want to — leave to AI algorithms, and which decisions would be better made ourselves? Major topics here include object recognition in autonomous driving, the risk of discrimination by AI, and identifying fake news. Sebastian Schmidt, a data scientist working on trustworthy AI at Fraunhofer IAIS, explains: “The game lets everyone experience where AI can be a helpful assistant and where it’s better for humans to participate in the decision. The goal is always to arrive at the right decision without taking decision-making authority and independence away from humans.” This year, the interactive exhibit will also be touring on the MS Wissenschaft ship.

Use cases for professional applications

The institutes of the Fraunhofer BIG DATA AI Alliance will also be presenting several real-life applications from various fields. All use cases present the same question: How can AI technology be used safely and securely?

Safe driving: Uncertainty Wrapper

Handling uncertainty reliably is a crucial factor in the use of AI predictions in many fields of application. The Uncertainty Wrapper developed by the Fraunhofer Institute for Experimental Software Engineering IESE checks how certain or uncertain the AI’s output is. Examples include object recognition involving street signs.

Identifying fake news: DisCo

Fake news is spreading like wildfire on social media. Forensic text analysis techniques developed by the Fraunhofer Institute for Secure Information Technology SIT are used to process texts for journalists, highlighting passages that could use a closer look.

Large AI language models for companies: OpenGPT-X

In the OpenGPT-X consortium project funded by the German Federal Ministry for Economic Affairs and Climate Action (BMWK), experts from research organizations and the business sector are training large AI language models with as many as 24 European languages under the leadership of Fraunhofer IAIS and IIS. The plan is to make these models available to companies on an open-source basis in the future so they can develop applications based on generative AI and optimize processes.

Trustworthiness of sensitive production data: DigiWeld

This AI solution from the Fraunhofer Institute for Manufacturing Engineering and Automation IPA enables machine and plant manufacturers to utilise the benefits of artificial intelligence without having to collect sensitive production data from their customers.

Ethical principles and human-centered AI: the ADA Lovelace Center

At the ADA Lovelace Center for Analytics, Data and Applications by Fraunhofer IIS, researchers are working on human-centred and ethical issues. In particular, a social and behavioural science approach is used to explain why people accept AI (or not) and what consequences its use has for the individual.

AI research for German technological sovereignty

Through all these solutions, the Fraunhofer researchers are making an important contribution to unlocking the potential of AI in the real world. “The current development of generative AI is a prime example of the huge potential and the many challenges surrounding this forward-looking technology in terms of security, transparency, and privacy. Many of the technologies and solutions we see today originate outside Europe. The research done by the Fraunhofer-Gesellschaft is helping to maintain and grow the technological sovereignty and independence of German companies,” says Dr. Sonja Holl-Supra, Managing Director of the Fraunhofer BIG DATA AI Alliance, which comprises over 30 Fraunhofer institutes and brings together Fraunhofer’s expertise across the field of AI.

The AI Act recently adopted by the European Parliament also provides for AI assessments. Assessment tools developed for this purpose can help implement this requirement.

Attendees can visit the joint Fraunhofer booth (Booth B24, Hall 2) at the Hannover Messe 2024 (April 22–26, 2024) to explore the exhibit centering on the reliability of AI in production, the interactive game “Who’s deciding here?!” and Fraunhofer’s solutions for trustworthy AI.

• Research News April 2024 - Solutions for efficient and trustworthy artificial intelligence [ PDF  0.23 MB ]
• Fraunhofer Institute for Intelligent Analysis and Information Systems IAIS  (iais.fraunhofer.de)
• Digital Press Kit for the Hannover Messe 2024

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10 unique and creative interview questions to ask candidates

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Why should you ask creative interview questions?

Tips for asking creative interview questions

Creative interview question examples

10 unique interview questions and example answers.

When you only ask candidates common interview questions like, “Where do you see yourself in five years?” you’ll often receive answers that feel scripted and inauthentic. To help you determine if a candidate is right for the role, it’s time for you to refresh your repertoire and add some creative and unique interview questions to the mix. 

To help you determine if a candidate is right for the role, it’s time for you to refresh your repertoire and add some creative interview questions to the mix. 

Asking better questions also helps you stand out as a potential employer. In a tight labor market when in-demand talent is ... in-demand, the questions you ask tell the candidate a lot about what type of company, or hiring manager, you are. They are a powerful signal of what is important and valued and how you work.

A unique interview question like, “What was your best day at work this year?” helps you determine a candidate’s values and accomplishments. At the same time, it prompts them to think on their feet instead of reciting an answer that feels rehearsed. 

Good creative interview questions help hiring managers to find out who a candidate really is, so they can make the best hiring decisions. Of, course, it's even more important when using creative questions to ask the same questions of all of your candidates. 

Let’s explore some examples of creative interview questions and why it’s important to ask them.

Why should you ask creative interview questions? 

To determine whether a job candidate is a good fit for the role and can be additive to the company culture , employers need to ask the right questions . 

Standard interview questions like “ What are your career aspirations? ” or “ Why did you leave your previous job ?” are still an essential part of the interview process. They reveal important information, like whether someone left their employer on good terms. 

Although these questions are valuable, chances are, candidates have answered them more times than they care to admit. As a result, they’ll likely recite a response that they’ve already rehearsed. 

To dig beneath the surface and find out a candidate’s potential, you need to also ask engaging and creative interview questions. These types of questions reveal an individual’s unique personality, thought process, and ability to think on their feet. 

For example, asking an interviewee, “ How do you like to relax after a stressful day? ” reveals how they cope with daily stressors and look after their physical and mental well-being . This information can help you determine whether they’d be a good cultural fit for your organization. 

Creative brain teaser questions reveal a person’s problem-solving skills and ability to articulate solutions under pressure. 

Other creative questions help employees relax so that they can perform better during the interview. A recent survey found that 93% of interviewees have experienced job interview-related anxiety . 

Asking ice breaker questions like, “What was the most fun thing you’ve done this year?” can help relieve anxiety and get candidates to open up more. 

Creative questions are a great way to get honest answers so you can make a better hiring decision. 

Tips for asking creative interview questions 

Before you prepare your own set of creative interview questions, here are a few tips to keep in mind.

Avoid asking the wrong questions 

Every person should feel welcome and included in your organization . 

That’s why you should never ask questions that are offensive or discriminatory or make someone feel uncomfortable. These types of questions are usually related to race, sexuality, or politics. You also want to make sure you're asking culture add interview questions — not culture fit questions . 

Tailor them to the job candidate 

According to the Society for Human Resource Management (SHRM), preparing in advance helps interviewers make sure employment interviews are effective and valid . 

Do some preliminary research on your job candidate, and study their resume before drafting your creative questions. Try to tailor some of them to your candidate’s background and work experience. 

This way, you can strategically use creative questions to learn additional information about particular areas of your employee’s background. 

Have a specific purpose in mind 

Although creative questions can be fun, you shouldn’t use them for your own entertainment. You aren't trying to prove how funny or novel your company is — that will tend to backfire.

Just like other interview questions, they need to have a purpose. 

Whether they reveal a candidate’s integrity or how well they work with other team members , these unique questions should help you make an informed hiring decision. 

So try to avoid questions like “What shows do you watch?” The answer may be interesting to you, but they’re likely not relevant in a job interview. 

There are many different types of creative questions you can ask during a job interview. Let’s take a look at some of these types and when they should be used. 

Icebreaker questions

Warm-up questions are typically asked at the beginning of an interview to ease a candidate’s nerves and help them feel comfortable. This is also a chance for the employer to bond over a shared interest or experience and make a good first impression . 

For example, asking “Where is the next place you’d like to visit and why?” reveals a candidate’s fun side. If that’s somewhere you’ve also been, it’s a good opportunity to find common ground and relate to them on a personal level. 

Other examples of creative icebreaker questions include: 

• What’s the best book you’ve read , and why? 
• What’s the most interesting thing about you that’s not on this resume? 

Company culture questions 

These questions can help you determine if a candidate is a good fit for your company’s culture . 

For example, if you have a very team-oriented culture, you’ll want to ask a unique question that will reveal if your candidate values teamwork . 

Asking an unexpected question like, “What would be your strategy for surviving a zombie apocalypse” can reveal if they prefer to work alone or as part of a team. Their answer also provides insight into their strategic thinking and personal logic. 

A few other examples of company culture questions are: 

• How do you prefer your success to be recognized at work ? 
• What excites you most about coming to work? 
• If you became the CEO of this company overnight, what’s the first change you’d make? 

Creative thinking questions 

Creativity is one of the most sought-after transferable skills . Creative thinking questions evaluate a candidate’s ability to: 

• Come up with innovative solutions 
• Gain new insights
• Think outside the box 

For instance, companies like Yahoo use the question “What three objects would you bring with you if you were stranded on a deserted island?” to test candidates' creative thinking skills . This question also reveals what a person prioritizes most.

Other questions that reveal a person’s creativity are: 

• If you were an animal, which animal would you be and why?
• If you could only eat one meal for the rest of your life, what would it be? 

Creative interview questions engage job candidates and catch them off guard. Some questions reveal their personality, while others test their logic and reasoning skills. 

Here are some unique interview questions and what the candidate’s answers to these questions can reveal. 

1. What’s the best gift you gave someone? 

This icebreaker question reveals your candidate’s personal character and the kind of relationships they have with the people in their lives. 

For example, if they open up and speak fondly about a meaningful gift they gave a loved one, it shows they value interpersonal relationships . 

2. Is it better to submit a project that’s perfect and late, or one that’s good and on time? 

This unconventional question is one that the VP of HR at IMB, Obed Louissaint, liked to ask during interviews. 

Choosing to answer “good and on time” can reveal that a candidate understands the importance of time management and meeting deadlines. At the same time, it shows that they’re confident in their work and don’t spend time worrying if it’s good enough or “perfect.” 

3. If you could have one superpower, what would it be and why? 

This interview question seems unusual at first, but the answer can reveal a lot about a person.

There’s no right answer. Regardless of the superpower chosen, it’s the candidate’s ability to articulate why they chose it that matters most. It reveals their critical thinking skills . 

4. If you could have dinner with anyone, dead or alive, who would it be and why? 

The answer to this question can indicate what qualities and skills your candidate admires in others and tries to emulate. 

Their answers can also reveal a person's core values and what kind of people they like to surround themselves with. If their values align with those of your company’s, the candidate may be a good cultural fit. 

5. How lucky are you, and why? 

Airbnb uses this interview question to determine if a candidate is a glass-half-full or glass-half-empty kind of person. 

If a person says they feel lucky and expresses gratitude for the things in their life , they most likely have a positive mental attitude . 

6. Can you explain one concept you know really well to me in under 3 minutes?

If you’re interviewing for a sales role , asking this question is a creative way to test your interviewee’s communication skills .

Their ability to explain in a concise and engaging way is a good indicator of their sales skills and potential. 

7. What fictional character do you identify with the most, and why? 

Asking this question can reveal how a person views themselves and how self-aware they are . 

Someone with a high degree of self-awareness understands their strengths as well as their weaknesses. 

8. What websites do you visit most often and why? 

A person’s favorite websites are a window into who the job candidate is outside the workplace and how they will fit within your company culture. 

How do they choose to spend their downtime? Keeping up with world news or industry trends? Learning a new language? Working on a side hustle?

Depending on their answer, you can follow the question up by asking, “What’s an interesting thing you’ve read or learned there lately?” This ensures their answer is honest. 

9. If you were a crayon, what color would you be and why? 

A candidate’s answer to this question reveals their personality traits and creative thinking skills . 

So if you’re looking for someone who is innovative, you’ll be looking for unconventional, outside-the-box types of answers. 

10 . Tell me about a time you had fun at work. What did it look like? 

If your organization values workplace humor , fun , and social connections , you’ll want to hire someone who fits into that culture. 

If your candidate opens up and has fun with this question, it’s a good indicator they will fit in. That’s as long as their answer is appropriate, of course. 

Use creative interview questions to find the right candidate 

Job candidates have heard the same list of generic questions time and time again. 

Creative interview questions are a breath of fresh air to them and a differentiator for you. 

Asking common questions during the interview is still an essential part of the hiring process. But a few curveball questions help you dig deeper beneath the surface. 

By asking the right creative questions, you can get to know your candidate and their true potential, so you can make a better hiring decision. If you need to evaluate the candidate in action, consider a working interview . 

If you need help asking the right questions and building a thriving workforce, BetterUp can help. Reach out for a custom demo today .

Maggie Wooll, MBA

Maggie Wooll is a researcher, author, and speaker focused on the evolving future of work. Formerly the lead researcher at the Deloitte Center for the Edge, she holds a Bachelor of Science in Education from Princeton University and an MBA from the University of Virginia Darden School of Business. Maggie is passionate about creating better work and greater opportunities for all.

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